This is the first of my new Visibility Spotlight Series to highlight the mission of the She's Visible™ movement, and I could not have asked for a better guest to kick it off 

Deb Drummond is an ultrapreneur, media company founder and visibility champion from Vancouver, BC who has built seven international companies and now dedicates her platform to getting more women on stages, on screens, and in pages. She is exactly the kind of woman I created this series for someone who has done the work, busted through the fear, and is now raising the bar for every woman listening.

In this episode Deb shares her story, her platforms, and the one mindset shift that changes everything when you're ready to step out but something keeps stopping you.

In this episode:

• The childhood belief that silently kept her from speaking up and how she finally broke through it
• What she does every single morning that gives her the courage to show up
• Why social media alone will never be enough for lasting visibility
• The three platforms she built to get more women seen at scale
• Why AI discoverability is the visibility opportunity women can't afford to ignore right now
• The one thing she tells every woman sitting on the sideline

Connect with Deb Drummond → https://www.debdrummond.com

Listen to EP 340: Own Your Lane and Be Seen by Your Ideal Clients with Michelle B Griffin, on Deb's podcast: https://podcasts.apple.com/ca/podcast/career-reinvention-what-happens-when-you-outgrow-the/id1757016628?i=1000757110684

Rate, Review & Follow the She's Visible™ Movement Podcast

Your support means the world and I'd be so grateful if you'd rate and review the show so more women experts can build their visibility, grow their authority, and get recognized for the brilliant work they do.

Here's how:

• Click here, scroll to the bottom, and tap to rate with five stars
• Select "Write a Review" and tell me what resonated most with you

And if you haven't already, please hit that follow button so you never miss an episode. Every week I'm bringing you real conversations, solo visibility strategies, and the mindset and tools you need to go from hidden expert to recognized authority in your field.

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

People aren't going to Google to find experts anymore. They're going to AI.

ChatGPT. Claude. Perplexity. Gemini. Copilot. Decision makers, podcast hosts, event bookers, and potential clients are using these tools to find and recommend experts just like you. And if you're not showing up there, you're invisible in a whole new way.

I know because it happened to me. Starting in January 2025, people began booking calls, telling me they found me through ChatGPT or Claude. And then they hired me. That's when I knew AI visibility wasn't optional anymore.

In this solo episode, I'm introducing something I've been building for you: The Recognition Ready™ AI Visibility Guide for Experts. A 20-page guide that walks you through exactly my framework on what AI needs to find, trust, and recommend you.

In this episode:

• Why AI is now the new search engine and what that means for you
• The three signals AI absolutely needs to recommend you
• Why LinkedIn is more critical than ever
• How to get first-mover advantage right now, before everyone else catches on

Download the Recognition Ready™ AI Visibility Guide for Experts → With BONUS: The Recognition Ready™ AI Visibility Scorecard 

👉 https://michellebgriffin.com/aivisibility/

Rate, Review & Follow the She's Visible™ Movement Podcast

Your support means the world and I'd be so grateful if you'd rate and review the show so more women experts can build their visibility, grow their authority, and get recognized for the brilliant work they do.

Here's how:

• Click here, scroll to the bottom, and tap to rate with five stars
• Select "Write a Review" and tell me what resonated most with you

And if you haven't already, please hit that follow button so you never miss an episode. Every week I'm bringing you real conversations, solo visibility strategies, and the mindset and tools you need to go from hidden expert to recognized authority in your field.

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Tired of overthinking that big idea, project or business book you want to write to amplify your authority and thought leadership?

Good news: this episode will get you unstuck and on your way to writing your business book.

Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.

✨ L: Launch Your Vision – Follow the pull toward a deeper purpose
✨ A: Articulate Your Difference – Define your positioning in a crowded space
✨ N: Navigate Your Brand – Shape and share your brand online and offline
✨ E: Elevate Your Authority – Establish trust with audiences and open new doors

This week, we're focusing on "E-Elevate Your Authority" with host Michelle B Griffin and expert guest, author and executive ghostwriter Emily Crookston, PhD., who is here to tell us exactly how to get our "unwritten' works out there to build your personal brand and business.

If you're a classic overthinker, overwriter, procrastinator, or perfectionist, we'll help you get over this and write that book.

From Emily's three tips that sabotage us to her Big Ideas extractor method, she will walk us through her process and latest book, UNWRITTEN: The Thought Leader's Guide to Not Overthinking Your Business Book, plus free course, you're on your way to growing your authority as a woman in business.

LINKS

Connect with Emily Crookston on LinkedIn

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Sound familiar: "My LinkedIn About section hasn't been touched in a decade." "My LinkedIn About section sounds doesn't sound like the real me!"

 This is the first of two episodes all about crafting a LinkedIn about section that's the right balance of professional and personal. After all, it's one of the first places we go on LinkedIn.  I interview Karen Tisdell, a top Australian-based LinkedIn profile writer, who's all about helping professionals capture their vast experience, skills, and stories in standout LinkedIn profiles.

 Karen highlights the best ways to showcase your personal brand and business so it's engaging, authority-building and engaging. 

As a StoryBrand Certified Guide, I also share tips on how you can "StoryBrand" yours using empathy and authority to invite your readers into a story. 

Timestamps

[02:54] Building your LinkedIn Profile and getting visible on LinkedIn

[05:20] Profile headlines

[13:30] The highlights about the about section

[14:52] Backstory in your about section

[20:52] Compassion versus credibility

[29:04] Nurturing your relationships with clients before they convert.

[34:04] How can we be personalized without being too personal

[35:28] Showing up in a professional but personable way

Quotes

● “The about section is about you, but not for you. This is totally not where you say how great you are not at all or not.” (12:53-13:00)

● “Show me that you are an expert. Do not tell me.’ [22:40-22:43]

● The overall arching theme is your about section is about your customer, your client, and leading with compassionate empathy and most important solving the problem telling about the transformation you can take them on and then show the proof somewhere else.” (26:09-26:10)

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Are you interested in building your personal brand using email marketing? Knowing how to write your emails to be more conversational and connect with people is critical.

I interview Erin Geiger, the "conversational copywriter," founder of Muscle Creative, and host of the Small Business Big Mindset podcast.

Erin highlights some of the successful strategies in email marketing. How do you structure your content and develop the best subject lines?

Timestamps

[01:31] Erin Gieger's story

[03:44] Importance of email marketing for personal brands

[10:24] Best practices in email marketing

[16:21] Strategies for preview text

[19:06] Content structure

[23:41] Email length

[26:08] How to keep every email fresh

[28:53] Three key takeaways for personal brands

Quotes

● “ An unexpected subject line can catch a reader off guard, but in a good way. The critical component to remember here is that it should come off as organic. It's not just for shock and to get them in. This could be something from a personal experience, a professional situation, even a dream, a distant memory. This can stop your reader and their tracks and elevate your email above the other’s spam box.” (11:55-12:19)

● “Most of the time, the subject line appeals to your heart, more than your head.” (15:06-15:09)

● “Getting people to reply to your emails. It's not only great for your engagement, but it also signals the spam box to give your email a go. Greenlight it’s good. It’s legit because the engagement factor tells them that people like your email. So it keeps you out of the spam folder.” (21:44-21:59)

● “The key to writing engaging subject lines is really to talk to your audience.” (22:44-22:48)

● “If you are in it and doing the work, what other people say doesn’t matter.” (30:53-30:57)

● “Don’t live a small life, don’t play small if you are not helping anybody out.” (312:13-31:18)

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Have you been comparing or second-guessing yourself? Someone else has a million views while you are still struggling to gain a thousand views

I interview Ancuta Boiciuc a CX consultant, who's passionate about mental wellness, being healthy, and well-being online.

