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#186 | What Small Artists Get Wrong About Social Media ft. Wendy Parr25 Sep 202400:23:43

Get a Free Scholarship & Have your music heard by The Parr Method + No Labels Necessary: 👇🏾 http://wendyparr.com/nln Wendy Parr, Holistic Vocal + Artist Development Coach, and Founder of The Parr Method, has spent 30 years in the entertainment industry empowering recording artists to develop their authentic voice with confidence and consistency under any circumstance. The philosophy of The Parr Method is to help artists identify mental and physical limitations, find their power through presence and emotion, and impart tools + knowledge to expand on their ability. Wendy’s tried and true approach has amplified artists from developing to Grammy award winning icons Listen to Our Podcasts Here: https://podcasts.apple.com/us/podcast/no-labels-necessary/id1658301063 This channel is ran by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. Want to grow your music career . Join our community👇🏽 http://www.nolabelsnecessary.com/ #NoLabelsNecessary #indieartist #musicmarketing

#185 | Vocal Coach Explains How Social Media is Ruining Artists Performances (how to fix it) Ft. Wendy Parr23 Sep 202400:16:19

Get a Free Scholarship & Have your music heard by The Parr Method + No Labels Necessary: 👇🏾 http://wendyparr.com/nln Wendy Parr, Holistic Vocal + Artist Development Coach, and Founder of The Parr Method, has spent 30 years in the entertainment industry empowering recording artists to develop their authentic voice with confidence and consistency under any circumstance. The philosophy of The Parr Method is to help artists identify mental and physical limitations, find their power through presence and emotion, and impart tools + knowledge to expand on their ability. Wendy’s tried and true approach has amplified artists from developing to Grammy award winning icons Listen to Our Podcasts Here: https://podcasts.apple.com/us/podcast/no-labels-necessary/id1658301063 This channel is ran by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. Want to grow your music career . Join our community👇🏽 http://www.nolabelsnecessary.com/ #NoLabelsNecessary #indieartist #musicmarketing

#176 | The First Music Deal Small Artist and Managers Should Know16 Jul 202400:29:56

Sign Up For Too Lost & Use Our Promo Code NOLABEL

https://www.toolost.com/


Want to grow your music career? Join our community👇🏽

http://www.nolabelsnecessary.com/pod?el=ytpod174


Join ForeverFan Today and Use Promo Code: NOLABELS02

http://www.foreverfanmusic.com/?ref=NoLabels


Want to see some of the artists/labels we've helped?

Visit https://www.contrabrand.agency


This channel is ran by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing.


#NoLabelsNecessary #indieartist #musicmarketing

#93 | 7x Grammy Artist: Make Music You Don't Like, 2 Million Followers and BROKE + Ghostwriting12 Sep 202300:51:20

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Exposing the Lies Keeping You From Monetizing Your Fanbase:

https://www.nolabelsnecessary.com/monetizenow?el=nlnep90

Topics Covered:

  • 00:00 Intro
  • 01:23 John Mayer: Write Music You Dont Like
  • 14:27 2 Million Followers and Broke
  • 34:45 Quentin Miller: Ghostwriting Frowned Upon in Hip Hop
  • 40:22 Chris Brown: "I Got Hella Ghostwriters"
  • 45:43 Disney Finessing Deals

#92 | Retail Worker Turned Rapper: JID and Smino Tour, Brent Faiyaz Touring Blueprint ft. Chris Patrick07 Sep 202300:48:30

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Exposing the Lies Keeping You From Monetizing Your Fanbase:

https://www.nolabelsnecessary.com/monetizenow?el=nlnep90

Topics Covered:

  • 00:00 Intro
  • 03:37 Going from Working at Best Buy to Becoming an Independent Artist
  • 06:29 Community Building in 2023
  • 08:59 The Moment I Realized I Broke into The Industry
  • 10:58 My Fans Perception after I went Viral
  • 12:32 Following Brent Faiyaz's Touring Blueprint
  • 14:30 Working with Dende & CXR
  • 18:35 The Best Way To Get Features and Collabs
  • 21:50 Every Artist needs Patience
  • 26:14 Creating Day One Fans
  • 27:56 Not Owing Anyone Anything But Still Having The Responsibility
  • 31:49 How do you manage opportunities
  • 33:51 Hip Hop is not Dead
  • 43:59 What Does No Labels mean to you

#91 | How We Sold Out Our FIRST EVENT in 2 Weeks (Our Content Strategy)05 Sep 202300:36:18

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Exposing the Lies Keeping You From Monetizing Your Fanbase:

https://www.nolabelsnecessary.com/monetizenow?el=nlnep90

Topics Covered:

  • 00:00 Intro
  • 01:23 Selling out in 2 Weeks
  • 02:26 Become Omnipresent on Social Media
  • 05:28 Content Strategy for Promoting an Event
  • 10:16 Set a sellout goal
  • 13:42 Create Bundle Offers at Your Events
  • 19:41 Why it's important to have a host at your event
  • 22:06 Capture The Crowds Journey
  • 22:06 Have the Crowd Create Content For You
  • 24:23 You Need Post-Event Marketing
  • 26:52 Have a Story for Your Event

#90 | The Prodigy Working Behind-The-Scenes With Kanye, Mike Dean, Metro Boomin ft. Johan Lenox31 Aug 202300:58:44

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Exposing the Lies Keeping You From Monetizing Your Fanbase:

https://www.nolabelsnecessary.com/monetizenow?el=nlnep90

Topics Covered:

  • 00:00 Intro
  • 01:55 Branding Myself as a Composer vs. Producer
  • 03:23 Starting his Career in Classical Music
  • 04:25 Transitioning from Classical Music to Rap/Pop Genre
  • 05:51 Finding Success in Songwriting
  • 08:26 Is There an Advantage to Working in Person With an Artist
  • 11:04 Taking a Risk Leaving Classical Music and Moving to LA
  • 15:52 Would You Label Yourself Classical Music While keeping your unique sound
  • 18:47 Boundaries of Classical Music Vs Hip Hop
  • 21:01 Building a Marketplace for Classical Music
  • 22:25 Transitioning to working with Big Artists
  • 27:46 What was your reaction of becoming established
  • 30:01 Do you want to leave the producer lane behind
  • 31:56 Creativity Management: Balancing Personal Work With Artists Work
  • 33:51 Working with No I.D
  • 36:01 The Different Levels of Success
  • 37:31 Working with Metro and Spiderman Across The Spider-verse
  • 43:49 The struggles of being a producer and artist
  • 47:29 Does being an opener help grow your fanbase
  • 50:04 What is the Johan Experience
  • 54:12 What does No Labels Necessary Mean to You

#89 | Why This Artist Brand Move is a Dangerous Game... ft. Jaylon Ashaun29 Aug 202300:58:35

Houston-native Jaylon Ashaun has captivated audiences as an independent singer-songwriter, blending Pop, R&B, Hip Hop, and Soul seamlessly. His unique artistry skillfully weaves personal experiences into his music and visuals, drawing listeners into his universe. Garnering over 1M monthly listeners, 15M combined streams on Spotify and Apple Music, and recent features in Billboard, Jaylon's partnership with Sony for an international campaign marks his rising trajectory, supported by his "Hometeam" community.

