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TitreDateDurée
How to Build a Landscape Company People Want to Work For | Hiring, Retention & Culture27 janv. 202601:00:59

This episode breaks down one of the most misunderstood growth levers in the landscape industry:

Building careers — not just filling jobs.

Alex sits down with Chris Mace (VP of Construction & Design) and Lisa Riess (HR Leader) from Gelderman Landscape Services to unpack how intentional people strategy drives profitability, retention, and long-term growth.

They dive into:

  • Why consistent, guaranteed pay is a competitive advantage in a seasonal industry

  • How clear career paths unlock loyalty, performance, and leadership from within

  • The real cost of employee turnover — and why most contractors underestimate it

  • How training, communication, and culture outperform “quick hires” every time

  • What small and mid-sized contractors can realistically implement without a full HR department

If you want to grow a stronger company, execute better work, and stop losing your best people — this episode lays out the blueprint.


🎧 Listen now — because the next generation of great landscape companies will be built by leaders who take care of their people.


🔗 https://events.hardscaper.com/

Learn more about Gelderman Landscape Services:
🌐 https://geldeman.com/


😎 Enjoyed this episode?

Apple Podcasts | Spotify
New episodes every month! Got a topic you want us to cover? DM us @hardscaper_ or email podcast@hardscaper.com.

Follow & Subscribe:

📸 Instagram: ⁠https://www.instagram.com/hardscaper_/
📺 YouTube: https://www.youtube.com/@hardscaper
🌐 Website: https://hardscaper.com/

Missed this year’s Hardscaper Showcase? Watch on-demand for expert insights on pools, drainage, outdoor kitchens & more! → Head over to our On-Demand Section to check it out for free!

How to Protect Your Profit: Update Your Rates & Track Your Hours23 déc. 202500:52:42

This episode breaks down the two biggest, simplest, most ignored habits that quietly steal profit from hardscape contractors every year:

  1. Building and updating your budget + hourly rate

  2. Tracking actual hours on every job.
    If you don’t update your numbers when your costs change — and you don’t verify how long projects really take — you’re guaranteeing profit fade. Fixing these two things solves most of the margin problems contractors face.

😎 Enjoyed this episode? Wes and his team will be joining us at all of our Showcase events in the 2026 tour. Don’t miss the chance to attend and meet them in person.

🔗 https://events.hardscaper.com/

Follow Wes: @Synkedup
📈 Learn more at: https://synkedup.com/
🎧 Listen now—because the next era of landscaping giants is being built today.


New episodes every month! Got a topic you want us to cover? DM us @hardscaper_ or email podcast@hardscaper.com.


Follow & Subscribe:
📸 Instagram: ⁠https://www.instagram.com/hardscaper_/
📺 YouTube: https://www.youtube.com/@hardscaper
🌐 Website: https://hardscaper.com/

Missed this year’s Hardscaper Showcase? Watch on-demand for expert insights on pools, drainage, outdoor kitchens & more! → Head over to our On-Demand Section to check it out for free!

Apple Podcasts Spotify

How AI Will Change The Landscape Industry25 nov. 202500:45:30

This episode might be the turning point for your business.

Alex welcomes back industry leader Mark Bradley — now founder of Leanscaper AI — to unpack how artificial intelligence is transforming landscaping. Mark shares real examples of contractors already using AI to:

• Build SOPs and workflows automatically
• Improve sales, marketing, and financial decisions
• Cut waste, reduce mistakes, and scale with confidence

👀 They also reveal a major collaboration for the 2026 Hardscaper Showcase: new Business Builders Workshops focused on helping contractors generate more revenue with a proven sales process.

A must-listen for anyone serious about growth in 2026.

Follow Mark: @leanscaper
📈 Learn more at: https://leanscaper.com/
🎧 Listen now—because the next era of landscaping giants is being built today.

New episodes every month! Got a topic you want us to cover? DM us @hardscaper_ or email podcast@hardscaper.com.

Follow & Subscribe:
📸 Instagram: ⁠https://www.instagram.com/hardscaper_/
📺 YouTube: https://www.youtube.com/@hardscaper
🌐 Website: https://hardscaper.com/

Missed this year’s Hardscaper Showcase? Watch on-demand for expert insights on pools, drainage, outdoor kitchens & more! → Head over to our On-Demand Section to check it out for free!

Apple Podcasts Spotify

How to Build an Empire After a Financial Rock Bottom23 sept. 202500:49:06

At 17, John Karpov was broke, alone, and cut off from his only source of financial support. Today, he's the founder of a $20M+ landscaping business , and he’s building with a trillion-dollar vision in mind.

 

In this episode of the Hardscaper Growth Podcast, host Alex Cadieux sits down with John to unpack how a rock-bottom moment turned into a relentless mindset shift, a door-to-door hustle, and the foundation for a fast-scaling company.

💬 What they cover:

  • How getting cut off at 17 sparked a growth-at-all-costs mindset
  • The lessons John learned selling driveway sealing door-to-door
  • Why “figuring it out as you go” can still work — if you stay ethical
  • How to build a team before you burn out
  • The difference between working hard and scaling smart
  • Creating systems and SOPs that make your business scalable
  • What to do when mistakes happen — and how to learn from them


From figuring it out on the fly to building systems, teams, and infrastructure for serious growth, this episode goes deep on what it really takes to go from survival to scale, and how to do it without burning out or bottlenecking your future.

  

Follow John: @actionhomeservices

📈 Learnmore at: https://actionhomeservices.ca

🎧 Listen now—because the next era of landscaping giants is being built today.

 

New episodes every month!

Got a topic you want us to cover? DM us @hardscaper_ or email podcast@hardscaper.com


Follow & Subscribe:

📸 Instagram: @hardscaper_

📺 YouTube: @hardscaper

🌐 Website: https://hardscaper.com

Missed this year’s Hardscaper Showcase?

Watch on-demand for expert insights on pools, drainage, outdoor kitchens & more!

→Head over to our On-Demand Section to check it out for free.


How to Scale a Landscaping Business from $1M to $20M — With a Mindset Shift Toward $1B12 août 202500:48:59

How do you grow a small family-run landscaping company into a $20M powerhouse—and still be just getting started?


In this episode of the Hardscape Growth Podcast, host Alex Cadieux sits down with Justin White, CEO of K&D Landscaping, to break down the strategic, personal, and mindset shifts behind his company’s explosive growth—and their next target: $1 billion in revenue by 2035.


Justin shares what it takes to scale:
💥 Betting big on leadership before you’re "ready"
💥 Building a culture that actually lives its values
💥 Leading through personal adversity and economic downturns
💥 Creating opportunity for every employee to build wealth
💥 Thinking long-term, but acting with purpose every 90 days


Whether you're building your first crew or thinking about multi-division expansion, this is the how-to blueprint for bold, intentional growth in the landscape industry.


