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Explorez tous les épisodes du podcast Educated Guess :: A Liberal Arts School for the Future

Plongez dans la liste complète des épisodes de Educated Guess :: A Liberal Arts School for the Future. Chaque épisode est catalogué accompagné de descriptions détaillées, ce qui facilite la recherche et l'exploration de sujets spécifiques. Suivez tous les épisodes de votre podcast préféré et ne manquez aucun contenu pertinent.

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Leaning Into the Mundane (ft. Lütjens Padmanabhan) | Ep. 22124 Jan 202200:58:36

Lütjens Padmanabhan Architekten was established by Oliver Lütjens and Thomas Padmanabhan in 2007. The recent work of the practice focuses on housing in the residential districts surrounding the cities of Zürich, Basel and Munich. 

Despite their love for a more refined, urbane architecture, Oliver Lütjens and Thomas Padmanabhan have light-heartedly embraced the fact that most of their commissions are set in the mundane anonymity of suburbia. Their interest in complex architectural expression has distanced the practice from the craft-oriented mainstream of Swiss architecture. 

The current projects explore the impossible task of reconciling the autonomy of the exterior facade with the typological uncertainty of interior spaces and loose urban contexts.
After teaching assignments at ETH Zürich and TU Munich Oliver Lütjens and Thomas Padmanabhan are currently teaching as guest professors at EPF Lausanne.

A New Model for Design Studios (ft. UnderConsideration, LLC.) | Ep. 22005 Nov 202101:06:10

Established in 2007, UnderConsideration is a graphic design firm generating their own projects, initiatives, and content while taking on limited client work.

Since 2002, they have been publishing content online, starting with the design blog Speak Up, that ran through 2009 and was one of the most active, entertaining, and well-regarded blogs, even earning a spot in the Cooper-Hewitt’s National Design Triennial in 2006 — the only blog included in the exhibition.

Their most popular blog, Brand New, was launched in 2006 and has grown to be the leading site for opinions on logo and identity redesigns with a readership of over 1.25 million page views a month and, like its predecessor, it was also the only blog included in Graphic Design: Now in Production, co-organized by the Walker Art Center and Cooper-Hewitt National Design Museum. Active blogs in their network include Art of the Menu, FPO (For Print Only), and Quipsologies.

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30 Minutes to Change Your Life | Ep. 21131 May 202100:30:13
Most people think that the life they want to live will magically appear in their future. The truth is a bit different...Tune in for one of the most candid lectures ever published on this platform. Claim Your Salonnière Discount Code Follow Us on Instagram Subscribe to Our Newsletter
How to Plan for Technology Disruption | Ep. 11213 May 202000:35:36
  1. How does technology impact the future?
  2. How will these convergences transform today’s legacy industries?
  3. What will happen to the way we raise our kids, govern our nations, generate wealth, and care for our planet?
  4. What should we be paying attention to?
  5. What should we ignore for now?

These are all questions that creatives are racking their brains over, but most people don't want to admit ignorance.

We've been doing some research in this space. And, of course, we've found many different examples of frameworks that serve as pragmatic tools for evaluating the future. The good news is that we figured we'd save you some time in aimlessly searching through google and get you started with one of the best minds in the space.

In the book BOLD, Peter Diamandis introduces “the Six Ds of Exponentials,” or the growth cycle of exponential technologies: Digitalization, Deception, Disruption, Demonetization, Dematerialization, and Democratization. In this episode, we breakdown each of these stages of adoption, hype, and innovation so that they could be understood across the board.

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N.E.R.D. -- Nothing's Ever Really Done | Ep. 11111 May 202000:27:54

So many people wonder how their life is going to turn out. And, most people repeatedly ask the same types of questions over and over.

  1. Will I live a good life?
  2. Will I have success?
  3. Will I make it?
  4. Will I have the wealth and influence I need to achieve the things I want? 
  5. Etc.

The number one flaw of this mindset is that there's an underlying implication of expectation and ego that one day you might receive some raw materials of life that are better than what you have today. In this episode, we'll break down 3 different supporting points to readjust your mindset to fixate on eternity and not tomorrow.

Point 1: Accept the myth of completion.

Point 2: Don't lose yourself in the tasks and duties of the day.

Point 3: Look for memories in plain sight.


