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Ryan summarising the key takeaways from the year in eCommerce/Retail, and how we can set you up for success in 2025!

We speak about a couple of brands who've struggled this year, and some that have thrived, and how we can do so in 2025!

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Nomad The Label has quickly established itself in the Australian eCommerce scene as a brand on the up, with the right values of being Sustainable and Inclusive.

Starting out in the market stalls along the east coast of Australia, Louise and Donal had to quickly do things differently once the pandemic hit, and born was Nomad The Label.

Rapidly growing over the last 4 years, Donal takes us behind the scenes and each pivotal decision that has taken place, to ensure long term sustainable growth, whilst ensuring the growing customer base continues to feel apart of the community.

We talk about investing in the best photography, even when it was a stretch on the budget, and what that ROI looks like.

Donal is also very big on knowing your numbers and the small details, such as customer feedback, to ensure the brand doesn't miss a trick, and has each customer in the forefront of their mind when it comes to making business decisions.

Really enjoyed the recording, let me know in the comments if you did as well!

PROMO CODE ALERT: Bubka have kindly offered 30% off in September, use the word 'RECORDMONTH30' at checkout to receive your discount. Join us as Ryan Martin interviews Ari Segal, the co-founder of Bubka, whose entrepreneurial journey with his wife Alicia was driven by their personal challenges with breastfeeding. Ari's story highlights the vital role of authentic social media content in their success, proving that genuine connections can turn LinkedIn followers into podcast guests.Discove...

Free Audits Available: Conversion Rate Audit: https://www.linkedin.com/in/ilanhurwitz/Search Enging Optimisation Audit: https://www.remarkabledigital.com.au/audit-my-existing-strategy/Ready to transform your Black Friday strategy and skyrocket your conversion rates? We're excited to have Ilan Hurwitz from Clever Conversions join us in this episode of Ecommerce Australia Podcast. Ilan uncovers the staggering $8.7 billion spent over the Black Friday weekend last year and shares e...

Ever wondered how to transform raw social media content into a powerful e-commerce strategy? Join us as we chat with Lily Hargreaves, an e-commerce superstar with a rich history at brands like Acler, Ryderwear, and Frank Green. Lily takes us through her fascinating career journey across iconic Australian cities and shares her love for Adelaide’s serene coastal lifestyle and her favorite escapes in Port Elliot.Lily dives deep into the art of optimizing e-commerce conversion rates. Sh...

Tune in as we chat with Kate Massey, the 2023 eCommerce Industry Person of the Year and Head of APAC for Search Spring. Kate recounts her inspiring journey, sharing the hurdles and strategies she used to establish Searchspring in Australia. Her tales of resilience, building strong customer relationships, and personal achievements like completing the Kokoda Trail and the New York Marathon offer invaluable lessons for anyone in the industry.Kate dives into the transformative role of u...

Get ready to uncover the secrets of Shopify's success over the last 20 years! We’re joined by Jordy Heis, Senior Retail Product Consultant in the APAC region, who immerses us in the exhilarating atmosphere of Shopify's 20th anniversary celebration in Toronto. Jordy brings the event to life, recounting the excitement of gathering 5,000 team members and 1,000 developers, and reflecting on Shopify’s incredible journey to processing a trillion dollars in orders. Through his persona...

Ever wondered how you can turn hesitant online shoppers into loyal customers?Join Ryan Martin (Remarkable Digital Founder) as he sits down with Peter Ceredig-Evans, the brilliant mind behind the Shopify app "Try With Mirror." Peter opens up about his personal favourites, from the best spot to eat on the Gold Coast to his all-time favourite movie "Saving Private Ryan." We also uncover some light-hearted moments and what drives him both personally and professionally.Peter shares the secret...

Unlock the secrets to skyrocketing your e-commerce success with SMS marketing as Ryan Martin (Founder - Remarkable Digital) speaks with Matt Markoff from Sinch MessageMediaLearn why SMS boasts a 98% open rate within the first 90 seconds and how it outperforms email marketing. Matt dives into the common hurdles that brands face, such as cost, database limitations, and fears of intrusiveness, and reveals how Sinch MessageMedia's seamless integration and competitive pricing can make al...

Curious about how to master the ever-evolving world of SEO? Join us for an enlightening conversation with Patrick Dhital, the eCommerce SEO lead at Remarkable Digital, as he shares his journey from a start up eCommerce business, learning how to do SEO, to spending the last 10 years purely devoted to SEO. Ryan Martin and Patrick Dhital talk about what is working in eCommerce SEO, where Google has shifted to in terms of SEO best practise and the evolving nature of AI integration. Patr...

