Fuelling Foodies: The Food Marketing Podcast – Détails, épisodes et analyse

Détails du podcast

Informations techniques et générales issues du flux RSS du podcast.

Fuelling Foodies: The Food Marketing Podcast

KW Marketing

Business & Entrepreneuriat

Arts

Éducation

Fréquence : 1 épisode/18j. Total Éps: 24

Fuelling Foodies is for the real food & drink founders who want to scale without the fluff. Hosted by Kate Williams, founder of KW Marketing, this podcast gives you the raw truth about growing your food business. Forget generic advice – this is about real stories, struggles, and breakthroughs. Every episode will dive deep into what it actually takes to build and grow a food business. From expert digital marketing strategies to the gritty challenges founders face, we share what works (and what doesn’t) in building food & drink brands that THRIVE. Whether you're just starting out or scaling up, Fuelling Foodies gives you the insight, inspiration, and no-nonsense advice you need to FUEL your growth.

Lire plusRéduire

Site

RSS

Apple

Classements récents

Dernières positions dans les classements Apple Podcasts et Spotify.

Apple Podcasts

🇬🇧 Grande Bretagne - marketing
13/08/2026
#52
🇬🇧 Grande Bretagne - marketing
05/08/2026
#73
🇬🇧 Grande Bretagne - marketing
23/07/2026
#54
🇬🇧 Grande Bretagne - marketing
25/06/2026
#79

Liens partagés entre épisodes et podcasts

Liens présents dans les descriptions d'épisodes et autres podcasts les utilisant également.

https://kwmarketinguk.co.uk/food-marketing-agency/
24 partages
https://www.foodmarketingclub.co.uk/
18 partages
https://kwmarketinguk.co.uk/email-playbook-food-drink/
15 partages

https://www.instagram.com/kwmarketinguk
21 partages
https://www.instagram.com/boldbeanco
1 partage
https://www.instagram.com/wearelittles
1 partage

https://www.linkedin.com/in/hodavies/
1 partage
https://www.linkedin.com/in/amanda-ringelberg-23364063/
1 partage

Qualité et score du flux RSS

Évaluation technique de la qualité et de la structure du flux RSS.

Qualité du flux RSS

À améliorer

Score global : 58%

Historique des publications

Répartition mensuelle des publications d'épisodes au fil des années.

Year

Derniers épisodes publiés

Liste des épisodes récents, avec titres, durées et descriptions.

Why Most Food Brands Get Marketing Wrong (And How to Fix It)!

Épisode 1

jeudi 1 mai 2025 • Durée 37:04

No fluff. No BS. Just the truth about what actually works in food marketing.

In this debut episode of Fuelling Foodies: The Food Marketing Podcast, host Kate Williams and the KW Marketing team are flipping the script on what you think grows a food brand.

From why social media won’t drive direct sales (yep, we said it), to why email marketing is STILL one of the top revenue drivers in 2025 - we’re calling out the myths and sharing the real strategies that scale food & drink businesses online.

You’ll hear:

Why funnels are everything (and how to get yours working fast)
The truth about influencer marketing (spoiler: it’s broken)
Why you need to understand your return on ad spend and where to spend
What Gen Z is really doing online (hint: they’re not scrolling Instagram)
And why data is your best friend when it comes to growth

Plus, we share our “why” - why we started this podcast, why we’re obsessed with scaling food brands, and why this is the no-fluff marketing advice you’ve been craving.

If you’re serious about growing your food & drink brand... this is where it starts!

LINKS & RESOURCES:

Download our free guide: The Email Playbook - How one food & drink brand made £56.7K in email sales (with no extra ad spend!)
Need help with marketing? Book a Strategy Call with Kate

Subscribe, share, and leave us a review if this episode made you rethink your strategy and tag us @kwmarketinguk to join the conversation.

Lire plusRéduire

The Bold Truth About Building A Challenger Food Brand With Boundless Founder Cathy Moseley

Épisode 2

vendredi 16 mai 2025 • Durée 45:25

What does it really take to grow a food brand from scratch and challenge the big players on shelf?

In this episode of Fuelling Foodies: The Food Marketing Podcast, we’re joined by Cathy Moseley, founder of Boundless Activated Snacks - a brand that’s tearing up the rulebook on what healthy snacking can look like.

