Explorez tous les épisodes du podcast Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategies for Growing a Podcast That Converts
| Titre | Date | Durée | |
|---|---|---|---|
| How to Make a Podcast Trailer That Gets You More Listeners | Jay Nachlis, Arielle Nissenblatt | 26 oct. 2026 | 00:37:47 | |
Your podcast trailer could be the reason new listeners press play on your show... or not. So how do you know if your podcast trailer (or lack of one) is helping or hindering your audience growth? I sat down with Jay Nachlis of Coleman Insights and Arielle Nissenblatt of EarBuds Media to find out. We're putting four real podcast trailers to the test to reveal the five things listeners will remember about your trailer, and showing you how to use those findings to attract more listeners to your show. Hit play and let's dive in. 0:04 – Do Podcast Trailers (Actually) Help You Get More Listeners? 16:10 – Why the Most Professional-Sounding Trailer Doesn't Always Win 25:50 – Explainer vs. Sizzle: Which Trailer Works Better? 33:13 – The Podcast Trailer Mistakes That Make Listeners Skip Your Show 36:41 – 5 Things Listeners Will Remember About Your Podcast Trailer Episode Links: Meet Arielle Nissenblatt: Website | LinkedIn | EarBuds.audio Meet Jay Nachlis: Website | LinkedIn | PodPredictor … Research Acknowledgments: Special thanks to Peter Ferioli Pantheon Podcasts and Rachel Corbett of Nova Podcasts for their contributions to the podcast trailer study featured in this episode. … Other Shows Mentioned In This Episode: … Other Episodes You’ll Love: What to Say in the First 15 Seconds to Keep Podcast Listeners Listening … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| The Good, the Bad, and the Ugly on Rolling Out Listener Subscriptions | 19 oct. 2026 | 00:29:09 | |
The podcasting industry loves telling podcasters how "easy" it is to make money through listener subscriptions. So why then can setting up listener subscriptions cost you weeks of work and still leave listeners unable to pay you? What started as a simple monetization experiment on my show exposed what happens when the systems between Apple Podcasts and hosting providers fail, and the simpler setup options that can keep those problems from costing you paying subscribers. We’ll also unpack whether listener subscriptions are worth it for a show your size, where I’d set them up, and what I’d avoid if I could start over from scratch. Hit play and let’s dive in. 0:04 – Are Listener Subscriptions Worth It for a Small Podcast? 1:57 – Why Monetizing With Listener Subscriptions Is Easier Said Than Done 7:17 – Choosing Subscriber Benefits That Won’t Add to Your Workload 11:02 – How Podcast Apps and Hosting Tools Make Getting Paid Harder Than It Should Be 25:07 – Where to Set Up Listener Subscriptions and What to Avoid … Episode Links: See how much of your podcast tech stack Beamly can replace → beamly.com … Other Episodes You’ll Love: Why Your Next Dollar Should Come From Your Last Episode Before You Chase Sponsors to Monetize Your Podcast, Listen to This … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| The Podcast Revenue Model Hiding in Your Guest Interviews | Andrew Hellmich | 13 oct. 2026 | 00:24:25 | |
A profitable podcast membership isn’t built by putting your best content behind a paywall. After 15 years of building a paid podcast membership, Andrew Hellmich has learned how to price premium content in a way that rewards early listeners without undervaluing what you create. He’s back to break down the pricing model behind his 1,000-member subscription, including when to raise your price, how to structure monthly vs. annual plans, why your earliest members should get your best deal for life, and the 50/50 revenue model he uses to turn guest expertise into additional paid offers. If you’re considering a paid podcast membership and want to build one people will actually pay for, hit play and let’s dive in. 5:40 – How to Start Charging for Podcast Content You’ve Always Given Away for Free 7:38 – The Fastest Way to Find Out If Listeners Will Pay for Your Podcast 10:19 – How to Price a Premium Podcast Membership 11:09 – The 50/50 Profit Split That Turns Guest Expertise Into Podcast Revenue 20:11 – Why Your First Podcast Members Should Get Your Best Price for Life Episode Links: Meet Andrew Hellmich: Website | LinkedIn Listen to Andrew’s Podcast: PhotoBizX See how much of your podcast tech stack Beamly can replace → beamly.com … Other Episodes You’ll Love: How to Get Better Answers From Your Podcast Guests … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| 5 Interview Techniques to Stop Listeners From Tuning Out | Andrew Hellmich | 12 oct. 2026 | 00:22:05 | |
Most podcast hosts think good interviews come from asking better questions. But great podcast interviewers know the best questions are the ones they never planned to ask. After more than 600 interviews and 15 years podcasting, Andrew Hellmich knows what separates mediocre interviews from the ones that keep listeners listening. He’s going to show you how to set the right expectations before you hit record, handle a guest who won’t give you a straight answer, and know when to push, redirect, or throw your next question out altogether so you can get the answers your listeners are counting on you to get. If you want better answers from your guests, hit play and let’s dive in. … 2:21 – Why Your Podcast Guest Isn’t The Most Important Person In The Interview 6:39 – What to Do When a Podcast Guest Won’t Give You a Straight Answer 9:17 – Why Scripting Every Question Can Make You Miss Your Guest’s Best Answers 12:10 – How To Follow An Unexpected Answer Without Forgetting Your Next Question … Episode Links: Meet Andrew Hellmich: Website | LinkedIn Listen to Andrew’s Podcast: PhotoBizX See how much of your podcast tech stack Beamly can replace → beamly.com … Other Episodes You’ll Love: The Podcast Revenue Model Hiding in Your Guest Interviews … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Should You Change Podcast Categories? Plus When to Monetize and What to Do When Podcast SEO Isn’t Working | 05 oct. 2026 | 00:35:44 | |
Should you switch your podcast category to get more listeners? How do you know when your podcast is ready to make money? And what happens when you’re ranking #1 in search, but those rankings aren’t bringing you listeners? In this rapid-fire Q&A, I’m answering your podcast growth questions about how to rank, when to monetize, and which podcast growth strategies are (and aren’t) worth your time, so that you know where your time and effort will make the biggest difference. Hit play and let’s dive in. … 2:00 – When Is Your Podcast Ready to Monetize? 7:30 – Should You Change Podcast Categories to Rank Higher? 10:00 – Why Ranking in the Top 100 May Matter Less Than You Think 13:30 – What to Do When You Rank #1 But Aren’t Getting Listeners 20:00 – What Should You Focus on First to Grow a New Podcast? … Episode Links: Want to simplify your podcast tech stack? Try Beamly free → … Other Episodes You’ll Love: Are Podcast Sponsorships Worth the Effort for Small Shows? Why Podcast Monetization Isn't Automatic … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| I Audited the Modern Podcast Tech Stack. Here’s What You Actually Need | 28 sept. 2026 | 00:23:15 | |
Whoever said podcasting was as simple as plugging in a mic and hitting record was wrong. A hosting platform was only the beginning. Today you need remote recording. Editing tools. Transcription software. AI tools. Podcast SEO. Websites. Analytics. Marketing. Monetization. And Zapier to duct-tape half of it together. And somewhere in there, you’re also supposed to make a good podcast. So, I audited the modern podcast tech stack for you to find out what you need, what you’re probably overpaying for, and how much of your stack can realistically exist in one place. Turns out, we may be making this a lot more complicated (and expensive) than it needs to be. Hit play and let’s dive in. … 6:00 – The 5 Jobs Your Podcast Tech Stack Needs to Perform 12:00 – When to Consolidate Your Tools vs. Pay for Specialized Software 15:00 – The Right Way to Compare the Cost of an All-in-One Platform 20:00 – A 3-Step Audit to Find Out What Your Podcast Tech Stack Is Really Costing You 23:00 – The Question That Reveals Which Podcast Tools You Actually Need … Episode Links: Ready to simplify your podcast tech stack? Try Beamly free → … Other Episodes You’ll Love: What Your Podcast Metrics Aren’t Telling You … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| 94% of Your Listeners Will Keep Listening When You Get This Right | George Lejnine, PodAnalyst | 22 sept. 2026 | 00:17:54 | |