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Massimo Vitali | Ep. 11008 May 202000:18:34

As the first, official installment of our Well Read segment, we will spend this episode highlighting the life and work of Massimo Vitali. 

This portion of our curriculum aims is to provide a brief biographical and psychoanalytic study of artists and designers we admire. This initial installment may consist of both dialogues and monologues going forward.

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The Bar Test for Presentations | Ep. 10906 May 202000:14:41

Presentations are hard. Especially if you have to make slides, then you're usually taught to make more of a file folder of information. (i.e. the information monster) then a story rainbow. As a result, most people suffer from these common problems:

  1. They introduce stories with jargon.
  2. They take forever to get to the point.
  3. They don't have a structure in their story.
  4. They ramble.

If any of these sound like problems you might have, then this episode is for you.

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Seeing Yourself as a Bricklayer | Ep. 10804 May 202000:13:33

"So often people are working hard at the wrong thing. Working on the right thing is probably more important than working hard."

If you were moved by this quote, then this episode was created for you. In particular, this episode details the parable of the 3 Bricklayers. And, for about 15 minutes, we conceptually underline the parable with 3 key takeaways.

  1. Your attitude determines your altitude
  2. The picture you see is the picture you paint.
  3. It's important to find your cathedral.

If you want to do work that matters, then this episode outlines how to adjust your perspective.

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Works. (ft. Haris Fazlani) | Ep. 10701 May 202001:10:05

Haris Fazlani is a partner at Works Studio--a multidisciplinary design consultancy based in NYC. Some of their past clients include:

  • Mineral Health
  • Converse
  • Reebok
  • Peloton
  • John Elliott
  • Fear of God
  • Ryan Leslie
  • Heron Preston
  • The Dream
  • Alexander Wang
  • And more

If you enjoy this episode, then you'd also enjoy our other content below.

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How to Build Trust with New Clients | Ep. 10629 Apr 202000:39:31

If you're going after your first big project, then you might find yourself spending way too much time selling things and way less time making them. The problem here is that there are only so many hours in the day. 

So, in this episode, we walk through 4 key points that will help you understand how to make better use of your time spent selling so you can get back to making things again.

  1. A New Way of Thinking About Sales
  2. Building Your Value Ladder
  3. How to Get Started
  4. Case Studies

If you like this 35-minute talk, and you want to hear more content, then feel free to hop to our website and click on Contact Us to chat more about it.

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The Attitude of the Beginner | Ep. 10527 Apr 202000:15:47

If you've been practicing your craft for a while now, then you probably have run into a roadblock for inspiration at some point or another. One person may call it "writer's block". Another person might call it boredom. 

Nonetheless, we all have moments when we can confidently say "seen one...seem them all". If you're feeling like you're in this place right now, then this episode is for you. For roughly 15 minutes, we'll breakdown the connection point between our recent launch of The Publik Library and your creative blocks. 

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Why You Should Register for "The Book Fair" | Ep. 10424 Apr 202000:12:23

The Book Fair (04.26, 2-6PM EST ) is a quarterly lecture series where selected contributors to The Stacks talk about the inputs and inspirations that have had a significant impact on their lives and careers.

Visuals c/o Zuheng Yin

The Book Fair is open and free to the public. The virtual nature of these events are partly fueled by the situation we find ourselves in, and partly because using the power of the web helps democratize these talks. After the virtual event, the talks will be archived on The Stacks in their respective folders. On April 26th, our first group of speakers will be 


>>> RSVP for the Book Fair <<<



What is the Publik Library? | Ep. 10322 Apr 202000:11:18

Have you ever wondered what your favorite creatives are reading, watching, and listening to on a regular basis? Or, what inspires them to create the work we know and love? And, more importantly, could anyone take this information and build their own “art school curriculum”?

In order to get some answers, we decided to create The Publik Library

The Publik Library exists as a public archive of books, photos, paintings, sculptures, films, and videos that have shaped the path of modern creatives. Over time, this collection might spark a conversation about the origins of pop culture--serving as a new public record of influential work and subsequent adaptations.


>>> CLICK HERE TO REGISTER NOW <<<


How to Find Joy in Learning (ft. John Maeda) | Ep. 21028 May 202100:53:07

John Maeda has a long list of accomplishments that are in some way related to design. Some of these accomplishments include serving as President of Rhode Island School of Design, board member at Sonos and W+K, and teaching at MIT for over a decade. Yet, perhaps the most fascinating aspect of this conversation is the equanimity John seems to find in the midst of living a "creative life".

