Join Sean V. Bradley and L.A. Williams as they feature the incredible Toni Cornell, a true trailblazer in automotive sales who’s making waves with her innovative use of social media. From being a young mom to becoming a six-figure earner, Toni’s journey is nothing short of inspiring!

"I went from a 15-year-old mom to making over six figures. You know, I haven't needed state assistance." – Toni Cornell

In this episode, she opens up about how she’s leveraged her personal and business Facebook pages to generate leads, sell cars, and grow her network organically, creating lasting relationships along the way!

"I've been using social media for, I would say 10 years... and it's my main source of business." – Toni Cornell

Toni shares the secrets behind her content strategy, designed to foster personal connections and community trust. With the support of her manager, she dives into her transition from BDC to full-time sales, emphasizing the power of adaptability and a human-first approach, especially in an era dominated by AI. Plus, discover how AI technologies like Podium’s conversational AI are helping salespeople engage with customers continuously, enhancing their sales efforts. This episode is packed with game-changing insights you don’t want to miss!

 

Key Takeaways:

✅ Toni Cornell achieved an impressive feat in automotive sales, selling up to 51 cars in one month, primarily through social media strategies.

✅ By using her Facebook pages, Toni reaches nearly 300,000 people, with over 90,000 direct engagements, which translates to daily leads and consistent sales.

✅ Social media is not only about direct sales; Toni emphasizes the importance of community engagement, authentic content sharing, and building trust with followers.

✅ Integrating AI into sales processes can facilitate continuous customer interaction, allowing professionals like Toni to manage increased leads without compromising personal touch.

✅ Managers like Harry play a pivotal role in recognizing and nurturing talent, encouraging the use of innovative platforms like the Millionaire Car Salesman Network to drive success.

 

About Toni Cornell

Toni Cornell is a distinguished automotive sales professional who has mastered the art of selling vehicles through social media! Starting as a BDC representative, Toni has built an impressive career, selling up to 51 cars in a month and leveraging platforms like Facebook to expand her clientele. With over 17,500 organic followers and an engagement reach of 90,000 on her personal Facebook page, Toni has become a social media influencer in the automotive industry. Aside from her sales achievements, she is also recognized for her commitment to community service and advocacy!

 

Unlocking Success in Car Sales: Leveraging Social Media, Mentorship, and Innovation

Key Takeaways:

• Social Media Mastery: Harnessing Facebook to generate leads and influencer-level engagement can significantly boost car sales.

• Mentorship and Empowerment: A supportive management team can elevate salespeople, transforming potential into performance.

• Innovation in a Changing Landscape: Staying ahead in the auto industry requires thinking outside the traditional dealership model.

 

Harnessing the Power of Social Media for Car Sales

In today's digital age, social media has emerged as an invaluable tool for car sales professionals looking to maximize their reach and influence. Leveraging platforms like Facebook not only enhances personal branding but also serves as a powerful lead generation tool. Toni Cornell, a standout figure in automotive sales, exemplifies this transformation with her impressive use of social media to drive business outcomes.

Toni's journey from a beginner to a leading salesperson showcases the monumental power of social media in sales. By cultivating a staggering 17,500 followers on her organic page, she managed to achieve an engagement level that reaches up to 300,000 people, with 90,000 directly engaging with her content. As she shares, "I have videos with up to 1.4 million views, and it's my main source of business."

What sets Toni apart is not just her ability to attract followers but also her strategic use of Facebook as a revenue-generating tool, earning $1,000 to $2,000 a month from ad revenue. This showcases the potential of social media to supplement income while bolstering sales efforts. Her story is a testament to the impact of integrating social media into a sales strategy, emphasizing how platforms like Facebook can become indispensable allies in a competitive market.

 

The Role of Mentorship and Empowerment in Sales Success

Behind every high-achieving professional is often a supportive mentor who recognized and nurtured their potential. For Toni Cornell, that mentor was her general sales manager, Harry, who not only identified her potential but also directed her towards invaluable resources to foster her growth. "I've been following it for a while. Someone just suggested it for me, and I really like the content, what you guys were about," Harry explains.

Harry's approach highlights a critical element of success: empowerment. By encouraging Toni to join the "Millionaire Car Salesman Facebook Group," he provided her with tools that propelled her knowledge and operations beyond traditional dealership expectations. Harry describes Toni as someone who "took off with it" and transformed her online presence into a consistent source of leads, thereby enhancing dealership sales without any direct dealership expenditure.

The essence of Harry's mentorship style lies in allowing salespeople to explore creative methods of growing their business while offering unwavering support. This strategy has propelled Toni to achieve remarkable feats, such as selling 51 cars in a single month. Her experience shows how encouragement and autonomy can unlock previously untapped potential within sales professionals.

 

Innovation: Leading the Auto Sales Industry into a New Era

In a rapidly evolving automotive landscape, innovative thinking has become non-negotiable. The traditional dealership model's limitations are becoming increasingly apparent, especially when contrasted with the fresh approaches of individuals like Toni Cornell. Her story is a blueprint for those looking to thrive amidst industry changes.

The proactive pursuit of alternative avenues, such as strategic social media utilization, not only fills the gaps left by traditional methods but also opens new doors for customer engagement. Harry, the GSM at her dealership, recognized this dynamic early on: "I didn't do anything with it. I didn't prospect it, I didn't work or lead. I wasn't in the CRM, didn't pay for it. It's all extra."

Such forward-thinking approaches are critical, especially in an industry where to remain stagnant is to fall behind. As dealerships face tighter competition and evolving consumer expectations, integrating innovative tools like AI chatbots and personalized social media campaigns can enhance customer experience and loyalty.

 

Gaining Traction: Elevating Car Sales through Creativity and Community

The journey depicted in this conversation serves as a powerful example of how combining social media prowess with effective mentorship can lead to unprecedented success in car sales. Toni Cornell's achievements underscore the profound impact that social media and community engagement can have on business outcomes. Her story is a reminder that in an ever-changing industry, innovation and adaptability remain the cornerstones of sustained success.

Supporting team members and equipping them with the tools to thrive is not just beneficial for individual professionals; it contributes to a dealership's overall growth and resilience. As Toni continues to forge ahead, her journey inspires others to explore how they can reinvent their practices and embrace the digital age's opportunities.

The account from the millionaire car sales podcast offers crucial insights into the changing automotive sales landscape. It shows that by embracing technology, mentoring talented professionals, and fostering a culture of innovation, dealerships can not only survive but thrive in a rapidly evolving marketplace.

 

Resources:

Podium: Discover how Podium's innovative AI technology can unlock unparalleled efficiency and drive your dealership’s sales to new heights. Visit www.podium.com/mcs to learn more!

 

ProMax: Complete CRM: Complete CRM is a streamlined, all-in-one system that simplifies your dealership software and processes so you can manage every aspect of your operation with ease; from tracking and following up on leads, desking deals, managing inventory, marketing to your customers, and more. Visit www.nccdirect.com/dealer-synergy to learn more!

 

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

 

The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry! With over 29,000 members, gain access to successful automotive mentors & managers, the best industry practices, & collaborate with automotive professionals from around the WORLD! Join The Millionaire Car Salesman Facebook Group today!

 

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By:

Podium: Elevating Dealership Excellence with Intelligent Customer Engagement Solutions. Unlock unparalleled efficiency and drive sales with Podium's innovative AI technology, featured proudly on the Millionaire Car Salesman Podcast. Visit www.podium.com/mcs to learn more!

 

ProMax: Complete CRM: As an innovative leader in the industry for the last 30 years, Complete CRM is designed to give your dealership the competitive edge in a demanding marketplace. Powered by Complete Credit™ and award-winning desking, Complete CRM™ is the industry’s only credit and compliance-enabled CRM that lets dealers achieve maximum profitability on every deal. Built on modern technology, Complete CRM seamlessly integrates credit, compliance, inventory, data mining, lead generation, enterprise functionality, and customized reporting in one tool with a single login. Visit www.nccdirect.com/dealer-synergy to learn more!

 

Dealer Synergy: The #1 Automotive Sales Training, Consulting, and Accountability Firm in the industry! With over two decades of experience in building Internet Departments and BDCs, we have developed the most effective automotive Internet Sales, BDC, and CRM solutions. Our expertise in creating phone scripts, rebuttals, CRM action plans, strategies, and templates ensures that your dealership's tools and personnel reach their full potential.

 

Bradley On Demand: The automotive sales industry’s top Interactive Training, Tracking, Testing, and Certification Platform. Featuring LIVE Classes and over 9,000 training modules, our platform equips your dealership with everything needed to sell more cars, more often, and more profitably!

What happens when unstoppable determination meets next-level creativity on the sales floor? In this powerhouse episode of the Millionaire Car Salesman podcast, Sean V. Bradley sits down with automotive sales phenom Tiffany Jean Haggerty-Kruzer—a woman who’s rewriting the rules and setting new records at her Honda dealership.

"Too many people are busy selling the car when they should be busy selling the appointment." — Tiffany Jean Haggerty-Kruzer

From bold marketing moves to unexpected customer connection strategies, Tiffany brings an energy and perspective that will challenge everything you think you know about car sales. Her journey is real, raw, and packed with insights dealership professionals can’t afford to miss.

"When people tell me I can't do something... it makes me want to show everyone that I can do better than everyone else." — Tiffany Jean Haggerty-Kruzer

If you’re ready to think bigger, sell smarter, and stand out in your market, this episode is your blueprint. Just be warned: it might change the way you sell forever!

 

Key Takeaways:

✅ Innovative Marketing: Tiffany differentiates herself by using personalized postcards, lottery tickets, and relationship-building tactics to enhance customer engagement and satisfaction.

✅ Networking Strategy: Effective use of social media groups and reciprocal relationships with other local businesses boost her sales and referral network.

✅ Overcoming Challenges: Despite early gender bias, Tiffany's resilience and commitment to excellence propelled her to the top of her field.

✅ Family in Automotive Sales: Tiffany’s success has inspired her daughter to follow in her footsteps, building a successful career in car sales.

✅ Focus on Customer Relations: By treating customers as friends and continually fostering these relationships, Tiffany ensures a steady stream of referrals and repeat business.

 

About Tiffany Jean Haggerty-Kruzer

Tiffany Jean Haggerty-Kruzer is a seasoned automotive sales professional with over 23 years of experience in the industry. Starting her career in 2001, Tiffany has demonstrated exceptional skill and resilience, transitioning from selling cars at a Honda dealership, where she is currently the top saleswoman, to becoming a notable figure in the automotive sales community. Known for her ability to sell over 60 cars in a month, Tiffany not only excels in vehicle sales but also in building meaningful customer relationships and inspiring fellow sales professionals. Her daughter, Liana Nikel, is also a talented salesperson in the automotive industry, working with GMC and achieving success early in her career!

 

 

The Path to Success: Insightful Lessons from a Female Automotive Trailblazer

Key Takeaways:

• Embrace resilience in a challenging automotive environment, especially as a woman in a male-dominated industry.

• Harness innovative strategies and technology to maximize efficiency and sales outcomes.

• Foster invaluable networks and relationships within the industry and community for sustained success.

The automotive industry, like many others, is often seen as a male-dominated space. Yet, trailblazers like Tiffany Jean Haggerty-Kruzer have shattered these perceptions, proving that women can excel and redefine success in car sales. This engaging conversation between Sean V. Bradley, LA Williams, and Tiffany reveals insightful themes centered around resilience, innovation, and networking. Each of these themes is crucial for anyone looking to thrive in the automotive sales world.

 

Resilience Against Industry Challenges

Resilience is a recurring theme throughout the transcript. Tiffany's journey in the automotive industry wasn't smooth from the outset. Her initial challenge was during a job interview with a BMW dealership, where her potential was prematurely judged based on her gender. "The manager walked in, saw I was a female, and walked right back out," she reflects, with a sense of triumph over what would have discouraged many.

Such prejudices, unfortunately, aren’t rare. Many women in various industries face similar biases. Tiffany’s story serves as an inspiring testimony that challenges are not roadblocks but stepping stones to success. Her approach is clear: "Pretty funny because that honestly gives me more drive. When people tell me I can't do something…it makes me want to show everyone that I can do better than everyone else."

The broader implication is a call for resilience in the face of unfair treatment and stereotypes, advocating for perseverance and persistence. Tiffany's success speaks to those who doubt their capabilities in overcoming industry-specific hurdles and provides a beacon of hope for aspiring female professionals.

 

Leveraging Innovative Strategies and Technology

Innovation, especially in terms of leveraging tools and personal strategies, is crucial for sustained success in the automotive industry. Tiffany illustrates a clear understanding of how standing out requires more than just conventional techniques. She asserts, "I always wanted to be different than everyone else because that's what makes you successful."

Her use of handwritten postcards, light-hearted lottery tickets, and the creation of evidence manuals highlights a sophisticated approach to building relationships and enhancing customer engagement. She explains, "People don't like to open up envelopes, you know, too much. So, I really feel that if you have it on a postcard and they get it in the mail, they're going to read it right away."

Additionally, there’s an emphasis on the integration of technology and automation in streamlining operations. Bradley's advice regarding AI underscores the importance of embracing technological advancements. "I would love to be able to promote your business," Tiffany concurs, signaling an openness to adopting innovative tools that can further accentuate her already effective strategies. Such tools can increase productivity and allow industry professionals to scale their efforts, revealing the potential impact of technology on sales efficiency.

 

Building Networks for Long-term Success

Networking within the industry and broader community is an essential element of Tiffany's success story. Her strategy in creating valuable, sustained relationships lays the foundation for reliable referrals and repeat business. Her community engagement, characterized by distributing business cards with donuts to banks and clothing stores, exemplifies her proactive approach to fostering relationships.

"Basically, I have just…one big friendship because they'll know who to call when they need a car," she shares, underscoring the importance of turning customers into long-term allies and advocates. This relational approach allows her to close a significant number of referral-based deals each month and steadily build her reputation.

Professionals in the automotive industry can learn from Tiffany's approach to networking. By developing reciprocal relationships, such as with mortgage brokers and real estate agents, sales associates can create a widened network of potential customers and referrers. The broader implication here is the undeniable value of community integration and professional alliances in achieving robust, long-term success.

Without limiting herself to traditional norms, Tiffany has utilized a combination of personal initiative, relationship-building, and innovative thinking to redefine success in the automotive world. For emerging and seasoned professionals alike, her approach presents actionable insights: aim for excellence irrespective of prejudice, employ technology to enhance efforts, and cultivate indispensable networks. Through these insights, Tiffany Jean Haggerty-Kruzer not only stands as a model for female empowerment but also as a luminary for all who strive to excel in the automotive sales industry.

 

 

Resources:

Podium: Discover how Podium's innovative AI technology can unlock unparalleled efficiency and drive your dealership’s sales to new heights. Visit www.podium.com/mcs to learn more!

 

NCC: Credit-Driven Retailing - NCC delivers industry-best credit-driven retailing for auto dealerships, combining a powerful credit and compliance engine and fully integrated CRM/Desking platform for maximum profitability. Visit www.nccdirect.com/dealer-synergy to learn more!

 

Complete CRM: Complete CRM is a streamlined, all-in-one system that simplifies your dealership software and processes so you can manage every aspect of your operation with ease; from tracking and following up on leads, desking deals, managing inventory, marketing to your customers, and more. Visit www.nccdirect.com/dealer-synergy to learn more!

 

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

 

The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry! With over 29,000 members, gain access to successful automotive mentors & managers, the best industry practices, & collaborate with automotive professionals from around the WORLD! Join The Millionaire Car Salesman Facebook Group today!

 

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By:

Podium: Elevating Dealership Excellence with Intelligent Customer Engagement Solutions. Unlock unparalleled efficiency and drive sales with Podium's innovative AI technology, featured proudly on the Millionaire Car Salesman Podcast. Visit www.podium.com/mcs to learn more!

 

NCC: Powered by proprietary solutions such as Intelligent Credit Engine™ and LenderSelect™, NCC transforms the car-buying experience for dealers and their customers. From compliance and lender selection to CRM and desking, to marketing and data mining—NCC integrates them all in a single, seamless platform to deliver better customer experiences, maximum efficiency and maximum profit. Visit www.nccdirect.com/dealer-synergy to learn more!

 

Complete CRM: As an innovative leader in the industry for the last 30 years, Complete CRM is designed to give your dealership the competitive edge in a demanding marketplace. Powered by Complete Credit™ and award-winning desking, Complete CRM™ is the industry’s only credit and compliance-enabled CRM that lets dealers achieve maximum profitability on every deal. Built on modern technology, Complete CRM seamlessly integrates credit, compliance, inventory, data mining, lead generation, enterprise functionality, and customized reporting in one tool with a single login. Visit www.nccdirect.com/dealer-synergy to learn more!

 

Dealer Synergy: The #1 Automotive Sales Training, Consulting, and Accountability Firm in the industry! With over two decades of experience in building Internet Departments and BDCs, we have developed the most effective automotive Internet Sales, BDC, and CRM solutions. Our expertise in creating phone scripts, rebuttals, CRM action plans, strategies, and templates ensures that your dealership's tools and personnel reach their full potential.

 

Bradley On Demand: The automotive sales industry’s top Interactive Training, Tracking, Testing, and Certification Platform. Featuring LIVE Classes and over 9,000 training modules, our platform equips your dealership with everything needed to sell more cars, more often, and more profitably!

 

In this episode of the Millionaire Car Salesman podcast, hosts Sean V. Bradley and LA Williams delve into the intensity and dedication required to succeed in automotive sales!

"If you want to sell more than 10 cars a month, you can't do what everybody's doing, or you're going to get what the majority is getting." - Sean V. Bradley

As February closes and March begins, they express concern over the struggles dealers face in adapting to a shifting market. Sean highlights the necessity of consistent effort and willingness to push beyond average performance, leveraging the parallel between sales success and weightlifting: both require heavy lifting and dedication for exceptional results!

"Success in automotive sales is just like weightlifting; it requires effort, consistency, and the willingness to push beyond the average." - Sean V. Bradley

The episode emphasizes the importance of deep, relentless training for salespeople, BDC reps, and managers within the automotive industry. Sean and LA explore why many professionals avoid the hard work necessary to excel, touching upon key concepts such as the Mastery of scripts, effective social media engagement, and the innovative use of AI in daily operations. The hosts also underscore the critical nature of following through on these practices and engaging habitually in self-improvement strategies to achieve and maintain success! 

