Explorez tous les épisodes du podcast Networking and Marketing Made Simple

One of the best ways to generate leads on LinkedIn is probably a feature you’re not using enough.

Inside the “My Network” section, LinkedIn has a “Catch Up” feature that gives you daily opportunities to reconnect and nurture relationships within your network.

You can congratulate someone on a new job, recognize a work anniversary, or wish them a happy birthday.

But here’s the key: Just send the generic message LinkedIn suggests.

These simple touchpoints allow you to stay top of mind, strengthen relationships, and reopen conversations with people you may not have spoken to in months or even years.

And sometimes, one simple message can lead to a conversation, a call, and eventually a new client.

Don't forget to register for our upcoming 5-Day LinkedIn Workshop here:

https://www.thetimetogrow.com/AtoEonLinkedinWorkshop

John W. Munsell is the CEO of Bizzuka, author of "INGRAIN AI: Strategy Through Execution" and the creator of the AI Strategy Canvas® and Scalable Prompt Engineering™ frameworks.

These frameworks help companies scale AI effectively and efficiently across all departments. Most companies lack a unified approach, resulting in a lack of ability to share knowledge or scale expertise.

John’s proven frameworks solve this problem by providing every team member with a common foundational understanding of AI, from strategy development all the way through tactical execution.

The result is a workplace where people actually want to use AI and spread their enthusiasm and expertise throughout the organization.

Connect with John here:

https://www.linkedin.com/in/jwmunsell/

https://www.facebook.com/bizzuka

https://www.instagram.com/bizzuka_inc/

https://www.bizzuka.com

Don't forget to sign up for our limited-space LinkedIn 5-Day Workshop from Sept 28th to Oct 2nd here:

https://www.thetimetogrow.com/AtoEonLinkedinWorkshop

You can have the best LinkedIn strategy in the world, but if your profile isn't optimized, you're sending people to the wrong destination.

Before you post more content, send more connection requests, or try to generate more leads, you need to start with the most important part of LinkedIn:

Your profile.

Think of your profile as your digital storefront. When someone lands there, they should immediately understand what you do, who you help, and why they should connect with you.

Here are the four areas I recommend optimizing first:

1. Your Background Banner

Clearly communicate what you do and who you do it for. Don't waste this valuable space with a generic image.

1. Your Headline

Include specific keywords your ideal clients are searching for, along with a professional job title that establishes what you do.

1. Your About Section

Write it in the first person, include a clear mission statement, highlight 15 relevant business skills, and finish with a specific call to action.

1. Your Featured Section

Give people ways to take the next step offline. I use mine to feature my business website, our scorecard assessment as a lead magnet, and my LinkedIn newsletter, which includes clickable links that bring readers into my ecosystem.

Your LinkedIn profile shouldn't just tell people who you are.

It should show the right people how you can help them and what they should do next.

Don't forget to sign up for our exclusive 5-Day LinkedIn Workshop, called Amateur to Expert on LinkedIn in 5 Days here:

⁠https://www.thetimetogrow.com/AtoEonLinkedinWorkshop

About Mark:

They call me the Event Maestro. Here's why that matters to you.
Your last event was a success. Yet, you left a fortune on the table.

The feedback was great. The room was full. And still — the mission didn't accelerate the way it could have.

Not because the event failed. Because no one showed you what the room was actually capable of.

For one brief window, you had your investors, donors, board members, team and community leaders in a single space. Most leaders use that moment to share updates and deepen connections.
The “Event Maestro” uses that moment to activate these stakeholders.

Investors who came to observe - write a big check. Donors who increase their giving without being asked. Board members who become more cooperative. Sponsors who witnessed your culture and expanded their commitment on the spot.

That's not a better agenda. That's a gathering engineered to turn your mission into a movement.

For 30 years, I've been in the business of turning audiences into believers — and believers into buyers.
I've strategized 900+ events over three decades. I help Impact CEOs activate stakeholder engagement through immersive experiences that don't just captivate rooms — they move people to act, lead and invest.

As Co-Founder of BigImpactHQ, my wife Shannon and I have trained over 3,000 leaders to harness the power of speaking and live events. Our "Speak Your Path to Cash" System has generated more than $150M in revenue for our clients and landed them on stages most people only dream about — Tony Robbins, TED Talks, CNN, The View, Brendan Burchard, Mama Gena, and more.

Before BigImpactHQ, I spent years as a Senior Branding Strategist for Clear Channel, writing 1,100+ radio ads and campaigns for Porsche, Harley-Davidson, AFLAC, and Marriott. That background wired me to think in messages that cut through noise and land with precision.

I've shared stages with Jack Canfield, Robert Kiyosaki, Les Brown, and others — not just because I'm a good speaker, but because I understand the science of influence and the art of transformation.

My work sits at the intersection of conscious leadership, transformational influence, and the inner game of business success. I help companies live from their higher purpose, build conscious cultures, and follow the principles of Conscious Capitalism — because mission-driven businesses outperform, period.

Connect with him here:

www.MAGspeaks.com

Don't forget to register for our limited-space 5-day LinkedIn workshop here:

https://www.thetimetogrow.com/AtoEonLinkedinWorkshop

LinkedIn engagement is changing, and simply getting more likes and comments isn’t the goal anymore.

Some of LinkedIn’s latest updates are putting more emphasis on quality, credibility, and meaningful interaction.

Comment impressions now show how much visibility your comments are creating.

Generic comments like “Great post!” and “Couldn’t agree more!” aren’t enough.

And when someone discovers you through a comment, your profile needs to prove your expertise through your content, recommendations, Featured section, newsletter, and results.

The lesson?

Don’t engage just to be seen.

Engage to create conversations with the right people.

Because visibility gets attention.

Conversations create opportunities.

Don't forget to register for our LinkedIn workshop here:

https://www.thetimetogrow.com/AtoEonLinkedinWorkshop

Angela Mulrooney is known as The Arsonist.

She is a former dentist turned serial entrepreneur who helps highly accomplished professionals burn down identities, systems, and business models that no longer serve them, and rebuild something they actually own.

She has built five companies across industries including dentistry, movement and performance, media, personal branding, and AI.

Each company emerged from evolution and was designed around a deep understanding of human behavior, untapped potential, and strategic simplicity.

Today, Angela helps seasoned professionals turn their life’s work into intellectual property, influence, and scalable assets.

Personal branding is the core engine, not for self-promotion, but for credibility, visibility, and long-term leverage in an AI-disrupted world.

Through her work, clients stop renting their expertise and start owning it.

They build lean, profitable companies that reflect who they are, protect their value, and create impact on their own terms.

Connect with Dr. Angela here:

https://www.linkedin.com/in/angelamulrooney/

If you're accomplished, underleveraged, and ready to stop building on someone else's platform, start with The Relevance Quiz to find out where your genius is sitting untapped:

https://quiz.unleashinginfluence.com/trq

Don't forget to sign up for our 5-Day LinkedIn Workshop here:

https://www.thetimetogrow.com/AtoEonLinkedinWorkshop

Posting more content on LinkedIn doesn’t automatically lead to more business.