Some of the topics covered in this episode include, but aren’t limited to:

  • Art's imperfect relationship with the public
  • John's childhood in Seattle
  • Advice he received about what makes a great art school student
  • One of the most important lessons he learned from Patrick Henry Winston

You can find out more about John's body of work and story at https://maedastudio.com/

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How to Rewrite the Story You Tell Yourself | Ep. 10220 Apr 202000:19:07
5 Touchpoints of a Customer Experience | Ep. 10117 Apr 202000:15:20
How to Build a 1% Mindset | Ep. 9913 Apr 202000:17:39

If you're feeling like a roadblock has entered into your sphere, then it's most likely because you haven't shifted your mindset into accepting the willingness to place bets on yourself.

Most people want to sit at the blackjack table, yet when it's time to place bets, they look around hoping that there is someone else that they could put their money on--even though they are sitting at the same table.

This episode is dedicated to the transformation away from a cost-driven mindset--into a value-driven mindset.

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How to Deal with Information Overload | Ep. 9810 Apr 202000:17:39

If you're a child of the internet, then it's inevitable that you will feel overwhelmed by everything being thrown at you. How-to articles are never-ending. Book recommendations are endless. And, procrastination has become the most popular elective.

Most people don't know where to start when curating their own reading lists, learning plan, or a syllabus.

The good news is that you can count on us to help. In this episode, we cover some of the following questions: 

  • Finding the importance of ontology, pedagogy, and epistemology
  • Understanding the relationship between data, information, knowledge, and wisdom
  • Uncovering the 3 questions you should ask yourself before taking in new info.


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How to Create a Design Brief | Ep. 9708 Apr 202000:26:42

Most people struggle with handling ambiguity. Unfortunately, designers are no different. When faced with nebulous project descriptions, you're left feeling overwhelmed.

The good news is that this doesn't have to be the case. In this segment of "Work Study", we'll be covering the 4-step method that can be used to define design problems in a more clear fashion. 

If you find yourself in any of the following scenarios, then this episode is the antidote that you need: 

  • Explaining a new project to your team
  • Taking notes during a call with your boss
  • Solving a design case interview prompt
  • Preparing for a client onboarding meeting

Tune in. 

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Why Fear Should NOT Be Your Compass | Ep. 9606 Apr 202000:16:54

“One of the greatest discoveries a man makes, one of his great surprises, is to find he can do what he was afraid he couldn’t do.”

— Henry Ford

If this quote hit home for you today, then this episode was made for you. Over the span of the next 15 minutes, we'll cover the 3 Facts of Fear that should know as you approach your path forward.

  1. Unaddressed fear only creates more fear.
  2. Fear confuses the energy you're given.
  3. Fear is a great compass, but an even better navigator.


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Square Peg--Round Hole | Ep. 9503 Apr 202000:40:54

If you have ever felt as if you're not fit for any job application or description on LinkedIn, then you might want to lean into this episode in particular. Most people go through life hoping that others define where they belong. However, the path of the liberal artist is not always so smooth.

The good news is that there are other ways to think about a career that begins well before you start thinking of updating your resume or portfolio. 

In this episode, we outline 5 core principles that will teach you how to transform from fitting into standing out in your own unique way. These principles are the following:

  1. Understand the projection of your story
  2. Make it. Don't fake it.
  3. Join the choir. Don't steal the pulpit.
  4. Create the work you want to be known for
  5. Develop a principled approach to living

If any of these sounds like something you'd be interested in, then tune in right now for a career crash course that's quite different from what you may have experienced before.


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Understanding a Basic Sales Process | Ep. 9401 Apr 202000:23:54

Sometimes in art + design, we want our work to speak for itself. And, really, we want our work to sell itself. Most people hide behind the veil of not wanting to conform to the "normal" way of doing things. Yet, really they are just afraid that maybe they weren't so good at the "normal way" in the first place.

Don't let tried and true principles pass you by simply because you don't want to conform. In this "Work Study" segment, we cover the basics of Inbound Sales / Marketing. Specifically, we outline 4 key steps towards getting your work out into the world as a service provider. 

  1. Offer
  2. Interact
  3. Qualify
  4. Ask

If you feel that this framework isn't comprehensive enough for you, then stay tuned for a future content piece that dives deeper into each phase.


