Explorez tous les épisodes du podcast Private Practice Survival Guide
| Titre | Date | Durée | |
|---|---|---|---|
| Enhancing Your Relationship-Based Marketing Approach | 19 Jan 2026 | 00:38:21 | |
Relationship-based marketing is not about sounding polished—it’s about sounding human. In this episode, we break down what separates genuine relationship marketing from transactional “used car salesman” tactics, and why trust, consistency, and customer experience are the real growth levers. You’ll learn how people make decisions when they feel valued, and why marketing becomes truly effective when you can apply data and insights to create relevance for the customer. We unpack why brands like Disney win at loyalty by engineering experience, not gimmicks—and why you don’t have to know someone personally to build a relationship with them if your message is relatable, consistent, and authentic. The conversation also hits the credibility problem: when referrals are driven by money incentives, the relationship loses its meaning and your reputation takes a hit. Instead, we explore how to invest in clients as people—not just accounts—and how community-building (including conferences that bring practices together) creates network effects that drive real growth. Finally, we get tactical: funnel marketing vs relationship nurturing, how to use drip campaigns to build engagement over time, and why nurture marketing and drip sequences often perform exceptionally well in healthcare and medical practices. If you want a marketing approach that compounds—where trust turns into referrals, retention, and long-term revenue—this episode lays out the principles and the playbook. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Developing Progress: Why Employees Must Reach Goals | 15 Jan 2026 | 00:13:33 | |
In this episode of the Private Practice Survival Guide, Brandon Siegel breaks down why the “another day, another dollar” mindset quietly limits growth—and how reframing progress changes everything. Instead of chasing outcomes alone, this conversation focuses on why progress over attainment creates stronger teams, healthier motivation, and more sustainable performance inside private practices. We explore how small wins compound into powerful feedback loops, why recognizing employee effort matters just as much as results, and how autonomy fuels ownership when leaders trust their teams. Brandon discusses the importance of visual feedback, shared accountability, and why private practice success is never an individual effort—it’s a team sport. Grounded in practical leadership principles and reinforced with insights inspired by Tony Robbins, this episode offers a clear framework for helping employees stay engaged, build momentum, and reach meaningful goals without burnout or disengagement. If you want to develop a culture where progress is visible, effort is valued, and ownership is earned, this episode provides actionable guidance you can apply immediately. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Determining Your Private Practice Growth Trajectory | 15 Dec 2025 | 00:30:37 | |
This episode breaks down how to determine whether your private practice is truly ready for growth by focusing on sustainable, data-driven decision making. Brandon explains that rapid expansion can erode profitability if your payer mix, margins, staffing, or infrastructure can’t support it, and that organic growth often outperforms rushed acquisitions. He outlines how to assess market demand, analyze KPIs, review financials, understand your patient census, evaluate risk, and decide whether “the juice is worth the squeeze” before pursuing new locations, services, or investments. The message is simple: know your numbers, know your capacity, and grow only when the growth will actually make you more profitable. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| The Journey In Making Your Money Matter with Aaron Freedman | 02 Aug 2021 | 00:41:35 | |
In this spotlight interview, Brandon interviews Financial Advisor and Entrepreneur, Aaron Freedman. Together they break down strategies and concepts behind how we invest in our future and the alignment of making your money work for you to achieve greater purpose in life. Aaron's contact info: 208-364-0564 aaronfreedman@financialguide.com http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Understanding Your Financial Strategy When Approaching Real Estate For Your Private Practice | 05 Jul 2021 | 00:44:33 | |
In this strategy packed episode, Brandon breaks down core principles when evaluating the real estate needs for your practice inclusive of purchasing property, renting property, zoning regulations, lease negotiations, and much more! Brandon’s goal is to transform your vision on building assets beyond your service delivery. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Optimizing A “Go-Giver Mindset” To Recharge Your Private Practice with Bob Burg | 07 Jun 2021 | 00:39:16 | |
