How do you become a CEO? How do you run a £10-£100m+ company? How do you start your own company? Learn from people who've done it, here on How I Became...
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E64 | Work Getting You Down? How To Leave And Start A Business - Get Inspired By Jack Renwick’s Story Pt.2
Épisode 64
mercredi 24 juillet 2024 • Durée 01:29:19
Jack Renwick is a multi-award-winning designer renowned for her passion for innovative ideas. She collaborates closely with clients, delving into the core of their challenges and demonstrating how creative thinking can drive progress. As the founder of Jack Renwick Studio, Jack has spent the past 25 years working on a diverse array of projects for high-profile clients such as Amnesty International, eBay, BBC, Nokia, Royal Mail, Sir Elton John, and Stella McCartney. Her work has garnered acclaim from the world's most prestigious awards.
Jack originates from Glasgow and is a Fellow, a board member, an examiner, an advisor, a judge, a writer and a speaker and has received the epic honour of being selected as the D&AD President for 2023/24.
Part 2 of Jack’s story dives into the pressures of perfectionism, overcoming life-threatening surgery, and invaluable career advice for young creatives.
We discuss:
-Becoming a creative director and nearly getting fired
-The differences women faces in the workplace
-Dealing with perfectionism and anxiety
-Getting a kidney transplant from your brother
-Resigning from your job and starting your own agency
-Buying a holiday park…
-The importance of teaching creative subjects at school
E63 | The Key Ingredient to Achieving Success | Part 1 of The Life Story of D&AD President, Jack Renwick
Épisode 63
mardi 23 juillet 2024 • Durée 47:21
Jack Renwick is a multi-award-winning designer renowned for her passion for innovative ideas. She collaborates closely with clients, delving into the core of their challenges and demonstrating how creative thinking can drive progress. As the founder of Jack Renwick Studio, Jack has spent the past 25 years working on a diverse array of projects for high-profile clients such as Amnesty International, eBay, BBC, Nokia, Royal Mail, Sir Elton John, and Stella McCartney. Her work has garnered acclaim from the world's most prestigious awards.
In this episode, we explore the journey of growing up in Glasgow, discovering a passion for graphic design, and the crucial role determination plays in achieving success.
We Discuss:
- Growing up in the high-rise flats of Glasgow
- Experiencing your parents' separation at 15
- Cultivating a passion for art and graphic design
- Landing what seems to be your dream job
- Meeting a person who will transform your life
- Applying to and getting into art school
- Winning a coveted D&AD Pencil
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E62 | Building a Company Worth Hundreds of Millions: The Story Of Rob Pierre
Épisode 62
mercredi 17 juillet 2024 • Durée 02:25:00
Rob Pierre is a renowned investor, advisor, and one of the UK's most successful media leaders. In 2005, he co-founded the digital marketing company Jellyfish. As CEO, he expanded the business to over 2,000 employees across 28 global offices, serving high-profile clients such as Google and Netflix. In June 2023, Jellyfish was acquired by The Brandtech Group. Today, Rob is dedicated to sharing his wealth of experience and passion for innovation to inspire the next generation of business leaders.
This week, we delve into Rob's personal journey, discussing the loss of his brother at a young age, the significance of entrepreneurial spirit, and the importance of using one's privilege to help others.
We Discuss:
- Experiencing the vibrant culture of growing up in Trinidad
- Discovering the world of entrepreneurship from a young age
- Overcoming the profound loss of a brother during childhood
- Embarking on a journey with an IBM Computer Studies degree
- Achieving the milestone of becoming the highest-paid employee at Sunglass Hut
- Meeting a life-changing mentor
- Launching and growing Jellyfish into a successful business
- Sharing insights for building a multi-million dollar enterprise
- Emphasising the crucial role of challenging the status quo
E61 | When Life Feels Out of Control: Learn How to Thrive in Turbulent Times With Olympian Yusra Mardini
Épisode 61
mercredi 10 juillet 2024 • Durée 01:02:03
Recorded Live at Spotify Beach in Cannes
Olympic swimmer and Syrian refugee Yusra Mardini fled the Syrian Civil War with her sister Sara, making the perilous journey to Europe at only seventeen, including a treacherous crossing of the Aegean Sea in 2015.
