Newsletter and social media growth strategies I've never shared before.

Proven strategies to get clients from your content: https://fortheinterested.com/subscribe-yt/

8 things you'll learn in this episode:

05:00 - Five newsletter growth strategies I've never shared before

17:00  - What Rick Rubin said to Johnny Cash when they started working together

21:00  - How to make sure you optimize for the right goal (and the right goal is rarely more followers)

24:00 - How to estimate the size of your target audience

28:00 - The best book I've ever read about audience growth

31:00 - 4 ways to attract more social media followers (that are rarely talked about)

39:00 - Why most creators take the wrong lesson from what works for other creators

40:00 - 4 ways to create more innovative content

Show Notes:
I Want To Know Zarna Garg Episode: https://youtu.be/TGmTVySCCIQ?si=3qbWhMnO_y9tzENP
I Want To Know Dylan Redikop Episode: https://youtu.be/r9aCr1sS1TI?si=KLpyUo_ICDlRKxLh
I Want To Know Justin Moore Episode: https://youtu.be/nvm5wQnBofM?si=TTqr5TC3A-OADwrg 

I Want To Know Jamie Northrup Episode: https://youtu.be/eGjqB16eEGQ?si=s2iqu2r-w4dJA8s9 

I Want To Know Justin Welsh Episode: https://youtu.be/sDLGQR5c4NQ?si=FEUI6vAh_RN_em6E
“Tribes” by Seth Godin: https://amzn.to/3XsfrUy 

To Connect with Jerrica Long: 

The Laugh Strategy Newsletter: https://the-laugh-strategy.beehiiv.com/subscribe
LinkedIn: https://www.linkedin.com/in/jerricalong/ 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

Intro Music Provided By Uppbeat

Listen in on one of my private group coaching calls!

Proven strategies to get customers from your content: https://fortheinterested.com/subscribe-yt/

7 things you'll learn in this episode:

1. A reason NOT to offer a money back guarantee.

It's at the 1-minute mark.

2. Guarantees you can offer instead of a money back guarantee.

It's at the 4-minute mark.

3. How to figure out if not offering a money back guarantee is costing you customers.

It's at the 6-minute mark.

4. How to turn your free content into a paid product (and what to charge for it).

It's at the 9-minute mark.

5. Does EVERYTHING you offer need to be featured on your website?

It's at the 17-minute mark.

6. How big the price difference should be between multiple products you offer.

It's at the 22-minute mark.

7. How to rewrite your sales page to make it more clear.

It's at the 24-minute mark.

This is a special “Flip the Script” episode! Instead of answering a guest’s questions, host Josh Spector brings on an expert he wants to learn from and asks them three questions. 

Today’s guest is Ryan Deiss. Ryan is a serial entrepreneur, investor, and advisor. He started 17 companies and exited four. His portfolio of companies generated an excess of $200 million in revenue last year alone. But he's also an author, speaker, and creator, and he knows what it takes to scale from a one-person expert-based business into a scalable and even sellable enterprise.

How do you build an operating system for your business? Is it possible to scale a business based on your individual expertise? And how do you find the right people to hire or partner with?

You're about to find out.

Here are some of the most valuable moments in the conversation:

00:00 - Introduction

05:42 - How To Create A Business Process Map Using Post-It Notes

21:52 - Do You Want To Build A Business Beyond You?

28:40 - Personal Brand vs. Business Brand: Which Is Better?

36:15 - Who To Hire First

Show Notes

👉 Watch this episode on YouTube

To Connect with Ryan Deiss:

Free Book “Get Scalable”: https://www.getscalable.com/free/ 

Twitter: https://twitter.com/ryandeiss 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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Today, my guest on the I Want To Know podcast is Andy Brown. Andy's an award-winning advisor and coach for people-based businesses, helping them grow and increase their value. He's also the author of “The Emotional Overdraft: 10 Simple Changes for Balancing Business Success and Wellbeing.” Published on January 22, 2024, “The Emotional Overdraft” identifies the 10 drivers of an emotional overdraft and the hidden cost line in many leaders' P&L statements. The book enables leaders to create healthier relationships with their businesses, loved ones, and themselves. 

What's the best way to use a book to grow your business? Do you know when it makes sense to give your book away for free? And does your book need to sell a lot of copies in order for it to help you? Well, you're about to find out.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction

09:19 - 3 Ways To Use Your Book To Create Value For Yourself (Without Being A Best-Seller)

17:37 - Give Away Your Book For Free (To These 8 People!)