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

JOIN US AND LEARN THE SECRETS OF HOW WE CONSISTENTLY TAKE ARTISTS FROM 100 STREAMS TO 50K+ MONTHLY LISTENERS IN JUST 90 DAYS:

http://www.nolabelsnecessary.com/

Pre-Save Your Future Releases:

http://www.foreverfanmusic.com/

Topics Covered:

  • 00:00 Intro
  • 01:59 Jay Ashaun's Beginning
  • 04:05 From College to becoming an Artist
  • 05:39 Jay Ashaun: The Moment I Realize I Had A Fanbase
  • 10:59 How to Build Your Network Intentionally
  • 13:40 Going Viral After Doing One Cover
  • 19:14 What do you consider a break out song
  • 22:30 Following the Tobi Lou Content Blueprint
  • 25:50 Accepting Who You Are Not
  • 32:26 Growing an International Audience
  • 35:00 Targeting an Audience For This Purpose
  • 38:17 Whats The Jaylon Experience
  • 42:48 Learning from other Artists Experiences
  • 47:33 5 Year Plan
  • 50:57 The difference of one year
  • 53:31 What does no Labels Mean to You

#88 | How to Create Viral Pop Music From Your Room, Lil Boo Thang Famous Sample Cleared ft. Paul Russell24 Aug 202301:01:45

Paul Russell has taken the music world by storm with his viral hit "Lil Boo Thang," which created over 55.5k TikToks, over 500 million views on his TikTok, and another 600 million on Instagram Reels. This modern masterpiece pays homage to the disco-funk classic "Best of My Love" and has amassed millions of views across platforms. Russell's ability to craft joyful escapism through music is evident as he invites listeners to celebrate life's moments, both old and new.

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

JOIN US AND LEARN THE SECRETS OF HOW WE CONSISTENTLY TAKE ARTISTS FROM 100 STREAMS TO 50K+ MONTHLY LISTENERS IN JUST 90 DAYS:

http://www.nolabelsnecessary.com/

Pre-Save Your Future Releases:

http://www.foreverfanmusic.com/

Topics Covered:

  • 02:11 The Beginning of Paul Russell
  • 03:59 The Creation of a Unique Sound
  • 05:31 Testing Music With Different Audiences
  • 09:40 Songwriting to Capture Attention
  • 13:14 The Process of Clearing His Hit Song Lil Boo Thang
  • 14:25 (UPDATE: He Signed to Arista on 8/17/23)
  • 17:40 What Label Benefits Are You Looking For
  • 19:25 The Problem With The Pop Genre
  • 21:19 Creating Pop Underground Through TikTok
  • 23:10 Underground vs Polished Artist
  • 25:44 The Purpose of Showcases for Artists
  • 29:17 Using Private Events For Rollout
  • 31:24 Creating Experiences at my shows
  • 37:01 Paul Russell: Stevie Wonder Inspiration
  • 39:28 The Problem with Creating Happy Music
  • 41:49 Lionel Richie Inspiration
  • 43:18 Louis Armstrong Inspiration
  • 45:11 Creating a Unique Voice
  • 47:27 The Dave Brubek Quartet Inspiration
  • 48:59 Transitioning from College to Becoming an Artist
  • 56:51 Paul Russell's Milestones

#87 | Making Money WITHOUT Blowing Your Music (The End of The Starving Artist) ft. @RuslanKD22 Aug 202301:33:13

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

JOIN US AND LEARN THE SECRETS OF HOW WE CONSISTENTLY TAKE ARTISTS FROM 100 STREAMS TO 50K+ MONTHLY LISTENERS IN JUST 90 DAYS:

http://www.nolabelsnecessary.com/

Pre-Save Your Future Releases:

http://www.foreverfanmusic.com/

Topics Covered:

  • 00:00 Intro
  • 03:20 Entering the Christian Rap Niche
  • 05:07 You Need to Stay Authetic
  • 07:16 What the Beginning of An Artists Brand Looks Like
  • 09:13 Why Everyone Thinks Art and Commerce Can't Coexist
  • 11:12 The Reality of Making Music and Money
  • 15:22 Applying Pressure To Yourself to Grow Your Music Career
  • 17:52 Ruslan: I'm Not The Most Talented
  • 22:22 Creating a Brand Beyond Music
  • 31:03 Do Artist Truly Want The Fame?
  • 34:56 Are you on The Right Bus?
  • 36:43 Where The Indepenedent Artist Money is At
  • 40:05 Dissecting an Artists Ego
  • 45:30 The Slow Burn of Influnecers on TikTok
  • 48:17 Is The Content Organic or do the Labels Own it
  • 55:00 Creating Finicial and Creative Freedom
  • 58:44 Creating Community
  • 01:07:36 Building Brand Will Create Networks For You
  • 01:10:05 Building Product Around Your Brand
  • 01:20:02 The Problem With The Artist Struggle Narrative
  • 01:26:55 Ruslan: How Family Nagivates My Business

#86 | How Indie Artists Create Content Vs Signed Artists, AfroBeats in Danger ft. MannyWellz17 Aug 202300:43:35

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

JOIN US AND LEARN THE SECRETS OF HOW WE CONSISTENTLY TAKE ARTISTS FROM 100 STREAMS TO 50K+ MONTHLY LISTENERS IN JUST 90 DAYS:

http://www.nolabelsnecessary.com/

Pre-Save Your Future Releases:

http://www.foreverfanmusic.com/

Topics Covered:

  • 00:00 Intro
  • 02:46 Why Artist Need Content More Than Ever
  • 04:09 Lil Nas X: Learning His Content Strategy
  • 06:09 Creating an Indie Artist Content Strategy That Works
  • 10:12 Building a Global Brand
  • 15:30 Creating an Authentic Sound
  • 18:21 Building Brand Outside of Music
  • 20:12 Afro Beats in Danger of Being Exploited
  • 24:11 International Artists Can Win Without a U.S Audience
  • 28:47 MannyWellz Songwriting Process
  • 32:10 What Intentionally Growing Your Audience Looks Like
  • 37:57 How To Master Self Expression
  • 40:23 What No Labels Means

#85 | The Music Branding Plan: How To Grow Your Fanbase Beyond Spotify ft. Clinton Sparks15 Aug 202301:08:34

Clinton Sparks is a versatile figure known for his roles as an entrepreneur, investor, executive, author, and innovative force in merging culture, collaboration, and cross-platform marketing. As a Grammy-nominated DJ, producer, and songwriter, he boasts a remarkable track record of selling over 75 million records. Notably, he's garnered awards like BMI Songwriter honors and ASCAP music accolades for his work with DJ Snake and other artists. His influence extends to shaping the gaming realm, co-founding XSET, a rapidly growing esports lifestyle brand, and promoting diversity by involving hip-hop artists like Offset and Pitbull in the gaming space.

