Découvrez des podcasts liées à Ecomm Cowboy. Explorez des podcasts avec des thèmes, sujets, et formats similaires. Ces similarités sont calculées grâce à des données tangibles, pas d'extrapolations !
Meta bans TikTok owner ByteDance from advertising on Facebook and Instagram, Shopify teams up with Grok, and media buyers say Meta performance dropped harder than usual during Amazon’s Prime sale this week.
It’s the consumer’s daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it.
Today guest hosts Rabah Rahil (CMO, Tie) and Bryan MacDonald join Chris Hall and Colin Dougherty.
ON TODAY’S EPISODE
Tarrik Sahli — Founder, Lift DownWe dig into building an unbranded-cap brand that actually sells by size — the moment he decided a logo-free hat could be a business, why sizing (Small, Regular, XL) was the opening and how he buys depth when Regular fits about 60%, how email went from 6% to 22% of revenue in three months and how he separated real lift from sales that would’ve happened anyway, the custom-cap business that starts at 25 hats (with Shopify on the client list), a product change that came straight from a customer complaint, how he makes sure Lift Down shows up when someone asks a chatbot for an XL no-logo cap, and the one bet he’s making on the Wool Cap this winter.
Michael Tierney — Co-Founder & President, HallPassWe dig into launching a candy brand Walmart-first instead of DTC — why going wide first is the right call for candy and when DTC wins instead, what he had to solve to make a competitive $1.82 price work and what a paid ad has to do to sell it profitably, the AI-typo “rage bait” launch images he left in on purpose and what “worked” looked like in numbers, how he thinks about HallPass’s first Halloween against $4.1B in candy spend, protecting margin if cocoa jumps 30%, the next retail door after Walmart, and how he splits the work with RXBAR founder Peter Rahal.
ALSO ON THE SHOW
- Hot Jobs
- Great Finds with Bryan MacDonald: Taco Bell x Milk Bar birthday cake empanada, Taco Bell’s 50K ultra marathon, Bobbie x Scrub Daddy’s “Scrub Baby,” Higgsfield’s Ad Multiplier-Unboxing: the SpaceX boxClosing Time: “realistic AI UGC is the lowest-leverage use of AI”Moment of Zen: Don’t Be Evil
Internal Meta Report: ROAS +25% | Amazon’s “About You” Data | Plastic-Free Coffee Wars
Saison 1 · Épisode 182
jeudi 8 octobre 2026 • Durée 01:53:46
An internal Meta report shows average ROAS up 25% even as ad costs climb 12%, so buyers are banking budget for “Q5,” the plastic-free coffee-maker war heats up as Caraway’s $495 drip maker sells out in a week, Lego and Marvel debut a $100 microset, and we get into how to save $100k on taxes.
It’s the consumer’s daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it.
Today guest hosts Jimmy Kim (Commerce Roundtable) and Cody Wittick (Kynship) join Chris Hall and Colin Dougherty.
ON TODAY’S EPISODE
Nathan Grotticelli — Founder & CMO, SearchShopAIWe dig into getting your brand found — and bought — inside AI shopping answers, with a growth operator who ran user acquisition at Netflix and Blizzard — the most surprising thing he’s seen an AI get wrong about a brand, why about 70% of AI-referred traffic hides as “Direct” (and converts ~14% vs ~3% from Google organic) and how to see your real number this week, why AI named the right brand only 45% of the time on the brand name alone but 99% with a product name, what’s usually broken when a store can’t finish an AI agent’s checkout, and how he’d spend $5,000 testing before Black Friday.
Bryan Bumgardner — Northbeam Weather ReportWe dig into the Northbeam Weather Report — a fast read on spend, performance, and where the market’s heading into Black Friday.
ALSO ON THE SHOW
- Grok Bot
- “Learn marketing engineering and never be unemployed again”
- AI motion design
Prime Day Spend Down 22% | TikTok’s One-Click Checkout | Viral Brand: Blow Energy
Saison 1 · Épisode 181
mercredi 7 octobre 2026 • Durée 02:07:48
Blow Energy goes viral, TikTok adds one-click checkout and an AI assistant that closes the sale right in the For You feed, Prime Big Deal Days opens with household spending down 22% (bestsellers: toilet paper and protein shakes), and Shopify's Holiday Report says shopping started in September.
