Explorez tous les épisodes du podcast Heavy Business
| Titre | Date | Durée | |
|---|---|---|---|
| Episode 415-More on the marketing/PR hybrid model | 02 Apr 2025 | 00:51:07 | |
In this episode, Sofia, Justin and Curtis speak more about the hybrid marketing/PR model that C Squared is currently working on with clients! | |||
| Episode 414 with Curran Reynolds & Ian Chainey | 19 Mar 2025 | 00:53:34 | |
In today's episode we talk about the do's and don'ts of press releases with publicist Curran Reynolds and journalist Ian Chainey. | |||
| Episode 406-Is ANYTHING Relevant Anymore? | 29 Aug 2024 | 00:43:50 | |
Ian Chainey joins Curtis and Justin on this week's episode to discuss relevancy! | |||
| 314 - Katy Irizarry (Season of Mist) - Get Your S#!t Together! | 20 Feb 2023 | 00:39:44 | |
Katy from Season of Mist and Suspiria PR gave us some details on her background and journey in the music industry, how to get your act together, and some insider secrets for all of us. | |||
| 312 - Nick Tieder (Frontiers Music SRL): Indie Labels And Your Band | 16 Feb 2023 | 00:37:57 | |
Nick from Frontiers North America shares some history on Frontiers SRL and their expansion. He talks about regional genre preferences, what he looks for in emerging artists, and how important it is to foster the next generation of great bands. We dove into how independent labels can really help bands cut through the water hose of modern advertising, and what bands still need to do regardless of being on a label or independent. | |||
| 311 - Crucifix (Pitch Black North, Satanic Tea Co) - Branding and Consumable Merch | 13 Feb 2023 | 00:41:05 | |
We sat down with the purveyor of purgatorial potions himself, Crucifix of Pitch Black North, also known as Satanic Tea Co, to talk about how he got started in the beverage business, the keys to his success, his music and more! | |||
| 310 - Maurizio Iacono (Kataklysm, Hard Impact Management, etc): Breaking Through The Noise | 09 Feb 2023 | 00:43:03 | |
With his experience in the bands KATAKLYSM, EX DEO, and INVICTUS, as well as his industry businesses Hard Impact Artist Management, Continental Touring, and Distortion Music Group, Maurizio Iacono has an incredible level of knowledge of the music industry and wears many hats. A brief summary in the arduous journey to "success" , we talk about how oversaturated the music scene is, and how to stand out. Today's episode is a deep insider look into artist management, touring, metrics to measure your journey by, and more. Get your notebooks out for this one! KATAKLYSM https://open.spotify.com/artist/7kozeGeawfP7IEEL6dddrM?si=4YoQM6e-RMusLXZEIUw7GA EX DEO https://open.spotify.com/artist/7jBfzxUkrHRmy6EezZuegA?si=Gn6Zbf9gROOEnIicxrUG5A INVICTUS https://open.spotify.com/artist/0rmIY1s1Z00SmzwqI2pJLM?si=dxvkABWCRmiUj8_vWm-Thg CONTINENTAL TOURING HARD IMPACT ARTIST MANAGEMENT DISTORTION MUSIC GROUP | |||
| 309 - Ryan Williams (Metal Blade): When Are You Really Ready For A Label | 06 Feb 2023 | 00:38:20 | |
We were stoked to have Ryan Williams of Metal Blade back on the podcast, for an update on what labels like Metal Blade are looking for in artists. Learn where to start when looking for a label, what metrics they look at, what actions they like to see from bands, and more. | |||
| 308 - Bariann of Fiadh Productions: What Indie Labels Can Do For Your Band | 02 Feb 2023 | 00:42:51 | |
