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Explorez tous les épisodes du podcast Motherhood Anthology: Photography Education for a Business You Love
Plongez dans la liste complète des épisodes de Motherhood Anthology: Photography Education for a Business You Love. Chaque épisode est catalogué accompagné de descriptions détaillées, ce qui facilite la recherche et l'exploration de sujets spécifiques. Suivez tous les épisodes de votre podcast préféré et ne manquez aucun contenu pertinent.
| Titre | Date | Durée | |
|---|---|---|---|
| Episode 99 - Coaching Call with TMA Mentor Katie Lamb | 03 Sep 2024 | 00:58:44 | |
This week, get a sneak peek inside a Coaching Call with TMA Mentor, Katie Lamb. In this conversation, Katie provides detailed advice on increasing prices, leveraging Instagram reels and keywords, delivering a high-quality client experience, and more.
Listen in for:
Recommendations for raising prices gradually or jumping to a higher price point
Strategies for consistent, targeted Instagram content and reels
Tips for natural newborn posing and efficient gallery editing
Insights on hiring an associate and implementing a client referral program
Guidance on email marketing and newsletter content
Connect with Katie Lamb:
https://www.katielamb.com/
Connect with TMA:
Website | Membership | Courses: www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox | |||
| Episode 98 - Setting Clear Boundaries with Katie Lamb | 20 Aug 2024 | 00:13:21 | |
Our featured mentor of the month in TMA is Katie Lamb, and in today's episode, we are excited for Katie to guest host the podcast. She's talking all about setting and maintaining clear boundaries to thrive while running a photography business.
Connect with Katie:
https://www.katielamb.com/
Connect with TMA:
Website | Membership | Courses: www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox | |||
| Episode 89 - Profitable Mini Sessions | 18 Jun 2024 | 00:54:18 | |
This week's guest is Kayla Brint, natural light studio photographer with over 10 years of photography experience. In this episode, we are chatting all about mini sessions.
Mini sessions for luxury photographers
Benefits of mini sessions during economic downturns and to support work-life balance
Pricing and services for your next round of mini sessions
Lessons learned the hard way about mini sessions gone wrong
Mini session marketing strategy
And so much more!
Connect with Kayla:
https://www.kaylabrint.com/
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox | |||
| Welcome to The Motherhood Anthology Podcast! | 20 Oct 2022 | 00:04:34 | |
Introducing The Motherhood Anthology podcast: photography education to create a business you love, hosted by Kim Box in collaboration with her business partners, Allison Craig and Jenny Cruger of The Motherhood Anthology. The Motherhood Anthology is an online educational platform for motherhood photographers. Together we bring to the table decades of photography experience, business ownership, and entrepreneurial endeavors. This podcast will be filled with useful and actionable information to assist you in the art form of motherhood, photography, and in the growing of a successful and inspiring photography business. We are a supportive, inclusive, warm, and generous community that believes not in the gatekeeping of best practices, but in the arm-linking and collaboration of fellow artists. So whether you consider yourself a novice or a seasoned professional, you all have a seat at the table, and we hope you stick around. Tune in weekly to hear from us and some of our most admired friends and colleagues. We will be sharing some of our greatest tools, how-tos, successes and failures, and everything in between. From our lens to yours, welcome to The Motherhood Anthology podcast. 3 episodes of The Motherhood Anthology drop November 1st!
Connect with The Motherhood Anthology:
https://www.instagram.com/themotherhoodanthology/ https://www.facebook.com/groups/themotherhoodanthology www.themotherhoodanthology.com | |||
| Episode 88 - Case Study: Jacqueline Aimee Portraits | 11 Jun 2024 | 00:58:02 | |
The TMA is back with another case study. Our case study episodes are a special treat where we get to talk to members of the TMA community about their businesses. This week, we have Jacqueline Burns of Jacqueline Aimee Portraits on the podcast to share her story.
We are talking about:
Pricing and client expectations
Sales and marketing strategy including Instagram marketing
The roller coaster of the economy and the impact of an economic downturn on photography businesses
Balancing business growth with family
And so much more!
Connect with Jacqueline:
https://jacquelineaimeeportraits.com/
https://www.instagram.com/jacquelineaimeeportraits/
FREE SHIPPING for TMA Podcast listeners at Willow Canvas:
https://www.willowcanvasbackdrops.com
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox | |||
| Episode 87 - Part 2 with Kim | 04 Jun 2024 | 00:32:05 | |
The tables are turned this week on the TMA podcast: our team member Ali is interviewing Kim! This is part 2 of our conversation. If you missed last week's, you will definitely want to catch up on Part 1!
FREE SHIPPING for TMA Podcast listeners at Willow Canvas:
https://www.willowcanvasbackdrops.com
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox | |||
| Episode 86 - Part 1 with Kim | 28 May 2024 | 00:44:47 | |
The tables are turned this week on the TMA podcast: our team member Ali is interviewing Kim! This is part 1 of our conversation, and Kim shares:
How she got started and lessons learned in childhood that shape her business mindset today
Where she finds inspiration and some of the obstacles she's struggled with and had to overcome
Her motherhood and homeschooling journey
And so much more!
Join us next week for part 2 :)
FREE SHIPPING for TMA Podcast listeners at Willow Canvas:
https://www.willowcanvasbackdrops.com
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox | |||
| Episode 85 - Working with a Hair and Makeup Artist | 21 May 2024 | 01:05:51 | |
This week, Kim is joined by guest Shani Gailbreath. Shani is a hair and makeup artist who specializes in weddings.