After finding refuge in Germany, Yusra was selected to compete as part of the inaugural Refugee Olympic Team at the 2016 Olympics in Rio de Janeiro and again in Tokyo four years later. On World Refugee Day 2023, Yusra announced the launch of her nonprofit, The Yusra Mardini Foundation, which aims to improve access to sports and education for refugee communities. Yusra has become a powerful advocate for forcibly displaced people worldwide.
Episode 61 explores the challenges of living in a war-torn country, the importance of not judging refugees, and how to use your voice to make a positive impact.
We discuss:
- Being born in Syria
- Beginning to swim at age 3
- Dreaming of becoming the next Michael Phelps at age 9
- Facing the onset of war at age 13
- Enduring the traumas of the Syrian conflict
- Undertaking a 25-day journey from Syria to Germany
- Crossing the Aegean Sea on a dinghy
- Keeping the Olympic dream alive
- Helping establish the Refugee Olympic Team
- Aims to change the perception of refugees
Chapters:
E60 | Rising from a Tiny Texas Town to Spotify's C-Suite: Dustee Jenkins' Story
Épisode 60
mardi 9 juillet 2024 • Durée 01:03:07
Recorded Live at Spotify Beach in Cannes
Dustee Tucker Jenkins is a seasoned leader with nearly two decades of expertise in communications, media relations, executive positioning, government affairs, community relations, and reputation management. Currently, she serves as the Chief Public Affairs Officer for Spotify, where she oversees Government Affairs, Public Policy, Global Experiential & Content Productions, and manages enterprise-wide communications across 183 markets.
In Episode 60 of "How I Became," Dustee shares her journey from a small town to thriving in big cities, offers advice for those starting their careers, and provides tips on balancing motherhood with a demanding career.
We discuss:
- Growing up in a small Texas town
- Uncertain about your future path
- Experiencing a new world by moving to New York
- Landing your first job on Capitol Hill
- Aspiring to work in journalism and breaking into the press room
E59 | Discovering Your Life's Purpose: A Step-by-Step Guide to Achieving It | Joy Taylor
Épisode 59
jeudi 27 juin 2024 • Durée 45:37
Recorded Live at Spotify Beach in Cannes
Joy Taylor, a seasoned sports journalist and host, has been a prominent figure in the media industry for nearly a decade. She hosts the Fox Sports 1 show "Speak" alongside LeSean McCoy and Emmanuel Acho. In addition to her hosting duties, Joy runs the "Maybe I’m Crazy" podcast, where she delves into stories from the NFL, NBA, and the broader sports world. She also hosts "The Hang" on Facebook Live.
In a special episode recorded at Spotify Beach in Cannes, we explore Joy's journey of growing up in an abusive home, her invaluable advice on achieving your goals, and the vital importance of resilience.
We discuss:
- Overcoming an abusive childhood
- Battling depression and suicidal thoughts
- Finding motivation to succeed
- Escaping through sports
- Aspiring to become an opinion show host
- Tips for achieving your goals
- Persevering despite rejection
Chapters:
(00:00:00) Paving your own Path
(00:01:48) Pursuing Passion in Sports Broadcasting
(00:03:35) Book Recommendations and Favourite Music Artist
(00:05:32) The Influence of Steph Curry on Basketball
(00:07:19) Growing Up in an Abusive Home
(00:09:10) A Chaotic Early Memory
(00:11:00) The Cycle of Abuse
(00:12:38) Suicidal Thoughts and Overcoming Them
E58 | The Secret To Growing A Podcast & Secrets of Men | The Receipts Co-Host, Tolly T
Épisode 58
mercredi 19 juin 2024 • Durée 02:13:24
Tolani Shoneye, popularly known as Tolly T, is best known as one half of The Receipts Podcast, a leading UK podcast she co-hosts with Audrey Indome. Beyond the podcast, Tolani has made her mark as a writer, host, and influencer, contributing to publications such as Elle, The Independent, OK, and The I. She is a respected voice on topics like dating, love, race, culture, and self-empowerment.
This week, we explore her experiences with racism in the UK, her journey in hosting one of the UK's biggest podcasts, and her advice for women aspiring to start their own ventures.
