Explorez tous les épisodes du podcast Craft Brewery Financial Training Podcast
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Titre
Date
Durée
How to Benchmark Brewery COGs
29 Aug 2024
00:41:38
Today we welcome back Tim Near from Agrowgate, a company that works to save you money on cost of goods sold. Think cans, cardboard, malt, freight and so much more.
Key Points
State of the industry: Trends in costs and commodity pricing
Brewery purchasing 101: Best practices
How to properly source key ingredients
Keys to benchmark your costs against industry averages
In today's podcast we hear the audio version of a recent Brewery Financial Round Table meeting where we tackle brewery cost management and expense reduction.
Summary of key points:
Use this 1-2-3-4 step process to put a laser focus on cost cutting and reduction
Share the Brewery Financial Training Program with your managers and staff – train them in the ways of identifying and reducing (or eliminating) bloated costs
Key challenges we discussed: Controlling costs related to production and materials, freight and shipping, finding efficiencies, avoiding cost surprises, improving culture and communication
78 Ideas to cut costs and improve financial results – Double Your Profits in 6 Months, by Bob Fifer
Dan Klasen from the Beverage Federation shared details on the group purchasing organization (GPO) to help you save a ‘craft load’ of money
Join the membership today and get instant access to the brewery financial round table replay, presentation deck, and brewery cost cutting resources.
Brewery Bonus Plans 101
08 May 2024
00:43:06
Larry Chase is a certified Open Book Management Coach and teaches companies how to be financially transparent with all of their employees.
In this podcast, Larry and I talk about brewery compensation and bonus plans. Larry shares what NOT to do, and best practices to follow if you are thinking about putting a bonus plan in place for managers or staff.
Key Topics
Top reasons why bonus plans fail...and how to avoid them
In today's podcast, you'll hear a replay of the live Q&A session from the Brewery Financial Training Program.
The Brewery Financial Training Program is for craft brewery owners, managers and staff who need practical financial training to improve cash flow and profitability.
The Course includes 40+ lessons delivered across 6 modules, with a total of 8 hours of instruction, 6 graded quizzes and a final exam. Watch a short video to learn more.
Key topics covered:
Best practices for your brewery Chart of Accounts & General Ledger
How to create brewery Financial Statements & Reports
Routines and Month-end financial process to ensure your brewery numbers are complete and accurate
Today we learn about taproom sales growth tactics with Andrew Coplon from Secret Hopper. Secret Hopper is a mystery shopping service for craft breweries that is helping breweries increase their revenues, create more repeat customers, and fine tune their tasting rooms.
Key takeaways:
Average taproom tabs have been higher during the pandemic (Andrew shares the data and how you can use this information to increase your taproom sales)
Incentives and leader boards are great tools to motivate taproom staff to sell more beer (Andrew shares examples and ideas that you can implement)
Quick sales growth tips:
Single use paper menus (data shows a 35% lift in sales when you use them)
Ask customers if they want to go beer - the Upsell (data shows 49% buy when you ask, but only 9% buy when you don't)
Open book management is a system to communicate the numbers of your brewery business and engage employees to improve financial results. In today's podcast, we talk about Open Book Management (OBM) with Audra Gaiziunas from Brewed for Her Ledger.
In the podcast, Audra and I cover a wide range of topics including: The major benefits of OBM, mistakes to avoid, sharing financial information, key metrics, critical numbers, and much more.
There are many details involved in an Open Book Management system, but Audra and I agree that these are the keys to success...
3 Keys to OBM Success
Financial literacy training
Bonus program
Financial reporting and forecasting
Resources
Get in touch with Audra - Accounting, Finance, Operations Strategy For The Beer Industry. Helping You Understand The Numbers Behind The Beer.
The ERTC is a Huge Deal for Breweries...Get the Details with Josh Lance, CPA
08 Mar 2021
00:26:32
Today, we hear from Josh Lance, CPA from Lance CPA group. Lance CPA Group is a virtual certified public accounting firm built to help small business owners and entrepreneurs grow and manage their businesses.