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The Engine of Gratitude | Ep. 9330 Mar 202000:23:05

In this segment of "Incomplete Thoughts", we discuss what it looks like to press a hard "reset" on your life or circumstances. Regardless of the status of your work or the amount of attention you receive, most people will run across a time when questions begin to surface regarding the drivers of purpose and "finding a reason for being". 

So, in an effort to provide practical advice to those who may be experiencing doubt, depression, fear, scarcity, guilt, and more, we're sharing what we call our "Engine of Gratitude". 

This engine has 4 key components: 

  1. Thanksgiving
  2. Intention
  3. Connection
  4. Generosity

And, for roughly 20 minutes, we discuss--in detail--what each component entails and how people can best align themselves for a renewal of purpose, spirit, and objective.


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The Art of Producing World-Class Work (ft. Olivier Charland) | Ep. 9227 Mar 202000:57:17

Olivier is a multi-disciplinary designer from Montréal. With work spanning across different mediums while maintaining a playful and sensitive aesthetic throughout his practice, he has previously done work with Apple, Sagmeister & Walsh and Vallée Duhamel. And, has most recently co-founded Par Hasard studio.

For roughly an hour, Olivier and Justin dig deeply into the art of portfolio development by covering topics that include, but aren't limited to: 

  • Understanding the biggest misconception of starting a studio
  • Thinking of how to approach doing textures in photoshop or illustrator
  • Balancing time between studio project management and creative work
  • Estimating the price of materials when proposing work for a client
  • Using tools to stay organized for client work


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Where Will You Be in 5 Years? | Ep. 20926 May 202100:21:57

How often do you spend time thinking about your future? In this episode, we'll go in-depth and provide you with useful tools to navigate the uncertainty of the next decade of life.

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How to Staff a Creative Team | Ep. 9125 Mar 202000:21:55

If you own a small business or a small agency, then one thing you're always nervous about is hiring creative talent. While no one will admit it, it's usually rooted in not knowing what value one individual person could really provide. 

Also, it's worth noting that most people often are not sure even how to evaluate talent at a high level. As a result, everyone's left overworked, underpaid, and stressed. 

If you're open-minded for a second, we want to share our take on the 4 most important roles you should be hiring for in your agency (whether it's in-house or external). 

  • Writers
  • Directors
  • Designers
  • Developers

For about 25 minutes, we breakdown each of these roles and the different types of skills that are needed alongside these things.

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Scarcity Brings Clarity | Ep. 9024 Mar 202000:18:52
The Importance of Knowing Your Numbers | Ep. 8920 Mar 202000:14:53

In times of scarcity, our natural reaction is to look to the scoreboard and hope that we have enough points on the board to last the rest of the game. Most people in the middle class who are not on the frontlines can't help but stare aimlessly at their bank account, IRA, 401k, and Instagram likes.

If this were an agrarian economy, then those same people would be hungry when it's time to harvest their crop yet again.

Naturally, as a freelancer, studio owner, or agency employee, you're probably wondering what role you can play during this trying time when everything is seemingly out of your control. What can you do to influence the outcome you want in the end? 

This episode is dedicated to helping you take your very first step.

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Understanding the Priorities of a CMO | Ep. 8818 Mar 202000:32:41

Frequently, small design firms and studios want to save the world through design. Obviously, this means "using other people's money to help them revamp their entire brand--because you can't understand how someone thought that was beautiful in the first place."

But, as you might imagine, in-house teams, CMOs, and others who control the budget don't often think this way. And, in most cases, people usually walk away just buying "a website". 

This becomes incredibly frustrating for a lot of different angles. Mostly, agencies aren't invested and companies still are left with the same problems. In this episode we provide a number of different thoughts to help organize your thinking around this very topic. Some of these thoughts include, but aren't limited to:

  • How to understand the top 5 priorities of any CMO
  • How to develop a framework that will move you beyond the "website" conversation
  • Why it's imperative for you to provide a broader vision well in advance

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Avoiding Scope Creep in Branding Projects | Ep. 8716 Mar 202000:25:52

There are many categories of projects that all could fall within "brand strategy". However, if you want to avoid taking on immense amounts of scope after a period of time, you have to learn to categorize the bullets as they are flying at you.