Follow Justin: @justinwhiteceo
📈 Learn more about K&D Landscaping at kndlandscaping.com


Follow & Subscribe📸 Instagram: / hardscaper_ 📺 YouTube: / @hardscaper 🌐 Website: https://hardscaper.com/

🎥 Missed this year’s Hardscaper Showcase?Watch it on-demand for pro insights on outdoor kitchens, drainage, pools & more. Head to our On-Demand section to check it out!

How to turn Social Media into a Sales Tool for Your Contracting Business01 juil. 202500:59:14

If you're a landscape contractor, builder, or designer looking to attract better clients, this episode is a must-listen. Host Alex Cadieux sits down with Tony Felgueiras, Director of Media at Leanscaper, to explore how content marketing can help you grow your landscaping business—without big budgets or fancy cameras.


🔥 What you'll learn:
• How to define your ideal hardscaping client
• Why emotion-driven marketing converts better
• The secret to creating great content: document, don’t overthink
• How to turn testimonials into sales tools
• Simple systems to scale your content using just your phone


Whether you're struggling with social media marketing, building a hardscape brand, or just want to stand out in a competitive market, this episode gives you tactical strategies to grow your business.

🎧 New episodes drop every Tuesday.
📩 Questions or topic ideas? DM @hardscaper_ or email podcast@hardscaper.com.

Design Isn’t Optional – It’s the Foundation for Profit22 avr. 202500:34:04

In this live-recorded episode of the Hardscape Growth Podcast, Alex from Techo-Bloc is joined by returning guest Tigran from Applewood Landscapes and designer Taylor Young to explore the real impact of design on growing a hardscape business. From eliminating costly on-site confusion to creating a “wow” factor that sells jobs, they break down how having a clear plan streamlines operations, improves margins, and builds trust with clients.


Key Takeaways:

  • Why a clear design prevents costly mistakes and wasted labor

  • How the design process builds trust and emotional buy-in from clients

  • The business case for charging design fees—and how to position them

  • Tips for navigating budget conversations early and effectively

  • The competitive advantage of keeping design and build under one roof

Whether you're a seasoned builder or just starting out, this episode proves that design isn't just a nice-to-have—it's the foundation for scaling your business.

New episodes every Tuesday! Got a topic you want us to cover? DM us @hardscaper_ or email podcast@hardscaper.com.

Follow & Subscribe:
📸 Instagram: ⁠https://www.instagram.com/hardscaper_/
:tv: YouTube: https://www.youtube.com/@hardscaper
:globe_with_meridians: Website: https://hardscaper.com/

Missed last year’s Hardscaper Showcase? Watch on-demand for expert insights on pools, drainage, outdoor kitchens & more! → Head over to our On-Demand Section to check it out for free!

The Power of Purpose: How EarthScapes Scaled with Values15 avr. 202500:49:39

In this episode of Hardscape Growth, Nick and Kyle Baughman—half-brothers and co-leaders of EarthScapes in New Jersey—share their journey from starting with a push mower to building a thriving, culture-driven landscaping business rooted in strong values and intentional leadership.

🔑 Key Takeaways:

  • ​Set core values—and actually use them.
  • ​Revisit your vision when the team changes.
  • ​Make training hands-on and engaging.
  • ​Treat your client experience like a competitive edge.
  • ​Use weekly 1:1s to create real accountability.


The episode is a masterclass in how intentional leadership and clearly defined culture can transform a landscaping business into a respected and scalable brand.

New episodes every Tuesday! Got a topic you want us to cover? DM us @hardscaper_ or email podcast@hardscaper.com.

 

Follow & Subscribe:📸 Instagram: ⁠⁠https://www.instagram.com/hardscaper_/⁠:tv: YouTube: ⁠⁠https://www.youtube.com/@hardscaper⁠⁠🌐 Website:⁠⁠ https://hardscaper.com/⁠⁠

 

Missed last year’s Hardscaper Showcase? Watch on-demand for expert insights on pools, drainage, outdoor kitchens & more! → Head over to our ⁠⁠On-Demand Section⁠⁠ to check it out for free!

Fueling the Hardscaper’s Body for Peak Performance08 avr. 202501:12:19

In this episode of Hardscape Growth, Alex Farah—landscape contractor and certified nutrition coach—shares the six most important health and nutrition strategies every contractor should know.

From hydration and inflammation to caffeine, calories, and recovery, this conversation is packed with practical advice tailored specifically for the physically demanding work of hardscaping. Learn how to fuel your body properly, improve focus on the job, reduce physical strain, and avoid burnout throughout the season.

If you want to feel better, perform better, and build a healthier routine that lasts, this episode is for you.

Key topics covered:

  • The importance of starting your day with hydration
  • Common mistakes with caffeine and energy drinks
  • Natural solutions to reduce joint pain and inflammation
  • How to eat for energy, strength, and recovery
  • The critical role of sleep in contractor performance


Tune in to learn how to treat your body like the asset it truly is.


New episodes every Tuesday! Got a topic you want us to cover? DM us @hardscaper_ or email podcast@hardscaper.com.


Follow & Subscribe:📸 Instagram: ⁠⁠https://www.instagram.com/hardscaper_/⁠📺 YouTube: ⁠https://www.youtube.com/@hardscaper⁠🌐 Website:⁠ https://hardscaper.com/⁠


Missed last year’s Hardscaper Showcase? Watch on-demand for expert insights on pools, drainage, outdoor kitchens & more! → Head over to our ⁠On-Demand Section⁠ to check it out for free!

Designing for Success: Key Hardscape Strategies for Growth & Client Satisfaction03 avr. 202500:52:38

In this episode, Alex talks to Justin Tal from Creative Design Maintenance who shares his approach to building a thriving hardscaping business by combining top-tier design with smart sales strategies. From qualifying leads efficiently to incorporating financing options that boost project value, Justin walks us through the key tactics that have helped him stand out in a competitive market.


Key Takeaways:


  • Qualifying Leads with Precision: Charged consultations and price ranges help Justin filter out unqualified leads early.


  • Leveraging Financing for Upselling: Financing enables clients to expand their projects, boosting overall project value by 10-20%.
  • Customer Service as a Differentiator: Justin’s exceptional customer service, including daily updates, builds trust and keeps clients engaged.


The Contractor Advantage: How Systems and Service Built a Standout Business25 mars 202500:37:55

In this live episode of the Hardscape Growth podcast, host Alex from Techo-Bloc chats with Cesar Vargas of C Vargas Construction about the strategy behind running a high-end, customer-centric hardscape business. From building a strong office team to maintaining a tight-knit crew, Cesar shares the key decisions that helped him grow without losing quality or connection.


What you’ll learn in this episode:

  • Why prioritizing office support early creates a better customer experience
  • How consistent communication sets you apart from competitors
  • The power of CRM tools to streamline scheduling, estimating, and client updates
  • How culture, monthly meetings, and goal-setting drive long-term team loyalty
  • Why a positive attitude and willingness to learn opens doors to new opportunities


New episodes every Tuesday! Got a topic you want us to cover? DM us @hardscaper_ or email podcast@hardscaper.com.