He solidifies his influence through platforms like syndicated radio and Twitch, where his show "WIN BIG with Clinton Sparks" and book, "HOW TO WIN BIG IN THE MUSIC BUSINESS," have reached millions, sharing insights from successful individuals across various fields.

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Follow Clinton Sparks on his socials:

https://www.instagram.com/clintonsparks/

Get Clinton Sparks’ FREE book (How To Win Big In The Music Business):

https://clintonsparks.com/wp-content/...

Topics Covered:

  • 00:00 Intro
  • 02:28 Focusing on Brand Early in His Career
  • 04:27 Dont Pigeonhole Yourself
  • 07:22 How To Unlock Creative Freedom and Grow Your Brand
  • 10:44 Brand Strategy: Build Brand Off Your Strengths
  • 18:37 Brand Authenticity
  • 25:30 Producing Akon's "Sorry, Blame it on me"
  • 27:50 Karmaloop: Marketing Beyond Music
  • 36:25 Bringing Artists into The Faze Brand
  • 38:56 Before You Think Outside The Box
  • 40:32 Music Promo Tip: Keep it Simple
  • 43:59 Clinton Sparks Free Music Branding Book
  • 48:22 Artist Usually Confuse These Two Things
  • 51:52 Designing The Life You Want
  • 59:37 Building Community

#84 | His Viral Short Form Content Formula is Breaking These Artists10 Aug 202300:49:03

Evan Blum is a videographer known for his work with various music artists. He specializes in creating short-form vertical content and has gained recognition for his unique and creative approach to music videos. With a background in music production, Evan brings a unique perspective to his videography work.

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

JOIN US AND LEARN THE SECRETS OF HOW WE CONSISTENTLY TAKE ARTISTS FROM 100 STREAMS TO 50K+ MONTHLY LISTENERS IN JUST 90 DAYS:

http://www.nolabelsnecessary.com/

Pre-Save Your Future Releases:

http://www.foreverfanmusic.com/

Topics Covered:

  • 00:00 Intro
  • 03:38 The success of Flying a Boss and the impact of their videos
  • 08:44 Selecting Ideal Song Snippets for Videos
  • 11:36 Unveiling the style and approach of the running TikToks
  • 16:20 Why Specializing in Content is Important
  • 20:08 The benefits of using one-take videos
  • 22:22 The appeal and addictive nature of one-take videos
  • 25:08 You need to listen to the market and audience
  • 35:05 Focus on a specific niche

#175 | Rapper Gets ROASTED by Media For Breaking Artist #1 Rule (How To Fix it)09 Jul 202400:20:20

Want to grow your music career? Join our community👇🏽 http://www.nolabelsnecessary.com/pod?el=ytpod173 Join ForeverFan Today and Use Promo Code: NOLABELS02 http://www.foreverfanmusic.com/?ref=NoLabels Want to see some of the artists/labels we've helped? Visit https://www.contrabrand.agency This channel is ran by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. #NoLabelsNecessary #indieartist #musicmarketing

#83 | Worse Than A 360 Record Deal , Exposing Features Scam, Threads vs. X08 Aug 202300:37:50

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

JOIN US AND LEARN THE SECRETS ON HOW WE CONSISTENTLY TAKE ARTISTS FROM 100 STREAMS TO 50K+ MONTHLY LISTENERS IN JUST 90 DAYS:

http://www.nolabelsnecessary.com/

Pre-Save Your Future Releases:

http://www.foreverfanmusic.com/

Topics covered:

  • 00:00 Intro
  • 00:53 A Record Deal You Already Signed?
  • 10:16 B.O.B's Manager Exposes Feature Scam
  • 14:39 Threads Vs X (The Twitter Killer)
  • 23:20 Making Money Doesn't Help Your Personal Problems
  • 32:30 Jason Derulo: My Side Business is worth $2 Billion Dollars

#82 | Turning Artists To Legends: Marketing Music, Strip Clubs and Lifestyle ft. Nick Love03 Aug 202301:22:07

Nick Love is a project manager and music industry veteran. He has held various positions throughout his career, including VP of Marketing and Promotions at CTE World, co-founder and general manager of Coalition DJs, and brand curator and co-creative director of Magic City. Currently, he is the project manager over Urban at ONErpm.

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Check out the Content Rollout Plan That Got Our Artist 1 Million Streams on His First Song Ever:

http://www.nolabelsnecessary.com/

Pre-Save Your Future Releases:

http://www.foreverfanmusic.com/

Topics covered:

  • 00:27 Intro
  • 04:00 Nick Love: My Job is More Than Hanging With Rappers and Going to Clubs
  • 05:23 Working at CTE, Coalition DJs, Tequila Avion, Magic City, Thousand Islands and ONErpm
  • 09:31 Beware of this When Working with Artists
  • 14:24 Falling out with Jeezy and rebuilding their relationship
  • 23:32 Magic City: Being the Brand Manager of The Most Prominent Strip Club in ATL
  • 33:40 Solving ASAP Twelvyy's Biggest Problem with ASAP MOB
  • 40:52 Artists Can't Last Without This
  • 48:20 Pay to Win Doesn't Exist in The Music Industry
  • 54:57 Tequila Avion: Growing a Liquor Brand with Jeezy
  • 01:00:37 Artists Who Last Are Selling This
  • 01:15:21 What is a Project Manager
  • 01:18:05 Timing Your Rollouts

#81 | Is Touring Dead? How Festivals Are Taking Your Fans (ft. Lil Baby & Kid Laroi)02 Aug 202300:33:38

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Check out the Content Rollout Plan That Got Our Artist 1 Million Streams on His First Song Ever:

http://www.nolabelsnecessary.com/

Pre-Save Your Future Releases:

http://www.foreverfanmusic.com/

Topics covered:

  • 0:00 Intro
  • 00:26 Is Touring Dead in 2023
  • 05:19 Does The Internet Agree?
  • 10:00 The Reason For Lil Baby's Low Ticket Sales
  • 22:25 The Culture Reacts to Lil Baby's Low Ticket Sales

#80 | How He Turned His Music Career into $10 Million Merch Brand01 Aug 202301:10:11

Meet Justin Phillips, a proud Howard University graduate and the founder of The Last eCom Co LLC. He's also a Co-Founder of Support Black Colleges, playing a key role in its successful launch and growth. Justin's passion for teaching and marketing has led to running several 6 and 7-figure brands and consulting for larger ones. With expertise in sales, marketing, and e-Commerce, he's collaborated with major brands like NBA, Shopify, and NBA2k. Beyond business, Justin is an avid reader, constantly expanding his knowledge to inspire and educate others. His impact is truly remarkable.

