Retour

Explorez tous les épisodes du podcast Nourish Your Brand

Plongez dans la liste complète des épisodes de Nourish Your Brand. Chaque épisode est catalogué accompagné de descriptions détaillées, ce qui facilite la recherche et l'exploration de sujets spécifiques. Suivez tous les épisodes de votre podcast préféré et ne manquez aucun contenu pertinent.

Rows per page:

1–50 of 75

TitreDateDurée
Ep 17: Loaded Fries 🍟 Theming your offer24 Sep 202400:13:47

I’m chatting about why your offer needs more than just great content to stand out – it needs a clear, compelling theme. I explore how the right theme adds flavour, personality, and makes your offer the obvious choice for your clients.

======================

Welcome to 'Nourish Your Brand,' where Aiza, your Brand Chef will be serving up everything your business craves so that it can turn into a brand that you're super confident and proud of. We're talking strategies, insights, and golden nuggets of wisdom to help you attract and connect with your dream clients and customers.

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 16: Grocery Shopping 🛒 Right vs wrong reasons to rebrand10 Sep 202400:07:58

Are you a bit bored of your branding and thinking about doing a rebrand? Before you dive in, it’s important to know the right (and wrong) reasons to refresh your brand. In this episode, we talk about the rebrand mindset – how to avoid impulsive changes and make sure your rebrand reflects who you are and where you're headed.

======================

Welcome to 'Nourish Your Brand,' where Aiza, your Brand Chef will be serving up everything your business craves so that it can turn into a brand that you're super confident and proud of. We're talking strategies, insights, and golden nuggets of wisdom to help you attract and connect with your dream clients and customers.

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 7: Bolognese 🍝 Slow and Steady, The Key to Crafting Brand Impact08 May 202400:11:11

I explore the art of slow cooking a perfect Bolognese and unravel the secrets of crafting a brand that not only tastes good but lasts.

Learn how consistent nurturing and strategic adjustments in your branding will help you connect deeply and enduringly with your audience.

======================

Welcome to 'Nourish Your Brand,' where Aiza, your Brand Chef will be serving up everything your business craves so that it can turn into a brand that you're super confident and proud of. We're talking strategies, insights, and golden nuggets of wisdom to help you attract and connect with your dream clients and customers.

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 6: Lemon Tea 🍋 Brewing longevity and loyalty using branding30 Apr 202400:10:49

Drawing from iconic Hong Kong staple, Vita Lemon Tea, to explore how to achieve enduring customer loyalty and brand longevity.

Discover the importance of consistency, innovation, and nostalgia in crafting a brand that stands the test of time.

======================

Welcome to 'Nourish Your Brand,' where Aiza, your Brand Chef will be serving up everything your business craves so that it can turn into a brand that you're super confident and proud of. We're talking strategies, insights, and golden nuggets of wisdom to help you attract and connect with your dream clients and customers.

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 5: Coffee ☕️ Connect with clients by finding brand clarity09 Apr 202400:08:18

Just like selecting quality coffee beans to make that flawless cup, crafting branding on quality foundations ensures every brand interaction connects with your audience.

Tune in as I talk about how to ensure your brand's 'beans' are as rich and flavourful as they can be.

======================

Welcome to 'Nourish Your Brand,' where Aiza, your Brand Chef will be serving up everything your business craves so that it can turn into a brand that you're super confident and proud of. We're talking strategies, insights, and golden nuggets of wisdom to help you attract and connect with your dream clients and customers.

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 4: Salad 🥗 Spring is the perfect season for a brand refresh02 Apr 202400:09:36

Welcome to 'Nourish Your Brand,' where Aiza, your Brand Chef will be serving up everything your business craves so that it can turn into a brand that you're super confident and proud of. We're talking strategies, insights, and golden nuggets of wisdom to help you attract and connect with your dream clients and customers.

In today's episode: Spring is in the air, and it's the perfect time for a brand refresh!

In this episode, I get into how to keep your give your brand a good refresh to keep it crisp, vibrant, and bursting with flavour, just like a perfect spring salad.

From reassessing your core 'ingredients' to sprinkling in some exciting new elements, get all the tips you need to ensure your brand stands out this season.

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 3: Mint 🍃 How to keep your brand in 'mint condition'26 Mar 202400:12:14

From pruning to setting boundaries, discover how to keep your brand in 'mint condition', making it as enduring, versatile, and appealing as mint itself!

Watch the episode to understand how strategic care and cultivation can guide your branding in the right direction.

======================

Welcome to 'Nourish Your Brand,' where Aiza, your Brand Chef will be serving up everything your business craves so that it can turn into a brand that you're super confident and proud of. We're talking strategies, insights, and golden nuggets of wisdom to help you attract and connect with your dream clients and customers.