In this episode, Shani is talking about:
Networking and collaboration in the wedding industry
Hair and makeup for photography sessions, including the impact of how hair and makeup can make clients feel
Entrepreneurship, creativity, and work-life balance in the beauty industry, including rebranding and scaling a business
And so much more
Connect with Shani:
https://shanigailbreath.com/
https://www.instagram.com/shani.gailbreath/
FREE SHIPPING for TMA Podcast listeners at Willow Canvas:
https://www.willowcanvasbackdrops.com
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 84 - Retreat Q&A | 14 May 2024 | 00:41:45 | |
This is a special episode from our recent retreat. All three TMA business partners sat down with our retreat attendees to answer some of their burning questions, including:
What do you do to stay inspired in your business?
Can you think of a curve ball you were thrown in your life or in your business, and how did you overcome that?
What can you do during a session where it seems like the family members are disconnected from one another?
How do you continue to strengthen your knowledge, your brand overall, and your art?
What can we do when we're experiencing burnout?
What is something you're most proud of in your business or in TMA?
What is a purchase you've made recently that you love?
How do you define success?
Join us for this episode to hear Kim, Allison, and Jenny share their insights about these topics and more.
FREE SHIPPING for TMA Podcast listeners at Willow Canvas:
https://www.willowcanvasbackdrops.com
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 83 - TMA Coaching Week - Client Relationships | 07 May 2024 | 00:54:31 | |
This week, we are giving you a peek behind the curtain to show you what it's like to get coaching inside of the TMA membership with a live session from Coaching Week all about Client Relationships. Our guest in this training is Shannon Griffin, a repeat guest on this podcast who has shared all about her big ticket sales (to the tune of $25,000+!). You've heard her share before about how creating clear expectations, and a great client experience, can lead to large sales. In this episode, she's joined us for a great conversation about creating safe, encouraging, and meaningful spaces with clients to level up your client experience.
Connect with Shannon
https://www.shannongriffin.com/
https://www.instagram.com/shannongriffin/
FREE SHIPPING for TMA Podcast listeners at Willow Canvas:
https://www.willowcanvasbackdrops.com
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 82 - TMA Coaching Week- SEO | 30 Apr 2024 | 00:47:39 | |
This week, we are giving you a peek behind the curtain to show you what it's like to get coaching inside of the TMA membership with a live session from Coaching Week all about SEO. For this session, we were joined by special guest Melissa Arlena. Melissa has a knack for making technical things simple and relatable, and she offers support for photographers to learn all about SEO keywords to help you get found on Google and drive more traffic to your site.
Connect with Melissa Arlena:
https://melissaarlenaphotography.com/
https://www.facebook.com/melissaarlenaphotography
https://www.instagram.com/melissaarlena
FREE SHIPPING for TMA Podcast listeners at Willow Canvas:
https://www.willowcanvasbackdrops.com
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 81 - TMA Coaching Week- Marketing | 23 Apr 2024 | 01:02:21 | |
Enrollment for our TMA community is open NOW. Join us at https://www.themotherhoodanthology.com
This week, we are giving you a peek behind the curtain to show you what it's like to get coaching inside of the TMA membership with a live session from Coaching Week all about marketing. This was a live session and you'll hear us answering questions with folks who were able to attend live, but there is so much great information in this training that we knew you would get a lot out of the recording and we just had to share it here on the podcast.
Whether you have marketing questions about hashtags, SEO, social media content strategies, or anything else related to marketing your photography business, you are going to get so many answers in this episode.
FREE SHIPPING for TMA Podcast listeners at Willow Canvas:
https://www.willowcanvasbackdrops.com
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 80 - The $25,000 Sale | 16 Apr 2024 | 00:46:15 | |
If you have been listening to this podcast since the beginning, you may remember one of our very first guests on the show was our friend and colleague, Shannon Griffin, talking about her $38,000 sale. She's back to talk about sales mindset, knowing your market, connecting with clients who value photography, clarifying monetary expectations with your clients up front, and so much more.
Connect with Shannon
https://www.shannongriffin.com/
https://www.instagram.com/shannongriffin/
FREE SHIPPING for TMA Podcast listeners at Willow Canvas:
https://www.willowcanvasbackdrops.com
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 97 - 5 Marketing Strategies when Moving Your Photography Business | 13 Aug 2024 | 00:13:02 | |
Ali is taking the mic this week to share five of her favorite marketing strategies with you when moving your business. You've met Ali on the podcast before and we are so excited to share some more of her wisdom with you based on her own experience as a photographer and marketer.
Connect with Ali:
www.alipaynephotography.com
Additional links:
Melissa's Picture Perfect Rankings course
Flodesk sign-up - *this is an affiliate link
Connect with TMA:
Website | Membership | Courses: www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox | |||
| Episode 79 - How to Get More Bookings | 09 Apr 2024 | 00:45:19 | |
Our guest today is Ana Dufreche. She's joining Kim to talk about how to market your business to get more bookings. Her social media profiles are full of engaged followers and every single post gets tremendous engagement. Tune in to learn some behind-the-scenes secrets for building community through your marketing.
Connect with Ana:
https://anadufrechephotography.com/
https://anadufrechephotography.com/education
https://www.instagram.com/anadufrechephoto/
FREE SHIPPING for TMA Podcast listeners at Willow Canvas:
https://www.willowcanvasbackdrops.com
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox | |||
| Episode 78 - Dealing with Trauma as Creatives | 02 Apr 2024 | 00:59:15 | |
While we believe many of you will find value in this special episode, we acknowledge that today's topic revolves around trauma, boundaries, and mental health. While informative, it may be triggering for some. Please prioritize your well-being and remember this episode will always be available for you to revisit.