The real question is, does your content have a purpose?

In this week’s podcast episode, I’m breaking down The LinkedIn Content Growth Formula and three principles that can completely change how you approach your content:

Every post needs a job: Grow, Trust, or Sell.

Specific content beats generic content.

And relevance matters more than follower count.

You don’t need the biggest audience on LinkedIn. You need the right people paying attention.

Don't forget to sign up for our exclusive 5-Day LinkedIn Workshop, called Amateur to Expert on LinkedIn in 5 Days here:

https://www.thetimetogrow.com/AtoEonLinkedinWorkshop

Jim Padilla is the founder and CEO of Gain The Edge - a done-for-you provider of industry-leading sales systems and unicorn sales professionals, which he co-heads with his wife and entrepreneurial partner-in-crime, Cyndi Padilla.
Through their unique blend of laser-targeted selling systems, inspirational team-building expertise, and 60+ years of combined sales experience, Jim and his wife have generated over 1/4bn in sales for a long line of high-level, visionary entrepreneurs.
Jim’s mission is to help purpose-driven thought leaders untangle themselves from the day-to-day minutiae of seeking leads and sales for their business so they’re free to amplify their impact.
When Jim’s not making dollars rain down from the sky, you’ll regularly find him at the driving range - hitting a bucket of balls. Jim credits his time on the driving range as the main source of his best ideas.
That…and spending time with his 3 grandsons…and exploring his new home state of Tennessee alongside his wife, Cyndi.
💯 𝐀𝐫𝐞 𝐲𝐨𝐮 𝐫𝐞𝐚𝐝𝐲 𝐭𝐨:💯
👔Create a business that is designed to generate revenue at scale?
👔Count on predictable revenue month after month
👔Get out of being the only one who can generate sales.
👔Create compelling offers that clients are happy to pay for
𝗟𝗲𝘁'𝘀 𝗰𝗼𝗻𝗻𝗲𝗰𝘁!
💻 https://connectwithjim.com/
📱 Call Jenny, my AI voice assistant, to speak with me ‪(737) 215-4182

Interested in leveraging LinkedIn to grow your business?

Sign up for our Amateur to Expert LinkedIn workshop here:

https://www.thetimetogrow.com/AtoEonLinkedinWorkshop

LinkedIn just added a button that every content creator needs to know about.

It’s being called the “AI Slop” button.

And it sends a pretty clear message about where LinkedIn is heading.

Users can now click the three dots on a post and select “Seems like AI slop” when content feels generic, low-quality, or overly AI-generated.

But there’s more happening behind the scenes.LinkedIn has also removed its generative “enhance your post” writing tool and replaced it with a simpler proofreader designed to preserve your natural voice.

Reports of AI slop aren't necessarily causing posts to be immediately removed or accounts to be banned. Instead, those reports can help LinkedIn improve the systems it uses to identify low-quality AI content.

And accounts repeatedly identified by those systems may begin seeing private indicators within their analytics.

This is something I have been saying for a long time:

AI isn't the problem. Losing your voice because of AI is.

Use AI to brainstorm.

Use it to organize your thoughts.

Use it to improve your writing.

Use it to save time.

But don't let AI turn you into another person posting the same generic content everyone else is posting.

LinkedIn is built around human connection, and your content should still sound like it came from a human.

Take our LinkedIn Thought Leadership Assessment here: https://www.thetimetogrow.com/ecs-scorecard

Matthew Fornaro provides practical, strategic legal guidance for businesses across South Florida.

With over 20 years of experience, he helps entrepreneurs, startups, and established companies manage contracts, disputes, and risk—clearly and efficiently.

Connect with Matt here:

https://www.linkedin.com/in/matthewfornaro/

https://www.facebook.com/fornarolegal

https://www.instagram.com/fornaro_legal/

fornarolegal.com

Don't forget to take our FREE LinkedIn Thought-Leadership Scorecard here:

https://www.thetimetogrow.com/ecs-scorecard

A post can get thousands of views, hundreds of likes, and dozens of comments…and still produce zero business.

Because likes aren’t leads.

The engagement that matters is the engagement that starts conversations with the right people.

Instead of obsessing over impressions, start paying attention to:

• Conversations started from your content

• Profile views from your ideal clients

• Quality of comments

• People saying, “I’ve been following your content”

• Calls booked from LinkedIn

Your content shouldn’t just make people stop scrolling.

It should make the right people think, “This person understands exactly what I’m dealing with.”And when someone leaves a meaningful comment, don’t pitch them.

Start a conversation.

Before your next post, ask yourself: Does this give my ideal client a reason to engage with me?

Likes create visibility.

Conversations create opportunities.

Take our FREE LinkedIn Thought Leadership Scorecard Assessment here:

https://www.thetimetogrow.com/ecs-scorecard

What if you could legally reduce your tax bill by 25–50% and put more of your hard-earned money toward building wealth?

In this episode of Networking and Marketing Made Simple, I sit down with Ethan from Exponential Freedom to discuss how high-income earners and business owners can use strategic tax planning to keep more of what they earn.

Ethan shares his journey from traditional financial advising into the world of tax optimization and explains why finding the right CPA or tax attorney should often come before choosing a financial advisor. We also explore how having the right team of financial, tax, and legal experts working together can completely change your approach to wealth building.

During our conversation, Ethan breaks down several tax strategies, including energy credits and battery investment programs, that may help qualified individuals reduce current tax liabilities, potentially recover past tax payments, and create additional opportunities for tax-advantaged growth.

Most importantly, this conversation is about being proactive rather than simply accepting your tax bill as something you cannot control. Ethan explains how Exponential Freedom approaches tax planning legally and ethically while helping clients uncover opportunities they may not have known existed.

We also talk about Ethan's definition of success: creating the freedom to achieve what you truly want out of life.

If you're a high-income earner, entrepreneur, or business owner looking for smarter ways to approach taxes and wealth creation, this is an episode you'll want to hear.

Learn more about Ethan and Exponential Freedom at TheExponentialFreedom.com.

Don't forget to take our 3-minute LinkedIn Thought Leadership Scorecard here:

https://www.thetimetogrow.com/ecs-scorecard

Most people either ignore LinkedIn Groups or use them the wrong way. 
In this episode, you’ll learn how to strategically use Groups to expand your network, build credibility, start meaningful conversations, and create new business opportunities without being spammy or salesy. 
We’ll cover how to find the right groups, engage in ways that increase your visibility, build relationships with ideal clients, and avoid the common mistakes that cause people to be ignored. 
When used correctly, LinkedIn Groups can become a powerful relationship-building tool that supports your overall LinkedIn lead generation strategy.

If you're serious about attracting more visibility, credibility, and opportunities on LinkedIn, the first step is understanding where your profile stands today. 

That's exactly why we created my free LinkedIn Thought-Leadership Scorecard.