"Challenge yourself to do the thing you've been avoiding and commit to doing it today." - LA Williams

This episode unpacks the heavy lifting involved in becoming a top performer, guiding listeners to employ a disciplined approach for sustained growth and profitability!

 

Key Takeaways:

✅ Heavy Lifting in Sales: Success in automotive sales parallels weightlifting in that both require intense effort and consistent practice.

✅ Training and Mastery: To excel, automotive professionals must commit to rigorous training routines, developing mastery in scripts and customer engagement.

✅ Utilizing Technology and AI: Innovative tools like Podium's AI, Jerry, can significantly enhance lead conversion, enabling dealerships to maximize efficiency.

✅ Cultivating Hard Work Ethos: A strong "why" and intrinsic motivation are crucial drivers for overcoming challenges and pushing sales figures.

✅ Community and Collaboration: Engaging with professional networks such as the Millionaire Car Salesman Facebook group can provide valuable support and insights.

 

 

About Sean V. Bradley, CSP

Sean V. Bradley, CSP is an entrepreneur, published best-selling author, speaker and award-winning international trainer. He is a 17-time NADA/ATD convention speaker, FranklinCovey Certified Facilitator and has earned the coveted “CSP” designation in the National Speakers Association. Sean is also a member of the elite “Million Dollar Speakers Group” in the NSA and a state association speaker and trainer. He has spoken at over 500 NCM and NADA 20 Groups. Sean started Dealer Synergy over 20 years ago, but has been in the automotive industry for over 25 years. Sean and his Dealer Synergy team are a 16-time Dealers’ Choice Award Winner for being the “Best of the Best Internet Sales Trainer” and “Mobile Media Provider” in the Automotive Sales Industry. 

Sean has personally trained over 100,000 Automotive Sales Professionals in 3,900 unique rooftops. However, he literally influences hundreds of thousands of professionals, in and out of the Automotive Sales industry, all over the world, through: his over 4,000 published articles, his best-selling book “Win the Game of Googleopoly”, over 9,500 videos published online, and through Radio Station soundwaves by Hosting the globally recognized Against All Odds Radio Show currently airing in Washington DC, Atlanta, Cleveland, Rochester, and Los Angeles, and the 'internet buzzing' Millionaire Car Salesman Podcast reaching over 1 million downloads! Additionally, Sean is the creator of the Millionaire Car Salesman Facebook Group, with a membership count of 28,500+ automotive professionals.

 

About LA Williams

LA Williams is the Vice President of Dealer Synergy. He has 15+ years of automotive sales experience and has made it his mission to help, educate and level up anyone he comes in contact with. LA once started as a frontline analyst for the organization, but quickly worked his way through the ranks to most recently landing him his current role of Vice President and an official company partner. Although LA holds an executive position with Dealer Synergy, he is completely “hands-on” with the Dealer Synergy family of programs. LA is the preeminent subject master on “Phone Sales” in the Automotive Sales Industry and has earned the nickname and title of “The Blind Phone Master”. LA has been blind for 35+ years and has focused his energy on the art of sound, tone, and inflection. With his inability to see and only hear, he can solely judge a person’s phone abilities and verbal tools based on what they say and how they say it. This makes him the perfect coach and phone sales expert on planet Earth. LA has trained thousands of Automotive Sales professionals, Internet / BDC professionals, Sales Managers, General Managers and Dealer Principals on how to dominate the phones with his “The Blind Phone Master’s Phone Sales Mastery” strategies. Furthermore, LA is an NADA Convention Speaker and a frequent 20 group speaker, including the official Internet Sales 20 Group . In addition to his training and speaking engagements, LA is the official co-host of the globally known Millionaire Car Salesman Podcast and a moderator of the Millionaire Car Salesman Facebook Group. 

LA is also a very successful music producer. He has produced tracks for Dr. Dre, Lil Wayne, Katy Perry, Karina Bradley, and scores more. In addition to having worked with some of the best in the music industry, LA has worked in movies. He was even the voice for Jigsaw in 4 of the SAW movies! LA has taken his music producer, audio, and voice talent to bring a strong form of “entertrainment” to the industry and has blessed us with many motivating and fun remix tracks, applicable to the automotive sales industry.

 

 

Elevate Your Car Sales Game: Proven Strategies for Maximum Profitability

Key Takeaways

• Success in the automotive sales industry requires discipline, consistency, and a willingness to go beyond average efforts.

• Training and skill mastery are paramount, with a focus on cyclical learning and practical application.

• Engaging in multifaceted sales strategies and maximizing available resources can significantly enhance sales performance.

 

 

In the ever-evolving world of automotive sales, clear vision and persistent effort are non-negotiable for those aiming to surpass the mediocrity that ensnares so many. In a candid exchange of ideas, automotive sales experts LA Williams and Sean V. Bradley unravel the secrets to transcending average sales performance, echoing the fundamental truth: selling cars isn't just about the transaction; it's about agility, discipline, and training.

 

The Weight of Success in Automotive Sales

Success in the automotive realm doesn’t arrive unbidden; it needs to be earned through strategic effort and consistency. Bradley’s analogy, “Why don’t people lift weights? Because they’re heavy,” aptly captures the essence of pushing beyond average—where the real challenge and potential for more significant earnings lie.

“If you want the things that the average person doesn't have, you've got to be willing to do the things that the average person isn't willing to do,” Bradley proclaims. This call to action extends across roles in the dealership, from salespeople to dealer principals, emphasizing that mediocrity's shackles can only be broken through a dedication to diligent effort.

For salespeople striving to sell more than the industry average, Williams highlights the necessity of buckling down and not waiting until career pressures peak. “Help should have been happening for the last 90 days,” Williams insists, stressing the importance of proactive practice and continuous improvement.

 

The Imperatives of Mastery: From Training to Application

The training process in the automotive industry is pivotal to transforming raw information into actionable results. Williams and Bradley delve into the critical nature of training, positing, as Bradley affirms, “Information without application is just information. But information with application equals transformation.” This underscores the need for time, experience, and relentless repetition to ensure true evolution within sales practices.

Real training, according to Williams and Bradley, goes far beyond simply absorbing new information. “Training is not really training, it's just exposure,” notes Williams. The magic occurs when exposure is met with practice and implementation, transforming knowledge into ingrained skills. Bradley emphasizes the systemic advantage when you become a “master of your craft,” analogizing mastery to chess over checkers—more strategic and intentional.

 

Utilizing Advanced Resources to Multiply Effort

In today's technologically advanced sales environment, leveraging innovative tools and platforms can significantly enhance performance. Recognizing AI’s potential, LA Williams highlights the efficiency of platforms like Jerry, Podium's AI-powered tool. Describing how Jerry can work tirelessly, Williams stresses its role in facilitating lead conversion by booking test drives and staying attuned to customer interactions without human intervention.

Alongside AI, Bradley discusses the importance of ensuring robust utilization of existing CRM systems, often overlooked tools (“a dusty treadmill,” he quips) capable of transforming sales operations when employed comprehensively. He encourages sales professionals to broaden their approach, engaging in social selling, honing in on video follow-up skills, and utilizing resources that set them apart from competitors.

Engaging with resources like the Millionaire Car Salesman Facebook Group also allows for networking and learning from over 30,000 automotive professionals. It's an untapped vein of knowledge and community, offering real-time insights and adapting to contemporary challenges in car sales.

 

Recapping Insights and Challenges Ahead

Echoing the significance of industry standards and best practices, Bradley challenges listeners with an essential question: “What's one heavy thing you've been avoiding in sales? Commit to doing it today.” This invitation is not just a call for introspection but a launchpad for actionable change in one's sales approach. Williams adds, "Whatever it is…commit to doing it come hell or high water. Right? You're going to do it. Right. It's just going to happen regardless."

As Bradley and Williams elucidate, transcending the status quo in the automotive industry requires both the courage to confront hard truths and the wisdom to apply lessons learned. Success isn’t a fluke; it’s a well-earned outcome of practice, repetition, and the relentless pursuit of betterment, echoing Bradley’s poignant advice to never practice with real customers—only with fellow practitioners until perfection in approach is achieved.

In the landscape of automotive sales, those who rise to the challenge and embrace discomfort discover not just the finesse of closing a deal but the unraveling of untapped potential in themselves.

 

 

 

Resources:

Podium: Discover how Podium's innovative AI technology can unlock unparalleled efficiency and drive your dealership’s sales to new heights. Visit www.podium.com/mcs to learn more!

 

NCC: Credit-Driven Retailing - NCC delivers industry-best credit-driven retailing for auto dealerships, combining a powerful credit and compliance engine and fully integrated CRM/Desking platform for maximum profitability.

 

Complete CRM: Complete CRM is a streamlined, all-in-one system that simplifies your dealership software and processes so you can manage every aspect of your operation with ease; from tracking and following up on leads, desking deals, managing inventory, marketing to your customers, and more.

 

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

 

The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry! With over 28,000 members, gain access to successful automotive mentors & managers, the best industry practices, & collaborate with automotive professionals from around the WORLD! Join The Millionaire Car Salesman Facebook Group today!

 

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By:

Podium: Elevating Dealership Excellence with Intelligent Customer Engagement Solutions. Unlock unparalleled efficiency and drive sales with Podium's innovative AI technology, featured proudly on the Millionaire Car Salesman Podcast. Visit www.podium.com/mcs to learn more!

 

NCC: Powered by proprietary solutions such as Intelligent Credit Engine™ and LenderSelect™, NCC transforms the car-buying experience for dealers and their customers. From compliance and lender selection to CRM and desking, to marketing and data mining—NCC integrates them all in a single, seamless platform to deliver better customer experiences, maximum efficiency and maximum profit.

 

Complete CRM: As an innovative leader in the industry for the last 30 years, Complete CRM is designed to give your dealership the competitive edge in a demanding marketplace. Powered by Complete Credit™ and award-winning desking, Complete CRM™ is the industry’s only credit and compliance-enabled CRM that lets dealers achieve maximum profitability on every deal. Built on modern technology, Complete CRM seamlessly integrates credit, compliance, inventory, data mining, lead generation, enterprise functionality, and customized reporting in one tool with a single login.

 

Dealer Synergy: The #1 Automotive Sales Training, Consulting, and Accountability Firm in the industry! With over two decades of experience in building Internet Departments and BDCs, we have developed the most effective automotive Internet Sales, BDC, and CRM solutions. Our expertise in creating phone scripts, rebuttals, CRM action plans, strategies, and templates ensures that your dealership's tools and personnel reach their full potential.

 

Bradley On Demand: The automotive sales industry’s top Interactive Training, Tracking, Testing, and Certification Platform. Featuring LIVE Classes and over 9,000 training modules, our platform equips your dealership with everything needed to sell more cars, more often, and more profitably!

 

 

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley and L.A. Williams sit down with Sebastian Ibanez, a blind car salesman, and Tim Brown, dealer principal at Brown Brothers Automotive in Arizona. Sebastian’s story begins with him selling mops, bikes, blankets, selling anything. Still, after ten years of selling anything he could get his hands on, Sebastian finally landed his dream job selling cars! What makes a good salesperson? What are Sebastian’s fundamental skills? Tim Brown breaks down how Sebastian has taken the position by storm! Sebastian has been able to harness his network, his social media, and the dealership’s team to promote his brand as a car salesman. Life is a team sport, and finding the right teammates can make the most of all opportunities.

 

About Sebastian Ibanez

Sebastian Ibanez is a true salesman. He’s been selling things his whole life, not allowing his blindness to stop him. Sebastian put himself out there to provide for his family, using humor and his personal skills. Selling everything from mops to blankets to bikes on the corner, after getting local news attention, Sebastian was connected to Tim Brown, who gave Sebastian his first car salesman job. Sebastian is excited to begin the next chapter of his life.

 

About Tim Brown

Tim Brown is 4th generation owner of a used car dealership. Tim and his seven brothers grew up doing part-time summer jobs in the detail department, body shop, and parts department every summer. At 17 years old, Tim got married and started working in shipping and receiving before moving to new and used car inventory. Tim recalls his dad did NOT want him in the car industry, but Tim begged his dad’s partner every time he saw him give him a chance to sell cars. Since then, Tim has worked on the sales floor, in the finance department, until landing his store in 2010. Tim’s been fortunate enough to be part of the #1 retail Chevy store in the nation and the #2 Nissan store in the country. 

 

About Brown Brothers Automotive

Brown Brothers Automotive has years of experience in the business and has helped us develop relationships that we utilize for your benefit. Such as the relationships we’ve developed with our lenders to ensure you the best rate. We spend a great amount of time researching every vehicle we sell to ensure that our prices reflect true market value so that you don’t need to spend hours negotiating. We already did all the hard work for you! Our financial staff will work hand-in-hand with you so that you get the best deal every time.

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

Money Mind Mapp (M3): Visit MoneyMindMapp.com for help in revolutionizing your business to help you sell more cars by tracking, projecting, and forecasting your personal sales goals!

Bradley On Demand: Automotive Sales Industry’s #1 Interactive Training, Tracking, Testing and Certification Platform. With over 7,500 training modules, our platform has everything you and your dealership needs to sell more cars, more often and more profitably!

 

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley and L.A. Williams are back together and answering the Millionaire Car Salesman Facebook Group questions. If you’ve ever asked yourself any of the following questions:

• What are the five most important things a new salesperson should focus on as they begin their new career?

• Are you new to the automotive industry?

• Wondering how to market your previous work experience into a job in the automotive industry? 

• What are the best franchises to work for?

• How can you maximize your internet efforts?

These questions build the foundation for the automotive sales force of today and beyond. So arm yourself with the answers to build your own future.  

 

About Dealer Synergy

Dealer Synergy is an Award-Winning Training, Consulting, and Accountability firm that has built the most profitable Internet Sales and Business Development departments for Automotive Dealerships across North America. Clients will have access to live support from our expertly trained Management Team, our Technology Team, to assist with all website, graphics, video production, and social networking needs, and our team of analysts who excel in human resources, mystery shopping, and phone training!

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

Money Mind Mapp (M3): Visit MoneyMindMapp.com for help in revolutionizing your business to help you sell more cars by tracking, projecting, and forecasting your personal sales goals!

Bradley On Demand: Automotive Sales Industry’s #1 Interactive Training, Tracking, Testing and Certification Platform. With over 7,500 training modules, our platform has everything you and your dealership needs to sell more cars, more often and more profitably!

 

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, is joined this week by special guest Robert DeGeorge, the Director of Product Consulting at VinSolutions, where they take a deep dive into the growing world of Artificial Intelligence (AI) and how AI is changing the automotive industry. AI can help automotive sales teams prioritize lead follow-up, find better leads, find more leads, and ultimately accelerate the path to purchase, but how does this work?

Robert introduces three VinSolutions AI products: Vanessa, AMP, and Automotive Intelligence, and how clients can implement these products to increase their leads. Listen in and learn how AI, VinSolutions, and Dealer Synergy can help you.

 

About Rob DeGeorge

Robert DeGeorge has worked with VinSolutions for 11 years, working his way up from Senior Product Consultant to Director of Product Consulting. Robert is an experienced automotive industry professional who's dedicated to transforming the way the world buys, sells, owns, and uses vehicles by leading teams that specialize in helping dealers leverage technology to improve their business. 

About VinSolutions

VinSolutions’ automotive software solutions integrate your systems and tools to deliver a single view of the customer across your dealership, so you can maintain relationships and make more repeat sales.

Car dealers rarely engineer CRMs, and that’s the problem VinSolutions fixes. Software developers don’t understand what it takes to sell cars every day. At VinSolutions, our developers are informed and guided by people just like you: car dealers. Our sales, support, performance management, and product management teams are all full of former dealership employees.

VinSolutions’ vision is for dealerships to change for their consumers, who are now more informed than ever.  We help dealerships show they know their consumers and want to provide them with information through more useful virtual showrooms, timely, relevant communications, and every connection consumers experience.  With more access to automotive intelligence and a deep understanding of sales processes and communications, VinSolutions helps you make every connection count.

 

About Dealer Synergy

Dealer Synergy is an Award-Winning Training, Consulting, and Accountability firm that has built the most profitable Internet Sales and Business Development departments for Automotive Dealerships across North America. Clients will have access to live support from our expertly trained Management Team, our Technology Team, to assist with all website, graphics, video production, and social networking needs, and our team of analysts who excel in human resources, mystery shopping, and phone training!

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

Money Mind Mapp (M3): Visit MoneyMindMapp.com for help in revolutionizing your business to help you sell more cars by tracking, projecting, and forecasting your personal sales goals!

Bradley On Demand: Automotive Sales Industry’s #1 Interactive Training, Tracking, Testing and Certification Platform. With over 7,500 training modules, our platform has everything you and your dealership needs to sell more cars, more often and more profitably!

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, joined by Tianna Mick, AKA T Got Your Keys, answer questions posted on the Millionaire Car Salesman Facebook Group. The Millionaire Car Salesman Facebook group is the most interactive community in the automotive industry with over 24,500 active automotive sales professionals! This free community is here to ask questions, network, and learn together.  

Join the Millionaire Car Salesman Facebook Group today! Our ever growing community is here to celebrate your highs and learn how you can be the next Millionaire Car Salesman!

 

About Tianna Mick, aka T Got Your Keys

Tianna Mick, fresh off of the showroom floor, focuses on Business Development and Industry Relations for Dealer Synergy. She was consistently the top-grossing salesperson, averaging 20+ units and generating $9K – $10K each month in personal income at only 19 years old. Tianna is globally recognized for her award-winning TGotYourKeys.com website, which was voted as the #1 Personal Website in the Automotive Industry. 

Additionally, Tianna is a NADA 2022 Speaker, Multi-time Digital Dealer Speaker, Internet Sales 20 Group Speaker, voted/awarded #1 Influential Female Car Salesperson of 2019, published in Digital Dealer Magazine, and an expert at showroom sales, lead/referral generation, customer satisfaction, and personal/business branding. Most recently, General Motors invited Tianna to speak on the importance of Diversity, LGBTQ+ Communities, Realities, & Economics in the Automotive Industry

 

About Dealer Synergy

Dealer Synergy is an Award-Winning Training, Consulting, and Accountability firm that has built the most profitable Internet Sales and Business Development departments for Automotive Dealerships across North America. Clients will have access to live support from our expertly trained Management Team, our Technology Team, to assist with all website, graphics, video production, and social networking needs, and our team of analysts who excel in human resources, mystery shopping, and phone training!

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

Money Mind Mapp (M3): Visit MoneyMindMapp.com for help in revolutionizing your business to help you sell more cars by tracking, projecting, and forecasting your personal sales goals!

