MOVEMENT - Branding for the bike industry - Détails, épisodes et analyse

Cycling is more than a product. It’s culture, passion and identity. Together with thought leaders and branding specialists, we talk about the art of emotional brand building: how bike brands earn attention, trust and a place in people’s lives. Get inspired, challenge how you think about branding and see how culture moves people, and in the end, product. Episodes in German or English. Brought to you by ADLIPS, a branding studio for the bike industry. We are Marius Burgmann, Tim Teale and Mike Magduschewski. Learn more at www.adlips.io