Explorez tous les épisodes du podcast Mortgage Tech Talks
| Titre | Date | Durée | |
|---|---|---|---|
| 41: How to Solve the Mortgage Industry's Biggest Problems with Industry Leader Jason Henneberry | 06 Sep 2024 | 00:38:36 | |
In this episode, we're joined by Jason Henneberry. Jason is an entrepreneurial junkie from Duncan, BC, with a passion for helping real estate and mortgage pros attract and convert more clients. He’s the creator and co-founder of several widely implemented tech and finance solutions including LenderSpotlight, The VIP Club, Strategy Hub, Fundible, and BrokerHQ, while also being the co-founder and COO of Tango Financial, which funds $4.5 billion annually in mortgages. His newest tech venture is Nrture, an all-in-one database marketing service to nurture your client list.
In this episode we cover: → How to transition from being a solo Broker to other projects, how to find and keep talented people, and your most valuable asset. → How LenderSpotlight was developed, marketed, and why it was given away for free, the difficulties of launching a product, and why you need to figure out who your customer is. → The end of tech euphoria in the real estate industry, and how Jason is building tools and services to address new industry gaps with Strategy Hub and The VIP Club, and the launch of the new database marketing service, Nrture.
Strategy Hub Website: www.strategyhub.ca VIP Club Website: www.thevipclub.io Nrture Website: www.nrture.io Tango Website: www.tangofinancial.ca Jason Henneberry's LinkedIn: @JasonHenneberry Jason Henneberry's Instagram: @jasonhenneberry Jason Henneberry's Facebook: @JasonHenneberry ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 40: Practical AI Tips, Build Your Brand, and Find Focus with Marketing Guru Nathan Yeung | 30 Aug 2024 | 00:30:49 | |
In this episode, we're joined by Nathan Yeung. Nathan is the Vice President, CMO Services at Find Your Audience Marketing Partner from Vancouver, BC, a fractional marketing team for B2B SaaS businesses. Nathan leads teams of marketing managers, graphic designers, media buyers, coordinators, and freelancers to develop and implement marketing strategies for organizations across various industries. With experiences in finance, management consulting, and marketing, he's designed a marketing service that solves businesses most common marketing problems.
In this episode we cover: → Nathan's career and Find Your Audience, how to know when to switch priorities in your business, and the intersection of skill, success, and fulfilment in finding your path. → How he's using generative AI and how you should be thinking of it, how to distinguish which tech tools are useful for your business, and the Broker advantage with tech. → What Brokers should look to do with their marketing, focusing/niching down and targeted marketing, and the importance of building trust.
Find Your Audience Website: www.findyouraudience.online Find Your Audience LinkedIn: @FindYourAudience Nathan Yeung's LinkedIn: @NathanYeung Nathan Yeung's Instagram: @fya.marketingbytes ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 31: Internet Phone - Do You Need One? | 28 Jun 2024 | 00:26:18 | |
In this episode, Massimo and I discuss internet phones and why you should consider using one for your business.
In this episode we cover: → How internet phones work, what to look for in an internet phone, and if you should be using one. → The importance of integration with CRM systems, call quality, and ease of use. → Pricing models of various companies, reviews of RingCentral, GoToConnect, Croo, and Zoho Voice, and the auto-dialer app Phone Burner. ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 30: How to Run Top-Notch Webinars | 21 Jun 2024 | 00:25:11 | |
In this episode, Massimo and I discuss how you can go about executing a client-centric webinar, and different ways you can use a webinar in your business.
In this episode we cover: → What to look for in a webinar application. → The differences between webinar applications like Zoom, Zoho Webinar, and other softwares. → The intersection of quality, integration, and cost. ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 29: How Ryan Wiley "Burned the Boats" to Become a Top Provider in the Mortgage Industry | 14 Jun 2024 | 00:42:28 | |
In this episode, we're joined by Canadian mortgage titan Ryan Wiley. Ryan is a Co-Owner of Strategy Hub from Kelowna, BC, and a Co-Founder of The VIP Club. Ryan spent 15 years being a Mortgage Broker, and refined his business to do tens of millions of dollars in volume while working only 12 hours a week. Ryan is also the host of "The Mortgage Game" podcast, and for the past 2 years has been a coach who's goal is to help Mortgage Brokers grow their business and live their best life.
In this episode we cover: → How Ryan built his mortgage business, linking online webinars with value adds for referral partners, and why Ryan transitioned from being a Mortgage Broker, → Building SAAS, software as a service, companies, and partnering with Jason Henneberry for The VIP Club and Strategy Hub. → The difference between the mortgage tech markets in Canada and the US, the importance of data, and how Ryan was able to take so many professional risks over his career.
Strategy Hub Website: www.get.mystrategyhub.ca The VIP Club Website: www.thevipclub.io Ryan Wiley's Website: www.iamryanwiley.com Ryan Wiley's Instagram: @iamryanwiley Ryan Wiley's LinkedIn: @RyanWiley The Mortgage Game Podcast: https://wavve.link/mortgagegame ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 28: How to Optimize Your Website For Your Mortgage Business | 07 Jun 2024 | 00:27:04 | |
In this episode, Massimo and I discuss how you can optimize your website based on the type of business you run, and how they're very important for your business and credibility.