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Check out the Content Rollout Plan That Got Our Artist 1 Million Streams on His First Song Ever:

http://www.nolabelsnecessary.com/

Pre-Save Your Future Releases:

http://www.foreverfanmusic.com/

Topics covered:

  • 01:41 The Black Market of Marketing
  • 06:49 Justin Phillips: Starting a Business To Afford His Music Career
  • 08:17 The Beginning of Edutainment
  • 11:19 How I Went From Wanting a Music Career to Starting a Business
  • 13:52 Why My Merch Brand Started Growing
  • 15:19 What My First Steps To Growing My Brand
  • 18:19 Deciding Your Path in The Creator Economy
  • 22:50 Justin Phillips: Our Business Model Was Wrong
  • 25:28 Justin Phillips: Customer Scandal
  • 28:17 How to Handle High Customer Demand
  • 37:09 Starting a merch Brand in 2023
  • 43:27 How to Decide on Merch Quality
  • 47:39 Merch Suppliers 101
  • 01:06:07 Separating yourself from your business

#79 | How To Network in The Music Industry & Build A Winning Music Career ft. Mike Norris27 Jul 202300:29:58

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Check out the Content Rollout Plan That Got Our Artist 1 Million Streams on His First Song Ever:

http://www.nolabelsnecessary.com/

Pre-Save Your Future Releases:

http://www.foreverfanmusic.com/

Topics covered:

  • 01:52 Getting Into The Music Industry
  • 04:35 When The Music Industry Became a Reality
  • 08:48 Working With Kanye on Donda
  • 18:33 You Cant Have Authority Without This
  • 19:58 The Start of Becoming An Artists Manager
  • 23:07 Flipping a Music Internship into a Music Career
  • 27:08 The Music Industry is a Marathon and You Need To Know How To Run IT

#78 | Music Exec Reveals Why It Cost $200k To Get Your Song on The Radio ft. Ferrari Simmons25 Jul 202301:12:01

Ferrari Simmons, aka "Rari," is a seasoned entertainment industry professional, known for his wisdom and strength earned through experience. As a Warner Records Exec, Podcast Host and award-winning radio personality, he's become a trailblazer and industry connector. Catch him live on Streetz 94.5 weekdays from 2 PM to 6 PM in Atlanta, Ga, and on various other platforms.

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Check out the Content Rollout Plan That Got Our Artist 1 Million Streams on His First Song Ever:

http://www.nolabelsnecessary.com/

Pre-Save Your Future Releases:

http://www.foreverfanmusic.com/

Topics covered:

  • 01:48 Why Artists Still Want Radio Plays
  • 04:14 The Different Between A Hit Record and A Viral TikTok Song
  • 07:34 Getting Small Artists on The Radio
  • 09:56 Why Would You Pay $250K For Radio Promotions
  • 16:45 Paying for Lifestyle Services
  • 17:50 Ferrari Simmons - Putting New Artists on The Radio
  • 22:01 How To Manage Helping Artists That Should Be On Radio
  • 25:08 Ferrari Simmons Blueprint
  • 49:42 What is Needed to Become a Successful Music Exec
  • 55:15 Dealing with Fake in The Music Industry
  • 58:58 Starting Get The Cheat Code Podcast

#77 | How Smart Artist Grow Without Streams, Social Media or Breakout Record ft. TJ Chapman20 Jul 202301:12:31

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Check out the Content Rollout Plan That Got Our Artist 1 Million Streams on His First Song Ever:

http://www.nolabelsnecessary.com/

Pre-Save Your Future Releases:

http://www.foreverfanmusic.com/

Topics covered:

  • 01:09 Becoming A Manager
  • 05:16 Learning from Music Business Mistakes
  • 08:55 Playing Chess With The Music Industry
  • 10:39 Don't Become A Scapegoat
  • 15:28 Tj Chapman - Breaking Records
  • 19:58 Quickest Way To Creating A Hit Record
  • 31:12 Why Artists Still Need DJ's
  • 35:32 MAKE IT EASIER TO PROMOTE YOUR MUSIC
  • 42:51 Signing B.O.B
  • 49:34 The Gift and Curse Of Becoming A Rap Superstar
  • 56:27 Taking on Trap Beckham
  • 01:00:35 Managing Signed and Unsigned Artists

#76 | How We Got 10 Million Streams With A Simple Content Strategy (Only 30 Days) ft. Flyana Boss18 Jul 202300:28:40

Originating from Detroit, MI and Dallas, TX, Bobbi Lanea and Folayan Kunerede are MCs and multi-instrumentalists who crossed paths at a prestigious music college in Los Angeles, CA. Their instant connection sparked a creative partnership, and thus Flyana Boss was born. Together, Bobbi and Folayan craft captivating hip-hop anthems that exude a contagious sense of flyness and boss mentality. Their mission is to captivate audiences with entertainment, inducing laughter, while constantly reminding listeners of their profound lineage as descendants of remarkable female trailblazers throughout history, spanning from Cleopatra and Harriet Tubman to Michelle Obama and Beyoncé.

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Check out the Content Rollout Plan That Got Our Artist 1 Million Streams on His First Song Ever:

http://www.nolabelsnecessary.com/

Pre-Save Your Future Releases:

http://www.foreverfanmusic.com/

Topics covered:

  • 00:51 How Flyana Boss Met
  • 03:17 Flyana Boss Creating Baby Viral Moments
  • 05:28 Creating "You Wish" Viral Trend
  • 07:41 Getting Hate for "Black Men Don't Cheat"
  • 09:51 Flyana Boss - How We Create Our Viral Hits
  • 14:09 How We Manage Our Viral Moments
  • 16:00 The Future of Flyana Boss Brand
  • 18:01 Who Inspired Flyana Boss
  • 19:28 Before They Became Flyana Boss
  • 25:04 What Does No Labels Mean To Flyana Boss
  • 26:30 Flyana Boss Dream Collaboration

#75 | The True Reality of a Music Manager, Monetizing Content, Funk Volume + More ft. Damien Ritter13 Jul 202300:56:45

Damien Ritter is the Founder of the Music Entrepreneur Club, Black & Orange Management, and former Co-Founder of Funk Volume, a Los Angeles-based record label that has been cited as a leader among independent rap labels with over 250 million YouTube views, consistent Top 10 chart placements on Billboard and iTunes and high profile write-ups in media outlets such as Forbes, Billboard, SPIN, LA Weekly, and more.

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Check out the Content Rollout Plan That Got Our Artist 1 Million Streams on His First Song Ever:

http://www.nolabelsnecessary.com/

Pre-Save Your Future Releases:

http://www.foreverfanmusic.com/

He recently joined Too Lost as the Director of Communications and manages Bigg Jah and Persephanii, who collectively have over 6 million fans on social media, and is very connected in the black creator community.

#74 | Before You Record Your Music Video Watch This… (How To Get Results) ft. YelloPain11 Jul 202300:56:46

​YelloPain is a rap artist from Dayton, Ohio. His 2020 single, “My Vote Don’t Count,” about the importance of voting in every election (and which contains a mini civics lesson), went viral earlier this year. YellowPain began his craft as a musician at the age of 7, and quickly understood what he wanted to do with the rest of his life. In the early stages of his career, his business-minded family supported him, and he learned to tackle various obstacles one by one, by eliminating the middleman.