Today's episode is all about understanding the impact of trauma on creatives. Along with our guest Marie Romeo, Allison is taking over the mic this week and digging into:
- The concept and definition of trauma and what it might look like for all humans
- The ways that trauma may show up during sessions and impact our work as artists
- The power of vulnerability and how it helps increase creativity
- Sustainability in business and hustle culture, especially for women and moms
- And so much more!
Marie Romeo is a trauma focused therapist who utilizes a holistic approach to work with her clients. She specializes in working with individuals who have experienced early childhood trauma, as well as who struggle with PTSD. Marie’s counseling program also hosts a program for offenders who have used sexual violence, and she specializes in working to address the impact of sexual abuse and domestic violence on individuals and communities. Marie has been working in the Western North Carolina area for the last 10 years, and comes to the region via Brooklyn, NY. She teaches adjunct in the Social Work department at Warren Wilson College, and she is a proud momma of her beautiful 6-year daughter, and a sweet Boston Terrier.
Marie.romeo@ncinspire.com
(631) 889-3817
Marie Romeo, Clinical Social Work/Therapist, Asheville, NC, 28803 | Psychology Today
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 77 - Case Study: Grace Ann Pumpelly | 26 Mar 2024 | 00:53:12 | |
This week, the TMA team is excited to coach and mentor for another case study session. Join Kim Box, Jenny Cruger, and Allison Craig of TMA as they share with you a coaching and mentoring session featuring Grace Ann Pumpelly.
Connect with Grace Ann:
https://www.createdwithgrace.com/
https://www.instagram.com/gracepumpelly
Join Melissa Arlena's Picture Perfect Rankings SEO Program:
https://melissaarlena.com/picture-perfect-rankings
For our listeners, there's a little perk – 20% off on Shop products and courses with code "MOTHERHOOD"
https://www.melissaarlena.com
FB Group - https://www.facebook.com/groups/raiseyourranking
IG - https://www.instagram.com/melissaarlena/
Join us at our upcoming retreat for photographers:
https://themotherhoodanthology.com/the-motherhood-anthology-retreat/
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 76 - Relocating Your Photography Business | 19 Mar 2024 | 00:55:33 | |
This week I am joined by guest Danielle Hobbs, an educator inside our membership, to chat about relocating your photography business.
We're digging into:
- Danielle's career journey as a newborn photographer, including how she got started and how her business has evolved over the past 17 years
- How she has managed to move locations frequently due to her husband's military career and had to restart her business each time
- Her approach to newborn photography focusing on baby-led posing and capturing emotional moments
- Details about her client experience, pricing, collections, and digital offerings
- How she has expanded into workshops and online courses to share her knowledge
- And so much more!
Connect with Danielle:
https://www.daniellehobbsphotography.com/
https://www.daniellehobbsphotography.com/for-photographers/
Join Melissa Arlena's Picture Perfect Rankings SEO Program:
https://melissaarlena.com/picture-perfect-rankings
For our listeners, there's a little perk – 20% off on Shop products and courses with code "MOTHERHOOD"
https://www.melissaarlena.com
FB Group - https://www.facebook.com/groups/raiseyourranking
IG - https://www.instagram.com/melissaarlena/
Join us at our upcoming retreat for photographers:
https://themotherhoodanthology.com/the-motherhood-anthology-retreat/
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 75 - The Art of IPS Pt. 2 | 12 Mar 2024 | 00:52:04 | |
In the second part of this 2-part conversation, Laura Esmond of Reese & Co continues the discussion about mastering the art of in-person sales.
Today, we're discussing:
- Successfully setting sales appointments and streamlining client communication
- Using technology like Apple TV for client viewings and screen sharing
- Creating a memorable client experience through customer service
- Discussing pricing structures, photography packages, and album sales
- Finding joy and balance in life and defining success
And so much more!
Connect with Laura and Reese & Co:
https://www.reeseandcoportraits.com/
https://lauraesmond.com/
https://www.instagram.com/reeseandcoportraits/
Join Melissa Arlena's Picture Perfect Rankings SEO Program:
https://melissaarlena.com/picture-perfect-rankings
For our listeners, there's a little perk – 20% off on Shop products and courses with code "MOTHERHOOD"
https://www.melissaarlena.com
FB Group - https://www.facebook.com/groups/raiseyourranking
IG - https://www.instagram.com/melissaarlena/
Join us at our upcoming retreat for photographers:
https://themotherhoodanthology.com/the-motherhood-anthology-retreat/
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 74 - The Art of IPS Pt. 1 | 05 Mar 2024 | 00:48:17 | |
This week is part 1 of a 2-part conversation with Laura Esmond of Reese & Co all about the art of in-person sales.
Today, Laura is digging into:
- Managing workload and prioritizing relationships in your photography business
- Balancing work and motherhood as a business owner
- Adapting a business during COVID-19 and periods of change
- The importance of in-person sales and client relationships
- Fears and benefits of meeting with clients to review photos
- Sales strategies and creating special client experiences in photography
- The emotional impact of photography and preserving family memories
And so much more!