It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it.
Today guest host Nate Lagos joins Chris Hall and Colin Dougherty.
ON TODAY'S EPISODE
Nate Davenport — Founder & Operator, Nebu ClothingWe dig into bootstrapping a technical-apparel brand that sells only on its own Shopify site — what kept failing on his hiking pants, the one change that turned ads around after a year of spending $100 to make $60, how customer emails became his best-performing ads, running 20 in-person events at about 3x return, cutting fixed costs almost 95% and the test a new expense has to pass now, what it would take to finally sell on marketplaces, and building a $60 sunshirt that feels like a $200 one.
Henry Coan — Founder, Interrupt StudioWe dig into why "the clipper shall inherit the earth" — how he finds the 30 seconds worth clipping out of a three-hour daily show, the first thing he cuts when a brand hands him raw video, how he gets a founder to say the clippable thing instead of the polished thing, what a brand has to do so its clips don't get buried as platforms crack down on undisclosed paid clips, the episodic-show version a DTC brand without a studio budget should actually make, and the one short video a founder should post each week for 90 days.
ALSO ON THE SHOW
Forbes’ 2026 Best Employers | Lemme: 40% of Ulta Wellness | Nolla’s AI Doctor
Saison 1 · Épisode 181
mardi 6 octobre 2026 • Durée 02:16:58
Forbes drops its 2026 World's Best Employers list, Lemme now drives 40% of Ulta's wellness sales off 13K+ affiliates and 53K creator videos, an end-to-end AI "doctor" called Nolla arrives, and Caraway launches a no-PFAS, no-plastic coffee maker.
It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it. Chris Hall and Colin Dougherty run the show.
ON TODAY'S EPISODE
Carson Hoffman — Founder & Chief (M)AD OfficerWe dig into the "consumerization of advertising" — what he means by it and when he first noticed it happening, how he turned a Ketone-IQ spec (three to four hours of energy) into a marathon, putting a runner's real 2:29:49 time on the ad and running it from his account to take it from ad to endorsement, why he wrote that the 2026 creative edge is psychology not AI, what makes a consumer feel like they're watching content and not an ad, what a creative agency is actually selling now that 9M+ small businesses use Meta's AI tools, and what he'd make for OpenAI's new in-ChatGPT image-gen ad slot.
Oren John — Partner, Darkroom AgencyWe dig into what's actually working in brand and growth right now with one of the sharpest agency partners in DTC.
ALSO ON THE SHOW
- Crowdfunding a Tesla
- Cory Dobbin auctions his face
- A guide to successful brand merch
- Sabrina Carpenter x Johnnie Walker bottle
- HoloGlass car-window display
- Watch & React: introducing Higgsfield Studio
Meta: How Muse Makes Money | Etsy’s Downfall | No-Discount TikTok Shop Playbook
Saison 1 · Épisode 180
lundi 5 octobre 2026 • Durée 02:22:40
Meta's Muse app hits 5M downloads faster than ChatGPT or Claude did, Etsy loses the plot on "handmade," Litter Robot sells a $699 box on TikTok Shop with zero discounts, and McDonald's bets a campaign on beef, pepper, and salt.
It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it.
Today guest host Chris Orzechowski (Owner, Orzy Media) joins Chris Hall and Colin Dougherty.
ON TODAY'S EPISODE
Jacob Honig — Ecommerce Senior Manager, IQBARWe dig into running marketplaces for a nine-figure functional snack brand — what he saw differently once he moved from the agency side in-house, what ecommerce does while a product launches exclusively in Sam's Club, how going Sam's to Target to 1,700 Walmart stores in six months changed how he runs Amazon and Walmart.com, how he tells real online growth from sales just moving channels, planning inventory for limited runs like Pumpkin Spice, and his Prime Big Deal Days checklist most brands forget.
Josh Rawe — Co-Founder, AmpliSellWe dig into using TikTok Shop to move Amazon sales — what options trading still shows up in how he runs accounts, the one-product launch with 100 samples a month and no ads until month four that lifted branded Amazon searches 588%, why cold starts die from low sample volume, what the 17 videos that drove 64% of a client's TikTok GMV had in common, building Dan-O's creator community to 294 creators in 30 days, and the one chart he'd show a CFO who thinks TikTok Shop is a toy.