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 2: Salt 🧂 Why your branding feels bland and what to do about it19 Mar 202400:06:39

Your Point of View (POV) is the 'salt' your brand desperately needs. It’s about adding that perfect dash of personality to stand out.

Discover how to sprinkle the right amount of 'you' into your brand, attract dream clients, and leave them craving more 😉

======================

Welcome to 'Nourish Your Brand,' where Aiza, your Brand Chef will be serving up everything your business craves so that it can turn into a brand that you're super confident and proud of. We're talking strategies, insights, and golden nuggets of wisdom to help you attract and connect with your dream clients and customers.

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 1: Sourdough Starter 🍞 Build your brand with these 2 core ingredients14 Mar 202400:08:47

Welcome to 'Nourish Your Brand,' where Aiza, your Brand Chef will be serving up everything your business craves so that it can turn into a brand that you're super confident and proud of. We're talking strategies, insights, and golden nuggets of wisdom to help you attract and connect with your dream clients and customers.

In today's episode:

I'll be taking the concept of a sourdough starter and applying it to the foundations of your branding. Keeping it super simple with just 2 ingredients, just like a sourdough starter! 🍞

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 15: The Dining Experience 🍽️ Building a brand world for your offer 03 Sep 202400:13:28

We’re digging into how to create a ‘brand world’ that truly makes your offer shine. Think of it like a memorable dining experience—your brand needs to be immersive, memorable, personal, and consistent. I’m sharing tips on how to turn your offer into an experience that really connects with your audience.

Grab an Offer Oven spot 👉 studiocoya.com/offeroven

======================

Welcome to 'Nourish Your Brand,' where Aiza, your Brand Chef will be serving up everything your business craves so that it can turn into a brand that you're super confident and proud of. We're talking strategies, insights, and golden nuggets of wisdom to help you attract and connect with your dream clients and customers.

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 14: Cinnamon Rolls 🤩 The power of branding your offer 25 Jun 202400:07:00

Explore the importance of giving your signature offer a mini brand identity to make it stand out. Learn how to create an irresistible visual appeal that grabs attention and makes selling easier. Plus, get the scoop on my new thing, the Offer Oven, designed to help you brand your offers in just 7 days.

Get on the Offer Oven waitlist 👉 https://studiocoya.myflodesk.com/offerovenbeta

======================

Welcome to 'Nourish Your Brand,' where Aiza, your Brand Chef will be serving up everything your business craves so that it can turn into a brand that you're super confident and proud of. We're talking strategies, insights, and golden nuggets of wisdom to help you attract and connect with your dream clients and customers.

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 13: Branding Pie 🥧 Part 3: The Topping = Brand Identity18 Jun 202400:08:51

We’re adding the final touches to our Branding Pie – the topping, your brand identity. Discover how to create a visually compelling and memorable brand identity that helps your clients know you’re instantly a good fit.

======================

Welcome to 'Nourish Your Brand,' where Aiza, your Brand Chef will be serving up everything your business craves so that it can turn into a brand that you're super confident and proud of. We're talking strategies, insights, and golden nuggets of wisdom to help you attract and connect with your dream clients and customers.

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 12: Branding Pie 🥧 Part 2: The Filling = Offer positioning11 Jun 202400:08:20

I’m dishing out Part 2 of our Branding Pie series, focusing on the filling – your offer. Specifically how to position it. Learn how to make your brand stand out with the three Ps: Product, Perspective, and Personality.

======================

Welcome to 'Nourish Your Brand,' where Aiza, your Brand Chef will be serving up everything your business craves so that it can turn into a brand that you're super confident and proud of. We're talking strategies, insights, and golden nuggets of wisdom to help you attract and connect with your dream clients and customers.

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 11: Branding Pie 🥧 Part 1: The Crust = Brand Strategy04 Jun 202400:13:51

We kick off a three-part series on building a branding pie. Discover how the crust, or brand strategy, forms the foundation of your brand, helping you connect deeply with your audience and guiding all your business decisions.

======================

Welcome to 'Nourish Your Brand,' where Aiza, your Brand Chef will be serving up everything your business craves so that it can turn into a brand that you're super confident and proud of. We're talking strategies, insights, and golden nuggets of wisdom to help you attract and connect with your dream clients and customers.

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 10: Meat and Potatoes 🍖🥔 Building brand trust28 May 202400:08:25

How to create a brand that your audience trusts and loves. We'll explore two key elements: being genuine by staying true to your brand purpose and values, and being recognisable with a distinct visual identity. These foundational aspects are crucial for establishing and maintaining trust with your audience.