In this episode we cover: → Websites provided to Brokers from their brokerage, rate shop website optimization, and referral based website optimization. → The cost of building a custom site, the importance of the domain, and making sure it's mobile friendly. → Ad words for Google Ads, putting interest rates and awards on your site, and what to consider if you have a chat function. ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 27: How an Award-Winning Broker Disrupted a Mortgage Tech Monopoly with Indi Mortgage's Doug Adlam | 31 May 2024 | 00:35:40 | |
In this episode, we're joined by Canadian mortgage expert Doug Adlam. Doug is one of the Founders of Finmo from Guelph, Ontario, a fintech company which disrupted the Canadian mortgage industry in 2017, and was bought by Lendesk in 2020. An entrepreneur and public speaker, Doug started as a Mortgage Agent in 2008 at Champion Mortgage, and growing by 40x, it eventually lead to a merger with Axiom Mortgage Solutions which was re-branded nationally to Indi Mortgage - The Independent Mortgage Company in 2024.
In this episode we cover: → The research he does when looking at new tech, understanding contracts with brokerages and networks, and designing your business with an exit strategy. → What led to the founding of Finmo, how they stayed true to their company values, and why it was important to disrupt the Canadian mortgage tech industry. → The next tech disruption in mortgages, open banking, and the link between tech start-ups and regulations.
Indi Mortgage Website: www.indimortgageontario.ca Doug Adlam's LinkedIn: @DougAdlam ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 26: How a Top 25 Broker is Sharing His "Secret Sauce" with All Brokers with Origin Mortgage's Kyle Green | 24 May 2024 | 00:39:03 | |
In this episode, we're joined by Kyle Green. Kyle is the Owner of both DLC Origin Mortgages and The Green Mortgage Team from Vancouver, BC, and has been a Top 25 Broker in Canada since 2017 (volume funded), and a Top 10 Broker in DLC. Kyle is also the Founder of Greenwealth Capital, which helps people grow their real estate portfolio, and his newest venture is developing an underwriting software, Mortgage Atlas, that would revolutionize mortgages as we know it.
In this episode we cover: → What led to the creation of a new underwriting software, Mortgage Atlas, how current underwriting does not serve the client's best interest, and how this can be a game changer for Mortgage Brokers and Agents. → Why he chose to focus on real estate investing as his niche, how niching can lead you to success, and how you can use niche tools to add value for your clients and referral partners. → How he found the best system for scaling his business, and why mistakes happen from systems, not people.
Mortgage Atlas Website: www.mortgageatlas.ca Kyle Green's Mortgage Atlas Email: kyle@mortgageatlas.ca Origin Mortgage Website: www.originmortgages.ca Kyle Green's Origin Mortgage Email: kyle@originmortgages.ca Greenwealth Capital Website: www.greenwealthcapital.ca Kyle Green's LinkedIn: @KyleGreen Kyle Green's Instagram: @kylegreen_14 ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 25: How to Go From a Solopreneur to a $100M+ Broker with BrokerSquared's Christian Amurao | 17 May 2024 | 00:29:31 | |
In this episode, we're joined by Christian Amurao. Christian is the Founder and Executive Director of the Open Doors Mortgage Team from Surrey, BC, and has been in the mortgage industry for over 15 years. Christian is also a Co-Founder of the brokerage BrokerSquared, a collaborative brokerage that prioritizes the growth and success of its brokers.
In this episode we cover: → Using systems and processes to successfully grow a team. → Working on and not in your business and integrating new systems. → And the pros and cons of all-in-one vs specialized programs.
Open Doors Mortgage Team Website: www.odmt.ca Open Doors Mortgage Team Instagram: @opendoorsmortgage Open Doors Mortgage Team YouTube: @Opendoorsmortgage BrokerSquared Website: www.brokersquared.ca BrokerSquared Instagram: @broker.squared ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 24: Most Under-Rated Social Media Hacks with BluMortgage's Maryah Diulia | 10 May 2024 | 00:25:49 | |
In this episode, we're joined by Maryah Diulia. Maryah is a Sales and Marketing Lead at BluMortgage from Toronto, Ontario, who's done a little bit of everything at BluMortgage in her 2.5 years at the company.
In this episode we cover: → The new trend of social media sites as search engines and the benefits of narrowing down to a niche. → Improving your organic reach with Instagram's collaboration feature, and what to post for reels versus stories. → The newest feature being pushed on all social platforms, going "live", and tips to get started.
Maryah Diulia's Linkedin: @MaryahDiulia Maryah Diulia's Instagram: @maryahfromblu/@maryahdiulia ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 23: Numbers Don't Lie with Vetter Consulting's Craig Vetter | 03 May 2024 | 00:34:47 | |
In this episode, we're joined by Craig Vetter. Craig is the Owner of Vetter Consulting from Delta, BC, which has been helping Mortgage Brokers build better businesses with 1-on-1 coaching since 2014. In 2023, Craig's clients funded over $650 million, while also improving their client service, systems, and processes.