Learn how to balance on social media, avoid imposter syndrome and stop comparing yourself.

Timestamps

[02:30] Finding balance online

[03:55] Imposture syndrome

[07:03] Ancuta’s LinkedIn journey

[10:54] Best advice on overcoming imposter syndrome and staying on the game

[15:32] Three takeaways of finding balance when building a brand

Quotes

● “ We don't have to compete because we all should find the creative and unique way that we stand out and solve problems for our people.” (13:07-13:13)

● “Control your amount of social media. Okay, social media is Great. It's a great tool. I mean, I found my voice on social media. I found jobs on social media, I'm not saying it's good, but it has to be in balance. What has really helped me is not to start my day with social media. I do not check my phone unless its origin.” (15:42-16:02)

● “If you want to build a brand, you gotta get out there, because no one can know you unless you get out there and no one can support you unless you're open up.” (24:04-24:10)

● “It's okay to be human, we're all human, and we all have our ups and downs.” (23:54-23:58)

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Does a personal brand and personal brand business need BOTH a company page and a personal brand?

Yes!!

I interview Australian-based, Michelle J. Raymond, Chief Social Strategist of Good Trading Co and THE globally recognized LinkedIn company page expert to tell us exactly why.

What is the golden ratio for posting on a company website and avoiding only promotional content? Michelle highlights the importance of having a company page, how to get started, and strategies to get your idle page bumped up.

Learn how to double your opportunity and revenue with a personal brand and a company brand page on LinkedIn.

Timestamps

[01:17] Michelle J. Raymond's story

[03:04] How to get started with a company page

[04:40] Should the content on your personal page and company page be different?

[05:45] Strategies for the about section on your company page

[10:02] Strategies to get an idle company page bumped up?

[12:22] Putting your picture as a logo on your company page

[13:46] Top mistakes people make on company pages

[19:08] Three key takeaways on company pages

[21:03] Personal/professional mantra

Quotes

● “You get a double opportunity with a personal and a company brand on LinkedIn.” (02:51-02:56)

● “ Take a look at what's going on with you. Who's following? Who’s in your company and choose what it is that's actually going to work best for you but be open-minded that there could be other ways that you could go around things.” (13:26-13:36)

● “Have someone that's monitoring and responding to community comments and any engagement that is on the post. You can't just post and ignore it. It works exactly for the team, as your personal page, so make sure that you're giving it the attention that it deserves.” (20:20-20:32]

● “If you hang out with garbage, you're going to smell like it. So choose your LinkedIn network wisely. (21:17-21:23)

Connect with Michelle B Griffin, The Brand Therapist℠
Personal Branding, Positioning & PR Strategist and Coach

•  Website: TheBrandTherapist.io
• Michelle's second podcast, The LinkedIn Branding Show
•  LinkedIn: https://www.linkedin.com/in/michellebgriffin/
•  Join my free Linkedin personal branding community, The #365 Creators, the comm

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Question: Why do you need both a LinkedIn company page and a personal brand? Easy Answer: It will double your opportunity and revenue!

 I interview Australian-based, Michelle J. Raymond, Chief Social Strategist of Good Trading Co and THE globally recognized LinkedIn company page expert to tell us exactly how. 

Michelle highlights the importance of having a company page, how to get started, and making resonating content.


 Timestamps

 [02:32] Michelle J. Raymond's story

[02:47] Why do you need both a company page and personal branding

(11:32] Ad revenue for companies

[12:23] Good starting point for company pages

[16:41] Good content and how you can make the most out of your company page.

[23:56] Making resonating content[26:52] Mistakes while creating a company page 

Quotes 

● “The absence of information is a brand as well.” (21:18-21:21)

● “Keep it small, keep it niche, and keep talking to that real targeted audience.” (20:43-20:47)

● “Just be you and so being personal photos of employees, photos of yourself doing stuff behind this. That's the great way to get things.” (29:43-29:54) 

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Live video streaming on social media is one of the best and fastest ways to quickly connect and bring your unique personality online. If recorded video isn't your thing, this episode will tell you exactly why live video might be your answer.

In this episode, I interview live-streaming video expert Ed Troxell who helps real estate professionals and entrepreneurs get confident and connected through live video marketing.

He shares some great tips on how to get started with a live stream and boost your confidence and connections through LinkedIn live streaming.

Timestamps

[02:26] Advantages of livestream over a recorded video

[07:58] LinkedIn live recommendations

[10:12] Podcasts & Livestreaming videos

[14:38] Live content video creation tools

[17:57] Top mistakes people make while doing videos

[21:12] Three key takeaways of a live stream

[26:24] Professional mantra

Quotes

● “Websites are key to have a video on these days, especially because over ninety-seven percent of people are going to be looking you up and researching you before they ever contact you.” (15:27-15:39)

● “Our phone is no longer a phone. It's your personal assistant. It’s your best friend. It's the person who is there with you every step of the way, taking photos to record your videos for you. We have to shift how we look at our technology and understand that these are devices that are helping us, and so we have to give them names.” (16:52-17:13)

● “Expecting no one to show up removes the layer of stress, and then it puts us in a positive energy place because once we go live, we're thinking about our topic and we're giving away our talking points and when we're in that live broadcast. If someone shows up or when someone shows up, you get excited.” (19:14-19:35)

● “If you practice too much, you're going to start. Second-guessing, so give yourself a few times and then just get out there.” (24:03-24:08)

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

You have “permission to do you," says Tracy Borreson, a brand identity coach who has a unique perspective on personal branding.

I interviewed Tracy on how to create a space where you can find your own voice and confidence to use their words and their genius to share what they want with the world. 

Learn more on “permission to do you” and the zone of genius versus expertise.

Timestamps

[01:29] Tracy's story

[02:08] The origin of the phrase “permission to do you.”

[07:28] Building your lane with clients

[13:00] Where to start in “permission to do you.”

[19:37] Zone of genius vs Zone of expertise.

[22:02] Three key takeaways

[24:37] Where do you find your zone of genius?

Quotes

● “You don't need permission, and you don't need perfection.” (04:16-04:18)

● “Any time you have strong emotions, those are indicators of your brand, whether or not it's an alignment, and so use that. Take that as a pride moment. You know what, I got disappointed because my personal values were not met today. That's okay!” (10:17-10:31)

● “If you're a business owner, you're not going to get any sales. Unless you tell somebody you do a thing”. (11:42-11:46)

● “So the most important thing is to understand that you are the full picture, and then transitioning that into the voice is not censoring any part of that picture. On purpose, that doesn't mean you have to say all the things all the time. “ (18:01-18:18)

● “It's a universal experience to feel judged, and I would be interested to hear your perspective on this, Michelle, but the more that I have grown my personal brand, the less I care. (23:51-24:03)

● “Practice makes permanent.”(26:56-26:28)

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

So many people struggle with focus. Today's endless content and digital distractions make it harder to stay on track. What you need is a focus strategy and plan, and this episode will share exactly how.

 I interview Florian Decludt, a growth marketer, as he shares three powerful tips to help you strengthen your focus and achieve your goals. 

We discuss the 3 tips to reset and get focused, how to get more done building your personal brand, and how to balance your personal work and social media usage.

Timestamps

[01:09] What Florian does and how he is helping people focus

[02:16] Why Focus is a huge problem for solopreneurs and personal brands

[03:12] Reasons why people are unfocused in the business world.