Bradley On Demand: Automotive Sales Industry’s #1 Interactive Training, Tracking, Testing and Certification Platform. With over 7,500 training modules, our platform has everything you and your dealership needs to sell more cars, more often and more profitably!

 

This week on the Millionaire Car Salesman Podcast, Sean, V., Bradley, interviews Franca Vidal, the head of his client Success department at Dealer Synergy. They discuss the challenges she’s seen at dealerships in her years as the head of a department at overseas 3,700 rooftops.

Everything from challenges with HR, accountability, management, execution, and a whole lot more.

About Franca

Franca Vidal-Vamvakidis is the Performance Coach Manager and head of our Client Success Department at Dealer Synergy. With 9+ years of experience at Dealer Synergy, she is known as “Air Traffic Control” for everything Dealer Synergy. This includes Phone Training / Support, Mystery Shopping, CRM, HR, and specializes in ROI / Scorecards.

About Dealer Synergy

Dealer Synergy is an Award-Winning Training, Consulting, and Accountability firm that has built the most profitable Internet Sales and Business Development departments for Automotive Dealerships across North America. Clients will have access to live support from our expertly trained Management Team, our Technology Team, to assist with all website, graphics, video production, and social networking needs, and our team of analysts who excel in human resources, mystery shopping, and phone training!

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

Money Mind Mapp (M3): Visit MoneyMindMapp.com for help in revolutionizing your business to help you sell more cars by tracking, projecting, and forecasting your personal sales goals!

Bradley On Demand: Automotive Sales Industry’s #1 Interactive Training, Tracking, Testing and Certification Platform. With over 7,500 training modules, our platform has everything you and your dealership needs to sell more cars, more often and more profitably!

 

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley and LA Williams, break down how top salesmen optimize their sales strategies. How to maximize social media, how to talk to people, and manage expectations. What are the things that separate basic automotive sales associates from top-performing associates?

Joining Sean V. Bradley and LA Williams is Stephen Fucile, the host of The Steve Fucile Show. Stephen has sold 44 units in a single month. Stephen puts emphasis on the personal connection with the clients on a personal level and being flexible when your client is landed on the wrong car, and knowing how to shift the client's expectations. Listen in to learn some tips and tricks to up your game so you, can join the Millionaire Car Salesman status.

 

About Stephen Fucile

Stephen got this start in the Car business in 1994 in Austin, TX. He worked for several franchises and struggled for years as a young Salesman. Moving to Houston, TX, at 20 years old, turned everything around. He quickly caught footing, and something clicked. He rose to the leaderboard and maintained his work with Munday Chevrolet for 9 years. Selling over 300 cars a year for most of that time!

Eventually, moving into management and staying on for 3 more years. A New Car Directors position became available at Newly opened Toyota store, which connected him with the eLead CRM company. He signed on as a National Sales Trainer for the eDesk. Traveling the country and soaking up the experience. The last ten years have been spent in the independent space. Stephen is also launching his Podcast, The Steve Fucile Show, on January, 9th, 2023, on Youtube. 

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

Money Mind Mapp (M3): Visit MoneyMindMapp.com for help in revolutionizing your business to help you sell more cars by tracking, projecting, and forecasting your personal sales goals!

Bradley On Demand: Automotive Sales Industry’s #1 Interactive Training, Tracking, Testing, and Certification Platform. With over 8,500 training modules, our platform has everything you and your dealership needs to sell more cars, more often, and more profitably!

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley interviews a brand-new car salesman, John Oyekunle, but what sets John apart from other new employees is he's already clocked a month of training in Bradley on Demand before he got his first sales job. John credits Bradley on Demand for prepping him to sell five units in his first two days! 

How can dealerships and managers facilitate an environment encourages more sales consultants to be like John? Training is always crucial because, with training, your sales team becomes independent. They become independent in building their client book and posting on social media like Instagram, TikTok, etc. Instead of waiting for the "Up Bus." Tapping into your sales team's potential and optimizing their time with content creation, networking, and being personable with clients once they get them into the sales room to build their potential. 

 

About John Oyekunle

John Oyekunle was born in Nigeria and now lives in Miami, Florida. He’s brand new to the automotive industry and is already making his mark. John discovered the Millionaire Car Salesmen Podcast before getting his first car salesman job. He took the initiative and bought Bradley on Demand to learn everything he could about the industry. John walked into Infiniti and got hired on the spot!! On his first day on the showroom floor, he sold 2 cars! John is a success story in the making!

 

About Sawgrass Infiniti 

The Sawgrass INFINITI Commitment to Service with our long-standing commitment to customer service, we've earned our reputation in the Tamarac, Florida, area as the premier INFINITI dealership. We also serve our customers in Plantation, Sunrise, Davie, and Cooper City. At Sawgrass INFINITI, our goal is to help you find a new INFINITI or maintain your used INFINITI vehicle.

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

Money Mind Mapp (M3): Visit MoneyMindMapp.com for help in revolutionizing your business to help you sell more cars by tracking, projecting, and forecasting your personal sales goals!

Bradley On Demand: Automotive Sales Industry’s #1 Interactive Training, Tracking, Testing and Certification Platform. With over 7,500 training modules, our platform has everything you and your dealership needs to sell more cars, more often and more profitably!

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley goes international with Marcos Lima, a Pre-Owned Sales Manager in Winnipeg, Canada. What is the best mindset for Salesmen and women to have? How can new salespeople in the automotive industry start building their book of business?

Marcos Lima breaks down how car salesmen and saleswomen can go from recruiting to developing their own brand and social media presence to market themselves to the masses. Managers can’t let the sales team skate by on excuses, but managers also have to change their perspective and remember, “People aren’t disposable.” Listen in for more tips on making your dealership more attractive to potential new employees and strengthening your current sales team.

 

About Marcos Lima

Marcos Lima grew up in Brazil and has been working in the automotive industry pretty much since he moved to Winnipeg, Canada, back in 2015. As a newcomer with a foreign Law Degree, Marcos found it challenging to find a job. Before landing his first job as a salesman for a local pre-owned dealership, after a couple of months of looking around, he worked for a carwash for a few weeks.

Marcos landed his first salesman job and went on to sell over 100 vehicles before he was promoted to Sales Manager in my first year, where he stayed for 3 years. Marcos was then invited to work for Murray Jeep Ram Winnipeg as a Pre-Owned Sales Manager and has been there since May 2018. Marcos recently accepted a post-graduation course with Canadian Dealer Academy that will lay the ground for a future GM position (similar to NADA in the US). Marcos may not be a millionaire yet, but the auto industry has allowed him to go from minimum wage to six figures

 

About Murray Jeep RAM Winnipeg

Murray Jeep RAM Winnipeg has been around since 1926, the Murray family has been selling vehicles to families throughout Canada. It started with one dealership in a small town in Manitoba and has grown to become the largest family owned and operated dealer group in Canada with 31 dealerships from Coast to Coast. Employing over 1000 professionals, the company is owned and operated both by 3rd generation Murray's alongside those who have worked their way to become partners. The dealers within the Murray Auto Group are very active within their communities where "Our Reputation is Your Guarantee".

The Murray Family has based their business on treating their customers and employees fairly and ensuring they provide a superior sales and service experience. Dedication to their customers and employees has earned the Murray Group numerous awards, including Canada's Top 100 Employers and Canada's 50 Best Managed Companies.

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

Money Mind Mapp (M3): Visit MoneyMindMapp.com for help in revolutionizing your business to help you sell more cars by tracking, projecting, and forecasting your personal sales goals!

Bradley On Demand: Automotive Sales Industry’s #1 Interactive Training, Tracking, Testing and Certification Platform. With over 7,500 training modules, our platform has everything you and your dealership needs to sell more cars, more often and more profitably!

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley is live at Chrysler of Lawrenceburg, interviewing Nelson Lyles, a General Manager and Managing Partner at Chrysler of Lawrenceburg. Have you ever wondered what makes a good car salesman? Who thrives working at a dealership? How do people break into the automotive industry?

Everyone has the opportunity to make millions of dollars in the automotive industry, no matter their age, race, gender, or background. The car business is very good to its people even as the world enters the year 2023, where the new reality is constant training on the road to the sale, how to properly qualify a prospect, and how to identify: wants wishes, & expectations setting determined people up for success. Listen in for more information and tips from these fountains of knowledge!

 

About Nelson Lyles

Nelson Lyles started his automotive journey after being honorably served in the US Navy for 20 years. Nelson has taken his military experience and brought it to the automotive industry, where he has grown to be a Managing Partner at Chrysler of Lawrenceburg, Chief Executive Officer at Net Profit Group LLC, and Co-Chairman for the Road to Excellence Scholarship Foundation.

 

About Chrysler of Lawrenceburg

Chrysler of Lawrenceburg is proud to be an active part of the community and provide our greater Lawrenceburg, Kentucky customers with a car-buying or service experience they will not forget. Our goal is to help you find the best car for your needs, ensure you get the right deal on it, and then keep it running for years and years.

Our inventory of Chrysler, Dodge, Jeep, and RAM vehicles has something for everyone. It does not matter if it's a sturdy RAM 1500, a rugged and iconic Jeep Wrangler, a stylish and powerful Dodge, or even if a trusted Chrysler sedan is what you need, Chrysler of Lawrenceburg will have it. We also have a large inventory of Used Cars, SUVs, and Trucks, from trusted manufacturers, so we're sure to help you find the right one for you. 

We also understand the importance of quality service. Our Service Department knows exactly how to keep your vehicle running better for longer. From oil changes and tire rotations to brakes, steering, and Official Mopar Performance upgrades, we are here for you. We only work with genuine Mopar parts for Chrysler, Dodge, Jeep, and RAM vehicles. At Chrysler of Lawrenceburg, you will get clear answers as quickly as possible.

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

Money Mind Mapp (M3): Visit MoneyMindMapp.com for help in revolutionizing your business to help you sell more cars by tracking, projecting, and forecasting your personal sales goals!

Bradley On Demand: Automotive Sales Industry’s #1 Interactive Training, Tracking, Testing and Certification Platform. With over 7,500 training modules, our platform has everything you and your dealership needs to sell more cars, more often and more profitably!

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley interviews Cody Carter, the #1 Car Salesman in the US with a record of $1,092,000 in personal income in 2022. Cody breaks down how he has excelled through the inventory shortage.

How has Cody mastered the art of selling? How can you Sell Cars Like Cody? What secrets can you learn from Cody Carter? Listen in to learn how to use Cody’s expertise to boost your own numbers.

 

About Cody Carter

Cody Carter has been in automotive sales for the last 10+ years and has earned himself the title of #1 Salesman in the Nation. He currently is the Internet Sales Manager at Tustin Toyota with his own Toyota webpage, Cody’s Tustin Toyota, and platform, SellLikeCody. Cody took initiative and drove his own personal traffic to his website retracauto.com, his last name spelled backwards, and now is: Cody’s Tustin Toyota. Cody has built his brand, Retrac Auto, and surpassed the rest of the country in car sales! 

 

About Tustin Toyota

Tustin Toyota offers many automotive products and services. From new Toyota cars to used cars in Orange County, CA, Tustin Toyota knows anyone looking for a new or used car in Tustin, will find something at our Orange County, CA, Toyota dealership serving Santa Ana. The dealership carries the complete line of new Toyota models, including the 2022 Camry, 2022 Avalon, 2022 Tacoma, 2022 Prius and 2022 Corolla, making them a great choice for a Toyota in Orange County - serving the Anaheim and Santa Ana area.

Services include trusted service and auto repair, original accessories and auto parts, and superior financing and car loans for Tustin and Anaheim area customers.

Tustin Toyota is also a proud member of the Automotive Club of Southern California and are recognized by AAA.

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

Money Mind Mapp (M3): Visit MoneyMindMapp.com for help in revolutionizing your business to help you sell more cars by tracking, projecting, and forecasting your personal sales goals!

Bradley On Demand: Automotive Sales Industry’s #1 Interactive Training, Tracking, Testing and Certification Platform. With over 7,500 training modules, our platform has everything you and your dealership needs to sell more cars, more often and more profitably!

In this episode of the Millionaire Car Salesman Podcast, LA Williams and Sean V. Bradley tackle a heavy question within the automotive industry: Dealership Pay Plans! They get into what constitutes a good verses a bad pay plan and how professionals in the industry can effectively navigate them for maximum benefit. 

"I rather see someone in an environment where they have the opportunity, the respect, and are working in a setup that aligns with their financial goals."
– Sean V. Bradley

Both LA and Sean emphasize the importance of understanding dealership environments rather than just focusing on the pay plan itself as the path to financial success! Williams introduces the episode with an appeal to listeners for feedback on audio improvements, setting up an engaging conversation for the audience. 

"Money is a seed; you plant it somewhere and it grows. That's the whole purpose of money." – LA Williams

The discussion provides a deep dive into various components of dealership pay plans, including commissions, draws, low commission rates, packs, front-end and back-end grosses, spins, spiffs, and bonuses. Sean V. Bradley highlights the significance of comprehending these elements and how they interconnect with overall earnings potential. He stresses the importance of choosing the right dealership environment and the value of embracing a mindset geared towards high performance and success, ultimately guiding listeners towards becoming better car sales professionals. 

The episode culminates with thoughts on how to work synergistically with dealerships to optimize pay plans effectively, and LA Williams underscores the role of preparation, training, and responsible financial tracking.

 

Key Takeaways:

✅ Focus on Training and Guarantees: Understanding draw, training pay, and guaranteed compensation is crucial before assessing commission rates and other pay plan components.

✅ Valuing Transparency: Ensure that your dealership provides clear commission sheets and wash sheets to avoid disputes and misunderstandings.

✅ Spiffs and Spins for Extra Earnings: Familiarize yourself with dealership and manufacturer incentives like spiffs and spins to enhance your income.

✅ Track Your Performance: Maintain detailed records of your sales, commissions, and other earnings to avoid financial discrepancies and strategize effectively.

✅ Work Your Pay Plan: Invest time in understanding and maximizing each aspect of your pay plan to ensure you’re leveraging every potential income stream thoroughly.

 

 

About Sean V. Bradley, CSP

Sean V. Bradley, CSP is an entrepreneur, published best-selling author, speaker and award-winning international trainer. He is a 17-time NADA/ATD convention speaker, FranklinCovey Certified Facilitator and has earned the coveted “CSP” designation in the National Speakers Association. Sean is also a member of the elite “Million Dollar Speakers Group” in the NSA and a state association speaker and trainer. He has spoken at over 500 NCM and NADA 20 Groups. Sean started Dealer Synergy over 20 years ago, but has been in the automotive industry for over 25 years. Sean and his Dealer Synergy team are a 16-time Dealers’ Choice Award Winner for being the “Best of the Best Internet Sales Trainer” and “Mobile Media Provider” in the Automotive Sales Industry. 

Sean has personally trained over 100,000 Automotive Sales Professionals in 3,900 unique rooftops. However, he literally influences hundreds of thousands of professionals, in and out of the Automotive Sales industry, all over the world, through: his over 4,000 published articles, his best-selling book “Win the Game of Googleopoly”, over 9,500 videos published online, and through Radio Station soundwaves by Hosting the globally recognized Against All Odds Radio Show currently airing in Washington DC, Atlanta, Cleveland, Rochester, and Los Angeles, and the 'internet buzzing' Millionaire Car Salesman Podcast reaching over 1 million downloads! Additionally, Sean is the creator of the Millionaire Car Salesman Facebook Group, with a membership count of 28,500+ automotive professionals.

 

About LA Williams

LA Williams is the Vice President of Dealer Synergy. He has 15+ years of automotive sales experience and has made it his mission to help, educate and level up anyone he comes in contact with. LA once started as a frontline analyst for the organization, but quickly worked his way through the ranks to most recently landing him his current role of Vice President and an official company partner. Although LA holds an executive position with Dealer Synergy, he is completely “hands-on” with the Dealer Synergy family of programs. LA is the preeminent subject master on “Phone Sales” in the Automotive Sales Industry and has earned the nickname and title of “The Blind Phone Master”. LA has been blind for 35+ years and has focused his energy on the art of sound, tone, and inflection. With his inability to see and only hear, he can solely judge a person’s phone abilities and verbal tools based on what they say and how they say it. This makes him the perfect coach and phone sales expert on planet Earth. LA has trained thousands of Automotive Sales professionals, Internet / BDC professionals, Sales Managers, General Managers and Dealer Principals on how to dominate the phones with his “The Blind Phone Master’s Phone Sales Mastery” strategies. Furthermore, LA is an NADA Convention Speaker and a frequent 20 group speaker, including the official Internet Sales 20 Group . In addition to his training and speaking engagements, LA is the official co-host of the globally known Millionaire Car Salesman Podcast and a moderator of the Millionaire Car Salesman Facebook Group.  

LA is also a very successful music producer. He has produced tracks for Dr. Dre, Lil Wayne, Katy Perry, Karina Bradley, and scores more. In addition to having worked with some of the best in the music industry, LA has worked in movies. He was even the voice for Jigsaw in 4 of the SAW movies! LA has taken his music producer, audio, and voice talent to bring a strong form of “entertrainment” to the industry and has blessed us with many motivating and fun remix tracks, applicable to the automotive sales industry.

 

 

Navigating Car Sales Pay Plans: Unlocking Hidden Revenues

Key Takeaways:

• Understanding and maximizing your pay plan involves more than just knowing the basic commissions; it requires a strategic approach to dealership incentives and manufacturer programs.

• The significance of starting with guaranteed pay structures for new salespeople can prevent attrition and financial hardship, ensuring a fairer and more supportive work environment.

• Spiffs and spins represent lucrative supplemental income opportunities that can boost earnings when appropriately targeted and leveraged.

The world of car sales is complex, with compensation plans that require more than just a basic understanding to truly maximize one’s earnings potential. In a recent discussion featuring LA Williams and Sean V. Bradley, these intricacies were explored in-depth, unveiling crucial insights into how auto sales professionals can decode their pay plans and work their strategies effectively to bolster their earnings. Key themes emerged from this discussion that shed light on not only understanding but also maneuvering through pay plans to realize better financial outcomes.

  Demystifying Automotive Pay Plans

For the newcomer or even seasoned veteran in car sales, a pay plan is often shrouded in mystery. Sean V. Bradley argues that, "It's not about the pay plan… but the dealership that you're at." This sets the tone for understanding that environment and opportunity sometimes outweigh a perfect commission structure. When contemplating a position, one should probe beyond superficial numbers and consider the dealership's overall ethos and opportunity for personal growth.