From walking away from a city job to landing listings in Tesco and Waitrose, Cathy’s story is not your typical founder tale. We go deep into the highs, the failures, the learnings, and the bold moves that helped Boundless stand out in a saturated market.

You’ll hear:

Why challenger brands have to do things differently
The real story behind Boundless’ failed first attempt at Ocado
How to understand who your audience really is (and why it’s rarely who you first think)
Why functional snacking is the future – and how to cut through the noise
The truth about failure, gut instinct, and why “real” content performs best

This episode is bold, honest, and packed with founder gold.

Whether you’re building your own brand or leveling up your strategy... this one’s for you.

LINKS & RESOURCES:

Download our free guide: The Email Playbook - How one food & drink brand made £56.7K in email sales (with no extra ad spend!)
Need help with marketing? Book a Strategy Call with Kate

Subscribe, share, and leave us a review if this episode inspired you, and tag us @kwmarketinguk to join the conversation.

How To Create Content That Actually Works With Hannah Wilding From Bold Bean Co

Épisode 4

vendredi 13 juin 2025 • Durée 40:09

What does it really take to grow a food brand through content in 2025? No fluff. No filters. Just real strategy that works.

In this episode of Fuelling Foodies: The Food Marketing Podcast, Kate sits down with Hannah Wilding, the powerhouse behind Bold Bean Co’s killer content strategy. From scaling the brand to 115K+ followers to landing collabs with Jamie Oliver and Tim Spector, Hannah’s approach is proof that content can drive real growth... if you do it right.

Here’s what we cover:

How Bold Bean built a content machine and what’s fuelling it now
Instagram vs TikTok vs Email - what’s working now (and what flopped)
How to turn social followers into customers and email subscribers
The Bold Bean campaigns that actually moved the needle
The truth about creators, trends, and what brands often get wrong

If you’re stuck on what to post, tired of chasing engagement, or want your content to actually sell your product – this episode is your permission slip to shake things up.

LINKS & RESOURCES:

Follow Bold Bean Co on Instagram: @boldbeanco
Download our free guide: The Email Playbook - How one food & drink brand made £56.7K in email sales (with no extra ad spend!)
Want help with your content strategy? Book a Strategy Call with Kate
Or join the Food Marketing Club for weekly support, trend updates & content prompts

Subscribe, share, and tag us @kwmarketinguk if this episode gave you a content breakthrough – we love seeing how you’re fuelling your brand growth.

Email Marketing That Actually Sells!

Épisode 3

vendredi 30 mai 2025 • Durée 31:31

No fluff. No filters. Just the truth about how email can actually drive revenue for your food brand.

In this episode of Fuelling Foodies: The Food Marketing Podcast, host Kate Williams teams up with Laura and Phoebe from the KW Marketing team to break down what it really takes to make email marketing work.

Forget the outdated advice and overhyped tactics, we’re diving deep into the proven strategies that consistently drive sales for food & drink brands, even when social media isn’t delivering.

Here’s what we cover:

The money-making email flows you NEED: Welcome sequences, abandoned cart, and post-purchase emails that actually convert.
How to build a list that buys: Practical tips for pop-ups, checkout opt-ins, and lead magnets that grow a high-quality, engaged list.
Subject lines, segmentation & CTAs: Quick hacks to boost open rates and click-throughs without spamming your audience.
Why list quality beats size every time: The real reason you need to clean up your database.
How to make your email channel a reliable, scalable revenue stream: Even when algorithms and ad costs change.

If your email marketing feels stale or isn’t converting, this episode is your wake-up call. We’ll show you how to build a strategy that gets results and keeps customers coming back for more.

LINKS & RESOURCES:

Download our free guide: The Email Playbook - How one food & drink brand made £56.7K in email sales (with no extra ad spend!)
Ready to level up? Join the Food Marketing Club for more email strategies and support.
Need help with marketing? Book a Strategy Call with Kate

Social Media Myths That Are Holding Your Brand Back (and What to Do Instead)

Épisode 5

vendredi 27 juin 2025 • Durée 43:06

Still stuck posting every day with zero sales to show for it? You’re not alone.

In this episode of Fuelling Foodies: The Food Marketing Podcast, Kate is joined by KW Marketing’s own Phoebe and Laura to bust the biggest myths we keep hearing about social media.

From “just post more” to “engagement is everything,” it’s time for a reality check. Because while the game has changed, most food & drink brands are still stuck playing by the old rules.