[08:54] Steps to changing your mindset and getting focused

[11:18] Practical tip on social media

[14:26] Drawing the balance between your personal work and social media

[17:10] Three key takeaways on focus

[22:44] Florian’s professional mantra

Quotes

● “Focus is pretty much. The secret sauce is a success, because, if you don't have focus, you're not moving forward every day.” (03:33-03:39)

● “ If you have a direction, you have something against which you can evaluate opportunities. Instead of just blindly taking the opportunity and saying that’s interesting. I’ll give it a try.” (09:34-09:43)

● “Whenever your brain has nothing to do, it's going to default to the least energy-consuming activity possible, and usually that's ever TV, Netflix, or social media. “ (12:36-12:44)

● “If you don't know where you want to go, it's going to be really hard for you to know exactly what you're supposed to do.” (17:28-17:32)

● “If we’re not one hundred percent clear about what we're supposed to do, we're going to go off. We are going to default to the place of energy-consuming activity, which is social media.”(18:00-18:10)

● “Never stop learning.” (22:51-22:52)

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

How to get found on the first page of Google? It's what we all aspire to, right?

In this episode, I interview Meg Clarke the founder of Clapping Dog Media helps creative entrepreneurs and personal brands get found online with smart SEO strategies.

Meg shares exactly how to get found in Google with the right search engine optimization (SEO) tips we can use in our content, blog and website.

Timestamps

[01:32] Why we should not fear SEO

[02:22] Meg’s back story

[05:48] Where does one start on SEO?

[12:25] Top strategies for creating content

[17:26] SEO Tools

[20:54] The minimum viable thing that you can get from your own platform

[23:44] Tips for LinkedIn SEO

[25:21] 3 key takeaways for SEO

Quotes

● “When creating content, make it skimmable because people don't spend a lot of time on every site. The average time spent on a page is twelve seconds. Like my goodness, it’s really hard to get people engaged and involved and to even remember you in only twelve seconds.” (12:43-13:07)

● “No one wants to read. You know layers and layers. White space is your friend.” (13:44-13:48)

● “At the end of the day we want them on your site, and there's a lot of people who are getting fantastic engagement, but at the end of the day, what are you getting to your site? Are you getting a conversion? I mean, we're not just doing social media for Vanity Metrics here? “(20:17-20:43)

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

“Look sharp, feel sharp.” It's no secret when we look and feel our best our professional image directly affects our personal brand. 

I interview Tavia Sharp a New York-based image consultant, speaker, coach, style expert, and CEO of Styled Sharp to find the best ways our professional image can boost our confidence, credibility, and connections.

As Tavia explains, you can and should leverage your image as a tool to get promotable and investible in your business and beyond.

Timestamps

[01:44] Importance of a professional image

[04:34] How to get started if you want to make a change to your image.

[06:38] Problems of not addressing your image

[08:01] Mistakes men are making in blending in

[11:00] Style blueprint & personal brand blueprint

[13:18] Three tips that make a fine first impression

[16:27] Tavia’s professional mantra

Quotes

● “Your professional image is actually currency, and when you ignore it, you might be leaving money on the table.” (1:03-1:09)

● “Dress for what’s next.” (06:13-06:14)

● “ When you actually stand out, opportunities come for you.” (07:28-07:31)

● it's all about what we put on our bodies. It's that enclosed cognition. It affects the way we feel we're going to put that energy out, and we're going to have great results.” (15:23-15:31)

● “Your vibe attracts your tribe (16:37-16:40)

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Is becoming a speaker on your dream board? Is it Good news: it's time to STOP chasing your dreams and bet on yourself to make it happen.

Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.

✨ L: Launch Your Vision – Follow the pull toward a deeper purpose
✨ A: Articulate Your Difference – Define your positioning in a crowded space
✨ N: Navigate Your Brand – Shape and share your brand online and offline
✨ E: Elevate Your Authority – Establish trust with audiences and open new doors

This week, we're focusing on "E-Elevate Your Authority" with host Michelle B Griffin and expert guest Lisa M Dublin, keynote speaker, certified life coach, poet and author who more than a year ago bet on her self and her speaking career.

Now, she's traveling overseas to perform on stage, inspiring audiences with her message and poetry and raising her expectations for herself.

She'll share her inspiring story and how you can bet on yourself and start sharing your message on stage.

LINKS

Connect with Lisa M Dublin On LinkedIn

Lisa M Dublin's Website

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

How exactly can a corporate professional and leader build their brand on LinkedIn? In this "How I Brand This" episode, I share the personal story of exactly how.

I interview Liam Darmody, Director of Talent Attraction and Operations at Willow Tree, on his personal account and fast-track to success building his professional personal brand on LinkedIn in just 12 months.

How did Liam get started? What are his tips and secrets to up-ticking so fast? Liam highlights what inspired him to put his personal brand out there, posting consistency, and his best tips for building your personal brand on LinkedIn.

Timestamps

[01:25] When did you start putting your brand out there?

[04:54] Posting consistency

[07:26] Liam’s uptick

[13:27] Baby steps to building your brand on LinkedIn.

[17:14] Liam’s journey from 450 to 24K connections.

[17:25] Secrets to up ticking so fast

[23:23] Key takeaways on building your personal brand on LinkedIn

Quotes

● “Before you can become consistent. You have to become comfortable with just getting out there and putting it out there, and I think that is the biggest hurdle for so many people. (05:52)

● “Biggest step once you follow. Find the sort of content that you like talking about, identify the topics at two or three topics, talk about what you're passionate about, then just start putting stuff out there and see how it goes and ignore the stats .” (15:18-15:32)

● “Anybody has generated significant and genuine followings that are actually engaged with what they're putting out there is taken time and commitment.”(15:41-15:50)

● “If you want to get more visibility on the linked platform, think of every opportunity to put your name somewhere.” (20:53-20:58)

● “You know you don't have to go and do a newsletter podcast, but just start with your personal brand, even if you're working full time.”(22:50-22:56)

● “Engagement is paramount, and you have to be engaging in the people's content and be patient .” (23:41-23:45)

● “When you're starting out, patience and consistency are the hardest ones. Like I want to like this should have happened by now. I should have gone viral by now.”(23:57-25:11)

● “Pace equals success.” (25:06-25:09)

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Let me tell you a story — When we hear these words, we always pay attention That's because as humans, we're wired for stories. But how do we create stories for online content? business, 

In this episode, I interview Ash Rathod, a UK-based digital agency owner, and brand consultant who helps solopreneurs tell stories that connect and convert their readers.

Learn the importance of storytelling, how to set up engaging social media posts, and the best strategies for shortening a story.

Timestamps

[01:26] Ash Rathod's story

[09:41] Importance of storytelling

[11:34] How to start in storytelling

[15:51] How to set up a social media post, blog, and video

[17:17] Ash's Six P story framework

[20:03] Ideas on content writing

[21:00] Best advice for an opening line

[24:04] Best strategies for shortening up a story

Quotes

● “Storytelling is the core of human connection.” (09:48-09:50)

● “A story is about transformation. It could be the transformation of a character in your story that has the desire to achieve something, whether that's a physical thing or a mental thing or an emotional thing.” (12:09-12:27)

● “When you write something that puts you in a superior state. People are less likely to resonate with you. (22:30-22:37)

● “Once you activate empathy as a home me, that's when strong stories become a lot stronger, and that's when you start building trust, that's ideal for personal branding.” (23:06-23:12)

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Your digital images are often your first impression online. How exactly do you balance looking professional and personable to better connect and engage with your audience?

In this episode, I interview Marlana Semenza, a visual strategist, and personal branding photographer, who tells us exactly how. 

Learn how to command attention with your brand visuals and personal branding photography plus common image mistakes we make online.