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Check out the Content Rollout Plan That Got Our Artist 1 Million Streams on His First Song Ever:

http://www.nolabelsnecessary.com/

Pre-Save Your Future Releases:

http://www.foreverfanmusic.com/

Topics covered:

  • 01:30 YelloPain - Making Viral Music Videos
  • 06:39 YelloPain - The Problem With Staying in Your Hometown
  • 08:29 Artist Perspective: How You Create Stereotypes Without Even Knowing
  • 12:40 Being Socially Viral vs Internet Viral
  • 16:20 Breaking out of the Hip Hop Culture
  • 21:07 How To Handle The Pressure of Going Viral
  • 22:38 How Hip Hop Reacted To My Song
  • 24:09 Separate Your Fans Interests
  • 25:00 How To Learn and Create Viral Moments
  • 29:39 Creating Successful Songs and Music Videos
  • 36:52 The Best Producers Do This
  • 39:13 YelloPain - Breaking Down "Happy Thanksgiving"
  • 44:47 Yellopain - The Reason Im Still Independent

#174 | Ice Spice Lost 39 MILLION Listeners (Here's why..)02 Jul 202400:26:12

Sign Up For Too Lost & Use Our Promo Code NOLABEL https://www.toolost.com/ Want to grow your music career? Join our community👇🏽 http://www.nolabelsnecessary.com/pod?el=ytpod172 Join ForeverFan Today and Use Promo Code: NOLABELS02 http://www.foreverfanmusic.com/?ref=NoLabels Want to see some of the artists/labels we've helped? Visit https://www.contrabrand.agency This channel is ran by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. #NoLabelsNecessary #indieartist #musicmarketing

#73 | How To Break an Artist in 2 Phases (Rick Ross, Citi Under Siege, Ray Daniels)06 Jul 202300:30:22

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Topics Covered:

0:00 Intro

  • 00:24 How To Break An Artist in 2 Phases
  • 0:50 Rick Ross - The Moment an Artist is Ready to Break
  • 3:48 3 Things to Realize When Breaking as An Artist
  • 4:05 1. Engaging Fans So They Buy
  • 5:51 2. Don't Wait on Any Social Media Platform
  • 10:10 3. You NEED to have Fan Service (Customer Service)
  • 19:49 BONUS: Stretch The Moment

HOW J.R. MCKEE INDEPENDENTLY BROKE A 32 YEAR OLD ARTIST AND GOT THEM THEIR FIRST GRAMMY: https://www.brandmannetwork.com/grammy?el=dsp

#72 | Your Wake Up Call To Making Money in The Music Industry and Building Community ft. Rapjuggernaut04 Jul 202300:50:32

Rapjuggernaut: A renowned music industry strategist and urban marketing expert, Rapjuggernaut is a member of The Core DJs Worldwide and co-founder of The Promo Vatican and Artist Revenue Solutions.

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Topics Covered:

  • 01:43 Rapjuggernaut - Getting into the Music Industry
  • 04:57 Why You Should Be Going to Music Conferences
  • 09:03 Rapjuggernaut - What I learned From Street Teams
  • 12:29 What Needs to Be done to Build a Community
  • 14:53 Programming Your Mind to Find Solutions
  • 22:26 Rapjuggernaut - What I sacrificed for the Music Industry
  • 26:27 Mood Music is killing Genre music
  • 29:23 Changing The Culture
  • 37:11 The Problem with Artist and International Marketing
  • 40:21 Rapjuggernaut - How I Succeed in This Industry

HOW J.R. MCKEE INDEPENDENTLY BROKE A 32 YEAR OLD ARTIST AND GOT THEM THEIR FIRST GRAMMY: https://www.brandmannetwork.com/grammy?el=dsp

#71 | Why Society Hates Artists: The Pressures Of Success & Mental Health (And what to do about it)29 Jun 202301:19:45

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Topics Covered:

  • 00:00 Intro
  • 00:43 15-50% of Artists and Writers Are Depressed
  • 15:18 Are Fans Making These Artists Depressed
  • 24:54 Why We Love Listening to Sad Music
  • 27:13 Artists NEED TO BE Accountable
  • 35:44 Chance The Rapper - Fan's Perception Can RUIN YOUR CAREER
  • 43:42 How People Can Support Artists
  • 53:26 How Artists Can Solve Their Own Mental Blocks
  • 1:03:23 What The Music Industry Can Do Better To Protect Artists

HOW J.R. MCKEE INDEPENDENTLY BROKE A 32 YEAR OLD ARTIST AND GOT THEM THEIR FIRST GRAMMY: https://www.brandmannetwork.com/grammy?el=dsp

#69 | Why Artists NEVER SUCCEED in The Music Industry, Are Publicists a Scam + Beating The Industry22 Jun 202301:33:03

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Topics Covered:

  • 0:00 Intro
  • 00:39 All Artists Aren’t Entertainers
  • 27:07 Are Publicists a Scam?
  • 46:19 How to Beat the Music Industry at Their Own Game
  • 58:33 Rapping About Things You Don’t Do
  • 01:11:08 Hip-Hop a Gift and Curse!

HOW J.R. MCKEE INDEPENDENTLY BROKE A 32 YEAR OLD ARTIST AND GOT THEM THEIR FIRST GRAMMY: https://www.brandmannetwork.com/grammy?el=dsp

#68 | Battle of Genres: The Unexpected Takeover of Afrobeats20 Jun 202300:47:52

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Topics Covered:

  • 00:49 - DJ Akademiks : Afro Beats Taking Over Hip Hop
  • 21:05 - Spotify's Most Streamed Artist
  • 27:56 - The Unexpected Rise of Afro Beats
  • 38:46 Breaking Internationally
  • 43:33 Apple Music Global Chart

HOW J.R. MCKEE INDEPENDENTLY BROKE A 32 YEAR OLD ARTIST AND GOT THEM THEIR FIRST GRAMMY: https://www.brandmannetwork.com/grammy?el=dsp

#67 | The ONLY WAY TO Indie Artist Success, Breaking Artists For The Past 30 Years ft. Wendy Day15 Jun 202301:33:15

Wendy Day serves as a guide and advisor to hip-hop musicians, offering her expertise and support. In 1992, she established the Rap Coalition, a non-profit entity that assists artists in navigating the music industry with greater advantage. Additionally, she created PowerMoves, a consultancy firm aimed at providing advice to artists and record labels regarding independent opportunities.