Connect with Laura and Reese & Co:
https://www.reeseandcoportraits.com/
https://lauraesmond.com/
https://www.instagram.com/reeseandcoportraits/
Join Melissa Arlena's Picture Perfect Rankings SEO Program:
https://melissaarlena.com/picture-perfect-rankings
For our listeners, there's a little perk – 20% off on Shop products and courses with code "MOTHERHOOD"
https://www.melissaarlena.com
FB Group - https://www.facebook.com/groups/raiseyourranking
IG - https://www.instagram.com/melissaarlena/
Join us at our upcoming retreat for photographers:
https://themotherhoodanthology.com/the-motherhood-anthology-retreat/
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 73 - 10 Things You Can Do Right Now To Market Your Business | 27 Feb 2024 | 01:10:38 | |
This week, Jenny is sharing her top 10 tips for marketing your business that you can take action on right now.
We talk about:
- Marketing strategies such as SEO, website optimization, branding, social media, and more
- The importance of consistency over time when it comes to marketing
- Building relationships and networking within your local community and the photography community
- Using email lists and incentives to engage with past clients
- Balancing personal and business content on social media platforms like Instagram
- And so much more!
Join Melissa Arlena's Picture Perfect Rankings SEO Program:
https://melissaarlena.com/picture-perfect-rankings
For our listeners, there's a little perk – 20% off on Shop products and courses with code "MOTHERHOOD"
https://www.melissaarlena.com
FB Group - https://www.facebook.com/groups/raiseyourranking
IG - https://www.instagram.com/melissaarlena/
Join us at our upcoming retreat for photographers:
https://themotherhoodanthology.com/the-motherhood-anthology-retreat/
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 72 - Planning Profitable High Volume Mini Session Events | 20 Feb 2024 | 01:01:35 | |
Get an inside look into the incredibly valuable conversations happening live inside the TMA membership in today's episode. This is a recording of a live training that Allison led to supplement some new resources she has developed for our members all about planning profitable high volume mini session events.
In this episode, we're discussing:
- Strategies for hosting high-volume, profitable mini sessions
- Balancing mini sessions with full photography sessions
- Pricing mini sessions and optimizing the client experience
- Event planning and sales, marketing, and promotional strategies
- And so much more!
Join Melissa Arlena's Picture Perfect Rankings SEO Program:
https://melissaarlena.com/picture-perfect-rankings
For our listeners, there's a little perk – 20% off on Shop products and courses with code "MOTHERHOOD"
https://www.melissaarlena.com
FB Group - https://www.facebook.com/groups/raiseyourranking
IG - https://www.instagram.com/melissaarlena/
Join us at our upcoming retreat for photographers:
https://themotherhoodanthology.com/the-motherhood-anthology-retreat/
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 71 - Success Story: Alex McDougal | 13 Feb 2024 | 00:48:37 | |
In this week's episode, we are excited to share another success story with you. We're joined by Alex McDougal of Alex Rose Photography and Rose and Salt Studio.
We're talking about:
Growing a photography business while balancing family responsibilities
Strategies for pricing photography services and increasing prices over time
Hiring and working with associate photographers
Running a successful photography studio rental business to supplement photography services
Taking small, consistent steps to grow a business in the long game
And so much more!
Connect with Alex:
https://www.instagram.com/alexrosephoto
https://alexrosephotography.com/
https://www.roseandsaltstudio.com/
Join Melissa Arlena's Picture Perfect Rankings SEO Program:
https://melissaarlena.com/picture-perfect-rankings
For our listeners, there's a little perk – 20% off on Shop products and courses with code "MOTHERHOOD"
https://www.melissaarlena.com
FB Group - https://www.facebook.com/groups/raiseyourranking
IG - https://www.instagram.com/melissaarlena/
Join us at our upcoming retreat for photographers:
https://themotherhoodanthology.com/the-motherhood-anthology-retreat/
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 70 - Transitioning from Weddings to Motherhood Photographer | 06 Feb 2024 | 00:55:19 | |
This week, tune in for Courtney Grant's photography business story. She transitioned from wedding photography to motherhood and newborn photography.
We talk about:
The challenges of wedding photography
Making the switch to focus on families
Her photography business model and pricing strategies
Tips for other photographers wanting to make a similar transition
And so much more!
Connect with Courtney:
https://courtneygrantphotography.com/
https://www.instagram.com/courtneygrantphotography
Join Melissa Arlena's Picture Perfect Rankings SEO Program:
https://melissaarlena.com/picture-perfect-rankings
For our listeners, there's a little perk – 20% off on Shop products and courses with code "MOTHERHOOD"
https://www.melissaarlena.com
FB Group - https://www.facebook.com/groups/raiseyourranking
IG - https://www.instagram.com/melissaarlena/
Join us at our upcoming retreat for photographers:
https://themotherhoodanthology.com/the-motherhood-anthology-retreat/
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 96 - TMA Reimagined | 06 Aug 2024 | 00:36:52 | |
If you're part of our free public group or our private membership, you know there have been some big changes at TMA. We're using this as an opportunity to create a new vision for the future of TMA, while keeping the best parts and the things you have told us you love the most. In this episode, my guest is Katie Lamb, one of our new group mentors, and we are breaking down the vision for what is coming next.
Connect with Katie:
https://www.katielamb.com/
Connect with TMA:
Website | Membership | Courses: www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox | |||
| Episode 69 - Going Full Time Photography | 30 Jan 2024 | 00:34:52 | |
This week's episode is featuring a recent conversation we had inside our membership community about going full-time with our photography businesses. If you're looking for applicable advice, and maybe a motivational pep talk, you've come to the right place today.