Andrew Foxwell — Co-Founder, Foxwell DigitalWe dig into what's actually working in paid media right now with one of the sharpest media buyers in DTC.
Amazon: “Pay for Review Requests” | HOT JOBS | @Tavus LIVE AI Avatar Test
Saison 1 · Épisode 179
vendredi 2 octobre 2026 • Durée 01:51:18
Amazon starts charging sellers to request reviews, Tavus shows off eerily real AI avatars, and Caraway turns a lawsuit into marketing.
It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it. Chris Hall and Colin Dougherty run the show.
ON TODAY'S EPISODE
Shizu Okusa — Founder & CEO, ApothékaryWe dig into building a liquid herbal supplement brand where TikTok Shop is the #1 channel — going from a Goldman trading desk to juice to Apothékary, why her team pays affiliates 20% when 15% is standard and how she keeps top creators from drifting, what a Blue Burn selling every 90 seconds taught her about why people really buy, the five-and-a-half-year road to nationwide shelf placement, raising a Series A in tranches because "if you raise $20M there's no going back," picking 14 customers from a 14,000-person waitlist for a Kyoto retreat, and the one bet that has to work to hit $40M this year.
Michael Storan — Co-founder & CEO, DatashipsWe dig into checkout consent for email, SMS, and WhatsApp — what Dataships is building and what it costs a brand to get consent wrong, who actually owns staying on the right side of changing direct-marketing law, and how a compliance-meets-growth angle fits as every brand races to add AI to retention. Their benchmark: average opt-in from 39% to 81% across 15M+ Shopify Plus checkouts.
ALSO ON THE SHOW
- Hot Jobs
- Tom Brown's store up 106% on zero Meta spend at 19% net
- Reta: the drug of the future
- Elon declares Instagram is for girls
Shopify Debuts Canvas | ThredUp All-In on Whatnot | When Brands Don’t Pay
Saison 1 · Épisode 178
jeudi 1 octobre 2026 • Durée 02:33:29
Shopify debuts Canvas, a creator calls out brands that don't pay, ThredUp goes all-in on live selling with Whatnot, and Under Armour reconnects with football.
It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it.
Today guest hosts Jimmy Kim (Commerce Roundtable) and Cody Wittick (Kynship) join Chris Hall and Colin Dougherty.
ON TODAY'S EPISODE
Sean McGinnis — Founder, Steady GrowthWe dig into growth, org design, and operating discipline from someone who's led teams responsible for $130M+ in revenue — the problem that surfaced in almost every one of a dozen recent founder calls, why he pulled a profitable $10.5M paid search account in-house at Sears PartsDirect, cutting 900K of 1.2M keywords, the four-sizes-bigger site text that lifted KURU's conversion 10%+, what breaks first when a $5M playbook hits $20M, and when to hire a President/COO instead of an advisor.
Bryan Bumgardner — NorthbeamWe dig into the Northbeam Weather Report — a fast read on what the data says about spend, performance, and where the market's heading into Q4 and Black Friday.
Ben Sehl — Product Director, Online Store, ShopifyWe dig into Canvas, launched today — what we're actually looking at, why Shopify wants merchants designing their store while everyone else ships agents that do it for them, the wildest redesign he's seen someone pull off, and where Canvas takes storefronts a year from now.
ALSO ON THE SHOW- AliExpress's free, invite-only "Prime" for $800+/year shoppers
- Meta's AI reads your Instagram stats and tells you what to film next
Shopify acquires Shop.com for $100M, Target cuts prices on 2,000 items as the holiday price war kicks off, Lululemon slides amid the dying-retail debate, and the State Department makes the case for why CX matters. It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it. Today guest host Nate Lagos (Founder, Shootin' Doubles) joins Chris Hall and Colin Dougherty.
ON TODAY'S EPISODE
Brian Krug — Director of Customer Success, SegunoWe dig into getting your email program ready for Black Friday with peak season eight weeks out and inbox providers raising the bar — mapping your list by value and engagement, why a shop got better results sending to half its list, diagnosing a single problem domain like Gmail, re-engaging lapsed VIPs now instead of during Cyber Week, ramping volume 10-15% at a time, and the infrastructure checks (DKIM, SPF, DMARC) to run before you send more.