Follow & Subscribe:
📸 Instagram: ⁠https://www.instagram.com/hardscaper_/
📺 YouTube: https://www.youtube.com/@hardscaper
🌐 Website: https://hardscaper.com/


Missed last year’s Hardscaper Showcase? Watch on-demand for expert insights on pools, drainage, outdoor kitchens & more! → Head over to our On-Demand Section to check it out for free!

How Solid Rock Landscaping Grew to a Thriving Family Business18 mars 202500:24:20

Most contractors want to grow, but scaling the right way is the real challenge. Rob Kurtz from Solid Rock Landscaping joins Alex from Techo-Bloc to break down how he built a strong team, tackled hiring challenges, and created record-breaking sales—all while staying true to his company values.

Why it matters:

Smart Growth – How word-of-mouth led to bigger projects and higher profits
Hiring Right – Finding skilled labor and building a loyal team
Sustainable Success – Why pricing what you're worth is key to scaling

Success isn’t just about more leads—it’s about making smart business moves that set you up for the future. Learn how Rob is positioning his company for long-term success.

🎧 We drop new episodes every Tuesday! Follow us on Instagram & Facebook to stay updated. Have a topic or challenge you'd like us to cover? DM us @hardscaper_ or email us at podcast@hardscaper.com.

Follow us on:
📸 Instagram: https://www.instagram.com/hardscaper_/
:tv: YouTube: https://www.youtube.com/channel/UC3pBaFd-bkJEjTTBbfvgv0w
:globe_with_meridians: Website: https://hardscaper.com/

🚀 Missed this year’s Hardscaper Showcase? Stream it on demand for expert insights on pools, drainage, outdoor kitchens, and design! Watch now: https://hardscaper.com/courses/2024-hardscaper-showcase-on-demand-streaming/

Job Costing – Why and How? With Wes from SynkedUp04 mars 202500:24:16

Most contractors agree job costing is important, but how many actually do it? Wes from Synked Up joins Alex from Techo-Bloc to break down how tracking past projects helps refine estimates, boost efficiency, and maximize profits.


Why it matters:

Better Estimates – No more underbidding. Learn from past jobs.

Higher Profits – Contractors who job cost properly earn 10% more.

Stronger Teams – Your crew has the best insights on efficiency.

Smarter Investments – Identify the right tools & training to improve productivity.


Top contractors analyze their projects—just like championship teams review game footage. Learn how job costing can take your business to the next level.

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified! Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_Subscribe, give us a star rating on Spotify and leave us a comment on Apple Podcasts!

Follow us on:Instagram:

⁠https://www.instagram.com/hardscaper_/⁠Youtube:

⁠https://www.youtube.com/channel/UC3pBaFd-bkJEjTTBbfvgv0w⁠

Website: ⁠https://hardscaper.com/

Did you miss this year’s Hardscaper Showcase? Stream it today on-demand wherever you are to learn all about pools, drainage, outdoor kitchens and design! Head over to [https://hardscaper.com/courses/2024-harsdcaper-showcase-on-demand-streaming/] to check it out for free!

From Small Jobs to a Landscaping Empire: Tigran Gertz's Blueprint for Success25 févr. 202500:33:55

Tigran Gertz, founder and CEO of Applewood Landscaping, shares his journey of scaling from small jobs to multi-million-dollar projects. He discusses how creating authentic content, building a strong team, and embracing mentorship accelerated his success.

He reveals how authentic content, smart delegation, and mentorship transformed his approach to business.

  • Embrace the cringe: Your first videos are the stepping stones to success.
  • Hit record and post: Overcome self-doubt and keep creating.
  • Delegate like a boss: Build a team that scales your vision.
  • Turn setbacks into milestones: Let every mistake fuel your growth.
  • Invest in mentorship: Learn from those who’ve paved the way.
  • Scale through people: Your team is your most valuable asset.


Listen to this week's pod to learn more about these transformative strategies. Figure out what stage you're in and discover how to level up your business!


We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified! Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper


Follow us on:
Instagram: ⁠https://www.instagram.com/hardscaper_/⁠
Youtube: ⁠https://www.youtube.com/channel/UC3pBaFd-bkJEjTTBbfvgv0w⁠
Website: ⁠https://hardscaper.com/

Did you miss last year’s Hardscaper Showcase? Stream it today on-demand wherever you are to learn all about pools, drainage, outdoor kitchens and design! Head over to our On-Demand Section to check it out for free!

Easton Outdoors: Micah Miller on Marketing for Contractors11 févr. 202501:02:50

On this episode of Hardscaper Growth, Alex sits down with Micah Miller from Easton Outdoors to talk about a game-changing approach to sales and marketing in the hardscaping industry. Micah shares how he’s structured his business to attract the right clients—those who are ready to buy—by leveraging pricing transparency, automation, and content-driven marketing.

  • Why most contractors don’t want to talk to clients (and how to make sales easier).
  • The 5-step process to get clients to pre-qualify themselves before they even call.
  • How pricing transparency, calculators, and automated tools turn leads into paying customers.
  • Why your website (not paid ads) is the most important investment for long-term success.
  • How Google’s algorithm shift means reviews & local SEO matter more than ever.

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified! Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM onInstagram @hardscaper

Subscribe, give us a star rating on Spotify and leave us a comment on Apple Podcasts!

Follow us on:
Instagram: ⁠https://www.instagram.com/hardscaper_/⁠
Youtube: ⁠https://www.youtube.com/channel/UC3pBaFd-bkJEjTTBbfvgv0w⁠
Website: ⁠https://hardscaper.com/

Did you miss last year’s Hardscaper Showcase? Stream it today on-demand wherever you are to learn all about pools, drainage, outdoor kitchens and design! Head over to ourOn-Demand Section to check it out for free!

They dive into:If you’re tired of wasting time on bad leads and want to streamline your sales process while closing bigger deals, this episode is a must-listen!Listen on your favorite appApple PodcastsSpotify 

Profit Killers for Contractors: How to Save Your Margins with Wes from SynkedUp24 janv. 202500:50:57

Are you leaving money on the table? In this episode of Hardscape Growth, Alex teams up with Wes from Synked Up to identify the primary factors that can erode your business's profits. They discuss strategies to transform a narrow 3% margin into a healthier 15–20%.

Key topics covered in this episode include:

The Profit Triangle: Budgeting, job costing, and success habits. How skipping budgeting and job costing drains profits. Streamlining operations to reduce chaos. Small changes that deliver big financial gains. Investing smartly for long-term growth.


Additionally, listeners are invited to book a free demo with Synked Up and to register for the upcoming Hardscaper Showcase event hosted by Wes. This episode provides actionable insights aimed at helping contractors safeguard and increase their profit margins, ensuring long-term business growth and success.


We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified! Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Subscribe, give us a star rating on Spotify and leave us a comment on Apple Podcasts!