If a listener makes it through the first 30 seconds of your podcast episode, there’s a 94% chance they’ll still be listening a quarter of the way through. Which means what happens in those first 30 seconds can make or break your show's listener retention. PodAnalyst co-founder George Lejnine is back to reveal what your retention curve can tell you about why listeners stay, skip, or leave so you can keep more of the listeners you've worked so hard to earn. Hit play and let’s dive in. … 2:07 – Why 94% of Listeners Who Make It Past 30 Seconds Keep Listening 4:14 – The Episode Opener Mistake That Can Push New Listeners Away 5:25 – Why Pre-Roll Ads Cost You Listeners 7:55 – How to Tell When Listeners Are Hitting the Skip Button vs. Leaving for Good 16:55 – Why You Should Wait 7–14 Days Before Judging an Episode’s Performance … Episode Links: Meet George Lejnine: PodAnalyst.com | LinkedIn … Other Episodes You’ll Love: What 100,000 Podcast Episodes Reveal About Listener Drop-Off 5 Podcasting Metrics (No One’s Teaching) That Reveal Your Podcast’s True Health … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| What 100,000 Podcast Episodes Reveal About Listener Drop-Off | George Lejnine, PodAnalyst | 21 sept. 2026 | 00:15:26 | |
What does “good” podcast retention actually look like? And how many listeners should you expect to lose before the end of an episode? Data from more than 100,000 podcast episodes reveals some surprising patterns in why listeners stay and why they leave when they do. PodAnalyst co-founder George Lejnine joins me to unpack how to read your retention data, what these patterns reveal about your content, and how to spot the problems that may be costing you the listeners you worked so hard to attract. Hit play and let’s dive in. … 0:25 – Why Higher Podcast Downloads Don’t Equal Better Podcast Performance 7:18 – The Podcast Retention Number You Should Be Watching 9:22 – What 100,000 Podcast Episodes Reveal About “Good” Listener Retention 12:04 – What to Look for When an Episode Underperforms 16:55 – When a Smaller Podcast Audience Is Actually a Good Sign … Episode Links: Meet George Lejnine: PodAnalyst.com | LinkedIn … Other Episodes You’ll Love: 94% of Your Listeners Will Keep Listening When You Get This Right The One Metric Podcasters Should Track Instead of Downloads … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Why "Just Keep Going" Might Be the Worst Podcasting Advice | Dave Jackson | 14 sept. 2026 | 00:23:32 | |
One of the most common pieces of podcasting advice might also be one of the most misleading. And if you've ever been told to "just keep podcasting," this episode will help you know when that advice is right for your show and when it isn't. Podcast Hall of Famer and School of Podcasting host Dave Jackson joins me to unpack why the best podcasting advice isn't universal and how to avoid following advice that sounds right but leads you in the wrong direction. Hit play and let's dive in. … 1:23 – The One Question You Should Answer Before You "Just Keep Going" 3:28 – Why Every Podcast Needs Its Own Definition of Success 8:03 – Why Your First Recording Shouldn't Be Your First Episode 12:27 – The First 30 Seconds That Can Make or Break Your Podcast 18:55 – Why Feedback Is Every Podcaster's Competitive Advantage … Episode Links: Meet Dave Jackson: schoolofpodcasting.com | LinkedIn Listen to Dave’s Podcast: School of Podcasting Ask the Podcast Coach with Dave Jackson & Jim Collison What Was That Like? with Scott Johnson … Other Episodes You’ll Love: How to Monetize Your Podcast Even With a Small Audience How Do You Measure The Success of Your Podcast (And You Can't Say Downloads) … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| 5 Reasons New Listeners Aren’t Clicking on Your Podcast | 07 sept. 2026 | 01:01:16 | |
Before a new listener gives you 20, 30, or 60 minutes of their time, your podcast has to convince them it’s worth it. And if your cover art, podcast name, description, episode titles, or show notes fail to do that job, you can drive more traffic to your show all day long without seeing much growth. I recently joined Jordan Blair on Buzzsprout’s Buzzcast to put their show to the test using the five Podcast Content Gatekeepers® that determine whether a potential listener clicks, scrolls past, or hits play. And in this episode, you can score your podcast right alongside us to pinpoint what could be costing you listeners before they ever hear your content. Hit play and let’s dive in. … 2:00 – Why Your Podcast Metrics Can’t Tell You What to Fix 11:04 – What New Listeners Decide Before They Ever Hear Your Voice 13:42 – Is Your Podcast Cover Art Costing You Listeners? 17:01 – Is Your Podcast Name Making You Harder to Find? 25:46 – Why Your Podcast Description Isn’t Getting People to Listen 35:45 – How to Write Podcast Episode Titles That Make People Click Play 45:41 – The Biggest Mistake Hosts Make When Writing Show Notes 54:06 – What Your Score Reveals About Your Podcast’s Growth Potential … Episode Links: Get Your Podcast Health Score® Listen to the aftershow on Buzzcast Download the Bingeworthy Episode Title Cheat Sheet Check out Courtney’s Airbnb … Other Episodes You’ll Love: The 0.5 Second Decision That Makes Listeners Hit Play (or Not) … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| The Story Behind the PodLaunch OS | 31 août 2026 | 00:21:16 | |
Ever wonder why optimizing one part of your podcast doesn’t always improve its performance as a whole? That question is at the heart of what we’re building with the PodLaunch OS®, and in this special episode, my eight-year-old son takes over the microphone to ask why I spend so much time studying podcasts, how host decisions shape listener behavior, and why, according to him, it involves a lot of “scribble scratch circles” and possibly some undercover spy work. For a behind-the-scenes look at what we’re building next, plus what “working from home” looks like through the eyes of an eight-year-old, hit play and let’s dive in. … 2:35 – Why Strategy Alone Can’t Grow Your Podcast 9:24 – What Your Listener Behavior Reveals About Your Podcast Performance 12:09 – How 30,000 Hours of Research Led to the PodLaunch OS® 14:08 – The Industry Blind Spot the PodLaunch OS® Is Built to Solve 27:40 – The PodLaunch Health Score vs. PodLaunch OS® … Episode Links: ... Other Episodes You’ll Love: 5 Reasons New Listeners Aren’t Clicking on Your Podcast How to Pinpoint Where Your Podcast Performance Is Breaking Down … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| How to Pinpoint Where Your Podcast Performance Is Breaking Down | 24 août 2026 | 00:17:47 | |
The hardest part about growing a podcast isn't knowing what to do next. It's knowing what to fix first. That's why so many hosts spend months chasing better titles, stronger SEO, bigger guests, or more content. Every one of those could be the right answer. Every one of them could also waste the next six months of your life. In this episode, I'll show you how to pinpoint exactly where your podcast performance is breaking down right now, so you can go from hoping your podcast grows to engineering growth you can predict. Hit play and let’s dive in. … 0:02 – How to Pinpoint Where Your Podcast Performance Is Breaking Down 9:52 – Symptom-Based vs. Systems-Based Thinking 18:53 – The 5 Systems Behind Every High-Performing Podcast 23:46 – What to Fix First on Your Show to Create Predictable Growth … Episode Links: Get Your Podcast Health Score® → See the PodLaunch Performance Model™ … Other Episodes You’ll Love: This Changes Everything We Know About Growing a Podcast What Your Podcast Metrics Aren't Telling You … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| What Your Podcast Metrics Aren't Telling You | 17 août 2026 | 00:22:48 | |