Join us in chatting with our friend Bariann, who runs Fiadh Productions! In today's episode, we talk about starting a label, what an indie label can do for you, and the reality of putting out a physical release these days. Along the way, we also got into DIY PR, things that might turn off labels, formats (vinyl, cassette, and cd), and artwork. Check out Bariann's label | |||
| 307 - Justin Roth of War Curse: Touring, Buy-Ons, and SCAMS | 30 Jan 2023 | 00:38:13 | |
We sat down once again with the unmatched Justin Roth to talk about touring! Whether planning your own or trying to get on a package that suits your band, we talk about the red flags to look out for, expectations, booking agents and how to get one. Listen to War Curse | |||
| 306 - Hope from No Clean Singing: Twitter, Getting Reviews, and The Cassette Revival | 27 Jan 2023 | 00:45:58 | |
We spoke to Hope from No Clean Singing about journalism, how to get reviews, twitter, physical music formats and more! Do you *have* to hire PR? Should you be on Twitter? Should you start Twitter beef? This and more on today's episode of Heavy Business! Read Hope's reviews on No Clean Singing: | |||
| 305 - Ian Chainey (Stereogum) - Lessons from Recent Successful PR Campaigns | 24 Jan 2023 | 00:42:35 | |
Welcome back one of the podcast BFFs, Ian Chainey of Stereogum! We started with the topic of "What Obituary did right with their PR Campaign, and what you're doing wrong." From there we walked through other recent successes like Blackbraid and Electric Callboy. We hope you have some valuable take-aways from our discussion of these campaigns! | |||
| 304 - Belgian Jasper: Growing a following on YouTube | 19 Jan 2023 | 00:49:16 | |
Who better to talk about growing a following on YouTube than the renowned interviewer, Belgian Jasper? Tune in to hear some tips on how to get (and handle) coverage for your band. Check out Jasper's YouTube channel! | |||
| Episode 405 with Joshua Toomey | 05 Aug 2024 | 00:36:07 | |
In this episode of Heavy Business, Justin Roth and Curtis Dewar sit down with the one and only Joshua Toomey of Knotfest and Talk Toomey. They delve into the art of interviewing, share behind-the-scenes stories, and explore the dynamic world of heavy music media. Tune in for a captivating conversation with the interviewer who has interviewed them all! Listen to Talk Toomey: https://knotfest.com/blogs/talk-toomey | |||
| 303 - Milton Mendonça: ProgPower USA Booking, Promoting, and How To Get Noticed | 17 Jan 2023 | 00:39:00 | |
We were so excited to talk to Milton again. We talked about booking in the recent economy, how to get noticed by festivals, in good and bad ways, and more! https://www.ticketmaster.com/progpower-usa-xxii-day-2-atlanta-georgia-09-07-2023/event/0E005D4CB6AB455E Line-Up: Vola The Halo Effect Zero Hour Seven Kingdoms | |||
| 302 - Planning Your Year with Holly Royle | 12 Jan 2023 | 00:36:06 | |
In our monthly sit-down with C Squared music's Holly Royle, we discuss timing, planning the year and more. Have you started on your holiday covers for this year yet? Get a better idea of timelines and what great plan might look like for any release. https://csquared.info/?page_id=391 | |||
| 301 - RADIO with Munsey Ricci of Skateboard Marketing and Metal Contraband | 10 Jan 2023 | 00:40:28 | |
Just because you're not making "Billboard Top 40" music doesn't mean you should ignore radio as a media outlet! We dig in with Munsey Ricci and talk about how and why indie bands of all metal subgenres can benefit from a little bit of AM/FM love. Metal Radio Marketing Metal Radio News Photo by James Weber | |||
| 300 - Matt McGachy of Cryptopsy/Vox & Hops | 05 Jan 2023 | 00:46:31 | |