Here are some suggested categories for assessing the maturity of a brand:

  • Brand Inception
  • Brand Building
  • Brand Graduation
  • Brand Support

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How to Find a Repeatable Client-Service Process | Ep. 8613 Mar 202000:35:05

Lately, we've been studying ad agencies a lot. Part of what we've learned is that "designers" (with a capital D) often try to carve out a unique value for themselves as artists, multidisciplinarians, or outliers that cannot and should not be boxed in.

Most people approach this problem by assigning themselves a role in a creative agency in hopes that they will stop being pushed around. Some of these names might include:

  • Comms Planner (engagement planner, channel planner, connections)
  • Brand Planner (strategist, account planner, planner)
  • Digital Strategist (seo, ad mgmt, channel optimization)
  • Creative Director
  • Art Director
  • Copywriter

Yet, at the end of the day, small to medium businesses want to know whether you are a builder or a seller. So, really, they don't care what you call yourself. 

Don't worry - today, we outline a 3-step approach to find a repeatable client-service process. We'll talk at length about:

  1. The essential questions you should be answering for your clients
  2. The types of people that you need to have at the table
  3. A case study to prove the effectiveness of this framework 

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How to Build a Strategy Portfolio | Ep. 8511 Mar 202000:30:39

On this segment of WorkStudy, we outline how you could best leverage your different experiences in crafting the best portfolio possible: 

  • Brand Strategist
  • Brand Planner
  • Account Planner
  • Creative Director
  • Strategy Director

In our estimation, the best strategy portfolios use a 3-step model to illustrate the breadth and depth of expertise.
1. Find challenges common to businesses leveraging case studies.
2. Highlight the marketing principle behind the strategy.
3. Deliver a one-page brief with copy and supporting visual references

In the episode, we also cover 3 common pitfalls of strategy portfolios.
- Failure to create a set of goals
- Going forward without a solid plan
- Lack of concession for risks

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When the Sun Goes Down | Ep. 8409 Mar 202000:09:53

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How to Find Patterns of Disruption (ft. Scott Belsky) | Ep. 8306 Mar 202000:47:06

Scott Belsky is an entrepreneur, author, investor, and currently serves as Adobe’s Chief Product Officer and Executive Vice President, Creative Cloud. In 2006, Scott founded Behance, the leading online platform for the creative industry to showcase and discover the creative world, and served as CEO until Adobe acquired Behance in 2012. After the acquisition, Scott helped reboot Adobe's mobile product and marketplace strategies and leading Behance.

Scott actively advises and invests in businesses that cross the intersection of technology and design, and help empower people. He works closely with a number of venture capital firms including Benchmark and Homebrew and is an early advisor and investor in Pinterest, Uber, Sweetgreen, Carta, Cheddar, Flexport, Airtable, and Periscope as well as several others in the early stages.

Through his work as a founder and investor, Scott has become an advocate for technology and community initiatives that empower creative people and help businesses leverage the creative potential of their people. He is the author of two national bestselling books - Making Ideas Happen and The Messy Middle, and founded 99U, a publication and annual conference devoted to productivity in the creative world.

For about an hour, we discuss a wide range of topics which include, but aren't limited to: 

  • Projecting Future of the Creative Job Market
  • Responding to the Demolition of the "Firm" 
  • Evaluating Investment Opportunities
  • Finding Optimism in Modern Education


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How to Setup a Brand Strategy Project | Ep. 8204 Mar 202000:23:10

Often, thinking through a brand often gets confined to the terminology and nuances of the fashion world. Admittedly, this works for building a brand as a Solopreneur. However, things get a bit more sticky as you attempt to bring someone along on your journey. 

This episode is dedicated to folks who may be in an account planner, strategist, or creative director role as you attempt to onboard a new client. In the episode, we share a specific, tested framework that will help you in at least one, if not all the scenarios below: 

  1. Planning multiple project initiatives.
  2. Explaining different phases of a re-brand
  3. Staffing a team for a project
  4. Building a proposal for a potential client
  5. Teaching a new team member where their work fits into the grand scheme

This framework works especially well for established companies with 30-75 employees who have the bandwidth to take a step back from their day-to-day and begin thinking through the next 3 years. 

We would caution you away from using this framework to help someone just getting started out on instagram with a clothing line. It's often very overwhelming for people who don't quite know if what they are doing will exist in the same form 3 years down the road.

If you enjoy this content, sign up to our newsletter for more just like it. 