Here’s what we get into:

Why chasing trends without a strategy won’t get you anywhere
The myth of daily posting (and why it’s burning you out)
What is working right now for growth and conversions
How to structure a content week that doesn’t feel like a full-time job
Real wins and fails from our own client campaigns
The difference between community and just chasing likes
Why social needs to start acting like a sales funnel

If you’re feeling stuck, overwhelmed, or just unsure what the hell to post next – this one’s for you. Real talk, no fluff, and a big dose of truth about what actually moves the needle in 2025.

LINKS & RESOURCES:

Download our free guide: The Email Playbook - How one food & drink brand made £56.7K in email sales (with no extra ad spend!)
Join the Food Marketing Club for weekly strategy prompts & content planning support
Want help with your content strategy? Book a Strategy Call with Kate

Loved this episode? Subscribe, share it with a fellow founder, and tag us @kwmarketinguk, we love seeing how you’re fuelling your brand.

Why Little’s Coffee Turned Down Dragons’ Den And Hit £4.75M+

Épisode 6

vendredi 11 juillet 2025 • Durée 46:55

Would you turn down Steven Bartlett after landing a deal on Dragons’ Den? That’s exactly what Will Little from Little’s Coffee did.

In this episode of Fuelling Foodies: The Food Marketing Podcast, Kate sits down with Will to share the unfiltered, behind-the-scenes story of growing Little’s Coffee from a family-run Devon roastery into a £4.75M+ retail and D2C success story.

From navigating TV exposure to breaking through growth plateaus, Will shares the wins, the mistakes, and the honest truths of scaling a food & drink brand in today’s world.

What we cover:

How Little’s Coffee started and what it’s like running a family business
The Dragons’ Den story: why Will said yes on camera but walked away from the deal
The breakthrough that helped smash through the £4M plateau
Why D2C growth is now a priority and how they’re making it profitable
The channels that are actually working (yes, email marketing still wins)
The role of founder-led content and community building
The biggest myths about scaling and the honest lessons Will has learned

This episode is for founders feeling stuck, marketers navigating D2C vs. retail, or anyone wondering what it really takes to build a brand that lasts.

LINKS & RESOURCES:

Follow Little’s Coffee on Instagram: @wearelittles
Download our free guide: The Email Playbook - How one food & drink brand made £56.7K in email sales (with no extra ad spend!)
Need help growing your brand? Book a Strategy Call with Kate
Or join the Food Marketing Club for weekly marketing support, trend updates, and content prompts

The Power Of Local: How Greendale Builds Loyalty That Lasts

Épisode 7

vendredi 8 août 2025 • Durée 34:18

What if local could be the reason your customers keep coming back?

In this episode of Fuelling Foodies: The Food Marketing Podcast, Kate sits down with Tom from Greendale, a family-run Devon farm shop that’s proving just how powerful community-led marketing can be.

From launching their own Love Local Festival to turning sourcing stories into brand loyalty, Greendale has built more than just a food business - they’ve built trust, connection, and a fiercely loyal customer base.

What we cover:

The Greendale origin story and how the brand has grown
Why local sourcing still matters (and how to make it resonate)
Behind the scenes of the Love Local Festival and what it achieved
How community-first marketing drives loyalty and repeat sales
The balance between digital growth and storytelling
Tom’s practical advice for brands wanting to go ‘local first’ in 2025

Whether you’re a founder thinking about how to deepen loyalty, or a marketer exploring ways to connect beyond the product, this one’s full of practical ideas and real talk.

LINKS & RESOURCES:

Follow Greendale on Instagram: @greendalefarmshop
Visit www.greendale.com
Download our free guide: The Email Playbook - How one food & drink brand made £56.7K in email sales (with no extra ad spend!)
Want ongoing marketing support? Join the Food Marketing Club
Ready to scale? Book a Strategy Call with Kate

Enjoyed the episode? Hit subscribe and share it with a fellow founder. Tag us @kwmarketinguk - we love seeing how you're fuelling your brand growth.

The Paid Social Playbook For Food Brands: Ads That Actually Work in 2025

Épisode 8

vendredi 22 août 2025 • Durée 34:02

Paid ads! Love them or loathe them, they’re still one of the fastest ways to grow your food brand... but only if you do them right.