"We're here to talk about life, music, and craft beer!" Aliyah and Curtis chat with Matt McGachy about the origins of the Vox&Hops Metal Podcast, craft beer, Cryptopsy and more! | |||
| This Is Heavy Business | 03 Jan 2023 | 00:12:06 | |
New name, same pod! Aliyah and Curtis discuss our name change and refocused direction. | |||
| 298 Curtis Dewar's Origin Story! | 22 Dec 2022 | 00:32:16 | |
Get to know the PR professional in the room! Aliyah interviews Curtis on how he got involved with the metal scene, and PR. Learn about C-Squared https://csquared.info/?page_id=312 | |||
| 297 Natasha from Looters PR | Lifestyle & Social Media | 20 Dec 2022 | 00:41:22 | |
Natasha from Canada's Looters PR goes over her perspective on PR, self-sabotaging your PR, bringing your lifestyle into your band's brand and marketing, and a quick social media primer. | |||
| 296 Pedro of A&P Reacts Talks Journalistic Integrity | 15 Dec 2022 | 00:40:05 | |
In today's episode we went down a path discussing journalistic integrity for metal media outlets, venue merch cuts, and more. | |||
| 295 SXSW with Shane Thirteen from They Watch Us From The Moon | 12 Dec 2022 | 00:35:06 | |
We sat down with Shane Thirteen from They Watch Us From the Moon to talk about being in a space metal band, playing around SXSW, developing and embracing your image. | |||
| 294 - Do's and Don'ts of Media Outreach - Metal Trenches and Ian Chainey of Stereogum | 08 Dec 2022 | 00:39:39 | |
How can bands stand out - in a good way - to media outlets? Join us with Metal Trenches (Youtube) and Ian Chainey (Stereogum) to discuss the do's and don'ts. | |||
| Episode 404 Justin Roth's First Episode! | 24 Jul 2024 | 00:40:53 | |
Join us for Justin Roth's debut as Co-Host alongside Curtis! In this episode, they delve into the delicate art of addressing controversial topics as a band. They explore the pros and cons, share personal insights, and discuss how such decisions can impact your band's image and fanbase. Don't miss this engaging conversation on navigating the tricky waters of controversy in the music industry. | |||
| 293 - LIVE SHOWS 101 Ryan and Zack from Pale Horse Promotions | 05 Dec 2022 | 00:31:15 | |
Ryan and Zack from Pale Horse Promotions and Black Throne Productions share their knowledge on booking and promoting live shows, starting a label and more! | |||
| 292 Keith Chachkes of Ghost Cult Magazine | 02 Dec 2022 | 00:34:28 | |
In today's episode we discuss getting and giving live concert reviews, live concert photography, and contributing to your scene. Keith Chachkes is the Chief Editor for Ghost Cult Magazine. With a writing career spanning over 25 years across print and online journalism, Ghost Cult melds Keith’s twin passions: words and music. Chasing stories all over the world for the last fifteen years, interviewing artists, and photographing bands. He became the owner of Ghost Cult in 2013. | |||
| 291-Jimi from Crimson Shadows | 30 Nov 2022 | 00:43:49 | |
Jimi from Napalm Records band CRIMSON SHADOWS speaks with Curtis and Aliyah! | |||
| Episode 290-Justin Roth of WAR CURSE returns | 23 Nov 2022 | 00:34:19 | |
Justin Roth of WAR CURSE returns to the podcast to talk about selling out, burnout and a number of different things! | |||
| Episode 289-With Chelf from Metal Digest | 22 Nov 2022 | 00:25:16 | |
In today's episode, we cover the CONTROVERSIAL topic of form interviews with Chelf from Metal Digest. | |||
| Episode 288-What To Expect From Your PR Campaign | 17 Nov 2022 | 00:54:34 | |