In this spotlight episode, Brandon interviews Bob Burg, a best selling author and leadership icon in which together their conversation unpacks the concept behind the “Go Giver” Book Series and key principles in optimizing your entrepreneurial impact. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Crafting Your Compensation Strategy: Understanding The Variables That Impact Your Employee Reimbursement Decisions | 03 May 2021 | 00:46:01 | |
In this episode, Brandon passionately breaks down how compensation strategy impacts the purpose of your business. From bonus structures to classification regulations, Brandon will unlock new perspectives, inspiration, and strategy around your compensation approach. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Discovering How To Create A Revolutionary Service Experience with Horst Schulze | 05 Apr 2021 | 00:59:38 | |
In this spotlight episode, Brandon interviews one of original founders of Ritz Carlton, Horst Schulze. Brandon and Horst will explore the role of service in healthcare and how we can restore a standard of excellence in our service delivery while unlocking greater growth within a private practice. http://www.wellnessworksmp.com https://horstschulze.com/ Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Protecting Your PHI: Unpacking The Most Common HIPAA Breaches | 01 Mar 2021 | 00:34:47 | |
In this episode, Brandon goes into the background on HIPAA legislature, the most common breaches, the potential financial risk, and strategies for protecting your organization. This episode is a must listen to ensure you are taking every measure to protect your practice. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Tapping Into Play As A Strategy For Optimizing Employee Engagement with Jeff Harry | 01 Feb 2021 | 00:57:20 | |
In this spotlight interview, Brandon interviews top HR Influencer, Jeff Harry and together they explore the role of play in the workplace and how to unlock employee engagement as a strategy for optimizing private practice growth. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Digital Marketing That Makes An Impact In 2021 | 04 Jan 2021 | 00:40:16 | |
In this episode, Brandon breaks down common barriers that private practices are facing when crafting digital marketing strategies. Brandon will unpack common misnomers as well introduce principles related to developing a strategy that delivers consistent return on investment results. As the pandemic continues, 2021 is a year of opportunity for those who embrace strategy and tactics as a cornerstone for growth. Join Brandon as he invests his knowledge in growing your private practice growth strategy in 2021. https://www.wellnessworksmp.com/ Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Transcending Your Comfort Zone As A Private Practice Entrepreneur with Sarah Putt, OTR/L | 07 Dec 2020 | 00:59:17 | |
In this spotlight interview episode, Brandon and Sarah explore how entrepreneurs can make the jump from solo-preneur to group practice-preneur. This is a motivation packed episode filled with new perspectives and strategies to fulfilling a big purpose and following a rhythm to success. https://www.wellnessworksmp.com/ Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Building A Strategic Plan For 2021: Secrets To Strategizing For The Future! | 02 Nov 2020 | 00:31:41 | |
In this episode, Brandon Seigel breaks down why we utilize a strategic plan and the key components to building a strategic plan in an ever-changing environment. In addition, Brandon explains how to co-create with your staff in optimizing the strategic intervention experience. https://www.wellnessworksmp.com/ Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Empowering Your Change Management Stakeholders | 11 Dec 2025 | 00:13:37 | |
In this quick tip episode Brandon dives into the critical strategies for empowering your change management stakeholders. From patients and employees to vendors and family members, every stakeholder plays a vital role in driving meaningful change within your practice. Brandon shares proven techniques for involving stakeholders early in the process, equipping them with the tools and training they need to succeed, and celebrating their contributions. He introduces innovative ideas like creating stakeholder vision boards, gamifying the change process, and fostering peer mentoring to boost engagement and ensure long-term success. This episode is packed with actionable tips to help you build a culture of collaboration, minimize resistance, and align your team with your practice's core values. Tune in now to learn how to empower your stakeholders and create lasting change in your practice! Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Innovating Our Learning Process To Streamline Success with Peter Murphy | 05 Oct 2020 | 00:51:54 | |