Bradley emphasizes not settling for flat fee structures in favor of opportunities to earn on gross, either on the front or back-end. "If you've got the skills to pay the bills," leveraging a dealership that allows for gross-based commissions can be increasingly rewarding. However, accessing back-end gross (percentages of financial products sold) requires understanding and capitalizing on additional compensation streams like aftermarket parts and warranty products. As he explains, "Don't get distracted with the carrot… Find the best deal for you."

This journey begins with choosing the right kind of dealership—one where strategies align with incentive structures to work your pay plan comprehensively. The roadmap includes understanding potential spins and spiffs and looking beyond immediate numbers.

  The Importance of Guaranteed Income for New Salespeople

Transition periods for new salespeople can be turbulent without a guaranteed pay structure. Such structures allow for "proper training, strategy, and opportunity" before plunging into a commission-only environment—a space where new hires often find themselves underwater without training pay.

Understanding the nuance between a draw and guaranteed pay can ward off future stress. At some dealerships, "you could owe the dealership money," creating the undesirable cycle of jumping from dealership to dealership. Establishing a knowledge base and advocating for fairer, initial compensation ensures not only individual success but sustainability for dealerships in reducing turnover.

Williams expounds on this notion by suggesting questions candidates should explore during interviews. Questions encompassing what the guarantee entails and policies regarding training pay ensure new hires are not disadvantaged in unfamiliar territory. Emphasizing, "I want to educate myself on how to work and understand you; help me understand so I can work my own plan, which in turn serves the dealership," provides a roadmap to this common challenge.

  Leveraging Spiffs and Spins for Additional Profit

Supplementing income intelligently through spiffs and spins is a game-changing opportunity for profit maximization. Traditionally, spiffs act as quick incentives for additional tasks or goals inside a dealership, often embracing creative configurations beyond merely selling units.

Spins, a domain exclusive to franchise dealerships, offer an entirely separate avenue through manufacturer-backed commissions—encouraging variety and volume in sales pushes. Bradley notes, "I used to make thousands and thousands of dollars extra. It’s like supplemental income." Savvy salespeople learn to utilize CRM tools to drill down into customer databases and strategically target high-spin vehicles or special categories yielding these fruits.

The key is knowledge-sharing and staff empowerment, ensuring a clear understanding of potential earnings. Dealerships, in turn, fortify their workforce by building trust, offering consistent information flows, and aligning staff incentives with dealership goals—ultimately creating a culture that thrives on success.

Through an intrinsic understanding of pay plan workings, including guarantees, spiffs, spins, dealer strategies, and personal goals, sales professionals navigate toward success. In the ever-evolving automotive landscape, this knowledge not only benefits individuals but ultimately propels dealerships into prosperous, symbiotic relationships with their staff.

In a world where the typical salesperson is making a base average yet someone like Cody Carter—a figure showcased within their industry context—is realizing million-dollar earnings, comprehension of these themes promises a pathway to exceptional industry success. Understanding the vast opportunities within car sales pay plans dictates a salesperson's financial trajectory far more than mere percentages on paper might first suggest.

 

 

Resources:

Podium: Discover how Podium's innovative AI technology can unlock unparalleled efficiency and drive your dealership’s sales to new heights. Visit www.podium.com/mcs to learn more!

 

NCC: Credit-Driven Retailing - NCC delivers industry-best credit-driven retailing for auto dealerships, combining a powerful credit and compliance engine and fully integrated CRM/Desking platform for maximum profitability.

 

Complete CRM: Complete CRM is a streamlined, all-in-one system that simplifies your dealership software and processes so you can manage every aspect of your operation with ease; from tracking and following up on leads, desking deals, managing inventory, marketing to your customers, and more.

 

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

 

The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry! With over 28,000 members, gain access to successful automotive mentors & managers, the best industry practices, & collaborate with automotive professionals from around the WORLD! Join The Millionaire Car Salesman Facebook Group today!

 

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By:

Podium: Elevating Dealership Excellence with Intelligent Customer Engagement Solutions. Unlock unparalleled efficiency and drive sales with Podium's innovative AI technology, featured proudly on the Millionaire Car Salesman Podcast. Visit www.podium.com/mcs to learn more!

 

NCC: Powered by proprietary solutions such as Intelligent Credit Engine™ and LenderSelect™, NCC transforms the car-buying experience for dealers and their customers. From compliance and lender selection to CRM and desking, to marketing and data mining—NCC integrates them all in a single, seamless platform to deliver better customer experiences, maximum efficiency and maximum profit.

 

Complete CRM: As an innovative leader in the industry for the last 30 years, Complete CRM is designed to give your dealership the competitive edge in a demanding marketplace. Powered by Complete Credit™ and award-winning desking, Complete CRM™ is the industry’s only credit and compliance-enabled CRM that lets dealers achieve maximum profitability on every deal. Built on modern technology, Complete CRM seamlessly integrates credit, compliance, inventory, data mining, lead generation, enterprise functionality, and customized reporting in one tool with a single login.

 

Dealer Synergy: The #1 Automotive Sales Training, Consulting, and Accountability Firm in the industry! With over two decades of experience in building Internet Departments and BDCs, we have developed the most effective automotive Internet Sales, BDC, and CRM solutions. Our expertise in creating phone scripts, rebuttals, CRM action plans, strategies, and templates ensures that your dealership's tools and personnel reach their full potential.

 

Bradley On Demand: The automotive sales industry’s top Interactive Training, Tracking, Testing, and Certification Platform. Featuring LIVE Classes and over 9,000 training modules, our platform equips your dealership with everything needed to sell more cars, more often, and more profitably!

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley and Tianna Mick, AKA T Got Your Keys, answer questions from a member of the Millionaire Car Salesman Facebook Group. Do you have a question you would like to ask the pros? Make sure you’re part of the Millionaire Car Salesman.

Nick Alexander has been a showroom sales consultant for just over a year and a half. As a follower of the Millionaire Car Salesman Podcast, Nick had questions for Sean that everyone should know the answers to. Curious? Listen to the full podcast to get the answers you want! 

About Nick Alexander

Nick’s journey began when he transitioned from a construction job to a showroom sales consultant. 

About Spurr 

Spurr Dealerships continues to stay true to its commitment to be a family business that centers on each customer leaving completely satisfied with their purchase and service. Founded by Dan and Randy in 2001, each having more than 15 years in the car business under their belts before they opened their doors ­­– many of which were spent in management.

Following in their father Rick Spurr’s footsteps, Dan and Randy maintain their small, family atmosphere, never ignoring a customer’s needs with staff working tirelessly to solve any problem. In the beginning the brothers sold Chevrolet, Buick, Pontiac, GMC and Oldsmobile on location, but over the years they have adjusted to carry what they deemed were safer and more in-demand models. In 2006, the Pontiac-Buick-GMC showroom was renovated, and Spurr Dealerships began selling and servicing Subaru vehicles. Another renovation came in 2014, as Spurr Dealerships worked to meet the new Chevrolet Brand Identity.

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

Money Mind Mapp (M3): Visit MoneyMindMapp.com for help in revolutionizing your business to help you sell more cars by tracking, projecting, and forecasting your personal sales goals!

Bradley On Demand: Automotive Sales Industry’s #1 Interactive Training, Tracking, Testing and Certification Platform. With over 7,500 training modules, our platform has everything you and your dealership needs to sell more cars, more often and more profitably!

This week on the Millionaire Car Salesman Podcast, LA Williams answers the big and small questions from the Millionaire Car Salesman Facebook Group. What are the habits of the 40+ car person? How do 40+ car people market themselves on social media? What are the tricks to putting yourself out there to get noticed in your community?Are you starting your conversations the right way in every aspect of your life?

Joining LA Williams to share their own experiences are Tianna Mick, AKA T Got Your Keys, and Malik “Yung Jedi” Bronner. Do you have questions of your own that you want answered? If you’re currently in the automotive industry join the Millionaire Car Salesman Facebook group today!

 

About Tianna Mick, aka T Got Your Keys

Tianna Mick, fresh off of the showroom floor, focuses on Business Development and Industry Relations for Dealer Synergy. She was consistently the top-grossing salesperson, averaging 20+ units and generating $9K – $10K each month in personal income at only 19 years old. Tianna is globally recognized for her award-winning TGotYourKeys.com website, which was voted as the #1 Personal Website in the Automotive Industry. 

Additionally, Tianna is a NADA 2022 Speaker, Multi-time Digital Dealer Speaker, Internet Sales 20 Group Speaker, voted/awarded #1 Influential Female Car Salesperson of 2019, published in Digital Dealer Magazine, and an expert at showroom sales, lead/referral generation, customer satisfaction, and personal/business branding. Most recently, General Motors invited Tianna to speak on the importance of Diversity, LGBTQ+ Communities, Realities, & Economics in the Automotive Industry.

 

About Malik Bronner

Starting at Dealer Synergy over three years ago as a call analyst, Malik “Yung Jedi” Bronner has worked his way up the ranks to the position of Performance Coach at Dealer Synergy and a Tier 1 National Trainer. Not only is he one of the top performance coaches  and phone process trainers on the Dealer Synergy team, but he also hosts “The Yung Jedi Counsel”, a weekly free training session for the automotive community.

 

About Dealer Synergy

Dealer Synergy is an Award-Winning Training, Consulting, and Accountability firm that has built the most profitable Internet Sales and Business Development departments for Automotive Dealerships across North America. Clients will have access to live support from our expertly trained Management Team, our Technology Team, to assist with all website, graphics, video production, and social networking needs, and our team of analysts who excel in human resources, mystery shopping, and phone training!

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

Money Mind Mapp (M3): Visit MoneyMindMapp.com for help in revolutionizing your business to help you sell more cars by tracking, projecting, and forecasting your personal sales goals!

Bradley On Demand: Automotive Sales Industry’s #1 Interactive Training, Tracking, Testing and Certification Platform. With over 7,500 training modules, our platform has everything you and your dealership needs to sell more cars, more often and more profitably!

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley and LA Williams continue the attrition conversation. Now that you've hired your new team member, what are you going to do for onboarding to get that team member to be productive? How extensive is your onboarding process? Three days? A week? Is that enough? Have you continued your current sales team training? Your onboarding process sets new team members up for success so that they can flourish! Keeping up with the training will improve your sales, team morale, and the dealership's culture.

 

How can you do this at your dealership? Sean Bradley lays out how to maximize your staff’s potential!

 

About Dealer Synergy

Dealer Synergy is an Award-Winning Training, Consulting, and Accountability firm that has built the most profitable Internet Sales and Business Development departments for Automotive Dealerships across North America. Clients will have access to live support from our expertly trained Management Team, our Technology Team, to assist with all website, graphics, video production, and social networking needs, and our team of analysts who excel in human resources, mystery shopping, and phone training!

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

Money Mind Mapp (M3): Visit MoneyMindMapp.com for help in revolutionizing your business to help you sell more cars by tracking, projecting, and forecasting your personal sales goals!

Bradley On Demand: Automotive Sales Industry’s #1 Interactive Training, Tracking, Testing and Certification Platform. With over 7,500 training modules, our platform has everything you and your dealership needs to sell more cars, more often and more profitably!

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley and LA Williams break down one of the most critical things dealerships face: Attrition. Many dealerships struggle to hire, train, and retain staff. Commonly people think low pay is the main cause behind retention problems, but is it really?

When Hiring and training employees there are multiple things you have to keep in mind. The top three reasons people move on is because one of their needs isn’t being met: people work for recognition and praise, but the number one thing people look for is appreciation! Beyond that, what are you pouring into your team from a training perspective? Are you having job fairs at high schools or community colleges? Have you considered hiring interns? Are you going online to social media to find local talent? Listen in for more tips and tricks to improve your dealership’s HR strategy.

 

About Dealer Synergy

Dealer Synergy is an Award-Winning Training, Consulting, and Accountability firm that has built the most profitable Internet Sales and Business Development departments for Automotive Dealerships across North America. Clients will have access to live support from our expertly trained Management Team, our Technology Team, to assist with all website, graphics, video production, and social networking needs, and our team of analysts who excel in human resources, mystery shopping, and phone training!

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

Money Mind Mapp (M3): Visit MoneyMindMapp.com for help in revolutionizing your business to help you sell more cars by tracking, projecting, and forecasting your personal sales goals!

Bradley On Demand: Automotive Sales Industry’s #1 Interactive Training, Tracking, Testing and Certification Platform. With over 7,500 training modules, our platform has everything you and your dealership needs to sell more cars, more often and more profitably!

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley brings back a Millionaire Car Salesman fan favorite, the Head of Automotive for BomBBomb, LLC, Shane Ryan. Shane’s superiority and specialty with video communications are second to none; with that being said, and especially with the market readjusting, he was brought back onto the podcast to discuss the importance of video utilization!

Video Communication increases lead/prospect engagement by 87%, and 57% of prospects respond faster when using proper video communication. Bottomline: the more unique conversations, the more units sold! Throughout the episode, Sean and Shane break down the various strategies every dealer needs to have when using video and the importance of inputting touches of personalization throughout the video communication process. 

Does your store have the proper video utilization strategy? When was the last time your team evaluated and assessed your video content? Answer these questions and more by tuning in. 

 

About Shane Ryan

Believe it or not but Shane started his career as an Epidemiologist for the Centers for Disease Control and Prevention! He was on the frontline of stopping the spread of communicable disease epidemics and he decided to make a deeper impact which led to a change of careers in his early 20s and got his start in Software in 2015 at BombBomb, Inc. Shane started in Client Care and quickly became a team lead, transitioned to create the SDR team where his training and assistance led to a 350% increase in demo sets and an astounding 88% hold rate. He transitioned into Inside Sales holding the tops sales spot for 3 years in a row when he decided to move to Mid Market/Enterprise Sales where he maintains as a top sales producer and holds the largest single deal record at BombBomb. 

It's all about relationships for Shane. These are all just numbers, what wakes Shane up in the morning is that he knows he is making a difference in the businesses that he serves. Shane has sent over 10,000 personal videos and believes that Human Centered communication in outbound processes is going to help companies break through the digital noise that fills so many people's inboxes. Shane's creative ability to put himself in his client's shoes is what makes him someone you want to work with!

 

About BombBomb

Convert more leads, shorten the sales cycle, and close more opportunities faster! BombBomb's video messaging gets you face to face with the people who matter most. With over 60+ Integrations, BombBomb is as easy to install and setup as it is to use everyday! Simply increase consumer engagement by using video to connect face to face with your prospects. Build client and referral partner relationships, save time, and add a human touch with BombBomb video email and video text messages!

Visit www.BombBomb.com/DealerSynergy/ for more information and access to unlock Dealer Synergy’s Exclusive BombBomb Discount! Try Bombbomb today and lead your team into the new ‘tomorrow’ of video!

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

Money Mind Mapp (M3): Visit MoneyMindMapp.com for help in revolutionizing your business to help you sell more cars by tracking, projecting, and forecasting your personal sales goals!

Bradley On Demand: Automotive Sales Industry’s #1 Interactive Training, Tracking, Testing and Certification Platform. With over 7,500 training modules, our platform has everything you and your dealership needs to sell more cars, more often and more profitably!

This week on the Millionaire Car Salesman Podcast, LA Williams discusses setting goals and raising goals and expectations for yourself so you can keep growing! The worst thing to do is to meet your first goal and coast through the rest of your month. The more work you put in, the more success you’ll receive in return.

Joining LA this week is Nicole Andrews from Bob Ruth Ford in Dillsburg, PA. Nicole’s automotive journey is just beginning, but she has sold 60 cars in her sixth month of working in the automotive industry. Nicole’s journey began by learning the automotive industry through Dealer Synergy training classes, modules, and one on one lessons and roleplaying with her coworkers. Listen in to find out how Nicole harnessed her training to sell 60 cars in her sixth month working in the automotive industry. Be sure to tune in to the end for the latest remix by Young Jedi “The 10 Core Commitments”.

 

About Nicole Andrews

Nicole Andrews is still new to the automotive industry, starting her automotive journey in May 2022. Nicole has always been in sales since she started working at 16 years old. Nicole considers herself a people person who thrives on meeting and connecting with new people. Nicole loves learning new things daily and credits her fantastic group of coworkers and friends for her growth and success!

 

About Bob Ruth Ford

Bob Ruth Ford is on a mission to change your perception of the car-buying experience. Think of all the things you hate about buying a car: The price haggling, the games, all the hours spent wasted at the dealership. Now, imagine the OPPOSITE: That’s the Bob Ruth Ford VIP Experience. We’re committed to honesty, transparency, and respect for our customer’s time. It’s the reason we have 2,400+ customer reviews with an average 4.6 stars.

We service all makes & models. To make your life a little easier, we offer pick-up and delivery. We also have a free shuttle service that can take you back and forth. Coming in for warranty work? Ask about our loaner cars. And, if you ever need financing for a repair, we have you covered with our 6-month, interest-free payment option. Schedule service today!

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

M3: Visit moneymindmap.com  for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP, discusses the success dealerships found during the pandemic till now. Specifically, methods surrounding competitive pricing, shipping cars to customers, hand-selecting cars from all over the company to get the best-looking second-hand inventory, and how to use personal contacts to improve your business!

Joining Sean this week is Brandon Stewart, General Manager of Lloyd Belt Automotive in Eldon, MO. Brandon shares his knowledge of putting his dealership back on the map. From partnering with a local shipping company to harnessing VinCue to price his vehicles to be in the top 1% in the country! Brandon approaches each vehicle for the best price and condition to make the best investment for his dealership. Listen in to discover more ways to keep your customers in mind, so they keep coming back!

 

About Brandon Stewart

Brandon Stewart has been in the automotive industry his whole life! Growing up in Eldon, MO, the school bus used to drop him off at his father’s car lot every day after school, where he learned at his father’s knee to not only identify the best cars but to listen to the customer’s needs. Brandon moved up in the automotive industry using his family experience and work ethic to land his current job as the GM of Lloyd Belt Automotive. He aims to provide clients and customers with the best service, products, and customer service no matter where the client is located.

 

About Lloyd Belt Automotive 

Lloyd Belt Automotive has been serving the Eldon and Lake of the Ozarks, MO areas for many years as a full service pre-owned vehicle dealership. Our extensive inventory of certified pre-owned vehicles that includes SUVs, vans, pickup trucks, and RVs as well as our service department that offers tire repairs, routine maintenance, brake servicing and more makes Lloyd Belt Automotive your one stop shop for all your car needs. We're just like a new car dealership, without the new vehicles!