In this round two of our conversation we talk about the employee retention tax credit (ERTC). A huge deal for craft breweries. Josh breaks down the rules, the details, and exactly what you need to know about this program right now.
We also talk about how to use advanced financial forecasting models. Tools that can be quick and easy to update during these uncertain times.
The Ultimate Brewery Software Stack with Josh Lance, CPA
01 Mar 2021
00:39:40
Today we hear from Josh Lance from Lance CPA Group, a virtual certified public accounting firm built to help craft brewery owners and entrepreneurs grow and manage their businesses.
Josh and I dig into the details of the ultimate software stack for breweries - from accounting software to POS to brewery management software and benchmarking tools.
We talk about a common question from brewery owners - When is the right time for a brewery to bring on a finance person or outsourced accounting option?
And Josh walks through the key questions to ask when considering an outsourced accounting option - from onboarding through implementation.
Beer Industry Performance Measurements with Dan Lust from Pints, LLC
22 Feb 2021
00:31:01
Daniel Lust is co-founder and partner of PINTS LLC, a beverage advisory firm that partners with suppliers and distributors across the country to provide objective support, guidance and best practices related to the beverage alcohol industry.
In today's podcast Dan and I talk about performance metrics for beer wholesalers and breweries: Out of code, out of stocks, gross profit %, profit per stop and many more.
We also dig into the details of brewery-wholesaler business relationships, and what breweries can do to make sure their brands get attention and focus to grow sales.
In this podcast we talk with Jim Gunther from Gunther Creative Agency. Jim specializes in creating beautiful visual identities: branding, packaging, print, digital and more. He has recently added beverage formulation to his list of services.
Jim has created a Product Launch Checklist which includes all the things you should consider when launching a new product.
The product launch checklist includes to-do's for legal, product development, graphics, marketing production, operations, and much more. The checklist pulls it all together in one place to help you have a profitable brand launch.
Time is money. You can't afford to make mistakes or have delays during a product launch. Listen to the podcast and use Jim's checklist to keep your team on task and on deadline.
Resources Get the Brewery Product Launch Checklist Contact Jim Gunther at Gunther Creative Agency
In today's podcast we hear from Jason Sleeman from United Community Bank. Jason has 20 years' experience in banking, and the last 6 years running the craft beverage vertical for United Community Bank.
The hot topic on everyone's mind is the second round of PPP funding.
What do breweries need to know right now to take advantage of this relief package?
How does the NAICS code factor in to the PPP? In other words, will production breweries who also operate taprooms qualify for a larger loan? 3.5x vs 2.5x of monthly payroll, for example.
What about new breweries that just opened up as the pandemic was starting...will they qualify for relief?
You've got questions, Jason has answers.
Key Topics:
PPP Round 2...Q&A with the lender
How to raise funds for a start-up brewery
Expansion financing overview...how to fund the new canning line
Financial planning in a pandemic requires that you have an accelerated process to get your brewery budget done. You don't have weeks or months of time to complete this task, you have hours or days.
In order to help you speed up the planning process, I'll share financial models that are easy to use and quick to update. These models are also be flexible so that you can update your numbers frequently as new information becomes available.
Today's podcast is the audio-version of a webinar on Brewery Financial Planning in a Pandemic. (To watch the full webinar click the link in the Resources below.)
Today we talk about ESOPs with Rocky Fiore, Managing Director of Prairie Capital Advisors. Employee Stock Ownership Plans (ESOPs) can be a great option to reward employees and keep your brewery business independent.
Craft breweries are all about collaboration, camaraderie, and employee empowerment. Employee ownership may be a natural evolution in the craft beer culture.
Rocky oversees client engagements related to employee stock ownership plans (ESOP) feasibility and structuring, valuation, fairness opinions, mergers and acquisitions (M&A), estate planning, capital structuring and more for clients across the country.
Topics covered:
Top reasons a craft brewery would choose an ESOP
Brewery Valuations
Mergers and Acquisitions (M&A) in the craft beer space
Today on the podcast we hear from Chris Overlay, CEO of Get Hoptimized, a craft beer marketing and advertising agency.