In just a few minutes, you'll discover how well your headline, About section, Experience section, and overall profile positioning are working together.

More importantly, you'll identify the specific areas that may be preventing LinkedIn from fully understanding your expertise and showing your content to the right audience.

Take the free scorecard here and see how your profile measures up:

👉 Take the Expert Content Society LinkedIn Scorecard

Charles Stovall is a seasoned Franchise Advisor and consultant dedicated to helping aspiring entrepreneurs navigate the complex landscape of business ownership. With a career rooted in identifying the perfect "franchise fit," Charles leverages his deep industry knowledge to guide candidates through the selection process, ensuring they find opportunities that align with their professional goals and lifestyle aspirations.

As a franchise consultant, he brings a wealth of practical experience to the table, offering a strategic approach to franchise investing. His expertise is built on a foundation of professional advocacy, where he serves as a bridge between high-potential candidates and world-class franchise brands. Whether he is consulting one-on-one or speaking to larger audiences, Charles is passionate about empowering others to achieve financial independence through proven business models.

Outside of his consulting work, Charles is a devoted family man and an active member of his community in Mount Pleasant, South Carolina. An avid golfer and automotive enthusiast, he often balances his professional life with his love for the outdoors—whether he’s on the golf course or planning the next family ski trip.

To learn more about his work or to book him for an event, visit his websites:

www.charlesstovall.com

www.charlesstovall.com/speaking

One of the biggest mistakes we see coaches and consultants make on LinkedIn is believing they need to post more often to generate more clients.

The truth is, posting more is not always the answer.If your positioning isn't clear, creating more content amplifies confusion.

Before you worry about the algorithm, your posting schedule, or how often you should show up, take a close look at your LinkedIn headline.

Your headline appears everywhere. It's seen in search results, connection requests, comments, your content, and at the top of your profile. It is often the first impression someone has of you.

The problem is that most people use their headline as a job title."Business Coach.""Marketing Consultant.""Executive Coach."Those titles tell people what you are.

They don't tell people why they should work with you.

Instead, your headline should communicate who you help, the result you create, and the problem you help them avoid.

A simple framework is:I help [specific audience] achieve [specific result] without [specific frustration].

That small change immediately makes your profile more compelling and helps the right people recognize you as the expert they've been looking for.

As important as your headline is, it's only the beginning.

Your headline gets attention. Your content builds trust.

When those two pieces work together, everything else becomes easier.The path to attracting more clients is simple:

Clear positioning leads to consistent content.

Consistent content creates visibility.

Visibility builds trust. Trust starts conversations. Conversations become clients.

If your LinkedIn isn't producing the opportunities you want, don't assume you need to post more.

Start by making sure your positioning is clear enough that the right people immediately know who you help and why they should pay attention.

If you're serious about attracting more visibility, credibility, and opportunities on LinkedIn, the first step is understanding where your profile stands today. That's exactly why we created my free LinkedIn Thought-Leadership Scorecard.

In just a few minutes, you'll discover how well your headline, About section, Experience section, and overall profile positioning are working together.

More importantly, you'll identify the specific areas that may be preventing LinkedIn from fully understanding your expertise and showing your content to the right audience.

Take the free scorecard here and see how your profile measures up:

👉 Take the Expert Content Society LinkedIn Scorecard: https://www.thetimetogrow.com/ecs-scorecard

About James Hayden

I’ve generated over $1B in revenue across SaaS, marketplaces, and enterprise services — and built first revenues for companies from zero across 140+ engagements.

Book a Free 30-Min GTM Diagnostic →

I build go-to-market engines for B2B companies that drive lasting revenue. Over 38 years, I’ve transformed sales teams, opened new markets, and created new revenue streams for more than 140 companies. I serve as a multi-company advisor to US enterprises, the government of New Zealand, and several Central American governments.

My client and employer roster spans enterprise technology, SaaS, hospitality, automotive, and government sectors across four continents:

Enterprise & Technology: Microsoft, Oracle, Cendant, TravelClick (acquired by Amadeus), Zipwhip (acquired by Twilio for $850M), Zumobi, Uniken, RESAAS, LodgIQ, Fingermark
Automotive: Ford, GM, Stellantis, BMW, Mercedes, Toyota, Lexus, Kia
Media & Partnerships: MSNBC, Starbucks
Government & Trade: New Zealand Trade and Enterprise (NZTE), Government of Costa Rica, Government of Guatemala
Startups & Ventures: Hotelscan (successful exit), Ortega Expansion Consulting, Hayden Marketing Inc., Dignity For Divas

When I took over TravelClick’s lowest-performing division, it ranked last out of four. Within a year, I turned it into the company’s top-performing unit — a turnaround that directly contributed to the company’s successful exit. If your sales org needs a reset, this is the kind of result I deliver.

I was a founding member of Hotelscan, where I built over 140 partnerships from scratch. That groundwork drove the company to a successful exit in 2019. I know what it takes to build revenue from zero — because I’ve done it repeatedly.

I learned to sell young — door-to-door as a kid — and never stopped refining the craft. My methodology is built on decades of real-world results, not theory. I wrote Adapt or DIE to share the approach that has driven my results, available in paperback, Kindle, and audiobook.

Don't forget to check our Expert Content Society LinkedIn Content Community here:

https://www.thetimetogrow.com/expert-content-society

Most LinkedIn users are missing one of the most important analytics updates the platform has released.

Likes, comments, and even total impressions only tell part of the story.LinkedIn has quietly introduced a much more valuable KPI inside your analytics: Discovery.

Under your impression analytics, you'll now see two categories:

• In-network impressions: People who already follow you or are connected to you.

• Out-of-network impressions: People who don't follow you and aren't connected to you.

Here's why this matters.

If the majority of your impressions are coming from your existing network, you're primarily reaching the same audience over and over again.

But if a growing percentage of your impressions are coming from out-of-network viewers, LinkedIn is signaling that your content is valuable enough to recommend to people who have never heard of you before.

That is how real audience growth happens.

In my opinion, this is one of the healthiest KPIs to track because it shows whether your content is expanding beyond your current circle rather than simply recycling within it.

Now, that doesn't mean in-network impressions are bad.

Your existing audience should absolutely continue seeing your content.

But if your goal is to attract new clients, grow your authority, and consistently reach fresh audiences, you want to see your out-of-network percentage increasing over time.

Instead of asking, "How many impressions did this post get?"Start asking, "Who generated those impressions?"

That's a much more meaningful question.

Focus on creating content that teaches, sparks thoughtful conversations, and keeps people reading.

When LinkedIn sees people finding value in what you share, it's far more likely to introduce your content to people outside your existing network.

Growth doesn't happen by talking to the same people louder.

It happens when LinkedIn starts introducing you to the people who don't know you yet.

Don't forget to sign up for our FREE LinkedIn Content Roadmap workshop here:

https://www.thetimetogrow.com/LinkedInContentRoadmap

Ruzanna Tovmasyan founded Ruz Studios Inc. in Burbank, California, after years of building course businesses for coaches, authors, and thought leaders who knew they had something valuable to teach but had no idea how to turn it into a product.