Join Melissa Arlena's Picture Perfect Rankings SEO Program:
https://melissaarlena.com/picture-perfect-rankings
For our listeners, there's a little perk – 20% off on Shop products and courses with code "MOTHERHOOD"
https://www.melissaarlena.com
FB Group - https://www.facebook.com/groups/raiseyourranking
IG - https://www.instagram.com/melissaarlena/
Join us at our upcoming retreat for photographers:
https://themotherhoodanthology.com/the-motherhood-anthology-retreat/
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 68 - Inside The Membership: Designs By Josephine | 23 Jan 2024 | 00:48:17 | |
In today's episode, we are sharing a training from inside the membership. Joined by Josephine from Designs by Josephine, we discuss revamping photography websites and communicating value.
We cover:
Finding your niche
Using calls to action on your website
Getting quality testimonials
And so much more!
Join Melissa Arlena's Picture Perfect Rankings SEO Program:
https://melissaarlena.com/picture-perfect-rankings
For our listeners, there's a little perk – 20% off on Shop products and courses using code "Motherhood"
https://www.melissaarlena.com
FB Group - https://www.facebook.com/groups/raiseyourranking
IG - https://www.instagram.com/melissaarlena/
Connect with Josephine:
https://designsbyjosephine.com/work-together
Join us at our upcoming retreat for photographers:
https://themotherhoodanthology.com/the-motherhood-anthology-retreat/
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 67 - Case Study: Jojo Welden of Joanna Briggs Photography | 16 Jan 2024 | 00:51:30 | |
This week, the TMA team is excited to coach and mentor for another case study session. Join Kim Box, Jenny Cruger, and Allison Craig of TMA as they share with you a coaching and mentoring session featuring Jojo Welden of Joanna Briggs Photography.
In this episode, we discuss:
The challenges around building a new client base and marketing a new business after a big pivot
Developing a new pricing structure by transitioning from an all-inclusive model to session fees and a la carte
Marketing basics from messaging to SEO, and websites to Google business profiles
Consistency in social media marketing and content creation
And so much more!
Connect with Jojo:
https://joannabphotography.co.uk/
https://www.instagram.com/joannabriggsphoto/
Join us at our upcoming retreat for photographers:
https://themotherhoodanthology.com/the-motherhood-anthology-retreat/
Get 10% off your first order from Willow Canvas:
IG: @willow_canvas
Sign up for the newsletter: www.willowcanvasbackdrops.com
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 66 - Monthly Coaching Inside the Membership | 09 Jan 2024 | 01:09:39 | |
We're excited to share this recording from our live coaching session inside the membership this month. This is just a sneak peek of the monthly coaching sessions that all our members get to participate in throughout the year. In this session, we discussed transitioning full-time careers into photography businesses, standing out in crowded markets, communicating value to clients, and the power of word-of-mouth. If this inspires you, make sure to join the bootcamp now and stay tuned because doors open to the membership soon!
Join us at our upcoming retreat for photographers:
https://themotherhoodanthology.com/the-motherhood-anthology-retreat/
Get 10% off your first order from Willow Canvas:
IG: @willow_canvas
Sign up for the newsletter: www.willowcanvasbackdrops.com
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 65 - Happy New Year! Looking Back at 2023 | 02 Jan 2024 | 00:27:55 | |
In this episode, Kim is joined by her TMA business partners Jenny and Allison as they reflect back on their photography businesses in 2023 and talk about preparing for the new year.
Join us at our upcoming retreat for photographers:
https://themotherhoodanthology.com/the-motherhood-anthology-retreat/
Get 10% off your first order from Willow Canvas:
IG: @willow_canvas
Sign up for the newsletter: www.willowcanvasbackdrops.com
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| BONUS REPLAY: Collecting Gold Coins for Instagram Growth | 26 Dec 2023 | 01:03:53 | |
If you get stressed out about algorithms, hashtags, engagement, and how to grow your photography business on Instagram, then this episode is for you! Today, Kim is joined by TMA educator, Amber Courtney, talking all things Instagram.
Join us at our upcoming retreat for photographers:
https://themotherhoodanthology.com/the-motherhood-anthology-retreat/
Connect with Amber:
https://lightlivinphotography.com/
https://www.instagram.com/light_livin_photography/
Make sure to use code LLT100 at checkout for $100 off the Transformation course!
Get 10% off your first order from Willow Canvas:
IG: @willow_canvas
Sign up for the newsletter: www.willowcanvasbackdrops.com
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 64 - Defining Success with Katie Lamb | 19 Dec 2023 | 00:45:10 | |
This week Kim is joined by Katie Lamb. Katie is based in Dallas, Texas and is a wife and mom of three. After graduating from Baylor University with a degree in Fine Art Photography, Katie lived out her first life passion in China, Africa, Europe, and everywhere in between using photography and videography to bring awareness to the international orphan crisis through various mission-based organizations.
In 2008 she launched her photography business, and through the years spent building her brand and learning the ins and outs of running a successful and sustainable business, she found a passion for helping others do the same through workshops, one-on-one mentor sessions, and online courses. For the last ten years, business and photography education has been the core, passion, and primary focus of her brand.
Join us at our upcoming retreat for photographers:
https://themotherhoodanthology.com/the-motherhood-anthology-retreat/
Connect with Katie:
https://www.katielamb.com/
Get 10% off your first order from Willow Canvas:
IG: @willow_canvas
Sign up for the newsletter: www.willowcanvasbackdrops.com
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 63 - Living a Life of And with Tiffany Sauder | 12 Dec 2023 | 00:48:23 | |
Our guest today is Tiffany Sauder: mom, entrepreneur, board member, and investor. She's talking about anxiety and overwhelm, and how to manage it through outsourcing, facing your fears, and keeping perspective about what's most important.