In this episode we cover: → Balancing tech with the human touch, having a service mindset, and "eating the frog" to get through difficult tasks. → Improving systems and processes through tech, and the compound effect of standardizing and optimizing. → Using data to make more money by tracking efficiency, protect your time, and to have business moving conversations.
Vetter Consulting Website: www.vetterconsulting.ca Craig Vetter's Email: craig@vetterconsulting.ca Craig Vetter's LinkedIn: @CraigVetter ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 22: 5 Tools to Help You Take Time Off | 26 Apr 2024 | 00:24:27 | |
In this episode, Massimo and I discuss quick wins you can implement into your business to be able to take a proper vacation and not have to be attached to your phone.
In this episode we cover: → Setting expectations for referral partners, clients, and co-workers for while you are away. → Email inbox management and the bigger push from brokerages to make deal dests. → Tricks for iPhones, keeping your bottleneck from halting your business, and having your pipeline stay full while on vacation. ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 39: Market Update - Major Network Drops a Cool New Product | Finmo Feature Updates | 23 Aug 2024 | 00:13:31 | |
In this episode, I am back with another "Market Update" solo show, where I go over some of the latest news in mortgage tech in Canada.
In this episode I cover: → Centum's Mortgage Monitor, home auto-valuation models or AVMs, and the difference between Canada and the US when it comes to AVMs. → How networks are playing in technology in how they're using it, and the increase in value-add services to Agents that are agnostic to deal submission platforms. → A new update in Finmo, what it says about their possibly changing methodology, and the all-in-one tool vs. best in class. ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 21: Browser Extensions - Pain Killers or Vitamins? | 19 Apr 2024 | 00:17:26 | |
In this episode, Massimo and I discuss how browser extensions can impact your web browser experience, their practical benefits, and how they could become more essential moving forward.
In this episode we cover: → Popular browser extensions we use that could benefit Brokers including screen shots and phone diallers. → How a password managing extension can greatly enhance your security. → Will there ever be a must-have browser extension that you couldn't work without. ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 20: Pushing the Limits of Broker Tech with BluMortgage Power User Stephen Green | 12 Apr 2024 | 00:27:29 | |
In this episode, we're joined by Stephen Green. Stephen is the Owner of Stephen Green Mortgages and the Leader of The Financial Collective from Kitchener, Ontario, who spent 25 years at the bank before become a Broker in January of 2023. Stephen has also hosted "The Green Effect" podcast since 2018, and is a power user of BluMortgage, integrating tech as much as possible in his process.
In this episode we cover: → Why he left the bank and the advantages that have come with being a Broker. → How he has integrated BluMortgage, his tech stack, and his mindset when it comes to implementing tech into his business. → AI and what it can and can't do (yet), and advice to those starting out in the industry.
Stephen Green's Website: www.lendmemoney.ca Stephen Green's LinkedIn: @SGMortgageAdvice Stephen Green's Instagram: @sgmortgageadvice Stephen Green's YouTube: @sgmortgageadvice Listen to "The Green Effect" here. ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 19: The Journey of Building the #1 Finance App on the App Store with Canadian Mortgage App Founder Ben Salami | 05 Apr 2024 | 00:31:20 | |
In this episode, we're joined by our very first guest, Ben Salami! Ben is the Founder and CEO of Bendigi Technologies and the Canadian Mortgage App (CMA). The Canadian Mortgage App is a mobile app that helps home buyers, homeowners, real estate agents, and mortgage brokers easily navigate the complexity of mortgages, and has been downloaded over a million times.
In this episode we cover: → The development and challenges of creating the Canadian Mortgage App and where it's going next. → Keys to making a successful app including providing value, monetizing and growth, developing app features, market feedback, and advice for anyone wanting to make their own app. → The mental fortitude and vision belief to stay the course, balancing new projects, and the investing in your business mindset needed to grow.
Bendigi Technologies Website: www.bendigi.com Canadian Mortgage App Website: www.canadianmortgageapp.com Ben Salami's LinkedIn: @BenSalami Ben Salami's Instagram: @bendigi ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 18: Should You Build Your Own Software Product? | 29 Mar 2024 | 00:22:26 | |
In this episode, Massimo and I discuss building your own proprietary software, either on the brokerage, team, or individual level, and if it's something you should consider or if it's a shiny object.
In this episode we cover: → Why brokerages build their own software products and if they're successful. → Successful known software that started out build by individual teams. → And the investment needed of both time, money, and skill that is required to do this. ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 17: How to Start Email Marketing to Your Database | 22 Mar 2024 | 00:27:51 | |
In this episode, Tom & Massimo discuss the strategy of email marketing to a Mortgage Broker's database, and different types of tools that you can use for this concept.
What was discussed: → The points of friction which deter Brokers from using this strategy. → The importance of email deliverability. → And the pros and cons of 4 different types of tools Mortgage Brokers can use. ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 16: How Deal Submission Platforms Make Money | 15 Mar 2024 | 00:24:36 | |
In this episode, Tom & Massimo discuss how deal submission platforms make their money and how this affects Mortgage Brokers and their businesses.