Our experienced sales staff is available to help you make an informed decision, and our friendly financing, service, and parts departments are prepared to make sure your experience is outstanding.

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

M3: Visit moneymindmap.com  for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP, interviews a rising star McKenna Giencke, Sales Manager at Timber Ford of Hayward, with over 300+ sales. McKenna speaks about her success in the automotive industry and how she has fast-tracked her experience in just over a year and a half.

There are 8 ways for salespeople to sell more cars: walk-ins, phone ups, internet ups, b-backs, prior/orphan owners, service conversions, referrals, and prospecting. McKenna dives into the ways she uses these 8 key prospecting methods to sell over 30 cars in one month, so you too can fast-track your sales experience. 

 

About McKenna Giencke 

McKenna Giencke started in automotive sales on February 1, 2021, having no prior experience, but was ready for a change when she got the text from Timber Ford of Hayward. McKenna immersed herself in the automotive industry, learning every aspect of the business, moving up to fill in for the Finance Manager when she was gone and filling in for the Sales Manager when he was gone. You’ll rarely find McKenna just sitting at her desk! McKenna prides herself on always taking the best care of her customers and never being outworked. McKenna has been putting a lot of time into making key toss videos in building her personal brand around the hashtag #McKennaMadeItHappen.

 

About Timber Ford of Hayward 

At Timber Ford of Hayward, in Hayward, Wisconsin, their commitment to excellence does not end with the sale, though. To ensure a positive ownership experience, we staff an onsite auto service and repair department. And for those of you who prefer to perform your own work, we also maintain a vast collection of auto parts for sale in Hayward. Timber Ford of Hayward truly has every one of your automotive needs covered. The only question left now is how we can best serve you. To take advantage of any one (or more) of our services, be sure to contact us today. Or, stop by and see us in person at 16826W Hwy 63 S Hayward, Wisconsin today. 

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

This week, the Millionaire Car Salesman Podcast is hosted by the one-and-only 'Blind Master' L.A. Williams! L.A. discusses with Tianna Mick, AKA T Got Your Keys, on her 'Automotive Road Show'! During October, Tianna spent the last month traveling around the country from one automotive conference after the next. 

The first stop was in Miami, Florida, for the annual National Association of Minority Automobile Dealers (NAMAD) Conference, where we get a behind-the-scenes look at the week-long event. Dealer Synergy's Founder, Sean V. Bradley, keynoted the conference and introduced the automotive industries first projecting, forecasting, and daily activity software - The Money Mind Mapp! The Dealer Synergy team exhibited and connected with the top minority automotive professionals across the nation.

Next, LA Williams dives into the Digital Dealer Las Vegas 2022 experience! Tianna Mick presented her session: How Your Community Can Become Your Greatest Asset. After detailing the session's key takeaways, the two discuss a technical difficulty that could have turned the presentation into a DISASTER… Luckily the audience didn't have a clue. 

The final stop on the Automotive Road Show led us to sunny Scottsdale, Arizona, where Tianna attended the exclusive Ally A-List Summit! She was thrilled to receive a fully paid scholarship to the Ally Academy to be educated on overall dealership operations and proper management techniques. 

 

Close your eyes, listen closely, and you'll feel like you were on tour too!

Follow this link to read our personal blogs detailing the events: https://dealersynergy.com/blog-2/

 

About Tianna Mick, aka T Got Your Keys

Tianna Mick, fresh off of the showroom floor, focuses on Business Development and Industry Relations for Dealer Synergy. She was consistently the top-grossing salesperson, averaging 20+ units and generating $9K – $10K each month in personal income at only 19 years old. Tianna is globally recognized for her award-winning TGotYourKeys.com website, which was voted as the #1 Personal Website in the Automotive Industry. 

Additionally, Tianna is a NADA 2022 Speaker, Multi-time Digital Dealer Speaker, Internet Sales 20 Group Speaker, voted/awarded #1 Influential Female Car Salesperson of 2019, published in Digital Dealer Magazine, and an expert at showroom sales, lead/referral generation, customer satisfaction, and personal/business branding. Most recently, General Motors invited Tianna to speak on the importance of Diversity, LGBTQ+ Communities, Realities, & Economics in the Automotive Industry.

 

About Dealer Synergy

Dealer Synergy is an Award-Winning Training, Consulting, and Accountability firm that has built the most profitable Internet Sales and Business Development departments for Automotive Dealerships across North America. Clients will have access to live support from our expertly trained Management Team, our Technology Team, to assist with all website, graphics, video production, and social networking needs, and our team of analysts who excel in human resources, mystery shopping, and phone training!

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, L.A Williams reaches back into the Against All Odds Radio Show archives where Sean V. Bradley, CSP, L.A. Williams, and Jarrod Glandt, President of Grant Cardone Enterprise and how Jarrod’s life has changed in the past ten years.

Sales people have been coached for years to rely on themselves, but everything is about perspective. Jarrod subscribes to the idea that there are three rules to making money especially for sales professionals. 

1. Learn how to make money
2. Learn how to keep money
3. Learn how to multiply money

Sean and Jarrod discuss ways to make money and the different ways you can stack money. 

 

About Jarrod Glandt 

Jarrod grew up in the middle class in San Diego, California, where his dad always ran motorcycle dealerships. Jarrod cut his teeth selling advertising in AutoTrader magazine, becoming the #2 rep in the country. He was the youngest rep in the country, making $200,000 a year, but when he began partying all the time... everything began to spiral out of control. On impulse, Jarrod quit his job, and the money stopped. It was the lowest of lows. One wrong decision after another had Jarrod living at a friend’s house. Everything changed when his dad sent him a link to Grant Cardone. Jarrod devoured every piece of content he could find online before calling the office every day for a month to get an interview. Eventually, they hired him, and the grind began. Jarrod hasn’t looked back since. President of Grant Cardone Enterprises, Jarrod still hasn’t stopped and keeps pushing himself to do better for himself and his family. 

 

About Grant Cardone Enterprises 

Built by the number-one sales trainer in the world and founder of the 10X movement, Grant Cardone Enterprises has become one of the most trusted names in the sales industry. Grant Cardone Enterprises has helped companies expand sales, increase transaction profitability, and reduce turnover by disrupting the status quo and implementing proven, industry-leading processes through management and training technology. This cutting-edge, disruptive approach to sales, marketing, social media, and consulting allows businesses to increase their revenue and expand their market share and individuals the expertise and knowledge to reach their personal, professional, and financial goals.

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

In this episode of the Millionaire Car Salesman podcast, hosts LA Williams and Sean V. Bradley engage in an invigorating discussion with Dr. Alex Lawrence, the Founder and Dealer Principal of EV Auto. From Alex's unique entrance into the automotive industry to the pioneering strategies employed by his dealership, this episode sheds light on the burgeoning world of electric vehicles and their growing market share. Alex shares his insights on establishing a dealership from scratch, particularly one focused on the advanced technology and unique aspects of EVs, while maintaining an exceptional reputation within the industry!

"We've got a really strong following that's growing consistently and nicely on TikTok and LinkedIn and a little bit on Instagram and Facebook.”
- Dr. Alex Lawrence

The conversation dives into the intricate logistics of running an EV-only dealership, including building infrastructure, securing a knowledgeable team, and navigating financial services tailored for EVs. SEO-friendly terms are explored such as "EV market trends," "electric vehicle sales," and "technology integration in automotive retail." 

"We are the experts... nobody knows more about these cars than we do."
- Dr. Alex Lawrence

Alex also highlights how his dealership uses advanced technologies like Podium's AI to enhance customer interaction and streamline processes. Despite challenges, Alex remains optimistic about the future of EVs, offering advice to dealerships looking to embrace this transformative shift in the automotive world.

 

Key Takeaways:

✅ Building from Experience: Alex utilized his diverse background in franchising and technology to contribute significantly to EV Auto's strategic growth.

✅ EV-Specific Services: The dealership's innovative mobile service using custom cyber trucks exemplifies their commitment to customer convenience and service excellence.

✅ AI Integration: Podium's AI tool significantly aids in lead conversion, showcasing the critical role of technology in modern dealerships.

✅ Cultural and Geographical Factors: The adoption and sales strategies for EVs vary across different markets due to cultural and geographical influences.

✅ Community Engagement: Alex emphasizes the importance of social media presence and organic growth strategies to cultivate an engaged customer base.

 

About Alex Lawrence

Alex Lawrence is the founder and dealer principal of EV Auto, a specialized dealership focused solely on electric vehicles (EVs). Having started his entrepreneurial journey at 16 with a car detailing business, Alex moved through various industries, including franchising and technology, before establishing EV Auto. He originally launched the business as a marketplace for EV cars, but quickly pivoted to dealership operations due to high demand and sales success. Alex's dealership is prominent for selling all EV brands, notably Tesla, and maintains a strong emphasis on customer service, innovation, and advanced technology use.

 

 

 

Engaging with Electric Vehicles: Insights from the Millionaire Car Salesman Podcast

 

Key Takeaways:

• Adapting to EV markets requires innovative approaches like mobile service units and specialized dealerships, as exemplified by Alex Lawrence of EV Auto.

• The use of AI and digital platforms like Podium can enhance customer engagement and streamline dealership operations.

• Building a strong company culture centered around core values is pivotal for dealership success and employee retention.

 

Driving the Future: Mastering the EV Market with Unique Strategies

In a fascinating episode of the Millionaire Car Salesman Podcast, co-hosts LA Williams and Sean V. Bradley dive into a conversation with Alex Lawrence, the dealer principal of EV Auto. Lawrence offers a glimpse into the innovative strategies that have propelled his dealership forward in the burgeoning electric vehicle (EV) market. A key takeaway is the revolutionary use of mobile service units. As Lawrence explains, "We do tires, brakes, all the EV stuff, and we come to your house or your office and do it."

This mobile service approach not only sets EV Auto apart but also enhances customer convenience—a crucial factor in today’s competitive marketplace. By embedding this service directly into the customer experience, EV Auto not only simplifies the ownership experience for its clients but also demonstrates a deep understanding of modern consumer needs. The dealership's pledge of "10% off all mobile services for life" to its customers cements loyalty and underlines their customer-first philosophy.

With traditional dealerships facing challenges in integrating EVs into their portfolios, Lawrence’s approach provides a template for adaptation. By offering both fixed and mobile service options, dealerships can cater to diverse customer preferences, ultimately expanding their market share in the EV sector.

 

Leveraging AI and Technology to Enhance Dealership Efficiency

Throughout the discussion, the role of technology as a transformative force in dealership operations is highlighted, especially through the use of AI-driven platforms like Podium. Alex Lawrence emphasizes the integration of Podium’s AI, which they’ve nicknamed "Glow," to conduct seamless customer interactions: "We have it set so that if we're not able to respond to incoming texts…it starts to do it and then after hours it does all of the texting."

The employment of AI not only facilitates 24/7 customer engagement but also allows dealerships to remain accessible outside traditional business hours. This continuous operation capability is crucial as it offers a competitive edge, ensuring potential leads are nurtured without delay.

Moreover, Podium’s platform supports various dealership functions from handling payments to collecting Google reviews, further streamlining dealership processes. This integration of technology cultivates an environment of efficiency and reliability, fostering trust and engagement among customers. As the automotive sector increasingly leans towards digital solutions, the insights shared by Lawrence underscore the necessity of embracing technology to stay ahead in the industry.

 

Creating a Culture of Excellence: Core Values at the Heart of EV Auto

One of the most inspirational revelations from the podcast is the emphasis on cultivating a strong internal culture rooted in core values. Lawrence, reflecting on this ethos, states, "Zero turnover in five and a half years…that's the stat I'm most proud of." This achievement is a testament to EV Auto’s commitment to creating a supportive and inclusive workplace where employees are valued and motivated.

The dealership’s core values, which include honesty, customer-first philosophy, and an emphasis on being the experts, play a vital role in this success. Not only do these values guide operations and customer interactions, but they help in hiring individuals who embody the dealership’s mission.

In an industry often criticized for high turnover rates, EV Auto’s approach demonstrates the significance of a value-driven culture. Such an environment not only attracts talent but also retains it, offering a blueprint for other dealerships seeking to cultivate similar success. The alignment of personal and organizational values fosters engagement and productivity, ultimately reflecting positively on customer experiences.

 

Revolutionizing Dealership Practices for the EV Era

The informative dialogue with Alex Lawrence highlights a transformative period in the automotive industry. As dealerships navigate the shift towards electric vehicles, innovative strategies such as those adopted by EV Auto become indispensable. This includes adopting mobile service solutions to elevate customer convenience, leveraging AI technology for operational efficiency, and fostering a work culture rooted in core values.

Dealerships that integrate these elements into their operations are better equipped to meet the challenges of a rapidly evolving market. As Lawrence points out, understanding and adapting to customer needs in the EV space can significantly differentiate a dealership from its competitors.

The podcast episode serves as a guiding light for those in the automotive sector, demonstrating that with the right blend of innovation, technology, and culture, dealerships can thrive in the electric vehicle space. These insights not only underscore a pathway for future dealership success but also illuminate the broader potential for transformation in the automotive industry.

 

 

Resources:

Podium: Discover how Podium's innovative AI technology can unlock unparalleled efficiency and drive your dealership’s sales to new heights. Visit www.podium.com/mcs to learn more!

 

NCC: Credit-Driven Retailing - NCC delivers industry-best credit-driven retailing for auto dealerships, combining a powerful credit and compliance engine and fully integrated CRM/Desking platform for maximum profitability.

 

Complete CRM: Complete CRM is a streamlined, all-in-one system that simplifies your dealership software and processes so you can manage every aspect of your operation with ease; from tracking and following up on leads, desking deals, managing inventory, marketing to your customers, and more.

 

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

 

The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry! With over 28,000 members, gain access to successful automotive mentors & managers, the best industry practices, & collaborate with automotive professionals from around the WORLD! Join The Millionaire Car Salesman Facebook Group today!

 

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By:

Podium: Elevating Dealership Excellence with Intelligent Customer Engagement Solutions. Unlock unparalleled efficiency and drive sales with Podium's innovative AI technology, featured proudly on the Millionaire Car Salesman Podcast. Visit www.podium.com/mcs to learn more!

 

NCC: Powered by proprietary solutions such as Intelligent Credit Engine™ and LenderSelect™, NCC transforms the car-buying experience for dealers and their customers. From compliance and lender selection to CRM and desking, to marketing and data mining—NCC integrates them all in a single, seamless platform to deliver better customer experiences, maximum efficiency and maximum profit.

 

Complete CRM: As an innovative leader in the industry for the last 30 years, Complete CRM is designed to give your dealership the competitive edge in a demanding marketplace. Powered by Complete Credit™ and award-winning desking, Complete CRM™ is the industry’s only credit and compliance-enabled CRM that lets dealers achieve maximum profitability on every deal. Built on modern technology, Complete CRM seamlessly integrates credit, compliance, inventory, data mining, lead generation, enterprise functionality, and customized reporting in one tool with a single login.

 

Dealer Synergy: The #1 Automotive Sales Training, Consulting, and Accountability Firm in the industry! With over two decades of experience in building Internet Departments and BDCs, we have developed the most effective automotive Internet Sales, BDC, and CRM solutions. Our expertise in creating phone scripts, rebuttals, CRM action plans, strategies, and templates ensures that your dealership's tools and personnel reach their full potential.

 

Bradley On Demand: The automotive sales industry’s top Interactive Training, Tracking, Testing, and Certification Platform. Featuring LIVE Classes and over 9,000 training modules, our platform equips your dealership with everything needed to sell more cars, more often, and more profitably!

 

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP interviews Brandon Sloan, the GM at Auto Direct in Zebulon, NC. As an independent, Brandon is sick and tired of vendors neglecting his business and not giving him the sources they promise. Every dealership (independent or franchise) deserves the right performance and proper ROI from their vendors. Brandon breaks down what GMs actually need! GMs need the leads, not the VDPs or SRPs!

Vendors also harp on photos of cars and competitive pricing, but GMs like Brandon are already proactively generating these photos and keeping prices competitive! Vendors and dealerships are partners and vendors should be striving to do better! So what does a good vendor representative look like? Are they breaking down the most requested vehicle or the vehicles that are being bought the most in your area? If your rep isn’t giving you these reports, it may be valuable for you to request it. 

 

About Brandon Sloan

Brandon Sloan has been selling cars for the past 20 years. He started Auto Direct in 2012 with just ten cars to sell. He quickly grew the business until he had multiple rooftops, which he consolidated five years ago, for the full-service location in Zebulon, North Carolina. Brandon Sloan has been with his wife for the past 21 years and married for 10; together, they have two beautiful daughters who are all super active in the local community.

 

About Auto Direct 

Auto Direct in Zebulon, NC treats the needs of each individual customer with paramount concern. We know that you have high expectations, and as a car dealer we enjoy the challenge of meeting and exceeding those standards each and every time. Allow us to demonstrate our commitment to excellence! 

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP exposes how some vendors are milking profit off their dealers. Dealerships spend thousands upon thousands of dollars on vendors like AutoTrader, Cars.com, and CarGurus, all for leads, but are those leads worth it when you break it down? 

Of course these vendors are important, but with the current economy you can’t be wasting money and getting nothing, but smoke and mirrors in return. Keep your ears open for these deflections: shortage of staff, our people are still in training, or even this one you’re getting lots of VDP and SRP views. Listen in for how Sean V Bradley questions vendors so your dealership doesn’t get terrorized.

 

About Dealer Synergy

Dealer Synergy is an Award-Winning Training, Consulting, and Accountability firm that has built the most profitable Internet Sales and Business Development departments for Automotive Dealerships across North America. Clients will have access to live support from our expertly trained Management Team, our Technology Team, to assist with all website, graphics, video production, and social networking needs, and our team of analysts who excel in human resources, mystery shopping, and phone training!

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP walks through how to capitalize on inventory struggles. Inventory in the automotive industry has completely morphed post-Covid. Do you find yourself struggling daily with the buyer’s vehicle of choice not being available. What’s the next question you ask your potential buyer?

Breaking down the truths behind inventory and qualifications this week with Sean is Malik “Yung Jedi” Bronner. Malik has been working closely with clients and dealerships, and he has pieced together ten potential questions to assist you in directing the conversation. Always make sure you are asking the right follow up questions! Keep the conversation going: educate your buyer, why is that vehicle their top pick, is the buyer open to other vehicles, what options are their favorite in that vehicle, etc. Follow along to improve your buyer’s sales experience and overcome this national issue so you can come out on top. 

