Podcasting for Educators: Podcasting Tips for Online Entrepreneurs – Détails, épisodes et analyse

Podcasting can be an awesome addition to your business, but it will only get to the point where it's helping your business if you actually get started. And to celebrate my third podcast anniversary, I have several fun episodes coming up this month that will be especially relevant to those of you who, for whatever reason, haven't taken that leap of faith and started your own podcast yet.

To kick off the celebration, we're starting with a simplified breakdown of what a podcast launch process looks like. I'm sharing the seven main steps of launching your show, some resources to help you get started (including free and paid options), and I'm even giving away my favorite microphone!

Mic giveaway details: You can enter by leaving me a review on Apple Podcasts (including your name or Instagram handle) or by screenshotting any episode that goes live in October (and tagging me in your Instagram stories @podcastingforeducators). Choose one or both (and get two entries), and I will announce the winner in the first week of November!

⭐️ Resources Mentioned:

• Naturally Teaching Elementary Science
• Microphone
• Headphones
• Audacity
• Voxer
• Book a Discovery Call
• Brooks Walking Shoe
• The Shine Online Podcast
• Follow me on Instagram @podcastingforeducators 

🎤 Recommended Podcasting Resources:

• Hosting: Captivate.fm (Get a free 7-day trial!)
• Transcription: Otter.ai
• Project Management: ClickUp
• Private Podcasting: Hello Audio
• Podcast Playlist Toolkit - use code PODCAST to grab it for $17!
• Launch Your Podcast: Free Podcast Launch Guide & Podcasting for Educators Prep School
• Level Up Your Podcast: Podcast Like You Mean It
• Leverage Podcast Guesting: Free Guesting...

Podcast sponsorships are an incredible way for any podcaster to monetize their show. Some of you might feel like this is out of reach because you don't have a big enough listenership, while others of you may just have no idea where to start when it comes to sponsorships.

Today's guest, Traci DeForge, is here to share how you can reimagine podcast sponsorships and gain sponsors in a way that's ethical and on-brand for your business. We talk about ways to integrate sponsors into your show, create sponsorship packages even if you don't have thousands of downloads per episode, and secure sponsorships before you even launch your show.

⭐️ Resources Mentioned:

• Journey To There podcast
• The Sponsorship Circle
• Growth Accelerator Program
• Follow me on Instagram @podcastingforeducators 

🔗 Connect with Traci: 

• Check out her website
• Connect on LinkedIn
• Connect on Facebook
• Subscribe to her YouTube channel
• Follow her on Instagram @produceyourpodcast

🎤 Recommended Podcasting Resources:

• Hosting: Captivate.fm (Get a free 7-day trial!)
• Transcription: Otter.ai
• Project Management: ClickUp
• Private Podcasting: Hello Audio
• Podcast Playlist Toolkit - use code PODCAST to grab it for $17!
• Launch Your Podcast: Free Podcast Launch Guide & Podcasting for Educators Prep School
• Level Up Your Podcast: Podcast Like You Mean It
• Leverage Podcast Guesting: Free Guesting Planning Guide & Guesting for Educators Mini-Course

Show Notes: https://podcastingforeducators.com/episode168

Some links mentioned are affiliate links. This helps to support this podcast at no additional cost to you. 

You may already have a podcast, but have you ever considered starting a second one? I know lots of people who love podcasting so much that they've started a second show for all kinds of reasons.

Today's guest, Kirsten Hammond, is one of those podcasters. She is here to tell us about her experience with why she started two separate shows and some of the struggles that have come up along the way. Kirsten also shares some great tips for staying organized, how you can repurpose existing content, and more!

If you're thinking about starting a second show, we would love to hear about it. Tag us on Instagram @podcastingforeducators and @thesouthernteach, and let us know your plans!

⭐️ Resources Mentioned:

• Airtable
• Profit First
• Follow me on Instagram @podcastingforeducators 

🔗 Connect with Kirsten: 

• Listen to The Creative Teacher Podcast
• Listen to The Social Studies Teacher Podcast
• Check out her website
• Enroll in her branding and design courses
• Follow her on Instagram @thesouthernteach and @thesouthernteach.designs

🎤 Recommended Podcasting Resources:

• Hosting: Captivate.fm (Get a free 7-day trial!)
• Transcription: Otter.ai
• Project Management: ClickUp
• Private Podcasting: Hello Audio
• Podcast Playlist Toolkit - use code PODCAST to grab it for $17!
• Launch Your Podcast: Free Podcast Launch Guide & Podcasting for Educators Prep School
• Level Up Your Podcast: Podcast Like You Mean It
• Leverage Podcast Guesting: Free Guesting Planning Guide & Guesting for Educators Mini-Course

Show Notes: https://podcastingforeducators.com/episode159

Some links...

If you spend more than 20 minutes writing your email newsletter, you might be doing it wrong. At least that's what today's guest, Liz Wilcox, has to say about email marketing.

I get a lot of questions about emails and how to incorporate your podcast into your emails in an engaging way. So Liz is on the podcast today to talk all about that and more. She has such a cool style and approach to email marketing and shares so much good info on email marketing in general, how it can help your business, and how to do it in a way that feels good to you.