If your podcast isn't growing, your metrics are the last place you should look. Every download, play, and retention graph only tells part of the story. Which means you can spend months improving your podcast without ever knowing whether you're fixing the right problem. Every podcast's performance is shaped by two key decisions. Once you understand how they work, you'll never think about growing a podcast the same way again. Ready to find out what your podcast metrics aren't telling you and why most podcast growth strategies never deliver the results they promise? Hit play and let's dive in. … 0:51 – The 2 Decisions That Determine Your Podcast's Performance 2:25 – What Your Podcast Metrics Aren't Telling You 10:40 – Why Most Podcast Growth Strategies Fail 17:13 – The PodLaunch Performance Model Explained 21:53 – The Difference Between Measuring Performance and Driving It … Episode Links: See the PodLaunch Performance Model® … Other Episodes You’ll Love: This Changes Everything We Know About Growing a Podcast How to Pinpoint Where Your Podcast Performance Is Breaking Down … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| This Changes Everything We Know About Growing a Podcast | 12 août 2026 | 00:17:08 | |
Everyone’s trying to teach you how to grow your podcast. Do SEO. Add video. Write better titles. Improve your production. But what if almost everything you thought you knew about growing a podcast is backwards? That's the question I've spent the last six years working to answer. Because until you understand what drives predictable podcast performance, every decision you make for your show is still a best guess. Let's fix that. Hit play and let's dive in. … 1:01 – The Truth About Why I Started This Podcast 10:08 – The 3 Questions That Change What We Know About Podcast Growth 11:45 – The Blind Spot That Makes Growing a Podcast Unpredictable 14:02 – Why the Podcast Industry Keeps Solving the Wrong Problem First 17:16 – The One Thing Every High-Performing Podcast Has in Common … Episode Links: Follow the Podcast Performance Journal on Substack Other Episodes You’ll Love: What Your Podcast Metrics Aren't Telling You How to Pinpoint Where Your Podcast Performance Is Breaking Down … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| The New Rules for Growing a Podcast in 2026 | Roger Nairn | 06 août 2026 | 00:24:08 | |
Knowing where listeners discover podcasts is only half the battle. The bigger challenge is turning that knowledge into a repeatable strategy that helps more people find your show month after month instead of hoping people stumble across your podcast. Roger Nairn from JAR Podcast Solutions is back to break down how to turn one podcast episode into multiple ways to get discovered, why more podcasters are building for YouTube first, and how to create viral podcast moments people can't wait to send to a friend. Hit play and let's dive in. … 1:03 – The 4 Biggest Podcast Discovery Trends Happening Right Now 3:08 – The 2-Week Podcast Launch Mistake That Limits Long-Term Growth 8:08 – Why One Podcast Episode Should Create Multiple Ways to Get Discovered 11:16 – Why More Podcasters Are Building for YouTube First 18:04 – How to Create Podcast Episodes People Want to Share … Episode Links: Meet Roger Nairn: JAR Podcast Solutions | LinkedIn Listen to Roger’s Podcast: Dead Dads … Other Episodes You’ll Love: Podcast Discovery Has Changed. Here's What the New Data Says. … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Podcast Discovery Has Changed. Here's What the Data Says | Roger Nairn | 05 août 2026 | 00:21:02 | |
New data reveals that podcast discovery has changed, but most podcasters haven't changed with it. If you're still expecting new listeners to find your show inside Apple Podcasts or Spotify, you're overlooking the top places podcast listeners are discovering new shows today. Roger Nairn from JAR Podcast Solutions is here to unpack why podcast apps are not best place to grow your audience, how to choose the right platforms to market your show, and three podcast marketing strategies circa 2015 you can stop obsessing over (and what to focus on instead). Hit play and let's dive in. … 1:14 – Why Podcast Apps Are No Longer the Best Place to Grow Your Audience 2:18 – The Top Places Podcast Listeners Are Discovering New Shows 5:38 – Why Your Podcast Doesn't Need to Be Everywhere 14:35 – How to Choose the Right Platforms to Market Your Show 18:31 – 3 Podcast Marketing Strategies You Can Stop Obsessing Over … Episode Links: Meet Roger Nairn: JAR Podcast Solutions | LinkedIn Listen to Roger’s Podcast: Dead Dads … Other Episodes You’ll Love: The New Rules for Growing a Podcast in 2026 … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Use These 3 Communication Patterns to Help Listeners Trust You Faster | 29 juil. 2026 | 00:17:00 | |
If your podcast needs to deliver measurable reach and revenue for your business or brand, then the fastest way to do that isn't publishing more episodes. It's learning how to communicate in a way that helps listeners trust you enough to act. I'm handing you three Podcast Psychology frameworks you can use inside your next episode so your listeners don't just agree with you. They act because of you. If you want to stop publishing episodes that lead nowhere and start creating content people act on, hit play and let's dive in. … 0:04 – Why Human Behavior Drives Podcast Performance 4:44 – Why Listeners Agree With You But Never Take the Next Step 9:19 – The Fastest Way to Get Listeners to Trust What You Say 13:40 – How to Change Someone's Mind Without Arguing With Them 15:49 – Make People Want What You Offer Without Pitching … Other Episodes You’ll Love: How to Speak the Language of Your Ideal Listener 3 Ways to Hook Your Listener Before They Ever Hit Play … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| What to Do After Guesting on a Podcast to Get More Referrals and Clients | Sam Brake Guia | 23 juil. 2026 | 00:20:05 | |
Most people think landing the podcast guest interview is the win. It's not. If your podcast guest appearances end with a thank-you email and a social media post, that's exactly why they never lead to more clients, referrals, or repeat invitations. If you want a practical roadmap for turning every guest interview into the start of your next opportunity, hit play and let's dive in. … 3:44 – What Great Podcast Guests Never Do After the Interview 8:13 – Why Most Podcast Guest Appearances Produce Zero ROI (and How to Fix It) 11:01 – Why Your Next Guest Appearance Might Come From Your Last One 12:48 – Why Podcast Guesting Rewards Patience 14:33 – The Follow-Up Strategy That Turns Hosts Into Referral Partners … Episode Links: Meet Sam Brake Guia: PodWritten.com | LinkedIn Listen to Sam’s Podcast: Mics to Millions … Other Episodes You'll Love: What Top Hosts Look For Before They Say Yes to Your Guest Pitch … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| What Top Hosts Look for Before They Say Yes to Your Guest Pitch | Sam Brake Guia | 22 juil. 2026 | 00:21:25 | |
After sending nearly 2,000 podcast pitches that have landed his clients on top podcasts, Sam Brake Guia knows exactly what separates the guest pitches that get deleted from the ones that get an immediate "yes" (and the answer has less to do with your credentials than you probably think). Sam's breaking down the simple 3-part framework behind guest pitches that top hosts actually respond to, what to put in your P.S. to build instant credibility, and the one habit that makes hosts want to book you. If you want to know exactly what top hosts look for before they invite you on their show, hit play and let's dive in. … 1:56 – The 3 Things Every Podcast Host Looks for in a Guest Pitch 2:48 – Why Shorter Guest Pitches Get More Replies 4:35 – What to Put in Your P.S. to Build Instant Credibility 8:36 – How to Choose the Right Podcasts to Guest On 16:09 – The Interview Prep Mistake That Makes You Forgettable 18:04 – The One Habit That Books You More Guest Appearances … Episode Links: Meet Sam Brake Guia: PodWritten.com | LinkedIn Listen to Sam’s Podcast: Mics to Millions … Other Episodes You’ll Love: What to Do After Guesting on a Podcast to Get More Referrals and Clients Why Guesting on Podcasts Won’t Grow Your Show (Unless You Do This) … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| 7 Podcasting Skills That Separate Good Hosts from Great Ones | 15 juil. 2026 | 00:14:48 | |