 

About Malik Bronner 

Starting at Dealer Synergy over three years ago as a call analyst, Malik “Yung Jedi” Bronner has worked his way up the ranks to the position of Performance Coach at Dealer Synergy and a Tier 1 National Trainer. Not only is he one of the top performance coaches  and phone process trainers on the Dealer Synergy team, but he also hosts “The Yung Jedi Counsel”, a weekly free training session for the automotive community.

 

About Dealer Synergy

Dealer Synergy is an Award-Winning Training, Consulting, and Accountability firm that has built the most profitable Internet Sales and Business Development departments for Automotive Dealerships across North America. Clients will have access to live support from our expertly trained Management Team, our Technology Team, to assist with all website, graphics, video production, and social networking needs, and our team of analysts who excel in human resources, mystery shopping, and phone training!

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP discusses secrets to harnessing the right questions when it comes to properly qualifying prospects on the showroom floor. Do you find you aren’t landing prospects? Do you struggle connecting with your prospects? Are you learning enough about your prospect on the road to the sale?

The best rule: If you don’t ask, you don’t get. So when you’re on the phone or in person with a potential prospect collect all the information you can get! What is your prospect’s preferred form of communication? What kind of car did the prospect pull up in? Do they want new, certified pre-owned or used? If you find yourself not always asking or getting answers to these questions, tune into this week's podcast.

 

About Dealer Synergy Academy Classes

Taught in a group class setting, via Zoom, these classes are facilitated by a Dealer Synergy Certified Trainer, with students from all over the world.

 

About Dealer Synergy

Dealer Synergy is an Award-Winning Training, Consulting, and Accountability firm that has built the most profitable Internet Sales and Business Development departments for Automotive Dealerships across North America. Clients will have access to live support from our expertly trained Management Team, our Technology Team, to assist with all website, graphics, video production, and social networking needs, and our team of analysts who excel in human resources, mystery shopping, and phone training!

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP, is joined by Tianna Mick, AKA @TGotYourKeys, as they break down the next month of travel and events. Sean, Tianna, V Vega, and the Dealer Synergy team are on the move appearing at NAMAD in Miami, FL, Digital Dealer in Las Vegas, NV, and Ally A-List Summit in Phoenix, AZ. Conferences are great places for networking, workshopping, learning and sharing with others in the field. Sean is hosting a presentation at NAMAD and Tianna is hosting her own presentation at Digital Dealer on how to grow your sales by finding your own tribe! Listen in to learn more about why Dealer Synergy is going to these conferences and why they’re important to you!

 

About Tianna Mick

Tianna Mick was born and raised in Reading, Pennsylvania and started her automotive journey at only 19-years-old where she was consistently the top-grossing salesperson, averaging 20+ units and generating $9K – $10K each month in personal income! Tianna is globally recognized for her award-winning TGotYourKeys.com website, which was voted the #1 Personal Website in the Automotive Industry. Additionally, Tianna is a NADA 2022 Speaker, published in Digital Dealer Magazine, and voted/awarded #1 Influential Female Car Salesperson of 2019!

 

About V Vega 

Vaesly “V” Vega was born and raised in Cayey, Puerto Rico. When she was 17 years old, she moved to the United States to pursue her educational and college career. Flash forward, Vaesly is simultaneously balancing college and a blossoming BDC career! Being bilingual in English and Spanish, Spanish being her primary language, skyrocketed her Automotive Career and gained her "The #1 BDC District Representative" within the Auto Group she was employed for. Now, Vaesly takes on the side of consulting and takes her place as Performance Coach at Automotive Industry's #1 Award-winning Automotive Training, Consulting, and Accountability Firm - Dealer Synergy!

 

About Dealer Synergy

Dealer Synergy is an Award-Winning Training, Consulting, and Accountability firm that has built the most profitable Internet Sales and Business Development departments for Automotive Dealerships across North America. Clients will have access to live support from our expertly trained Management Team, our Technology Team, to assist with all website, graphics, video production, and social networking needs, and our team of analysts who excel in human resources, mystery shopping, and phone training!

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP breaks down controlling the conversation when walking a client through how vehicles are priced. Do you find price negotiation to be the most stressful part of your client interactions? Do you feel that you’re floundering during incoming phone calls? Not sure how to form a better phone conversation strategy?

Listen to today’s webinar! Sean V Bradley and L.A. Williams implement the Dealer Synergy outbound phone call process to better control the conversation. Take it slow, and make sure you’re hitting all the points: greeting, asking permission to speak, state the purpose of the call and so on. When you’re armed with a solid strategy you’ll ace every call you make with these simple steps.

 

About Dealer Synergy Academy Classes

Taught in a group class setting, via Zoom, these classes are facilitated by a Dealer Synergy Certified Trainer, with students from all over the world.

 

About Dealer Synergy

Dealer Synergy is an Award-Winning Training, Consulting, and Accountability firm that has built the most profitable Internet Sales and Business Development departments for Automotive Dealerships across North America. Clients will have access to live support from our expertly trained Management Team, our Technology Team, to assist with all website, graphics, video production, and social networking needs, and our team of analysts who excel in human resources, mystery shopping, and phone training! 

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP focuses on the importance of communication and setting yourself apart from everyone else. Are you just focusing on calling, emailing, and texting your prospects? Statistics don’t lie, emails only have a 2-4% open rate! What other methods could you be capitalizing on? How can you use video communication or social media to connect with potential clients?

Tip 1: Keep it as personal as possible! Once you have a prospect engaged, don’t go backwards and just rely on text messages and emails. The market is super competitive, so do the things the average sales person is doing, but also think like there is no box. If you like this tip, listen in for more tips and tricks!

 

About Dealer Synergy Academy Classes

Taught in a group class setting, via Zoom, these classes are facilitated by a Dealer Synergy Certified Trainer, with students from all over the world.

 

About Dealer Synergy

Dealer Synergy is an Award-Winning Training, Consulting, and Accountability firm that has built the most profitable Internet Sales and Business Development departments for Automotive Dealerships across North America. Clients will have access to live support from our expertly trained Management Team, our Technology Team, to assist with all website, graphics, video production, and social networking needs, and our team of analysts who excel in human resources, mystery shopping, and phone training! 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP talks about how to be successful in the F&I department. What is the best action plan? What are the pillars of success as an F&I manager? 

Joining Sean this week is Jorgina Beto, a 20 year old Syrian F&I manager at McGrath City Hyundai in Chicago, Illinois. Jorgina is crushing the statistics. Sean and Jorgina break down the four pillars that make a successful F&I manager in ways everyone can understand. 

 

About Jorgina Beto

Jorgina’s journey began by befriending the sales and management team when she was having car troubles at 17 years old. That persistence and interest turned into an assistant job at 19 years old that quickly moved up into the financial team. Jorgina spent her first year teaching herself the F&I. Jorgina wants everyone to know that anyone can be successful as a F&I manager, it's not a secret!

 

About Mcgrath City Hyundai

A great Hyundai dealership in the Chicago, Illinois, area, look no further than McGrath City Hyundai. Whether you're looking for a new or used car, truck, or SUV, we can help you get exactly what you want. Our state-of-the-art service center can also help you maintain your vehicle so it lasts a long time, and if there's a problem with your vehicle and you need a new part, our well-trained parts staff can help you find what you need and have your right back on the road in no time.

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP discusses secrets to  prospecting. Do you find yourself struggling to find new sales? Are your monthly sales less than you would like? Are you just waiting for the dealership to hand you new clients? Follow along with Sean, as he breaks down daily practices to increase referrals and sales. 

You should ask yourself: 

• Who do I know who’s in the market for a vehicle? 
• Who do my friends know who’s in the market for a vehicle?  
• How can I build my audience? 
• How can I optimize my daily interactions outside of work?
• How can I best utilize my social media accounts?

If you do not have an answer for any of these questions… get the answers you didn’t even know you needed by listening to this week’s podcast. 

 

About Dealer Synergy Academy Classes

Taught in a group class setting, via Zoom, these classes are facilitated by a Dealer Synergy Certified Trainer, with students from all over the world.

 

About Dealer Synergy

Dealer Synergy is an Award-Winning Training, Consulting, and Accountability firm that has built the most profitable Internet Sales and Business Development departments for Automotive Dealerships across North America. Clients will have access to live support from our expertly trained Management Team, our Technology Team, to assist with all website, graphics, video production, and social networking needs, and our team of analysts who excel in human resources, mystery shopping, and phone training!

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP talks about dealership relationships with the Hispanic community. Nationally, dealerships are vastly underprepared to bring in the Hispanic community. Spanish customers struggle and feel uneasy communicating in person, over the phone, not understanding the paperwork, or the ads surrounding the products. How can dealers get prepared and make customers feel welcome and comfortable to return again and again?

Joining Sean this week is V Vega, a Performance Coach at Dealer Synergy in Audubon, NJ. V has a unique perspective on the dealership and Spanish community interactions based on her time in the automotive industry and as a consumer. Curious on how this inside point of view can improve your customer relations? Listen to the full podcast to get the answers to set your Dealership above the rest.

 

About V Vega 

Vaesly “V” Vega was born and raised in Cayey, Puerto Rico. When she was 17 years old, she moved to the United States to pursue her educational and college career. Flash forward, Vaesly is simultaneously balancing college and a blossoming BDC career! Being bilingual in English and Spanish, Spanish being her primary language, skyrocketed her Automotive Career and gained her "The #1 BDC District Representative" within the Auto Group she was employed for. Now, Vaesly takes on the side of consulting and takes her place as Performance Coach at Automotive Industry's #1 Award-winning Automotive Training, Consulting, and Accountability Firm - Dealer Synergy!

 

About Dealer Synergy

Dealer Synergy is an Award-Winning Training, Consulting, and Accountability firm that has built the most profitable Internet Sales and Business Development departments for Automotive Dealerships across North America. Clients will have access to live support from our expertly trained Management Team, our Technology Team, to assist with all website, graphics, video production, and social networking needs, and our team of analysts who excel in human resources, mystery shopping, and phone training!

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

In this episode of the Millionaire Car Salesman Podcast, LA Williams, Vice President of Dealer Synergy, takes the wheel while Sean V. Bradley attends the Super Bowl LIX! Joined by the vibrant Tianna Mick, known in the industry as "T Got Your Keys," LA delves deep into strategies that transform ordinary sales calls into profit-generating interactions. With emphases on tone, customer rapport, and overcoming common pitfalls in sales conversations, this episode is rich with actionable advice for car sales professionals looking to elevate their game!

"Questions control the conversation. Whoever gets the most questions answered is who wins." – LA Williams

From addressing the frequent mistakes salespeople make on inbound calls to finely tuning one's auditory skills for detecting buying signals, LA offers a masterclass in sales acumen that stems from years of experience. His anecdotes, interspersed with Tianna's astute questions, unveil techniques on managing customer interactions effectively over the phone. By sharing insights into how to instantaneously build trust and utilize storytelling for impactful sales, the episode equips listeners with robust strategies to handle even the most challenging customer situations. Real-life examples underscore the vital role of strategic communication in fostering successful sales outcomes!

 

Key Takeaways:

✅ Tone and Energy are Crucial: Establishing the right tone and energy at the start of a call can significantly influence the customer's responsiveness.

✅ Word Choice Matters: Phrases such as "tell me" and "I'm just wondering" can inspire empathy and facilitate open dialogue with customers.

✅ Listening for Genuine Interest: Picking up on subtle cues in a customer's questions can reveal their level of interest and intent to purchase.

✅ Leveraging Storytelling: Effective storytelling can bridge communication gaps, making the sales process more relatable and engaging.

✅ Handling Objections with Empathy: Questions control conversation; using them strategically can navigate and manage challenging interactions.

 

 

About LA ‘The Blind Master’ Williams
L.A. Williams, Vice President and Partner of Dealer Synergy, has over 15 years of automotive sales experience and is dedicated to helping others grow and succeed. Starting as a frontline analyst, he quickly rose through the ranks to become Vice President while remaining hands-on with Dealer Synergy's programs.

Known as “The Blind Phone Master,” L.A. has been blind for 37+ years and has mastered the art of sound, tone, and inflection, making him the ultimate phone sales coach. He has trained thousands of automotive professionals, including sales teams, managers, and dealer principals, with his “Phone Sales Mastery” strategies. A sought-after speaker, L.A. has presented at the NADA Convention, 20 Groups, and the Internet Sales 20 Group. 

L.A. also co-hosts the Millionaire Car Salesman Podcast, the Against All Odds Radio Show, and moderates the Millionaire Car Salesman Facebook Group. Beyond automotive, he’s a successful music producer, having worked with stars like Dr. Dre, Lil Wayne, and Katy Perry, and was even the voice of Jigsaw in four SAW movies. L.A. brings his audio expertise and creativity to the industry, using “entertrainment” to motivate and inspire automotive professionals.

About Tianna ‘T Got Your Keys’ Mick
Tianna Mick aka T Got Your Keys is a known industry expert at Showroom Sales, Lead and Referral Generation, and Customer Satisfaction, specializing in Personal and Business Branding.

At only 19 years old, Tianna was consistently the top-grossing salesperson in her dealer group, averaging 20+ units and generating $10K each month in personal income. Tianna is globally recognized for her award-winning website TGotYourKeys.com, voted #1 Personal Website in the Automotive Industry!

Tianna is a 4x NADA Convention Speaker and the YOUNGEST NADA Speaker in History to date, awarded #1 Influential Female Car Salesperson, TikTok Influencer with over 3.8 Million Views, Guest of Brad Lea's Dropping Bombs Podcast, Graduate of Ally's A-List Summit Academy, Speaker at the Florida Independent Automobile Dealers Association, TrueCar's TrueTalk Panel Discussion Leader concerning Diversity, published in Digital Dealer Magazine, and reoccurring Digital Dealer Speaker, Internet Sales 20 Group Speaker, and now Chief Marketing Officer at Dealer Synergy.

 

 

Mastering the Art of Phone Sales: Insights from the Millionaire Car Salesman Podcast

 

Key Takeaways:

• Harnessing the power of tone, inflection, and the right vocabulary can dramatically improve phone sales outcomes.

• Understanding buyer psychology and leveraging storytelling can overcome common objections and build trust.

• Consistent learning and adaptation are vital for overcoming skepticism and improving skills over time.

  Enhancing Phone Sales Through Tone and Inflection

In the fast-paced world of automotive sales, mastering phone communication isn't just a skill—it's an art form. LA Williams, VP of Dealer Synergy, highlights a common pitfall: the lack of energy and enthusiasm when taking inbound calls. He humorously points out, "Our energy is not right. We'd be like Synergy Motors." Injecting energy into your voice is crucial for setting the right tone and capturing the caller's attention from the get-go.

Williams emphasizes paying attention to not only what customers say, but also how they say it. The subtleties in tone, choice of words, and even pauses can reveal much about a caller’s intent. As Williams advises, “You gotta hear,” meaning that a salesperson must attune their ears to these nuances. By asking thoughtful questions and engaging in a way that reflects the customer's language, you can build immediate rapport. "I'm just curious," or "Tell me more," are phrases that both engage the customer and provide deeper insights into their needs and desires.

Such nuances extend beyond intro calls. Consider how energy and tone contribute when transitioning a skeptical caller to a quality lead. LA shares an all-too-common scenario: converting callers who’ve had negative automotive experiences into enthusiastic potential buyers. This transformation relies on infusing conversations with genuine warmth and curiosity, ensuring prospects feel heard and valued.

  Storytelling as a Sales Tool

In a world where buyers often distrust salespeople, storytelling stands out as a powerful tactic to establish credibility and build rapport. Williams delves into the art of sharing relevant narratives to sway hesitant buyers, emphasizing, “It’s so interesting that you say that.” This technique helps to validate a customer's feelings while seamlessly pivoting the conversation towards a positive outcome.

Consider the tale of the couple skeptical about getting a good trade-in value. By recounting a past customer's success story, Williams not only builds trust but illustrates dealership expertise and personal investment in customer satisfaction. These anecdotes aren’t fabricated but strategically structured to highlight real customer experiences, as Williams illustrates: "If we could do something like that for him, just imagine what we could do for you."

This approach illuminates how integrating relatable stories into phone sales can dismantle buyer apprehensions. By connecting emotionally through shared experiences, salespeople can gently guide conversations, allaying fears and deepening engagement. The authenticity of sharing and genuine curiosity about the customer's own journey can transform skeptics into committed, enthusiastic participants in the buying process.

 

Cultivating Trust in Short Timeframes

One of the most intriguing discussions in the podcast revolves around establishing trust quickly over the phone. In phone sales, time is a luxury often absent, making initial impressions paramount. According to Williams, it’s vital to repeat the customer’s name, entering into what he calls "rapport mode." "Outside of someone's own voice," he explains, "their sweetest sound is their name."

Repetition and the correct use of vocabulary also play significant roles in fostering trust. Simple phrases like "That's a great question" can elevate a standard interaction into a personalized experience. These words, paired with targeted storytelling and empathetic response strategies, can captivate and convert callers into loyal customers within minutes.

Such approaches extend into broader strategic considerations, such as handling objections and turning skeptics into believers. LA poignantly shares a revelation: often, a sales representative's aversion to phone sales stems from misaligned expectations or an incomplete understanding of call dynamics. By revealing underlying metrics and demonstrating real success cases, Williams consistently shifts perceptions, opening the minds of even the most skeptical callers to what’s genuinely possible.

Ultimately, the beauty of phone sales lies in blending personal empathy with sharp, strategic communication. The podcast illustrates that with attention, adaptability, and authentic connection, sales professionals can break through barriers. As LA Williams shows, the journey to mastering phone sales is as much about growth in personal effectiveness as it is about understanding buyer psychology. As he closes the episode, “You are the average of the five people you spend the most time with,” inviting us to elevate our game and transform every call into an opportunity for lasting impact.

 

 

Resources:

Podium: Discover how Podium's innovative AI technology can unlock unparalleled efficiency and drive your dealership’s sales to new heights. Visit www.podium.com/mcs to learn more!

 

NCC: Credit-Driven Retailing - NCC delivers industry-best credit-driven retailing for auto dealerships, combining a powerful credit and compliance engine and fully integrated CRM/Desking platform for maximum profitability.

 

Complete CRM: Complete CRM is a streamlined, all-in-one system that simplifies your dealership software and processes so you can manage every aspect of your operation with ease; from tracking and following up on leads, desking deals, managing inventory, marketing to your customers, and more.