In this episode of Fuelling Foodies: The Food Marketing Podcast, Kate is joined by Laura and Phoebe to cut through the noise and share the paid social strategies that are really working in 2025. From common mistakes to winning formulas and budget hacks, this is the no-fluff guide you need before diving into Meta ads.

Here’s what we cover:

The mistakes food brands make that waste budget (spending too much too fast, ignoring creative testing, skipping retargeting)
Why UGC-style ads and “real” content are beating polished campaigns every time
The minimum spend you need to see results — and when it’s time to scale
The lever strategy for Q4: how to go all in when your ads are working
Why your email list might just be your most powerful paid ads tool
The best formats to test (stories, reels, carousels) and how to stop Meta auto-generating ugly versions of your creatives

If you’ve been burning money on Meta ads or aren’t sure where to start, this episode will give you clarity, confidence, and a few “aha!” moments to fuel your next campaign.

LINKS & RESOURCES:

Download our free guide: The Email Playbook - How one food & drink brand made £56.7K in email sales (with no extra ad spend!)
Want help with your ad strategy? Book a Strategy Call with Kate
Join the Food Marketing Club for weekly support, trend updates & content prompts

If this episode gave you an aha moment about your paid ads, hit subscribe and tag us @kwmarketinguk – we love seeing how you’re fuelling your growth!

From Handmade To High Demand: How The Cornish Cheese Co Smashed Q4 & Scaled Up

Épisode 9

vendredi 5 septembre 2025 • Durée 39:45

Q4 can make or break a brand, and for The Cornish Cheese Co, it was the turning point.

In this episode of Fuelling Foodies: The Food Marketing Podcast, Kate sits down with Ben Stansfield, who has just gone all in on running the business full-time after their most successful Christmas yet.

Here’s what we cover:

The Q4 campaign that turned handmade cheese into record-breaking sales
How email & Meta ads worked together to fuel growth
What it takes to scale when every product is still made by hand
The mindset shift of going full-time in the business
Why balancing brand values with growth has been key to success
Ben’s biggest surprise lesson from Q4 2024 and how it’s shaping his 2025 strategy

If you’re sitting on the edge of your next big move, this episode will give you the clarity and motivation to go all in.

LINKS & RESOURCES:

Download our free guide: The Email Playbook – How one food & drink brand made £56.7K in email sales (with no extra ad spend!)
Want tailored support? Book a Strategy Call with Kate
Join the Food Marketing Club for weekly support, trend updates & content prompts

If this episode resonated, hit subscribe and tag us @kwmarketinguk - we love seeing how you’re fuelling your growth.

Lire plusRéduire

The Q4 Sales Playbook: How to Maximise Christmas Sales

Épisode 10

vendredi 19 septembre 2025 • Durée 32:20

Q4 is here, and it can make or break your year.

In this episode of Fuelling Foodies: The Food Marketing Podcast, Kate, Laura, and Phoebe unpack the real tactics we’re using with food & drink brands right now to drive Christmas sales, protect margins, and finish 2025 strong. From planning last delivery dates to building bundles, structuring ads that convert, and levelling up email and website performance - this is your no-fluff Q4 playbook.

Here’s what we cover:

How to plan your Q4 strategy from your last delivery date
The offers that actually work: bundles, free delivery, and gifting ideas
Website fixes to increase conversion rate and AOV
How to structure ads for discovery → consideration → conversion
Why email and automations should underpin everything
Creating hype through VIP-first launches and early access campaigns
Standing out in a crowded feed (authentic storytelling + brand tone)
Black Friday vs. Green Friday: how to stay profitable and on-brand
What to measure daily: revenue first, list growth second

If you’re feeling behind, this episode will help you make confident, data-backed decisions to end the year on a high.

LINKS & RESOURCES:

Download our free guide: The Email Playbook – How one food & drink brand made £56.7K in email sales (with no extra ad spend!)
Want tailored support? Book a Strategy Call with Kate
Join the Food Marketing Club for weekly support, resources & live training

If this episode helped you prep for your biggest quarter yet, hit subscribe, leave a review, and tag @kwmarketinguk - we love seeing how you’re fuelling your Q4 growth 🎄

Podcasts Similaires Basées sur le Contenu

Découvrez des podcasts liées à Fuelling Foodies: The Food Marketing Podcast. Explorez des podcasts avec des thèmes, sujets, et formats similaires. Ces similarités sont calculées grâce à des données tangibles, pas d'extrapolations !