What separates an average podcast interview from a bingeworthy one isn't the guest. It's the host. Sam Brake Guia, host of Mics to Millions and co-founder of PodWritten, has interviewed hundreds of guests and studied the world's best interviewers to uncover what separates average podcast hosts from the ones you can't stop listening to. He's about to share seven podcast hosting skills you can apply right away to ask better questions, lead more engaging conversations, and create interviews your audience actually wants to finish. Whether you're just launching a podcast or you've been hosting interviews for years, you'll walk away with ideas you can put to work the very next time you hit record. Hit play and let's dive in. … 2:04 – The Interview Planning Mistake Most Hosts Make 2:44 – How to Ask Questions Your Guest Has Never Been Asked 5:08 – The Interview Skill That Unlocks Bingeworthy Conversations 7:23 – The Simple Communication Habit That Makes You Sound More Confident 9:43 – The Editing Skill That Turns Good Interviews Into Great Ones … Episode Links: Meet Sam Brake Guia: PodWritten.com | LinkedIn Listen to Sam’s Podcast: Mics to Millions ... Other Shows Mentioned In This Episode: Where Should We Begin with Esther Perel Diary of a CEO with Steven Bartlett Creator Science with Jay Klaus 10% Happier with Dan Harris … Other Episodes You’ll Love: What Top Hosts Look for Before They Say Yes to Your Guest Pitch What to Do After Guesting on a Podcast to Get More Referrals and Clients … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Why Your Podcast Feels Valuable to You, But Not to Listeners | 08 juil. 2026 | 00:18:20 | |
If your podcast feels valuable to you but listeners are dropping off halfway through your episodes, the issue might not be your content but the way you’re communicating it. Most experts think valuable podcast content means sharing more of what they know. But your listeners won't care how much you know until they understand what your knowledge can do for them. I'll walk you through the 3-part formula for turning your expertise into content listeners care about so more of the right people hit play, stay engaged, and come back for more. Hit play and let’s dive in. … 2:33 – Why Your Podcast Feels Clear to You, But Confusing to Everyone Else 6:18 – Why Listeners Won't Care What You Know (Until You Do This) 10:37 – The One Content Mistake That Makes Great Shows Forgettable 15:21 – The 3-Part Formula That Makes Listeners Think, "This Podcast Gets Me" 17:00 – How Specificity Makes Your Expertise Impossible to Ignore … Episode Links: Next Thing You Know by Jordan Davis ... Other Episodes You’ll Love: 3 Ways to Hook Your Listener Before They Ever Hit Play … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Why Your Next Dollar Should Come From Your Last Episode | Jordan Blair, Buzzsprout | 02 juil. 2026 | 00:20:24 | |
What if you could monetize your podcast without creating more content, growing your audience, or landing sponsors? Most podcasters are sitting on revenue opportunities they don't even know they have. Jordan Blair, Buzzsprout's Podcast Producer and host of Dreamful Bedtime Stories with 13M+ downloads, is back with three low-effort ways to monetize your podcast using content you've already created. She's unpacking why your back catalog may be a hidden revenue asset, how she started monetizing before her podcast even launched, and the mistake that prevents many podcasters from ever earning a dime from their show. So if you want to monetize your podcast without adding more to your plate, hit play and let's dive in. … 0:45 – Where Most Hosts Overcomplicate Podcast Monetization 3:46 – Why the Easiest Podcast Revenue Comes From Content You've Already Created 8:58 – Why Your Episode Back Catalog Is a Hidden Revenue Asset 10:40 – How to Monetize Your Podcast Before You Launch It 13:10 – Why Most Monetization Problems Are Actually CTA Problems … Episode Links: Meet Jordan Blair: Buzzsprout | LinkedIn Listen to Jordan’s Podcast: Dreamful Bedtime Stories Listen to Buzzsprout’s Podcast: Buzzcast … Other Episodes You’ll Love: Before You Chase Sponsors to Monetize Your Podcast, Listen to This 6 Ways to Earn Money with Buzzsprout Subscriptions … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Before You Chase Sponsors to Monetize Your Podcast, Listen to This | Jordan Blair, Buzzsprout | 01 juil. 2026 | 00:23:34 | |
Sponsorships aren't the revenue dream most podcasters think they are. In fact, they can be one of the least reliable forms of income from your podcast, and Jordan Blair, Buzzsprout's Podcast Producer and host of Dreamful Bedtime Stories (13M+ downloads), is here to expose why. After landing major sponsors like BetterHelp and HelloFresh, Jordan found a more reliable way to monetize your podcast that doesn't require a massive audience, constant sponsor outreach, or waiting until your show is "big enough" to start generating revenue. She shares how to make money before you launch, why your first episode may be your most valuable asset, and one underutilized podcast monetization strategy you can use today with fewer than 100 downloads per episode. Want to monetize your podcast sooner rather than later? Hit play and let’s dive in. … 0:30 – Why Sponsors Aren't the Dream Most Podcasters Think They Are 5:44 – How to Get a Sponsor Before You Launch Your Podcast (or with Fewer Than 100 Downloads per Episode) 12:07 – Why Your First Episode May Be Your Most Valuable Asset 18:53 – The Revenue Stream That Survives When Sponsorships Don't 20:19 – The Monetization Strategy That Lets Creators Take a Break … Episode Links: Meet Jordan Blair: Buzzsprout | LinkedIn Listen to Jordan’s Podcast: Dreamful Bedtime Stories Listen to Buzzsprout’s Podcast: Buzzcast … Other Episodes You’ll Love: Why Your Next Dollar Should Come From Your Last Episode … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| The Biggest Podcast Growth Mistake You're Probably Making | 24 juin 2026 | 00:17:49 | |
The podcast industry has convinced you that podcast growth comes from choosing the right marketing tactic. Yet every day, thousands of podcasters are spending time on strategies they can't tell are helping, hurting, or doing nothing at all. In this rapid-fire Q&A, I'm answering how to move your podcast to #1 in search results, the two factors that matter more than any single growth tactic, and the simplest way to determine which marketing strategies deserve your attention (and which ones don't). If you're serious about growing your podcast and want a better way to evaluate what's working, hit play and let's dive in. … 2:03 – How to Move Your Podcast From #2 to #1 in Search Results 5:41 – The 3 Most Important Places to Optimize for Podcast SEO 9:08 – How to Choose the Right Podcast Marketing Strategy 13:41 – The 2 Factors That Matter More Than Any Single Growth Tactic 22:01 – The Hidden Skills Behind Every High-Performing Podcast … Episode Links Think you've cracked today's mystery word? Go to PodLaunchHQ.com/mysteryword and enter your guess. Get it right, and you'll unlock a mystery prize hand-picked to help you improve your podcast's growth and performance. … Other Episodes You’ll Love: Why Podcast SEO Makes It Easier Than Ever for Niche Shows to Get Discovered 3 Podcast SEO Strategies That Increased My Downloads 41% 3 Signs Your Podcast SEO Strategy Is Working … Special thanks to Eve Hall, Host of Please Me, and to the anonymous listener who submitted today’s questions. … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| The 0.5 Second Decision That Makes Listeners Hit Play (or Not) | 17 juin 2026 | 00:15:17 | |
Whatever problem your podcast solves, it’s competing against every other show that promises to help listeners solve it. I’m breaking down the 4 signs listeners are overlooking your podcast and the split-second decision that determines whether a new listener clicks play or picks another show to listen to. I’ll also share the five Podcast Content Gatekeepers® listeners judge before they ever hear your voice, why great content still gets ignored, and what to change so listeners stop scrolling past your show. Hit play and let’s dive in. … 2:04 – The 4 Signs Listeners Are Overlooking Your Podcast Right Now 6:20 – Why Publishing Every Week Still Isn’t Growing Your Podcast 7:12 – The 0.5 Second Decision That Gets Listeners to Choose Your Show 9:03 – The 5 Podcast Content Gatekeepers Every New Listener Judges First 11:46 – The Competitor Analysis Exercise That Reveals Your Podcast’s Differentiator … Episode Links: Get your editing off your plate so you can focus on growing your podcast: Book a call with Resonate Recordings … Other Episodes You’ll Love: What Makes a Podcast Feel Addictive … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Steal This 3-Part Episode Framework to Keep Your Listeners Engaged | Jimi Gibson | 11 juin 2026 | 00:24:10 | |