Chris' company helps breweries and craft beer businesses grow with effective and affordable marketing services, from label designs, to social media ads, to strategizing world domination.
Key Topics
How much to spend on brewery marketing
The marketing metrics that matter for craft breweries
How to use 'funnels' to bring more customers into your taproom
Rich Lindsay is a former CFO for Boston Beer Company, a U.S. Navy Veteran, and a valuation expert. We hear from Rich about common questions from brewery owners:
How do I value my beer business?
What is my brewery worth?
What information should I provide to potential investors?
Topics Covered:
Boston Beer Company Secrets to Success (hint...it's sales training)
Today we hear from Matt Hopkins, Executive Director of Independent Brewer's Alliance, the nation's only craft brewer owned cooperative. The cooperative has 100 craft brewer members with a combined 675,000 BBL of beer production.
The mission of the organization is to pool purchasing power to save money on supplies and services for all member-owners.
Topics Covered
Savings programs offered - cans, labels, services
Average/expected savings by using the programs
The hot topic today: Cans, supply chain issues, and Matt's view on how long before supply catches up with demand
Brewery Financial Planning with Maria Pearman, CPA
05 Nov 2020
00:42:12
Today, I sit down with Maria Pearman a principal with the firm of Perkins & Co. Maria is a CPA and her focus is on the beverage alcohol business.
Perkins & Co. provides a full range of services to craft breweries, including tax, audit, bookkeeping, business transaction services, controller and CFO services.
Topics covered in the podcast:
Business transactions, mergers & acquisitions in the craft beer space
Top financial issues facing breweries today: PPP filing and tax implications
Economics of shifting from draft products (generally high margin) to package products (generally lower margin)
Q&A with Beer Business Daily Publisher Harry Schuhmacher
09 Oct 2020
00:55:50
Today we chat with Harry Schuhmacher, Editor and Publisher of Beer Business Daily, Craft Business Daily, and Wine & Spirits Daily. These publications are read on every continent in the world except Antarctica.
Harry has worked in the beer business for over 30 years, and has published Beer Business Daily for the last 20 years. Harry is also the producer of the Beer Industry Summit and the Wine & Spirits Summit.
In the podcast we cover a wide range of topics:
Brewery - Distributor relationships
The age of effervescence - is seltzer here to stay?
How do you finance your brewery? What does a good loan strategy look like? How can you make the most of your relationship with your lender?
So many questions. In this podcast we'll provide answers so that you can create a successful financing plan for your brewery business.
Topics Covered in the Podcast
Brewery Financing Basics
Loan Terms, Loan Types, Typical Loan Structures
Working with Lenders
How they evaluate breweries, What they need from you, How to make the most of the relationship
Loan Covenants + Calculations
Debt Service, Leverage…add these to your financial reporting
Loan schedule spreadsheet
Map out what you owe, monthly obligations
Resources Get unlimited access to financial training courses, guides and resources with the Free 60-Day Trial to the Craft Brewery Financial Training Membership
Cash Flow Management Tips for Craft Breweries
21 Sep 2020
00:22:19
In your beer business you can outsource payroll processing, bookkeeping and tax return preparation among other tasks. The ONE THING you cannot outsource is Cash Flow Management.
Having enough cash on hand and access to capital is the key to staying in business. Cash Flow Management is the process to measure and monitor your brewery cash to ensure you have enough.
Topics Covered in the Podcast:
Cash Flow Basics
Accrual accounting, Net Income vs Cash Flow
Cash Flow for Start-ups
Key considerations, Sources/Uses
Cash Flow in Growth Stage
Growth consumes cash, Opex and Capex planning
Five Drivers of Brewery Cash Flow: How to Manage
Beyond the P&L, key balance sheet accounts to monitor
Effective Brewery Financial Planning (formerly known as budgeting)
14 Sep 2020
00:18:24
Today we'll talk about brewery financial planning and forecasting. Traditional budgeting takes forever and the plan is obsolete once it's done. In this podcast we'll review tools and models to build a financial plan that can be updated regularly so that it remains useful and profitable.