Ever wondered how to skyrocket your e-commerce business while maintaining a healthy profit margin? Ryan Martin, Host of eCommerce Australia and Founder of Remarkable Digital, speaks with Ben Fitzpatrick, Chief Strategy Officer at WebProfits, as he shares his vast expertise and unique journey—from Washington, DC to Southeast Asia, and now the Central Coast of New South Wales. Ben's transformation from an SEO and content expert to a key leader sheds light on the dynamic roles within the ag...

Ever wondered how even minor hiccups on your website can cost you big bucks? Learn from the best, Ryan Martin (Host and Founder of Remarkable Digital) interviews Sasha Murrie, founder of Journeyflow. Sasha shares her wealth of experience spanning 15 years in eCommerce with iconic brands like The Body Shop and TXO by Tiffany Hall, she walks us through her journey from health software to eCommerce, emphasising the pivotal role of smooth customer experiences and how she has dedicated ...

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Ryan Martin and James King disect the numbers from Black Friday Cyber Monday, compare them against the US numbers and explain what that means for eCommerce businesses moving forward.

We talk about metrics and ways to best utilise your data, to set you up for a big 2025.

We look at the evolution of search, now that ChatGPT is becoming a go to for many of our peers, as their initial search engine, and why technical SEO is as important as it's ever been.

Ever wondered how streetwear evolved from niche to mainstream? Join us as Ryan Martin, podcast host and founder of Remarkable Digital interviews Nick Gray, founder of I Got You Consulting, Nick shares his experiences in building robust brand strategies and retail partnerships, making this episode a goldmine for anyone interested in the intricacies of the fashion and retail world.We delve into the nuances of cognitive and emotional branding in retail, breaking down how brands can become ...

Ryan Martin, host of eCommerce Australia and Founder of Remarkable Digital, an eCommerce SEO agency based in Melbourne, interviews Nathan Perdriau, Co-Founder of Blue Sense Digital, a paid performance agency based in Melbourne. Listen in as we talk to Nathan Perdriau, co-founder of Blue Sense Digital, about the critical importance of technical marketing skills and maintaining e-commerce hygiene. Nathan shares his expertise on understanding customer behaviour and the resilience...

BONUS CODE: eCommerce Podcast Listeners get 20% off for a limited time, jump to conni.com.au and use code: ecomausJoin us as Ryan Martin, Host and founder of Remarkable Digital, speaks with Norm Douglas, COO of Conni, a product that requires a unique marketing mix, as it can be a product people don't want others to know they use. Beyond his entrepreneurial achievements, Norm is also a senior football umpire in the Geelong Football League and an avid guitarist — a passion he picked ...

Ever wondered how a simple idea can blossom into a million-dollar business? That's exactly what Kelly Jamieson, founder of Edible Blooms, will unravel for us as she narrates her journey from the legal halls of Minter Ellison to cultivating a flourishing Australian brand. Ryan Martin, founder of eCommerce SEO Agency Remarkable Digital interviews Kelly and talks on the calculated risks that paved the way for an audacious venture into e-commerce, yielding a sweet first-year revenue of $1 million...

Ryan Martin, host of eCommerce Australia and Founder of eCommerce SEO Agency Remarkable Digital hosts Sami Jarrous, the co founder of Mateship. Sami unveils the story of Mateship, a revolutionary platform that addresses the growing concerns of group purchasing, environmental sustainability, and the cutthroat climb of advertising costs in the e-commerce sphere. As we chat, discover how Mateship not only fosters community and shared savings but also how it's reshaping the strategies o...

Embark on a riveting journey with Ryan Martin, Founder of eCommerce SEO Agency Remarkable Digital as we sit down with Nick Lehrain, the innovative mind behind Oliver Grace, to uncover the transformative arc from his early BBC digital design days to the birth of his own agency Oliver Grace.Through tales of freelance ventures with giants like Nike and Lexus, to the heartfelt pro bono work for Brain Cancer Center Australia, Nick's narrative is as rich and colourful as the designs he crafts. ...

Solo episode from Ryan Martin, Host of eCommerce Australia and Founder of eCommerce SEO Agency 'Remarkable Digital'. Unlock the mysteries of Google's core update and its implications for your eCommerce venture with our latest podcast episode. I dissect the March 5th rollout of Google's core and spam updates, discussing how these changes could shape the search generative experience and your website's visibility. The conversation revolves around the significance of E-E-A-T—Exper...