Most podcast hosts focus on teaching something valuable, but valuable content isn't what keeps listeners listening. And when attention drops halfway through an episode, listeners stop caring about what you say next. TedX speaker and professional magician Jimi Gibson is breaking down why listeners mentally check out of episodes (even when you’re giving great info), the common mistakes that make people skip ahead or click away from your episode, and the psychological framework behind opening hooks, vocal delivery, and CTA transitions that keeps listeners hanging on for what comes next. If you want listeners staying locked into your episodes from your opening hook to your CTA, hit play and let’s dive in. … 2:35 – The 3-Part Hook Formula That Makes Listeners That Makes Listeners Stay Past The First 30 Seconds 6:16 – The Hyper-Specific Opening That Sounds Like You’re Reading Your Listener’s Mind 10:52 – The Curiosity Loop Structure That Keeps Listeners Listening Longer 19:29 – The CTA Transition Framework That Keeps Your Pitch From Feeling Salesy 22:42 – The Simple Vocal Shifts That Pull Distracted Listeners Back Into the Conversation … Episode Links: Meet Jimi Gibson: Website | LinkedIn Watch Jimi’s TEDx Talk: You Have Magic Power: Use It For Good Get your editing off your plate so you can focus on growing your show: Book a call with Resonate Recordings … Other Episodes You’ll Love: The Podcasting Psychology Behind Shows Listeners Can’t Stop Listening To … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| The Podcasting Psychology Behind Shows Listeners Can’t Stop Listening To | Jimi Gibson | 10 juin 2026 | 00:20:39 | |
If “good content” were enough to grow a podcast, more shows (including yours) would have listeners bingeing every episode the second it dropped. Instead, plenty of podcasts with valuable content struggle to hold attention long enough to grow, build trust, or drive action. TEDx Speaker and professional magician Jimi Gibson conducts a live experiment here on the show to explain why some podcasts feel impossible to turn off, the 3 brain chemicals that influence whether listeners stay engaged or tune out. If you want to create episodes listeners stay glued to instead of mentally checking out halfway through, hit play and let’s dive in. … 3:06 – The Live Experiment That Explains Why Some Podcasts Feel Impossible to Turn Off 11:21 – The 3 Brain Chemicals That Create a Satisfying Listening Experience 13:59 – How Curiosity Loops Keep Listeners Mentally Present in an Episode 15:02 – Why Contextual Details Keep Listeners Emotionally Engaged 19:56 – The Psychological Differences Between Content That Feels Immersive vs. Forgettable … Episode Links: Meet Jimi Gibson: Website | LinkedIn Watch Jimi’s TEDx Talk: You Have Magic Power: Use It For Good Get your editing off your plate so you can focus on growing your show: Book a call with Resonate Recordings … Other Episodes You’ll Love: Steal This 3-Part Episode Framework to Keep Your Listeners Engaged … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| 3 Podcasting Mistakes to Avoid that Undermine Your Authority | 03 juin 2026 | 00:21:25 | |
I’m breaking down the three podcasting mistakes to avoid that can make listeners lose interest quick, plus 4 words that reveal you’re overexplaining, the guest interview habit that can turn a great interview into a frustrating listen, and the 2 words that make you sound less credible behind the mic. You’ll learn where these habits show up in podcast conversations, why listeners pick up on them faster than you think, and what to do instead if you want listeners finishing your episodes, trusting what you say, and clicking your CTAs instead of scrolling past them. Hit play and let’s dive in. … 1:58 – Why Listeners Can Love Your Content but Still Not Trust You 9:28 – The 4 Words That Reveal You’re Overexplaining on Your Podcast 13:03 – The Guest Interview Mistake That Makes Listeners Lose Interest Fast 15:58 – The 2 Words That Make You Sound Less Credible Behind the Mic 19:08 – The Simple Exercise Before Hitting Record That Makes You Sound More Confident … Episode Links: … Other Episodes You’ll Love: Say This in the First 15 Seconds to Keep Listeners Listening … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| The Podcast Launch Strategy I’d Use Starting From Zero | 27 mai 2026 | 00:20:27 | |
Most podcast launch advice focuses on hitting publish. Almost none of it teaches you how to launch in a way that helps listeners actually find, follow, and hit play on your show. In this rapid-fire Q & A episode, I’m answering what to do when you’re launching a podcast with zero listeners or social proof, how to design a show that attracts the listeners you actually want, and why forcing yourself outside your comfort zone too early can make podcasting harder to stick with. If you want to hear the podcast launch strategy I recommend for getting more launch-day engagement and creating a show listeners come back to week after week, hit play and let’s dive in. … 2:10 – What to Launch With When You Have Zero Listeners (And No Social Proof) 6:30 – The #1 Launch Mistake Most Hosts Make 9:35 – Why I Never Put Episode Numbers in My Titles 14:29 – The Best Way to Help Listeners Find Older Episodes 16:19 – Podcasting Advice for Introverts, From an Introvert … Other Episodes You’ll Love: From 30 to 1000+ Podcast Downloads in One Day With This Simple Podcast Launch Strategy Why Episode Numbers Don’t Belong in Your Episode Titles (and What to Do Instead) … Special thanks to Frank Bravo of ProLegal Brief (launching soon), members of the Buzzsprout Podcasting Community, and the anonymous listener who submitted today’s questions. … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| How to Know If Video Podcasting Is Worth It for Your Show | Alban Brooke, Buzzsprout | 21 mai 2026 | 00:19:32 | |
Everyone is talking about video podcasting right now. Almost nobody is talking about what it takes to do it well without turning your audio show into a full-blown production. Alban Brooke, Head of Marketing at Buzzsprout, shares the one question podcasters should ask before adding video, why most hosts spend too much on gear too fast, and the reason audio-first podcasting still has a major advantage despite all the industry hype around video. If you’ve been wondering whether adding video is worth it (or just another way for podcasters to burn out chasing growth), hit play and let’s dive in. … 2:16 – The One Question Podcasters Must Ask Before Starting Video 4:58 – How to Start Video Podcasting Without Overspending on Gear 8:42 – The Guest Setup Mistake That Makes Video Podcasts Hard to Watch 10:50 – The Video Editing Habit That Hurts Your Credibility 15:51 – The Reason Audio-First Podcasting Still Has an Advantage … Episode Links: Meet Alban Brooke: Buzzsprout.com Listen to Buzzcast Get a $20 Buzzsprout credit with this link thanks to Alban and the Buzzsprout team. Book a call with our partner, Resonate Recordings to get podcast production off your plate. … Other Episodes You’ll Love: Apple Video Podcasts Are Here. Should You Actually Care? … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Apple Video Podcasts Are Here. Should You Care? | Alban Brooke, Buzzsprout | 20 mai 2026 | 00:20:24 | |