Her clients have collectively generated over three million dollars in course revenue. One of them made a hundred and fifty thousand dollars in a single launch. Over forty thousand students have gone through courses she produced. She describes what she does as taking someone from a book or an idea all the way to a live school with paying students, and handling every single step in between so her clients never have to think about the business side.

For those who want to learn how to build and scale their own profitable course business, she also runs the Ruz Creator Lab, her online academy, and a private Mastermind for creators who are ready to go deeper.

Connect with Ruzanna here:

www.linkedin.com/in/ruzannatovmasyan

www.facebook.com/iamruzanna www.instagram.com/iamruz

https://workwithruz.manus.space

Don't forget to sign up for our FREE LinkedIn Clients On Command Workshop HERE: https://www.thetimetogrow.com/LinkedInContentRoadmap

LinkedIn engagement, lead generation, networking, and marketing don't require posting every day.

If you're a coach, consultant, or service professional, there's a better way to build visibility, start conversations, and attract qualified clients in just 15 minutes a day.

In this training, I'll share the simple... Comment. Reply. Connect  routine that consistently creates more opportunities without spending hours creating content.

You'll learn why these three habits outperform simply publishing another post and how they help expand your reach, strengthen relationships, and bring more of the right people to your profile.

Don't forget to sign up for our FREE LinkedIn Clients On Command Workshop here: https://www.thetimetogrow.com/LinkedInContentRoadmap

Hundreds of high-achieving women, CEO's , industry leaders & entrepreneurs have worked with me to relaunch their careers, rediscover their purpose, & reclaim their confidence—often after years of feeling stuck, burned out, or unsure of what’s next. I know what it feels like to hit a turning point & wonder if it's too late to make a change. Spoiler: it's not.
The success my clients' experience isn’t about my credentials (which I’m incredibly proud of). It’s about the proven coaching frameworks, transformational programs, & supportive community I’ve built & the fact that I’ve been in their shoes.
That’s why I created the 3HQ™ Method (Head, Heart, Higher Self)—a neuroscience-based system that teaches women how to align their mindset, reconnect with purpose, & step into what’s truly possible—personally & professionally.
Clients come in feeling exhausted, disconnected, or craving more. They leave with clarity, courage, & a game plan. They launch businesses. Step into executive roles. Break income ceilings. And perhaps most importantly—finally feel aligned with who they are and where they’re headed.

Connect with Hilary here:

https://therelaunch.com/

Don't forget to register for our upcoming FREE LinkedIn Clients On Command Workshop Here:

https://www.thetimetogrow.com/LinkedInContentRoadmap

If you're a coach, consultant, or service professional struggling to generate leads on LinkedIn, your content strategy may be the real problem.

Posting more isn't the answer.

Posting the right mix of content is what builds visibility, trust, conversations, and qualified opportunities.

In this episode, I break down the four types of LinkedIn content that every service professional, coach, and consultant should create to attract the right audience and turn visibility into business growth.

You'll learn how to create authority content that positions you as the expert, story content that builds trust, proof content that builds credibility, and conversation content that encourages meaningful engagement.

When you consistently combine all four, LinkedIn becomes more than a place to post.

It becomes a platform that helps you build relationships, generate conversations, and create more opportunities.

Don't forget to register for our FREE Connections Into Clients LinkedIn Workshop here:

https://www.thetimetogrow.com/LinkedInContentRoadmap

Trevor McGregor (Also known as Coach T.) has been a Real Estate Investor for over 2 decades now and is also a High Performance - Master Coach with over 45,000 one-to-one Coaching Sessions under his belt.

He has worked with clients from around the world, including Fortune 500 Executives, Doctors, Attorneys, High-Level Real Estate Investors, Entrepreneurs, and even Olympic Athletes.

They all come to Trevor for one thing: life-changing transformation, both personally and professionally, so that they can achieve More Success, More Wealth and More Freedom, faster than they ever thought possible.

Connect with Trevor here:

https://ca.linkedin.com/in/trevor-mcgregor-93375862

https://www.facebook.com/trev.mcg

https://www.instagram.com/iamcoachtrevor/

http://www.trevormcgregor.com/

Don't forget to register for our FREE LinkedIn Content Creation Workshop here:

https://www.thetimetogrow.com/LinkedInContentRoadmap

For years, everyone chased likes.

Today, LinkedIn is paying much closer attention to something else.

Saves.

A like takes a second.

A save tells LinkedIn your content was valuable enough for someone to come back to later.

That is a much stronger signal of quality.

The same goes for dwell time.

The longer someone spends reading your post, the more LinkedIn interprets it as relevant and worth showing to additional people.

This is why a coach, consultant, or service provider with a smaller but highly engaged audience can now outperform someone with a much larger audience posting generic content.

The best part?

You do not have to create something completely new.

Your most valuable content is already hiding in your client conversations, coaching sessions, sales calls, frameworks, and success stories.

Those are the insights people save because they solve real problems.

Stop measuring success by how many people tap the like button.

Start creating content people want to save, revisit, and share.

That is the new math of LinkedIn reach, and it is working in your favor.

Don't forget to register for our "Clients On Command: Your LinkedIn Content Roadmap" 3-Day Workshop here:

https://www.thetimetogrow.com/LinkedInContentRoadmap

Jarrod Lopiccolo - Co-Founder, CEO - He transforms brands with creative digital performance marketing.

He has built a global agency serving Adobe, Google, and Disney—earning accolades from Inc. and Ad Age. A dynamic speaker with 100+ engagements and 40+ podcast appearances, he delivers insights leaders can apply instantly.

Jarrod’s stories captivate CMOs, founders, and teams looking to drive revenue, performance, and innovation.

Connect with Jarrod here:

https://www.linkedin.com/in/jarrodlopiccolo/

https://www.facebook.com/noblestudios/

https://www.instagram.com/noblestudios/

https://noblestudios.com/

Don't forget to register for our free LinkedIn Content Creation Workshop here:

https://www.thetimetogrow.com/LinkedInContentRoadmap

LinkedIn has changed, and most coaches, consultants, and service professionals are still using an outdated playbook.

The platform's AI is no longer rewarding hashtags, engagement pods, posting hacks, or chasing vanity metrics.

Instead, it is rewarding clarity, expertise, relevance, and content that keeps people reading, saving, and coming back for more.

What matters now?

A profile that clearly explains who you help.

Content focused on a specific topic.

Strong opening lines that immediately signal relevance.

Posts worth saving, not just liking.

The good news is that coaches, consultants, and service providers already have the advantage.

Your best content is hiding in your client conversations, sales calls, frameworks, success stories, and lessons learned.

The goal is no longer to game the algorithm.

The goal is to teach the people you are built to serve.

And for the first time in a long time, LinkedIn's AI is rewarding exactly that.