In this spotlight interview, Brandon breaks down some essential principles in innovation, technology and entrepreneurship through his spotlight interview of Peter Murphy, co-founder of Pocket Prep. This is a fun and engaging story-telling based learning experience where they touch on tapping into entrepreneurial spirit, algorithmic learning, and more! http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Mastering Your Soft Skills As A Purpose-Driven Leader: Utilizing Communication To Create Positive Change In Everything You Do! | 07 Sep 2020 | 00:38:35 | |
In this episode, Brandon taps into one of his favorite topics…communication! From building your communication instrument as a purpose driven leader to overcoming conflict, this episode will unlock the master communicator in you! http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Preventing Private Practice Burnout with Erika Del Pozo | 03 Aug 2020 | 00:42:08 | |
In this episode, Brandon interviews Erika Del Pozo who is an Occupational Therapist and entrepreneur. Erika has tapped into both her Occupational Therapy and entrepreneur spirit to change the world. Erika is helping healthcare professionals identify strategies to prevent burnout while tapping into your inner purpose. This empowering episode will look at strategies for creating an environment that overcomes the most common stressors while aligning with your private practice objectives and ultimately the art of rejuvenation. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| The Secret To Conquering Your Biggest Private Practice Nightmare: The Insurance Game | 06 Jul 2020 | 00:33:35 | |
In this episode, Brandon engages in a strategic conversation with his Chief Billing Manager, Reney Depuy where they banter, collaborate, and ultimately unlock new perspectives on how to solve the insurance puzzle as a private practice owner. This episode will break down why 3rd party billing companies can create challenges in the billing process, identify the variables of solving the insurance barriers, and inspire new strategies for success in the insurance game. www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Swinging Into Success with The King Of Swings, Alexander Lopiccolo | 01 Jun 2020 | 00:42:44 | |
In this fun upbeat episode, Brandon interviews Alexander Lopiccolo who has built a successful business, Sensory Digest, LLC. that has positively impacted private practices and families throughout the world. This episode is focused on success strategies and how a vision turned into a reality focused on purpose driven fuel and embracing the grind! http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| The Telehealth Frontier: Strategies For Boosting Your Virtual Care Practice | 04 May 2020 | 00:43:44 | |
In this episode, Brandon unlocks a new perspective on boosting your virtual care practice. The telehealth world has advanced at lightning speed. This episode is designed to provide concrete strategies on being successful in telehealth, building virtual clinics, and taking advantage of this new opportunity. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Deconstructing Your Billing Process: Strategies To Optimize Your Bottom Line! | 06 Apr 2020 | 00:43:09 | |
In this episode, Brandon deconstructs the billing process in a private practice to help identify why so many private practices struggle with collecting revenue. From building a structure of accountability to strategies for more efficient collecting measures, Brandon will unlock new awareness on why the billing struggle is real and how to overcome it. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Tapping Into Intrinsic Motivation To Scale Your Private Practice! with Brian Hartz | 02 Mar 2020 | 00:35:55 | |
In this episode, Brandon interviews Physical Therapist and Entrepreneur, Brian Hartz. Brian has scaled to 5 locations and growing! Learn about Brian's journey and some of his secret tips on employee engagement, retention, and growth! http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Optimizing Your Efficiency As A Small Business | 03 Feb 2020 | 00:37:34 | |
In this episode, Brandon breaks down simple strategies to “problem solve” while focusing on the role efficiency plays to optimize a small business. Brandon will cover the most common barriers that impact success along with strategies to evaluate the value of your time. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Publishing Your Voice To Unlock Customer Growth with Alison Jones | 06 Jan 2020 | 00:32:11 | |
In this episode, Brandon interviews Entrepreneur and Publisher, Alison Jones. Alison has been a pioneer in the publishing world since 1991 and delivers tips and strategies to publishing your voice in the 21st century. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Decision Making: Building A Decisive Approach To Change | 08 Dec 2025 | 00:34:06 | |
Change is uncomfortable—but decisive leadership is what keeps a private practice growing instead of falling behind. In this episode, we break down how to make smarter decisions, build a change-ready culture, and eliminate the resistance that slows your practice down. You’ll learn how to create a clear vision, use data to guide decisions, prepare patients and staff for operational shifts, and run a simple SWOT process before making any major move. From navigating new technology to improving workflows and boosting team alignment, this episode gives you the practical blueprint for leading change with confidence and clarity. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| XPN Holiday Show 2019 | 24 Dec 2019 | 00:44:26 | |