Work with Cori, Curtis, Holly, Aliyah and Effy: https://csquared.info/ Follow Cori: https://twitter.com/CoriWestbrook Follow Aliyah: https://twitter.com/ShieldMaiden07 Follow Holly: https://twitter.com/HollyRoyle Follow Curtis: https://twitter.com/dewarpr | |||
| Episode 287 with Andy Dowling | 15 Nov 2022 | 00:42:45 | |
Work with Cori, Curtis, Holly, Aliyah and Effy: https://csquared.info/ Follow Cori: https://twitter.com/CoriWestbrook Follow Aliyah: https://twitter.com/ShieldMaiden07 Follow Holly: https://twitter.com/HollyRoyle Follow Curtis: https://twitter.com/dewarpr | |||
| Episode 286 with Schuylar of HE IS LEGEND | 10 Nov 2022 | 00:25:21 | |
Work with Cori, Curtis, Holly, Aliyah and Effy: https://csquared.info/ Follow Cori: https://twitter.com/CoriWestbrook Follow Aliyah: https://twitter.com/ShieldMaiden07 Follow Holly: https://twitter.com/HollyRoyle Follow Curtis: https://twitter.com/dewarpr | |||
| Episode 285 with Reed from Osyron | 07 Nov 2022 | 00:27:12 | |
Work with Cori, Curtis, Holly, Aliyah and Effy: https://csquared.info/ Follow Cori: https://twitter.com/CoriWestbrook Follow Aliyah: https://twitter.com/ShieldMaiden07 Follow Holly: https://twitter.com/HollyRoyle Follow Curtis: https://twitter.com/dewarpr | |||
| Episode 284-Year End lists with Kevin Stewart-Panko (Decibel Magazine/Metal Injection) | 02 Nov 2022 | 00:38:42 | |
Work with Cori, Curtis, Holly, Aliyah and Effy: https://csquared.info/ Follow Cori: https://twitter.com/CoriWestbrook Follow Aliyah: https://twitter.com/ShieldMaiden07 Follow Holly: https://twitter.com/HollyRoyle Follow Curtis: https://twitter.com/dewarpr | |||
| 403 Aliyah's Final Episode: Finding Balance in a Hustling World | 04 Jun 2024 | 00:31:36 | |
Our host Aliyah steps away from the podcast, and introduces you to your new host, Justin Roth of WAR CURSE. Join them, Curtis, and Cori in a discussion about balance, priorities, and sacrifice. Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music. https://csquared.info/contact-us/ | |||
| Episode 283 with Justin Zych | 25 Oct 2022 | 00:26:48 | |
Work with Cori, Curtis, Holly, Aliyah and Effy: https://csquared.info/ Follow Cori: https://twitter.com/CoriWestbrook Follow Aliyah: https://twitter.com/ShieldMaiden07 Follow Holly: https://twitter.com/HollyRoyle Follow Curtis: https://twitter.com/dewarpr | |||
| Episode 282 with Book of Wyrms | 19 Oct 2022 | 00:34:51 | |
Work with Cori, Curtis, Holly, Aliyah and Effy: https://csquared.info/ Follow Cori: https://twitter.com/CoriWestbrook Follow Aliyah: https://twitter.com/ShieldMaiden07 Follow Holly: https://twitter.com/HollyRoyle Follow Curtis: https://twitter.com/dewarpr | |||
| Episode 281-PR And Expectations | 11 Oct 2022 | 00:29:26 | |
Work with Cori, Curtis, Holly, Aliyah and Effy: https://csquared.info/ Follow Cori: https://twitter.com/CoriWestbrook Follow Aliyah: https://twitter.com/ShieldMaiden07 Follow Holly: https://twitter.com/HollyRoyle Follow Curtis: https://twitter.com/dewarpr | |||
| Episode 280-Interview tips with Joshua Toomey (Talk Toomey Podcast/Knotfest) | 08 Oct 2022 | 00:26:16 | |
Work with Cori, Curtis, Holly, Aliyah and Effy: https://csquared.info/ Follow Cori: https://twitter.com/CoriWestbrook Follow Aliyah: https://twitter.com/ShieldMaiden07 Follow Holly: https://twitter.com/HollyRoyle Follow Curtis: https://twitter.com/dewarpr | |||
| Episode 279-Milton Mendonca of Prog Power USA | 04 Oct 2022 | 00:32:19 | |
Work with Cori, Curtis, Holly, Aliyah and Effy: https://csquared.info/ Follow Cori: https://twitter.com/CoriWestbrook Follow Aliyah: https://twitter.com/ShieldMaiden07 Follow Holly: https://twitter.com/HollyRoyle Follow Curtis: https://twitter.com/dewarpr | |||