35:10 - Are You An "Expert?" 3 Misconceptions You Likely Have About Authority

Show Notes

👉 Watch this episode on YouTube

To Connect with Andy Brown

Website: https://andybrown.coach/ 

Book: https://emotionaloverdraft.com/ 

Twitter: https://twitter.com/byandybrown 

LinkedIn: https://www.linkedin.com/in/andybrownprofile/  

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

Intro Music Provided By Uppbeat

How to improve your newsletter by getting more out of your archives, shortening your sales sequence, making it easier to publish frequently, and more.

Show Notes

👉 Watch this episode on YouTube

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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Today, my guests on the I Want To Know podcast are Melanie Marsell and Kathleen Hall. They run Dive the Americas, a boutique ocean travel company that specializes in scuba diving travel experiences in Latin America. Their mission is simple: to inspire a love for the ocean and contribute to its protection through dive-focused travel. They have more than two decades of combined experience in travel planning and live locally in Mexico and Costa Rica. 

Do you know how to build anticipation for your upcoming product launch or how to turn a free community into a moneymaker? And how do you decide when the right time is to launch a paid membership? Well, you're about to find out.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction

14:31 - 5 Ways To Build Anticipation For Your Product

25:59 - How To Monetize A Free Community

36:49 - Don't Launch A Paid Community! (Until You Check These 4 Boxes)

Show Notes

👉 Watch this episode on YouTube

To Connect with Melanie and Kathleen:

Website: https://divetheamericas.com/ 

Instagram: https://www.instagram.com/divetheamericas/

TikTok: https://www.tiktok.com/@divetheamericas

Facebook: https://www.facebook.com/DivetheAmericas/ 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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Today, my guest on the I Want To Know podcast is John Brewer. Jon assists high-performing individuals in transforming their success strategies, emphasizing the importance of well-being through his coaching venture, Authentically Led, and his newsletter, The High Performance Paradox.

You can find him on Twitter at @LeadAuthentic, where he shares insights related to performance, personal transformation, and his skill for selecting the ideal GIF. In addition to his coaching role, he's an executive in the mental health field, a practicing clinician, and an academic professor.

I pulled together my best tips for how to grow a coaching business and shared them in this episode - including how to get clients, use social media as a coach, and make sure you pick the right niche.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction

07:04 - Hey Coaches! Avoid These 6 Social Media Mistakes

27:32 - 3 Clever Ways To Get Coaching Clients Without Spending A Dollar

36:57 - Should You Change Your Niche?

Show Notes

👉 Watch this episode on YouTube

How To Use A Newsletter To Get Clients: https://joshspector.com/newsletter-to-get-clients/

To Connect with John Brewer:

Website: https://johnbrewer.co/ 

Twitter: https://twitter.com/LeadAuthentic 

The High Performance Paradox Newsletter: https://highperformanceparadox.info/ 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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This is a special “Flip the Script” episode! Instead of answering a guest’s questions, host Josh Spector brings on an expert he wants to learn from and asks them three questions. 

Email automation doesn't have to be complicated. In this episode, expert Brennan Dunn reveals simple ways you can use automation and segmentation to better serve your newsletter subscribers and drive more sales - including how he helped Justin Welsh do just that.

Brennan helps businesses better understand and individually sell to their audience at scale. He's the author of This is Personal. The founder of Right Message. He writes weekly at the Create & Sell newsletter and occasionally does a bit of consulting for partner clients, like Justin Welsh, Smart Passive Income, Dan Go, and others.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction

03:58 - Steal This Welcome Email Sequence Template

09:19 - An Email Segmentation Expert Reveals His 3 Favorite Ways To Segment His List

16:45 - The Secret Sauce That Fuels Justin Welsh's Newsletter

Show Notes

👉 Watch this episode on YouTube

To Connect with Brennan:

Right Message: https://rightmessage.com/ 

This Is Personal: https://thisispersonalbook.com/ 

Create & Sell Newsletter: https://createandsell.co/ 

Twitter: https://twitter.com/brennandunn 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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Today, my guest on the I Want To Know podcast is James Ellis. James is obsessed with using employer branding to make hiring better for recruiters, hiring managers, and candidates. He's written three books on the subject, including Talent Chooses You, which has been referred to as the new Bible of the industry, The Change Agent newsletter, and is about to launch his third podcast, The Definition of Insanity. 