What was discussed: → The history of submission platforms and their economic model. → The growing of exclusive partnerships with lenders and brokerages/networks. → What they will do to keep Brokers using their platforms. ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 15: Don't Get Trapped! Own Your Own Domain | 08 Mar 2024 | 00:21:35 | |
In this episode, Tom & Massimo discuss the importance of owning your own domain for both your website and email hosting for your business, and how setting it up is much easier than you think.
What was discussed: → How owning your domain can make you appear more professional and give you freedom for your business. → The do's and don't's for choosing a domain name. → And the simple steps to setting up your domain for website and email hosting.
Learn how to set up your domain here: https://ca.godaddy.com/help/domains ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 14: Document Portals & Online Applications - Increase Your Security & Efficiency | 01 Mar 2024 | 00:25:14 | |
In this episode, Tom & Massimo discuss the rise in use of document portals and online applications by Mortgage Brokers in the last 5 years, and how they can enhance efficiency, security, and client experience.
What was discussed: → What document portals and online applications are and their best features and practices. → They enter the debate of if they should require logins for clients to access. → And touch on platform integrations and power dynamics in the Canadian mortgage industry.
Check if your email has been hacked here: www.haveibeenpwned.com ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 13: Automation vs AI...What's the Difference? | 23 Feb 2024 | 00:22:38 | |
In this episode, Tom & Massimo explain the differences between automation and AI, artificial intelligence, and why it's important to understand the nuances to make the most of them in your business.
What was discussed: → What automation and AI are and how they work. → Generative AI and when it makes sense to use it. → And what could be the future for automation and AI. ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| E12: Mortgage Marketing for Spring 2024 | 08 Feb 2024 | 00:25:47 | |
It's only 1 month into 2024, and it's already been a crazy start to the year.
We are seeing a level of optimism and activity that hasn't been around for months. But is this translating to more business as a mortgage broker?
We discuss this in the episode, as well as marketing tips to A) convert leads in this environment and B) how to educate your clients and partners to make sure you're not left in an awkward position.
Follow our hosts https://www.linkedin.com/in/tomhall8/ https://www.instagram.com/mortgage_tech_tom/ Subscribe to our newsletter | |||
| 38: Why Focus is So Important with Massimo (Where Did He Go?) | 16 Aug 2024 | 00:26:26 | |
In this episode, Massimo and I discuss where he's been the past few weeks, what led to his shift in focus, and what's next for him and Cloven CRM.
In this episode we cover: → The benefits of a single focus, when you've hit the point to stop splitting your focus, and how you can narrow your focus. → What to think about in personal vs company branding, what works better, and how it can benefit you. → Massimo shifting his focus to solely be on the Cloven CRM for Financial Advisors, and the importance of having good team members.
Cloven CRM Website: www.cloven.ca Massimo Ianniruberto's LinkedIn: @MassimoIanniruberto Massimo Ianniruberto's Instagram: @masslovescrm ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| E11: Switch Brokerages? What It Means For Technology | 26 Jan 2024 | 00:21:00 | |
More and more of our clients are in the process of switching brokerages. And it makes sense! As the market slows down, it creates the perfect opportunity to look around. So what does this mean for tech? Should You Switch Brokerages for Better Tech? Frequently the "pitch" for a new brokerage is being "tech-enabled", and allow you to double your productivity. In practice, we don't see this as completely true. Between all deal submission platforms, it's probably +/-25%. So it can help, but it's not a game-changer. Every now and then, a platform will release a new feature that gives them a temporary edge- until all the other platforms catch up! So pick a brokerage based on flexibility so you can take advantage of these new features when they come up. How Tech Makes Your Switch Easier While your deal submission platform is tied to the brokerage (technically they provision the software and give agents access), all other tech doesn't have to be! Make an effort to own all other technology. This can include eSign, CRM, Calendar Booking, Online Meetings, email inbox, website, etc.. By doing so, the switch becomes much easier. The same concept applies to your data. In the deal submission platform, the data is technically owned by your brokerage. Make sure this data is on an external system (CRM, Excel, etc.) that you own- so you're not held hostage to your own data! Follow our hosts https://www.linkedin.com/in/tomhall8/ https://www.instagram.com/mortgage_tech_tom/ Subscribe to our newsletter | |||
| E10: Product Deep Dive: Calendar Booking | 12 Jan 2024 | 00:25:31 | |
Calendar booking tools streamline the meeting scheduling process by replacing back-and-forth emails with a single link for clients or colleagues to book a time directly in your calendar. Every Calendar booking tool should be able to integrate with your calendar, and ensure accurate availability. Support for group bookings and integration with video conferencing tools are "nice-to-have" features that can differentiate products. Calendly: Market leader with top-notch integrations. High reliability but comes at a higher price. HubSpot: Integrates with GSuite and O365 Simple but may have limitations. Free for HubSpot users. Zoho Bookings: Zoho's tool with full integration within the Zoho ecosystem. Integrates with GSuite and O365, but reliability may be a concern. Free for Zoho CRM users. If you're using Zoho or HubSpot use their booking tool. It'll save you money and reliability is generally good within the same ecosystem. In all other cases, Calendly stands out with top-notch integrations, reliability, and efficiency. It's well-worth the higher cost. Follow our hosts https://www.linkedin.com/in/tomhall8/ https://www.instagram.com/mortgage_tech_tom/ Subscribe to our newsletter | |||