Apple Video Podcasts are here, Amazon is following suit, and every podcaster is asking the same question: “Am I missing out if I’m not on video?” But the answer is a lot more nuanced than the internet makes it out to be. Alban Brooke, Head of Marketing at Buzzsprout, breaks down the massive difference between how Apple, Spotify, and YouTube handle video distribution, the upsides (and downsides) of relying too heavily on algorithm-driven discovery, and what audio-first hosts need to understand before jumping into video podcasting just because everyone else is doing it. If you’ve been wondering whether video podcasting is the future (or distracting you from building a show listeners would follow with or without video), hit play and let’s dive in. … 2:06 – Why Podcasters Are Suddenly Rethinking Video Podcasting 5:58 – The Massive Difference Between YouTube Discovery and Apple Video Podcast Delivery 9:47 – The Video Podcasting Problem Nobody Warns You About 11:46 – The Short-Term Opportunity Most Podcasters Are Missing on Apple 16:13 – The Hard Truth About Video Podcasting and Audience Growth … Episode Links: Meet Alban Brooke: Buzzsprout.com Listen to Buzzcast Get a $20 Buzzsprout credit with this link thanks to Alban and the Buzzsprout team. Book a call with our partner, Resonate Recordings to get podcast production off your plate. See where your podcast ranks in search with Ausha’s SEO tool (free trial) … Other Episodes You’ll Love: How to Know If Video Podcasting Is Worth It for Your Show … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Podcasting Trends to Watch: Could Spotify’s New Discovery Tool Get You More Listeners? | 13 mai 2026 | 00:12:57 | |
Spotify has rolled out AI-curated playlists that claim to match listeners with shows like yours. Sounds like a win for podcast discovery... but is it? In this podcasting trends episode, I test podcasting tools like this one and give you the unfiltered breakdown of whether they’ll help you grow your show or not. You’ll see whether AI-curated playlists are here to stay and how Spotify decides who get recommended. If you want to know whether Spotify’s AI-curated playlists are worth your time (or just marketed that way), hit play and let’s dive in. … 1:05 – What Spotify’s New AI Playlist Feature Is (and What It Changes About Podcast Discovery) 4:25 – How Spotify Decides Which Podcasts to Recommend (and What It Looks For) 8:05 – The 3 Title Mistakes That Get Your Episodes Ignored in Search 12:35 – Why Niche Podcasts Get Picked First (and How to Position Yours) 17:10 – What to Do Right Now to Get Your Podcast Recommended … Episode Links: Get your editing off your plate so you can focus on growing your podcast: Book a call with Resonate Recordings See where your podcast ranks in search with Ausha’s SEO tool (free trial) … Other Episodes You’ll Love: Podcasting Trends to Watch: Apple’s Video Update Explained (And Why It Won’t Grow Your Podcast) 5 Episode Title Mistakes That Make Your Show Easy to Skip … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| How to Get More Listeners From Your Existing Episodes Using Podcast SEO | Philip Pape | 06 mai 2026 | 00:22:28 | |
You’ve heard of Podcast SEO. You’ve probably even tried using AI to “optimize” your podcast. But if your show still isn’t showing up for the right keywords when listeners for search your topic, you don’t need more episodes or more downloads to get found. You need to know how to get Apple and Spotify to match you with the right people. That’s why I invited Philip Pape, host of Wits & Weights, to break down how he’s using Podcast SEO to bring more listeners to his show without recording anything new (and ranking top 5 in search because of it). If you want to turn your back catalog into a steady stream of new listeners, hit play and let’s dive in. … 1:02 – How to Make Your Podcast Show Up When Listeners Search for Your Topic 4:20 – Where to Find the Keywords Your Podcast Is Already Ranking For 8:10 – How to Get More Listeners Without Recording Anything New 12:20 – Use AI to Find Your Best Performing Episodes in Minutes (and What to Optimize First) 12:20 – The 3 Places to Put Keywords So Your Podcast Shows Up Top 5 in Search … Episode Links: Meet Philip Pape: Website | YouTube Listen to Philip’s Podcast: Wits & Weights Get a free trial with Ausha and see where your podcast ranks in search. Sign up for my Podcast SEO Mastery course (Get $50 Off with Code TOP100) Book a Call for Done-for-You Podcast SEO with our partner, Resonate Recordings … Other Episodes You’ll Love: Why Podcast SEO Makes It Easier Than Ever for Niche Shows to Get Discovered 3 Podcast SEO Strategies That Increased My Downloads 41% 3 Signs Your Podcast SEO Strategy Is Working … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Watch Me Decode Your Podcast's Analytics in Real Time | 29 avr. 2026 | 00:22:36 | |
We all know downloads aren’t the best metric for growing a podcast. And yet we still log into our hosting platform, check our downloads, and use that number to decide if our show is working (or worth continuing). That’s one of the biggest podcasting mistakes you can make, and the only way to fix it is to start tracking the 4 metrics that show if you’re actually reaching new listeners, keeping them listening, and turning them into leads. (I guarantee you’re not tracking these, and #4 will make you wonder why you didn’t look at this sooner). If you’re ready to finally know which numbers matter in growing a podcast (and which ones don’t), hit play and let’s dive in. … 1:02 – Why Downloads Are Lying to You About Your Podcast Growth 5:20 – The 4 Metrics That (Really) Tell You If Your Podcast Is Growing 9:40 – How to Track New Listeners (and Know If You’re Reaching Fresh People) 13:10 – The Engagement Benchmark That Tells You If Listeners Are Actually Staying 16:45 – The One Metric Most Podcasters Aren’t Tracking (and How It Ties to Revenue) 19:05 – What Happens When You Track the Right Metrics for 90 Days … Episode Links:
… Other Episodes You’ll Love: … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| 5 Underused Podcasting Strategies That Get Listeners to Click, Follow, and Buy | Vance Morris | 23 avr. 2026 | 00:20:49 | |
If people are listening to your podcast, but not clicking your links, joining your list, or buying your stuff, your listener journey is probably missing a few key steps. Vance Morris spent years behind the scenes at The Walt Disney Company learning how to engineer user behavior, and he’s about to show you how to apply the same audience psychology principles to guide listener action inside your podcast. … 1:52 – Audit Your Listener Journey So You’re Not Blocking Listens, Signups, or Sales 5:33 – Train Your Listeners to Click by Building Interaction Into Your Podcast 10:59 – Use Open Loops and Cliffhangers to Hold Attention Through Your Episode 12:57 – The Biggest Reason Why Giving CTAs Feels Awkward 17:15 – Use Deadlines to Increase Follow-Through Without Sounding Pushy … Episode Links:
… Other Episodes You’ll Love: … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Borrow Disney's Secret for Better Listener Engagement | Vance Morris | 22 avr. 2026 | 00:17:51 | |
What makes Walt Disney World the one place most people can’t wait to go back to? It’s not the rides, the characters, or the fireworks. It’s how every moment is engineered to guide exactly what Disney wants you to do next. Vance Morris spent years behind the scenes as a Disney exec learning exactly how they do it, and he’s going to show you the Disney “magic” that’ll help you keep listeners engaged in between episodes, what to say and do in the first 30 seconds so they don’t drop off, and how to guide someone to hit follow and come back for more. If you want your podcast to be the something listeners act on and not just listen to, hit play and let’s dive in. … 1:07 – The “Line-ertainment” Principle Disney Uses to Keep People Engaged While Waiting in Line for Hours 6:49 – The Emotional Triggers Disney Builds In to Get People to Take the Next Step 8:11 – The Common Podcasting Mistake That Makes Listeners Drop in the First 30 Seconds 13:03 – Why Your “Podcast Voice” Could Be Contributing to Your Listener Drop-off Rates 15:11 – How to Increase Listener Engagement Between Episode Drops So They Come Back Again and Again … Episode Links:
… Other Episodes You’ll Love: … Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Best Time to Release Podcast Episodes? What Most Podcasting Advice Gets Wrong | 15 avr. 2026 | 00:20:18 | |