Topics Covered
Financial Planning
Best Practices and Planning Pitfalls to Avoid
7 Steps to a Brewery Financial Plan
Sales, margins, expenses
How to build the schedules, without perfect information
How to Use Brewery Financial Reports to Improve Profitability
07 Sep 2020
00:29:17
Financial literacy is the ability to read and understand the numbers of your brewery business with the purpose of improving financial results.
Improving financial results may be in the areas of increased sales, improved product margins, or better cash flow. Financial literacy can help you achieve these goals.
In today's podcast, we review how you can use financial reports - income statement, balance sheet, statement of cash flows - to identify opportunities for financial improvement.
Topics covered in the podcast:
Brewery Financial Reports
How to use each statement and create real-time reporting
Today we talk about open book management for craft breweries. Open book management (OBM) is a system where financial information is shared with employees so that they can make better decisions.Better decisions lead to better financial outcomes, and better financial outcomes lead to a stronger brewery business for everyone.
In this podcast we dig into the Evaluation Stage of open book management. We talk about what open book management is, and what it is not. We cover the key things you should consider to determine if OBM is right for your brewery. And we review three books which are required reading if you want to implement OBM in your business.
There are so many good business books out there that can help you improve financial results in your brewery business. Here are three of my favorite business books of all time:
Cash Rules: How to Learn and Manage the 7 Cash Flow Drivers for Your Company's Success, by Bill McGuiness
The book provides practical instructions to measure, monitor and improve cash flow in your business. The primary drivers of cash flow: Sales, Margins, Operating Expenses, Accounts Receivable, Inventory, Accounts Payable and Capital Expenditures.
I've taken this concept and modified it to be useful for craft breweries. Check out the Ultimate Guide to Cash Flow for more details.
80/20 Rule: The Secret to Achieving More with Less, by Richard Koch
You've probably heard of the 80/20 rule, otherwise known as the Pareto Principle. Essentially, it states that 20% of efforts create 80% of results. So, there's 20% of what you do that makes 80% of the difference. The challenge is trying to figure out what the 20% is so that you can do more of these things, and spend more time on efforts that really make a difference.
In the beer business you can use 80/20 to identify your most profitable customers and products (brands/SKUs). Run the analysis and you'll see that 80% of sales comes from 20% of your customers. And 80% of sales come from 20% of your brands. Then use this insight to improve financial results in your brewery.
Financing the Small Business, by Robert Sisson
Every brewery should have a financing strategy. A game plan so that you have access to capital when you need it. In good times, and in tough times, a good financing strategy will keep your brewery on solid financial footing.
The book covers how to approach banks, how to create loan proposals, how banks make lending decisions, and more.
Super Charge Your Brewery Finances with Ohanafy (a SalesForce Platform)
16 Apr 2024
00:36:32
Today on the podcast I'm joined by Jack Kessler and Steven Welborn from Ohanafy - the only brewery and wholesaler software platform built on SalesForce.
If you're interested in growing beer sales (and learning about the financial aspects of the beer business) this podcast is for you.
Key Topics
Why it's crucial for beer producers to understand the financial intricacies of their business in today’s competitive market
Insights on how understanding financial metrics can directly impact the cash flow and profitability of a beer businesses
The role of technology in optimizing revenue and finances within the beer industry
Common financial challenges that beer distributors face, and how can they navigate through them effectively
How technology influences the operational efficiency and financial performance of breweries and distributors
Advice to aspiring breweries and beer distributors who aim to enhance their understanding of the financial aspects of running a successful business
Join the network of brewery financial professionals - the Beer Business Finance Association
Best Practices: Brewery Insurance
23 Jul 2020
00:31:34
In today's podcast, we hear from Steven Quish from Cross Insurance. Cross has 40 office locations and 1000 employees. They work with over two dozen brewery clients, so they understand the beer industry.
Steve shares his perspective on insurance issues facing beer industry today. Topics range from Business Income Interruption insurance, to Workers' Compensation, and how to prepare a COVID impact statement.