Don't forget to register for our FREE 3 Day "Clients On Command" LinkedIn Content Workshop here:

https://www.thetimetogrow.com/LinkedInContentRoadmap

Brad Coverdale, EdD, is a Structural Income Coach and creator of the Calendar to Cash Method. He helps solopreneur parents turn a packed weekly calendar into a predictable take-home income without adding hours. The core tool is Income per Owner Hour (IPOH): the one number most solopreneurs never calculate. It explains why a full calendar doesn't mean a full paycheck.

Before building Calendar to Cash, Brad spent 18 years as a Decision Strategist at the University of Maryland Global Campus on the institutional analytics side, turning messy data into one target and one next move for programs serving 100,000+ learners. The same discipline applies here. Find the number. Fix the structure. What the business produces actually reaches the family.

Brad works with coaches, consultants, agency owners, and other solopreneurs running service-based businesses where the calendar is full, and the math underneath isn't working.

Connect with Brad here:

https://www.linkedin.com/in/bradcoverdale90dayraise/

https://www.facebook.com/calendartocash

https://www.instagram.com/cybercrusader83/

calendar2cash.com/stop

(COUPON CODE "SCOTT")

Take our free LinkedIn Scorecard Assessment here:

https://www.thetimetogrow.com/ecs-scorecard

For years, people have been told that hashtags are essential for increasing reach and visibility on LinkedIn.

So I decided to test it for myself.

Over four weeks, I ran a simple split test.

For the first two weeks, I continued posting with hashtags.

For the next two weeks, I removed hashtags completely from every post.

The results were surprising.

Overall engagement increased by 12%.

Comments increased by nearly 11%.

But the biggest jump came from one of LinkedIn's most important engagement signals: saves.

My saves doubled.

Based on this test, removing hashtags actually improved the performance of my content and encouraged more meaningful engagement from my audience.

As LinkedIn's AI continues to focus more on semantic meaning, expertise, relevance, and audience behavior, hashtags appear to be playing a much smaller role than they once did.

In this episode, I break down exactly what I tested, the results I found, why I believe this is happening, and whether it might be time for you to stop using hashtags as well.

Try it for yourself, run your own test, and let me know what results you find.

Want to see how strong your LinkedIn presence is right now?

Take our LinkedIn Scorecard here:

⁠https://www.thetimetogrow.com/ecs-scorecard

Joe is a seasoned entrepreneur with over 25 years of experience building and scaling businesses across a wide range of industries. His entrepreneurial journey began right out of college when he founded a marketing company, which he grew into a multi-million dollar enterprise over two decades before successfully exiting.

A true serial entrepreneur, Joe has launched ventures in publishing, craft beer, wedding tech, and music festivals, always driven by creativity and a sharp eye for opportunity. He currently leads The Connective, a growing network of businesses that collaborate by sharing referrals and commissions. Since its launch, The Connective has expanded to more than 10 states and grown to over 300 members.

To support the rapid growth of The Connective, Joe helped develop Nolodex, a platform designed to track and manage referrals. He now heads sales and marketing for Nolodex, with a focus on expanding into networking groups, Chambers of Commerce, and alumni groups. His two decades of marketing expertise give him a unique advantage in reaching and engaging these audiences.

Joe’s relentless drive, innovative thinking, and deep entrepreneurial experience continue to fuel his ventures - and inspire those who work with him.

Connect with Joe here:

https://www.linkedin.com/in/joemindak/

https://www.facebook.com/jmindak

https://www.instagram.com/joemindak/

www.nolodex.com

Don't forget to take our LinkedIn Scorecard Assessment here:

https://www.thetimetogrow.com/ecs-scorecard

What if the LinkedIn advice you're following is already outdated?

LinkedIn continues to evolve, and many of the strategies that worked even a year ago are becoming less effective as the platform's AI-powered algorithm gets smarter.

In this episode, we break down the most important LinkedIn algorithm updates for 2026 and what they mean for coaches, consultants, service professionals, and business owners looking to increase visibility, engagement, and business growth.

Some of the key topics we cover include:

• How LinkedIn's new AI-driven algorithm is moving beyond simple keyword matching and focusing more on the meaning and context behind your content

• Why engagement pods and artificial engagement tactics are becoming less effective and can actually limit your visibility

• How the first 50 words of your posts are now playing a bigger role in content discovery and distribution

• Why dwell time, saves, meaningful comments, and conversations matter more than likes and quick reactions

• What types of content are currently performing best, including shorter-form posts, vertical video content, and saveable resources

• How LinkedIn is using multiple trust signals, including your profile, content history, engagement patterns, and expertise positioning

• Why authentic thought leadership is outperforming generic AI-generated content

If you're creating content consistently but not seeing the visibility, engagement, conversations, or opportunities you want, these updates may explain why.

Understanding how LinkedIn is changing allows you to create content that aligns with where the platform is heading, not where it has been.

Want to see how strong your LinkedIn presence is right now?

Take our LinkedIn Scorecard here:

https://www.thetimetogrow.com/ecs-scorecard

About Jennifer Buchholz:

The rapidly changing tech landscape won’t slow down to allow you to absorb information. Right now, we’re seeing explosive growth and innovation almost daily.Just when you have something figured out... It changes.Teams can become buried in an avalanche of information, coming from who-knows-what-source (or the telephone game, let’s be honest). They lose valuable time trying to figure out tech on their own, they make unforced errors when they don’t know what they don’t know, and they can (GASP) lose the organization money when overwhelm slows them down.That’s where I come in.As a Microsoft Office Trainer and Adoption Consultant, my greatest joy is watching an employee stop feeling intimidated and overwhelmed by the programming that’s supposed to be serving them. I believe that transformational technical training takes translation. I'm the translator.Instead of putting your people through hours of exhausting training that’s impossible to absorb because it doesn’t relate to their needs, I’m the “engaging geek” who makes learning fun and relevant to their job.By engaging your people in hour-long training groups, followed by study halls and practice sessions, I show them how to apply the technology to the specific issues they are having on the job, rather than to some abstract set of problems.I work with large corporations, small to midsize businesses, and non-profits. The people who typically reach out to me are MSPs, human resource managers, learning and development managers, and decision makers around sales teams, finance, IT and marketing. They’ve already invested in the tech. The software is locked and loaded, and without training, it’s going nowhere.I have over 20 years of training experience onsite and online. I’ve worked with over 500 companies since creating Excel and Flourish in 2012. I’ve worked with organizations as large as 45,000 and as small as 4. I see people leave my training sessions having gained three things:• Increased confidence in using the technology they’ve been given• More curiosity and excitement about what’s possible• Greater creativity – how they can use programs independently and to their advantage, for example, by adding their own automationsIf you’re looking for information on training, reach out via email to jennifer@excelandflourish, support@excelandflourish or DM via LinkedIn.

Don't forget to take our LinkedIn Scorecard here:

https://www.thetimetogrow.com/ecs-scorecard

Have you ever wondered why people are viewing your LinkedIn profile... but never reaching out?

The problem is usually not your experience.

It's not your credentials.