Connect with Tiffany:
https://www.tiffanysauder.com/
https://www.instagram.com/tiffany.sauder/
Get 10% off your first order from Willow Canvas:
IG: @willow_canvas
Sign up for the newsletter: www.willowcanvasbackdrops.com
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 62 - Setting Business Goals and Visions for a New Year | 05 Dec 2023 | 00:55:23 | |
We all have hopes and dreams for our businesses that need to be set and laid out so that we can actually achieve them. Special guest, Kristin Sweeting, is back on the podcast this week to chat about all things vision casting, goal setting, and how to maintain our own self-care through it all.
Connect with Kristin:
https://www.kristinsweeting.com/
https://dangerschool.com/
Get 10% off your first order from Willow Canvas:
IG: @willow_canvas
Sign up for the newsletter: www.willowcanvasbackdrops.com
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 61: Anxiety, Burnout, and Creatives (featuring Sara of Willow Canvas) | 28 Nov 2023 | 00:46:47 | |
In today's episode, Kim is joined by our first-ever TMA Podcast Sponsor: Sara Bywaters-Baldwin of Willow Canvas. Tune in for a discussion about everything from anxiety among creative entrepreneurs, photographers as therapists, insights into the art behind Willow Canvas backdrops, how Sara defines success, and so much more.
Get 10% off your first order from Willow Canvas:
IG: @willow_canvas
Sign up for the newsletter: www.willowcanvasbackdrops.com
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 95 - BONUS REPLAY: Creating Meaningful Client Connections | 30 Jul 2024 | 00:35:54 | |
This week on the podcast, our guest is Laura Gattis, owner of Laura Gattis Photography and an educator in our TMA membership community. Laura brought so much value to our conversation that we decided to split this into two parts again. In this episode, Part 1, Laura shares how she has set her brand and workflow apart from other photographers, and how the client connection is one of the most important factors in her business strategy.
Connect with Laura Gattis:
https://lauragattis.com/
https://www.instagram.com/lauragattisphotography/
Connect with TMA:
Website | Membership | Courses: www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox | |||
| Episode 60: Tackling Imposter Syndrome & Finding Self Worth with Lisa DiGeso | 21 Nov 2023 | 00:32:32 | |
No matter how much experience you have or how much you're selling in revenue, we ALL experience imposter syndrome. Today's guest, Lisa DiGeso, is a fellow photographer and the owner of the online photography hub, The Milky Way. In this episode, we are chatting about:
Overcoming imposter syndrome in photography business
The common struggles of imposter syndrome, self-doubt, and undervaluing yourself
Burnout and self-care for photographers
Business tips including hours, client needs, photography, and AI
and so much more!
Connect with Lisa:
https://themilkyway.ca/
https://www.instagram.com/milkywayfun/
https://www.youtube.com/c/ThemilkywayCa
Get 10% off your first order from Willow Canvas:
IG: @willow_canvas
Sign up for the newsletter: www.willowcanvasbackdrops.com
Connect with TMA:
Website | Membership | Courses: https://www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: https://instagram.com/themotherhoodanthology
Connect with Kim:
Site: https://kimbox.com
IG https://www.instagram.com/kimbox
Connect with Allison
Site: https://www.lentillephotography.com/
IG: https://www.instagram.com/lentillephotography
Connect with Jenny:
Site: https://www.jennycrugerphotography.com/
IG https://www.instagram.com/jennycrugerphotography | |||
| Episode 59: Success Story: Jacob & Brielle Photography | 14 Nov 2023 | 00:55:06 | |
Today, Kim is joined by Brielle Pepper from Jacob & Brielle Photography as she shares her success story. She's only 25 years old, but she's already built an impressive business.
In this episode, we discuss:
starting a photography business with no prior experience
transitioning from wedding photography to motherhood photography and rebranding
pivoting pricing strategy from economic to premium pricing
defining success in your photography business
and more!
Connect with Brielle:
https://jacobandbriellephotography.com/
https://www.instagram.com/jacobandbriellephotography/
Get 10% off your first order from Willow Canvas:
IG: @willow_canvas
Sign up for the newsletter: www.willowcanvasbackdrops.com
Enroll in the CapABLE Community:
Listeners get $50 off enrollment with code "TMA" TheCapABLECommunity.org
IG: @TheCapABLECommunity
Connect with TMA:
Website | Membership | Courses: www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: instagram.com/themotherhoodanthology
Connect with Kim:
Site: kimbox.com
IG www.instagram.com/kimbox
Connect with Allison
Site: www.lentillephotography.com/
IG: www.instagram.com/lentillephotography
Connect with Jenny:
Site: www.jennycrugerphotography.com/
IG www.instagram.com/jennycrugerphotography | |||
| Episode 58: Best of Season 1 | 07 Nov 2023 | 00:36:05 | |
The Motherhood Anthology Podcast has officially been on the air for a year. We can’t even believe it. One whole year and 58 episodes later, we are so honored that you have listened in and given us your time. We do not take for granted how privileged we are to be able to put this podcast together for you and to have so many of you listen. Every listen, every review, every rating, and every share of this podcast has meant the world to us, and there is no way we can truly express our gratitude.
Today’s episode will be a bit different. Instead of a brand new episode, we decided to recap a few of our most popular episodes for you. As we were looking through our top episodes a theme began to emerge... mindset and psychology of business. How cool is that? Of our top episodes, most of them fell into that category. So we have created for you today a recap of some of the most popular episodes that fit those themes.