 

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

 

The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry! With over 29,000 members, gain access to successful automotive mentors & managers, the best industry practices, & collaborate with automotive professionals from around the WORLD! Join The Millionaire Car Salesman Facebook Group today!

 

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By:

Podium: Elevating Dealership Excellence with Intelligent Customer Engagement Solutions. Unlock unparalleled efficiency and drive sales with Podium's innovative AI technology, featured proudly on the Millionaire Car Salesman Podcast. Visit www.podium.com/mcs to learn more!

 

NCC: Powered by proprietary solutions such as Intelligent Credit Engine™ and LenderSelect™, NCC transforms the car-buying experience for dealers and their customers. From compliance and lender selection to CRM and desking, to marketing and data mining—NCC integrates them all in a single, seamless platform to deliver better customer experiences, maximum efficiency and maximum profit.

 

Complete CRM: As an innovative leader in the industry for the last 30 years, Complete CRM is designed to give your dealership the competitive edge in a demanding marketplace. Powered by Complete Credit™ and award-winning desking, Complete CRM™ is the industry’s only credit and compliance-enabled CRM that lets dealers achieve maximum profitability on every deal. Built on modern technology, Complete CRM seamlessly integrates credit, compliance, inventory, data mining, lead generation, enterprise functionality, and customized reporting in one tool with a single login.

 

Dealer Synergy: The #1 Automotive Sales Training, Consulting, and Accountability Firm in the industry! With over two decades of experience in building Internet Departments and BDCs, we have developed the most effective automotive Internet Sales, BDC, and CRM solutions. Our expertise in creating phone scripts, rebuttals, CRM action plans, strategies, and templates ensures that your dealership's tools and personnel reach their full potential.

 

Bradley On Demand: The automotive sales industry’s top Interactive Training, Tracking, Testing, and Certification Platform. Featuring LIVE Classes and over 9,000 training modules, our platform equips your dealership with everything needed to sell more cars, more often, and more profitably!

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP interviews a high level car salesman who profited $93,000 in ONE MONTH. Tune in to this week’s podcast to learn how YOU can sell more cars, more often and more profitably. 

Joining Sean this week is Damian Mikal, AKA DTheAutoPlug. Damian has implemented his own tactics for referrals, service and orphan owners. Imagine making $15,000 just by referring people that need cars to Damian... This is the real deal! Looking for new leads? Scope out the service department and start talking to the customers. Put yourself out there and BRING IN your OWN leads. Don’t just wait for them to come to you. 

There is a lot of money being tossed around in this podcast, L.A. went ham with the sound effects! You’ll really enjoy listening to this episode…

 

About Damian Mikal

Troubled teen who served 6 years, graduated from the school of hard knocks and is now in the top 1% in the auto industry. From Danbury, CT originally got his start in the ATL market and is currently based out of Tampa. Averaging 40-50k per month. Been featured on CBS, FOX, NY Finance and several other publications.

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP walks you through his revolutionary software - The Money Mind Mapp! This software is the absolute best way to project and forecast to sell more cars, more profitably and more often. 

Joining Sean this week is Malik “Yung Jedi” Bronner, a call analyst and top performance coach at Dealer Synergy. In this episode, Sean breaks down what The Money Mind Mapp is and how dealerships and their personnel will benefit from using the software. NADA stated, pre-pandemic, the average units sold in one month was 9.6 units. With The Money Mind Mapp, users will be able to identify their personal finances for their wants and needs, map out their sales goals to achieve their budgeted wants and needs, and create vision boards.

The Money Mind Mapp is a GREAT way to maximize opportunities and minimize risks while profiting for yourself and the dealership. Listen to the full episode for more tips and tricks on maximizing your sales and making you a TRUE Millionaire Car Salesman. 

 

About Malik Bronner 

Starting at Dealer Synergy over three years ago as a call analyst, Malik “Yung Jedi” Bronner has worked his way up the ranks to the position of Performance Coach at Dealer Synergy and a Tier 1 National Trainer. Not only is he one of the top performance coaches  and phone process trainers on the Dealer Synergy team, but he also hosts “The Yung Jedi Counsel”, a weekly free training session for the automotive community.

 

About Sean V. Bradley

Sean V. Bradley, CSP is an entrepreneur, published author, speaker and award-winning international trainer. He is a 14-time NADA/ATD convention speaker, FranklinCovey Certified Facilitator and has earned the coveted “CSP” designation in the National Speakers Association. Sean is also a member of the elite “Million Dollar Speakers Group”, in the NSA, and additionally a state association speaker and trainer. He has spoken at over 300 NCM and NADA 20 Groups. Sean started Dealer Synergy over 18 years ago, but has been in the automotive industry for almost 22 years. Sean and his Dealer Synergy team are a 10 time Dealers’ Choice Award Winner for being the “Best of the Best Internet Sales Trainer”  and “Mobile Provider Partner” in the Automotive Sales Industry.

 

About Dealer Synergy

Dealer Synergy is an Award-Winning Training, Consulting, and Accountability firm that has built the most profitable Internet Sales and Business Development departments for Automotive Dealerships across North America. Clients will have access to live support from our expertly trained Management Team, our Technology Team, to assist with all website, graphics, video production, and social networking needs, and our team of analysts who excel in human resources, mystery shopping, and phone training!

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP talks ‘Time Maximization’. Do you find yourself stressed out about not completing tasks or meeting deadlines? Are you working bell to bell (12+ hours!) because you THINK that’s the time needed to complete your goals? Time maximization is the answer to your problems and here’s why…

Joining Sean this week is the CEO of Dealer Synergy, Karen Bradley, the #1 Time Maximization Expert in the Automotive Industry! In addition, Karen has over 17 years experience in accounting and has been honored with one of the highest nominations in the industry, Automotive News’ 100 Leading Women award. There is a BIG difference between time maximization and time management. To manage means: to simply control. Whereas maximization means: to increase to the greatest possible amount or degree for the best outcome. 

The first step in Time Maximization is to understand your mission. If the mission is unclear, then the goals are unclear, and ultimately will be unmet. By defining and outlining your and/or the dealership’s mission, you’ll be able to complete your objectives quickly and efficiently. The hardest piece is the discipline to be more effective and achieve the highest priorities. This means focusing on what you NEED to do versus what you WANT to do! 

For more VALUABLE content on Time Maximization, take a moment and LISTEN to the wise words of the one and only Karen Bradley. 

 

About Karen Bradley

Karen Bradley, is the CEO of Dealer Synergy, an Award Winning Training, Consulting and Accountability Firm that specializes in building Internet Dealerships or Full Blown Business Development Dealerships Internationally. She is also the Co-founder of Internet Sales 20 Group, an education company that specializes in training automotive sales professionals through their first class national bi-annual conference.

Karen has over 13+ years Automotive Sales experience where her sole mission has been to help car dealerships and their personnel achieve their maximum potential. She has directly helped over 1,300 roof tops and tens of thousands of Automotive Sales Professionals evolve personally and professionally.

Karen also has 12 years of experience as a Certified FranklinCovey Trainer and Facilitator for the 7 Habits of Highly Effective People and The 5 Choices to Extraordinary Productivity. She is an instructional design and curriculum development specialist, a Time Maximization and Efficiency Expert, as well as a process engineer. Karen has also graced the covers of several major automotive magazines; including AutoSuccess’, for her expertise on the importance and usage of video. Karen was a 2018 Featured NADA Convention Speaker.

Karen’s most important role is as a proud wife and mother of 4 kids, ranging from 8 years old to 23 years old. Combine this role with her role as an owner of multiple companies, by living the 7 Habits of Highly Effective People, Karen is truly able to achieve “Work / Life” Balance.

 

About Dealer Synergy

Dealer Synergy is an Award-Winning Training, Consulting, and Accountability firm that has built the most profitable Internet Sales and Business Development departments for Automotive Dealerships across North America. Clients will have access to live support from our expertly trained Management Team, our Technology Team, to assist with all website, graphics, video production, and social networking needs, and our team of analysts who excel in human resources, mystery shopping, and phone training!

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP invites a Sales Manager to join him for a Q&A session. Together they tackle some unique perspectives on why training is important. This includes interactive learning versus being sat in front of a screen with no direction. Additionally, Sean evaluates the average units sold a month per salesperson in a dealership and how to build a superstar team. 

Joining Sean this week is Michael Ross, a Sales Manager at Lynch Toyota in Manchester, Connecticut. As a follower of the Millionaire Car Salesman Podcast, Michael had questions for Sean that everyone should know the answers to. Curious? Listen to the full podcast to get the answers you want! 

 

About Michael Ross

Michael Ross has been in the automotive industry for the last seven years and averaged 20 cars a month in sales. He started as a Product Specialist then moved into Sales before becoming a Sales Manager at Lynch Toyota in Manchester, Connecticut. Michael has over 12 years experience in sales and seven years in the car industry. He lives by the fact that once you stop learning, you either need to change or quit what it is you're doing. His goal is to provide clients and customers the best possible service and products. It's all about making sure every transaction is positive and enjoyable.

 

About Lynch Toyota

Lynch Toyota of Manchester is a Toyota Signature Certified dealership, serving Manchester, Connecticut and the Greater Hartford area since 1970. 

We are a world class automobile dealership whose mission is to completely satisfy our customers by providing superior customer service in a non-confrontational atmosphere. We provide a safe, clean, modern environment for our employees who are guided by our operating philosophy, “Our Purpose is to Serve Our Customers”.

~ Michael B. Lynch Jr.

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP talks about TikTok. Why should automotive professionals/managers/dealerships understand TikTok and utilize it in their social media strategy? Social media is a great way to generate leads and maintain relationships with prospects and clients. To be successful when marketing your brand on social media, create relevant content for the audience you want to reach. 

Joining Sean this week is Tianna Mick, AKA @TGotYourKeys. Together, Sean and Tianna talk about… TikTok! For those of you who don’t know, Tianna went viral on TikTok on her TGotYourKeys platform where she posts content on car secrets and tips for customers. In this podcast, Tianna talks about how to build your TikTok brand and reach the audience you want to attract. This is especially important for TikTok as the platform creates an algorithm based on your preferences to display on the “For You” page. 

To learn more about TikTok marketing, listen to the full podcast audio as Sean V. Bradley and TGotYourKeys discuss using TikTok for lead generation and relationship management. 

 

About Tianna Mick

Tianna Mick was born and raised in Reading, Pennsylvania and started her automotive journey at only 19-years-old where she was consistently the top-grossing salesperson, averaging 20+ units and generating $9K – $10K each month in personal income! Tianna is globally recognized for her award-winning TGotYourKeys.com website, which was voted the #1 Personal Website in the Automotive Industry. Additionally, Tianna is a NADA 2022 Speaker, published in Digital Dealer Magazine, and voted/awarded #1 Influential Female Car Salesperson of 2019!

 

About Dealer Synergy

Dealer Synergy is an Award-Winning Training, Consulting, and Accountability firm that has built the most profitable Internet Sales and Business Development departments for Automotive Dealerships across North America. Clients will have access to live support from our expertly trained Management Team, our Technology Team, to assist with all website, graphics, video production, and social networking needs, and our team of analysts who excel in human resources, mystery shopping, and phone training!

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP audits REAL phone ups from dealerships and breaks down the best practices for qualifying the prospect to setting the appointment. 

Joining Sean this week is Malik “Yung Jedi” Bronner, a call analyst and top performance coach at Dealer Synergy. Together, Sean and Malik listen to phone ups and discuss what was done well and what could be improved. 

When taking an inbound call, consider the following:

• The #1 Goal of Sales Professional should be to gather the contact information first 
• Building and delivering value to the prospect before setting the appointment
• Level of professionalism - perception is reality!
• Qualifying the Prospect Properly
• Meeting and Exceeding Expectations - Practice! However, DO NOT practice on real customers
• The FUNDAMENTALS

 

About Malik “Yung Jedi” Bronner

Starting at Dealer Synergy over three years ago as a call analyst, Malik “Yung Jedi” Bronner has worked his way up the ranks to the position of Performance Coach at Dealer Synergy and a Tier 1 National Trainer. Not only is he one of the top performance coaches  and phone process trainers on the Dealer Synergy team, but he also hosts “The Yung Jedi Counsel”, a weekly free training session for the automotive community.

 

About Dealer Synergy Academy Classes

Taught in a group class setting, via Zoom, these classes are facilitated by a Dealer Synergy Certified Trainer, with students from all over the world.

 

About Dealer Synergy

Dealer Synergy is the nation’s #1 Automotive Sales training, consulting and accountability firm. The mission is to be obsessed with our dealers’ success; through our thoughts, our words and our actions, so that they may triumph and achieve total market domination. 

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, we are giving our listeners a sneak peak into the Against All Odds Radio Show. Sean V. Bradley, CSP and L.A. Williams talk about leadership and responsibility and discuss understanding the role of a leader and how their responsibilities shape the work culture. Additionally, they discuss pricing and consumer fears when it comes to purchasing a new vehicle. 

Joining Sean and L.A. this week is Jared Rowe, CEO of AutoWeb. Autoweb’s core mission is helping buyers and sellers find each other efficiently and matching them for the right deal. As the CEO of a massive publicly-traded company, Jared has the right tools to discuss leadership and responsibility. He discusses the impact of COVID-19 and the challenges Autoweb had to adapt and grow with. 

Additionally, Jared breaks down three types of customers and three fears customers have when purchasing a car. Sean also reviews the three maturity levels as written by Franklin Covey; dependent/co-dependent; independent, and interdependent.

About Jared Rowe

Jared Rowe was appointed President and Chief Executive Officer, and as a director, of AutoWeb in April 2018. Prior to joining AutoWeb, Jared served as Senior Operating Executive at Cerberus Operations and Advisory Company and as Chief Executive Officer at The Real Yellow Pages (YP), a local marketing solutions provider and Cerberus portfolio company. Before his work with YP and Cerberus, Jared held several senior leadership positions within Cox Automotive, where he was President of Kelley Blue Book, President of Autotrader, and ultimately the President of Cox Automotive’s Media Solutions Group, where he was responsible for leading the Autotrader, Kelley Blue Book, Dealer.com and Haystak businesses. Jared has a Master of Business Administration from the Stephen M. Ross School of Business at the University of Michigan at Ann Arbor and received his Bachelor of Business Administration, Automotive Marketing from Northwood University.

About Auto Web

AutoWeb — formerly Autobytel — is a premier provider of consumer leads, web traffic, and sales enhancing technologies in the automotive space. As one of the original internet companies connecting consumers and dealers, we’ve helped facilitate millions and millions of car deals since our founding in 1995. And we continue to be a premier partner for the many dealers and the OEMs that we work with. As we move into the next phase of our evolution, we’re recommitting ourselves to providing the highest quality leads, traffic, and technology to help drive even greater success for the people we serve.

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP discusses “Desking a Deal.” In this discussion, Sean breaks down the pieces to desking a deal - qualifying the prospect properly, pencils and negotiations, and closing the deal. 

Joining Sean this week is Kevin Curtis, General Manager of McGrath City Hyundai located in Chicago, IL. Kevin and Sean discuss what “desking a deal” looks like at McGrath City Hyundai and what Kevin, as the GM, looks for in his team. One of the biggest challenges when presenting pencils to a prospect is figuring out the real objection(s). Is it the down payment, is it the monthly payment, is it the term? 

Additionally, Sean asks Kevin about tips or advice for sales professionals. “Figure out what success is to you.” - Kevin Curtis

 

About Kevin Curtis

Born in the north suburbs of Chicago, IL. Started in the Automotive industry 10 years ago as a showroom sales consultant. After a few years in the industry averaged over 30 Units a month with a high gross per copy. Best month in sales sold & delivered 43 1/2 units. Moved up to finance & Attended F&I school through JM&A. After a short period in finance was moved to the desk to be more effective in the dealership by touching more deals. Shortly after took a position as GSM with a different group. Currently General Manager of McGrath City Hyundai & Genesis of Oak Park with the McGrath Auto Group in Chicago, IL.

About McGrath City Hyundai 

As a premier Illinois Hyundai dealer, McGrath City Hyundai has a huge selection of new and used vehicles from which to choose. Online and offline customers enjoy vehicle specials every day. The dealership offers Hyundai service & parts, an online inventory, and outstanding financing options, making McGrath City Hyundai a preferred dealer serving Chicago, Oak Park, River Grove, Elmhurst, Des Plaines, Norridge, Forest Park, River Forest, Maywood, Cicero, Franklin Park, Melrose Park, Park Ridge, Lincolnwood and Countryside area Hyundai buyers. Ready to set up a test drive? Visit the Oak Park area Hyundai dealership in Chicago, IL today!

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP breaks down leases and talks tips to lower payments. 

Sean is joined by Cody Carter, the #1 Car Salesman in the US with a record of 154 units sold in one month. Cody is the Internet Sales Manager at Tustin Toyota in Tustin, CA. In this week’s episode, he and Sean talk about leases and fight the stigma that leasing is bad. 

Listen in as Sean and Cody discuss the importance of understanding the dealership’s lease program and having a network of lenders. Additionally they go over objections and rebuttals regarding mileage, the stain in certain parts of the country that leasing is a terrible idea, and “renting” a car versus owning a car. 

 

About Cody Carter

Cody Carter has been in automotive sales for the last 10+ years and has earned himself the title of #1 Salesman in the Nation. He currently is the Internet Sales Manager at Tustin Toyota with his own Toyota webpage, Cody’s Tustin Toyota, and platform, SellLikeCody. Cody took initiative and drove his own personal traffic to his website retracauto.com, his last name spelled backwards, and now is: Cody’s Tustin Toyota. Cody has built his brand, Retrac Auto, and surpassed the rest of the country in car sales! 

 

About Tustin Toyota

Tustin Toyota offers many automotive products and services. From new Toyota cars to used cars in Orange County, CA, Tustin Toyota knows anyone looking for a new or used car in Tustin, will find something at our Orange County, CA, Toyota dealership serving Santa Ana. The dealership carries the complete line of new Toyota models, including the 2022 Camry, 2022 Avalon, 2022 Tacoma, 2022 Prius and 2022 Corolla, making them a great choice for a Toyota in Orange County - serving the Anaheim and Santa Ana area.

Services include trusted service and auto repair, original accessories and auto parts, and superior financing and car loans for Tustin and Anaheim area customers.

Tustin Toyota is also a proud member of the Automotive Club of Southern California and are recognized by AAA.