Ever wonder how to get someone to pay $7,500 for your work instead of $75? Or maybe on the flip side, how to attract people to a movement and get them to take action that has nothing to do with actually buying something from you? Either way, what are the most underutilized channels and tactics content creators can use these days to accomplish your goals? You're about to find out.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction

03:40 - Selling Is Not Convincing (How To Avoid The Biggest Sales Mistake)

08:46 - You Can Make A $100,000 Sale With A Single Sentence

10:17 - 5 Keys To Selling High-Ticket Products

14:50 - The Only 10 Reasons Why Customers Don't Buy

29:19 - 5 Ways To Grow A Movement

35:12 - Content Creation Tips: The 6 Most Underutilized Tactics

Show Notes

👉 Watch this episode on YouTube

Tribes by Seth Godin: https://amzn.to/3wea7tH

Get Together by Bailey Richardson, Kevin Huynh, Kai Elmer Sotto: https://amzn.to/42sZX4K

Derek Sivers Ted Talk “How To Start A Movement”: https://youtu.be/V74AxCqOTvg?si=OuNFJaHjUQNt3agm

Content Maximizer Skill Session: https://joshspector.com/sessions/ 

To Connect with James Ellis:

Website: https://www.employerbrandlabs.com/ 

LinkedIn: https://www.linkedin.com/in/thewarfortalent/ 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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If you've got a blog, you're going to want to check this out.

00:00 - Introduction

02:17 - The One Blog Post Every Expert Needs To Write

05:58 - A Newsletter or A Blog: Which Is More Valuable?

14:15 - Book Marketing: Always Give Two Free Copies

Show Notes

👉 Watch this episode on YouTube

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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A big change is coming to my Skill Sessions and I want you to be the first to know about it.

Learn more about my Skill Sessions and get them here: https://joshspector.com/sessions/

Today, my guest on the I Want To Know podcast is Ron Placone. Ron's a comedian, writer, actor, and recent filmmaker. He hosts the podcast 1000 w/ Ron Placone, and writes the webcomic Lucy & Ron. This year he released the short film Loner, had a vertical short called Frank Azuri premiere in Rome, and just finished his first feature that premiered in November called Left at Wall.

We talk about how there will come times in your creative life where you need to start, stop, or shift the direction of your work. This episode will help you navigate those tricky times.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction

11:37 - 4 Questions To Ask Yourself Before You Reinvent Your Brand

22:48 - 5 (Unexpected) Things To Do When You Start A New Project

38:00 - 4 Signs It's Time To End A Project

Show Notes

👉 Watch this episode on YouTube

Niche Definer Skill Session: https://joshspector.gumroad.com/l/nichedefiner

Nathan Berry/Rachel Rogers Billion Dollar Creator Podcast (Flywheel Episode): https://apple.co/4aSsxA4

Seth Godin’s The Dip: https://amzn.to/4aNcGmy 

To Connect with Ron Placone:

Website: https://www.ronplacone.com/ 

Podcast: https://podcasters.spotify.com/pod/show/1000wronplacone 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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Content creation tactics I've used to attract 500+ clients.

Proven strategies to get clients from your content: https://fortheinterested.com/subscribe-pod/

Questions: 

01:23: How do you make sure your messaging resonates with a hyper-specific niche audience?
19:24: What kind of content should you publish to attract B2B buyers?
36:56 How can you make sure the services you offer align with the needs of your ideal customer? 

Show Notes:
How To Differentiate Yourself: https://youtu.be/nvVLyJIUrBU?si=734P4_zxRz-ino4T

To Connect with Mike Malloy: 

Website: https://malloyindustries.com/ 

LinkedIn: https://www.linkedin.com/in/mwmalloy/ 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

Intro Music Provided By Uppbeat

Want more people to check out your podcast, but have no idea how to make that happen?

Struggling to convert social media followers into podcast listeners?

Want to know how to turn any single episode of your podcast into your most popular episode ever?

You're about to find out.

In this episode, podcast growth expert Lauren Passell reveals exactly how to do each of those things including specific, proven tactics she's used with her Tink Media clients to help them grow their podcasts.

It's a true masterclass in podcast growth strategy that's full of simple, actionable advice.

And if nothing else...

Listen to what she suggests at the 15 minute mark.

TOPICS DISCUSSED

15:15 - Podcast Cross Promotion: How To Find Your Podcast Friends

29:43 - Want More Podcast Ratings and Reviews? Watch This!

31:02 - Are Podcast Ratings and Reviews Overrated?