Timestamps

[02:49] Getting started in brand photography

[06:25] Best strategies for location and shot lists in brand photography

[08:10] Avoiding miscommunication in brand photography

[11:12] How do you work with your clients to have their images work online?

[13:31] Positioning photos to look realistic and not staged photos

[15:37] Creative poses and scenes

[17:40] Common mistakes in brand photography

Quotes

● “Your personal brand is never about you. It’s about who you can help, how you can help them & how you can serve them.” (02:09-02:13)

● “Don't ever assume that, just because somebody is a photographer, they can do everything you want somebody that specializes in this you know don't hire a wedding photographer to shoot your interiors. Don't hire an interior photographer to shoot your wedding. People are specialized for a reason. (08:21-08:34)

● “Just like your story is fluid. Your images should be fluid.” (12:40-12:42)

● “Everybody deserves to be seen for the best of who they really are and shown in a unique way.” (24:22-24:25)

● “Ask if you already have no, and I think if you use it in whatever situation you already have no. So what's the worst that happens?” (24:37-34:47)

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Need to write or revamp your LinkedIn About profile?

 It's one of the top places that showcase your personal brand and business so it's important to make it engaging. I interview Karen Tisdell, a top Australian-based LinkedIn profile writer and LinkedIn Top Voice, who's all about helping professionals capture their vast experience, skills, and stories in standout LinkedIn profiles. 

Karen highlights the best ways to showcase your personal brand and business so it's engaging, authority-building, and engaging. This is part 2 of my interview with Karen Tisdell, a top Australian-based LinkedIn profile writer, who's all about helping professionals capture their vast experience, skills, and stories in standout LinkedIn profiles.

 Karen highlights some LinkedIn profile tips to help you build your personal brand. 


Timestamps

 [01:47] Karen Tisdell's story

[03:20] Importance of a LinkedIn profile and where to start

[05:20] Positioning your profile

[07:51] Revamping your profile

[11:08] Visuals and texts on your banner

[15:48] What is ideal for your featured section?

[19:58] Putting yourself out there via your profile

[21:17] Three takeaways of how to stand out in a LinkedIn profile 



Quotes 

● “A Linkedin profile needs to do the same. It needs to be not pitching yourself as the hero, but pitching yourself as a trusted guide.” (04:48-04:55

● “It's more important to have the right keywords upfront than to have a clever slogan.” (13:30-13:33)

● “So in a world where we're all competing for attention, having a profile photo that looks genuine and really pops is really important.” (23:28-23:35)

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Your LinkedIn content helps you social sell if you structure it write and have a strategy.

I interview Patrik Nagypal, Digital Growth at Shield, to give us insights on how we can get engaging content for personal brands.

What are the key content pillars? What mistakes do people make in content creation? How do you monetize your content, and what’s social selling? Patrik highlights all this and more.

Timestamps

[01:30] Patrik’s role in Shield

[02:25] About Personal Branding

[04:37] Engaging content definition

[06:14] Why do people fear creating content?

[08:32] How to get started

[13:51] Pillar content 

[14:41] Definition of personal pillars and how you get to balance it with your business.

[16:28] Content management

[20:18] Mistakes we should not do on a personal page

[23:22] Social selling

[29:27] Three key takeaways on engaging content and personal branding

Quotes

● Consistency wins. Some days are going to be better than others, but you learn from each day. (05:55-06:01)

● You'll get a lot of fast attraction if you're very specific to one problem. (13:25-13:29)

● “Your content defines your brand.” (18:38-18:40)

● “I think if you focus too much on how many comments, how many likes, how much engagement you received in comparison to focusing on how much networking came out from the content that you created, that’s a mistake. So I think it's always a good sign to measure the engagement and the performance.” (20:40-20:58)

● “Commenting back on all your posts is so important, but you need to go out of your little area too. Even when you start doing content, you need to still comment on other people. You know, don't forget people and just do that daily.”(25:23-25:33)

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

You’re brilliant at what you do—so why are others getting the recognition and opportunities you deserve? Maybe you’re even showing up, networking, and trying to build your brand, but you’re still not where you want to be.

On this week's episode, I'm excited to share the launch of my new book, Position Yourself—the personal branding planner and the first book in the Own Your Lane® series designed to help brilliant professionals break free from obscurity and become noticed, known, and chosen for what they do best.

It's an Amazon #1 Best-Seller In Global Marketing, which means I'm beyond happy, so it lands in more hands of those ready to get out there in a bigger way.

Today's episode is the recent book launch live show, where I was interviewed on the new book:

• You'll learn what the book is and isn't 
• Who it's for, and why it's needed now
• The three bonuses that are included

Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.

L: Launch Your Vision – Lead with clear intention and purpose
A: Assert Your Difference – Define what uniquely sets you apart
N: Navigate Your Presence – Shape your personal brand foundation
E: Elevate Your Authority – Grow impact and influence with publicity

And today's episode shares the first step you need to get out there. Let me know what you think; share a picture of you and the book for the upcoming Own Your Lane Global Wall of Readers.

LINKS

Position Yourself Planner Book

Book Launch Article

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Want to be seen as an authority in your field? It won't happen with a "do it all, all or nothing" beliefs and behaviors.

Yes, you read that right.

Many high-performing experts and leaders believe working harder and taking on more tasks is the key to recognition and promotion. This often leads to burnout rather than respect or advancement.

If you want to 'own the room," you must "own yourself"—first taking stock of what's important, setting boundaries, focusing on high-impact activities, and creating space to think and lead effectively so your best and brightest self leads the way.

Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.

L: Launch Your Vision – Lead with clear intention and purpose
A: Assert Your Difference – Define what uniquely sets you apart
N: Navigate Your Presence – Shape your personal brand foundation
E: Elevate Your Authority – Grow impact and influence with publicity

This week, we're focusing on "L- Launch Your Vision" with host Michelle B Griffin and expert guest Sharon Ehrlich, the CEO and Founder of Living While Leading, a premier executive coaching practice for deep talk, real talk chat for those who want their professional journeys to be on their terms and timelines.

Tune in for the actionable framework and practical ways to own the room and "own your lane" of fulfillment, opportunity, and influence.

LINKS
Sharon Ehrlich on LinkedIn
Sharon Ehrlich's Website

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Want to write a book to share your business message? But think, "Nah, not me." It's too long and too complicated. Why bother?

Good news: For those who want to share their gifts, brilliance, or message, a mini book is your ticket to sharing your work in months, NOT years.

Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.

L: Launch Your Vision – Lead with clear intention and purpose
A: Assert Your Difference – Define what uniquely sets you apart
N: Navigate Your Presence – Shape your personal brand foundation
E: Elevate Your Authority – Grow impact and influence with publicity

This week, we're focusing on "E- Elevate Your Authority" with host Michelle B Griffin and expert guest HR (human resources) consultant and public speaker Gehan "G" Haridy-Ardanowski, founder of Golden Synergy Touch Consulting. Although a book was NOT on her radar, G wrote and published an Amazon #1 bestseller in just four months.

She's here to share her best-selling mini-book for those interested but unsure how to do it. As G says, "This can work even when starting smaller than you think. And it's not as dawning as it needs to be, or they think it should be."

If a business nonfiction book is on your radar, learn how she did it so you can share your wisdom with the world in months, not years.

LINKS
Connect with Gehan on LinkedIn
Gehan's Website
Gehan's Book

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Ready to make 2025 the year you say YES to becoming visible and building your LinkedIn presence?

Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.