Ryan Martin (Host and Founder of eCommerce SEO Agency Remarkable Digital) unlock the secrets to eCommerce success with branding expert Jess Fitzsimons, founder of Sky Jumpr, who takes us behind the scenes of constructing a robust brand narrative that can propel your business to new heights. Our enlightening exchange sheds light on the dynamic interplay between strong brand strategy and increased business growth, weaving through Jess's storied career from Aqualung Group to her current ven...

Ryan Martin (host and founder of Remarkable Digital, an eCommerce SEO and PPC agency, interviews Co Founder of Profit Peak, Carla Penn-Kahn. Carla, with her wealth of experience and entrepreneurial lineage, brings to the table a fascinating narrative of seizing the digital age by its horns, starting with her e-farmers market venture. Carla's LinkedIn content is a goldmine of expertise, and if you're not part of her audience yet, let's just say your feed is missing out on some serious e-commer...

Ever wondered how a home baker's passion for creating lactation cookies blossomed into a booming e-commerce business? Join Ryan Martin, founder of Remarkable Digital (eCommerce SEO agency) as he interviews Rebecca Tischler, the founder and CEO of Milky Goodness, shares her extraordinary ascent from whipping up treats in her kitchen to empowering breastfeeding mothers nationwide. Our heartfelt conversation with Rebecca is a blend of candid anecdotes and strategic insights, illustrating ho...

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Jordana Macfarlane was recognised this year as one of the top 50 people in eCommerce, and it’s clear to see why after recording this episode!

She’s previously held roles as Head of ecommerce for Incu, and Global Brand Marketing Manager for Rhino Rack.

Ryan interviews Jordana, and they discuss how the role of the ecommerce manager has changed so much in such a quick timeframe.

The role of branding and community, and how Rhino Rack utilised this in their strategy.

Hope you enjoy the listen as much as we enjoyed the recording.

Prepare to unlock the secrets of thriving in the ever-evolving e-commerce landscape with Andrew Wells, marketing maestro at Retail Global, as he takes us behind the scenes of the bustling RetailFest event. Feel the pulse of the industry as we explore the convergence of influential brands and top-notch speakers like Simon Beard and Kai Sakakibara, who are set to ignite the stage with their expertise. This episode promises a wealth of insights, from the power of community in the digit...

Ryan Martin, host of eCommerce Australia and founder of Remarkable Digital Embark on a journey through the dynamic world of e-commerce analytics with the wizardry of James King, the seasoned pro from Data Made Simple. On the Ecommerce Australia Podcast, we capture the essence of data-driven transformation with James, who narrates his personal evolution from a shelf-stocker in the UK to an analytics powerhouse down under. We navigate the challenges of combining creativity with hard d...

Ryan Martin, Host and Founder of Remarkable Digital speak with the Conversion Rate King himself Ilan Hurtwitz, who runs a conversion rate optimisation business called Clever Conversions.Unlock the secrets to e-commerce success with Ilan Hurwitz of Clever Conversions, a maven in the art of turning browsers into buyers. Our enlightening chat with Ilan traverses his evolution from conventional marketing to the innovative frontier of conversion rate optimisation, emphasising how critical data and...

Unlock the future of e-commerce with Daniella Cohen, the head of ecommerce at WellCo, in a candid conversation with eCommerce Australia Founder Ryan Martin that will leave you both informed and inspired. Daniella, who's gearing up for a major move to Sydney, recounts her journey through the industry's evolution, from handling Providoors exponential growth during the pandemic to kick-starting her own project, Supper Supply. The episode is sprinkled with her insights on navigating customer...

Join us on a captivating journey from Sydney to Melbourne, with digital marketing guru, Nick Morgan. In this enthralling conversation, we travel down memory lane, tracing Nick’s path from the corporate world to the dynamic field of digital marketing. We explore the early days of his career, his transformational role in digital marketing and e-commerce, and his unique philosophy of work-life integration. As he opens up about his pioneering experiences in digital marketing, he al...

What happens when you mix wine trading in China, a million-dollar reality TV win, and a burning ambition for property development? You get the founder of three thriving e-commerce businesses - Shader Australia, Tumble Bear, and Phantom Hardware! Our first in-studio guest shares his entrepreneurial journey from a single product to a massive social media-driven business empire. He sheds light on the power of social media and compelling content in skyrocketing his ventures. D...

Have you ever wondered why some e-commerce businesses skyrocket while others plateau? The answer lies in the metrics they prioritise and how they execute their strategies, especially during high-stake periods like Black Friday. Ryan Martin sat down with Nathan Perdriau, co-founder of BlueSense Digital, who has plenty of insights to share after years of navigating the choppy waters of digital marketing and e-commerce.Our conversation starts with an insightful look at the importance of focusing...