| E9: Top Tips for the Holiday Break | 20 Dec 2023 | 00:21:56 | |
Want to take full advantage of the holiday break to optimize your mortgage business for 2024? Check out our top tips of how to best us your time off. Follow our hosts https://www.linkedin.com/in/tomhall8/ https://www.instagram.com/mortgage_tech_tom/ Subscribe to our newsletter | |||
| E8: The #1 Success Factor for Software Success | 24 Nov 2023 | 00:22:56 | |
The surprising answer? Flexibility! The emphasis on flexibility comes from the rapid evolution of the tech landscape. We don't know where tech is going, and you need to stay in a position to fully take advantage of new innovation. Flexibility involves both software products and team dynamics. For software, a flexible product seamlessly backs up data and boasts a fully Open API. Flexibility is not just a product attribute but a cultural value, evident in a company's pricing flexibility. Regarding teams, flexibility isn't about chasing every tech trend but understanding the cost/benefit of transitions. Upfront costs should be balanced with a focus on long-term gains. In the realm of Canadian Mortgage Tech, a historical monopoly has given way to collaborative players. However, uncertainty lingers, defining the industry's current state. The trajectory from this uncertainty rests on your influence. Advocating for flexibility from software providers becomes a potent driver for transformative change in the Canadian Mortgage Tech sector. For those who haven't prioritized flexibility, now is the time. Embracing flexibility positions your enterprise to harness the full potential of forthcoming technological advancements. Follow our hosts https://www.linkedin.com/in/tomhall8/ https://www.instagram.com/mortgage_tech_tom/ Subscribe to our newsletter | |||
| E7: Product Deep Dive- Video Conferencing | 08 Nov 2023 | 00:21:54 | |
Hey! Remember when video conferencing was a mystery? Now, it's part of daily life. But, seriously, when did you last think about the tool you're using?
Now, for the results:
Winner? In general, we say Zoom, but it does depend on you. Think about the most important factors for you, and then make your decision. Follow our hosts https://www.linkedin.com/in/tomhall8/ https://www.instagram.com/mortgage_tech_tom/ Subscribe to our newsletter | |||
| E6: You’re In Debt! (Technical Debt) | 25 Oct 2023 | 00:20:38 | |
Technical debt is the proficiency gap between your current technological capabilities and the most tech-advanced mortgage professional in Canada (who we called Sally). Interest amount in technical debt are the additional time spent on a task compared to Sally. The principle amount signifies the time required to catch up to Sally. And so the interest rate on technical debt is, of course, the interest amount / principle amount. Prioritizing high-interest technical debts is a strategic move. Rather than adhering solely to minimum payments, tackling significant debts is the most efficient. This approach not only conserves time but also bolsters confidence to tackle the next "debt". Follow our hosts https://www.linkedin.com/in/tomhall8/ https://www.instagram.com/mortgage_tech_tom/ Subscribe to our newsletter | |||
| E5: Start Using Video NOW | 12 Oct 2023 | 00:24:50 | |
Amidst COVID-19, the mortgage industry swiftly shifted online. Now, post-pandemic, a return to in-person interactions is deemed crucial. Video bridges the gap. Top Examples Used by High-Producing Brokers
Why choose video?
What's the ideal setup? To begin, use existing equipment so there is $0 of investment needed. Once comfortable, invest in tools like Loom or BombBomb for easy sharing upon progress. Full equipment upgrade only necessary for frequent video production. Video provides a distinct advantage. Minimal cost means there's no reason not to start now. Follow our hosts https://www.linkedin.com/in/tomhall8/ https://www.instagram.com/mortgage_tech_tom/ Subscribe to our newsletter | |||
| E4: I’m a Mortgage Broker, Not a Techie! | 28 Sep 2023 | 00:21:56 | |
We hear it all the time- brokers want to focus on brokering, not tech. And we get it. Brokering is essential to your business, whereas some tech tools are not. These brokers end up outsourcing a lot of their tech, which is great in the short run, but creates some long term risk. So how to decide you're what to outsource? It's useful to follow this framework:
The biggest caveat is to stay updated on tech trends because things change fast. Don't get too comfy with outsourcing, as what used to be hands-off might now need your attention. Staying tech-savvy is key in the ever-evolving world of mortgage brokering! Follow our hosts https://www.linkedin.com/in/tomhall8/ https://www.instagram.com/mortgage_tech_tom/ Subscribe to our newsletter | |||
| E3: The All-in-One System- Reality or Fairy Tale? | 15 Sep 2023 | 00:25:51 | |
An "All-in-One System" sounds like a dream come true for brokers. And we get it, on first glance there is so much to like about this concept. However, on a deeper dive, it might not be the best choice for their business. Here's why:
To be sure, the US is always a good gut check since they're 2-5 years ahead of us in technology. The reality is that they're more fragmented, not less. So, instead of going all-in-one, it's could be better to use many specialized tools. To make your "toolkit" successful, make sure each tool integrates AND you have clear instructions for you and your team. Follow our hosts https://www.linkedin.com/in/tomhall8/ https://www.instagram.com/mortgage_tech_tom/ Subscribe to our newsletter | |||