======================

Welcome to 'Nourish Your Brand,' where Aiza, your Brand Chef will be serving up everything your business craves so that it can turn into a brand that you're super confident and proud of. We're talking strategies, insights, and golden nuggets of wisdom to help you attract and connect with your dream clients and customers.

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 9: Soup Noodles 🍜 How to create emotional connections using branding23 May 202400:09:37

Discover the 3 things that can transform your brand into something your audience truly connects with and learn practical tips to make your brand more relatable, memorable, and emotionally engaging.

======================

Welcome to 'Nourish Your Brand,' where Aiza, your Brand Chef will be serving up everything your business craves so that it can turn into a brand that you're super confident and proud of. We're talking strategies, insights, and golden nuggets of wisdom to help you attract and connect with your dream clients and customers.

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 8: Spice 🌶️ Choosing the right colour for your brand14 May 202400:07:34

We’re diving into the world of colour psychology to uncover how the right shades can bring your brand’s personality to life.

Get practical tips with flavourful examples, showing you how to season your brand’s identity with just the right colours.

======================

Welcome to 'Nourish Your Brand,' where Aiza, your Brand Chef will be serving up everything your business craves so that it can turn into a brand that you're super confident and proud of. We're talking strategies, insights, and golden nuggets of wisdom to help you attract and connect with your dream clients and customers.

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 36: Creating an offer suite that works with Ceels Lockley 🎪25 Feb 202500:38:17

In this episode of Nourish Your Brand, I’m joined by the incredible Ceels Lockley, an Offer Strategist & Business Mentor who helps female and non-binary service providers show up and sell their offers without the stage fright.

Unlike other coaches, Ceels believes in creating buyer journey-led experiences VS a one-way offer funnel.

We dive into:🍽️ How to refine your offer lineup so it actually works for you🍽️ Why cheap is NOT a sales strategy (and what to do instead)🍽️ The key to selling with confidence and conviction🍽️ How to make your offers feel effortless to sell and deliver

Connect with Ceels:🔗 Instagram: @ceels.lockley🎓 Free Training: The Offer Lineup Live🔥 Check out Dreamium

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen https://studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven https://studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? https://studiocoya.com/newsletter

📱 Let's be friends on Instagram: https://instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 35: Nourishing meal 🥘 The real cost of branding hesitations13 Feb 202500:12:20

Branding isn’t just about colours and fonts – it’s about how your business is perceived.

It’s what makes people trust you, remember you, and ultimately, buy from you. But if you’ve been stuck tweaking, DIY-ing, or waiting for the “perfect time”… you might be delaying more than just your branding.

In this episode, I’m tackling the biggest hesitations that hold people back, including:

🔥 “My business isn’t ready yet.”

🔥 “I should spend on marketing instead.”

🔥 “I can just DIY for now.”

🔥 “What if I invest and it doesn’t work?”

We’ll break down what’s really keeping you in the cycle of tweaking and hesitation—and how to shift your mindset so your brand can start working for you now.

If this episode hits home and you’re ready to make a change, check out the Chef’s Special – my 14-day branding sprint to transform your business and offer branding, so you can attract high-calibre clients with confidence. ENDS 18th FEB! Get all the details here

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen https://studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven https://studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? https://studiocoya.com/newsletter

📱 Let's be friends on Instagram: https://instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 26: Honey 🍯 Be a sticky brand!03 Dec 202400:10:36

In today's episode:

I’m diving into what makes a brand unforgettable – or as I like to call it, sticky. You’ll learn why being memorable is so important, what might be stopping your brand from sticking, and actionable tips to make sure your brand stays top of mind for your dream clients. Plus, I’m sharing how a strong theme can tie it all together and make you even more memorable.

Watch my free 15-minute Knead a Theme mini masterclass about finding the right theme for your brand.

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 25: Cake (again!) 🍰 First impressions matter in branding26 Nov 202400:10:33

In today's episode:

I’m talking about why your brand on the outside needs to match what you’re delivering on the inside. From first impressions to consistency, we’ll explore how aligned branding builds trust and attracts your dream clients.

Plus, I’m bringing something special back and it’s 50% off during Black Friday weekend!

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 24: Hot Sauce 🔥 Turn up the heat on your brand personality19 Nov 202400:11:08

In today's episode:

I’m talking about how to add just the right amount of personality to your brand. Keep things memorable and engaging without overwhelming your audience – it’s like figuring out the perfect amount of hot sauce to make your brand stick in people’s minds.

Watch my free 15-minute Knead a Theme mini masterclass about finding the right theme for your brand.