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

To See More of Wendy Day, Check out:

https://www.instagram.com/rapcoalition/

Topics Covered:

  • 02:52 Wendy Day's Biggest Misconception
  • 07:17 What an Artists Successful Team Looks Like
  • 08:52 Wendy Day - Working With Death Row and Bad Boy
  • 10:11 What Made Tupac So Unique
  • 12:26 Why You Will Fail if you're not Authentic and Genuine
  • 16:03 Wendy Day: Why I Stay Away From The Music Industry
  • 18:11 The Business Model of The Music Industry is Flawed
  • 29:20 What Do You Say To Music Investors
  • 32:33 Wendy Day: I Never Owned a Label Because of This Mistake
  • 34:16 Renegotiating Deals: Timing an Artists Leverage
  • 36:45 Wendy Day: How I positioned myself to help artists
  • 40:40 Without A Vision You Will Fail
  • 46:18 $250K Music Marketing Budget Breakdown
  • 57:34 Growing an Artist Incubator
  • 01:09:34 What Content Can Teach Artists
  • 01:13:29 Top Moods in Music
  • 01:18:39 Causes Fans Care About
  • 01:29:17 Black Sheep Sues Universal Music Group

HOW J.R. MCKEE INDEPENDENTLY BROKE A 32 YEAR OLD ARTIST AND GOT THEM THEIR FIRST GRAMMY: https://www.brandmannetwork.com/grammy?el=dsp

#66 | How The Music Industry Will Look Like in 2024 (PREPARE NOW) ft. @musicmarketing13 Jun 202300:52:09

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

To See More of Circa, Check out:

https://www.instagram.com/indepreneur/

Topics Covered:

  • 02:11 Why The Music Industry Shrinking Is Good For Indie Artists
  • 12:53 Artist Influencers: The New Wave of Indie Artists
  • 18:06 Smart Artists Don't Only Sell Music
  • 27:16 For Artist Who Just Want To Make Money From Music
  • 32:57 Doing The Non-Scalable For Your Fans
  • Get Free Courses That Helped Multiple Artists Get Millions of Streams!

HOW J.R. MCKEE INDEPENDENTLY BROKE A 32 YEAR OLD ARTIST AND GOT THEM THEIR FIRST GRAMMY: https://www.brandmannetwork.com/grammy?el=dsp

#65 | The Truth About Being Taylor Swift's Manager and The Unforgiving Music Industry ft. Rick Barker08 Jun 202301:07:28

Rick Barker is a highly accomplished music industry professional with over 25 years of experience. As the former Manager of Taylor Swift, he has guided the careers of numerous artists. Rick is also a co-writer of "The $150,000 Music Degree" and the host of "The Music Industry Blueprint Podcast," where he shares his expertise and empowers aspiring musicians and industry professionals.

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Topics Covered:

  • 03:58 The Severe Cost of Radio Tours
  • 06:04 Becoming Taylor Swifts Manager
  • 09:05 How Taylor Swift Broke as Artist
  • 11:17 The Problem With Wanting To Be Like Drake, Kanye or Beyoncé|
  • 13:58 Taylor Swift's Fan Engagement Hack
  • 20:32 Fans Buy Merch For This Reason Only
  • 24:15 Fan Building Strategy: Doing What Everyone Else Isn't
  • 26:30 Stop Waiting For Labels To Give You The Chance
  • 30:25 Why Taylor Swift Went From Country to Pop
  • 34:42 Recouping Her Original Record Deals and Owning Her Masters
  • 37:58 Stop Chasing Trends To Grow Your Audience
  • 41:01 Why Labels We're Not Setup To Help Every Artist
  • 45:42 Giving Artist The Power To Grow Their Music Career
  • 59:03 Music Business Vs. Music Industry
  • 01:01:00 Building Community and Brand

Get Free Courses That Helped Multiple Artists Get Millions of Streams!

https://www.brandmannetwork.com/grammy?el=dsp

#64 | What Artists Get Wrong About Promoting Music Using Social Media Ads and Data ft Dan Runcie06 Jun 202301:15:19

Trapital was created by Dan Runcie to tackle the issue of inadequate recognition for accomplished hip-hop executives who have transitioned into successful business leaders. Seeking to rectify the situation, Dan aimed to generate more comprehensive coverage and strategic analysis specifically tailored to the hip-hop industry, similar to the attention given to other sectors. The ultimate objective behind this endeavor was to provide support to existing cultural leaders and inspire the next generation to pursue their passions within the hip-hop community.

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Topics Covered:

  • 00:00 Intro
  • 02:27 Mistaking Information for Intimacy and Engagement
  • 11:43 The Difference in Festivials and Artists Shows
  • 14:07 Making Decisions Based Off Your Data
  • 19:18 Artists That Mastered Community Building
  • 31:30 Growing Your Career Outside Of Your Music
  • 34:10 Why Beyonce and Adidas Deal Didn't Work
  • 44:44 The Artist Struggle of Building Community and Selling to Fansd
  • 52:01 The Weight Of A Celebrity Name WILL NOT GROW YOUR BUSINESS
  • 01:04:56 The Music Industry Inbetweeners

Get Free Courses That Helped Multiple Artists Get Millions of Streams!

https://www.brandmannetwork.com/grammy?el=dsp

#63 | Selling Merch: The Things We Wish We Knew Before Starting01 Jun 202301:08:22

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Resources That Helped Us With Our Merch:

https://www.tiktok.com/t/ZTRoSjueV/?t=1

https://www.tiktok.com/t/ZTRoBKBBk/?t=1

https://www.tiktok.com/t/ZTRoSSXKh/?t=1

https://www.tiktok.com/t/ZTRoSkry4/?t=1

Topics Covered:

  • 00:00 Intro
  • 05:57 Our Merch Research: Finding The Right Partners
  • 12:40 The Meaning Behind No Labels Necessary
  • 17:45 The Merch Drops
  • 21:54 Dealing with Merch Vendors (Orders, Quality, Packaging)
  • 36:52 The Reason for Our Pricing
  • 54:53 Pre-Orders and Website
  • 01:01:04 I Wish I knew...

Get Free Courses That Helped Multiple Artists Get Millions of Streams!

https://www.brandmannetwork.com/grammy?el=dsp

#173 | The Marketing Playbook For Breaking An Artist With A Song That Released YEARS Ago Ft. J.R. McKee & Drew De Leon11 Jun 202401:06:15

Together, J.R. and Drew were named Billboard's Indie Power Players of the Year in 2023, won a Grammy, sold over 4 million records (160M+ in previous years), and had the #1 song on TikTok in the US for the entire year. J.R. Mckee & Drew De Leon's Digital Marketing Playbook 2024: https://shared-information.teachable.com/p/digital-marketing-playbook-2024 Timestamps: 0:00 Intro 2:12 How JR and Drew started MPR Global

5:26 What is the Music Marketing Playbook

7:01 The 5 C's In Music Marketing

8:01 Catalog: How We Broke an Artist with a 9 year old Song

15:35 Culture: How We Get Our Artist Infront of Culture (For Free)

30:54 Community: What Grows Your Music Career

36:15 Conversation: Creating engagement around your music

41:50 Post Beef: Kendrick Lamar vs Drake

50:04 is Hip Hop dying? (A.I Artists) Listen to Our Podcasts Here: https://podcasts.apple.com/us/podcast/no-labels-necessary/id1658301063 This channel is ran by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. Want to grow your music career . Join our community👇🏽 http://www.nolabelsnecessary.com/ #NoLabelsNecessary #indieartist #musicmarketing

#62 | Turning Down $1.5 Million Record Deal, Jay-Z 360 Deal, Building A Fanbase ft. LaRussell30 May 202301:00:14

LaRussell, the West Coast rapper and founder of Good Compenny, has captivated audiences with his authentic and heartfelt flow. Hailing from Vallejo, California. After leaving his aerospace job, he fully embraced his musical aspirations, releasing projects, collaborating with talented artists, and gaining recognition through electrifying performances on the Good Compenny live performance YouTube channel. With his unwavering dedication and unique artistic vision, LaRussell continues to leave an indelible mark on the hip-hop scene. So sit back, relax, and join us in experiencing the Career of LaRussell in his backyard.

