Explorez tous les épisodes du podcast No, Low and Mid-Strength Drinks
| Titre | Date | Durée | |
|---|---|---|---|
| How important is brand design to help reach new audiences? | 19 Sep 2024 | 00:45:14 | |
PB Creative introduce a panel with brand leaders to discuss the role of creativity and design when growing your business. With Amy Lupton from PB Creative, Imme Ermgassen from Botivo, Melanie Masarin from Ghia, Daniya Stewart from Dry Drinker and Christof Tremp from Rebels 0.0%. The sound in the smaller rooms was not quite as good as the main room - so do excuse the sound quality! The talks and panels were obviously amazing! This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| What barriers are hindering the wider adoption of low and alcohol-free options? | 19 Sep 2024 | 00:46:29 | |
Despite the decline in alcohol consumption, the uptake of low and no-alcohol alternatives remains slower than we would like. What obstacles are blocking this category's growth, and where do they exist within the industry and beyond? The sound in the smaller rooms was not quite as good as the main room - so do excuse the sound quality! The talks and panels were obviously amazing! This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| What are the next trends? | 19 Sep 2024 | 00:51:53 | |
Join a dynamic panel of industry analysts and forecasters as they reveal the cutting-edge trends set to shape the future! With Denise Hamilton Mace from Low & No Drinker Magazine, Blake Gladman from Kam Insights, Sam Millard Head of Innovation at Beavertown, Susie Goldspink from the IWSR and Hamilton Lowe from Smiling Wolf. This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| What are investors looking for? | 18 Sep 2024 | 00:46:17 | |
Meet a panel of real-life investors and uncover what they look for when investing in a startup. This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| The first few years: protecting a beverage brand for growth | 18 Sep 2024 | 00:23:05 | |
Aaron Newell from J A Kemp shares everything you need to know about protecting your brand! This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| How do I use data to make decisons? | 18 Sep 2024 | 00:27:02 | |
Hear from Lou Pollitt Category & Insights Director at Lucky Saint about how they use data to make decisions. This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| How do I recruit a great sales team? | 18 Sep 2024 | 00:52:27 | |
Discover strategies for navigating the challenging landscape of recruitment and ensuring you assemble the perfect sales squad. Explore various avenues for expanding your team and uncover tactics to mitigate risks while amplifying rewards. This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| How do you find distributors, wholesalers, and retailers? | 18 Sep 2024 | 00:49:35 | |
With tight margins and smaller volumes, how can we encourage wholesalers and retailers to stock more low- and alcohol-free products? With Jo Zakiewicz from Everleaf, Zara Cassidy buyer from Majestic, consultant Rachel Hewlett, and Wim Boekema from World of Nix. This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| Can you communicate alcohol free postively? With Louise Fitzpatrick from Heineken | 18 Sep 2024 | 00:24:14 | |
Louise Fitzpatrick is the Strategic Growth Manager for HEINEKEN Globally. Her focus is on growth opportunities in LoNo and Beyond Beer and she shares the work they have been doing to communicate the future of low and alcohol-free options. Note: this presentation had videos which you cannot hear on the recording - so we have taken the gaps out and put the videos on the LLAF Virtual conference webiste. This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| How can you grow your brand? With Emma Wykes from Pollen Projects | 18 Sep 2024 | 00:27:05 | |
With experience as Managing Director of Seedlip and an enviable reputation in the drinks industry Emma shares her knowledge to help you grow your brand! This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| How can we craft a captivating visual story for the low and alcohol-free category? | 18 Sep 2024 | 00:22:14 | |
B Creative share why designing a brand with soul is critical when helping your audience choose, love and come back to your drink. This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| How far have we come? Ben Branson | 18 Sep 2024 | 00:10:22 | |
Ben Branson gives State of the Sector address reflecting on the remarkable progress and achievements since 2015. This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| How can we revolutionise education to grow this category? | 19 Sep 2024 | 00:46:11 | |