| Episode 278-Interview with Jon Davis of Conan | 29 Sep 2022 | 00:33:02 | |
Work with Cori, Curtis, Holly, Aliyah and Effy: https://csquared.info/ Follow Cori: https://twitter.com/CoriWestbrook Follow Aliyah: https://twitter.com/ShieldMaiden07 Follow Holly: https://twitter.com/HollyRoyle Follow Curtis: https://twitter.com/dewarpr | |||
| Episode 277-How to Effectively Communicate With Media | 27 Sep 2022 | 00:34:15 | |
Work with Cori, Curtis, Holly, Aliyah and Effy: https://csquared.info/ Follow Cori: https://twitter.com/CoriWestbrook Follow Aliyah: https://twitter.com/ShieldMaiden07 Follow Holly: https://twitter.com/HollyRoyle Follow Curtis: https://twitter.com/dewarpr | |||
| Episode 276-The 5 biggest wastes of time and money for a band | 22 Sep 2022 | 00:34:26 | |
Work with Cori, Curtis, Holly, Aliyah and Effy: https://csquared.info/ Follow Cori: https://twitter.com/CoriWestbrook Follow Aliyah: https://twitter.com/ShieldMaiden07 Follow Holly: https://twitter.com/HollyRoyle Follow Curtis: https://twitter.com/dewarpr | |||
| Episode 275-Hustle Culture vs Balance | 20 Sep 2022 | 00:48:18 | |
Work with Cori, Curtis, Holly, Aliyah and Effy: https://csquared.info/ Follow Cori: https://twitter.com/CoriWestbrook Follow Aliyah: https://twitter.com/ShieldMaiden07 Follow Holly: https://twitter.com/HollyRoyle Follow Curtis: https://twitter.com/dewarpr | |||
| Episode 274-When to get PR (An accidental masterclass) | 15 Sep 2022 | 00:46:05 | |
Work with Cori, Curtis, Holly, Aliyah and Effy: https://csquared.info/ Follow Cori: https://twitter.com/CoriWestbrook Follow Aliyah: https://twitter.com/ShieldMaiden07 Follow Holly: https://twitter.com/HollyRoyle Follow Curtis: https://twitter.com/dewarpr | |||
| 402 Pedro of A&P Reacts: Moral Posturing Impacts Integrity | 29 May 2024 | 00:41:21 | |
Virtue signaling, hypocrisy, double standards, holier-than-thou morality, whatever you call it, Pedro argues it has an impact on your personal integrity. Join us for a rather philosophical discussion on how it does. Interested in our services? C-Squared is a multinational team specializing in music PR and marketing of all kinds including album campaigns, tour promotion, PR consultation, social network development, ads management and sales consulting. With agents in Canada, the United States and the United Kingdom, we offer worldwide promotion for your music. https://csquared.info/contact-us/ | |||
| Episode 273 with Zoe Federoff of Catalyst Crime/Cradle of Filth | 14 Sep 2022 | 00:47:03 | |
Work with Cori, Curtis, Holly, Aliyah and Effy: https://csquared.info/ Follow Cori: https://twitter.com/CoriWestbrook Follow Aliyah: https://twitter.com/ShieldMaiden07 Follow Holly: https://twitter.com/HollyRoyle Follow Curtis: https://twitter.com/dewarpr | |||
| Episode 272-Listening To Music Critically with Kevin Stewart-Panko | 08 Sep 2022 | 00:50:30 | |
Work with Cori, Curtis, Holly, Aliyah and Effy: https://csquared.info/ Follow Cori: https://twitter.com/CoriWestbrook Follow Aliyah: https://twitter.com/ShieldMaiden07 Follow Holly: https://twitter.com/HollyRoyle Follow Curtis: https://twitter.com/dewarpr | |||
| Episode 271 Planning Your Release | 06 Sep 2022 | 00:31:00 | |
Work with Cori, Curtis, Holly, Aliyah and Gaia: https://business.facebook.com/csquaredmusicandmarketing Follow Cori: https://twitter.com/CoriWestbrook Follow Holly: https://twitter.com/HollyRoyle Follow Gaia: https://twitter.com/GuardaGaia Follow Curtis: https://twitter.com/dewarpr Follow Aliyah: https://twitter.com/ShieldMaiden07 | |||