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP highlights a dealership thriving despite the current inventory crisis. It is a known fact that new vehicles are hard to come by, however that does NOT mean selling a car is impossible. Sean also discusses challenges with pricing and leasing. 

Sean is joined by Crystal DiSanto, the Internet Director at Summit Toyota located in Akron, OH. Despite the lack of inventory, Crystal’s team successfully sold 146 units with little to no new inventory on the lot. Part of their success can be attributed to communication. The team immediately calls, texts and emails leads as they come in to answer questions and get the customer in the door. 

Sean and Crystal discuss how Summit Toyota has adapted and offers virtual calls via Zoom, Google Meet and/or FaceTime to show customers available vehicles and their specs. This process allows customers to SEE their sales representative rather than just hear them and be able to go through the whole “Road to the Sale.” 

Additional topics discussed:

• Utilizing the rental fleet and pre-owned vehicles for test drives.
• Training techniques.

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

In this electrifying episode of the Millionaire Car Salesman Podcast, hosts LA Williams and Sean V. Bradley dive deep into the innovations shaping the automotive CRM landscape with special guests Shane Born and Melissa Sinclair from NCC and ProMax. 

"You're investing in one of the most important tools to help run all aspects of your business. You want to make sure that it's set up properly from the very beginning."
- Melissa Sinclair

As the automotive industry faces unprecedented changes, Shane and Melissa discuss how their companies are spearheading the credit-first approach in CRM solutions, creating streamlined and transparent processes for both dealers and consumers. The episode begins with the hosts addressing missed speaking opportunities at an industry event due to unforeseen circumstances and quickly shifts focus to the groundbreaking strategies being implemented by ProMax, setting a new bar for CRM systems integrated with National Credit Center resources.

"Success involves partnering with the right people... ensure your team understands the what, the why, and the how, and then be flexible to pivot if a generational storm hits." 
- Shane Born

The conversation is packed with insights into how dealerships can leverage modern CRM systems to improve customer experience, enhance fraud prevention, and streamline sales processes using accurate real-time credit data. Shane Born highlights the unique position of their CRM solution, emphasizing its ability to provide consistent, transparent, and frictionless service to consumers while maintaining a keen adaptability to market changes. Melissa Sinclair adds to this by discussing the newly launched open API, offering seamless integration capabilities with vendor partners to unify dealership operations. This episode is a must-listen for any automotive professional keen on harnessing cutting-edge CRM technologies to propel their business forward.

 

Key Takeaways:

✅ Credit-First CRM Approach: NCC and ProMax are revolutionizing the CRM space with a credit-first methodology, enhancing the buying process through accurate financing options and fraud prevention features.

✅ User Interface and Experience: The newly redesigned UI/UX of ProMax's CRM offers a modern, intuitive interface that simplifies processes for salespeople and management, improving efficiency and usability.

✅ Service and Sales Integration: By integrating service customer data with CRM strategies, dealerships can unlock unprecedented sales opportunities, targeting both existing and untapped customer bases.

✅ Open API for Seamless Integration: The introduction of the open API, Dex, allows for effortless connection with various dealership software, ensuring all operations are synchronized and efficient.

✅ Robust OEM Partnerships: ProMax's CRM is approved by most OEMs, including 100% co-op with General Motors, showcasing the platform's comprehensive capabilities and industry trust.

 

 

About Shane Born

Shane Born is a prominent figure in the automotive industry, holding a significant position at NCC (National Credit Center) and ProMax. With over two decades of experience, Shane has been instrumental in driving technological advancements and fostering customer relations in the automotive sector. His focus lies in integrating credit solutions with CRM systems to enhance dealership efficiencies!

 

About Melissa Sinclair

Melissa Sinclair at NCC and ProMax, bringing extensive experience and deep knowledge about CRM solutions. Melissa has contributed substantially to the development of innovative customer relationship management tools and has played a key role in ensuring that these tools meet the needs of modern dealerships. She is particularly focused on enhancing user experience and fostering partnerships within the automotive industry.

 

 

Unleashing the Power of CRM in Automotive Sales

Key Takeaways

• The Millionaire Car Salesman Podcast dives into how CRM technology is revolutionizing the automotive industry, focusing on NCC's ProMax and its unique offerings.
• The discussion emphasizes the shift towards credit-first processes, enhancing both dealer and consumer experiences by leveraging advanced data management.
• An insider perspective on NADA reveals valuable insights into networking strategies and industry trends despite unexpected challenges.
  
  

CRM Innovations in the Automotive Industry

The Millionaire Car Salesman Podcast, hosted by LA Williams and Sean V. Bradley, recently featured Shane Born and Melissa Sinclair from NCC and ProMax, who discussed groundbreaking innovations in CRM technology, specifically tailored for the automotive industry. As the podcast episodes unravel, they explore how these technologies redefine dealer-consumer interactions and internal processes within dealerships.

According to Shane Born, NCC is leveraging its dual expertise as both a data and software-as-a-service company: "We are both a DAS company and a SaaS company," he notes. Their end-to-end platform ensures a streamlined, credit-first approach that not only enhances dealer efficiency but also significantly improves the customer's buying journey. This dual focus allows NCC to provide a seamless workflow tied to a single database, an advantage that sets it apart from competitors relying on multiple integrations. From quote to contract, the process is designed to eliminate friction and bolster customer satisfaction by providing accurate financing solutions quickly.

Melissa Sinclair elaborates on the customized experience ProMax delivers: "Any role in the dealership can benefit as the platform was designed specifically with them in mind." The conversations with dealers led to UI and UX improvements, focusing on easy navigation and relevant data presentation, ensuring that even complex tools are intuitive for users across all roles within the dealership.

Strategies from the NADA Conference

One of the intriguing segments of the podcast episode involved understanding the dynamics of the National Automobile Dealers Association (NADA) conference. Despite logistical hurdles due to inclement weather, vendors and attendees alike made the most of the opportunity to connect and explore industry advancements.

Shane Born emphasized that despite a "50% pre-registration count," those who made it to the event were laser-focused on solving pertinent challenges, leading to higher closing rates on new dealer group deals. NADA's decision to open its welcome party to all attendees, not just paid registrants, was a strategic move to enhance networking despite lower turnout numbers. "It allows us to really have meaningful conversations about what's happening and where the industry is heading," Born shared, highlighting how such interactions lead to long-lasting partnerships and industry insights.

This part of the podcast underscores the importance of adaptability and creativity in fostering networking opportunities, even in unforeseen circumstances. NADA highlighted industry trends, such as AI integration and credit-first approaches, showcased by innovative solutions like NCC's ProMax.

Maximizing CRM for Dealer Success

In detailing the capabilities of NCC's complete CRM, the podcast dives into how dealerships can maximize the tool for their success. At its core, ProMax's CRM offers a robust framework for both reactive and proactive dealership strategies—a point emphasized repeatedly throughout the discussion.

"Any user can go in and build a custom list," explained Melissa Sinclair, illustrating the CRM's adaptability in creating targeted customer lists based on various criteria, such as unsold showroom traffic or service appointments. The system's Opportunities Dashboard is a game changer, automatically collating potential purchase opportunities, ensuring that even if a salesperson overlooks a prospect, the CRM does not.

Sean V. Bradley highlighted common dealer pitfalls, such as under-utilizing CRM capabilities, which often leads to unnecessary marketing expenditures. "Why are they spending $65,000 in advertising per month when they could invest $5,000 to $10,000 in CRM?" he questioned, advocating for a full-time CRM manager to ensure optimal use of the system. Reflecting on trends discussed at the podcast, it’s evident that leveraging comprehensive CRM tools like NCC's ProMax could save money and increase sales, making it essential for dealerships to embrace such technologies fully.

Reflections on the Automotive Horizon

As the podcast episode closes, the hosts and guests reflect on how the innovations discussed are reshaping the automotive sales landscape. The evolution of CRM technology, spearheaded by companies like NCC and solutions such as ProMax, shows an industry leaning heavily into data-driven, customer-centric approaches.

The recurring theme remains clear: the automotive industry is poised for growth through technology adaptation and strategic partnerships. As Shane Born perfectly encapsulates, success in this field "comes down to consistent execution of your strategic vision," underscoring the importance of aligning technology with well-defined dealership goals. With ProMax’s open API and partnership with AI leaders like Impel, NCC ensures they are not just evolving alongside industry changes, but leading the charge toward a more integrated and customer-focused sales experience.

In the ever-evolving automotive market, insights from such discussions are invaluable, paving the way for dealerships to not only keep pace but thrive in an exciting era of digital transformation.

 

 

Resources:

Podium: Discover how Podium's innovative AI technology can unlock unparalleled efficiency and drive your dealership’s sales to new heights. Visit www.podium.com/mcs to learn more!

 

NCC: Credit-Driven Retailing - NCC delivers industry-best credit-driven retailing for auto dealerships, combining a powerful credit and compliance engine and fully integrated CRM/Desking platform for maximum profitability.

 

Complete CRM: Complete CRM is a streamlined, all-in-one system that simplifies your dealership software and processes so you can manage every aspect of your operation with ease; from tracking and following up on leads, desking deals, managing inventory, marketing to your customers, and more.

 

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

 

The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry! With over 28,000 members, gain access to successful automotive mentors & managers, the best industry practices, & collaborate with automotive professionals from around the WORLD! Join The Millionaire Car Salesman Facebook Group today!

 

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By:

Podium: Elevating Dealership Excellence with Intelligent Customer Engagement Solutions. Unlock unparalleled efficiency and drive sales with Podium's innovative AI technology, featured proudly on the Millionaire Car Salesman Podcast. Visit www.podium.com/mcs to learn more!

 

NCC: Powered by proprietary solutions such as Intelligent Credit Engine™ and LenderSelect™, NCC transforms the car-buying experience for dealers and their customers. From compliance and lender selection to CRM and desking, to marketing and data mining—NCC integrates them all in a single, seamless platform to deliver better customer experiences, maximum efficiency and maximum profit.

 

Complete CRM: As an innovative leader in the industry for the last 30 years, Complete CRM is designed to give your dealership the competitive edge in a demanding marketplace. Powered by Complete Credit™ and award-winning desking, Complete CRM™ is the industry’s only credit and compliance-enabled CRM that lets dealers achieve maximum profitability on every deal. Built on modern technology, Complete CRM seamlessly integrates credit, compliance, inventory, data mining, lead generation, enterprise functionality, and customized reporting in one tool with a single login.

 

Dealer Synergy: The #1 Automotive Sales Training, Consulting, and Accountability Firm in the industry! With over two decades of experience in building Internet Departments and BDCs, we have developed the most effective automotive Internet Sales, BDC, and CRM solutions. Our expertise in creating phone scripts, rebuttals, CRM action plans, strategies, and templates ensures that your dealership's tools and personnel reach their full potential.

 

Bradley On Demand: The automotive sales industry’s top Interactive Training, Tracking, Testing, and Certification Platform. Featuring LIVE Classes and over 9,000 training modules, our platform equips your dealership with everything needed to sell more cars, more often, and more profitably!

 

 

EP 5:20 Facebook Monetization Secrets from the Head of Meta and Facebook  

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP immerses into the world of Meta Monetization, Facebook/Meta Marketing, and teaches exactly where to begin when interested in making money off monetizing!

Sean is joined by, none other than Bob Lanham, the official Head of Automotive Retail for Facebook/Meta, Instagram, and WhatsApp! Bob provides an insider perspective on the strategies and tactics to become monetized on Facebook, and the consistent social engagement required to maintain your influencer status. See how truly easy it is to start generating passive/income revenue while simultaneously building your social automotive brand and platform online!

Next to these two social experts is the living proof herself - Toni Cornell! Toni has been in the automotive industry for the last 18 years as a salesperson at CAL Cars in Spokane, Washington. Facebook/Meta Corporate pays Toni daily as an Influencer and Content Creator through her Facebook Business Page. She earns up to $3,000 per month solely by creating content and posting on Facebook/Meta! Listen in to learn, as Toni puts it, “how make money doing something you were already doing!”

 

About Bob Lanham

Bob Lanham is Facebook/Meta’s Head of Automotive Retail; however, Bob began his legacy in the automotive industry in 1997 where he worked as a commission only car salesman at Toyota of Sarasota. In a matter of three years at Toyota of Sarasota, Lanham was able to conquer the titles of the F&I Manager and Internet Manager. 

With his focus in media marketing and internet sales, Bob Lanham moved on to work at international companies like Microsoft, Yahoo, Hulu, and Shazam. For the past six years, Bob has been able to use his knowledge of the automotive industry as a strong asset to the Facebook/Meta team. The head of a multi-billion dollar vertical manages the platform that reaches up to 178 million people daily for automotive industry updates, tips, guidance, and marketing strategies.

 

About Toni Cornell

Toni Cornell was born and raised in Lakewood, Washington. She is a fan of the Millionaire Car Salesman podcast and has been listening for the last five years. Toni has been in the automotive industry for the last 18 years. In the BDC department, Toni and her three-person team sold 1,486 cars in one year followed by 3,476 cars in the second year. Additionally, in one month Toni brought 51 units to the store and closed out 31 of the deals herself. She uses Facebook as a way to connect with her customers and bring in new customers. 

 

About CAL Cars Spokane

CAL Cars is a privately owned, family-run business that has been serving the inland northwest for 19 years! CAL has sold over 42,000 vehicles in that time. CAL is the largest independent dealer in the region with 3 locations: Airway Heights, Spokane & Coeur d'Alene. CAL also has the best selection of vehicles in the region with over 300 vehicles in stock. CAL is an independent dealer, so they carry every make and model available.

CALs core values of honesty, transparency, and diligence is why they are blessed to still be in business after so many years in our community. Their customers know that their vehicle prices are negotiable, but satisfaction is not. CAL’s goal is to build a relationship with you to earn your business and become your car dealer for life!

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

 

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

EP 5:19 Keynote Speaker & Car Saleswoman, Tianna Mick Reviews Digital Dealer Tampa  

This week, on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP reviews the latest Digital Dealer Conference while he interviews this year’s Digital Dealer Keynote Speaker and Automotive Rising Star! This year’s first annual Digital Dealer conference took place from May 9th - 11th in Tampa, FL at the Tampa Convention Center. Did you attend Digital Dealer Tampa? Listen in to experience the whole event through the eyes of a Keynote Speaker!

 

Joining Sean this week is one of the Keynote Speakers, Tianna Mick aka T Got Your Keys from Dealer Synergy! Tianna speaks about her experience at this year’s Digital Dealer Conference, along with everything that led her up to this moment. Since only 8-years-old, Tianna has been immersed in the Automotive Industry and surrounded by the most high-level Automotive Professionals; because of this, she explains how she rose to her level of success in such a small amount of time.

 

About Tianna Mick

Tianna Mick was born and raised in Reading, Pennsylvania and started her automotive journey at only 19-years-old where she was consistently the top-grossing salesperson, averaging 20+ units and generating $9K – $10K each month in personal income! Tianna is globally recognized for her award-winning TGotYourKeys.com website, which was voted the #1 Personal Website in the Automotive Industry. Additionally, Tianna is a NADA 2022 Speaker, published in Digital Dealer Magazine, and voted/awarded #1 Influential Female Car Salesperson of 2019!

 

About Dealer Synergy

Dealer Synergy is an Award-Winning Training, Consulting, and Accountability firm that has built the most profitable Internet Sales and Business Development departments for Automotive Dealerships across North America. Clients will have access to live support from our expertly trained Management Team, our Technology Team, to assist with all website, graphics, video production, and social networking needs, and our team of analysts who excel in human resources, mystery shopping, and phone training!

 

About Digital Dealer

Digital Dealer Conference & Expo, held biannually, brings together automotive dealers, OEMs, thought leaders, and auto retail solution providers for a 2.5-day experience, powering professional growth and connections. Digital Dealer brings leading minds and technology together, spring and fall, to accelerate business and professional growth. Digital Dealer is automotive’s bi-annual conference for actionable insights, networking, and innovative solutions!

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.

This week on the Millionaire Car Salesman Podcast, Sean V. Bradley, CSP and L.A. Williams  talk about qualifying prospects the right way. What does that look like? Qualifying a prospect is not just about gathering information, but understanding the prospects’ wants, wishes and expectations. 

Sean V. Bradley has created a needs assessment worksheet for qualifying prospects. There are four quadrants to consider; vehicle interest, current vehicle, initial investment and monthly investment. With this worksheet, sales personnel can start to piece together the prospect puzzle to find the right car for the customer. 

Join Sean V. Bradley on Tuesday, May 24th at 2pm EST as he shows sales teams how to properly qualify prospects, how to get more money down, and how to avoid making the biggest mistake car people make. To register, click here. For Dealer Synergy Clients, please email support@dealersynergy.com or contact our office at (856) 546-2440. 

 

About this Master Class

Automotive expert, Sean V. Bradley CSP, will teach your entire sales team:

1. How to properly qualify prospects so they’re not wasting time at the dealership
2. How to get more money down so that your deals are more profitable than ever
3. The biggest mistake car people make which lands prospects on the wrong car and how to avoid it.

In this Master Class you will receive:

1. A simple Customer Needs Assessment worksheet designed by Dealer Synergy to help you remember the exact questions to ask to properly qualify your prospects.
2. Access to a virtual training platform where this class will be broken down into bite-sized segments to ensure maximum retention.
3. Two free passes to Dealer Synergy Academy classes. One for each month, May and June 2022.

 

About Dealer Synergy Academy Classes

Taught in a group class setting, via Zoom, these classes are facilitated by a Dealer Synergy Certified Trainer, with students from all over the world.

 

About Dealer Synergy

Dealer Synergy is the nation’s #1 Automotive Sales training, consulting and accountability firm. The mission is to be obsessed with our dealers’ success; through our thoughts, our words and our actions, so that they may triumph and achieve total market domination. 

 

Resources

Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm.

The Millionaire Car Salesman Podcast: is the #1 resource for automotive sales professionals, managers, and owners.  Also, join The Millionaire Car Salesman Facebook Group today!

The Against All Odds Radio Show: Hosting guests that have started from the bottom and rose to the top.  Also, join The Against All Odds Radio Show Guests & Listeners Facebook Group for the podcasted episodes.

For more interactivity, join The Millionaire Car Salesman Club on Clubhouse.

Win the Game of Googleopoly: Unlocking the secret strategy of search engines.

The Millionaire Car Salesman Podcast is Proudly Sponsored By: 

AutoWeb: Visit AutoWeb.com/dealers for help in revolutionizing your business to help you sell more cars.