The Xceptional Podcast Network hosts came together to record a fun holiday show for you! Matt Hott, co-founder and co-host of the Speech Science podcast leads this fun group through a little show info, 2020 goals, and lots of laughs. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Making Your Metrics Matter: Strategies For Using Analytics For Building A Better Business Model | 02 Dec 2019 | 00:25:53 | |
In this episode, Brandon introduces key strategies on measuring success and identifies the most essential metrics to implement in today’s business environment. Topics include understanding the key metrics that every entrepreneur should be using, why metrics matter, and how to utilize metrics to empower your team and ensure accountability. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Redefining A Home Health Business Model with Nate Forman | 04 Nov 2019 | 00:30:52 | |
In this episode, Brandon interviews Nate Foreman who is a Physical Therapist and Entrepreneur. Nate has taken the home health industry by storm and re-defined how to deliver quality care, implement efficient solutions, and optimize an employee culture in an independent home setting delivery model. This action-packed interview will leave you with motivation on how to redefine an industry with a creative and quality-driven approach. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Breaking Down The Resume: Identifying The Role A Resume Plays In Picking Top Talent! | 07 Oct 2019 | 00:36:46 | |
Brandon breaks down several components of analyzing a resume inclusive of the role a resume plays in picking top talent. From breaking down the most common mistakes made in today’s resume analysis process to reading between the lines, this episode is action-packed on increasing your analytics process to pick top talent. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Why Is Recruitment So Frustrating?: Strategies For 21st Century Recruitment That Sticks | 02 Sep 2019 | 00:40:57 | |
Brandon breaks down why recruitment has become a challenge in the 21st century. From discussing the cause of the “job hopper” epidemic to strategies for engagement and empowerment, this episode introduces strategies to building a recruitment process that can overcome the most common challenges that are impacting today’s workforce environment. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Define Your Scale: Does Size Matter? | 05 Aug 2019 | 00:35:47 | |
In this episode, Brandon introduces the concept and importance in identifying scalability within your business strategy process. From defining scalability to understanding all of the variables necessary to scale, this episode packs a punch with data-driven strategies to reaching new growth and milestones in a private practice environment. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| The Power Of Self-Awareness: Understanding Yourself As A Vehicle For Change | 01 Jul 2019 | 00:41:03 | |
Brandon identifies one of the most important attributes to success in private practice entrepreneurship. From breaking down top strategies for hiring talent to tapping into your greatest superpower, this episode focuses on the importance of self-awareness and developing a team to compliment your greatest strengths and weaknesses. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Breaking Down The Entrepreneur’s Journey & Strategies For Overcoming Adversity | 03 Jun 2019 | 00:37:54 | |
Brandon Seigel breaks down the private practice entrepreneur’s journey and unlocks strategies for overcoming adversities. In addition, the seven stages within the entrepreneur’s journey are discussed and how to survive and thrive throughout the process. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Defining Your Purpose & Why | 06 May 2019 | 00:32:19 | |
In this opening episode, Brandon discusses the power of tapping into your purpose and defining your why. In addition, the meaning behind the Private Practice Survival Guide Podcast is discussed along with strategies for creating and implementing an entrepreneurial vision. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| What Is the Private Practice Survival Guide Podcast? | 17 Apr 2019 | 00:01:27 | |
Brandon introduces you to the show and shares what he’ll be covering and how that will benefit you each and every day in your private practice. http://www.wellnessworksmp.com Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Eligibility Efficiency: Strategies For Organizing Verification Of Benefits | 04 Dec 2025 | 00:14:54 | |