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 23: Studio Coya is 6 🥳05 Nov 202400:08:01

In this special episode, I’m taking you behind the scenes of my Offer Oven process – a fast, focused 7-day approach to creating a standout brand identity for your signature offer.

With only 2 days left to snag my exclusive Biz Birthday bonus, now’s the time to jump in! This bonus includes a free Implementation Day (worth £600!) to give you the extra assets you need for a smooth, successful launch.

Book your Offer Oven spot here!

In this episode, you’ll hear all about:

* Why I created Offer Oven to give your offer a memorable, cohesive brand identity

* How each day in the 7-day process builds toward a complete brand that stands out

* What the Implementation Day bonus can do for your launch

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 22: Bread 🍞 Let your offer RISE to the occasion29 Oct 202400:08:42

In today's episode:

I’m breaking down the method that helps me transform offers into unforgettable brands. It’s called the RISE framework, and in this episode, I’ll walk you through how each step—Research, Identify, Shape, and Equip—can help take your offer from invisible to impossible to ignore.

🔔 Reminder: My birthday week celebration kicks off on 31st October, and I’ll be offering some exclusive bonuses inside Offer Oven! Don’t miss out—join my email list to get all the details first: studiocoya.com/newsletter

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 21: Cake 🎂 Your offer needs to look the part25 Oct 202400:08:03

In today's episode:

We’re talking about the impact of having a polished, memorable brand and how it can transform your business. From attracting more leads to becoming the obvious choice for your audience, you’ll learn exactly why looking the part is so important.

🔔 Reminder: My birthday week celebration kicks off on 31st October, and I’ll be offering some exclusive bonuses inside Offer Oven! Don’t miss out—join my email list to get all the details first: studiocoya.com/newsletter

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 20: Soup 🍲 Stop playing it safe23 Oct 202400:07:33

In today's episode:

I’m digging into the truth about why great offers get ignored and how you can change that. It’s not your offer that’s the problem – it’s how it’s being presented. Tune in to learn what’s causing your offer to blend in and what you can do to start turning heads instead.

🔔 Reminder: My birthday week celebration kicks off on 31st October, and I’ll be offering some exclusive bonuses inside Offer Oven! Don’t miss out—join my email list to get all the details first: studiocoya.com/newsletter

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 19: Cookies 🍪 Why your offer is being ignored21 Oct 202400:07:33

In today's episode:

I’m digging into the truth about why great offers get ignored and how you can change that. It’s not your offer that’s the problem – it’s how it’s being presented. Tune in to learn what’s causing your offer to blend in and what you can do to start turning heads instead.

🔔 Reminder: My birthday week celebration kicks off on 31st October, and I’ll be offering some exclusive bonuses inside Offer Oven! Don’t miss out—join my email list to get all the details first: studiocoya.com/newsletter

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 18: Sandwiches 🥪 Overcoming theming doubts15 Oct 202400:08:11

In today's episode:

From feeling like you’re “not interesting enough” to thinking “my business doesn’t fit into a theme,” I’m breaking down those barriers and showing you why a strong theme is the key to turning your offer from plain to irresistible.

I’ll walk you through how theming simplifies your messaging, gives your brand an identity, and makes it easier for your clients to connect with you.

Plus, stick around for details on my free Knead a Theme mini masterclass, where I’ll guide you step-by-step to uncover the perfect theme for your offer!

Access the FREE mini masterclass here: studiocoya.com/kneadatheme

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 34: Top Chef 🧑‍🍳 Spending more time on branding doesn’t make it better11 Feb 202500:11:03

Not necessarily.

Branding feels slow when there’s no clear process—when decisions drag out, revisions pile up, and you keep second-guessing every detail. But great branding isn’t about time spent—it’s about clarity, decisiveness, and the right strategy.

In this episode, I’m breaking down:

🍽️ Why branding that drags on actually weakens your impact

🍽️ How top chefs and top brands make decisions fast (and why you should too)

🍽️ Why fast branding doesn’t mean rushed branding—and how to get it right

If you’ve been stuck in a cycle of tweaking, second-guessing, and waiting for the perfect moment – this episode is for you.

The Chef’s Special – my 14-day branding experience – makes sure your business and offer branding work together to attract high-calibre clients with confidence. And right now, you can still grab it with £500 off! Get all the details here

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen https://studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven https://studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? https://studiocoya.com/newsletter

📱 Let's be friends on Instagram: https://instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 33: Your fave dish 🍲 Branding mistakes and how to fix them07 Feb 202500:16:32

I’m diving into the top 3 branding mistakes that could be costing you clients – and more importantly, how to fix them. I cover:

🔥 Why your business and offer branding shouldn’t look the same (and how it confuses potential clients)

🔥 Why focusing only on visuals won’t cut it (hint: strategy is everything)

🔥 Why constantly tweaking your branding is holding you back (and what to do instead)

Your brand should be doing the heavy lifting – building trust, creating clarity, and making sales easier. If it’s not? It’s time to make some changes.