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Get Free Courses That Helped Multiple Artists Get Millions of Streams!

https://www.brandmannetwork.com/grammy?el=dsp

#61 | How This Artist Trolled Elon Musk and Got Millions Of Views in 7 Hours + More25 May 202300:42:35

Connor Musarra, a 29-year-old artist, utilized TikTok as a platform to reveal his experience with creating a satirical Twitter Tesla account. He claims that his parody account managed to grab the attention of Elon Musk himself, albeit briefly, before it was eventually suspended. The story was shared through a series of three videos on TikTok with the addition of releasing his song "Elon Musk Can Go F*ck Himself"

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Get Free Courses That Helped Multiple Artists Get Millions of Streams!

https://www.brandmannetwork.com/grammy?el=dsp

Topics Covered:

  • 00:00 Intro
  • 02:06 Promoting the same song for over a year
  • 04:14 This Artist Exposed Elon Musk and Twitter Blue His Music Release
  • 12:50 Building a Fanbase off A Viral Moment
  • 18:22 The Definition of Troll Marketing
  • 19:35 Connor Musarra - Background in Comedy
  • 21:27 The Future of Troll Marketing
  • 24:56 The Art of Trolling
  • 31:51 Creating an Experience through his music
  • 33:08 Music Content Strategy For TikTok
  • 35:47 Pivoting from music career-defining moments

#60 | The Reality of Getting Signed By Labels, The Role of Music Managers, Indie Label Breakdown23 May 202301:18:19

Sam Levine is a dynamic artist manager, overseeing two exceptional artists, one of whom has amassed over 1 million monthly listeners. Sam has a track record of maximizing opportunities for his clients. Recognized as Manager of the Year and with valuable connections at all major DSPs, Sam not only delivers impressive results but also attracts significant investment opportunities. Currently, Sam is sharing his expertise by training his marketing team, ensuring they stay ahead in the ever-evolving music industry landscape.

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Get Free Courses That Helped Multiple Artists Get Millions of Streams!

https://www.brandmannetwork.com/grammy?el=dsp

Topics Covered:

  • 01:47 Sam Levine: How I Started My Own Label
  • 16:19 The Reality of Getting Signed By Labels
  • 24:36 How Managers Deal With Multiple Artists
  • 33:19 Looking for investors for artists
  • 40:47 The Next Thing That's More Important Than Music
  • 49:54 How to Get a Response From A Music Manager
  • 57:40 The Role of A Tour Manager
  • 01:04:43 Managing Artists at Different Stages of Their Careers
  • 01:13:36 Label Owner vs. Artist Manager

#59 | Music Branding: Making Money Without Hit Songs, Formula To Viral TikTok Songs + More18 May 202301:01:49

Chris 'Kato' Ju is a Korean-American music producer and entrepreneur based in Atlanta, GA. He began his musical journey as a self-taught rapper and beatmaker, gaining recognition among his peers and local artists like Jarren Benton. Kato eventually shifted his focus solely to production and collaborated with Jarren, catching the attention of the independent label Funk Volume. After signing with Funk Volume as an in-house producer, Kato contributed to the label's success until its dissolution in 2016. Since then, he has founded Beat Club, an online producer mentorship program, and achieved viral success on TikTok with his beat "So Pretty," collaborating with artists like Tyga. Kato has produced for numerous acclaimed artists, including Tyga, Joyner Lucas, and Snoop Dogg, among others.

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Get Free Courses That Helped Multiple Artists Get Millions of Streams!

https://www.brandmannetwork.com/grammy?el=dsp

Topics Covered:

  • 02:53 Kato Explains His Formula For Making Viral Music
  • 07:19 The Origin of His Viral Hit "So Pretty"
  • 08:09 This is How Artist Should Approach Content
  • 09:13 Kato - I Finally Was Able To Take Control of My Music Career
  • 16:08 Stop letting people trick you into being broke so they can control you
  • 17:24 Brand deals and partnerships gave me the control I needed
  • 16:42 Tips on Managing Fiances as An Artist
  • 35:55 Kato - Behind the Scenes of My Content Creation
  • 45:01 Kato- My TikTok Branding Got Me a Tv Deal
  • 47:39 Being a Brand Vs. Being a Producer
  • 50:15 There's No Branding For A.I Music and Covers

#58 | JID's Manager Questions The Impact Of Rap, Is Street Music Ruining Our Culture?16 May 202300:42:50

Ja Morant continuously puts his career on the line and many people are asking why a $200 Million NBA Star can't stay off IG Live.

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Get Free Courses That Helped Multiple Artists Get Millions of Streams!

https://www.brandmannetwork.com/grammy?el=dsp

Topics Covered:

  • 01:16 Is Rap Music Ja Morant's Downfall
  • 13:52 Why Street Rappers Are Setup To Fail
  • 19:29 NBA YoungBoy's Awakening
  • 23:54 How Culture Trains You BUT DOES NOT Prepare You for Different Circles
  • 34:59 The Problem with Rap Music

#57 | Fake Cosigns Got This Rapper 2X Instagram Followers, Music Deals and Features ft. @JADYSBIRTHDAY11 May 202301:21:44

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

@JADYSBIRTHDAY is a rapper, musician, and recording artist from Los Angeles, CA. With the help of his Ice Spice A.I. marketing campaign, he was able to gain traction with his song Pink Floyd. Watch the entire breakdown to learn how you can adapt his strategy to fit your own.

Get Free Courses That Helped Multiple Artists Get Millions of Streams!

https://www.brandmannetwork.com/grammy?el=dsp

#56 | The Only Way TO REAL FANS, LaRussell's Strategy, Serious Money With Small Fans ft. J.R. McKee09 May 202301:14:21

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Join J.R Mckee, a Grammy-winning music marketer, in this revealing interview podcast as he shares his insights on the inner workings of the music industry. Discover his perspectives on winning Grammys, breaking hits, the realities of signing to a label, marketing strategies for artists, the potential of TikTok, making a living in music without being famous, and the three key factors that contribute to success in the industry. Get an exclusive peek into the world of music marketing from a Grammy-winning expert. Don't miss this must-watch interview!

HOW J.R. MCKEE INDEPENDENTLY BROKE A 32-YEAR-OLD ARTIST AND GOT THEM THEIR FIRST GRAMMY:

https://www.brandmannetwork.com/grammy?el=dsp

#55 | Content Creators Biggest Threat, Kai Cenat and Jidion Permaban, DJ Akademiks Solution04 May 202300:38:19

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Topics Covered:

  • 00:58 Twitch Banned Their Most Popular Streamer (Kain Cenat)
  • 02:41 Jidion Banned on Twitch After First-Time Offense
  • 07:13 DJ Akademiks speaks on signing a deal w/ Rumble
  • 31:57 Kai Cenat ONLY making $2M after streaming for 30 days straight (24/7)

HOW J.R. MCKEE INDEPENDENTLY BROKE A 32-YEAR-OLD ARTIST AND GOT THEM THEIR FIRST GRAMMY:

https://www.brandmannetwork.com/grammy?el=dsp

#54 | This Indie Artist Made $200K From These Music Deals, Sync Licensing Explained02 May 202301:16:35

Deraj is a multi-talented artist in the hip-hop genre who stands out with his distinct style and diverse musical palette, blending alternative, hip-hop, trap, pop, and rock. Deraj's personal style and background as a brand strategist have contributed to his success, leading to features on national media outlets and opportunities to write songs for TV and film. His achievements highlight the importance of artists being bold and developing their own unique voices.