Follow us on:
Instagram: ⁠https://www.instagram.com/hardscaper_/⁠
Youtube: ⁠https://www.youtube.com/channel/UC3pBaFd-bkJEjTTBbfvgv0w⁠
Website: ⁠https://hardscaper.com/

Did you miss last year’s Hardscaper Showcase? Stream it today on-demand wherever you are to learn all about pools, drainage, outdoor kitchens and design! Head over to [https://hardscaper.com/courses/2024-harsdcaper-showcase-on-demand-streaming/] to check it out for free!

Confidence = Sales with Alex and Wes from SynkedUp21 janv. 202500:50:10

In this episode of Hardscape Growth, Alex teams up with Wes from SynkedUp to uncover why speed and confidence are the ultimate tools for closing more sales in the hardscaping industry. They share actionable strategies and real-life stories to help contractors stop competing on price and start winning jobs with smarter processes.

Why fast quotes win jobs: Learn how 20–30% of homeowners choose the first quote they receive and how being the fastest to respond sets the standard for competitors. DJ Faust’s success story: How one contractor cut quote times by 90% and started winning projects—even with higher prices. Building trust through clear communication: Tips on presenting simple, detailed, and professional quotes that inspire confidence and reduce shopping around. Negotiating scope, not price: Master the art of guiding clients to adjust their vision without sacrificing your profit margins. Know your numbers: Confidence comes from understanding labor rates, overhead, and break-even points, so you never hesitate to hit "send" on that quote.


This episode is packed with insights to help contractors streamline their quoting process, improve customer trust, and close more deals without lowering their prices. Don’t miss it!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified! Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Subscribe, give us a star rating on Spotify and leave us a comment on Apple Podcasts!

Follow us on:
Instagram: ⁠https://www.instagram.com/hardscaper_/⁠
Youtube: ⁠https://www.youtube.com/channel/UC3pBaFd-bkJEjTTBbfvgv0w⁠
Website: ⁠https://hardscaper.com/

Did you miss last year’s Hardscaper Showcase? Stream it today on-demand wherever you are to learn all about pools, drainage, outdoor kitchens and design! Head over to [https://hardscaper.com/courses/2024-harsdcaper-showcase-on-demand-streaming/] to check it out for free!

Hardscape Compaction Equipment Overview with Simon from Weber MT14 janv. 202501:04:54

In this episode of Hardscape Growth, Alex sits down with Simon from Weber MT to explore why soil compaction is the cornerstone of every successful hardscape project. They dive into the science behind compaction, the innovative tools Weber has developed to simplify the process, and actionable tips for contractors to ensure durable, long-lasting results.

Key topics covered in this episode include:

  • The importance of compaction for structural integrity.
  • Why moisture content is critical and how to test it.
  • Recognizing when your soil is compacted enough to move on.
  • Choosing the right compaction equipment for your project.
  • The time-saving benefits of Weber’s compaction meter.


This episode is packed with practical insights to help contractors avoid costly mistakes, improve project efficiency, and deliver rock-solid results that stand the test of time. Don’t miss it!


We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified! Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Subscribe, give us a star rating on Spotify and leave us a comment on Apple Podcasts!

Follow us on:
Instagram: ⁠https://www.instagram.com/hardscaper_/⁠
Youtube: ⁠https://www.youtube.com/channel/UC3pBaFd-bkJEjTTBbfvgv0w⁠
Website: ⁠https://hardscaper.com/

Did you miss last year’s Hardscaper Showcase? Stream it today on-demand wherever you are to learn all about pools, drainage, outdoor kitchens and design! Head over to our On-Demand Section to check it out for free!

Smooth Operator: The Role of Project Managers with Mark Davies10 juin 202400:49:27

In this conversation, Alex and Mark discuss Mark's journey in building his interior residential renovation business and the importance of communication in their work. Mark specializes in kitchen, bathroom, and basement renovations, and he emphasizes the need for proactive communication with clients and subcontractors. He plans to hire a senior project manager to handle communication and focus on sales and marketing. Mark also mentions the importance of high-quality finishes and tradespeople, as well as the challenges of managing materials and estimating quantities accurately. The conversation covers the importance of following a consistent process in all projects, the use of templates for contracts and costing, the need for regular reviews and updates of templates, the trend of creating usable space in both interior and outdoor renovations, and the balance between personal health and business success. The main takeaway is the importance of building a strong team and delegating tasks to achieve business growth.


Check out the Hardscaper's Blueprint to Scaling with Online Marketing course referenced in this episode here.


We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified! Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Subscribe, give us a star rating on Spotify and leave us a comment on Apple Podcasts!

Follow us on:
Instagram: ⁠https://www.instagram.com/hardscaper_/⁠
Youtube: ⁠https://www.youtube.com/channel/UC3pBaFd-bkJEjTTBbfvgv0w⁠
Website: ⁠https://hardscaper.com/

Did you miss this year’s Hardscaper Showcase? Stream it today on-demand wherever you are to learn all about pools, drainage, outdoor kitchens and design! Head over to [https://hardscaper.com/courses/2024-harsdcaper-showcase-on-demand-streaming/] to check it out for free!

Charlie Kerrigan On Building a Landscaping Business07 mai 202400:50:09

In this week's episode of the Hardscape Growth Podcast, we have Charlie Kerrigan of V.I.L. Landscaping. He started when he was in grade 4!

Charlie shares his journey on being a young entrepreneur and the challenges he came to face and how he was able to overcome these challenges through mentorship and literally saying "no".

He talks about some important aspect in running a business such as knowing your numbers, building a brand, building off of that brand and always learning through mentorship or through his podcast The Hard Lessons.

Here are some key takeaways:

  • Focus on what you do best
  • Build a dream team
  • Always keep learning

Did you miss this year’s Hardscaper Showcase? Stream it today on-demand wherever you are to learn all about pools, drainage, outdoor kitchens and design! Head over to [https://hardscaper.com/courses/2024-harsdcaper-showcase-on-demand-streaming/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

How Springhetti Luxury Outdoor Spaces Maximized Revenue Per Man Hour30 avr. 202400:40:15

Rachel and Matt who are part of the team, at Springhetti Luxury Outdoor Spaces were recently honoured with the Peak Performance Award for their achievement in generating the most revenue per man hour. They credit their success to leveraging their strengths and streamlining their procedures.

A key strategic move they made was to bring pool construction services in house resulting in a boost in revenue. Their focus has shifted towards undertaking larger scale projects particularly after pool installations often lead to landscaping opportunities.

Matt Hoss talks on enhancing efficiency in landscaping businesses. The importance of data analysis for making informed decisions, on efficiency was underscored during this conversation.

Matt also shared his enthusiasm for optimizing tool organization within trailers to maximize productivity. The conversation concluded with an exploration of evaluating workforce requirements and optimizing team sizes based on tasks.