Liz has so much knowledge of email marketing and brought such a fun energy to this episode. I know you'll love it (and her), so let's get to it! 

Show Notes: podcastingforeducators.com/episode70

Join the Podcasting for Educators Prep-School: https://podcastingforeducators.com/prepschool

Follow along on Instagram @podcastingforeducators

Are you thinking of switching to Captivate as your podcast host? Or maybe you haven't launched your show yet and are exploring your options. Either way, I've got the episode for you.

One of the great things about podcasting is that things are constantly changing and evolving. And that includes podcast hosts! In the past year or so, the newer podcast hosts are really starting to level up and have some cool new features that set them apart from other hosts.

In today's episode, I walk you through why I decided to move my podcast over to Captivate, the features and benefits it offers, and a few things to consider before making the switch.

Disclaimer: Don't feel like you need to run out and switch your host if you're happy! You've got enough on your plate. But if you're not happy with your current host and are curious about Captivate, tune in to hear the available features so you can decide what's best for you and your show!

Sign up for Captivate (affiliate link at no additional cost to you!): https://www.captivate.fm/signup?ref=sarawhittaker

Show Notes: podcastingforeducators.com/episode69

One of the topics I get asked about the most is SEO. So I KNOW you're already excited about today's episode and to learn more about simplifying SEO for podcasts.

Today I have on Danielle Gagnon, SEO specialist and lover of all things content creation, to talk all about, you guessed it, SEO. This episode is FULL of tips and good ideas, from a breakdown of what SEO even is and how it can help you grow your podcast to best practices for choosing (and using) a keyword for your episode and show notes (and so much more!).

So if you've been wondering what you need to be thinking about as a podcaster when it comes to SEO, this is the episode for you. Are you ready to meet Danielle?

Show Notes: podcastingforeducators.com/episode68

Join the Podcasting for Educators Prep-School: https://podcastingforeducators.com/prepschool

Follow along on Instagram @podcastingforeducators

We need to have a little talk about podcast downloads. Though they alone are not an indicator of your show's success, your podcast downloads do matter. Because, of course, we want to see them grow over time.

If you tuned into last week's episode with Sara Marye, we went through every step of her podcast growth over the last 100 episodes of her show, and the time it took to hit 100k downloads. (And if you haven't listened yet, do that now! I'll wait. It's a REALLY good one with lots of behind-the-scenes info.)

While you can't (and shouldn't) compare your downloads to anyone's but your own, this got me thinking that I wanted to do an episode today about podcast downloads - what we should consider and some benchmarks to create goals for ourselves. So without further ado, let's dive in!

Show Notes: podcastingforeducators.com/episode67

Join the Podcasting for Educators Prep-School: https://podcastingforeducators.com/prepschool

Follow along on Instagram @podcastingforeducators

Are you treating your podcast AS your business? Because in order to see growth, that's exactly what you need to do.

And that's what Sara Marye, host of the Stellar Teacher Podcast and a longtime client of mine, has done. Though I might be biased, I am honestly giddy to share this episode with you today so you can learn how she uses her podcast as the driving force in her business and has seen it grow to over 100k downloads.

So be sure to tune in to this super fun episode to hear Sara share her experience starting and growing her show and peek behind the curtain on her monthly downloads. We really dive into the progression from when she started to where she is now. You don't wanna miss this one!

Show Notes: podcastingforeducators.com/episode66

Join the Podcasting for Educators Prep-School: https://podcastingforeducators.com/prepschool

Follow along on Instagram @podcastingforeducators

Quick question, why did you start your podcast? If you're reading this, then I can bet that you want your podcast to be a tool that drives more people to your products or services. 

But what do you do if you're seeing growth with your downloads but not necessarily seeing results? I get it; it can be really difficult to get a good grasp on the ROI you're getting from your show. Especially because it isn't always a straight line from listener to buyer (or email subscriber, Instagram follower, whatever you're aiming for).

So today, we're going to talk about some reasons WHY your podcast listeners aren't converting and what you can do about it so you can better serve your listeners and your business.

Show Notes: podcastingforeducators.com/episode65

Join the Podcasting for Educators Prep-School: https://podcastingforeducators.com/prepschool

Follow along on Instagram @podcastingforeducators

Happy International Podcast Day! Today is a very special episode all about celebrating YOU and your fellow educational podcasters. 

Though originally a national holiday, it quickly rebranded to become International Podcast Day to celebrate the incredible power of podcasts. And I just couldn’t pass up this opportunity to celebrate all of you podcasters out there! 

In this episode, you'll hear from over a dozen educational podcasters about their show and what they love most about podcasting. Oh, and I also share some podcast stats that I found particularly interesting, why representation matters, and how we need more women in podcasting. Because your voice matters.

Show Notes: podcastingforeducators.com/episode64

Join the Podcasting for Educators Prep-School: https://podcastingforeducators.com/prepschool

Follow along on Instagram @podcastingforeducators