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How do you build a personal brand when you’re not naturally the loudest person in the room?

This week on Creator Juice, we sit down with Goldie Chan — author of Personal Branding for Introverts and the creator famously dubbed the “Oprah of LinkedIn.”

Goldie was one of the earliest creators to bet big on LinkedIn video, publishing more than 800 consecutive daily videos starting back in 2017. In this episode, she shares what that experience taught her about consistency, confidence, finding your point of view, and becoming known for something online.

We talk about:

• Why you should start messy instead of waiting for perfection
• How Goldie became known as the “Oprah of LinkedIn”
• Why you should focus on one social platform first
• How to post on LinkedIn while working a 9–5
• The difference between confidence and ego
• How to find your unique point of view
• Why expertise comes from both depth and time
• Personal branding for introverts
• How to become known for something online
• Why generosity is one of the best personal branding strategies
• Building a human brand in the age of AI
• Networking when you’re an introvert
• Why people increasingly crave imperfect, human content

Whether you're building a personal brand, trying to grow on LinkedIn, looking for your next career opportunity, or simply trying to get more comfortable putting yourself out there, this episode is packed with practical advice.

🎙 Creator Juice is the podcast where creators share the real stories behind building careers, brands, and opportunities through creativity.

Subscribe for new episodes every week.

Follow Goldie Chan:

Instagram: ⁠@goldiecylon

LinkedIn: https://www.linkedin.com/in/goldie/

Website: https://www.goldiechan.com/

Follow Creator Juice:

Instagram: ⁠@creatorjuicepodcast

How do you build a creative career that actually lasts?

This week on Creator Juice, we sit down with illustrator, art director, and founder of The Creative Pain, Tyler Pate.

From working on iconic brands like SpongeBob, TMNT, Garfield, and Nickelodeon to creating projects for Paul McCartney, Tyler shares what really happens behind the scenes of a successful creative career.

More importantly, he explains why none of it happened overnight.

In this episode we talk about:

• Finding your creative style (without forcing it)
• Why "trust the process" matters more than talent
• Building a passion project while working a 9–5
• Creating a brand people actually remember
• Working with major brands like Nickelodeon
• Art direction and creative careers
• Balancing freelance work, social media, and personal projects
• Why consistency has nothing to do with posting every day
• How to avoid creative burnout
• Advice for new designers and illustrators entering the industry

Whether you're an illustrator, designer, freelancer, content creator, or simply someone trying to build something meaningful alongside your day job, this episode is packed with practical advice and honest stories.

🎙 Creator Juice is the podcast where creators share the real stories behind building careers online and turning creativity into opportunity.

Subscribe for new episodes every week.

Follow Tyler Pate:
Instagram: @thecreativepain
Website: https://thecreativepain.com

Follow Creator Juice:
Instagram: @creatorjuicepodcast

The timeless question of social media is: does your follower count matter? But it's a lot more than a yes or no answer. In this episode, Lucas and VJ discuss the different reasons why your follower count should or shouldn't matter on social media.

Do you want brand partnerships? Fame? Vanity? They discuss when it IS appropriate to worry about your follower count and when it isn't and some other goals you can set instead.

Leave us a note about what you think about this episode.

We would love to hear from you!

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☎️ Contact us: ⁠⁠⁠⁠⁠⁠⁠Lucas⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠VJ⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠Creator Juice Official⁠⁠⁠⁠⁠⁠⁠

🤙If you would like to suggest the topic for our next episode:

Drop your question in the Q&A!!

( You could also DM us on Instagram or leave us a voice note)

Have you gone all in on video content yet? Are you looking for the right way to get started? In this episode, VJ and Lucas outline their best tips for creating solid video content: from scripting, to recording, to editing.

Leave us a note about what you think about this episode.

We would love to hear from you!

👇Clickable Links start here👇

☎️ Contact us: ⁠⁠⁠⁠⁠⁠Lucas⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠VJ⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠Creator Juice Official⁠⁠⁠⁠⁠⁠

🤙If you would like to suggest the topic for our next episode:

Drop your question in the Q&A!!