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Topics Covered:

  • 00:00 Intro
  • 02:12 Deraj: Getting Into Sync Licensing
  • 06:26 Sync Deals Before Spotify and Apple Music
  • 09:23 Micro placements
  • 12:27 Sync Licensing: The Most Overlooked Deals
  • 13:23 Sync Deals: Building Social Equity
  • 21:34 The Harlem Sync Deal
  • 26:03 How an Artist Can Get Into Sync Licensing
  • 27:11 Indie Artists Have The Advantage in Sync Deals
  • 29:49 How To Do Sync Deals The Right Way
  • 37:38 Managing Sync Deals: How To Get The Right Deals
  • 43:19 Why Turn Down A Sync Deal
  • 47:29 Whats The Best Sync Deals
  • 51:03 Whats The Worst Sync Deals
  • 55:50 Sync Deals Gone Wrong
  • 01:00:17 Sync Deals: Breaking Artists
  • 01:04:56 How Do You Strategize Your Sync Deals
  • 01:08:41 Winning Formula For Sync Music

HOW J.R. MCKEE INDEPENDENTLY BROKE A 32-YEAR-OLD ARTIST AND GOT THEM THEIR FIRST GRAMMY:

https://www.brandmannetwork.com/grammy?el=dsp

#53 | Exposing Music Fanbase Strategies, Anti-Fans, 6ixN9ne's Hate Strategy, Russ Vs. LaRussell27 Apr 202301:03:19

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Topics Covered:

  • 00:00 Like, Comment, Subscribe
  • 01:19 What is an Anti-Fan
  • 02:01 Drake - The Early Beginning of Anti-Fans
  • 7:58 The Effect of Anti-Fans (Miracle Whip)
  • 13:37 How 6ixN9ne Managed The Hate To Blow Up
  • 25:23 Lil Nas X - Genre Bending
  • 33:55 LaRussell - Not With The Labels and Industry Standards
  • 43:26 - LaRussell Vs Russ - Who is stronger

HOW J.R. MCKEE INDEPENDENTLY BROKE A 32-YEAR-OLD ARTIST AND GOT THEM THEIR FIRST GRAMMY:

https://www.brandmannetwork.com/grammy?el=dsp

#172 | Why Artists Usually Get Screwed In Music Industry Wars28 May 202400:30:17

Sign Up For Too Lost & Use Our Promo Code NOLABEL https://www.toolost.com/ Want to grow your music career? Join our community👇🏽 http://www.nolabelsnecessary.com/pod?el=ytpod172 This channel is ran by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. #NoLabelsNecessary #indieartist #musicmarketing

#52 | Record label vs. Artist: My 20 Million Stream Song ft. @is0kenny25 Apr 202301:06:16

is0kenny is a content creator turned rapper, who shares his journey in the music industry. He talks about creating his viral hit "Speak Up" and discusses the moment he knew it was a hit song. He also shares his music branding strategies, including turning down label marketing budgets and never running out of content. Additionally, he provides insights on social media platforms for artists and a content creator to artist blueprint, while emphasizing the importance of taking the right move when labels call. Lastly, he shares his first show experience.

Topics Covered:

  • 00:00 Intro
  • 01:30 is0kenny - The Rollout of His Viral Hit "Speak Up"
  • 09:23 Music Branding: Never Running out of Content
  • 14:28 The Release Strategy That Helped is0Kenny Break His Song
  • 18:24 is0Kenny Going Viral Did Damage in the Beginning of my Career
  • 22:32 Brand Hack That Every Artist Should Pay Attention To
  • 35:00 Content Artists Vs Artists
  • 38:37 What Social Media Should Artists Be on?
  • 42:10 Content Creator to Artist Blueprint
  • 45:56 This is the only right move when labels call
  • 56:39 Music Promo Tip Most Artists Overlook
  • 01:01:36 is0kenny's First Show

HOW J.R. MCKEE INDEPENDENTLY BROKE A 32-YEAR-OLD ARTIST AND GOT THEM THEIR FIRST GRAMMY:

https://www.brandmannetwork.com/grammy?el=dsp

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

#51 | Music Industry is being disrupted as we speak, A.I Music Promotion Strategies20 Apr 202301:03:37

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

Topics Covered:

  • 00:00 ANNOUNCEMENT
  • 07:51 Over 1000 A.I.-Generated Songs Are Charting
  • 11:08 Promoting Your Music With A.I. Co-Signs
  • 28:08 Music Industry Trying To Stop The Inevitable
  • 46:42 Drake A.I. Featured on A Single
  • 49:01 More A.I. Music Promotional Strategies

HOW J.R. MCKEE INDEPENDENTLY BROKE A 32-YEAR-OLD ARTIST AND GOT THEM THEIR FIRST GRAMMY:

https://www.brandmannetwork.com/share...

#50 | Rapper Makes $82k Without Spotify using Fiverr, Making Music A Career Without A Label18 Apr 202301:03:16

Mike Burton, also named Keybeaux, is the definition of NO LABELS NECESSARY. He discovered a way to turn his passion into a lucrative career after college by becoming a freelance rapper-for-hire on Fiverr. He now earns up to $9,200 per month creating personalized rap songs for various occasions and has accumulated nearly $500,000 in sales since starting in 2016. Mike's success exemplifies the potential of hip-hop culture as a means of generating income and pursuing entrepreneurial opportunities.

Making Music A Full-Time Career With Fiverr: https://www.brandmannetwork.com/fiver...

Topics Covered:

  • 02:07 Making $83K A Year As A Rapper on Fiver
  • 04:37 Fiverr Song Orders and Process
  • 08:04 How did you become a "Fiverr Rapper"?
  • 09:55 How Long Does It Take To Make A Fiverr Song
  • 10:57 How Much Do You Make Creating A Fiverr Song
  • 11:57 How Did You Work The Fiverr Algorithm as An Artist
  • 16:42 The Viral Mistake I Made Selling Out
  • 21:11 Being an Artist and Doing Gig Work
  • 28:12 How to Create Songs For Every Niche
  • 32:29 Has ChatGPT Affected Your Work?
  • 40:40 What The Creator Economy Looks Like For An Artist
  • 45:52 How I Continue to Get Work
  • 55:05 Creating a New Lane For Artists

No Labels Necessary is a Weekly Podcast hosted by Sean "BrandMan" Taylor and Jacorey "Kohrey" Barkley, unveiling the world of marketing from Indie Artists to Major Labels.

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