Are you prepared to supercharge your ecommerce business with insights from Andy Rooke, the founder of Grey Matters Advisory? Strap in as we navigate the fascinating terrain of business strategy, discussing everything from the power of hiring for attitude over skill, to the importance of timing in business growth. Andy's wealth of experience with companies around the globe offers a unique, real-world perspective, complementing our deep-dive into effective business scaling.We take a detour...

Are you geared up for the holiday sales season yet? If not, worry not. We've got you covered! In our latest conversation, we invited Adriana, the brainchild behind Flowmingo, an email and SMS marketing agency. Her invaluable insights on crafting engaging subject lines, pre-planning campaigns, setting up automation flows, and the power of audience segmentation will ensure your readiness to smash the upcoming holiday sales season. Looking to optimize your forms for maximum email ...

Ever wished you could peer into the mind of a successful online business entrepreneur? Now's your chance. Today, we get upfront and personal with Taryn Williams, founder of The Right Fit and #Gifted, as she unveils her journey of building successful online brands while navigating through price pressure and a shift to digital business. We delve into the importance of structuring your day, and Taryn shares how she uses her mornings to fuel her creativity and reflection, leading t...

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Ryan Martin, founder of eCommerce SEO agency Remarkable Digital, sit's down for an interview with George Hartley, Co-Founder of Australia's most popular marketplace for artists and artwork, Bluethumb.

George went through the early years as a start up, how they keep levelling up in their business, taking on new investors with great minds on the way.

We touch on what marketing is working best for them at the moment, including a style of creative that is getting a 48 time ROAS.

A great Melbourne success story, now taking the Bluethumb model to expansion in the US.

Ever dreamed about owning a successful e-commerce business?Host Ryan Martin (Founder of Remarkable Digital) interviews Brendan Gillen (Founder of Million Dollar Store) Brendan, a seasoned e-commerce veteran and our first returning guest, shares a wealth of knowledge gleaned from his 15-year journey in the industry, during which he has built up his own thriving enterprise, Fight Gear Direct. Despite the myriad challenges of running a digital business, Brendan sheds light on the importance...

Ready to embark on an entrepreneurial adventure? Join us as we sit down with Justin Snyder, the formidable force behind Forest Super Foods, who demystifies a two-decade journey in the e-commerce world. Get the insider scoop as he candidly shares his evolution from selling handmade leather bags door-to-door to building a thriving business online.With Justin as our guide, we traverse the many challenges of crafting a website from scratch, and explore the merits of WordPress over Shopi...

What if you could harness the power of digital transformation and leverage your customer data in a way that results in exceptional customer experience? That's exactly what we discuss in this riveting conversation with Troy Townsend, co-founder and executive director of Zitcha. We take a journey from the serene Noosa to the intricacies of building Zitcha and how it is innovative in transforming the retail industry. Troy gives a fascinating perspective on the seismic shift in the...

Ever wondered how a global leader in sexual wellness and happiness navigates the challenges of the e-commerce world. Charlie Ganzen, the director of Lovehoney Group, offers a wealth of insights from his career journey, his daily routines, and his personal approach to maintaining growth and profitability in these testing times. Drawing on his experience at YouFoodz and his momentous win of the Run With the Bulls Award, Charlie walks us through the resilience, planning, and strategic ...

Ryan Martin - Founder of Remarkable Digital and Host of eCommerce Australia, interviews Ben Anderson - Head of eCommerce at Rebel Sport. Ryan first met Ben when they both worked at 2XU from 2015 onwards. Ben has since gone on to work as head of eCommerce for Accent Group and now is in the same role at Rebel Sport. We speak to Ben about the metrics that matter in eCommerce, the current environment, how Enterprise level companies grow their online revenue, and how SMB's can use the same tactics...

Ryan Martin (Founder, Remarkable Digital) interviews Simon Jordan, Digital Director at Prime100. Simon is personable, affable, a great family man and a wealth of knowledge in the world of eCommerce and digital. A must listen for anyone in eCommerce, we talk about his early days at United Tools, lessons learnt which he carried on to 2XU and then onto Shaver Shop as GM of eCommerce and Digital. Simon shares some terrific insights which you can apply to your eCommerce business.Enj...

Ryan Martin (Founder - Remarkable Digital) interviews Co Founder of The Thoughtful Agency Prav de Silva. Prav has built a successful ecommerce agency with his brother Rev, with particular expertise in fashion and lifestyle brands. They have a further specialisation in assisting to grow each brand in the US market. We talk about retention, what drives the best retention. We talk about the best brands are paying much attention to loyalty. Prav also touches on the importance ...