( You could also DM us on Instagram or leave us a voice note)

Worried about the TikTok ban? Or losing ANY of your social media platforms?

In this episode, Lucas and VJ discuss what content creators can do to safeguard their accounts and audiences against bans, platform changes, and deactivated accounts.

Leave us a note about what you think about this episode.

We would love to hear from you!

👇Clickable Links start here👇

☎️ Contact us: ⁠⁠⁠⁠⁠Lucas⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠VJ⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠Creator Juice Official⁠⁠⁠⁠⁠

🤙If you would like to suggest the topic for our next episode:

Drop your question in the Q&A!!

( You could also DM us on Instagram or leave us a voice note)

Ready to kick perfection to the curb and just get creating? If you've ever stared at a computer screen for hours wondering WHAT you're going to turn into content, then this episode is for you.

In this episode, Lucas and VJ set a challenge for themselves: Can we record, edit, and upload a full (and high quality) podcast episode in 30 minutes or less? And this episode IS the product of that challenge.

They also share some practical tips for overcoming writer's block, creating your own content FAST, and how to make quality content in advance so it's ready for the days when life gets in the way.

Leave us a note about what you think about this episode.

We would love to hear from you!

👇Clickable Links start here👇

☎️ Contact us: ⁠⁠⁠⁠Lucas⁠⁠⁠⁠ | ⁠⁠⁠⁠VJ⁠⁠⁠⁠ | ⁠⁠⁠⁠Creator Juice Official⁠⁠⁠⁠

🤙If you would like to suggest the topic for our next episode:

Drop your question in the Q&A!!

( You could also DM us on Instagram or leave us a voice note)

"Can my content evolve into something else I find interesting or do I stick to my niche?" If you've ever asked yourself this question, this episode is for you.

In this episode, VJ and Lucas discuss VJ's keen interest in changing his content style. They talk about the pros and cons and discuss some common tactical challenges around questions like "Should I start a new account or use my existing account?"

Welcome a segment we like to call "Creator Therapy". A friendly conversation with your creator buddies about this amazing journey of being a creator.

Leave us a note about what you think about this episode.

We would love to hear from you!

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☎️ Contact us: ⁠⁠⁠Lucas⁠⁠⁠ | ⁠⁠⁠VJ⁠⁠⁠ | ⁠⁠⁠Creator Juice Official⁠⁠⁠

🤙If you would like to suggest the topic for our next episode:

Drop your question in the Q&A!!

( You could also DM us on Instagram or leave us a voice note)

We've all been there: We want to grow our audience, our network, and even our customers, but we're afraid of how to do it in a way that doesn't scare people off.

Luckily, there IS a right way to do it and it's helped Lucas and VJ grow hundreds of thousands of followers for their audiences.

In this episode we break down the right way to network both online and offline in a way that establishes strong connections, collaboration opportunities, and of course, a strong community.

👇Clickable Links start here👇

☎️ Contact us: ⁠⁠Lucas⁠⁠ | ⁠⁠VJ⁠⁠ | ⁠⁠Creator Juice Official⁠⁠

🤙If you would like to suggest the topic for our next episode:

Drop your question in the Q&A!!

( You could also DM us on Instagram or leave us a voice note)

Do want to unlock the secrets to high quality video content? Well the best place to look is at content creators who are already doing exactly that.

This episode is our first ever Creator Showcase where we breakdown the strategies used by 6 viral video content creators that we're loving right now. We share practical insights that you can apply from what has worked for these creators so get your notebooks ready.

👇Clickable Links start here👇

☎️ Contact us: ⁠Lucas⁠ | ⁠VJ⁠ | ⁠Creator Juice Official⁠

📣 Mentions & Shoutouts:

Bella Does Editing - Storytelling/day in the life content done very well!

Polymaker Figurines - How to do product marketing the right way

Pop Roads - Using daily objects to tell stories

Games 4 Two - How to hook your audience immediately

Vetro Gaming - Very effective "faceless" account

Bryan Mosheim - Unique twist on photography content

🤙If you would like to suggest the topic for our next episode:

Drop your question in the Q&A!!