| E2: Data Mining- Not Just a Buzzword, More Important Than Ever | 30 Aug 2023 | 00:24:43 | |
Data mining might sound eye-roll worthy, but it's easier than you think, and more relevant than ever. To put it simply, data mining finding hidden opportunities within the information you alredy have. It doesn't mean some fancy software, some of the best data mining can be done in Excel. Some top mortgage broker examples are: notifying variable clients on a rate changes, scoring top clients, and tracking non-subject property renewals. To have it work for your business our keys to success are:
Oh, and AI? It's like having super-smart helpers find hidden gems in your data. So, don't be left behind – go hunt those treasures! Follow our hosts https://www.linkedin.com/in/tomhall8/ https://www.instagram.com/mortgage_tech_tom/ Subscribe to our newsletter | |||
| 37: How the Broker Chanel Has a HUGE Tech Advantage with Compare My Offers' Jeff Ingram | 09 Aug 2024 | 00:32:01 | |
In this episode, we're joined by Jeff Ingram. Jeff is a Co-Founder & Mortgage Broker at Ingram Mortgage Team from Surrey, BC, and has been in the mortgage industry for 15 years. Jeff is also a Co-Owner of Compare My Offers, the first tool of its kind where Brokers can educate clients on the differences between lenders and products and show them the value of using a Mortgage Broker. He is also a Co-Founder of both Co-Brokr Investments Ltd., and BrokerSquared, a collaborative brokerage that prioritizes the growth and success of its brokers.
In this episode we cover: → Jeff's experience being a beta user for multiple tech tools, balancing the Broker and client experience with tech, and trusting client feedback on what he adapts permanently to his business. → The huge competitive advantage the Broker channel has over the banks when it comes to tech feedback loops and speed of implementation, how this has led to the growth of their company Compare My Offer, and the next steps for the business. → His in-person co-brokering space Co-Brokr, which has been a huge advantage to his team and fostered collaboration among Brokers from multiple brokerages, and the importance of having the right partners for all his teams and business ventures.
Ingram Mortgage Team Website: www.ingrammortgageteam.com Ingram Mortgage Team Instagram: @ingram.mortgage.team Ingram Mortgage Team Facebook: @Ingram.Mortgage.Team Compare My Offers Website: www.comparemyoffers.ca BrokerSquared Website: www.brokersquared.ca BrokerSquared Instagram: @broker.squared ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT 📸 Connect on Instagram (Massimo) *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| E1: Deal Desks- What Are They, and Why Implement Them? | 17 Aug 2023 | 00:28:53 | |
Deal Desks are starting to gain serious traction in Canada. A Deal Desk is a central hub where agents send in live deals for underwriting while still hustling on the sales front. It's a win-win for brokerages and agents- optimizing admin work and letting agents do what they do best – connect with clients and brokers. Of course, you gotta have some slick tech to run these Deal Desks smoothly. In this episode, we dig into these benefits and what to consider (and watch-out for) when implementing a Deal Desk system. Follow our hosts https://www.linkedin.com/in/tomhall8/ https://www.instagram.com/mortgage_tech_tom/ Subscribe to our newsletter | |||
| 36: Broker, Lender AND Technologist - How This Rising Star Does it All with Lendwire's Shawn-Marc Melo | 02 Aug 2024 | 00:38:24 | |
In this episode, we're joined by Shawn-Marc Melo. Shawn-Marc is the Founder & Principal Broker at Lendwire Inc. from Ontario, a leader in Canada's new FinTech initiative in the mortgage space. Lendwire combines multiple branches of a brokerage, a lender, and they are also moving into the tech space. This model allows them to use capital from the brokerage and lending branches to fund their tech, as it's becoming increasingly difficult to get funding.
In this episode we cover: → How the Lendwire branches function together, why he felt it was necessary to have multiple branches, and why this is a unique model in Canada. → Predictions for the next decade and taking advantage of tech trends, differentiating from the competition, and what's gone into the Lendwire App. → His mindset about tech and why execution is the key to success.
Lendwire Website: www.lendwire.com Lendwire Instagram: @lendwire Lendwire LinkedIn: @lendwire Shawn-Marc Melo's Email: shawn@lendwire.com Shawn-Marc Melo's LinkedIn: @smarcmelo ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT 📸 Connect on Instagram (Massimo) *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 35: Market Update - Exciting Innovation and Practical Tips | 26 Jul 2024 | 00:13:25 | |
In this episode, I am back with another "Market Update" solo show, where I go over some of the latest news in mortgage tech in Canada.
In this episode I cover: → MCAP & RMG Mortgage being direct document transfer in Velocity and why more companies are doing this. → Finmo adding more integrations and what you can try out today. → How challenging market conditions can create new innovations, which is highlighted with OwnWell and BrokerBot creating new ways to engage with clients. ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT 📸 Connect on Instagram (Massimo) *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 34: Market Update - Rocket Mortgage/BRX, CMLS/Nesto, & Axess Law/Velocity | 19 Jul 2024 | 00:13:46 | |
In this episode, I am back with another "Market Update" solo show, where I go over some of the latest news in mortgage tech in Canada.