35:23 - A 5-Question Survey Every Podcaster Needs To Try

37:17 - How To Get Featured On Apple Podcasts

👉 Watch this episode on YouTube

RESOURCES MENTIONED

Podcast Audience Graph: https://rephonic.com/graph

Everyone’s Talkin’ Money Podcast: https://everyonestalkinmoney.com/ 

Share A Podcast: https://pod.link/ 

Grow My Show / Lauren Passell Episode: https://www.growmypodcastshow.com/guests/lauren-passell/

Pod News: https://podnews.net/

Inside Podcasting Newsletter: https://inside.com/podcasting

To Connect with Lauren Passell:

Tink Media: https://tinkmedia.co/ 
Podcast The Newsletter: https://t.co/RSy3bumwG5
Podcast Marketing Magic: https://t.co/kOvB9yrr3X  

Podcast Database: https://t.co/gl3sCT3Ipp 

Twitter: https://twitter.com/laurenpassell

Tink Media Twitter: https://twitter.com/tinkmediaco 

Tink Media Instagram: https://www.instagram.com/tinkmedia/ 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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Today, my guest on the I Want To Know podcast is Claire Bartholic. Claire has helped hundreds of real runners chase their dreams and conquer what they never thought possible. Her coaching philosophy combines science-based training, plant-based running nutrition, and proven mindset techniques to unlock every runner's true potential. She's a certified running coach, sports nutrition specialist, 2-hour and 58-minute marathoner, and borderline obsessive plant lover.

 We talk about how to capture people's attention for your unique concept, product, or service and stand out in a crowded niche.

Show Notes

👉 Watch this episode on YouTube

To Connect with Claire Bartholic:

Website: https://theplantedrunner.com/join/ 

Instagram: https://www.instagram.com/theplantedrunner/ 

Book: https://theplantedrunner.com/book/ 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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Watch me share some landing page secrets and rewrite a sales page and newsletter signup page in real-time.

00:00 - Introduction

25:51 - A Must-Do If You Publish On Medium And Your Own Blog!

Show Notes

👉 Watch this episode on YouTube

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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Today, my guest on the I Want To Know podcast is Anita Chaperon. Anita aims to inspire driven individuals to approach self-development as a craft—a more fluid and nurturing self-care set of practices that don't just aim to change behaviors; they empower you to understand and work with your natural tendencies to move through life with less friction. You cultivate a stance of allowing an intentional life path with more presence, meaning, fulfillment, and joy. You can join the conversations and enjoy her materials at anitachaperon.com.

How to capture people's attention for your unique concept, product, or service and stand out in a crowded niche.

Show Notes

👉 Watch this episode on YouTube

The Niche Definer: https://joshspector.gumroad.com/l/nichedefiner 

Get 50% Off: Enter niche25 at checkout

The Relationship Builder: https://joshspector.gumroad.com/l/RelationshipBuilder 

Get 50% Off: Enter relationship25 at checkout

To Connect with Anita Chaperon:

Website: https://anitachaperon.com/ 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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This is a special “Flip the Script” episode! Instead of answering a guest’s questions, host Josh Spector brings on an expert he wants to learn from and asks them three questions. 

Today’s guest is Danny Miranda. Danny hosts The Danny Miranda podcast every Monday, Wednesday, and Friday. He's best known for leading deep research interviews to help your favorite entrepreneurs and thinkers go off script. His podcast has been played over a million times, featuring guests like Gary Vaynerchuk, Alex Hormozi, Andy Frisella, Robert Green, and Seth Godin.

This episode is a behind-the-scenes look at the rise of The Danny Miranda Podcast.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction

04:21 - How To Ask Good Podcast Questions (Danny Miranda's Approach)

25:23 - How To Promote A Podcast On TikTok And YouTube

26:28 - A Surprising Way To Find Podcast Guests

38:07 - What Every Creator Economy Success Story Has In Common

40:46 - A Creative Formula For Creators Who Care About Quality

Show Notes

👉 Watch this episode on YouTube

To Connect with Danny:

The Danny Miranda Podcast: https://tapistr.ee/heydannymiranda
Art of Interviewing Course: https://www.artofinterviewing.com/ 

Twitter: https://twitter.com/heydannymiranda 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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Today, my guest on the I Want To Know podcast is Dr. Corey Wilks. Corey is a psychologist and coach who helps creators reach their potential. He has worked with some of the top creators and communities in the creator economy space to help them build fulfilling lives and thriving businesses. Now he shares these insights in his newsletter, Creator Alchemy, where he explores topics like the psychology of human flourishing, online business, and content creation. You can find his work at coreywilkspsyd.com or connect with him on Twitter @CoreyWilksPsyD. 