L: Launch Your Vision – Lead with clear intention and purpose
A: Assert Your Difference – Define what uniquely sets you apart
N: Navigate Your Presence – Shape your personal brand foundation
E: Elevate Your Authority – Grow impact and influence with publicity

This week, we're focusing on step "E-Elevate Your Authority" with host Michelle B Griffin and expert guest Ivana Todorovic, founder of AuthoredUp, to discuss the latest strategies, data, and roadmap for positioning yourself on LinkedIn and beyond in 2025.

Here’s a sneak peek at what we covered:

• What’s working now: The most effective strategies for growing your LinkedIn presence.
• What doesn't work anymore: Outdated tactics that no longer deliver results.
• Content formats gaining traction: Discover the content types currently getting the most engagement.
• The roadmap to personal branding: How to confidently jump-start your personal brand in the new year.

Tune in for the full conversation and get actionable tips to kickstart your LinkedIn strategy for 2025.

LINKS
Own Your Lane Newsletter Article on This Interview with All the Tips Your Need to Know
Michelle B Grifin on LinkedIn
Ivana Todorovic on LinkedIn
AuthoredUp Website

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

How do you balance posting on social media without feeling cringy and spammy?
And if you work in buttoned-up industries? Yes, it can be done! It's all about showcasing storytelling that shares a lesson, drives a point, and builds your authority.

Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.

L: Launch Your Vision – Lead with clear intention and purpose
A: Assert Your Difference – Define what uniquely sets you apart
N: Navigate Your Presence – Shape your personal brand foundation
E: Elevate Your Authority – Grow impact and influence with publicity

This week, we're detailing "N-Navigate Your Presence" with host Michelle B Griffin and expert guest Jennifer Belmont Jennings, a trust and estate attorney who has mastered the art of storytelling on LinkedIn and Instagram.

She has a gift for turning an often unrelated concept into a hilarious but essential lesson in tax and finance. Jennifer has a gift for turning an often unrelated concept into a hilarious but essential lesson in tax and finance.
She's here to share her story of putting herself out there, how to post content with the story, and her best tips to share your authority as a creator, author, and media expert source.

ABOUT JENNIFER BELMONT JENNINGS
Jennifer is an Estate Planning Attorney at MGD Law. Her practice includes estate and wealth planning for those looking to build and protect their legacies.

She has made several media appearances discussing estate planning and finances. She has been quoted in US News, Money, USA Today, ThinkAdvisor, AARP’s Senior Planet, and Town & Style Magazine. Jennifer is also the co-author of Women in Law: Discovering the True Meaning of Success.

As a committed community volunteer, she serves on the Board of Directors for several local nonprofits and was named a 40 Under 40 by the St. Louis Business Journal for 2020.

LINKS
Connect with Jennifer on LinkedIn
Jennifer's Firm Website

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Doing work that doesn’t align with your “why” or light can be deeply unsettling. But it DOESN'T have to be. You have the power and choice to step out of the rut and find the work that lights you up.

Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.

L: Launch Your Vision – Lead with clear intention and purpose
A: Assert Your Difference – Define what uniquely sets you apart
N: Navigate Your Presence – Shape your personal brand foundation
E: Elevate Your Authority – Grow impact and influence with publicity

This week's show covers "L-Launch Your Vision" with host Michelle B. Griffin and expert guest Lisa McGuire on personal brand reinvention.

Lisa McGuire is a speaker, personal brand strategist, award-winning business storyteller, and reinvention guide who mentors those ready to embrace their next act in life.

We'll discuss how to align your personal brand with your purpose and paycheck sharing: how

1. Reinvention doesn't mean you must burn everything down and start over again.

2. People feel the pull to reinvent themselves for many reasons. Based on what is happening worldwide, we are at an all-time high for this.

3. Reinvention is a process that requires reflection, patience, and "doing the work."

LINKS
Connect With Lisa McGuire on LinkedIn
Lisa's ReImagine the New You Quiz

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Do you struggle with the pressure to niche down, feeling like you’re supposed to be an expert in just one area? You’re not alone. Many high-level professionals wrestle with "expert syndrome," doubting their expertise and sticking to what feels safe.

Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.

L: Launch Your Vision – Lead with clear intention and purpose
A: Assert Your Difference – Define what uniquely sets you apart
N: Navigate Your Presence – Shape your personal brand foundation
E: Elevate Your Authority – Grow impact and influence with publicity

This week, we're detailing "A-Assert Your Difference" with host Michelle B Griffin and expert guest Humaira Akhter for a real-talk discussion where we debunk the myths that hold many of us back.

We'll share stories of leaders who grew from their focused beginnings into broad, influential figures. We’ll also address the challenges of "expert syndrome" and how you can harness your diverse skills and passions to build a unique and powerful personal brand.

Whether you're just starting or looking to expand your reach, this conversation will give you the insights and inspiration you need to claim your expertise confidently. Embrace the power of your multifaceted talents without being boxed in or held back by the cliche advice.

ABOUT MICHELLE B. GRIFFIN

Michelle is a personal branding speaker, author, and podcaster who empowers professionals—especially women in business—to become visible and top of mind with personal branding to Own Your Lane™ for next-level opportunities.

ABOUT HUMAIRA AKHTER

With over two decades of experience in corporate branding and marketing, Humaira Akhter is a seasoned Growth Strategist. From small startups to multi-million-dollar proposals, Humaira has honed her expertise in design, branding, and streamlining digital/print assets.

Humaira's Website
Connect With Humaira on LinkedIn

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

There's no escaping this truth: People assume you're a leader when you're a strong communicator, speak well, and present well. And they're much likelier to listen to you and buy into your ideas when you're confident and compelling.

That's why honing your skills is critical to being confident on video — whether it's a presentation on Zoom, speaking on stage, on a virtual keynote, serving on a virtual panel, or recording an educational or promotional video for your website or social media feeds.

Each episode of the Own Your Lane® Personal Branding Podcast highlights one of the four steps of the Own Your L.A.N.E. personal branding roadmap to help you gain clarity, confidence, and a clear path to growing your influence and impact.

L: Launch Your Vision – Lead with clear intention and purpose
A: Assert Your Difference – Define what uniquely sets you apart
N: Navigate Your Presence – Shape your personal brand foundation
E: Elevate Your Authority – Grow impact and influence with publicity

This week, we're focusing on "N-Navigate Your Presence" with host Michelle B Griffin and expert guest Susan Siravo, a former TV anchor, reporter, and social media strategist, who will share her best industry secrets so you can go from feeling like a "deer in the headlights" to "dazzling on screen."

As Susan says, being confident on camera is "a skill that everyone should work to develop."

Susan has a free course for us, " Don't be a Deer in the Headlights" - Learn to Dazzle on Camera Instead! (In just over an hour, link below)

🎥  WATCH THE VIDEO INTERVIEW

LINKS
Connect with Susan Sivaro on LinkedIn
SusanSivaro.com
Susan's FREE Confident on Camera Course

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

If you caught Part 1 last week, you already know Antonia Taylor is my sister in women's visibility. This week, we're back with the six new rules of visibility that will propel you forward this year and beyond.

Antonia and I each brought three rules you can use to stop waiting and start showing up for that ONE thing you're hiding from, holding back on, or hesitant to show up and be seen. Today, not SOMEDAY, is your moment to confidently put yourself out there.

This episode will show you:

• Why visibility starts with how you see yourself before any content plan or strategy
• The clarity practice that works for you AND for AI search
• How to nurture yourself for visibility so it actually sticks
• Why being credible means letting others validate what you already know
• How to find your place of power, the channel that lights you up and works for you
• Why continuity beats perfection every single time

Read all six rules with action steps → https://www.linkedin.com/pulse/six-visibility-rules-become-recognized-remembered-2026-griffin-pilse/

Connect with Antonia on LinkedIn → Antonia Taylor https://www.linkedin.com/in/antoniataylor/

Antonia on Instagram → @antoniataylorpr https://www.instagram.com/antoniataylorpr/

Antonia's Substack → https://substack.com/@antoniataylor

Rate, Review & Follow the She's Visible™ Movement Podcast

Your support means the world and I'd be so grateful if you'd rate and review the show so more women experts can build their visibility, grow their authority, and get recognized for the brilliant work they do.