Zach Zelner — Co-Founder, OuterSignalWe dig into turning customer information into better relationships and growth — what building OuterSignal taught him that he wishes he'd known running PupSocks, the reason-people-buy signals brands overlook, one marketing decision he's actually handed to AI after the Monocle acquisition, and what a brand should change first about how it learns who's buying once AI agents start placing the orders.
Lukas Pakter — Founder, Trybe, Haus & OutliersWe dig into building brands and the platform that runs their creator programs in one workflow — a mistake building Haus that shaped Trybe, why he tells brands to choose creators carefully instead of sampling everyone and who he'd pass on, what feedback on a training call actually changes in a creator's next video, choosing sales-based vs. ad-performance payouts, and one Trybe submission from upload to a live ad.
ALSO ON THE SHOW
McDonald’s & Walmart: Dynamic Pricing? | Best Buy x TikTok Shop | Braze Sues Frost Buddy
Saison 1 · Épisode 176
mercredi 30 septembre 2026 • Durée 02:27:15
McDonald's and Walmart weigh in on dynamic pricing, Best Buy opens a TikTok Shop store with 10,000 products, Braze sues Frost Buddy, and Meta's AI agent hands a YouTuber's home address to a marketplace buyer.
It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it.
Today guest host TJ Bongiorno (Founder, The Outgoing Co.) joins Chris Hall and Colin Dougherty.
ON TODAY'S EPISODE
Ryan "Sully" Solomon — CEO, Density ContentWe dig into the operator who actually sold the sponsorship inventory everyone else is chasing — ~$1M in podcast and newsletter ads at Workweek to brands like Uber and UKG, what buyers really care about that creators keep getting wrong, the Entre and Clubhouse community-building era, the honest version of ghostwriting for founders, and the micro-SaaS he's building in B2B media.
Brett Dashevsky — Founder, Creator Economy NYCWe dig into turning a 15-person Lower East Side bar meetup into an IRL-first creator community and media business — going from $500 sponsorships that lost money to $20K-$30K presenting sponsors against $15K+ event costs, why ~90% of revenue is events and brand partnerships instead of paid subscriptions, what the comment section reveals that brands miss (via his AI tool Siftsy), and launching a newsletter weeks after a layoff.
ALSO ON THE SHOW
- Higgsfield hits a $1B run rate
- Tapkit launches
- OATRAGEOUS LiquidRails
- Beware the earn-out
Zuck Maximalism: Meta’s VR Glasses, Muse Pendant, and Enterprise AI Platform
Saison 1 · Épisode 175
mardi 29 septembre 2026 • Durée 02:18:38
Meta unveils its new Enterprise Platform in a push for business customers, the Muse and Muse Pendant arrive, Meta shows off VR glasses and its next smart glasses, and it's a study in how to sell AI — Zuck vs. Dario.
It's the consumer's daily show — Ecomm Cowboy — where we break down the stories moving retail and DTC, then sit down with the operators building through it.
Today guest host Chris Orzechowski (Owner, Orzy Media) joins Chris Hall and Colin Dougherty.
ON TODAY'S EPISODE
Jackson Bouza — Founder & CEO, STATEWe dig into building a single-SKU "brain nutrition shot" positioned as nutritional armor for your brain — the NCAA neurofilament study behind the formula, why the go-to-market thesis was the locker room (premium product sold to team nutritionists so pro athletes use it in their environment), a separate NFL wholesale portal priced at 43% of DTC, keeping athlete endorsements believable, and who says yes to $168 a month for one shot a day.
Leandro Cabrini — Founder, ProppelWe dig into a recruiting model that places LATAM (and now US) talent into ecommerce brands for a one-off 20% fee, no retainers — why the better they deliver on the "up to 80% salary savings" the less they get paid per placement, the Jones Road and Cheers case studies, first candidates in 5 working days, adding compensation benchmarking with flight-risk tracking, and running a four-day week at a recruiting firm.
Quentin Renevier — CMO, TrendTrackWe dig into the ecommerce intelligence platform doing live use-case teardowns on air — 5M+ stores and 250M ads with 2M added daily, "no invented numbers" as a shot at every spy tool, hitting $250K MRR a year after a build-in-public launch, undercutting competitors at $42-$105 a month, and leaning into Claude, ChatGPT, and Perplexity integrations instead of fearing AI.