In this episode I cover: → The Rocket Mortgage & BRX partnership and what it could mean for Brokers. → Nesto's acquisition of CMLS, which includes Intellifi, and what this could mean for Nesto Mortgage Cloud. → The Axess Law & Velocity partnership and what this could mean for mortgage regulation with solicitors. ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 33: Market Update - AML, Pine/WealthSimple, & Neo/DLC | 12 Jul 2024 | 00:12:58 | |
In this episode, I embark on my first solo show with a new format titled "Market Update", where I go over some of the latest news in mortgage tech in Canada.
In this episode I cover: → The new Anti-Money Laundering (AML) regulations from FINTRAC that will come into effect in Canada on October 11th of this year. → The Pine & Wealthsimple partnership. → The DLC & Neo Financial partnership. ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 32: How a Two-Time Tech Founder Thinks About AI with Deeded's Reuven Gorsht | 05 Jul 2024 | 00:34:04 | |
In this episode, we're joined by Reuven Gorsht. Reuven is CEO of Deeded from Toronto, Ontario, who's an entrepreneur with a passion for solving big, challenging problems. Deeded is a technology platform that provides a virtual real estate and mortgage closing experience, who's mission it is to make real estate transactions frictionless, affordable, and transparent.
In this episode we cover: → The AI powered Mortgage Broker, comparing AI to the .com boom of the '90s, and the future of AI. → The cost of a closed mind, no 'red pill' solutions, and opportunities for innovation in the mortgage industry. → Focusing on solving customer problems, the tech advantage individual Brokers have over the banks, and the difference between working with individuals vs big companies.
Deeded Website: www.deeded.ca Deeded Instagram: @deeded.ca Reuven Gorsht's Email: reuven@deeded.ca Reuven Gorsht's LinkedIn: @ReuvenGorsht Reuven Gorsht's TikTok: @reuvengorsht Reuven Gorsht's Instagram: @rgorsht ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 42: The Keys to Success in Starting a Mortgage Tech Business with OwnWell's Dan MacDonald | 13 Sep 2024 | 00:32:53 | |
In this episode, we're joined by Dan MacDonald. Dan is the Co-Founder and CEO of Ownwell from Vancouver, BC, who formerly worked his way up at Lendesk through product management to be the CPO. Ownwell drives repeat and referral business for Canadian mortgage pros by helping their clients build wealth through homeownership. Using data, Ownwell sends highly relevant personalized content to your clients every month which allows you to increase engagement and stay top of mind.
In this episode we cover: → Dan's background and what led him to develop Ownwell, what Ownwell is, and the problem's that Ownwell solves. → The importance of having the right data, making sure you add context to that data, and putting products in the correct frame for clients to accept them. → Integrating Ownwell with CRMs, the Canada & US differences with mortgage tech, and how Canada can become more competitive with the US.
Ownwell Website: www.ownwell.ca Dan MacDonald's LinkedIn: @DanMacDonald ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 61: How to Build Your Social Media Empire | 07 Feb 2025 | 00:20:48 | |
In this episode, I share how mortgage brokers can transform their social media presence with a powerful three-pillar strategy, breaking down the intimidating world of social media marketing into manageable, actionable steps.
In this episode I cover: → Production: Over-coming camera shyness, how to come up with content, and outsourcing content creation. → Distribution: How to consistently and effectively post to different platforms and leveraging tools. → Conversion: How to find your audience, leveraging niche content, and utilizing stories and DMs. ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 60: Market Update - Renewal Cliff, Stargate, Tariffs | 31 Jan 2025 | 00:15:26 | |
In this episode, I am back with another "Market Update" solo show, where I go over some of the latest news in mortgage tech in Canada.
In this episode I cover: → The upcoming "renewal cliff" in the Canadian mortgage market, where over 50% of mortgages will be up for renewal in the next two years, presenting both challenges and opportunities for mortgage professionals. → The $500 billion investment initiative called Stargate, led by companies like OpenAI, NVIDIA, and Oracle, aimed at developing advanced artificial intelligence (AI) and achieving Artificial General Intelligence (AGI), and what you can do to be ready for this tech. → The potential impact of a 25% tariff from the US and Canada's retaliation, which could force the Bank of Canada to raise the overnight rate by 300 basis points, or 3%. ***
WATCH ▶️ Watch this episode on YouTube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 51: How to Build a Technology as a Broker with NETTRAKK's Wendy Meier | 15 Nov 2024 | 00:33:49 | |
In this episode, we're joined by Wendy Meier. Wendy is a Mortgage Agent at The Mortgage Centre Sky Financial and a National Sales Executive at NETTRAKK from Edmonton, Alberta. Taking inspiration from products in the US, Wendy combined her background as a Strategic Sales Executive selling tech and 15 years of experience in mortgages to create NETTRAKK, an automated lead generation marketing platform for Mortgage Agents, Realtors, and their clients. NETTRAKK is the only post-closing client portal, maximizing the potential of your client database.