Here's how:

• Click here, scroll to the bottom, and tap to rate with five stars
• Select "Write a Review" and tell me what resonated most with you

And if you haven't already, please hit that follow button so you never miss an episode. Every week I'm bringing you real conversations, solo visibility strategies, and the mindset and tools you need to go from hidden expert to recognized authority in your field.

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Welcome to another episode where we spotlight female experts, founders, and entrepreneurs who are building their visibility, personal brands and thought leadership.

Today, I'm highlighting one of my clients, Tanya Windman, who shares her journey of leaving corporate to launch her new consultancy, Windy & Co.

Like Tanya, you may be interested in launching your business or pursuing your creative endeavors, but what path should you take? With so many interests, ideas, and possibilities, how do you know what lights you up, what's most needed, and how to attract clients? 

Tanya faced these questions, and this episode details her journey and our work together. From our 'scientific' approach to uncovering your "golden thread" to Tanya's personal evolution framework to her brilliant "creative sandbox system," we share her story and how she attracted clients in her testing mode. 

Finding clarity and fulfillment is beautiful, but action is your best strategy and system. This is an empowering and actionable episode, especially for my emerging entrepreneurs.

LINKS
Tanya Windman @ WindyandCo.com
Connect with Tanya Windman On LinkedIn
Connect with Tanya Windman On Instagram

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Don't let being an "introvert" keep you from getting visible and marketing your business. News flash: it's a self-limiting belief that's stopping you from greater opportunities.

The good news is that many standout women experts and entrepreneurs are highly successful, and this doesn't stop them, including Brenda Meller, founder of Meller Marketing.

Join host Michelle B Griffin as Brenda shares her story of "owning her lane" and how she successfully markets and grows her LinkedIn coaching and training business as a self-described "introvert."

We'll share actionable tips for getting out there and leveraging your unique strengths to become visible while marketing yourself and your business.

LINKS
Connect With Brenda Meller on LinkedIn
Meller Marketing

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Is it hard to communicate what you do so the right people notice? Are you tired of missing out on opportunities and clients that you deserve?

Join host Michelle B Griffin and guest Natalie Hales, a brand strategist for financial advisors, for this deep dive on niche positioning your personal brand to stand out in a crowded field.

Learn how Natalie carved out her differentiation to be the ONLY brand strategist in her field and how you can do the same.

Two brand strategists walk you through the foundational steps to being noticed, known, and remembered. 

We'll chat about her story and how to:

🔍 Narrow Lane for More Visibility
🏆 Brand Yourself for Better Engagement
📈 Tell Your Stories for Optimal Conversions

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Welcome to another episode where we spotlight female experts, founders, and entrepreneurs who are building their visibility, personal brands, and thought leadership.

Today, I'm highlighting one of my clients, Shari Biery, who shares her journey to uplevel herself and her business by getting more premium positioned to set herself apart in the health and wellness coaching field.

Shari was ready to bet on herself with her It's Your Turn, published in October 2024; she knew her brand and professional story needed to better align with her new role as an author and keynote speaker.

Today, we'll chat about her journey of building her business, personal brand, and thought leadership, and she'll share her invaluable tips and insights I know you'll find empowering and actionable.

LINKS
ShariBiery.com
It's Your Turn Book - publishing September 2024

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Guesting on LinkedIn livestream shows is one of the fastest ways to skyrocket your visibility and authority on the business platform of a billion professionals.

It's an untapped publicity channel with numerous benefits and opportunities that can boost your brand and business. This week's episode will walk you through the do's and don'ts and fast-track you to landing your first guest spot.
 
Join host Michelle B Griffin and Gillian Whitney, 4x author, LinkedIn Live strategist, and Business Book Coach, on pitching yourself as a guest on LinkedIn Live shows.

Gillan’s new book, "LinkedIn® Live Guest Mastery," shares her best secrets for leveraging the power of LinkedIn Live to grow your business so you can confidently make a lasting impact on your audience.

You'll learn how to:

• Choose the right shows to showcase your expertise
• Prepare for your interviews like a pro
• Engage with the host and audience in real-time
• Repurpose your appearances into valuable content
• Build lasting relationships with hosts and fellow guests
• And so much more

LINKS
Connect with Gillian Whitney on LinkedIn
Gillian's LinkedIn Live Stream Guest Mastery Book
Find LinkedIn Livestream Shows

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Are you considering launching a podcast to boost your visibility, brand, and thought leadership?

What high-level considerations, trends, and updates are needed before you launch?

Join host Michelle B Griffin and podcast expert Traci DeForge, founder of Produce. Your Podcast, as we discuss what's needed to launch your show and what's not in the critical age of AI and attention spans at an all-time low.

She'll share all the industry gems so you can get out there and start building your podcast soon, plus grab her newsletter for industry tips and resources.

LINKS
Connect with Traci Deforge on LinkedIn
Produce Your Podcast Website

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Here's a hard truth:  Women Entrepreneurs >>> You are underpaid... it’s time to charge your value.

Those are the exact words from this week's guest, Chella Diaz,  who's on the same mission: to help women entrepreneurs become visible, get highly paid, and create the businesses and lives they desire and deserve.

Learn the 3 Steps to Increase Your Fees Confidently
(𝘴𝘰 𝘺𝘰𝘶 𝘴𝘵𝘰𝘱 𝘰𝘷𝘦𝘳𝘵𝘩𝘪𝘯𝘬𝘪𝘯𝘨, 𝘶𝘯𝘥𝘦𝘳𝘷𝘢𝘭𝘶𝘪𝘯𝘨, 𝘢𝘯𝘥 𝘨𝘪𝘷𝘪𝘯𝘨 𝘢𝘸𝘢𝘺 𝘵𝘰𝘰 𝘮𝘶𝘤𝘩)on how to know, charge, and raise your fees as a woman in business.

I've also been there many times and have learned so much from Chella, who believes that women overthink things, undervalue our service, and give away too much.

It's time to put ourselves at the top of the list.

LINKS
Connect with Chella Diaz on LinkedIn
Listen to Chella on my recent LinkedIn Audio Event 

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Welcome to another episode where we spotlight female experts, founders, and entrepreneurs who are building their visibility, personal brands and thought leadership.

Today, I'm highlighting one of my clients, Brittany Perez, a nurse practitioner with a doctorate in clinical nursing, who shares her journey of launching two successful businesses and growing a dedicated team.

This month marks the one-year anniversary of her latest venture, MELA Medical Spa, which has seen phenomenal growth thanks to her go-getter drive and commitment to betting on herself. 

Today, we'll chat about her journey of building a personal brand, business brand, and thought leadership, and she'll share her invaluable tips and insights.

Takeaways:

• Action-Oriented Mindset: How her drive and goal-setting have been crucial to her success.
• Building Confidence: Stepping out of her comfort zone helped her build the confidence needed to succeed.
• Collaboration: Networking and supporting others in the industry are vital for growth.
• Personal Branding: Using social media effectively, blending professional achievements with her personality.
• Vision for Growth: Aim for ten locations in ten years with the right team and processes in place.
• Balancing Roles: Managing multiple roles with a clear plan to avoid burnout.
• PR and Publicity: Clear messaging and positioning for national recognition through podcasts and media mentions.
• Believing in Yourself: Encourages women to believe in themselves, take action, and seek mentorship for continuous learning.