The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

6 Stages of Leadership with Steve Wheatcroft23 avr. 202401:20:42

Steve Wheatcroft, founder and former CEO of ULS, shares his journey of building a successful landscape maintenance business.

He discusses the six stages of leadership he experienced and the lessons he learned along the way.

  1. Overcoming self doubt and believing in yourself
  2. Wear a helmet, take a bullet
  3. Delegation builds the nation
  4. Blow sh*t up - John Wick part 1
  5. Kiss = "Keep It Simple, Stup*d"
  6. Keep learning and learn to leave

Listen to this week's pod to learn more about these stages of leadership. Try and figure out what stage you are in running your own business and see how you can move on to the next stage!

The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Open Book Management - Building a Team of Owners16 avr. 202400:58:28

Click here to download the Get in the Game - 90 Day Quickstart E-Book!


Ryan Markewich shares his experience with open book management and how it builds a team of owners. He explains how he got into the business and the turning point when he discovered The Great Game of Business. Ryan discusses the concept of the company as the product and the importance of transparency and involvement in decision-making. He also talks about the implementation of mini games and the impact of open book management on employee engagement and development.


Takeaways

  • Open book management builds a team of owners by involving employees in decision-making and sharing financial information.
  • Setting a clear vision and involving employees in goal-setting is essential for the success of open book management.
  • Metrics and key performance indicators are essential for measuring progress and driving accountability.

Links

The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

PROFIT FIRST! Steps to Increase Profitability with The Green Executive09 avr. 202400:30:29

In this week's episode, we have Sahra Linnemann from The Green Executive discusses the concept of profit first and how it can help contractors in the green industry manage their cash flow and increase profitability.

The profit first approach involves taking profit out of income first and then operating with what's remaining.

Sahra explains the mechanics of profit first, including setting up different accounts for profit, owner's pay, taxes, and operations.

Takeaways

  • The profit first approach involves taking profit out of income first and then operating with what's remaining.
  • Proper bookkeeping and tracking expenses are crucial for making informed business decisions.
  • Regularly review profit and loss reports to assess the financial health of the business and make necessary adjustments.

The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

0$ to 5M$ in 12 Months! The Start of StoneCraft Designs26 mars 202400:53:44

Rob Green, owner of StoneCraft Designs shares his journey of growing his hardscaping business from a shovel to $5 million in revenue in just 12 months.! He started the business with a simple website and a $200 Facebook ad, landing his first job without even owning a shovel. Rob tells us the importance of commitment to quality and customer education, which led to referrals and more opportunities. Even when facing challenges and losses, Rob's focus on the luxury market and leveraging his existing network helped him turn the business around.

He also tells us why mentorship matters to him. In this conversation, Rob Green shares his journey in the hardscaping industry and the strategies he used to build a successful business. Rob shares insights on analyzing numbers, managing inventory, and building a strong brand.

Takeaways

  • Commitment to quality and customer education can set a business apart and lead to referrals and more opportunities.
  • Challenges and losses are part of the journey, but they can be turned into positive learning experiences.
  • Starting small and taking calculated risks can lead to significant growth in a short period of time.

The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Business Growth and Optimization with Creative by Nature 20 févr. 202400:59:37

In this week's episode, we have Jonathan and Dan, co-founders of Creative by Nature. The conversation discusses various topics related to hardscape business growth and optimization. They emphasize the importance of clear communication, setting expectations, and involving clients in the design process. They also discuss the relevance of understanding access, setbacks, and drainage in projects. The conversation highlights the role of support managers in bridging the gap between design and construction. Additionally, they discuss the significance of collaboration, culture, and processes in building a successful team and brand in a saturated market. The conversation covers various topics related to building a successful landscaping business, including the importance of building a strong team and brand, the value of storytelling and branding, the significance of design and personal experience, overcoming challenges and building relationships, the power of pivoting and collaboration, asking for help and networking, and embracing abundance and opportunities.

Takeaways

  • Building a strong team and showcasing their work can set your landscaping business apart from the competition.
  • Branding and storytelling are essential for creating a unique identity and connecting with customers.
  • Collaboration, networking, and asking for help can lead to new opportunities and growth.

This episode was a live recording at our Hardscaper Summit in King of Prussia, PA.

Setting Your Business for Growth with Creative Design & Maintenance14 févr. 202400:45:12

Justin Tal, owner of Creative Design and Maintenance, shares his journey from a maintenance company to a successful hardscaping business. He emphasizes the importance of communication with clients and implementing digital systems for project management. Justin discusses the significance of creating checklists and processes for efficient operations and scaling the business. He also highlights the role of financing in growing the business and the importance of a solid brand, website, and sales process. Justin concludes by emphasizing the value of targeting the right customers and analyzing marketing channels.

  • Implement digital systems for communication and project management to improve efficiency and client satisfaction.
  • Create checklists and processes to ensure consistency and streamline operations.
  • Consider offering financing options to increase sales and attract more clients.
  • Educate clients on the installation process and project costs to manage expectations and build trust.
  • Target the right customers and analyze marketing channels to maximize the effectiveness of your advertising efforts.


Bold Lighting, a new face and design with new possibilities05 févr. 202400:47:24

In this episode, Alex and Lee discuss the impact of showcase events on business growth and the importance of bringing the team to these events. They also highlight the benefits of networking and the value of lighting in hardscape projects. Lee shares success stories and tips for selling lighting, emphasizing the importance of designs and visualizing the effects.

They introduce Bold Lighting, a new brand that offers innovative lighting solutions with features like smart transformers and versatile zoning capabilities. Lee emphasizes Bold Pros' commitment to high-quality products and innovative solutions. He invites listeners to attend the Hardscape Show to see their new products firsthand.

  • Showcase events provide valuable education, networking, and resources for contractors to grow their businesses.
  • Networking with industry professionals and learning about new products and techniques is essential for business growth.
  • Lighting is a crucial element in hardscape projects, creating ambiance, safety, and highlighting key features.
  • Bold Lighting offers innovative lighting solutions with features like smart transformers and versatile zoning capabilities. Consider voltage drop when running multiple connections on a line.

The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Building a Successful Contracting Business with Mark from LMN30 janv. 202400:58:52

In this week's episode of the Hardscape Growth show, we have Mark Bradley, CEO of LMN Landscape Management Network, shares insights on building a successful contracting business in the green industry. He emphasizes the importance of focusing on revenue per man hour and explains how it can drive profitability. Bradley also discusses the challenges of diversification and the need for businesses to stay focused on their core expertise. He highlights the role of fear in hindering business growth and provides strategies for overcoming it. Additionally, he emphasizes the significance of marketing investment and the opportunities and challenges in the industry's current landscape. In this conversation, Mark Bradley discusses considerations for exiting a business and the various options available. He highlights the importance of understanding the factors that affect valuation, such as the type of work and revenue volume.

Key Takeaways

  • Focus on revenue per man hour to drive profitability in the contracting business.
  • Overcome fear by developing a clear financial plan and understanding your business's financials.
  • Invest in marketing to attract the right customers and employees and continuously improve your business. When nearing the end of your career and considering an exit strategy, be aware of the different options available beyond industry consolidation and private equity.