Skills v. Attributes | Ep. 20817 May 202100:22:09

If you ever wonder why some people fall off and some people seem to succeed at whatever they do, then this is an episode meant for you.

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Don't Hate and Don't Wait. | Ep. 8102 Mar 202000:09:29

In this segment of "Incomplete Thoughts", we breakdown this colloquial phrase once and for all. A lot of times, the very thing holding us back is not an external fear, but an internal fear. Remember, we are often shaped by how we see others seeing us. 

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The Ancient Practice of Finding Your Way (ft. Elliott McKnight) | Ep. 8028 Feb 202001:39:15

“CARTOGRAPHY...or, the Ancient Practice of Finding Your Own Way.”

To coronate this new initiative of @educated__guess, we had the pleasure of bringing in Episode 80 by interviewing Elliott McKnight @elliottmcknight_. •

-

Elliott has spent better part of the last decade gathering experience across luxury retail strategy, visual merchandising, brand partnerships, creative and art direction during experiences with the Whitaker Group (A Ma Maniere, Social Status, and More).

This experience includes serving as a brand partnership lead in the Atlanta region for brands / experiences like Super Bowl LIII, Nike, Atlanta United, SCAD, Adidas, Jordan, and more.

-
Over the span of 1.5 hrs, we cover a variety of topics, which include, but aren’t limited to:

- Advising young people about how to approach a job in high fashion
- Unpacking the shortcomings of boutique culture
- Prepping for a lunch with Kanye
- Reflecting on the value of being a straight A student
- Building a learning plan for the future
- Constructing a roadmap for @researchdevelopment_

Tune in.

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5 Lessons of Leadership | Ep. 7927 Feb 202000:19:49

On this segment of "Work Study", we cover five essential leadership lessons that we'v gathered over the years. Because a lot of creativity is often focused on the insular craft work, we felt a void in the space regarding the need for team building and social ability. 

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How to Start Becoming... | Ep. 7825 Feb 202000:08:13

Often, it's difficult to understand how much you're growing while you're still in pain. In fairness to those of you who are experiencing the pain right now, an exponential curve looks flat while you're in the middle of it. 

We've all heard the saying "No pain. No gain." But, we very rarely reflect on what it's like to be right in the middle of one of those painstaking days. What does one think about while sitting in the mental version of "the recovery ice bath".

When thinking about peak performance of athletes, it's easy to understand the long-grueling days and have grace for their exhaustion. But, for the mental sport that we all play, there's very rarely any discussion around the mindset needed to withstand the very same troubles.

Today, on this segment of "Incomplete Thoughts", we offer a brief reflection on how one might overcome this challenge. 

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Notes from a Weekly Feed | Ep. 7721 Feb 202000:14:48

As a brief experiment to step away from our more evergreen content, Justin takes time to walk through at least 5 insights, thought starters, or current events that he found interesting from this week alone. 

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How to Do Cold Emailing in a Respectful Way | Ep. 7619 Feb 202000:30:54

Too many times creativity is dependent on the "powers that be". It's very easy to get wrapped up in a "I just need this person to respond!" mindset. And, quite honestly, entitlement follows soon after this mentality. Today, on this segment of "Work Study", we discuss very specific strategies and scenarios for cold emailing with respect and purpose. 

We talk about specific subject lines, paragraph text, and more that helps get you to your answer faster without disrespecting the time or "status" of the person you're needing. 

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Follow the Uncertainty | Ep. 7517 Feb 202000:10:07

On this segment of "Incomplete Thoughts", we cover what it means to follow YOUR FEARS. There's magic in taking on projects that you aren't quite sure you can accomplish. People often give the word "Yes" a negative connotation in this industry. But, we're here to offer the positive side of what it means to nod your head to the challenge of the unknown. 

If you're into what we do, and you'd like to keep up with the other moving parts of the Educated Guess ecosystem, we'd like to invite you to join our monthly recap newsletter using the link below. 

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Why You Should Stop Playing Scared | Ep. 74 14 Feb 202000:07:30

On this episode of our Friday Lecture Series, you're hearing directly from Justin as he shares a quick meditation on intuitive versus measured approaches to life. If you've been following along for quite a while, you know that Justin grew up playing golf as a primary sport and admiring Tiger as one of his biggest athletic inspirations. 

That said, Justin uses several nuances of golf to explain what it's like go through life from a fearful frame of mind versus a fearless frame of mind.