We discuss:
-Moving from the UK to Nigeria
- Reconnecting with your mum for the first time
- Growing up in Dagenham and facing racism
- Surviving an abusive relationship
- Navigating an estranged relationship with your father
- Working at Buzzfeed
- The birth of The Receipts Podcast
- Co-hosting the UK's biggest podcast
- Do women cheat?
- Love is the closest thing to magic
- The challenges of being a visible woman on the internet
Chapters:
(00:00:00) The Receipts Podcast: Real Conversations Among Women
(00:05:43) The Millennial Agony Aunts
(00:10:59) Creating a Safe Space for Sharing Stories
(00:16:04) The Love for Celine Dion
E57 | From Post Room To CEO. The Untold Story Of Cannes Lions CEO, Simon Cook
Épisode 57
mercredi 12 juin 2024 • Durée 01:19:14
Simon Cook is the CEO of the LIONS Division, overseeing LIONS, WARC, Contagious, and Acuity Pricing to promote impactful creative marketing. Over the past decade, Simon has driven the creation of two-thirds of the Lions awards. He has also expanded LIONS' offerings to include year-round intelligence and advisory services, in addition to its renowned Cannes Lions International Festival of Creativity.
A fervent advocate for creative marketing excellence that enhances business performance, Simon also founded the Global Chief Marketing Officers Growth Council. With over 15 years in the branded communications industry, Simon's career includes significant agency-side experience before joining LIONS.
In this week's episode, we explore crucial topics such as discussing racism, navigating life with divorced parents, and the importance of inclusivity.
E56 | Love, Loss and Drive: The Story Behind The Woman At The Helm Of Paramount+ UK
Épisode 56
mercredi 5 juin 2024 • Durée 01:53:09
Anna Priest, the Senior Vice President and Head of Paramount+ for the UK and Ireland, played a pivotal role in the successful launch and rapid growth of the streaming service. Her efforts were instrumental in building the brand and expanding its subscriber base through strategic partnerships with major players like Sky, Three, and Virgin.
Before her tenure at Paramount+, Anna held senior marketing positions at A+E Networks, Britbox and Comic Relief. She cut her teeth and learned her craft at the BBC. She is a commercially savvy, results-driven business leader with a knack for launching and scaling products and brands. Her expertise lies in driving significant growth in complex organisations, while also inspiring, motivating, and unifying teams to deliver their best work and advance their careers.
In this week’s episode, we delve into Anna's experiences and the pivotal moments that shaped her: dealing with divorced parents, coping with the loss of a close friend, and making impactful changes in her career.
We discuss:
- Navigating life with divorced parents
- Moving from London to Blackpool
- Landing her first job opportunity at the BBC
- Meeting a special person at Radio 1
- Contributing to CBeebies, CBBC, BBC Three, and Comic Relief
- Managing burnout
- Advocating for equality in the workplace
- Understanding the significance of ‘treading water’ in your career
E55 | Learn How to Set Winning Goals: Business Mastery Tips from Ex-Meta VP Leigh Thomas
Saison 5 · Épisode 55
mercredi 22 mai 2024 • Durée 02:23:07
Leigh Thomas, formerly the Vice President of Global Partnerships for Meta in EMEA, has led a senior team providing strategic C-suite support and advice to some of the world’s most sophisticated businesses across industries such as CPG, Autos, Retail, Tech/Telco, and eCommerce. She brings over 20 years of experience from her tenure in creative agencies, including her roles as Managing Director at Saatchi & Saatchi, London, and CEO at DARE, awarded Digital Agency of the Decade.
Beyond her professional achievements, Leigh is deeply committed to gender equality and serves as an enthusiastic executive for WACL (Women in Communications and Marketing London). She also contributes her expertise as an advisor on the board of Pennies, driving forward the digital micro-donation movement in the UK. Recognised as a Campaign A-lister and a BIMA top 100 achiever, Leigh's contributions to the industry are extensive.
Episode 55 of our podcast delves into real-life experiences of apartheid in South Africa, provides guidance for those looking to pivot their career goals, and discusses strategies for creating positive global change.