What's a COVID impact statement? Why do you need this? Listen in to learn more.
We also discuss day to day insurance considerations for breweries. For example, certificates of insurance, hold harmless agreements and how to use a safety program to help reduce workers' compensation premiums.
Resources Contact Steve Quish from Cross Insurance: squish@crossagency.com Learn more about Cross Insurance
How to Use Brewery Sales Data to Uncover Opportunities in the Market
21 Jul 2020
00:49:00
Jon Reynolds from BrewPlan is a 40 year beer industry veteran. Jon works with breweries on new brand launches, setting up distribution networks, working with wholesalers and performing brewery analysis and feasibility studies (think of this like a business plan on steroids).
Jon subscribes to 30 industry publications, so he is well-read on current events (and past events) that are shaping the beer business.
In today's conversation, we cover a lot of ground on a number of topics that are useful and profitable for craft brewery owners and managers: How to use data to uncover opportunities in the market. How to strengthen wholesaler relationships. How innovation is the key to the future of craft brewery sales growth.
Jon's #1 tip on wholesaler relationships: You earn it when you make sales calls in their market. You'll get their support right away.
Brewery Capital Raising...Pros and Cons of Using Debt and Equity
14 Jul 2020
00:44:53
Today we talk with attorney John Moran about capital raising for breweries. Brewery owners want to know where to get funding and how the process works. They want to know how to use debt or equity (or a combination of the two) to fund their project. John has answers.
We also dig into the details of brewery operating agreements and what sections brewery owners need to pay special attention to (voting rights, buy/sell terms, and more).
Resources The Brew Kit - A practical guide to starting, owning, and operating a craft brewery Contact information for attorney John Moran
Today we talk about two of my favorite brewery financial tools. These are useful in calculating various aspects of our brewery business: The Beer Case Equivalent Calculator and The Taproom Sales Calculator.
The Beer Case Equivalent tool can be used to quickly convert your different package sizes to Case Equivalents, otherwise known as CE's. What's a CE? It's a unit of measure that equals 24 12oz servings. The CE is a standard unit of measure for the beer wholesaler.
The Taproom Sales Calculator can be used to determine how much revenue can be generated with each barrel of beer. A common metric is Revenue per BBL. This spreadsheet helps you break down and estimate the different ways you can sell the beer - 16oz drafts, 12oz drafts, 10oz drafts, flights, growlers, etc.
Today, we hear from Attorney John Szymankiewicz from the Beer Law Center in Raleigh, NC. John's last name belongs in the finals of a spelling bee, so we'll just refer to him as John S.
In our discussion, John discusses the legal concept of force majeure and what brewery owners should know about this contract clause which is included in most supplier and wholesaler agreements. How is force majeure being used during the pandemic? What are options for breweries? John S. has the answers.
John has written book on beer law which is a helpful resource for brewery owners. He covers topics ranging from federal licensing to labeling to buying and selling your business.
The Brew Kit: A Guide to Starting, Owning and Operating a Craft Brewery
24 Jun 2020
00:47:00
Jim Keenan is an intellectual property guru who helps breweries protect their most valuable business assets: their brands. John Moran specializes in federal and state licensing and compliance and is the author of an essential resource for breweries: The Brew Kit.
In today's podcast, we hear from these two attorneys who specialize in issues that are critically important to craft brewery owners and managers.
Jim walks us through the process of how and when to file for a trademark. John takes us through the Brew Kit - the checklists, deadlines and summary of key considerations for starting, running and owning a craft brewery.
In today's podcast we talk with attorney Trevor Brewer from BrewerLong Business Law. We cover a number of topics in Trevor's areas of practice: alcohol beverage regulation, beverage licensing, and distribution agreements.
Trevor provides his guidance on executive orders and how brewery's can stay in compliance. We talk about the future of state alcohol regulation (e-commerce, curbside, home delivery) and whether the rules that have been relaxed during the pandemic will go back to the way they were prior to the crisis.