If you're looking for coaching business tips about how to price your offers, sell more courses, and create a brand that attracts your ideal clients, you've come to the right place.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction

07:30 - Value Ladder Example: The Secret To Pricing Multiple Products

21:59 - How To Sell More Courses By Offering Two Versions Of Yours

38:18 - This Simple Brand Strategy Mistake Is Killing Your Brand

Show Notes

👉 Watch this episode on YouTube

The Niche Definer: https://joshspector.gumroad.com/l/nichedefiner 

Get 50% Off: Enter niche25 at checkout

To Connect with Corey Wilks:

Website: https://coreywilkspsyd.com/ 

Twitter: https://twitter.com/CoreyWilksPsyD 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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The secrets to dealing with competition, a high-converting sales page, and picking the right business idea in the first place.

00:00 - Introduction

08:55 - No One Is Stealing Your Customers (It's All In Your Head)

17:49 - Gumroad Tutorial: How I Write My Sales Page

25:01 - How To Choose The Right Business Idea

Show Notes

👉 Watch this episode on YouTube

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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Today my guest on the I Want To Know podcast is Jane Hamill. Jane is the founder of Fashion Brain Academy, which offers online classes and coaching for apparel and accessory designers on the business side of things. Her goal is for every designer to make a living using their creativity while becoming business savvy, even if they hate sales and cringe at the idea of a marketing plan. She ran a successful women's wholesale clothing line and boutique. Her work has been seen in Entrepreneur, CNN, NPR, InStyle WWD, and Lucky. Her clothing line was carried in stores across the country, including Macy's, Saks, and Bloomingdale's.

I don't even have the words to describe how much value is packed into this one.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction

13:12 - Subscription Product vs. One-Time Fee: Which Should You Offer?

28:52 - Don't Create Another Piece Of Content Until You Ask These 3 Questions

41:59 - The Simplest Strategy I've Ever Found To Choose Your Niche

Show Notes

👉 Watch this episode on YouTube

The Sessions System: https://joshspector.gumroad.com/l/SessionsSystem 

Get 50% Off: Enter system25 at checkout

To Connect with Jane Hamill:

Website: https://fashionbrainacademy.com/ 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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This is a special “Flip the Script” episode! Instead of answering a guest’s questions, host Josh Spector brings on an expert he wants to learn from and asks them three questions. 

Today’s guest is Nate Kadlac. Nate is a designer helping non-designers make better design decisions for their brands and businesses with his company, Approachable Design. He writes a weekly newsletter I highly recommend called Make It Yours. He leads design workshops and works as a consultant. Throughout his career, he's worked with early-stage startups to Fortune 500 companies and recently led product and brand design at a startup to its mid-eight-figure acquisition in 2021.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction

11:11 - How To Choose Your Brand Colors (If You're Not A Designer!)

24:31 - YouTube Thumbnail Tip: The Rule Of Thirds

34:25 - How To Hire A Designer: 3 Questions To Ask Them

Show Notes

👉 Watch this episode on YouTube

To Connect with Nate:

Website/Newsletter: https://approachabledesign.co/
Twitter: https://twitter.com/kadlac 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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Today my guest on the I Want To Know podcast is Josh Shayne. Josh has spent 15 years helping marketers power and grow their businesses with design. His company DesignBolt is re-imagining the traditional agency model of per-project quotes, contracts, and invoices, and instead offering clients. All the design they need for one simple fixed-rate monthly subscription.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction

23:29 - Coaches and Consultants: Never Sell Your Service This Way

32:39 - The Missing Element In Most Sales Page Copy

46:44 - Popup Newsletters: A Better Way To Get

Show Notes

👉 Watch this episode on YouTube

Kevin Shen’s Home Studio Course: https://dreamstudiocourse.com/

For The Interested Ads: https://fortheinterested.com/ads/ 

Game Changer Popup Newsletter: https://gamechanger.popupnewsletters.com/ 

To Connect with Josh Shayne:

Website: https://www.designbolt.co/

LinkedIn: https://www.linkedin.com/in/josh-shayne/

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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A masterclass in email marketing with NO fluff.

Proven strategies to get customers from your content: https://fortheinterested.com/subscribe-yt/

To Connect with Dylan Bridger: 

X: https://x.com/dylan_bridger 

LinkedIn:  https://www.linkedin.com/in/dylan-bridger-8469005a/  

Website: https://www.dylanbridger.com/ 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe-yt/

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

X: https://x.com/jspector 

Apply to be a guest on the show: https://joshspector.com/questions/

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Typically, I invite a guest to the I Want To Know podcast to ask me three questions, and I help them figure out how to grow their audience in business. But today, I've actually got three guests for you. That's because what you're about to hear are three excerpts from one of my recent Jam Session Q&AS—which are part of my Skill Session membership, which you can check out at josh specter.com/sessions.