Education is the buzzword for every brand, but what does it truly entail? Who should we target, and what are the most effective strategies for this sector? Join us to explore innovative approaches to education that will drive growth and success for all brands in the category. With Christine Parkinson from WAFA, Dan Crowther from Liquor Studio in Leeds, Camille Vidal from La Maison Wellness, Zoe Burgess from Atelier Pip, and Paul Hunter, Head of Drinks Category Management from Star Pubs. This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| A Chinwag with Briony May Williams | 18 Sep 2024 | 00:21:11 | |
After delving into alcohol-free for a segment for BBC Breakfast, Briony (Escape to the Country, Morning Live, Food Unwrapped) shares her experience of being alcohol-free and what she thinks consumers are looking for. This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| How can global and dedicated alcohol-free brands unite to expand the category? | 19 Sep 2024 | 00:44:49 | |
While global brands leverage their vast budgets to elevate low and alcohol-free options into the spotlight, smaller brands often find themselves sidelined in retail and distribution. But what if we could change this dynamic for the benefit of all? With journalist Chris Losh from WAFA, Ellie Webb from Caleño, Zoe Riccio from Athletic This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| How can I steer clear of pitfalls? | 19 Sep 2024 | 00:53:19 | |
Founders reveal their successes and the valuable lessons they've learned, offering insights on what they would do differently if they could start anew. With David Hodgson from Zeno Wine, David Begg from REAL, Brendan Williams from NuWave Drinks and Helen Michels from Drink Sherpa. The sound in the smaller rooms was not quite as good as the main room - so do excuse the sound quality! The talks and panels were obviously amazing! This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| How do I raise money? | 19 Sep 2024 | 00:43:10 | |
Join Distill Ventures and a panel of successful brands to uncover the secrets of fundraising and learn from those who have mastered the art of securing funds. With Gareth Bath from Distill Ventures, Charles Davies from Edgebold, Emma Wykes from Pollen Projects and Mark Wong from Impossibrew. The sound in the smaller rooms was not quite as good as the main room - so do excuse the sound quality! The talks and panels were obviously amazing! This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| How do I export? | 19 Sep 2024 | 00:49:02 | |
From determining your readiness and selecting the ideal markets to securing support and laying the groundwork for triumph. Get equipped with the essential tools to plant the seeds of success in your export journey. The sound in the smaller rooms was not quite as good as the main room - so do excuse the sound quality! The talks and panels were obviously amazing! This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| How will joining a Trade Body help my business? | 19 Sep 2024 | 00:46:28 | |
Meet the UK's leading drink trade bodies and find out how joining their ranks will protect your interests, offer advice and support and help you grow. With Kelly Moss from the WSTA, Balal Ahmed from Alconot, Rob Fink from Big Drop and on the committee of ANBA UK and Europe, Aaron Duffett from Lucky Saint and Guy Mason from Heineken. This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| How can you boost your brand's promotion and marketing efforts? | 19 Sep 2024 | 00:43:51 | |
Join Nudge PR for exclusive insights on harnessing the power of press and influencers, and unlock the strategies to ensure your brand stands out. This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| What will the new Government do next, and how will it impact your brand? | 19 Sep 2024 | 00:49:03 | |
With new leadership comes shifting priorities, and navigating the legislative landscape can be challenging. This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| What does “normal” look like for no, low and mid-strength drinks around the world? | 28 May 2026 | 01:23:52 | |
What Does ‘Normal’ Look Like Globally? Presented by Chris Losh from WAFA The picture in Asia by Mei Kyotani & Wataru Nakayama from Asahi The Picture in Africa by John Asogonnde from Eden Bar This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| Power in Partnership - Collaboration for Growth | 22 May 2026 | 00:45:35 | |
Mid-Strength Summit Get ready for an energising deep dive, led by Camille Vidal, into one of the most exciting – and often overlooked – segments in the drinks space. The Mid-Strength Collective is on a mission to champion choice, moderation and innovation, and this session is your front-row seat to what’s next. Power in Partnership – An open conversation about the research results, and how brands, retailers and industry bodies can collaborate to grow the mid-strength category together. This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| Mid-Strength in the U.S - The Untapped Opportunity | 22 May 2026 | 00:22:56 | |