Enjoy this episode on Brittany's inspiring journey and actionable tips for building a successful personal brand and business.

LINKS
Brittany Perez on Instagram
MELA Medical Spa
Method Aesthetics Academy

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

It's another series spotlighting female experts and entrepreneurs building their visibility, personal brands, and thought leadership.

This week's episode features a recent client, Leigh Maneri, who shares her journey on finding the brand inside you, digging deep, connecting all the dots with all that makes you you, and getting out there with your gifts and genius.

We discuss:

• Clarity in Branding: Discover how Leigh overcame confusion and found a clear direction for her brand with my guidance.
• Identifying Core Strengths: Learn how our process helped Leigh identify and leverage her unique strengths and experiences.
• Aligning All of You: Understand how Leigh integrated her diverse branding, operations, and wellness skills into a cohesive brand.
• Gaining Confidence: Hear how Leigh was confident about successfully leaving her agency job and launching her own business.
• Seeing Fast Results: Leigh shares how she landed dream clients fast with a clear message and positioning.

LINKS
Connect with Leigh Maneri on LinkedIn
Leigh Maneri.com

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Ready for PR to raise your visibility and authority in your field? Podcasts are one of the best ways to get in front of other audiences to share your message and expertise.

If you're new to podcast publicity, this episode will share the exact process for getting your pitches accepted. Podcast publicity expert Alice Draper, founder of Hustinling Writers, details her best tips and brilliant ideas for handling rejection and follow-ups.
 
Plus, get her strategies to find the perfect-fit podcasts to start pitching.

LINKS
Connect with Alice Draper on LinkedIn
HustlingWriters

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

If you've ever held back from putting yourself out there or going after being more visible, this episode is for you.

My guest today is Antonia Taylor, a PR and comms veteran from the UK who got tired of watching brilliant women stay invisible. So she did something about it. She interviewed eight remarkable women leaders, from corporate executives to entrepreneurs, and turned their stories into a stunning white paper called Being Seen.

This week, in Part 1, we share the three areas every woman needs to know about visibility in business and leadership, what it is, why it matters, and how to own it.

Next week in Part 2 we're getting into the six new rules of visibility you need to know for the year ahead.

In this episode:

• The visibility paradox, why staying hidden hurts you, but stepping forward can trigger backlash, and how these women broke through anyway
• Why five out of eight women Antonia interviewed resisted the term "personal brand" even while actively building one
• The difference between performative visibility and service-based visibility (and why one of them will burn you out)
• Why your visibility isn't just about you, it's modeling for every woman watching behind you and looking up to you
• Why you don't need to post on LinkedIn to have a powerful presence there
• The one tip Antonia gives every woman who wants to start getting visible

→ Download Antonia's Being Seen white paper https://www.antoniataylorpr.com/being-seen/

→ Connect with Antonia on LinkedIn https://www.linkedin.com/in/antoniataylor/

→ Antonia Taylor on Instagram https://www.instagram.com/antoniataylorpr/

→ Antonia Taylor's Substack newsletter https://substack.com/@antoniataylor

Rate, Review & Follow the She's Visible™ Movement Podcast

Your support means the world and I'd be so grateful if you'd rate and review the show so more women experts can build their visibility, grow their authority, and get recognized for the brilliant work they do.

Here's how:

• Click here, scroll to the bottom, and tap to rate with five stars
• Select "Write a Review" and tell me what resonated most with you

And if you haven't already, please hit that follow button so you never miss an ep

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

It's another episode spotlighting female experts and entrepreneurs building their personal brands and thought leadership.

This week we're featuring Sarah Anto, MBA, CPA, a consultant who empowers female founders preparing to launch their startups.

Ready to launch her consultancy, Sarah had all the expertise but lacked a clear, confident, and cohesive way to present and position herself to be seen as more than an expert in her space and attract her ideal clients.

She details her journey working with me, including how she found fast traction we honed in her unique expertise and thought leadership framework. Sarah shares how her brand positioning, messaging, and thought leadership pillars got her noticed fast---—booking discovery calls and securing media interviews within the first week.

Sarah shares her stories and industry beliefs on women in tech, which got traction fast. From media mentions to speaking at the leading stage, Sarah is "proof positive" in the power of clarity, positioning, messaging, visibility, and authority-building foundation and assets.

LINKS
Connect with Sarah Anto on LinkedIn
SarahAnto.com
Read Sarah's Success Story 

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

As a woman in business, we all have moments when we are confused about the next big thing and seek professional clarity to get to the next level for more
 visibility, authority, and industry opportunities.

But how and where do you REALLY find it?

This week's guest, Julie Ciardi, shares her clarity vs. confusion reframe and how it impacted her expert business six years ago and her work today with female founders and human design.

We break down the two keys to unlocking your potential in life and business, especially branding and marketing yourself in business.

If you're stuck or just looking for that clarity kick, this week's insight will help you find clarity and embrace confusion for your next big breakthrough.

LINKS
Connect with Julie Ciardi on LinkedIn
JulieCiardi.com

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

It's another episode spotlighting women in business, sharing exactly how they're building their personal brands.

This week's guest is Catrina Ossmann, a nonprofit marketing leader and founder of Clever Ideas Marketing.

As a previous client, Catrina shares her struggles of not being well positioned, having an audience that is too broad, and feeling stuck on launching her personal brand.

She details her journey working with me, including how she found fast traction when she "narrow-laned." We developed a new focus for her marketing consulting, offers, and speaking.

 It's a short but jam-packed series with helpful tips you can leverage for your brand. Learn her tips to get unstuck and amplify yourself as a solo founder.

Ready to clarify your brand? I'm launching in-person VIP Days for my Own Your Lane personal brand and PR roadmap service. Get in touch with me for more details.

LINKS
Connect with Catrina Ossmann on LinkedIn
Website: Clever Ideas Marketing for Nonprofit Marketing

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Are you tired of constantly churning out social media content to build awareness, credibility, and visibility for your personal brand as a woman in business?

Good news—there's another visibility stream to leverage, and it's easier than you think: public Relations or PR.

You don’t need to be a large company with deep pockets to benefit from the power of PR. And more good news: garnering PR is a teachable skill. Now more than ever, the media wants to hear from subject matter experts, small businesses, and even solo businesses. 

This week's expert guest is Kathy Casciani, founder of Azul PR + Communications, which helps founders of service-based businesses and professional service providers use their subject matter expertise to gain visibility and land media coverage. 

Learn: 

• What is a PR and what it's not
•  How PR is changing and what it looks like today 
• Why small businesses can (and should) do their own PR
• Dos and Don'ts for PR + never do this one thing to a journalist)
• How to use social media to connect with journalists 
• The 3Cs to landing PR the right way

Link
Connect with Kathy Casciani on LinkedIn

Ready for PR?

Ready to get started with Personal Branding & PR?  Contact me to learn more about how to build your personal brand and PR strategy roadmap. Learn more at https://michellebgriffin.com/theroadmap/

Ready for more in-person connection? My next in-person brand and business retreat will be announced soon. Contact me for more details. 

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

For International Women's Day 2024, I'm kicking off a new profile series where I showcase past, present, and future clients and remarkable women in business who show us exactly how they're building their personal brands.


This week's guest is Shermalyn Sidonie-John, by day a brand and marketing
executive, and on the side, a personal brand strategist for corporate women.


As a previous client, Shermalyn shares her journey working with me, including how she leveraged her TEDx talk and pivoted to events to build and boost her impact and influence.