85% of podcast hosts are publishing on the most crowded day of the week, which makes it harder for their show to get seen when a new episode drops. I’m breaking down two truths and a lie about when to release your episodes, why consistency isn’t the key to growing a podcast, and why publishing episodes doesn’t mean people will find them. You’ll also learn the simple way to choose a release day that gives your show a better chance of being seen. If you want to give your podcast a real shot at getting found, hit play and let’s dive in. ... 1:02 – What Most Podcasting Advice Gets Wrong About Episode Timing 3:05 – Where to Get Podcasting Advice That Isn’t Generic 10:07 – Why Consistency Builds Trust (But Won’t Grow Your Podcast) 12:30 – Why Publishing Episodes Doesn’t Mean People Will Find Them 14:50 – How to Choose the Best Release Day in Your Category 16:13 – One Simple Way to Improve Your Podcast’s Visibility This Week ... Episode Links:
... Other Episodes You'll Love: ... Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Where to Put CTAs in Your Episodes (So Listeners Actually Take Action) | 08 avr. 2026 | 00:24:27 | |
Most podcasters are using CTAs in their episodes and still getting zero clicks, signups, or sales. It’s not because CTAs don’t work. It’s because they’re placed at the wrong time, in the wrong spot, and said in a way listeners ignore. If you’re wondering where CTAs belong (and where they KILL listener engagement), how to time them so listeners don’t get ad fatigue, and what to say so they feel like part of the content and not a random commercial for Better Help, hit play and let’s dive in. … 4:30 – Where CTAs Actually Belong in Your Episode (And Where They Kill Engagement) 7:05 – How Many CTAs to Include Without Causing Ad Fatigue 10:20 – The 4 Types of CTAs and When to Use Each One 14:10 – How to Structure a CTA So People Actually Click, Sign Up, and Buy 21:10 – How to Know What’s Working (and What’s Not) in Your Podcast CTAs … Recommended Ad Framework:
… Other Episodes You’ll Love: ... Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Where AI Wastes More Time Than It Saves in Your Podcast (3 Questions to Ask) | Joe Casabona | 02 avr. 2026 | 00:25:32 | |
Most podcasters think AI speeds things up, when in reality they’re spending more time fighting with the AI and fixing what it writes. Podcast systems expert Joe Casabona is here to show you the one warning sign you’ve become too reliant on AI and how it’s making you 9% dumber (according to the WSJ). Plus the 3-question test that reveals when AI is helping your workflow or when task automation is the smarter tool to use instead. If you’re tired of wrestling with AI just to sound like yourself again, hit play and let’s dive in. ... 1:30 – Where AI Actually Costs You More Time Than It Saves 8:20 – One Warning Sign That Tells You If You’ve Become Too Reliant on AI 12:30 – How AI Turns Simple Tasks Into More Work in 3 Ways 16:25 – Why AI Is the Wrong Tool for Tasks Automation Should Handle 24:01 – The 3 Questions That Tell You Where AI Is Worth Using (or Not) ... Episode Links:
... Other Episodes You’ll Love: ... Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Is AI Making Your Podcast Easier to Skip? | Joe Casabona | 01 avr. 2026 | 00:21:17 | |
Most creators are using AI podcasting tools in a way that hurts their podcast’s credibility without even realizing it. Podcast systems expert Joe Casabona is breaking down what listeners pick up on when you use AI in your podcast content, why "sounding more polished" doesn’t always lead to better engagement or listener action, and exactly where to draw the line so the AI you're using to make your show better doesn't become the reason people skip it. If you want listeners to trust what they hear from you (and take action on your episodes), hit play and let’s dive in. ... 2:11 – The Real Risk of Assuming That AI Makes Your Podcast Better 9:53 – What Listeners Pick Up On When Your Thinking Is Outsourced 13:21 – The Difference Between Using AI to Refine vs Replace Your Ideas 15:13 – What Listeners Actually Connect With That AI Can’t Recreate 18:59 – Where to Draw the Line So AI Doesn’t Hurt How Listeners Respond to Your Podcast ... Episode Links:
... Other Episodes You’ll Love: Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Why Listeners Love Your Podcast But Aren’t Becoming Clients | 25 mars 2026 | 00:18:18 | |
What makes the difference between a podcast listeners like and one they trust enough to act on? It’s not your episode length, your guest list, or how much “value” you pack into the conversation. It’s how your message makes listeners feel about themselves while they’re hearing it. I'm breaking down the three psychology-backed communication patterns that help listeners see you as the expert they should follow and make listeners feel like you're speaking directly to them. If you want your podcast to be the one people turn to for answers they can trust, hit play and let’s dive in. ... 0:30 – Why Listeners Enjoy Your Podcast but Still Don’t Take Action 2:41 – The Self-Biased Assumptions Your Audience Is Bringing Into Every Episode 4:44 – 3 Ways to Get Listeners to Stop Nodding Along and Start Taking Your Advice 9:19 – How to Help Listeners See What’s Been Holding Them Back 13:12 – How to Make Your Podcast Messaging More Persuasive Without “Selling” ... Episode Links:
... Other Episodes You’ll Love: ... Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| How Podcast Listeners Decide If Your Show Is Worth Listening To (Before They Hit Play) | 18 mars 2026 | 00:23:47 | |
Unless they have a word-of-mouth recommendation, most listeners decide whether your podcast is worth their time before they hit play. And if they can’t immediately tell why your show is relevant to them personally, they’ll choose one of the countless other podcasts competing for their attention instead. That’s why I’m breaking down the four signs that help you spot whether listeners are skipping your show, what makes a podcast instantly worth clicking, and the five places your podcast messaging needs to convince listeners of your value before they hear your voice. If you want to understand how listeners decide whether your podcast is worth listening to (and what to fix if yours isn’t getting picked), hit play and let’s dive in. ... 1:52 – 4 Signs Listeners Are Choosing Other Podcasts Over Yours 3:36 – Why “Just Keep Publishing” Isn’t Fixing Your Podcast Growth 4:16 – The Core Differentiator That Makes Listeners Choose You 9:04 – The Five Podcast Content Gatekeepers® That Decide Whether Listeners Hit Play 13:59 – What Makes a Podcast Feel Worth Listening To Immediately ... Other Episodes You’ll Love: ... Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| 4 Podcasting Mistakes That Kill Word-of-Mouth Growth | Arielle Nissenblatt | 12 mars 2026 | 00:21:12 | |
If no one is sharing your episodes, recommending your show, or mentioning it in their communities, the problem usually isn’t the quality of your content. It’s how (and where) you’re asking people to engage with it. Podcasting Hall of Famer Arielle Nissenblatt is breaking down the podcasting mistakes that make a show harder to share, from email newsletters that train subscribers to ignore you to podcast pitches that get deleted before anyone even opens them. We also unpack how a handful of niche relationships can grow your podcast faster than relying on nonstop self-promotion. If you know your show is valuable (but it’s not getting shared like you think it should) hit play and let’s dive in. ... 2:12 – Why “New Episode Out Now” Emails Don’t Grow Your Podcast 3:18 – How to Pitch Podcast Newsletters and Curators the Right Way 9:02 – The Partnership Strategy That Grows Podcasts Faster Than Promotion 13:11 – Where to Pitch Your Podcast for Apple and Spotify Features 17:15 – The Offline Podcast Marketing Idea That Can Bring New Listeners to Your Show This Week ... Episode Links:
... Other Episodes You’ll Love: ... Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Why People Find Your Podcast But Don’t Hit Follow | Arielle Nissenblatt | 11 mars 2026 | 00:23:25 | |