Connect with TMA:
Website | Membership | Courses: www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: instagram.com/themotherhoodanthology
Connect with Kim:
Site: kimbox.com
IG www.instagram.com/kimbox
Connect with Allison
Site: www.lentillephotography.com/
IG: www.instagram.com/lentillephotography
Connect with Jenny:
Site: www.jennycrugerphotography.com/
IG www.instagram.com/jennycrugerphotography | |||
| Episode 57: Career Longevity in Photography featuring Elizabeth Messina | 31 Oct 2023 | 00:59:01 | |
In this episode, Kim is joined by Elizabeth Messina. Elizabeth has been named one of the most influential photographers of the decade. She's a best-selling author and her work has appeared in Vogue, Harper's Bazaar, and more. She's well known for her luminous, intimate portraits of incredible women including Christina Aguilera, Lauren Conrad, Hilary Duff, Katherine Schwarzenegger, Tiffani Amber Thiessen, and Brooke Shields. Elizabeth is renowned not only for her talent, but also for her career longevity. This week, she shares tips about how you too can set your business on track to great and lasting success.
Connect with Elizabeth:
Course Link: http://theartedept.com/arte-of-boudoir
Website: www.elizabethmessina.com
IG: http://www.instagram.com/elizabethmessina
Connect with TMA:
Website | Membership | Courses: www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: instagram.com/themotherhoodanthology
Connect with Kim:
Site: kimbox.com
IG www.instagram.com/kimbox
Connect with Allison
Site: www.lentillephotography.com/
IG: www.instagram.com/lentillephotography
Connect with Jenny:
Site: www.jennycrugerphotography.com/
IG www.instagram.com/jennycrugerphotography | |||
| Episode 56: Part 3: Blueprint Mini Series - Pricing | 25 Oct 2023 | 00:56:11 | |
Join Kim, Jenny, and Allison for the final part of this week's 3-part mini-series. These episodes have been a crash course to our three most important pillars for photographers who want to build their businesses. In today's episode, Part 3, we are talking all about pricing and pricing structure. There are many ways to structure your pricing, and we are sharing how to determine what might be best for your business. Additionally, we're helping you with a quick exercise (as easy as 5 minutes!) to calculate your minimum number to help make sure your business is profitable. Finally, we're talking all about imposter syndrome, because we ALL feel like imposters sometimes, especially when we raise our prices and try to make those big sales. If you missed the past two episodes, part 1 all about your branding, and part 2 which digs into marketing, make sure you go back and listen to them!
It's not too late to join us in the Blueprint 3-Day mini-series. Join us for more content & corresponding resources: https://membership.themotherhoodanthology.com/pl/2147975975
Connect with TMA:
Website | Membership | Courses: www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: instagram.com/themotherhoodanthology
Connect with Allison
Site: www.lentillephotography.com/
IG: www.instagram.com/lentillephotography
Connect with Jenny:
Site: www.jennycrugerphotography.com/
IG www.instagram.com/jennycrugerphotography
Connect with Kim:
Site: kimbox.com
IG www.instagram.com/kimbox | |||
| Episode 55: Part 2: Blueprint Mini Series - Marketing | 24 Oct 2023 | 00:51:02 | |
Join Kim, Jenny, and Allison for a 3-part mini-series this week. These are our three most important pillars for photographers who want to build their businesses. In today's episode, Part 2, we are talking all about marketing. Almost every photographer we work with has questions about their website content, SEO, social media marketing, and in-person marketing - in today's episode, we're digging into all of it. If you missed yesterday's bonus episode, part 1 of this 3-part series, we talked all about your branding. Make sure you go back and listen to it if you haven't already! And don't forget to come back for more in part 3 tomorrow, where we will be talking all about pricing.
It's not too late to join us in the Blueprint 3-Day mini-series. Join us for more content & corresponding resources: https://membership.themotherhoodanthology.com/pl/2147975975
Connect with TMA:
Website | Membership | Courses: www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: instagram.com/themotherhoodanthology
Connect with Allison
Site: www.lentillephotography.com/
IG: www.instagram.com/lentillephotography
Connect with Jenny:
Site: www.jennycrugerphotography.com/
IG www.instagram.com/jennycrugerphotography
Connect with Kim:
Site: kimbox.com
IG www.instagram.com/kimbox | |||
| Episode 54: Part 1: Blueprint Mini Series - Branding | 23 Oct 2023 | 00:57:19 | |
Join Kim, Jenny, and Allison for a 3-part mini-series this week. These are our three most important pillars for photographers who want to build their businesses. In today's episode, Part 1, we are talking all about branding. This will be especially helpful if you are a new business or if you are hoping to pivot your business from weddings or everything to motherhood. Branding can help you attract your ideal client, take the photos you really want to be taking, raise your prices, pivot your business niche, and so much more. In the next two parts, we'll be talking about marketing and pricing, so stay tuned this week for the whole three-part series!
It's not too late to join us in the Blueprint 3-Day mini-series. Join us for more content & corresponding resources: https://membership.themotherhoodanthology.com/pl/2147975975
Connect with TMA:
Website | Membership | Courses: www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: instagram.com/themotherhoodanthology
Connect with Allison
Site: www.lentillephotography.com/
IG: www.instagram.com/lentillephotography
Connect with Jenny:
Site: www.jennycrugerphotography.com/
IG www.instagram.com/jennycrugerphotography
Connect with Kim:
Site: kimbox.com
IG www.instagram.com/kimbox | |||
| Episode 53 - Best Photography Business Advice | 17 Oct 2023 | 00:49:17 | |
Join the TMA partners Kim, Jenny, and Allison for a discussion about the best photography business advice. From pricing and profitability to work-life balance with a growing family, to client work best practices, and more. This is just a small glimpse at some of the incredible coaching advice available inside our community. If you haven't already, make sure to join our free Facebook community today.