The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Insights and Strategies with Cody from Pro Green Outdoors24 janv. 202400:46:48

In this conversation, Cody Cook from Pro Green Outdoors shares his experiences and insights in the hardscaping industry. He discusses the importance of attending trade shows and how it has helped his business grow. Cody also reflects on the success of 2023 and the role of marketing in attracting clients. He emphasizes the need for effective communication within the team and with clients. Cody shares his vision for the future, including building pools in-house and creating a showroom. He also highlights the significance of managing client expectations and lead time.

In this conversation, Cody Cook from Pro Green shares insights on effective communication with clients, managing client expectations, guiding clients through the construction process, and the importance of consistency and persistence in business.

Takeaways

  • Attending trade shows can be a valuable marketing strategy for hardscaping businesses, allowing them to showcase their work and attract potential clients.
  • Effective communication is crucial in running a successful business, both within the team and with clients.
  • Planning and setting goals are essential for long-term business growth and success.
  • Managing client expectations and providing clear timelines can help build trust and satisfaction.

The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Greystone on Business Growth through mentorship09 janv. 202400:55:50

Lawson shares his journey of starting and growing his hardscaping business, Greystone Hardscapes. He discusses the challenges of being a white collar guy in a blue collar industry and the importance of financial literacy and software implementation. Lawson also talks about the growth of his business and the adjustments he made to improve efficiency and profitability. Lawson shares his journey of transitioning to a three-man crew and managing overhead costs. He discusses the importance of making tough decisions and shifting his focus to sales. Lawson emphasizes the significance of mentors and building a network of advisors. He highlights the value of surrounding oneself with the right people and setting lofty goals. Lawson also emphasizes the importance of transparency and team collaboration, as well as rewarding performance and driving the ship.

Key Takeaways

  • Starting a business in a new industry requires learning and adapting to new skills and knowledge.
  • Building a strong team and delegating tasks is crucial for business growth and efficiency.
  • Financial literacy and proper software implementation are essential for managing and growing a business.
  • Making adjustments and setting goals based on past experiences and data can lead to improved profitability and success.

The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Strategies for Efficiency and Building Strong Connections with Get Mowtivated03 janv. 202401:00:41

In this week's episode on the Hardscape Growth, Seth Wharton, owner of Get Mowtivated shares insights into his landscaping business and the importance of maintenance services. He discusses the evolution of his company and the value of maintaining relationships with existing customers. Seth also talks about gathering information from customers, managing budgets, and navigating the permitting process. He shares the story of how he got the showcase project and highlights the importance of communication and building relationships with clients. Seth also discusses the challenges of scheduling and involving the team in estimating man hours. In this conversation, Seth Wharton discusses various strategies for improving efficiency and accuracy in job costing, including the use of templates and software. Seth shares his experience with analyzing profitability and making adjustments based on job costing data. He emphasizes the importance of tracking man hours and material costs to ensure accurate project estimates. Seth also highlights the significance of product knowledge and material selection in creating custom and long-lasting outdoor spaces. He discusses the benefits of working with industry experts and vendors to learn new construction methods and utilize innovative tools. Finally, Seth emphasizes the importance of taking care of clients and employees to build strong relationships and foster success in the industry.


We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_


Thriving in the Landscaping Business: Insights from a combined 150 years of experience12 déc. 202301:33:04

In this episode, we're with 5 guests from an exclusive panel discussion featuring industry leaders. The event, held at the PGA National Resort in Palm Beach, brought together top-tier tech pros from Canada and the United States. They discussed various aspects of running a successful landscaping business, covering challenges, workplace culture, productivity, and effective marketing and sales strategies. Charles Ciccarello, founder of Techo-Bloc, Paver Pete, director of Education, Mark Bradley, founder of LMN, Brad Stepehnson, CEO of New Castle Lawn and Landscape and Seth Wharton, owner of Get Mowtivated.


Key takeaways:

  • Prioritize Your People
  • Processes Drive Success
  • Transparency Wins
  • Budget for Success
  • Measure What Matters
  • Communicate Progress Simply
  • Project Your Brand

Whether you're a business owner, leader, or aspiring entrepreneur in the landscaping industry, this episode is packed with valuable insights to help you navigate challenges and drive growth.


The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

4 ways to close more proposals. Chat with Weston from SynkedUp29 nov. 202300:58:34
In this week's episode, we have once again our returning guest Weston from SynkedUp! We just love having him on. Why? He genuinely loves helping the contractor community win! This week, he shares with us what he had shared at some of the trade-shows he's been. 4 Ways to Close more Proposals! He explains why dialling in your sales process, why that is so crucial for your business and simple steps to gain your customers trust when selling. Once again, he shares the link to meet with Wetston 1 on 1 to help you build out your budget. Click here to book your time with Wes today. The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free! We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified! Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_
Down Economy? So What? A few tips on growing revenue21 nov. 202300:21:10

This week on the Hardscape Growth show, join Alex as he reflects on insights from industry experts and contractors, unveiling key strategies for hardscape businesses aiming to thrive in the upcoming year.

From tapping into the high-end market and maximizing revenue per client to exploring new offerings like outdoor audio and landscape lighting, this episode provides actionable tips to elevate your business.

Discover how to navigate industry changes, capitalize on upcoming trends, and position your company for success in the ever-evolving hardscape market.

Here's some episodes that was mentioned:

Also not to forget, we have launched our registration page for our Hardscaper Showcase events for 2024! (Click here)

The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Stephen Lisk: The Importance Storm Water Management14 nov. 202300:48:35

Welcome to another episode of the Hardscape Growth Podcast. This week we have Stephen Lisk of Lisk Landscape and Innovations. He's a landscape engineering/design/consultant and a master on the storm water management.

In this episode, we go deep into the discussion about storm water management and how he was able to make it a service that not only helps his business but also his clients on having a lasting outdoor living space.

He talks about why testing soils is a crucial part in knowing how to effectively manage storm water and his unique way of educating his clients through the use of social media.

He also shares his client vetting process and ways you can diversify your services to win in today's economy.

Here's a quote from the episode that can resonate with you all listening:

Provide value and specialize in something

The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

2023 Industry Benchmarks: Business Owner Salaries Unveiled13 nov. 202300:42:59

Click here to book your free consultation with Wes!


In this episode of the Hardscape Growth, we have our returning guest Weston from SynkedUp on the topic of salaries for owners! As we approach the end of 2023, many hardscape construction business owners are pondering the age-old question: Can I afford to give myself a raise next year? Well, today, we're about to pull back the curtain on this critical industry benchmark!

He's gathered data from hundreds of landscape construction companies across the USA and Canada. Our mission? To uncover just how much the average business owner pays themselves.