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Understanding When to Use RAID Logs | Ep. 7312 Feb 202000:33:57

Progress updates are tough. It’s harder than ever to kick off projects, understand stakeholders, take care of billing, account for risks, etc. All while being asked to be EXTREMELY creative.

This sounds like a lot of work because it actually is. So, what if I told you there was a framework you could use to manage your ongoing plans whether you are freelancer, small studio owner, or corporate intrapreneur. 

This system is called a RAID log. And, raid stands for Risks, Assumptions, Issues, and Dependencies. The purpose of this 2x2 matrix is to capture everything you know about a project and do a brain dump. Today, as part of our "Work Study" segment, we cover some specific case studies of when and how the RAID log could be useful in your creative practice. 

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Why Consistency is the New Leverage | Ep. 7210 Feb 202000:15:20

On the segment of "Incomplete Thoughts", we talk about three different types of consistency to have as a creative. Gone are the days where all of the leverage is dependent on scale. We also discuss why it's important to find a schedule that works for you day after day and year after year. As the old saying goes, if it's not sustainable, it's not successful.

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Dreams, Realities, and In-Betweens (ft. Andy Pressman) | Ep. 20714 May 202101:25:20

Andy Pressman is currently a resident of Portland, Oregon. And, according to his Instagram, he is very clearly NOT an Art Director. Yet, I think you might find it interesting that he is the former head/founder of the design studio Rumors. While running the studio, they had the joy of taking on clients like Sci-Arc, Microsoft, Clif Bar, and more. Andy is now a Creative Director at Upstatement and just so happens to run an incredibly insightful Twitter page.

Some of the topics covered in this episode include, but aren’t limited to:

  • The realities of starting, running, and closing a design practice
  • Finding a through-line from time as a Cooper Union Student to now
  • Selling to clients without doing work for spec
  • Reflecting on the dreams and realities of running a New York design studio

You can find out more about Andy’s body of work and story at twitter.com/andypressman


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How to Shift Into Your Purpose (ft. Bryan McElderry) | Ep. 7107 Feb 202001:20:57

To wrap up the week, we have our lecture series dedicated to sharing best practices, industry insights, anecdotes, interviews, and perspectives.

Each lecture exists for the purpose of boosting confidence and cross-industry awareness. So, this week, we’re joined by Bryan McElderry—a holistic life and health coach who just so happens to be the brother of the host.

For about an hour, they discuss the the following topics and share some great laughs along the way:

  • Understanding the art of resilience
  • Adding structure to the way you deliver content
  • Finding fault in your stars
  • Planning your business correctly
  • Articulating value over the course of time
  • Coaching yourself as a best practice
  • Serving, connecting, inviting, and offering

You can keep up with Bryan’s work at any of the links below.

linktr.ee/drmcelderry

bryanmcelderry.com

instagram.com/drmcelderry

twitter.com/drmcelderry

A Framework for Stakeholder Communication | Ep. 7006 Feb 202000:29:18

This is the inaugural episode of our "Work Study" segment. Tactics, How-To's, templates, and Methods are the ingredients of this dish. Typically our episodes are more abstract in nature. However, we've found a need to start offering more actionable pieces of advice. 

So, we've reserved the middle of our week for just this very thing.

Today, we are talking about a very specific frame for communicating with stakeholders. Whether you're a freelancer, studio owner, or corporate person, you will inevitably have to start talking strategy. And, no one likes the unenviable task of giving answers to simple questions like: "What's the status of deliverable XYZ?" and "How are we looking with ABC?". 

Some topics we cover on this episode include: 

  • How to get the best out of teammates
  • How slow down the bullets when clients are asking for updates
  • How to identify the audience you're speaking to and understand what they want

Tune in. 

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How to Burn the Boats at the Shoreline | Ep. 6904 Feb 202000:21:36

In this segment of Incomplete Thoughts, we discuss the art of making good decisions in high-risk situations. 

This episode is for you if you've been wrestling with the idea of taking a big leap. Whether you've thought of asking for someone's hand in marriage, switching career paths, or learning a new skill, all leaps feel scary because they play on our biggest insecurities. 

 In hopes of easing some of those fears today, we offer 3 clear steps that should help you give you an extra boost of confidence as you navigate what is surely one of the more stressful parts of your life.  

Tune in. 

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