Expert Advice on the State of Lending in the Brewing Industry
02 Jun 2020
00:39:47
In today's podcast, I sit down with Randall Behrens from Live Oak Bank. Live Oak is the largest SBA lender in the country, covering all 50 states with 650 employees. They also have a have a craft beverage team that understands the beer business.
Randall gives his 'state of the beer industry' from a banking and lending perspective. He also provides tips and must-do's for brewery owners right now.
More Resources Live Oak Bank COVID-19 Resources Contact information to connect with Randall Behrens. Phone: 707-921-1099, email: randall.behrens@liveoak.bank
How to Model your Brewery Business with a Gap Analysis
01 Jun 2020
00:40:31
In today's podcast, I talk with Kyle Smith from Gorman Smith Beverage Equipment company. In our conversation we cover a variety of subjects from brewery equipment sourcing to using Gap Analysis to model your brewery business.
There's no better time than right now to focus on business fundamentals to improve and strengthen your brewery operations. Kyle shares his thoughts on how to re-build your business plan and use simple tools to perform a Gap Analysis.
How to Increase your To-Go Beer Sales 500% by Asking One Question...
21 May 2020
00:32:08
This sounds like an outrageous title for today's podcast: How to Increase To-Go Beer Sales 500% by Asking One Question. But Andrew Coplon from Secret Hopper has the answer. And the One Question.
In the podcast Andrew also shares that taprooms who provide paper menus to customers get a 35% increase in sales. Paper menus can increase customer sales by 35%? Really?
Really.
In our discussion, Andrew provides even more tips on how to grow online sales during these days of curbside pickup. The guidance here is simple, powerful and profitable. Three of my favorite words.
Check out the episode and increase your taproom sales today!
Use This Accountability Network to Improve Brewery Profits
29 Feb 2024
00:25:51
If you're ready to get serious about improving brewery profits and cash flow, the Beer Business Finance Association is here for you.
The association is a network of brewery owners and managers who come together to share ideas and best practices to help run a financially successful beer business.
In today's podcast, I'll share why the network came to be, and how you can join and transform your brewery financial results.
Key Points
Quarterly financial round-table meetings with beer industry peers
24/7 online access to a library of brewery financial training courses
Access to brewery workshops and webinars
Brewery planning templates, models and spreadsheets
Learn more about the benefits of the Beer Business Finance Association
Q&A with Beer Retail Expert Bump Williams
15 May 2020
01:16:17
In this episode, I talk with retail beer sales expert Bump Williams. Bump is very connected in the beer industry - he knows everyone, and everyone knows him. He combines the knowledge he gains from his beer network with retail sales data to provide useful insights that brewery owners can use to grow sales, especially during this pandemic.
We talk about a wide range of topics: What's going on at retail - sales trends, pack sizes and pricing. Best practices for beer recalls due to out of code...and tips for how craft breweries can compete with bigger breweries...even if smaller crafts can't produce larger package sizes to keep up with the big breweries.
What is one lesson all breweries should learn from this crisis? Always have a financial contingency plan.
In today's podcast, I talk to Audra Gaiziunas from Brewed for Her Ledger, LLC. We cover how to build a financial contingency plan, the importance of cash reserves, working capital lines of credit, and investor sources of capital.
Other topics covered in the episode: The new beer margins and the need to right-size operating expenses. The most important (and most misunderstood) financial statement. The new super power breweries must learn: Diversification.
In these financially troubled times, the accountant has become an unsung hero. Brewery owners and managers are looking for someone who 'has their back' financially. They need a specialist to guide them, to help with cash flow planning, financial forecasts and navigating the documentation needed for SBA loans and insurance claims. These are complicated times, and now more than ever, the accountant can help simplify things.
Enter Chris Farmand, from Small Batch Standard. Small Batch Standard is a craft brewery consulting, accounting and financial strategy company. In this podcast, Chris shares his perspective on the current state of the industry, and financial advice for breweries when they need it most - right now.
Before you go, don't forget to sign up for the free, world-famous Craft Brewery Finance Newsletter. This is brewery financial training delivered straight to your in-box.