Connect with TMA:
Website | Membership | Courses: www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: instagram.com/themotherhoodanthology
Connect with Allison
Site: www.lentillephotography.com/
IG: www.instagram.com/lentillephotography
Connect with Jenny:
Site: www.jennycrugerphotography.com/
IG www.instagram.com/jennycrugerphotography
Connect with Kim:
Site: kimbox.com
IG www.instagram.com/kimbox | |||
| Episode 52 - Success Story: Lena Porter of Lena Porter Photography | 10 Oct 2023 | 00:44:25 | |
In this week's episode, we are excited to share another success story with you. Meet Lena Porter, a wedding and portrait photographer from Seattle.
In this episode, Lena is sharing the inside scoop about how she's built her business, including:
Rebranding to "from marriage to motherhood" to accommodate wedding, portrait, and motherhood photography
Photo album sales and product offerings
Sales techniques and her very first $5000 sale
Balancing business & motherhood
Business mindset, pricing, and marketing strategies
and so much more!
Connect with Lena:
https://lenaporterphotography.com/
https://www.instagram.com/lenaporterphotography/
Connect with TMA:
Website | Membership | Courses: www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: instagram.com/themotherhoodanthology | |||
| Episode 51 - Part 2: Creating Meaningful Client Connections | 03 Oct 2023 | 00:28:22 | |
This week on the podcast, Laura Gattis returns. Laura is the owner of Laura Gattis Photography and an educator in our TMA membership community. Laura brought so much value to our conversation that we decided to split this into two parts again. Last week in Part 1, Laura shared how she has set her brand and workflow apart from other photographers, and how the client connection is one of the most important factors in her business strategy.
In Part 2, we're talking about:
pivoting with empathy and referrals
reflecting God's goodness in business decisions
business tools, workflows, and advice
business success, mistakes, and trusting yourself
building a personal brand
and more!
Connect with Laura Gattis:
https://lauragattis.com/
https://www.instagram.com/lauragattisphotography/
Connect with TMA:
Website | Membership | Courses: www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: instagram.com/themotherhoodanthology | |||
| Episode 94 - BONUS REPLAY: Success Story: Kate Marie Portraiture | 23 Jul 2024 | 00:43:27 | |
In this week's episode, we are excited to share another success story with you. Meet Kate, a newborn and family photographer from Texas.
In this episode, Kate is spilling the beans on tons of the best practices that she's used to build her business:
encouraging clients to do a consultation before their sessions
selling luxurious experiences and physical products to increase your average sale price point
advice for raising prices that Kim has never heard before
Kate's best business advice that she would give herself if she could go back in time
how to define success in your business (with a callback to Shanna Skidmore's "enough number" from a previous episode of The Motherhood Anthology podcast!)
and so much more!
Connect with Kate:
https://www.katemarieportraiture.com/
https://www.instagram.com/katemarieportraiture/
Connect with TMA:
Website | Membership | Courses: www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: instagram.com/themotherhoodanthology | |||
| Episode 50 - Part 1: Creating Meaningful Client Connections | 26 Sep 2023 | 00:37:06 | |
This week on the podcast, our guest is Laura Gattis, owner of Laura Gattis Photography and an educator in our TMA membership community. Laura brought so much value to our conversation that we decided to split this into two parts again. In this episode, Part 1, Laura shares how she has set her brand and workflow apart from other photographers, and how the client connection is one of the most important factors in her business strategy. Don't miss part 2 coming next week.
Connect with Laura Gattis:
https://lauragattis.com/
https://www.instagram.com/lauragattisphotography/
Connect with TMA:
Website | Membership | Courses: www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: instagram.com/themotherhoodanthology | |||
| Episode 49 - Incorporating Heirloom Photography & Scaling Your Business | 19 Sep 2023 | 00:55:11 | |
In this week's episode, our guest is Anna Claire Collier, founder of Born & Raised Studio, a traveling children's heirloom portrait studio. We leave no stone unturned as we discuss exactly what a session looks like, all the way from session times to pricing and products. This episode is packed with helpful information for any of you who might be interested or slightly intrigued by the beautiful artwork that is heirloom photography.
Connect with Anna Claire Collier:
https://www.bornandraisedstudio.com/
https://www.instagram.com/bornandraisedstudio/
Connect with TMA:
Website | Membership | Courses: www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: instagram.com/themotherhoodanthology | |||
| Episode 48 - Part 2 with Chris Scott of Swift Galleries | 12 Sep 2023 | 00:29:51 | |
We're back for Part 2 with special guest Chris Scott, co-founder of Swift Galleries. In this episode, Chris breaks down how to help clients understand the value of physical products, how to build excitement for your clients about products, what's to come in the photography industry, and so much more. If you missed part 1, make sure to go back and listen to last week's episode, too!
Connect with Chris & Swift Galleries:
https://swiftgalleries.com/
Connect with TMA:
Website | Membership | Courses: www.themotherhoodanthology.com
Free Community: https://www.facebook.com/groups/themotherhoodanthology
Our Instagram: instagram.com/themotherhoodanthology | |||
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