🚨 The Chef’s Special – the 14-day branding experience ends on 18th Feb! If your business AND offer branding needs a serious refresh, now’s the time. Get in touch before 11 Feb to get £1000 off and a FREE implementation day. Get all the details here

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen https://studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven https://studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? https://studiocoya.com/newsletter

📱 Let's be friends on Instagram: https://instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 32: Tea 🫖 3 signs your branding is holding you back05 Feb 202500:12:50

On the surface, it might look okay – but if people aren’t feeling anything when they interact with it, you’ve got a problem. No excitement, no connection, no pull.

In this episode, I’m breaking down three big signs that your branding might be holding you back – and what to do about it.

Inside the episode, we’ll cover:

🍵 Sign #1: Your brand still feels ‘starter phase.’

🍵 Sign #2: You’re constantly explaining your offer.

🍵 Sign #3: Your branding doesn’t reflect how far you’ve come.

When your branding is working, it makes your business easier to run, attract, and sell. If it’s not doing that, it’s time for a refresh.

🍽️ The Chef’s Special is LIVE! 🍽️

If this episode hit home, now’s the time to get your branding sorted. The Chef’s Special is my two-in-one branding experience, combining Brand Kitchen (brand your business) and Offer Oven (brand your signature offer), so you have a brand that actually works for you.

🔥 Early Bite Bonus (Until Feb 11):

£1,000 off

A free Implementation Day (£600 value)

1 month of Unlimited Helpings – private Slack support to help you roll out your new brand

👉 Check out all the details and enquire here → https://studiocoya.com/special

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen https://studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven https://studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? https://studiocoya.com/newsletter

📱 Let's be friends on Instagram: https://instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 31: Bringing a theme to life 🥣 A Knead a Theme Challenge Special30 Jan 202500:13:56

How participants uncovered unique themes for their brands and offers – plus, I’ll share my take on how I’d visually bring each one to life. From kaleidoscopes to phoenixes, American diners to deep, immersive branding, this episode is packed with creative inspiration.

And if you’re wondering how to take your theme and turn it into eye-catching branding? I’ve got something special cooking up. Sign up to my email list to be the first to get the details! https://studiocoya.com/newsletter

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen https://studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven https://studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? https://studiocoya.com/newsletter

📱 Let's be friends on Instagram: https://instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 30: Butter 🧈 Building strong foundations before theming your brand21 Jan 202500:13:00

I’m breaking down:

🍞 Why clarity about your business, goals, and audience is non-negotiable.

🍞 How to create messaging and visuals that align with your brand’s personality.

🍞 The key to connecting your theme to your brand in a way that’s memorable (and not confusing).

Whether you’re already theming or just starting out, this episode is your reminder that a great theme needs a solid base to work its magic.

And don’t forget to join me in the Knead a Theme Challenge – three days of support, creativity, and guidance to uncover a theme that’s uniquely yours. We start today but there’s still time for you to hop in!

👉 https://studiocoya.myflodesk.com/theme-challenge

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 29: Lime 🍋‍🟩 How theming transformed my brand14 Jan 202500:12:57

In today's episode:

I’m talking about the mistakes I made early on, the lessons I’ve learned, and how theming can work for your business without boxing you in. I’ll share why theming is like adding a squeeze of lime – a small but powerful way to enhance and unify your brand across everything you do.

If you’ve ever felt stuck on how to make your brand stand out or worried about choosing the “perfect” theme, this episode is packed with practical advice and inspiration.

And don’t forget to join me in the Knead a Theme Challenge – three days of support, creativity, and guidance to uncover a theme that’s uniquely yours. We start Jan 21st!

👉 https://studiocoya.myflodesk.com/theme-challenge

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 28: Gingerbread Latte ☕ Creating traditions in your brand17 Dec 202400:08:57

In today's episode:

I’m talking about how to create traditions that make your brand memorable, bring joy to your audience, and keep them coming back for more. Whether it’s a monthly client surprise, a yearly campaign, or a seasonal gift, traditions add connection, consistency, and a little bit of magic to your brand.