Mid-Strength Summit Get ready for an energising deep dive, led by Camille Vidal, into one of the most exciting – and often overlooked – segments in the drinks space. The Mid-Strength Collective is on a mission to champion choice, moderation and innovation, and this session is your front-row seat to what’s next. Mid-Strength in the U.S: The Untapped Opportunity This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| The Mid-Strength Opportunity - Hear the Latest Research | 22 May 2026 | 00:34:56 | |
Mid-Strength Summit Get ready for an energising deep dive, led by Camille Vidal, into one of the most exciting – and often overlooked – segments in the drinks space. The Mid-Strength Collective is on a mission to champion choice, moderation and innovation, and this session is your front-row seat to what’s next. The Mid-Strength Opportunity – hear the latest research revealing untapped potential, shifting consumer mindsets and the commercial opportunities waiting to be unlocked. Blake Gladman from KAM Insights shares the report commissioned by the collective. This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| Mixing Drinks for Gen Z | 15 May 2026 | 00:33:23 | |
Mixing Drinks for Gen Z A lively, thought-provoking panel discussion bringing together different perspectives from community, global drinks, retail, and new brand innovation. Chaired by Millie Gooch – Sober Girl Society Panelists: Rhona Madigan-Wheatley – Sip Zero Arshia Bhatnagar - Bhangra Blends Ryan Prescott - Barfly Consulting This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| What Consumers Really Want from 0.0% Spirits with Christof Tremp from REBELS 0.0% | 07 May 2026 | 00:14:05 | |
Masterclasses: From Idea to Shelf Making Your Drink Happen Turning a great idea into a successful low or no-alcohol drink requires the right mix of technical know-how, smart choices, and strong execution. This session brings together specialists from across the supply chain to share the insights you need to avoid common pitfalls and move with confidence from concept to market-ready product. From production techniques to fulfilment, and from flavour to buyer meetings – this is your essential toolkit for making it happen. What Consumers Really Want from 0.0% Spirits with Christof Tremp from REBELS 0.0% This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| Ten Things to think about when looking to develop a drink and get it into a bottle or can! with Anthony Wilson from Alkemista | 07 May 2026 | 00:17:21 | |
Masterclasses: From Idea to Shelf Making Your Drink Happen Turning a great idea into a successful low or no-alcohol drink requires the right mix of technical know-how, smart choices, and strong execution. This session brings together specialists from across the supply chain to share the insights you need to avoid common pitfalls and move with confidence from concept to market-ready product. From production techniques to fulfilment, and from flavour to buyer meetings – this is your essential toolkit for making it happen. Ten Things to Know Before Choosing a Development and Bottling Partner with Anthony Wilson from Alkemista This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| Crafting Great Taste through Dealcoholisation with Silvia Cedeno Daguerre, Bevzero | 07 May 2026 | 00:22:44 | |
Crafting Great Taste through Dealcoholisation with Silvia Cedeno Daguerre, Bevzero This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| Lesson from 20 years of making and selling alcohol-free drinks - Nigel Barden interviews Jörg Geiger | 01 May 2026 | 00:34:39 | |
Nigel Barden interviews Jörg Geiger (Jörg Geiger) What I have learnt in over 20 years of making and selling alcohol-free drinks. Broadcaster and food & drink expert Nigel Barden chats with Jörg Geiger, one of Europe’s leading pioneers in alcohol-free drinks, about his 20+ year journey. This eye-opening session reveals the scale of Jörg’s operation, the styles of drinks he produces, and the innovative methods he uses (including distilling oyster shells) alongside his regenerative farming practices. Jörg Geiger, a chef turned drinks innovator, has been creating alcohol-free beverages from heritage apple and pear varieties since 2003. Renowned internationally for his expertise with MeadowFruit trees, he blends traditional methods and modern science to craft unique, sustainable drinks. His mission is to preserve ancient orchards, enhance biodiversity, and inspire renewed pride in these exceptional fruits. This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| Alcohol-Free Wine - Selling to the Sceptics | 18 Jun 2026 | 00:35:57 | |