We discuss:
Experiencing apartheid in South Africa during childhood
Facing a transformative life event at the age of five
Embarking on a ballet career and achieving professional status
Transitioning from ballet to the world of advertising
Insights on meeting a significant other and maintaining a healthy marriage
Climbing the career ladder to become CEO of Dare
Managing parental challenges during a child’s difficult times
Achieving leadership at Meta, one of the world's most renowned companies
Strategies for fostering global equality
Chapters:
(00:00:00) Overcoming a Life-Changing Surgery
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Chapters:
(00:00:00) Early Life in Trinidad
(00:05:44) Vegan Chicken and Jam Delish
(00:11:24) Childhood Memories in Trinidad
(00:17:17) The Undercurrent Incident
(00:22:52) A Tragic Accident at Sea
(00:28:40) Accepting Tragedy and Moving Forward
(00:34:46) The IBM Opportunity and Academic Failure
(00:40:34) Struggling with Reading and Joining Sunglass Hut
(00:46:01) Optimising Store Operations
(00:51:05) The Genius Banana Milkshake Sales Technique
(00:56:40) A Chance Encounter at the Bar Leads to Love and Marriage
(01:02:42) Traits and Values in Hiring Employees
(01:08:10) Managing the Pyramid Hierarchy Mindset
(01:13:34) The Importance of Sustainable Processes and the Right Rewards
(01:18:50) Partnering with Google and Digital Marketing Strategies
(01:24:10) Building a Global Presence
(01:29:46) Moving into London Bridge and The Shard
(01:35:05) Distributed Accountability and Support Network
(01:40:21) Creating Value Exchange and Ownership
(01:45:20) Creating Efficiency with Salesforce and Financial Force
(01:50:53) Inclusion and Equity
(01:56:20) The Challenges of Selling a Company
(02:02:02) Moving on from Jellyfish
(02:07:42) Investing in Social Mobility
(02:13:12) The Role of Financial Advisors and Accountants in Investment Schemes
(02:18:53) The Journey of Jellyfish and Distributing Accountability
Unity & Motion - A London based production company specialising in commercials and branded content
Email: info@weunify.co.uk
This is a UNIFY Podcast. Produced by Unity & Motion
Credits:
Director: Charles Parkinson
Poet & VO Artist: Ashley Samuels-McKenzie
Editor: Catherine Singh
(00:21:30) Growing Up in Nigeria
(00:26:40) Reuniting with Mom in England
(00:31:33) Dealing with Racism in Dagenham
(00:36:28) Overcoming Racism Together
(00:41:34) Reflecting on Past Relationships
(00:46:25) Recovery from a Toxic Relationship
(00:52:01) Starting the Dream Job
(00:56:55) Navigating Bias in the Workplace
(01:01:46) Unconscious Racism and the Need for Self-Education
(01:11:28) Starting the Podcast Journey
(01:16:40) Starting the Podcast and Early Success
(01:21:31) The Journey to Signing with Spotify
(01:26:18) Reflecting on Leaving BuzzFeed and The Receipts Podcast
(01:31:43) The Fear of Public Failure and Pivoting
(01:36:34) Embracing Change
(01:41:46) Stories of Cheating and Emotional Infidelity
(01:47:11) The Complexity of Love and Infidelity
(01:52:15) Love Languages: Acts of Service and Gift-Giving
(01:57:13) Looking for a Partner
(02:02:36) Privacy and Sharing Personal Stories
(02:07:35) The Excitement of Live Shows and Writing Achievements
Unity & Motion - A London based production company specialising in commercials and branded content
Email: info@weunify.co.uk
This is a UNIFY Podcast. Produced by Unity & Motion
Credits:
Director: Charles Parkinson
Poet & VO Artist: Ashley Samuels-McKenzie
Editor: Catherine Singh
(00:00:00) First Impressions in Devon
(00:02:53) The Beginnings of Creativity
(00:06:06) Childhood Memories and Parents' Divorce
(00:09:14) Navigating Divorce as a Child
(00:12:27) Navigating Different Experiences
(00:15:30) Experiencing Brixton for the First Time
(00:18:51) Empathy and Representation
(00:21:51) Understanding Different Life Experiences
(00:24:57) Fostering Environments and Psychological Safety
(00:27:45) Dealing with the Breakdown of a Parent's Marriage Again
(00:30:53) Strategies for Coping with Divorcing Parents
(00:33:47) Unexpected Jobs and Transferable Skills
(00:36:52) From the Mail Room to Cannes Lions
(00:40:05) Cannes Lions Festival Highlights
(00:42:59) A Significant Moment
(00:45:59) Climbing the Career Ladder
(00:48:58) Overcoming Imposter Syndrome
(00:51:51) What Makes a Good Managing Director
(00:54:48) The Bonding Experience of Events
(00:57:48) Lack of Inclusivity and Representation at Cannes Lions
(01:00:46) Dear Simon...