Ryan Martin, Founder of Remarkable Digital and Host of eCommerce Australia, interviews Gavin Ballard from Submarine by Disco Labs. Are you an eCommerce store owner on Shopify Plus?Do you operate a subscription business model?Or, are you planning to launch pre-sale and crowdfunding campaigns? 🤔📈If yes, then this episode is designed with YOU in mind.🎯Gavin brings his vast knowledge and years of experience to discuss:✔️ The power of Shopify Plus for eCommerce success 🛍️💰✔️ The immense benef...

🎙️🇦🇺 **eCommerce Australia Podcast, Episode 31: Behind the Success of Scratch Pet Food with Co-Founder Mike Halligan** 🐾💼🎯 *Key Takeaways:*1. 🐕‍🦺 Mike Halligan's journey in founding Scratch Pet Food, a 100% subscription-based eCommerce business.2. 💡 Insights into how Scratch Pet Food started from scratch and successfully scaled up. 🚀3. 🛍️ The unique business model of Scratch Pet Food: why they chose to go 100% subscription-based. ⏰💳4. 🕸️ Changes in SEO strategies over the years and Scratch Pe...

Interview with creative director Joel Shaddock. We cover plenty of eCommerce strategies and best practise Joel has learned from working with 2XU and The Oodie, especially through their growth phase. We discuss: Education Vs Sales Content Why Retention is King User Experience essentials Best channel for immediate ROI And much more! Download our Ultimate eCommerce Checklist to improve your eCommerce results. Join 'A Remarkable Newsletter' for weekly high ...

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Ryan sits down with James and Anika Salerno, the dynamic founders of Ringers Western, to dive deep into the journey of building a successful Australian eCommerce brand.

With Ringers Western emerging as a standout name in the Australian market, James and Anika share the ups and downs of creating a brand that resonates with authenticity, grit, and a love for the Australian lifestyle.

The conversation uncovers the powerful role of authenticity in storytelling, as James and Anika reveal how staying true to their brand identity has helped Ringers Western connect deeply with their audience.

Listeners will hear firsthand about the challenges the Salerno's faced, from stock management hurdles to the fast-paced demands of scaling an eCommerce business.

They share insights into effective eCommerce marketing strategies, including ways to engage with a loyal customer base and the value of understanding your market.

For eCommerce SEO, James and Anika talk about optimizing content and making sure that the brand's story reaches a wider online audience.

For aspiring entrepreneurs, this episode is packed with valuable advice on navigating the challenges of launching and growing an eCommerce business in Australia.

Whether it's mastering stock management, building an authentic brand narrative, or creating a meaningful connection with customers, Ryan, James, and Anika cover strategies that can help other eCommerce businesses thrive.

Tune in to get inspired by Ringers Western's journey and learn actionable tips on eCommerce marketing, building brand loyalty, and staying agile in the ever-evolving world of eCommerce in Australia!

eCommerce Australia VIP list here.

Link to the bull jumping over the fence that James referred to:

https://www.youtube.com/watch?v=6NoHF4D55gc 

In this episode we talk all things Meta and Google Ads with founder of Simply Converting, Luke Smith. Luke has worked with some great brands such as Tom Ford, Qantas, MTV, McDonalds and Audible. We discuss what is working for paid acquisition in 2023, the trends he is seeing and forecasts for the rest of 2023, and how brands can set themselves up for a big Black Friday/Cyber Monday in 2023 by doing the work early. You can find more info on Luke by connecting with him on Linkedi...

We interview Claire Jewell who recently started as Head of Marketing for Systema AI. We talk about how the race to privacy is effecting marketing, attribution and how Systema AI actually works with eCommerce businesses to ensure the best CX/UX and how we can still personalise each website visitor, without the requirement for cookies. As I'm sure most would be aware, cookies are slowly being phased out, and this is where System AI work's it's magic. They currently average a 62 X...

In this episode we are are joined by Co-Founder and Joint CEO of Shippit Rob Hango-Zada. We discuss the rise of eCommerce and how Shippit is enabling eComm businesses to focus on what they do best, and leave the logistics and shipping to the Shippit platform. Rob shares some fantastic insights into business, industry trends, consumer expectations around shipping that simply need to be heard. A wealth of knowledge and an class act, very impressed by Rob and his story, and the wi...

In this episode we discuss how the year has been in eCommerce Australia for 2022, predictions for next year. We cover how to become more creative in the boardroom, the skill gaps currently and how to bridge these with education, personalisation and segmentation of databases.We learn more about Alita Harvey-Rodriguez and MI Academy, and how you can get involved in Hack Games for 2023 - See link below https://miacademy.com.au/events-workshops/hackgames-2023Download our Ultimate eComm...