And it's not because LinkedIn isn't working.

More often than not, it's your profile itself.

A confusing headline makes it difficult for people to understand exactly what you do and who you help.

An About section that reads as a resume focuses on your story instead of the problems you solve.

A blank or cluttered banner misses an opportunity to immediately communicate your value.

An empty Featured section gives interested visitors nowhere to go next.

No call-to-action leaves people wondering what they should do after viewing your profile.

And without recommendations, client results, or proof of impact, trust becomes much harder to establish.

The truth is simple: Profile views do not create clients.

A strategically positioned profile does.

In this episode, we break down the most common LinkedIn profile mistakes that quietly cost professionals opportunities, and exactly how to fix them.

If your profile is getting attention but not generating business, this training is one you won't want to miss.

Take our LinkedIn Thought-Leader Scorecard to see what you need to improve with your LinkedIn strategy here:

https://www.thetimetogrow.com/ecs-scorecard

Sarah Hubbard is the founder of The Intentional Network and the upcoming author of The Intentional Networker (releasing January 2026).

After building a $2M+ business where 85% of revenue comes from referral partnerships—no cold calling, no paid ads—Sarah knows firsthand that real business growth doesn't come from vanity metrics on social media, it comes from strategic relationships that convert.

Her MAPP Framework has been tested by 500+ professionals across industries, helping them turn networking from awkward small talk into a repeatable system that generates qualified referrals and revenue.

Sarah teaches entrepreneurs how to stop chasing engagement and start building relationships that actually close deals.

Connect with Sarah here:

https://www.linkedin.com/in/sarah-hubbard-flannery/

https://www.facebook.com/sarah.hubbard.638116

https://sarah-hubbard.com/

Take our LinkedIn Scorecard Here:

https://www.thetimetogrow.com/ecs-scorecard

What if the reason your LinkedIn content is not generating clients… has nothing to do with the quality of your content itself?
Most people are focused on getting more visibility, more impressions, and more engagement.
But LinkedIn is shifting.
The content getting the best results right now is not just attracting attention. It is creating action, conversations, profile clicks, and buyer intent.
In this training, I break down why high-intent content is outperforming broad awareness content, why short “micro-proof” posts are building trust faster than long case studies, and what the LinkedIn algorithm appears to be rewarding right now behind the scenes.
I also talk about why some content gets likes but never turns into leads or clients, and how to create posts that actually move people toward conversations and opportunities.
If your content is getting engagement but not business results, this training will help you understand what needs to change.

⁠Is your LinkedIn Account Ready to Make You Money? 

Take our 3-minute LinkedIn Thought Leader Scorecard here:

https://www.thetimetogrow.com/ecs-scorecard

Discover what's keeping you from turning your expertise into consistent clients.

Hi! I'm Kaila Vander Horn, and I'm the Social Director at Speedwork.

I've been in marketing for 11+ years. I work with B2B companies and executives to create LinkedIn content people actually want to read. My work includes: executive ghostwriting, company page strategy, and building a consistent presence for brands across SaaS, fintech, and AI.

I personally write 100+ LinkedIn posts per month and spend most of my time inside the feed studying what performs and why. LinkedIn doesn’t follow the same rules as other platforms, and there’s no clear playbook. My approach is grounded in pattern recognition, testing, and consistency.

Through the strategies I've led, my clients have gained 175K+ new followers.

Connect with Kaila here:

www.linkedin.com/in/kailavanderhorn

https://speedworksocial.com/

Don't forget to download our FREE High Impact LinkedIn Post Templates here:

https://www.thetimetogrow.com/ecsposttemplates

Everyone keeps saying, “Post on LinkedIn every day.”

But honestly?

Not everyone should.

If you’re posting just to stay visible, chasing the algorithm, or throwing content out without a real purpose…

You may actually be hurting your visibility more than helping it.

In this episode, Nancy and I break down the truth about who should slow down on LinkedIn and why frequency without strategy rarely leads to conversations, clients, or real business growth.

We also walk through:

- Why consistency without intention falls flat

- The 4 types of people who should rethink daily posting

- How to create content with an actual purpose

- The 4 post types that consistently build trust, engagement, and conversions

One intentional post that resonates will always outperform ten posts people scroll past.

The goal is not to post more.

The goal is to post smarter

Don't forget to download our FREE LinkedIn High-Impact Post Templates here:

https://www.thetimetogrow.com/ecsposttemplates

Cynthia is an educator with a Master's in Adult and Continuing Education and over forty years of experience working with businesses and schools.

From teacher to founder of Private Initiatives in Public Education, Cynthia has built business/school partnerships for four large School Districts and one Community College consortium in Washington state.

Since retirement, she has been reWiring her life as a Vibrant Living Expert for women over 40, wanting more for their lives.

Cynthia Shelton will be sharing her insights from life, business, and aging gracefully! She is 81 years young and is having the best decade of her life.

She knows what it’s like to work long days with long commutes, sacrificing time with your family and friends.

She knows how it feels, struggling to balance business and life pleasures.

After a 4-decade-long career, she chose to create something bigger for her last Trimester.

Declaring to improve her neglected health, pivot her life purpose, have more experiences, and give more to her community, her motto became, “Live Long and Live Strong!”

PASSION -

My passion for my business centers around seeing people live their retirement years in health and wealth! Knowing I can be a part of making that dream a reality fills me with joy and excitement!

Connect with Cynthia here:

https://www.instagram.com/cynthiasheltonvibrantliving/#

www.cynshelton.fun

Download our FREE LinkedIn Post Template Guide here:

https://www.thetimetogrow.com/ecsposttemplates

There’s a lot of bad advice being shared about LinkedIn right now.

And honestly?

Some of it is costing people their time, money, credibility… and even putting their accounts at risk.

That’s exactly why I recorded today’s episode.

Not to call people out.

But to protect people from falling for tactics that don’t work anymore.

Here are 3 of the biggest LinkedIn myths I’m seeing right now:

1. “You can generate hundreds or thousands of leads a month on LinkedIn.”

No, you can’t.

At least not in the way most people are advertising it.

A connection request is not a lead.

- A lead is a real conversation.

- A booked call.

- An actual opportunity.

The math alone doesn’t support the claims people are making.

2. “Just post consistently, and the content itself doesn’t matter.”

This is among the worst pieces of advice I have seen.

LinkedIn does not reward random content.

It rewards relevant content.

- Content that teaches.

- Content that solves problems.

- Content that creates thought leadership.

- Content that leaves your audience better after reading it.

Posting just to “check the box” is not a strategy.

3. “Engagement pods help beat the algorithm.”

Nope.

LinkedIn has openly discussed cracking down on repetitive engagement activity.

And beyond that…Fake engagement does not build real business relationships.

Vanity metrics don’t pay the bills.

Meaningful conversations do.

The truth is this:

There are no shortcuts on LinkedIn.

- No hacks.

- No secret loopholes.

- No magic automation.

The people getting results are building trust through quality content, strategic conversations, and consistency over time.