( You could also DM us on Instagram or leave us a voice note)

This is a big one! VJ is about to embark on a productivity and lifestyle challenge called Project 50...in fact, you may have heard of it.

In this episode, Lucas and VJ talk about what Project 50 is and how productivity challenges can really boost your output as a content creator. They discuss how you can stay motivated, consistent, and the important of leveraging community and an accountability buddy.

BONUS: Don't forget to get the FREE Project 50 tracker below and consider joining VJ's challenge.

👇Clickable Links start here👇

🎁 Resource: ⁠FREE Project 50 Tracker⁠

☎️ Contact us: ⁠Lucas⁠ | ⁠VJ⁠ | ⁠Creator Juice Official⁠

🤙If you would like to suggest the topic for our next episode:

Drop your question in the Q&A!!

( You could also DM us on Instagram or leave us a voice note)

Do you wonder if quality matters more than quantity when it comes to content creation? Or vice-versa? Then this episode is for you.

In this episode, Lucas and VJ talk about what matters more in this classic debate for content creators everywhere. They discuss putting in the work to get the quantity of content that is needed in order to reach a high quality and also how the debate factors into your social media presence and personal brand.

👇Clickable Links start here👇

☎️ Contact us: ⁠⁠Lucas⁠⁠ | ⁠⁠VJ⁠⁠ | ⁠⁠Creator Juice Official⁠⁠

🤙If you would like to suggest the topic for our next episode:

Drop your question in the Q&A!!

( You could also DM us on Instagram or leave us a voice note)

Looking to build a stand out brand that gets noticed on social media and online? Then this episode is for you.

In this episode, Lucas and VJ talk about how you can plan a brand that speaks to your passions, your online goals, and gets seen and recognized by your target audience. They answer the questions that nobody is challenging you to think about so get ready for a real deep dive in personal branding.

👇Clickable Links start here👇

☎️ Contact us: ⁠Lucas⁠ | ⁠VJ⁠ | ⁠Creator Juice Official⁠

🤙If you would like to suggest the topic for our next episode:

Drop your question in the Q&A!!

( You could also DM us on Instagram or leave us a voice note)

Have you ever wanted to start creating YouTube content but don't know whereto start? Are you sick of short videos like Instagram Reels and TikTok videos only lasting 24 hours before they stop being shown to your audience?

Well YouTube could be the answer! Or other long form content formats like podcasting and writing.

In this episode, Lucas and VJ break down what works on YouTube and how they would approach starting a new YouTube channel right now.

And leave us a note with your frequent problems you're dealing with as a content creator so we can answer it on the next episode.

We would love to hear from you!

👇Clickable Links start here👇

☎️ Contact us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Lucas⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠VJ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Creator Juice Official⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🤙If you would like to suggest the topic for our next episode:

Drop your question in the Q&A!!

( You could also DM us on Instagram or leave us a voice note)

Not sure about how to build your community on social media or where to start? Then this episode is for you.

In this episode, Lucas and VJ talk about how you can build your community by applying 3 simple strategies when you show up on social media. They talk about what exactly is "community" and what are some mistakes to avoid when building your community as a creator.

BONUS: Don't forget to get the FREE Networking Tracker below to keep track of your community-building efforts.

👇Clickable Links start here👇

🎁 Resource: FREE Networking Tracker

☎️ Contact us: Lucas | VJ | Creator Juice Official

📣 Mentions & Shoutouts:

Mahdi Woodard

Christina for "Binging episodes 1-4 and moving on to 5"

Kenya Shae for her question "I'm trying to grow my following while growing more of a community but not sure how to do that or how to start"

🤙If you would like to suggest the topic for our next episode:

Drop your question in the Q&A!!

( You could also DM us on Instagram or leave us a voice note)

It's no secret that going live on the social media platforms of today is an amazing way to connect with your audience and to build your brand.

...so why are so few creators doing it?! Because it's scary!

But after thousands of hours of live-streaming, we're here to ease those fears.

Join Lucas and VJ as they share and break down their tips, routines, and strategies for delivering a rockin' live-stream for your audience.