We tackle the two common pitfalls that owners often stumble into, exploring how they frequently miscalculate their estimates and fail to grasp their production capacity. Then, at the 4-minute mark, we break down the data into three distinct bands based on annual revenue.

As we journey through these salary bands, we'll discuss strategies for business success, growth, and the importance of documentation in solidifying your position in the industry. Tune in to "The Hardscape Growth Podcast" and get ready to gain invaluable insights into the world of hardscape construction business ownership. Your raise in 2024 might just depend on it!

The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Alex's insights from the book: The Amazon Management System07 nov. 202300:27:05

In this week's episode, Alex shares his insights from the book: The Amazon Management System written by by Ram Charan and Julia Yang.

What has propelled their record streak of growth? Their management system, and it can do the same for you no matter what business you are in or what level.


The book is broken down into 6 learning blocks:

  1. Customer-Obsessed Business Model
  2. Continuous Bar-Raising Talent Pool
  3. AI-Powered Data & Metrics System
  4. Ground-Breaking Invention Machine
  5. High-Velocity & High-Quality Decision-Making
  6. A forever Day 1 culture

Alex also shares what their 14 leadership principles are:

  1. Customer obsession
  2. Ownership
  3. Invent and simplify
  4. Are Right, a Lot
  5. Learn and be curious
  6. Hire and Develop the Best
  7. Insist on the Highest Standards
  8. Think Big
  9. Bias for Action
  10. Frugality
  11. Earn Trust
  12. Dive Deep
  13. Have Backbone; Disagree and Commit
  14. Deliver Results


So there you have it. Have a listen and see how these building blocks and leadership principles can be applied in your own business.


The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Navigating Hardscape Challenges with Trevor Chase from Caterpillar31 oct. 202300:38:18

In this episode, we have Trevor Chase, a product application specialist from Caterpillar, who shares his unique perspective on the hardscape industry. Trevor's journey from operator to the sales team and now a product specialist has provided him with invaluable insights into the ever-evolving landscape of hardscape construction.

Join us as Trevor discusses the changing face of the industry, addressing skilled labor shortages and providing strategies for maximizing the potential of the equipment we own. His experience and expertise shed light on how hardscape businesses can adapt and thrive in these dynamic times.

But that's not all – we also delve into Caterpillar's latest innovations, the CTL 255 and 265. Trevor details how these cutting-edge machines offer unmatched power, performance, and comfort, transforming the way hardscape professionals approach their work.

Discover the significance of the torque curve and learn about Caterpillar's pioneering approach to equipment tuning. Trevor shares how the CTL 255 and 265 are versatile, with a wide array of attachments available to suit various hardscape needs.

The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [⁠https://hardscaper.com/2023-virtual-showcase/⁠] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our ⁠Facebook⁠ or ⁠Instagram⁠ page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at ⁠podcast@hardscaper.com⁠ or send us a DM on Instagram ⁠@hardscaper_


Todd Tomalak's Vision for the Golden Age of Remodeling10 oct. 202300:28:39

This week on the Hardscape Growth, we have Todd Tomalak, the renowned forecaster from Zonda's Building Products Advisory practice. With 11-time accolades as the most accurate category forecaster by the Chicago Federal Reserve, Todd is a leading authority in the Building Products industry. His insights have been featured in prestigious outlets like the Wall Street Journal, CNBC, and the New York Times.

In this episode, we dive into Todd's treasure trove of housing data from the United States and Canada, exploring the fascinating relationship between home density and hardscape usage.

Don't miss Todd's exclusive recommendations for the near future, where he predicts a temporary pause but not cancellations in the construction industry, driven by the affordability of renovation. And be sure to catch his captivating vision of the "Golden Age of Remodeling" between 2020 and 2030, with a few surprises along the way.

As we discuss the shortage of housing and its implications for the remodel sector, Todd leaves us with valuable insights on identifying opportunities in this ever-evolving construction landscape. Congratulations on being part of one of the most exciting sectors in construction today! Tune in and stay ahead of the curve with Todd Tomalak on this insightful episode.

The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Elevating Your Hardscape Business: From Volume to High-End Success with Patrick of VB Patios12 sept. 202300:50:32

In this episode of the Hardscape Growth Podcast, we sit down with Patrick McGrath, the owner of VB Patios and RVA Patios, to uncover the secrets of transitioning your hardscape business from a high-volume operation to one that thrives in the high-end market.

Here are some key takeaways:

  • Balancing Volume and Quality
  • Managing Client Expectations
  • Collaboration and Value

This episode offers a wealth of knowledge and practical tips for hardscape entrepreneurs aspiring to elevate their business to the high-end level, providing a roadmap for sustainable growth and success.

The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Navigating Hardscape Design Trends: Balance Between Trendy and Timeless06 sept. 202301:00:42

In this episode of the Hardscape Growth podcast, we are thrilled to welcome Matt Daly, a distinguished expert in the realm of hardscape design.

Join us as we embark on a journey through the fascinating landscape of outdoor design, where we discover the delicate art of achieving hardscape excellence.

Matt shares his wealth of knowledge and experience, providing valuable insights and practical advice that will elevate your hardscape projects to new heights.

Here are a few key takeaways:

  • balance between staying current with design trends and creating enduring outdoor spaces
  • use of diverse materials and finishes to enhance your hardscape designs
  • get to know your clients, become friends

Love Matt's designs? Check out Techo-Bloc's Designer's Tool Box for all the files you need for your favorite landscape design software!https://www.techo-bloc.com/support/resources/technical-resources/designers-toolbox

The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Designing Dreams: Zach Kitzmiller's Approach to Crafting Backyard Masterpieces29 août 202300:49:49

In this week's episode of the Hardscape Growth Podcast, we have Zach Kitzmiller from Honeystone Design. It's all about design and especially designing and selling in today's market. He shares with us how the design came to be for our upcoming Hardscaper Showcase project as well as insights on what questions he asks the homeowners before starting a design.


Here are some key takeaways:

  • Ask the right questions and listen to the needs of the client
  • Keep learning about different materials that is available for the outdoor to create a contemporary design
  • Design something unique for each client.


Join us as we peer into the creative mind of Zach Kitzmiller, where dreams are translated into meticulously designed outdoor masterpieces. Whether you're an aspiring designer, a homeowner with a vision, or simply captivated by the magic of hardscape, this episode promises to inspire and reshape your understanding of what it means to craft a truly transformative outdoor space.


The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Elevating Hardscape Brands: Expert Insights from Dan Antonelli22 août 202300:41:48

Welcome to this week's episode of the Hardscape Growth Podcast. In this episode, we have the privilege of hosting Dan Antonelli, author of Branded Not Blanded, president and chief creative officer of Kickcharge Creative renowned for his branding expertise.

Join us as we delve into the intricate world of elevating hardscape brands to unparalleled heights. Through a blend of strategic insights and practical know-how, Dan imparts a wealth of knowledge aimed at empowering your hardscape business with a brand identity that resonates and drives tangible results.