That’s what actually works.

Click below to download our free guide for "3 High Impact Post Templates" to create more sales opportunities from your LinkedIn content: ⁠https://www.thetimetogrow.com/ecsposttemplates

Isabel Perez-Doherty is a development strategist and social impact leader who empowers non-profits and purpose-driven leaders and organizations to move from overwhelmed institutional chaos to systemized, sustainable scale and predictable fundraising success.

Isabel is the Founder of IPD Impact Consulting and a multilingual social impact leader with over 20 years of experience driving large-scale change across Canada, Europe, and Latin America.

As a former National Director of Fund Development (CMHA) and Director of Philanthropy (Right to Food & YWCA Canada), she has mobilized over $100 Million in philanthropic investment and successfully built national fundraising programs that generated six-figure revenue growth.

A recipient of the 2024 - 10 Most Influential Hispanics in Canada recognition, Isabel leverages her systemic and multicultural perspective to show organizations and leaders how to architect strategy, build resilient capacity, and translate complexity into clear, high-impact human action.

She is a dedicated advocate focused on advancing equity for racialized newcomer women. Isabel is a mother, life partner, sister, friend and much more to many in her communities.

Connect with her here:

linkedin.com/in/isabelperezdoherty

https://www.facebook.com/isabel.perezdoherty

https://www.instagram.com/isabelperezdoherty_impact/

www.ipdimpactconsulting.com

Don't forget to download our FREE LinkedIn Post Template Guide here:

https://www.thetimetogrow.com/ecsposttemplates

One of the biggest realizations I’ve had about LinkedIn recently is this:
Most people don’t have a content problem.
They have a messaging problem.
I see people posting consistently…
- Creating videos…
- Running polls…
- Sharing carousels and newsletters…
But the message inside the content is not connecting with the audience they actually want to attract.
That’s the difference.
LinkedIn is not about posting just to stay visible.
It’s about creating content with a clear purpose:
- Solving real problems
- Addressing real struggles
- Sharing real experiences
- Building know, like, and trust
If your audience cannot quickly understand:
- Who you help
- What you help them solve
- Why your insight matters
…the content will not convert into conversations.
One thing I’ve noticed from my recent content is this:
The posts performing the best are not the “perfect” ones.
They are the relevant ones.
- The polls asking specific questions.
- The case studies.
- The infographics breaking down problems people are actively struggling with.
- The trainings that provide practical action steps.
That is what creates engagement.
- Not random posting.
- Not trendy content with no substance.
- Not posting more just for the sake of frequency.
Quality and relevance will always outperform noise.
Your LinkedIn content should make your audience feel understood while also positioning you as the trusted expert who can help them move forward.
So before your next post, ask yourself:
Is this content actually helping someone solve a problem…
Or am I just posting to post?

Click below to download our free guide for "3 High Impact Post Templates" to create more sales opportunities from your LinkedIn content: ⁠https://www.thetimetogrow.com/ecsposttemplates

Nicole Elliott is a conversion copywriter and messaging strategist who crafts human-sounding, non-salesy sales copy for entrepreneurs who want to sell without the sleaze (or excessive exclamation points).

Over the past decade, she’s developed launch campaigns, sales pages, and websites for industry-leading brands like Strategic Coach, Hello Audio, and Entreprenista. Her signature 3-Step Human-First Messaging Approach weaves together strategic audience insight and authentic brand voice to create copy that connects and converts.

When not writing for clients, Nicole is probably getting lost somewhere on the globe (she's visited 100+ countries and territories and lived in half a dozen), learning languages (she speaks somewhere between 3 and a 1/2 and 5, depending on the day and on how much coffee she has had), or teaching the occasional English as a Second Language class.

Connect with Nicole here:

https://www.linkedin.com/in/nicole-elliott-copywriter/

https://www.linkedin.com/in/nicole-elliott-copywriter/

https://www.linkedin.com/in/nicole-elliott-copywriter/

https://www.nicoleelliott.co/

Don't forget to download our free LinkedIn High-Impact Post Template Guide here:

https://www.thetimetogrow.com/ecsposttemplates

People are seeing your content…But they’re not reaching out.

And it’s not because your content isn’t good enough.

It’s because there’s no bridge between visibility and conversation.

Most people post… and wait.

They assume the right people will just message them when they’re ready.

That rarely happens.

Here’s what’s actually missing:

You’re not continuing the conversation with the people already engaging.

- The likes

-The comments.

-The poll votes.

-The silent viewers.

Those are warm touchpoints.

That’s where the opportunity is.

Instead of waiting…

Start reaching out.

-Not to pitch.

-Not to sell.

-But to connect based on the content they already showed interest in.

Your content creates awareness.

Your conversations create clients.

Are you waiting for people to come to you… Or are you starting the conversation?

Click below to download our free guide for "3 High Impact Post Templates" to create more sales opportunities from your LinkedIn content: https://www.thetimetogrow.com/ecsposttemplates

KJ Blattenbauer is a powerhouse publicist who turns overlooked experts into headline news. With nearly 30 years of experience, she’s the go-to pro when you’re ready to stop being ignored and start owning the spotlight.

Known for her bold yet approachable style, KJ delivers clear, actionable strategies that have been featured everywhere from Forbes to Architectural Digest.

She’s also the author of the DIY PR book, How to Be a Media Darling, and the forthcoming Pitchworthy (January 2026), a modern guide to building lasting visibility and authority.

Connect with KJ here:

www.linkedin.com/in/kjblattenbauer

www.facebook.com/kjblattenbauer

www.instagram.com/kjblattenbauer

www.hearsaypr.com

Don't forget to book a call with us here to find out about taking one of our final spots in our year-long group coaching mastermind, Expert Authority, which helps coaches, consultants, and service pros grow and scale their business here:

https://scottaaron.as.me/expertauthorityconsult

Are you actually using LinkedIn polls to grow your business… or just to get a few extra likes?

Most people treat polls like a quick engagement hack.

But when used the right way, they become one of the most powerful tools for market research, content creation, and lead generation on LinkedIn.

Here are the 3 best uses for LinkedIn polls:

Use polls for deeper market research

Stop guessing what your audience needs.

Ask them.

What are they struggling with?

What’s working?

What’s not?

Your audience will tell you exactly what they want help with… You just have to allow them to share.

Turn your poll results into content

This is where most people drop the ball.

They run a poll, get responses, and move on.

Instead, take that data and create content around it.

If 60% of your audience says they’re struggling with lead generation, that becomes your next post.

If a majority says something isn’t working, speak directly to that.

Your best content ideas are already sitting in your poll results.

Use polls as lead generation machines

This is the part that changes everything.

Every vote is a signal.

Every like, comment, and reshare is an opportunity.

These are warm people.

They already know who you are and have engaged with you.

Start conversations with them, not pitches.

“Hey, I saw you voted on my poll about [topic], curious what’s been your biggest challenge with that?”

That’s how relationships start.

That’s how conversations happen.