They are a series of one-hour video presentations where I teach you how to do things like grow your newsletter in five minutes a day, get more clients, create a product in a day, and define your niche. When you become a Skill Sessions member. You also get invited to join me for a monthly jam session Q and A, where I give members specific feedback and suggestions on anything they're trying to figure out.

In this Jam Session, I shared tips on the best time to publish your newsletter, how to improve your newsletter signup page, and messaging to get more subscribers, and how to get the most value out of a free product you offer

Here are some of the most valuable moments in the Jam Session: 

00:00 - Introduction
02:52 - What's The Best Day To Send Your Newsletter?
14:53 - Watch Me Rewrite A Newsletter Signup Page In Real-Time

Show Notes

👉 Watch this episode on YouTube

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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This is a special “Flip the Script” episode! Instead of answering a guest’s questions, host Josh Spector brings on an expert he wants to learn from and asks them three questions. 

Today’s guest is Hillary Weiss Presswood. Hillary is a creative director and positioning strategist who helps creative service providers develop their statement piece brands and become absolutely unmissable in their corner of the market.Through her weekly newsletters and social media presence, she prides herself on getting to the guts of things and sharing insights on every aspect of her work. From concepting to differentiation, positioning, creating your own visual language, to the ups and downs from over a decade in the entrepreneurial trenches. You can find her on Instagram @hcweiss, where she shares videos, writings, and extremely silly deep dives. And you should come say hey over there because she doesn't bite or so she claims.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction

07:53 - The First 3 Things To Consider When Building A Brand

28:53 - Use The "One-Word Trick" To Write An Insanely Powerful Headline

31:37 - A Pro Copywriter Reveals Her Clever Call To Action Strategy!

Show Notes

👉 Watch this episode on YouTube

Some of Hillary’s clients: 

Renae Saager: Confidence Coach: https://www.instagram.com/renaesaager/

Maris Corcoran: Copy Mentor + Speaker: https://www.instagram.com/mtoni/

Courtney Townley, Health & Self-Leadership Coach: https://www.instagram.com/gracegrit/ 

To Connect with Hillary:

Website/Newsletter: https://hillaryweiss.com/
Instagram: https://www.instagram.com/hcweiss/
Twitter: https://twitter.com/HCWeiss 

Facebook: https://www.facebook.com/theweissness 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

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Today my guest on the I Want To Know podcast is Marcus Manderson. Marcus, also known as @dafingaz, is a music composer and producer who has worked on music for companies including Disney, National Geographic, Smithsonian, MTV, and Fox.

He's a former church musician who works in AV IT by day and as a music composer and producer by night. You can find him on social media, mainly Twitter, Instagram, Facebook, and LinkedIn @dafingaz, where he shares his latest music and discusses sync licensing, which is about how to get music into movies and tv, movie trailer music, and networking.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction

15:35 - How To Create A Course In 4 Steps (If You Have An Audience)

20:44 - I Bet You Don't Sell What You Think You Sell

40:18 - 5 Ways To Turn A One-Off Gig Into Repeat Business

Show Notes

👉 Watch this episode on YouTube

The 5/25/150 Networking System: https://fortheinterested.com/the-525150-networking-system/

To Connect with Marcus:

Website: https://dafingaz.com/

Instagram: https://www.instagram.com/dafingaz/

Twitter: https://twitter.com/dafingaz

Facebook: https://www.facebook.com/dafingaz

LinkedIn: https://www.linkedin.com/in/dafingaz/

TikTok: https://www.tiktok.com/@dafingaz

YouTube: https://www.youtube.com/@dafingaz

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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Today my guest on the I Want To Know podcast is Kieran Drew. Kieran is an ex-dentist-turned-creator who shares ideas on how to make an impact and income by writing online. You can find him on Twitter, where he's built a huge audience of over 166,000 people, or check out his weekly newsletter, Digital Freedom, for deep dives and creator business advice. Recently he had a six-figure launch with his new product, High Impact Writing, and he's here today to try to work out what to do next as he scales his business.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction
12:12 - 3 Keys To Email Marketing Mastery (Don't Do What This Guy Did!)
15:29 - The Newsletter Subscriber Loyalty Test
42:51 - Buy Books, Not Courses

Show Notes

👉 Watch this episode on YouTube

Most Paid Newsletters Fail Because They Offer More Instead Of Different: https://joshspector.com/paid-newsletters/