Most podcasters think getting new listeners is about promotion: more clips, more posts, more ads. But if people find your show and don't hit follow, your downloads won’t change and “more promotion” won't fix it. Podcasting Hall of Famer Arielle Nissenblatt is unpacking why not every podcast automatically earns an audience, and what makes a listener decide if a show is worth following in the first place. She exposes what your own listener behavior may reveal about why people click, follow, and come back week after week, and how you can use these same insights to turn more listeners into followers. If you’re publishing a new episode every week but your downloads haven't grown in the last 90 days or more, hit play and let’s dive in. ... 1:02 – Why Some Podcasts Earn an Audience (and Others Never Do) 5:34 – Promotion Alone Won’t Grow Your Podcast 7:11 – What Actually Makes a Podcast Worth Recommending 12:30 – The Surprising Role Word-of-Mouth Still Plays in Growing a Podcast 20:07 – Why People Don’t Always Listen the First Time They See Your Podcast ... Episode Links:
... Other Episodes You’ll Love: ... Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Podcasting Trends to Watch: Apple’s Video Update Explained (And Why It Won’t Grow Your Podcast) | 04 mars 2026 | 00:12:53 | |
Apple Podcasts just rolled out a new video experience, and the industry is split down the middle. Some are calling it transformative. Others are calling it irrelevant. But the real question is: what does this actually mean for your show? I'm breaking down what’s changed inside Apple Podcasts (in plain English), why this update improves user experience but does NOT improve podcast discovery, and when video podcasting makes sense for you (and when it doesn’t). If you want podcast growth without chasing every platform update, hit play and let’s dive in. ... 1:02 – Why Apple’s “New” Video Isn’t Actually New 5:34 – Why Apple’s Video Update Won’t Grow Your Podcast Audience 7:11 – The Real Cost of Adding Video to Your Podcast 8:34 – Why You’re Not Behind If You’re Audio-Only 12:30 – What Actually Fixes a Podcast That Isn’t Growing ... ... Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| 3 Podcast SEO Strategies That Increased My Downloads 41% | 25 févr. 2026 | 00:19:38 | |
It doesn’t matter how good your episodes are if listeners can't find them. You can add video, guest on other podcasts, or post on social media, but if your podcast isn’t showing up in search, you're missing out on 70% of listeners who find new shows that way every day. I’m breaking down the 3 podcast SEO moves that took this show from ranking #97 in search to consistently landing in the top 1–3 and increasing downloads 41%. The same moves you can implement immediately to help your podcast marketing efforts pay off instead of burning you out. If you’re ready for a simple podcast marketing system that compounds with every new episode and gets your show discovered by new listeners 24/7, hit play and let’s dive in. ... 2:18 – If Your Podcast Isn’t Showing Up in Search, This Is Why 6:04 – Why Adding Video Won’t Fix a Discovery Problem 9:47 – 3 Podcast SEO Shortcuts That Help You Get Found 24/7 14:32 – The Exact Order to Optimize Your Podcast for Search 18:06 – What 30 Days of Podcast SEO Can Do for Your Search Rankings ... Episode Links:
... Other Episodes You’ll Love:
... Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Take Your Show From Invisible To #1 Worldwide In 1 Week With Podcast SEO | 18 févr. 2026 | 00:21:46 | |
There are the podcasters who publish an episode, close their laptop, and hope the right listeners somehow find it. Then there are ones who understand that if their show doesn’t appear in search, it might as well not exist. Fellow podcaster Eve Hall knows what it feels like to be invisible to the very listeners you’re trying to serve. But instead of recording more episodes or chasing the next podcast marketing tactic, she made a few strategic changes to the content she was already creating, and within one week, her podcast hit #1 worldwide in search. So if you’re ready to stop hoping listeners stumble across your podcast and start showing up where they’re already searching, hit play and let’s dive in. ... 0:32 – The Harsh Truth About Podcast Search Visibility 5:48 – The 4 Actions That Actually Move You Up In Podcast Search 8:20 – The Show Notes Strategy That Multiplies Keywords Across Your Entire Catalog 13:55 – How To Rank For Competitive Keywords Without Sounding Like A Robot 16:46 – The #1 SEO Myth Keeping Podcasters Invisible ... Episode Links:
... Other Episodes You’ll Love:
... Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| How to Get Your Podcast Featured in Top Publications Without a Big Audience | 12 févr. 2026 | 00:21:37 | |
You don’t need a massive podcast audience to get media attention, because in the PR world, downloads aren’t what open doors. Media experts Bridget Sicsko and Lydia Bagarozza are back to break down the exact PR system podcasts your size can use in just 1–2 hours a week to get quoted and featured in top media publications, plus how to turn that visibility into bigger guests and stronger partnerships instead of a one-time win. If you’re ready to move from understanding why PR works to knowing exactly how to use it in growing a podcast, hit play and let’s dive in. ... 2:01 – The First PR Move Small Podcasts Should Make 5:45 – What Makes a Pitch Work When You Don’t Have Big Numbers 10:30 – How to Turn One Yes Into Multiple Opportunities 16:10 – The 4-Step PR System You Can Run in 1–2 Hours a Week 19:05 – What to Do After You Get Featured (So It Actually Pays Off) ... Episode Links:
... Other Episodes You’ll Love: ... Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Why You Don’t Need Big Download Numbers to Get Big Guests, Sponsors, and Deals | 11 févr. 2026 | 00:20:01 | |
If you’ve been telling yourself that bigger downloads are the reason other podcasts land better guests, sponsors, and opportunities, think again. PR and media experts Bridget Sicsko and Lydia Bagarozza are breaking down what actually gets small podcasts taken seriously, and how you can get quoted and featured in top media and PR publications to build social proof for your show with fewer than 100 downloads an episode. If you want dream guests, sponsors, and big opportunities to come your way without waiting around for your downloads to grow, hit play and let’s dive in. ... 1:15 – Why It's a Myth That Bigger Shows Get Better Opportunities 6:30 – How Listeners Really Decide Whether to Trust Your Podcast 11:20 – Why Media Wants You to Pitch Them About Your Show 13:55 – What Makes a Podcast Feel Legit Right Away 16:40 – How Being a Small Show Can Actually Work in Your Favor ... Episode Links:
... Other Episodes You’ll Love: ... Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||
| Why Your Podcast Gets Seen but Not Clicked (And How to Fix It) | 04 févr. 2026 | 00:33:06 | |
Your podcast might not be invisible. It's also possible that new listeners are seeing it every day but scrolling right past it. In this Fix My Pod coaching session, I’m sitting down with estate planning attorney Sara Ecklein to pinpoint what her podcast was accidentally communicating to new listeners, where her cover art and show title were losing clicks, and what to change so the right listener instantly thinks, “Holy cow, this IS for me!” If you’re tired of putting time and effort into your podcast only to see the same numbers staring back at you every week, hit play and let’s dive in. ... 1:45 – What a New Listener Decides About Your Show in 0.5 Seconds 3:20 – The One Question Listeners Need Answered Before They’ll Click Play 7:05 – What “Great Episode!” Feedback Signals About Your Podcast Messaging 10:30 – The 5 Things Listeners Scan Before They Click Play (or Scroll Past) 14:40 – The Hidden Spotify Metric That Tells You If Your Cover Art Earns the Click 19:10 – The Audience-Borrowing Strategy That Turns Strangers Into New Listeners ... Episode Links:
... Other Episodes You’ll Love:
... Got Podcasting Questions? Send them to me here. Love this show? Leave a review to say thanks in true podcasting style, or share it with your podcasting friends. Podcast Health Score™ See exactly where your show is losing listeners. Podcast SEO Mastery Optimize your show so it can get found 24/7. Apply for podcasting coaching on the show to get live podcasting help from me. Want more podcasting advice? See what I’m testing on Substack ... Follow for more podcasting insights: LinkedIn | PodLaunchHQ.com ©Ⓟ 2018–2026 by Courtney Elmer. All Rights Reserved. | |||