Here are some key takeaways:

  • Understand branding's pivotal role, going beyond marketing to shape business success.
  • Discover how a strong brand can attract clients and high-caliber employees, enhancing company culture.
  • Craft a brand that resonates, drawing in clients aligned with your values

In essence, this episode unveils branding's transformative power for your hardscape business. Dan Antonelli's insights guide you in elevating your brand, enhancing marketing impact, and boosting sales.

The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Building Trust and Excellence: Insights from Andrew Pepper at The Stone Depot18 juil. 202300:49:30

Join us on this episode of Hardscape Growth, as we dive into the world of construction and project planning with Andrew Pepper, an industry expert from The Stone Depot. With years of experience in helping clients select the perfect materials for their projects, Andrew shares valuable insights on building strong relationships, maximizing showroom visits, and staying at the forefront of industry advancements.


A constant advocate for personal and professional growth, Andrew highlights the significance of continuous learning in the industry. He emphasizes that the most successful individuals are those who invest time and effort in expanding their knowledge and skills. Andrew explores the benefits of ongoing education and how it contributes to the ease of building strong relationships with contractors.


Here are some key points:

  • Building Trust and Relationships
  • Maximizing Showroom Visits
  • Continuous Learning and Adaptability


The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Tapping into the high-end market11 juil. 202300:52:47

In this week's episode, Eric Aguib, President and founder of Snowmelting.ca, joins Alex for a discussion on snowmelting systems that very quickly turns into a conversation about selling to high-end clients.

Eric's extensive experience working in some of the most exclusive communities in the hardscape hotbed of Montreal, Canada, have helped him develop some unique skills and techniques that really set him apart.

The fact that he has designed and built tens of thousands of square feet of heated permeable pavement systems in one of the harshest climates imaginable doesn't hurt either. 

Covered in this episode:

  • The challenges of sellign high-end projects
  • The benefits of heated pavements and how they work
  • Valuable sales lessons learned from negotiating with powerful people daily

Eric's other comapny, Aguib Creations, is a full-service, Techo-Pro certified design-build firm located in Montreal. 


Here are some resources to look into:

The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Beyond the Bottom Line: Why Investing in People Matters for Landscape Companies04 juil. 202300:39:19

This week on the Hardscape Growth podcast, we talk with Chad Kasten, a seasoned Senior Landscape Designer, as he shares his insights and experiences working with Weller Brothers.

Chad brings a wealth of knowledge to the table, having spent 14 years honing his craft and currently in his 8th season with the company. We delve into Weller Brothers' journey, from its status as a top landscape company in Sioux Falls to its recent expansion into Rochester, MN.

We explore the empowering culture built on trust and empowerment right from the beginning, enabling team members to take ownership of their work and contribute to the company's success.

Join us as we uncover the vibrant culture at Weller Brothers, where monthly breakfast celebrations, annual fiestas, golf outings, and Thunder Road adventures foster camaraderie and celebrate team achievements.

From career growth vision discussions to encouraging creativity and flexibility, Weller Brothers takes care of its people and seeks to uplift the entire industry. Chad recounts remarkable stories of team members who have embraced new roles and grown alongside the company, emphasizing the transformative impact of such opportunities.

The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Clear Head, Clear Vision: How Sobriety is Transforming this Entrepreneur's Business27 juin 202300:33:22

In this episode, we sit down with Chad Aiken, owner of Spruce Creek Landscapes. A few years ago, he made the decision to stop drinking and has seen a remarkable transformation in his business as a result. We'll discuss the impact that sobriety has had on his ability to focus, make better decisions, and communicate more effectively with his team. We'll also explore the challenges that come with getting sober as an entrepreneur, from managing stress and anxiety to building a support system. Whether you're sober-curious or looking to improve your business leadership skills, this episode offers valuable insights and inspiration for anyone looking to grow their business while staying true to themselves.


Follow Chad on Instagram @sprucecreeklandscapes


The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

Cash is King: Navigating Cash Flow in Your Landscape Business20 juin 202300:44:49

Join us for an insightful episode as we delve into the significance of cash flow in running a thriving business. Our special guests are landscape business accounting specialists from Cycle CPA, here to share their expertise. In this episode, we'll uncover effective strategies for managing cash flow that can make or break your business. Learn how to navigate common pitfalls and gain valuable insights into optimizing your finances for long-term success. Key Takeaways: 1️⃣ Understand the crucial role of cash flow and its impact on your business's health. 2️⃣ Explore practical strategies for managing cash flow efficiently. 3️⃣ Identify common pitfalls to avoid when it comes to cash flow management. 4️⃣ Discover best practices for optimizing your finances and ensuring long-term success. 5️⃣ Gain insights from landscape business accounting specialists at Cycle CPA. Don't miss this enlightening conversation that will empower you to take control of your cash flow and achieve financial stability. Tune in now to gain the knowledge and tools necessary to thrive in your landscape business The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!


We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!


Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_

2023 Industry Benchmarks for Pricing, Expenses and Profits13 juin 202300:52:43

Wes from SynkedUp is back on the show! This time, we're pulling back the curtain on hardscape contractor costing and pricing data from across North America to give you some key benchmarks for your selling prices, expenses and profits. In this episode, we'll dive deep into some of the essential financial aspects of running a hardscape construction business. First, we'll discuss the average labor hours (manhour) price range for small to large companies, which will help you get an idea of how your pricing stacks up against industry leaders.Next, we'll delve into the typical profit ranges for businesses of different sizes and explore some of the commonly overlooked factors in this category. Understanding your profit margins is critical to the success of your business, and we're excited to share some valuable insights to help you optimize them.Finally, we'll wrap up with a discussion of the overhead cost ranges for different sized businesses. Wes will share some of the best ways to control these expenses in light of a leaner economy, so you can keep your costs under control and maximize your profits.


Wes Zimmerman is CEO and co-founder at SynkedUp, is a landscape management software built by contractors for contractors.


Here are some key takeaways:

  • Costs are increasing, your pricing should not, but without proper visibility you may lack the confidence needed to hold your ground in a negotiation.
  • While smaller ocmpanies may have lower operating costs, they don't need to be selling for less, or accepting lower margins.
  • If your company is netting single-digit profits, you may as well be working for someone else. 10% net profit should be the minimum you accept. 
  • Rule of thumb: 30 - 30 - 30 - 10 (labor cost - material cost - overhead - profit).


If you want to do a consultation for your budget with SynkedUp, here's an exclusive link to our listeners:

https://synkedup.com/budget-consultation-form/


The Hardscaper High Five was first introduced as part of Hardscaper Showcase earlier in 2023. If you couldn't make it out to one of those events, head over to [https://hardscaper.com/2023-virtual-showcase/] to check it out for free!

We launch new episodes every Tuesday, so be sure to sign up to our Facebook or Instagram page to be the first to get notified!

Have an idea for an episode, or a problem you’d like to see us explore? Hit us up at podcast@hardscaper.com or send us a DM on Instagram @hardscaper_


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