To Connect with Kieran:

Website: https://kierandrew.com/
Twitter: https://twitter.com/ItsKieranDrew 

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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Today my guest on the I Want To Know podcast is Luke Simmons. Luke helps faithful pastors be fruitful and fruitful pastors stay faithful by creating resources and coaching experiences through his appropriately named, Faithful and Fruitful newsletter, on Twitter @lukedsimmons, on the Preaching Through podcast, and as a leadership coach. Luke is also a practitioner leading the Redemption Church Gateway in Phoenix, a church he founded in 2009. His favorite job is being a dad to four kids—he has one in high school, middle school, elementary school, and kindergarten, which I'm guessing means he's pretty tired.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction
09:28 - 5 Questions That Reveal What You Should Focus On
22:44 - 4 Ways To Share Social Proof (Without Feeling Arrogant)
32:59 - How Much Should You Charge? These 4 Questions Reveal The Answer

Show Notes

👉 Watch this episode on YouTube

Kevon Cheung: https://twitter.com/MeetKevon

How To Get Comfortable Promoting Your Creations: ​​https://joshspector.com/get-comfortable-promoting/

The Newsletter Booster Skill Session: https://joshspector.gumroad.com/l/newsletterbooster 

Use Code BOOSTER25 to get a 50% discount and get it for $25

For The Interested Ads: https://fortheinterested.com/ads/ 

To Connect with Luke:

Website/Faithful & Fruitful Newsletter: https://faithfulandfruitful.com/links/
Twitter: https://twitter.com/lukedsimmons 

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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Typically, I invite a guest to the I Want To Know podcast to ask me three questions, and I help them figure out how to grow their audience in business. But today, I've actually got three guests for you. That's because what you're about to hear are three excerpts from one of my recent Jam Session Q&As.

I offer a product called Skill Sessions, which you can check out at josh specter.com/sessions.

They are a series of one-hour video presentations where I teach you how to do things like grow your newsletter in five minutes a day, get more clients, create a product in a day, and define your niche. When you become a Skill Sessions member. You also get invited to join me for a monthly jam session q and a, where I give members specific feedback and suggestions on anything they're trying to figure out.

In this Jam Session, I shared tips on how to improve your sales and pricing page, how to build your content library, and how to capitalize on a viral social post.

Here are some of the most valuable moments in the Jam Session:

00:00 - Introduction
03:28 - Watch Me Rewrite A Sales Page Headline
15:48 - No One Posts Their Newsletter On Their Website Like This (But They Should)

Show Notes

👉 Watch this episode on YouTube

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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This is a special “Flip the Script” episode! Instead of answering a guest’s questions, host Josh Spector brings on an expert he wants to learn from and asks them three questions. 

Today’s guest is Chenell Basilio. Chenell runs the Growth In Reverse newsletter, where she reverse engineers how top creators grew their newsletter to 50,000 plus subscribers. Each week, she spends around 25 hours researching a creator and writes a deep dive, sharing some of the growth strategies they've used. You can also find her on Twitter @chenellco, talking about newsletters and building an audience.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction
13:26 - The Unseen Growth Tactic That Drives Huge Newsletters
27:35 - What To Post On Social BEFORE You Publish Your Next Newsletter

Show Notes

👉 Watch this episode on YouTube

I Want To Know - Justin Welsh Episode: https://youtu.be/sDLGQR5c4NQ

I Don't Want James Clear To Come On My Podcast (Who I Want Instead): https://youtu.be/_c_1O7rjRsM 

Jay Clouse Creator Science Podcast: https://podcast.creatorscience.com/

The Danny Miranda Podcast: https://podcasts.apple.com/us/podcast/the-danny-miranda-podcast/id1532160275 

Nick Loper Side Hustle Show: https://www.sidehustlenation.com/side-hustle-show/ 

To Connect with Chenell Basilio:

Growth In Reverse Newsletter: https://growthinreverse.com/
Twitter: https://twitter.com/chenellco 

LinkedIn: https://www.linkedin.com/in/chenellco/ 

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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Today my guest on the I Want To Know podcast is Kody Duncan. Kody helps go-getters build better habits through his Habit Examples newsletter. You can also find him on Twitter @habitexamples, where he is usually dealing habit tips and memes on the regular. Kody draws on lessons learned from the many hats he's worn: from music coach to psychology major to church missionary to web designer to director of marketing to his favorite role being a dad to his two and almost three kiddos.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction
12:59 - The Mindset That Changed My Life
20:38 - The Best Kind Of "No"
31:08 - How To Figure Out What You Want To Do With Your Life (In 10 Weeks)