Wine Mini Summit: The Future of Alcohol-Free & Mid-Strength Wine Alcohol-free and mid-strength wine is one of the fastest-growing categories in the no and low space, with innovation and sales growth accelerating worldwide. This focused mini-conference explores where the category is heading next, bringing together technical expertise, international perspectives, and practical commercial insights. Selling to the Sceptics – join a panel discussing practical advice on pitching mid-strength and alcohol-free wine to buyers and consumers who remain unconvinced - Will Willis (Zeno), Sebastien Thomas (Moderato), Jeremias Loock (The Other Bottle), Zoe Burgess (Atelier Pip) This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| Understanding New EU Wine Rules | 18 Jun 2026 | 00:18:05 | |
Wine Mini Summit: The Future of Alcohol-Free & Mid-Strength Wine Alcohol-free and mid-strength wine is one of the fastest-growing categories in the no and low space, with innovation and sales growth accelerating worldwide. This focused mini-conference explores where the category is heading next, bringing together technical expertise, international perspectives, and practical commercial insights. Understanding New EU Rules – a practical workshop on the latest legislation and labelling terms, covering “alcohol-free,” “0.0%,” “alcohol-light,” organic certification, sparkling variants, and ingredient disclosure. Learn what these changes mean for potential UK descriptor changes and what you need to know as producers, importers, and advocates, and how to stay compliant while seizing new opportunities with Irem Eren This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| Australian Innovation in Alcohol-Free Wine | 18 Jun 2026 | 00:14:18 | |
Wine Mini Summit: The Future of Alcohol-Free & Mid-Strength Wine Alcohol-free and mid-strength wine is one of the fastest-growing categories in the no and low space, with innovation and sales growth accelerating worldwide. This focused mini-conference explores where the category is heading next, bringing together technical expertise, international perspectives, and practical commercial insights. Australian Innovation – Treasury Estate Wines', Winemaker, Iain Jones, shares insights on investment, research, and lobbying in Australia. This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| Alcohol-Free Wine Growth in the US - Dan Stiller, CEO of Better Rhodes | 18 Jun 2026 | 00:16:07 | |
Wine Mini Summit: The Future of Alcohol-Free & Mid-Strength Alcohol-free and mid-strength wine is one of the fastest-growing categories in the no and low space, with innovation and sales growth accelerating worldwide. This focused mini-conference explores where the category is heading next, bringing together technical expertise, international perspectives, and practical commercial insights. Wine Development in the US – Dan Stiller (Better Rhodes) discusses how alcohol-free wine is evolving in the States, and what lessons can be drawn from the market there. This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| What Drinks Can Learn From Plant-Based Innovation | 11 Jun 2026 | 00:23:39 | |
Code Breakers: What Drinks Can Learn From Plant-Based Innovation As the no, low and mid-strength drinks category matures, its identity is shifting visually and culturally. What can alcohol-free, mid-strength and functional and mood-enhancing drinks learn from plant-based pioneers? Which codes are cutting through? And how can design help brands stand out while building trust? Join PB Creative for a fast-paced dive into the semiotic codes, packaging trends and bold moves shaping the next wave of standout drinks brands. Presented by Laura Ford from PB Creative. This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| Why Trade and Consumer Media Matter with Jo Gilbert (Drinks Retailing) and Denise Hamilton-Mace, Low and No Drinker | 04 Jun 2026 | 00:30:02 | |
Working with Journalists and Influencers: Building relationships that amplify your brand Why Trade and Consumer Media Matter with Jo Gilbert (Drinks Retailing) and Denise Hamilton-Mace, Low and No Drinker. This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| How to work with Influencers with Camille Vidal (La Maison Wellness), Ben McFarland and Tom Sandham (Thinking Drinkers) | 04 Jun 2026 | 00:21:44 | |
Working with Journalists and Influencers: Building relationships that amplify your brand Inside the World of Influencer Work with Camille Vidal (La Maison Wellness), Ben McFarland and Tom Sandham (Thinking Drinkers). This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||
| How to navigate the changing landscape, where do PR & social meet? Aidy Smith & Imme Ermgassen | 04 Jun 2026 | 00:24:53 | |
Working with Journalists and Influencers: Building relationships that amplify your brand How to navigate the changing landscape, where do PR & social meet? with Aidy Smith (Sypped) and Imme Ermgassen (Botivo) This podcast is recorded live at the No, Low and Mid-Strength Summits in London and Amsterdam - to see the full programme and slides that accompany some of these talks go here | |||