Here’s what I’m covering:

☕ Why traditions work in branding and build trust over time ☕ How to create simple, thoughtful traditions that your audience will love ☕ Real examples of traditions that tie into your brand’s personality ☕ Why consistency (not extravagance) is the secret to making traditions work

What traditions could you start for your brand? Listen in for practical ideas you can use right away to create meaningful, memorable moments for your clients and audience.

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 27: Disneyland 🏰 Branding your offers vs your main business10 Dec 202400:11:45

In today's episode:

We’re heading to Disneyland (yes, really!) to explore the magic of branding. Your main brand is like Disneyland itself – the promise of wonder and joy. But your offers? They’re like the different themed lands, each with its own distinct personality – and its own unique twist on a burger.

Here’s what I’m covering:

🍔 Why your main brand is the anchor that builds trust 🍔 How to give your offers their own identity without losing connection 🍔 What happens when your offers blend together or stray too far

Plus, I share practical tips on creating unforgettable offers that stay true to your brand while standing out in their own right.

Ready to create themes that make your offers unforgettable? Watch my free 15-minute Knead a Theme mini masterclass!

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 40: Cupcake 🧁 Give your offer it’s own moment17 Apr 202500:10:22

In this episode, I’m diving into why your offer needs its own identity — not just a cute name or a tab on your website, but a full-on vibe that makes it instantly recognisable and easy to sell. I share the difference between how Brand Kitchen and Offer Oven landed with my audience, what changed when I built a world around my offer, and how that shift created more buzz, ease, and excitement in my business.

You’ll also get a reflection prompt to help you figure out whether your offer’s having its own moment — and what to do if it’s not.

🥣 Join the free 4-day Knead a Theme challenge (starting May 5!)

studiocoya.myflodesk.com/challenge

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 39: Making money make sense with Emilie Nutley15 Apr 202500:37:53

In this episode, I’m joined by the brilliant Emilie Nutley, a Financial Strategist and Money Coach. We chat about how to pay yourself properly, why building a buffer is more important than obsessing over five bank accounts, and how to stop treating your profit like Monopoly money. Emilie shares how to shift out of feast-and-famine cycles and into confident, consistent cashflow – with zero spreadsheet shame required.

From mindset shifts to practical money moves, this episode is packed with gems that’ll help you use your money with purpose and start building the life and business you actually want.

💸 About Emilie:

Emilie Nutley is a Financial Strategist and Money Coach for Online Service Providers, Coaches, and Creatives who are brilliant at making money, but secretly sweating behind the scenes when it comes to using it.

With a background in financial advising and money psychology, Emilie helps business owners move from feast-and-famine chaos to calm, consistent cashflow, pay themselves like pros, and build long-term wealth without drowning in spreadsheets or shame.

🔗 Connect with Emilie:

Cashflow Confident

Wealthy AF

Instagram: https://www.instagram.com/emilienutley/

Website: https://emilienutley.co.uk/



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 38: Making content feel fun and easy with Michelle from Hello Lemon03 Apr 202500:39:20

In this episode of Nourish Your Brand, I’m joined by the brilliant Michelle from Hello Lemon, a social media content strategist who helps solo entrepreneurs create content with purpose, not pressure.

We chat about how to shift your relationship with social media, why you don’t need to post every single day to grow, and how to start making content feel more like a creative outlet and less like a job you didn’t sign up for.

From finding your personal flavour to building confidence and embracing experimentation, Michelle drops so many gems on how to make content work for you.

👩🏻‍💻 About Michelle:

Michelle is a social media content strategist and the founder of Hello Lemon. She helps solo entrepreneurs create content with purpose, not pressure, turning Instagram into the #1 way they market their business.

With 8 years of experience growing small businesses and personal brands, Michelle equips entrepreneurs with the skills to build an online presence that feels distinctly theirs – helping them stand out, connect with their audience, and grow a brand on social media that people genuinely resonate with.

🔗 Connect with Michelle:

Instagram: @byhellolemon

Threads: @byhellolemon

💡 Served Hot (Content Ideation + Planning): hellolemonmedia.com/served-hot

🧠 The Pick-Me-Up (Content Strategy): hellolemonmedia.com/pmu

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen https://studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven https://studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? https://studiocoya.com/newsletter

📱 Let's be friends on Instagram: https://instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 37: Buffet 🍽️ Attract clients – without the chase13 Mar 202500:09:50

What if, instead of working harder, you shifted the way people see you so they’re naturally drawn to what you offer?

In this episode of Nourish Your Brand, I’m sharing how to stop the chasing clients and start attracting them instead. I break down why some businesses get picked first while others sit unnoticed – no matter how good they are.