In this episode:

•⁠ ⁠Things to do before going live

•⁠ ⁠How to find structure and a guest

•⁠ ⁠Important steps to remember when your Live starts

•⁠ ⁠A few tech necessities that make for a smooth production through and through.

May this episode give you the JUICE you need to finally say YES to go LIVE.

Is your social media engagement down? Did you ever have engagement for your account to begin with? Not to worry.

These are the most common problems effecting content creators, regardless of what platform you're creating and sharing content on. So in this episode, Lucas and VJ breakdown what you can do to "revive" your social media engagement.

And if you're just beginning with this stage of social media growth, this episode is also for you as we breakdown an easy engagement routine that any account can use and benefit from.

In this episode of Creator Juice, Lucas and VJ breakdown how you can go about creating content from your every day life. Personal content is carving its way through social media, especially video, with no signs of stopping.

But is it as easy as just propping up your camera and going about your day to day activities? Can this really be content? What do you need to actually make it? How can you document the every day while still being present with yourself?

We answer all of these, along with with the shots and structure you can apply to create your own stand out content. We also share some of our favorite video creators to check out for inspiration.

Enjoy!

This episode is all about goal setting. If you’re a content creator, you know how important it is to set and maintain goals: for growth, motivation, and reaching that next level for your business or what makes you creative.

Join VJ and Lucas as they breakdown 5 of the most effective goal-setting strategies, explaining the pros and cons of each, and helping you find the right one for you.

They also share why goal-setting doesn’t have to just be tied to the new year. So regardless of when you’re listening to this, grab a pen and paper and get ready to take notes. Enjoy!

In this episode, Lucas and VJ talk about Influence. That is: Having influence in your industry vs. Being a social media influencer. One is sought after, and one has a stigma to it, but are they really that different? This conversation stems from VJ attending a design conference where he got to listen to and meet one of his idols: Chris Do. Following this experience, Lucas and VJ dove into a conversation about whether having influence online makes you an influencer, some of the misconceptions and stereotypes associated with the term “influencer”, and some strategies that content creators can employ to build influence and make a positive impact online without conforming to the traditional influencer stereotype. This is Creator Juice. Enjoy.

In this episode, VJ and Lucas engage in their first session of what they're calling “Creator Therapy”. Feeling bogged down by a lack of consistency on social media, VJ dives into what obstacles he’s currently facing as a content creator who is trying to create and post content consistently. This episode addresses why consistency matters so much, and why it's so hard to maintain.

In response to all this, Lucas comes to his aid (and possibly yours too!) with strategies for staying consistent including why it’s okay to repost your old content (and when to do so), and altogether how an accountability buddy can help you overcome this obstacle.

Welcome to Creator Juice: the podcast bringing inspiration, motivation, and accountability to the world of the content creator. In this episode, Lucas and VJ discuss how you can stay motivated as a content creator. As two friends with years of creative experience themselves, lack of motivation still strikes from time to time and they discuss their best tips and mental strategies for keeping those creative juices flowing.

Being a content creator or a creative person has its own marathons to run! That's because it's a long game, not a quick sprint. We often forget this due to the fast nature of social media, which pressures us to show up and post something every single day.

This isn't sustainable or realistic and breaks are important! In this episode, Lucas and VJ talk about how to take a break from content creation, how to return from one, and how to preserve the momentum you've built online even when taking a break.

And leave us a note with your frequent problems you're dealing with as a content creator so we can answer it on the next episode.

We would love to hear from you!

👇Clickable Links start here👇

☎️ Contact us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Lucas⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠VJ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Creator Juice Official⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🤙If you would like to suggest the topic for our next episode:

Drop your question in the Q&A!!

( You could also DM us on Instagram or leave us a voice note)

Does being a content creator make you vulnerable to "losing your creativity" or burn out? This happens to all of us and in this episode Lucas and VJ discuss ways to return to your creative form.

The best way? Being creative for the sake of being creative NOT for creating more content.

If you're looking to feel inspired again, this could be the episode for you.