(01:03:55) Constructive Conversation and Change in Brazil
(01:07:01) Positive Changes in the Industry
(01:10:16) The Importance of Taking Time to Think Creatively
(01:13:06) Applying a Strategic Lens to Business Decisions and Cannes Lions Preview
(01:16:16) The Power of Creative Output and Inspiring Others
Unity & Motion - A London based production company specialising in commercials and branded content
Email: info@weunify.co.uk
This is a UNIFY Podcast. Produced by Unity & Motion
Credits:
Director: Charles Parkinson
Poet & VO Artist: Ashley Samuels-McKenzie
Editor: Catherine Singh
Unity & Motion - A London based production company specialising in commercials and branded content
Email: info@weunify.co.uk
This is a UNIFY Podcast. Produced by Unity & Motion
Credits:
Director: Charles Parkinson
Poet & VO Artist: Ashley Samuels-McKenzie
Editor: Catherine Singh
Chapters:
(00:00:00) Intro (00:04:10) Yellowstone recommendation and childhood experiences (00:08:41) Life in the North (00:12:58) Life Changes and Moving Forward (00:17:31) Navigating Relationships and Life Lessons (00:22:12) From Children's TV Presenter to Media Planning (00:26:18) From Media Planning to Marketing (00:30:25) Falling in love and career progression (00:34:34) Balancing Work and Life (00:52:04) Remembering a Dear Friend (01:01:04) Music and Laughter during Difficult Times (01:05:48) Finding Healing and Moving Forward (01:10:24) Finding Solace in Grief and Friendship (01:14:42) Crossroads in Career (01:18:44) Working at Paramount (01:23:04) Transitioning to a General Manager Role (01:27:09) Being Comfortable with Discomfort (01:31:13) Running a Great Company and Weekly Business Review (01:35:35) Taking Risks and Driving Momentum (01:39:47) Prioritising Profitability and Balance in Parenting (01:44:18) The Importance of Being Available for Your Children (01:48:31) Exciting Shows and Spin-offs Coming Up (01:52:50) The Web of Life
(00:05:53) Formative Years and Finding Inner Resources
(00:11:35) Apartheid and Rebellion in South Africa
(00:17:00) Ballet: A Storytelling Art
(00:22:16) Pursuing a Career in Dance
(00:27:37) Breaking Down Barriers through Dance
(00:33:02) Nelson Mandela's Time in Prison and Building a Better Future
(00:38:51) The Reality of Coincidence Bias and Checking Bias & Privilege
(00:44:24) From Ballet to Advertising: A Love Story
(00:50:01) The Liberating Idea of Having Wings
(00:55:37) The True Gods of Happiness
(01:01:20) Empowering Others for Better Solutions
(01:06:31) Selling Your Agency and Understanding Context
(01:11:43) Collaboration in Business and Marketing Services
(01:17:10) Salary Negotiation and Interview Process
(01:22:31) Working with Partners in the Auto Manufacturing Business
(01:28:03) Working with Extraordinary Leaders at Meta and Facebook
(01:33:23) Focusing on Goals and Supporting Leadership
(01:38:34) Investing in Success
(01:43:53) Bullying and Supporting a Child in Pain
(01:49:23) A Mother's Graceful Response
(01:55:04) The Shift in Business Strategy
(02:00:23) Seeking Support and Finding a New Identity
(02:05:58) Living a Bold and Extraordinary Life in the Next Year
(02:11:06) Setting Crazy Goals for a High Performing Life
Unity & Motion - A London based production company specialising in commercials and branded content
Email: info@weunify.co.uk
This is a UNIFY Podcast. Produced by Unity & Motion
Credits:
Director: Charles Parkinson
Poet & VO Artist: Ashley Samuels-McKenzie
Editor: Catherine Singh