This quick-tip episode breaks down the blueprint for building a high-efficiency insurance eligibility system that actually works—before the chaos of January hits. Brandon reveals the annual VOB strategy top practices use to stay ahead: forming a dedicated verification task force, running preseason workflow simulations, batching by payer, gamifying team performance, using standups and dashboards, and applying smart tools like APIs and AI phone verification. He walks through how to prep your team months in advance, streamline communication, prevent burnout, and protect your revenue from missed benefits, incorrect data, and preventable errors. If your practice struggles every January with verification bottlenecks, denials, or frantic phone calls, this episode gives you a proven, repeatable model to transform your entire VOB process—and start the year with clarity, accuracy, and confidence. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| New Year New Benefits: Strategies To Optimizing Your Verification Process | 01 Dec 2025 | 00:33:39 | |
The new year hits—and suddenly every practice is drowning in deductible resets, wrong eligibility data, billing surprises, and frustrated patients. This episode gives you the exact playbook to fix it. Brandon breaks down how to streamline insurance verification, prevent surprise bills, batch your workflow by payer, re-engage patients discharged for benefit exhaustion, and protect revenue during the most chaotic month of the year. You’ll learn how to under-promise and over-deliver on costs, schedule only financially-committed patients, leverage AI and automation, and use patient-driven benefit checks to save hours of staff time. If January always feels like a mess, this episode gives you the systems to make it predictable, accurate, and profitable. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Why Management Sucks | 27 Nov 2025 | 00:17:42 | |
If your practice keeps losing great people, it’s probably not the pay—it’s your managers. In this Quick Tip episode, we break down why so many managers “suck” in private practice and what to do about it. From promoting your best clinician into a job they were never trained for, to rewarding people who don’t even like managing, we unpack the real reasons leadership fails—and how that failure is costing you talent, culture, and revenue. Using the story of “Ralph,” the star salesperson turned disastrous sales director, Brandon shows why top performers don’t automatically make great managers, and why putting them in leadership without a plan can tank both their performance and your team’s. We share his favorite analogy: great managers are like horror-movie lovers—they’re wired to handle tough conversations, conflict, and constant pressure without running away. You’ll learn how to:
If you’re a practice owner, leader, or aspiring manager, this episode will help you stop “hoping” someone can lead just because they’re good at their job—and start building a management layer that actually drives retention, performance, and practice growth. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Defining DNA & Core Values For Every Employee In Your Organization | 24 Nov 2025 | 00:35:50 | |
In this episode, we break down one of the most overlooked foundations of a thriving organization: co-creating your company’s DNA and core values with your team—not for them. If your culture feels disconnected, inconsistent, or low-energy, the real issue might not be performance… it might be the fabric your company is woven from. This conversation dives deep into how your people shape that fabric—and how intentionally defining shared values transforms everything from morale to retention to leadership development. You’ll learn why employee input is the secret weapon for crafting meaningful values, how to embed those values into daily work, and what it takes to align systems, leadership behavior, and ongoing communication with your cultural identity. We explore actionable examples, real stories, and tools for helping every employee understand how their personal goals intersect with the mission—and why that alignment becomes the heartbeat of long-term success. From onboarding to leadership modeling, from storytelling to performance systems, from personalized goals to organizational strategy—this episode gives you a full blueprint for building a culture people don’t just join… they stay to help build. If you're ready to create a workplace where people feel connected, motivated, and invested—this episode will show you how to weave that tapestry intentionally. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Strategies For Managing A Marketing Vendor | 20 Nov 2025 | 00:14:41 | |
Are you wasting money on marketing vendors who don’t get private practice? In this Quick Tip episode we break down exactly how to find, vet, and manage the right marketing partners — and avoid the ones who drain your budget without delivering ROI. From red flags to smart strategies, Brandon shares a transparent, step-by-step approach to choosing vendors who understand healthcare, compliance, and real patient acquisition. You’ll learn how to evaluate proposals, compare budgets, measure ROI, demand transparency, and identify which vendors actually invest in your success — not just your retainer. Whether you’re running a growing therapy clinic, wellness center, or private healthcare practice, this episode will help you stop guessing and start managing marketing like a CEO. 🎯 In this episode:
Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| The Secret To Measuring Marketing Effectiveness | 17 Nov 2025 | 00:34:21 | |
Most private practices think they’re doing effective marketing… but the truth? In this episode, we break down the real secret to measuring marketing effectiveness—and why impressions, clicks, and “brand awareness” mean nothing if they don’t turn into actual patients and revenue. You’ll learn how to: If you’re tired of spending money on marketing that feels productive but doesn’t change your bottom line, this episode will shift the way you make decisions—forever. Because marketing shouldn’t make you feel “warm and cozy.” Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Why EMR Transitions Should Be Over 60 Days Long | 13 Nov 2025 | 00:12:38 | |
This quick-tip episode exposes the real truth behind EMR transitions—and why anything shorter than 60 days can cost your practice serious money, data integrity, and peace of mind. Discover why longer EMR transitions protect your team, your patients, and your cash flow. From payer enrollment and EDI setup to clean data migration, staff training, and 90-day overlap planning, this episode gives you a bulletproof framework to avoid chaos, burnout, and billing disasters. 💡 In this video, you’ll learn:
⚙️ If you’re running a private practice or healthcare business, this is your EMR wake-up call. Plan smarter. Transition slower. Thrive longer. #PrivatePracticeSurvivalGuide #HealthcareBusiness #PracticeManagement #EMRTransition #EHRMigration #MedicalPractice #HealthcareEntrepreneur #OperationalExcellence #RevenueCycleManagement #DataMigration #EDI #ERA #HIPAACompliance #PracticeGrowth #WorkflowOptimization #StaffTraining #HealthcareLeadership Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Developing An Employee Goal Measurement System | 12 Jan 2026 | 00:36:27 | |
Most employee goal systems fail for one simple reason: they measure output, not purpose. In this episode we break down why people don’t disengage from work—they disengage from work that feels meaningless. Real performance doesn’t come from pressure or metrics alone; it comes from alignment, ownership, and visible progress in both life and work. This conversation challenges the idea that employees should only have goals tied to company KPIs. Instead, it explores how personal goals, skill development, budget ownership, and peer-led problem solving create higher engagement, stronger accountability, and real behavioral change. You’ll hear why the best leaders give people projects they care about, trust them with responsibility, and measure success using both qualitative and quantitative data. We dive into how to read between the lines when employees tell you what they think you want to hear, why collaboration outperforms top-down correction, and how adaptability separates growth-oriented teams from stagnant ones. From hiring change-makers to redefining what “ownership” really means, this episode reframes performance management as a human system—not a spreadsheet. If you want employees who think, care, and grow—this episode shows you how to build the structure that makes it possible. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Transitioning EMRs: Strategies For Planning & Execution | 10 Nov 2025 | 00:31:49 | |
Transitioning EMRs can either be the upgrade that unlocks your practice’s next level—or the operational nightmare that drains cash, kills productivity, and torpedoes patient experience. In this hard-hitting episode of Private Practice Survival Guide, Brandon Siegel demolishes the “4–6 week” implementation myth and lays out a battle-tested roadmap: a realistic 3–6 month (often 9–12 month end-to-end) plan, a 90-day parallel run, airtight data migration (HL7/FHIR/CCD/CCDA), and surgical timing for EDI/ERA so revenue doesn’t evaporate mid-switch. You’ll learn how to map workflows, choose features that matter (not “massaging seats”), set KPIs, avoid AI-driven compliance traps, stage go-lives during low-volume windows, and build a true stakeholder taskforce (project lead, super users, vendor coordination) with downtime contingencies and HIPAA-grade security. If you’re changing EMRs in 2025–2026, this is your no-BS playbook to protect cash flow, staff, and patients—while actually improving care. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Preventing Taxes That Tip The Scale | 06 Nov 2025 | 00:13:19 | |
Understanding your tax tipping point can make or break your bottom line. Learn how to prevent “taxes that tip the scale” by implementing proactive planning and smarter deductions. From purchasing real estate and leveraging Section 179 to hiring your kids legally and setting up accountable plans, this guide helps you identify where hidden savings live—and how to use them strategically. You’ll learn how to:
If you’re ready to stop letting taxes drain your profits and start using them to build wealth, this episode gives you the playbook to plan smarter—not harder. (Not tax advice.) Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Tracking Expenses & Defining Your Tax Planning Strategy | 03 Nov 2025 | 00:31:56 | |
Tracking expenses isn’t just about saving receipts—it’s about building a proactive, compliant financial foundation. In this quick-tip episode of The Private Practice Survival Guide, Brandon Siegel breaks down how to design a strategic tax planning system that keeps your business organized, audit-ready, and optimized for savings all year long. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| How To Evaluate A Talent's Trajectory | 30 Oct 2025 | 00:18:14 | |
Hiring great talent isn’t about resumes—it’s about trajectory. In this quick-tip episode of The Private Practice Survival Guide, learn how to evaluate a candidate’s long-term potential, not just their current skill set. Discover how to identify high-growth, high-resilience team members who can adapt, evolve, and elevate your organization for years to come. You’ll learn how to:
If you’re serious about building a team that thrives under pressure and scales with purpose, this episode gives you the blueprint to spot, hire, and develop your next top performer. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Hiring For Talent Vs. Hiring For Potential | 27 Oct 2025 | 00:39:07 | |
Are you hiring the right people—or just filling seats? In this powerful episode, we break down the truth about hiring for potential vs. hiring for talent—and why your next great employee is probably already working somewhere else. Discover how to attract top performers, create a process that filters for drive and cultural alignment, and why you should make it hard to get the job if you want to build a winning team. You’ll learn how to:
If you’re tired of turnover, mediocre performance, or “quiet quitters,” this episode will help you build a team that stays, scales, and sets the standard for excellence. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Difference Between Automation & Artificial Intelligence | 23 Oct 2025 | 00:15:56 | |
This Quick Tip breaks down Automation vs. Artificial Intelligence for private practices—what they are, where they overlap, and how to deploy each for maximum ROI. You’ll learn how rule-based automation (think: EHR billing runs, appointment confirmations, Calendly/Acuity reminders, Zapier workflows, Keap/Infusionsoft logic trees) eliminates repetitive tasks, while AI (machine learning–driven tools like HIPAA-ready note-takers, smart chatbots, and content generators such as ChatGPT/Jasper/Scribe PT) adapts to data, drafts documentation, analyzes client trends, and improves over time. We cover real clinic use cases—scheduling, reminders, billing, compliance alerts, HR/licensure tracking—and a critical caution on data quality and HIPAA compliance when using AI for clinical or revenue-cycle decisions. Bottom line: Automate the predictable, add AI where nuance and analysis drive outcomes. If you want fewer no-shows, faster documentation, tighter cash flow, and better patient communication, this episode gives you a practical roadmap to implement both—safely, ethically, and profitably. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||
| Implementing AI In Your Growth Marketing Approach | 20 Oct 2025 | 00:33:27 | |
In this episode, we explore how to effectively implement AI in your growth marketing strategy to streamline operations, enhance engagement, and drive measurable ROI. From using AI-powered CRMs like HubSpot and Zoho to automate campaigns and segment audiences, to leveraging chatbots, predictive analytics, and AI-driven SEO tools, the episode breaks down how to integrate machine learning and automation for smarter marketing execution. You’ll learn practical applications of tools like Jasper, Canva Magic Studio, Looka, and SmartBot360, as well as HIPAA-compliant messaging platforms for healthcare practices. Whether you’re looking to optimize digital ads, personalize patient communication, or boost retention through automation, this episode reveals a clear roadmap to modernizing your marketing ecosystem with AI for sustained business growth. Welcome to Private Practice Survival Guide Podcast hosted by Brandon Seigel! Brandon Seigel, President of Wellness Works Management Partners, is an internationally known private practice consultant with over fifteen years of executive leadership experience. Seigel's book "The Private Practice Survival Guide" takes private practice entrepreneurs on a journey to unlocking key strategies for surviving―and thriving―in today’s business environment. Now Brandon Seigel goes beyond the book and brings the same great tips, tricks, and anecdotes to improve your private practice in this companion podcast. | |||