What I talk through:

🍽 Why your expertise alone isn’t enough to get noticed (and what actually makes clients choose you)

🚀 How branding shifts you from “best-kept secret” to go-to choice – before you even get on a call

🛑 Why you’re doing ALLLL the things (social, networking, tweaking your messaging) but still feel stuck

🔑 The small but powerful shift that makes selling feel effortless

If you’ve been feeling like you have to convince people to work with you, this episode will change the way you see your brand.

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen https://studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven https://studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? https://studiocoya.com/newsletter

📱 Let's be friends on Instagram: https://instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 41: Croissant 🥐 Cute branding is not enough23 Apr 202500:10:20

I’m walking you through the 3 essential layers of a brand that actually works (yes, we’re talking croissants 🥐), and how to know if your business is missing one.

Whether you’re launching an offer, side-eyeing your sales page, or just wondering why your “pretty” brand isn’t converting, this one’s for you.

Learn:

* Why good-looking branding isn’t always effective

* The role of business branding, offer branding, and theming (and how they work together)

* How to know if your brand is ready for its next evolution

Plus, I’m sharing details on the FREE Knead a Theme challenge and how it might just be the first step to the layered, unforgettable brand you’ve been craving.

🥣 Join the free 4-day Knead a Theme challenge (starting May 5!)

studiocoya.myflodesk.com/challenge

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 44: Theming Part 3 – 3 signs your branding problems are actually theming problems02 May 202500:09:15

Over-explaining your offer, getting compliments instead of clients, or endlessly tweaking your visuals?

In this episode, I’m sharing why your branding problems might not actually be branding problems – they might be theming problems.

Because when your brand is missing a clear, strategic theme, it can feel flat, disconnected, and forgettable – no matter how “on-brand” it looks.

We’ll cover:

🍞 What a theme actually is (and what it’s not)🍞 The 3 red flags that signal your brand is missing a theme🍞 Why good branding needs more than just good design

Let’s figure out what’s really going on behind the scenes and how to fix it without burning it all down.

🥣 Join the free 4-day Knead a Theme challenge (starting May 5!)

studiocoya.myflodesk.com/challenge

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 43: Theming Part 2. Stand out from the competition30 Apr 202500:08:36

I’m diving into how a theme can be the difference between sounding like everyone else… and becoming the one your dream clients actually remember.

We’ll chat about:

* Why looking polished isn’t enough in a crowded market

* How theming helps you differentiate without shouting

* A real client story – The Two Lauras and their “jeans and a jumper” vibe

* How to find a theme that makes your brand unmistakably you

This isn’t about picking a quirky metaphor and hoping for the best. It’s about using a theme to position your brand in a way that’s clear, interesting and different from the competition.

🥣 Join the free 4-day Knead a Theme challenge (starting May 5!)

studiocoya.myflodesk.com/challenge

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 42: Theming Pt 1. Why theme your brand?27 Apr 202500:11:16

Theming can be a powerful tool for standing out and creating emotional connection — but only if it actually supports your brand’s strategy. I’ll walk you through the real reason my first food theme flopped (spoiler: it wasn’t the theme’s fault!), what shifted when I finally gave my theme a job to do, and how you can avoid the confusion and frustration I went through.

If you’ve been feeling tempted to pick a “cute” theme, or you’ve tried one but it’s not landing the way you hoped, this episode will help you rethink your approach — and show you how to build a brand that doesn’t just look good, but actually works.

Plus, I’m inviting you into my free 4-day Knead a Theme challenge, kicking off May 5th — to help you discover a theme that brings your brand to life and drives your business goals forward.

🥣 Join the free 4-day Knead a Theme challenge (starting May 5!)

studiocoya.myflodesk.com/challenge

======================

👩🏻‍🍳 Want me to design your branding? Head on over to the Brand Kitchen studiocoya.com/brand-kitchen

🍞 Need your offer to rise above the rest? Check out the Offer Oven studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
75. Boundaries, blind spots, and pricing with Shannon Mattern09 Jun 202600:47:54

This week's chat with Shannon is full of the kind of wisdom you only get from doing it the hard way first. We get into how she built the Web Designer Academy after a rough year of freelancing, why her brand was born from one rude comment in a WordPress forum, and how she thinks about boundaries, mentors, and the one pricing mistake she sees experienced designers make over and over. The pricing reframe alone is worth a listen.

What we get into:

* How to think about boundaries as guidelines for yourself, not punishments for your clients

* The difference between a coach who shows you more of you, and one who turns you into a copy of them

* The pricing reframe that flipped how I think about charging (clients aren’t buying you, they’re investing in themselves through you)

About Kierian: Shannon Mattern is the founder of the Web Designer Academy which provides strategic pricing, sales and business coaching for women web designers.