And leave us a note with your frequent problems you're dealing with as a content creator so we can answer it on the next episode.

We would love to hear from you!

👇Clickable Links start here👇

☎️ Contact us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Lucas⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠VJ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Creator Juice Official⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🤙If you would like to suggest the topic for our next episode:

Drop your question in the Q&A!!

( You could also DM us on Instagram or leave us a voice note)

Everyone knows that "good" content should be the main focus of your social media and content strategy. But what IS good content actually? What does it look like? How can we figure it out and make our own content worth consuming?

If you're looking for an answer to any of those questions, then this is the episode for you!

And leave us a note with your frequent problems you're dealing with as a content creator so we can answer it on the next episode.

We would love to hear from you!

👇Clickable Links start here👇

☎️ Contact us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Lucas⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠VJ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Creator Juice Official⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🤙If you would like to suggest the topic for our next episode:

Drop your question in the Q&A!!

( You could also DM us on Instagram or leave us a voice note)

Do you post content but feel like nobody sees it? No likes? Comments? All that fun stuff? Well...is your content memorable? Maybe that's what you should start by asking yourself!

In this episode, Lucas and VJ breakdown what goes into memorable content, which means content that starts trends rather than content that follows trends.

This could be the most important episode you listen to if you feel stuck right now.

And leave us a note with your frequent problems you're dealing with as a content creator so we can answer it on the next episode.

We would love to hear from you!

👇Clickable Links start here👇

☎️ Contact us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Lucas⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠VJ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Creator Juice Official⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🤙If you would like to suggest the topic for our next episode:

Drop your question in the Q&A!!

( You could also DM us on Instagram or leave us a voice note)

In this episode Lucas and VJ dive into the three simple questions a content creator should ask in order to find out what they can create content about.

They break down some practical examples for various niches and how you can find your niche in the first place.

Here's a spoiler: It's not just about choosing the content topics that are "trendy" or popular right now.

We love talking about the relevant issues content creators like us are dealing with every day so give this a listen and join the conversation.

You can also leave us a note about what you think about this episode.

We would love to hear from you!

👇Clickable Links start here👇

☎️ Contact us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Lucas⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠VJ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Creator Juice Official⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

🤙If you would like to suggest the topic for our next episode:

Drop your question in the Q&A!!

( You could also DM us on Instagram or leave us a voice note)

In this episode Lucas and VJ start by talking about the hardships faced by many creators: not getting the post reach you feel you deserve on social media!

They also dive in to a difficult situation that has been created by so many AI tools these days: losing your creativity due to AI and how you can handle that.

We love talking about the relevant issues content creators like us are dealing with every day so give this a listen and join the conversation.

Leave us a note about what you think about this episode.

We would love to hear from you!

👇Clickable Links start here👇

☎️ Contact us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠Lucas⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠VJ⁠⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠⁠Creator Juice Official⁠⁠⁠⁠⁠⁠⁠⁠⁠

🤙If you would like to suggest the topic for our next episode:

Drop your question in the Q&A!!

( You could also DM us on Instagram or leave us a voice note)

In this episode Lucas and VJ talk about the journey that creators go through when trying to figure out what their content strategy should be.

If you're seeking some inspiration to figure out the type of content you can create that gets you excited to get out of bed & create, then this episode is for you.

They talk about the various sources of high quality content inspiration that every creator already has access to.

They discuss how you can listen to your audience for their most pressing needs to create content from, how your own journey can provide some of the best ideas, and common obstacles to avoid so you can spend less time wondering and more time creating.

Leave us a note about what you think about this episode.

We would love to hear from you!

👇Clickable Links start here👇

☎️ Contact us: ⁠⁠⁠⁠⁠⁠⁠⁠Lucas⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠VJ⁠⁠⁠⁠⁠⁠⁠⁠ | ⁠⁠⁠⁠⁠⁠⁠⁠Creator Juice Official⁠⁠⁠⁠⁠⁠⁠⁠

🤙If you would like to suggest the topic for our next episode:

Drop your question in the Q&A!!

( You could also DM us on Instagram or leave us a voice note)