That’s how clients are created.

If you’re not using polls this way, you’re not just missing engagement…

You’re missing real opportunities.

⁠

Book a call with us to learn about our intimate group coaching mastermind for coaches, consultants, and service professionals called Expert Authority, for those who want to scale and grow by using the link below.

https://scottaaron.as.me/expertauthorityconsult

Learn more about Brian here:

I used to think success meant pushing through.

I had the title, the team, the 4.8 Glassdoor rating. On paper, it looked like I’d made it. But one morning, staring at a packed calendar of meetings, check-ins, and dashboards, it hit me—I didn’t see myself anywhere in the day ahead.

That moment cracked something open. It wasn’t a breakdown. It was a wake-up call.

I wasn’t burned out. I was misaligned.

For years, I followed the script: lead well, stay loyal, don’t rock the boat. But inside, I was drifting—further from purpose, further from peace. And I realized: if I kept pushing through week after week—deadlines, deliverables, and decisions—I’d lose the man my wife married… the father I wanted to be… the leader I could’ve become.

So I got clear. I built what I couldn’t find in the systems around me: a strategy grounded in values, not just performance. A framework to help high-achieving men stop reacting and start designing what comes next—with intention, profit, and alignment.

Today, that framework powers Janus Life Coaching.

I work with successful professional men who are ready for a new chapter—but don’t know how to turn restlessness into a plan. I help them recalibrate, reconnect with what matters, and make a confident next move.

If you’ve ever thought,

“I can’t stay here… but I don’t know where to go,”

This is your moment.

Let’s build a map that actually fits your life, your truth, and your leadership.

https://januslifecoaching.com/

Don't forget to sign up for our LinkedIn workshop here:

https://www.thetimetogrow.com/scale-your-business-blueprint-workshop

Are you trying to grow your email list on LinkedIn… but keeping everything on LinkedIn?

That’s the problem.LinkedIn is where the conversation starts, not where your list grows.

Here are four simple ways to start using it the right way:

1. If you have a clickable link in your headline on the free version, don’t change it.

- If you never had one, you can’t add it now.

- Premium users, use that space to drive to a call, website, or newsletter.

2. Use your Featured section strategically:

- Website or calendar first

- Newsletter second

- Opt-in or landing page third

3. Turn your LinkedIn newsletter into a conversion tool.

- End every edition with a clear call to action and a link to collect emails.

4. Use LinkedIn Live Events to drive action.

- Say it clearly: “If you’d like to book a free call, type ‘me’ in the comments.”

LinkedIn is the top of your funnel.

Start guiding people off the platform… and onto your list.

Maiko Sakai guides coaches and consultants to turn strangers into buyers with psychology-driven quizzes that work as a fast-trust sales tool without no-show webinars, misaligned referrals, or endless (and thankless) content generation.

Her proprietary quiz strategy converts cold leads into repeat clients, builds email lists on autopilot, and earns rave reviews for accuracy.

Service providers call her a “quiz alchemist” for the way she blends strategy, psychology, and creativity into results that sell.

A Cornell MBA from Japan turned New Yorker, Maiko fuels her edge with ethnic cuisine, ultra-modern design, and her collection of exotic houseplants.

Connect with Maiko here:

https://maikosakai.com

Don't forget to register for our "Scale Your Business Blueprint Using LinkedIn" 5-day Workshop here:

https://www.thetimetogrow.com/scale-your-business-blueprint-workshop

Why aren’t your LinkedIn connections turning into paying clients?

Most people think they need more connections.

They don’t.

They need a better strategy for what to do with the connections they already have.

Because connections don’t equal conversations.

And conversations are what lead to clients.

Here’s how to actually turn your LinkedIn connections into paying clients:

Optimize your profile:

- Your profile should clearly show who you help, how you help them, and why it matters. When someone lands on your page, it should feel like they’re in the right place.

Build the right network:

- It’s not about more connections, it’s about the right ones. Focus on ideal clients and aligned referral partners, not random adds.

Message with intention:

- Stop pitching. Start connecting. Every message should feel human, relevant, and rooted in context, not a script.

Create content that builds trust:

- Your content should position you as the go-to resource. When done right, it warms people up before you ever send a message.

Take the conversation offline:

- This is where most people drop the ball. Real relationships and real clients are built off the platform, not just on it.

If you follow this process consistently, everything changes:

• Better conversations

• More responses

• Higher-quality clients

Because LinkedIn isn’t just a networking platform.

It’s a relationship-building platform that turns visibility into opportunity.

What to learn exactly how to do this?

Then sign up for our 5-day "Scale Your Business Using LinkedIn" Workshop from April 27th - May 1st here:

https://www.thetimetogrow.com/scale-your-business-blueprint-workshop

Adam Cerra - Founder & CEO at DFY Closing- A high-ticket sales expert and creator of the Inverse Closing Method™, a pressure-free approach that helps coaches and consultants close premium offers with integrity and ease.

With over $30 million in sales and experience leading teams for brands like Mindvalley and the Jay Shetty Certification School, Adam has trained hundreds of closers and built sales systems that convert.

He’s also the author of The Conversation to Client Playbook, a no-fluff guide to turning sales calls into natural, client-centered conversations that drive results.

Connect with Adam here:

https://adamcerra.com/

Don't forget to register for our "Scale Your Business Using LinkedIn" Workshop here:

https://www.thetimetogrow.com/scale-your-business-blueprint-workshop

Did you know you’re probably sitting on more potential leads on LinkedIn than you realize?

You don’t need more content or more connections.

You need to pay attention to the signals already happening.

Here are 7 simple ways to generate leads each week:

• New connection messages

• Push notification messages

• People who react to your posts

• People who comment on your posts

• People who reshare your posts

• People who vote in your polls

• People who subscribe to your newsletter

Every one of these is a warm opportunity to start a conversation.

And the rule is simple:

- Don’t sell.

- Don’t pitch.

- Don’t spam.

Just build the relationship.

That’s how real conversations… turn into real clients.

Don't forget to sign up for our $29 workshop called "Scale Your Business Using LinkedIn" 5-Day Workshop here:

https://www.thetimetogrow.com/scale-your-business-blueprint-workshop

About Jeremy David and ConvoGPT

At ConvoGPT, we are pioneers in providing AI-powered outsourced business development services tailored to help businesses grow, scale, and succeed.

With years of expertise in sales, marketing, and artificial intelligence, we bridge the gap between potential and performance, enabling our clients to focus on what they do best: running their business.

Our mission is simple: to deliver measurable results by streamlining your business development efforts, optimizing outreach, and maximizing your return on investment.

We leverage cutting-edge technologies to automate and personalize lead generation, appointment setting, and closing deals, ensuring that your business can expand efficiently without the overhead of maintaining an in-house team.

Find out more about CovnoGPT:

https://convogpt.ai/

Don't forget to register for our upcoming "Scale Your Business Using LinkedIn" Workshop here:

https://www.thetimetogrow.com/scale-your-business-blueprint-workshop