Q&A with Julie Rhodes, Craft Brewery Sales & Marketing Expert
22 Apr 2020
01:08:46
In today's episode, we talk to Julie Rhodes from Not your hobby marketing. Julie is a beer industry sales and marketing expert. She has over 20,000 hours of experience in brand management, wholesaler management, and using data-driven results to help breweries grow sales.
Topics covered in this episode:
How to use brewery sales and marketing fundamentals to navigate the Covid-19 crisis
Essential skills needed most today: Agility, innovation, and flexibility
Tactics and lessons learned for remote beer sales
Tips to build strong relationships with wholesalers and retailers
In this episode I talk with Justin Kendall from Brewbound, a leading resource for the beer industry. We discuss how the pandemic has exposed a major flaw in the taproom-only model, and how breweries are responding. We explore topics ranging from brewery 'survival mode' to future diversification strategies for breweries. And, as Justin says,"Just keep fighting."
Managing your Financial + Emotional Mindset During the Crisis
11 Apr 2020
00:38:00
In this episode I talk to Jeff Saari from Workplace Culture Solutions about how brewery owners can manage their mindset during this crisis. We explore the challenges and benefits of remote working, how to stay connected and engaged with co-workers, and how to use this time productively to build new skills so that we emerge from this crisis stronger than ever.
Now, more than ever, cash flow planning is a financial survival skill. In this episode we review a 3-step process you can use right now to keep more cash in your brewery. I also share the model that I use to keep a close eye on cash to monitor money moving in and out of our brewery business.
In today’s podcast we present Best Practices to manage your empty keg inventory. It’s 8am, do you know where your kegs are? Unless you have a good system in place to […]
In today’s podcast we’ll review the nitty gritty details of borrowing money to start up or expand your brewery. The decision to expand your brewery is a big one. You’ve […]
Michael Varda from Craft Beer Advisory Services joins the podcast and shares early insights on 2023 taproom data trends.
The goal of Michaels data is to show you why customers come to your taproom and what you can do to keep them coming back.
Key Points
The #1 factor in negative experiences: It's food.
What the "Food Ladder" can teach you about a customer's likelihood to come back to your taproom.
Michael's mind blowing data point: 1 in 3 negative experiences are related to first impressions.
Two years ago, 1 in 10 negative experiences mentioned price. Now it's 1 in 4. Pricing matters. Michael shares tips on how to be strategic when pricing food and beverages.
Brewery Data Driven Decisions with Grist Analytics
22 Dec 2023
00:45:32
Today on the podcast we hear from Brynn Keenan from Grist Analytics. Brynn and I talk all about brewery data and key metrics to track to ensure cost effectiveness in production.
Key Topics
Case studies of how Ninkasi and New Belgium cut production costs and increased tank capacity
KPI's used to track efficiency, throughput, resource utilization and equipment performance
Resolutions, Swim Lanes and Financial Planning with Cape May Brewery
15 Dec 2023
01:09:02
Today on the podcast we hear from Justina Marcial, Director of Operations at Cape May Brewery.
Justina shares Cape May's story of selling their distribution rights, how they build a strong culture with their 7 core values, and how they take company communication to a new level with a structured process.
Key Topics
Cape May's financial and business planning process, software stack and 2024 goals
SWOT planning, Swim Lanes, and Resolutions - Cape May's keys to success
Learn more about the financial network for brewery owners and operators
Portfolio Strategy and Beer Pricing with Dave Williams
09 Nov 2023
00:50:47
Today on the podcast we hear from Dave Williams, VP of Analytics & Insights at Bump Williams Consulting.
Dave shares tips on how to create a portfolio strategy for the new year. He highlights several areas where beer is "winning" and how breweries can take advantage. And we dig into pricing and price sensitivity at retail.
Pricing is a big deal. Dave shares what you need to know about pricing trends and consumer behavior, so that you can position your products for success.
Key Topics
Trends in ABV, beer styles, pack sizes - what's working, what's not
What you need to know about pricing and price elasticity
Resources
Learn more about BWC and connect with Dave on LinkedIn
Learn more about the network of beer industry professionals