Make Things That Matter – Détails, épisodes et analyse

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Make Things That Matter

Andrew Skotzko

Business & Entrepreneuriat

Éducation

Fréquence : 1 épisode/21j. Total Éps: 82

What if our products and companies gave more life to everything they touched? Making this a reality is our quest, through impactful product leadership, strategy, decision making, and culture.

blog.makethingsthatmatter.com

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https://blog.makethingsthatmatter.com?utm_medium=podcast&#38
82 partages
https://www.speakpipe.com/andrewskotzko
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https://pod.fo/e/af7f7
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https://en.wikipedia.org/wiki/Eric_Ries
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https://en.wikipedia.org/wiki/Ray_Dalio
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Score global : 49%

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Itamar Gilad: the GIST of product discovery

mardi 30 juillet 2024 • Durée 01:04:31

Itamar Gilad is the author of Evidence Guided, which is my favorite book out there on how to practically DO product discovery. Prior to becoming a product consultant and trainer, he had a long product career at Google where he led the creation and launch of products that are now used by over a billion people.

In this conversation we explore the GIST approach to product discovery through the origin story of Gmail's tabbed inbox, to help you see what great product discovery looks like in practice.

—

Topics discussed

(01:33) Creating frameworks and coming up with catchy models

(10:02) GIST: the meta framework organizing model concept.

(15:02) Illustrating GIST through the story of Gmail tabbed inbox

(21:06) Refocusing goals led to stronger, simpler idea.

(25:08) Prioritize, filter, and reevaluate for effective ideas.

(29:02) Usability and value risks, low confidence, evolution.

(35:43) Key results drive achieving goals, engaging company.

(40:07) Inquiring about applying startup approach to enterprises.

(45:32) Navigating uncertainty in strategy with evidence and discovery.

(50:44) Emphasizing iterative nature of product discovery process.

(59:10) Encouraging analysis for companies hesitant about changes.

(01:01:18) Evaluate, test, experiment, launch, measure, impact, outcomes

—

Links & resources mentioned

• Send episode feedback on Twitter @askotzko , or via email

This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit

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