In this episode we cover: → Wendy's journey in mortgages and founding NETTRAKK, how NETTRAKK stands out among competitors, and how NETTRAKK also benefits Realtors. → The challenges for Brokers in implementing new tech, juggling priorities and knowing what is "mission critical", and how to know when you've found the right partner or team. → The asset of first hand industry knowledge, keeping on track with a 30,000ft view of your project, and tech trends Brokers should be watching for.
NETTRAKK Website: www.nettrakk.ca NETTRAKK Facebook: @nettrakk Wendy Meier's Website: www.wendymeier.ca Wendy Meier's LinkedIn: @WendyMeier ***
WATCH ▶️ Watch this episode on YouTube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 50: Top DLC Team in Canada to Broker Owner with ABW Mortgages' Dean Lawton | 08 Nov 2024 | 00:31:45 | |
In this episode, we're joined by Dean Lawton. Dean is a Partner at A Better Way Mortgage Group within the DLCG Network from Vancouver, BC, and has been in the industry since 2013. A Better Way Mortgages is one of the largest brokerages in Western Canada, producing over $3 billion in mortgage volume annually, and is also the only brokerage in Canada giving brokers the choice of aligning with 2 of Canada's largest networks: Dominion Lending Centres or Mortgage Architects. Dean is also a Partner at Thrive Mortgage Co., which specializes in business-owner relationships and investment portfolios.
In this episode we cover: → Dean's journey in the mortgage industry, the change in mindset in going from Broker to Partner, and how to support individual agents at an agnostic brokerage. → If mortgage conferences are worth the ROI, implementing process changes in your business, and the human touch in building client relationships. → AI & becoming advanced with mortgage tech, the Canada/US tech divide, and the increase in industry regulations & AML.
ABW Mortgages Website: www.joinabw.ca ABW Mortgages Instagram: @abetterwaymortgages ABW Mortgages LinkedIn: @ABetterWayMortgages Dean Lawton's Instagram: @thedeanlawton Dean Lawton's LinkedIn: @DeanLawton The Mortgage Broker Podcast: @MortgageBrokerPodcastNetwork ***
WATCH ▶️ Watch this episode on YouTube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 49: Journey from Broker to Dominant Tech Player with Newton's Geoff Willis | 01 Nov 2024 | 00:37:19 | |
In this episode, we're joined by Geoff Willis. Geoff is the President & CEO at Newton Connectivity Systems from Vancouver, BC, who's been in the mortgage business for 35 years, with the past 10 focused on Fintech. Newton Connectivity Systems delivers flexible and innovative mortgage technology solutions to some of Canada’s most successful lenders and Mortgage Brokers, including popular products like Velocity, Discovery, and Link.
In this episode we cover: → Geoff's journey from Broker to fintech platforms, how necessity driving change, the notion of independence in the mortgage industry, and playing to your strengths. → The next big thing in mortgage tech, it's optimization, and how it will become industry standard in the next few years. → Velocity's "TSN Turning Point" in 2020, how it became an all-in-one tool, if it's a stand-alone tech company or DLC service provider, and drawing a line with your product options.
Newton's Website: www.newton.ca Newton's Instagram: @velocity.newton Newton's LinkedIn: @NewtonConnectivitySystems Geoff Willis's LinkedIn: @GeoffWillis ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 48: Inflation is Dropping, Amortization Simulator, National Mortgage Conference | 25 Oct 2024 | 00:14:55 | |
In this episode, I am back with another "Market Update" solo show, where I go over some of the latest news in mortgage tech in Canada.
In this episode I cover: → The new tool from Mortgage Logic News, an amortization simulator and term calculator, if it's worth the ROI, and if I think it will become mass adopted among Brokers. → The drop in inflation, what this means for rates moving forward, and building back consumer trust with variable rates. → The upcoming National Mortgage Conference in Montreal, how keep from getting overwhelmed with information, and what you should be focused on. ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 47: Deep Dive on AML Solutions | 18 Oct 2024 | 00:19:18 | |
In this episode, I deep dive into 3 different deal submission platforms, Scarlett, Finmo, and Velocity, and how they stack up against each other in regards to tools for the new AML (anti-money laundering) regulations.
In this episode I cover: → What platforms are being featured and why. → 3 criteria of assessment for each platform - risk assessment, know your client, and PEP, politically exposed persons. → What more regulations mean for the industry in the long run. ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||
| 46: New Stress Test Rules, AI Panel at CMS, Top Growing Companies, & Executive Moves at Tech Companies | 11 Oct 2024 | 00:13:21 | |
In this episode, I am back with another "Market Update" solo show, where I go over some of the latest news in mortgage tech in Canada.
In this episode I cover: → Being a part of a technology & AI panel at the recent Canadian Mortgage Summit (CMS), and how the shine of AI is coming off. → BluRoot being on the recent Globe & Mail list of the top growing companies in Canada, and what those in the mortgage space on that list have in common. → More shake up at the executive level of top mortgage tech companies in Canada, this time at Lendesk, what I think think this means, and new stress test rules. ***
WATCH ▶️ Watch this episode on Youtube *** CONNECT *** SAY THANKS 🙏 Leave a review on Apple Podcasts *** | |||