Shermalyn shares how she ideated, operationalized, and successfully hosted a 100-person event in just 90 days! It's a short but jam-packed series with helpful tips you can leverage for your brand.

LINKS
Connect with  Shermalyn Sidonie-John on LinkedIn
Check out her Impactus event recap 

Ready for more in-person connection? My next in-person brand and business retreat will be announced soon. Contact me for more details. 

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Ready to build and boost your personal brand as a woman in business?

Join us from the French Quarter in New Orleans for the kickoff of the Standout Women™ Amplified: Brand Your Way to a Bigger Business event.

Hear the stories of Brenda Meller, Rachel Simon, and Michelle J Raymond live from New Orleans, the two-day brand-building intensive I hosted In New Orleans.

As part of the event, we shared our stories and tips on Linkedin to build and boost your brand and business. As they say in New Orleans, we let the "good times" and "good tips" roll.
 
Ready for more in-person connection? My next in-person brand and business retreat will be announced soon. Contact me for more details.

LINKS

Connect with Brenda Meller
Connect with Rachel Simon
Connect with Michelle J Raymond

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Hey everyone!

Thanks for tuning in after my brief hiatus. I've been busy working and launching my new platform. Without giving too much away, I'll say it's for women in business who are so ready to get visible and get out there in a bigger way.

I'm sharing TWO NEW announcements. Plus, more is coming soon. This short episode gets right to it...I can't wait to share.

LINKS
Announcement 1
Announcement 2
LinkedIn Post That Details This

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

As a woman in business. you're ready for bigger things this year, wrote the vision board, and documented it in the journal...

But two weeks in...let's do a reality check. 🤔

Following last week's themes. It's about taking action.
Are you making progress or stalled for that ONE big thing you want for yourself this year?

• Getting visible
• Attracting better-fit clients
• Making more money

Whether you want to go after promotions, attract perfect-fit clients for your consultancy, speak on stages, guest on podcasts, write a book, or share insights on LinkedIn, it's all about powerfully positioning yourself with a clear brand to become seen, and heard, and valued in your field.

Today's show is all about getting and keeping the 3 steps to build the HABIT of COURAGE to do those things (and more),

And as a women consultant, service provider, and founder, this episode is for you. This week's guest, Laura Khalil helps women consultants and founders go after higher-paying B2B clients 

𝗦𝗵𝗲'𝗹𝗹 𝘀𝗵𝗮𝗿𝗲:

• 𝘞𝘩𝘺 𝘊𝘰𝘶𝘳𝘢𝘨𝘦 𝘐𝘴 𝘢 𝘏𝘢𝘣𝘪𝘵 
• 𝘏𝘰𝘸 𝘵𝘰 𝘍𝘭𝘦𝘹 𝘛𝘩𝘦 𝘔𝘶𝘴𝘤𝘭𝘦𝘴 𝘵𝘰 𝘎𝘦𝘵 𝘞𝘩𝘢𝘵 𝘠𝘰𝘶 𝘞𝘢𝘯𝘵
• How to Make More Money This Year + Advice on Niching and Pricing

LINKS
Connect with Laura Laura Kahlil on LinkedIn

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Are you living in your "comfort cave" -- warm and cozy, but getting NOWHERE
(and ready to do something about it?) 
 
For many of us, when we're ready for bigger outcomes and opportunities, we stay paralyzed with fear and inaction.
 
Watching the world and others go by doing things we dream of and deserve.
 
Let's make this the year you FINALLY do that thing.
 
 On this week's episode, join Michelle B Griffin and guest Jen Laffin, a Success Mentor who turns goal-setters into goal-getters, to share her frameworks for ACTION.
 
You'll learn:
 
1. Why we're biologically wired to want to stay inside our Comfort Cave where everything is familiar and how to leave comfort for growth finally.
 
2. Why mistakes and failures are just data and how to redefine what they mean to us.
 
3. How every human experiences the self-doubt roadblocks that keep us stuck (procrastination/perfectionism/comparison/ imposter syndrome/confusion/etc. and how to contain them.
 
4. Her bonus tips to overcome "daily doubt" required for doing big things.

LINKS
Connect with Jen Laffin on LinkedIn
Grab Her Goal Journaling PDF
Learn my PYOT Pyramid Framework to (Finally) Put Yourself Out There

TRANSCRIPT
Read Here

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

As a female founder, are you exhausted from constant social media and marketing efforts that just don't seem to pay off?

If that's you, it might be because your strategy is too broad. It could be time to hone in on your niche, sharpen your positioning, and fine-tune your messaging. This can be your key to shifting from blending in to standing out.

This week's episode features Claire M. Davis, who faced a similar challenge. Guided by her mentor to niche down for scaling up, Claire was hesitant but gave it a try. The results? Rapid and remarkable. 

Tune in to hear how she transformed her hobby business into tripling her sales in just three weeks. That’s not a typo. 

This is a perfect case study  on the call "narrow lane" approach I speak often about.  Yes, specificity and focus can propel you and your business. 💯

What You'll Learn:

• Niche Down Like a Pro: Claire shows how focusing on one area can boost your business.
• Brand Yourself Differently: Get tips on standing out in your field.
• Practical Steps for Growth: Claire shares how to turn theory into action for business success.

For female founders wanting to sharpen their branding and positioning skills, this episode is a must. Claire's journey and insights are both inspiring and practical.

Links
Connect with Claire M Davis on LinkedIn

TractionResume.com

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/

Hello, friends...

I'm back and I recorded this one on my birthday today (March 11) as a gift to myself. And honestly, to you too.

In this episode, I'm getting real about why I went quiet, what I've been building behind the scenes, and why right now, International Women's Day week 2026 is the perfect time to stop hiding and start showing up.

I share:

• What She's Visible™ is and why I created it...because the world needs more women on stages, featured in pages, and earning better wages
• Why I've been deep diving into AI visibility and why it matters so much for women experts like you
• The honest truth about my own overthinking, perfectionism, and hiding and why I'm done with all of it, and how you can too.
• Why podcasting is still one of the most powerful ways to build real connection in an AI-driven world
• Why now is our time not someday, because there's no someday on a calendar

Rate, Review & Follow the She's Visible™ Movement Podcast

Your support means the world and I'd be so grateful if you'd rate and review the show so more women experts can build their visibility, grow their authority, and get recognized for the brilliant work they do.

Here's how:

• Click here, scroll to the bottom, and tap to rate with five stars
• Select "Write a Review" and tell me what resonated most with you

And if you haven't already, please hit that follow button so you never miss an episode. Every week I'm bringing you real conversations, solo visibility strategies, and the mindset and tools you need to go from hidden expert to recognized authority in your field.

BECOME THE RECOGNIZED AUTHORITY WITH  MICHELLE B. GRIFFIN 

PR-powered personal branding for women authors and experts ready to gain visibility and grow authority with press, podcasts, stages and AI search.

👉 BOOK A POWER HOUR  WITH MICHELLE

CONNECT WITH ME. WORK WITH ME. BOOK ME TO SPEAK.

WEBSITE: MichelleBGriffin.com https://www.michellebgriffin.com

SHE'S VISIBLE: ShesVisible.com https://www.shesvisible.com

BE THE EXPERT AI RECOMMENDS - Download The Recognition Ready™ AI Guide and Scorecard https://michellebgriffin.com/aivisibility/

GET VISIBLE ON LINKEDIN: Free Audio Masterclass https://michellebgriffin.com/linkedinvisible/

READ: My Personal Branding Books https://michellebgriffin.com/books/

LISTEN: The LinkedIn Branding Show https://michellebgriffin.com/podcast/

CONNECT: With Me on LinkedIn https://www.linkedin.com/in/michellebgriffin/