She’s also the host of the Profitable Web Designer podcast where she shares pricing strategies, mindset shifts and behind-the-scenes stories to help women web designers stop overdelivering, raise prices, and create the freedom and income they desire.

Find Kierian:

* Website: webdesigneracademy.com

* Podcast: webdesigneracademy.com/podcast

======================

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
74. Why you struggle to talk about your offer (even when it's doing alright)02 Jun 202600:14:01

Most people assume it's a marketing problem. Spoiler: it's not. I'm getting into the bit nobody really talks about, including my own procrasti-tweaking confession, and the sourdough starter analogy that completely reframed how I think about branding my offers now.

What I get into:

* Why every marketing push for your offer feels like starting from scratch (and what’s actually causing it)

* The difference between building your offer and branding it (and why most people only ever do the first one)

* My own procrasti-tweaking confession

* How a properly branded offer works like a sourdough starter, feeding every single thing you do for it

======================

🍞 Want your offer to stop getting overlooked? Brand your signature offer in 7 days. Stick it in the Offer Oven 👉 studiocoya.com/offeroven

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
65: Get Out of Freeze Mode and Start Selling with Rachel Emma Waring13 Feb 202600:48:03

In this episode, Rachel shares what it actually takes to keep your energy up when you’re selling, how to snap yourself out of tunnel vision, and what rebuilding confidence can look like after a pivot. You’ll also hear why simplifying your message is often the smartest strategy, and how “scrappy launch energy” can help you show up consistently without getting stuck in perfectionism.

What we cover:

* How to shift your energy when it dips (without forcing it)

* What pivots can do to your confidence and how to rebuild it

* Why creativity and “scrappy” action often beats perfection

* The biggest launch mistake Rachel sees

Connect with Rachel:

Instagram @rachelemmawaring

Website: rachelemmawaring.com

Luminous Launching: rachelemmawaring.com/luminous-launching

======================

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 64 Why naming your offer isn't enough09 Feb 202600:14:59

In this episode, I share why naming your offer isn’t enough, what’s actually missing, and how to tell if your offer is still sitting there as shapeless dough when it should be something people can actually picture and buy.

In this episode, you’ll learn:

* The naming trap: why a name alone keeps you stuck in explanation mode

* What “the speech” is costing you (time, energy, and money)

* The 3 pieces of a full offer identity (positioning, visual anchor, consistency)

* The 4 signs your offer is still dough instead of a fully-formed croissant

* How I transformed my own offers by building identity around the name

Ready to un-vague your offer?

If your offer is sitting there feeling vague and you’re tired of doing “the speech” on repeat, DM me “UN-VAGUE” on Instagram and let’s have a look at what’s missing.

======================

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 63: The Cost of Guesswork17 Dec 202500:09:40

In this episode, I’m talking about what actually changes when guesswork disappears from your brand. Not in a dramatic, burn-it-all-down way, but in the quiet, everyday moments where things suddenly feel lighter.

We chat about:

* Why your brand feeling “off” usually isn’t aneffort problem

* How guesswork sneaks into your visuals and slowly drains your energy

* What it feels like when your colours, fonts and direction are already decided

* Why being bored of your own branding can actually be a really good sign

I also share a personal story about copywriting, how that mirrors what I see with design clients all the time, and why clarity tends to show up as calm, not excitement.

======================

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
Ep 62: Does Your Brand Need Better Ingredients?27 Nov 202500:09:28

In this episode, we run your brand through a gentle taste test… looking at the real signs something’s off, why that happens, and what it actually means to “fix” your brand without burning it all down and starting again.

I walk you through:

* The subtle signs your visuals are holding you back

* Why DIY isn’t the problem (but guesswork is)

* How shaky foundations show up in your day-to-day content

* What changes once your colours, fonts and vibe are chosen with intention

If you’ve been stuck in the loop of tweaking, second-guessing, and avoiding showing up because your brand doesn’t feel like you, this episode will help you see what’s really going on, and what to do next.

The Brand Kit Advent Calendar drops December 1st!

12 one-of-a-kind Brand Foundation Kits, to help you get those ingredients right.

👉 Want first pick of the one-of-a-kind Brand Foundation Kits in the Brand Kit Advent?

Join the waitlist for early access: https://studiocoya.myflodesk.com/advent

======================

💌 Want this podcast, more design nuggets as well as a nosey at what's cooking behind the scene delivered straight to your inbox? studiocoya.com/newsletter

📱 Let's be friends on Instagram: instagram.com/studiocoya



This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit studiocoya.substack.com
© My Podcast Data