Show Notes

👉 Watch this episode on YouTube

To Connect with Kody:

Website/Habit Examples Newsletter: https://www.habitexamples.com/
Twitter: https://twitter.com/HabitExamples 

Instagram: https://www.instagram.com/habitexamples/ 

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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Today my guest on the I Want To Know podcast is Anne-Bénédicte Hannotte. Anbé, who's joining us from Belgium, is the creator of the Storylific podcast, a 100% outdoor French podcast with adventurers, explorers, and outdoor athletes. After a dry corporate career, a blessed midlife crisis made her think about what really matters, and she dusted off her old dream of conducting interviews. It's now two years since Storylific was launched, and she's now eager to bring the project to the next level.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction
08:16 - The Cure For A Boring Podcast Description
10:45 - How To Promote Your Podcast Like A Movie
22:43 - How To Get Newsletter Sponsors (With A Small Audience)
28:22 - The Biggie-Tupac Donation Strategy

Show Notes

👉 Watch this episode on YouTube

How To Monetize Your Podcast (Without Sponsors!): https://youtu.be/vF3yMCO2F7M

Four Ways To Grow Your Membership After It Plateaus: https://youtu.be/TrGo4Or-jGw

Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork by Dan Sullivan and Dr. Benjamin Hardy: https://amzn.to/43nsjMu 

To Connect with Anbé:

Website: https://www.storylific.com/ 

Instagram: https://www.instagram.com/storylific/ 

Facebook: https://www.facebook.com/storylific 

LinkedIn: https://www.linkedin.com/in/hannotteab/ 

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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Typically, I invite a guest to the I Want To Know podcast to ask me three questions, and I help them figure out how to grow their audience in business. But today, I've actually got three guests for you. That's because what you're about to hear are three excerpts from one of my recent Jam Session Q&As.

I offer a product called Skill Sessions, which you can check out at josh specter.com/sessions.

There's a series of one-hour video presentations where I teach you how to do things like grow your newsletter in five minutes a day, get more clients, create a product in a day, and define your niche. When you become a Skill Sessions member. You also get invited to join me for a monthly jam session q and a, where I give members specific feedback and suggestions on anything they're trying to figure out.

In this Jam Session, I shared tips on how to survey your newsletter audience, how to improve your social media content strategy, and how to juggle multiple product offers. 

Here are some of the most valuable moments in the Jam Session:

00:00 - Introduction
07:58 - The Magic "One Word" Survey Question
14:07 - These Social Posts Will Get You Clients
23:34 - You Don't Have To Niche Down, But…

Show Notes

👉 Watch this episode on YouTube

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

Intro Music Provided By Uppbeat

Content strategies for membership businesses.

Proven strategies to get customers from your content: https://fortheinterested.com/subscribe/?utm_source=YTPromo

How do you get people to join a membership community whose main value is an emotional benefit instead of a financial one?

What kind of content can you publish to attract new members?

And how do you get existing members to refer new ones?

You're about to find out.

To Connect with Brock Briggs: 

Twitter: https://x.com/BrockHBriggs
LinkedIn: https://www.linkedin.com/in/brockbriggs/ 

Podcast: https://www.scuttlebuttpodcast.co/ 

To connect with Josh Spector:

Newsletter: https://fortheinterested.com/subscribe/ 

Skill Sessions: https://joshspector.com/sessions/

Consulting: https://joshspector.com/consulting/

Twitter: https://twitter.com/jspector

Apply to be a guest on the show: https://joshspector.com/questions/

Today my guest on the I Want To Know podcast is Josh Langley. Josh helps primary school-age kids build mental and emotional resilience through his award-winning “Being You is Enough” book series, inspiring kids’ educational programs, and his school talks. His background as an advertising copywriter has helped him create unique, keep-it-simple, and fun resources that are loved by kids, parents, educators, and child health professionals. All this is despite Josh failing high school, being unemployed for many years, and being told he'll “Never amount to anything.”

Here are some of the most valuable moments in our conversation:

00:00 - Introduction
20:07 - How To Choose A Newsletter Topic That Gets You Sales
22:41 - The Most Powerful Micro-Content You Can Create
31:06 - Watch Me Transform A LinkedIn Post Into A Niche Home Run

Show Notes

👉 Watch this episode on YouTube

The 90-Day Content Library System: https://youtu.be/if2wqstYmKc

How to “Package” Your Social Media Posts to Get More Attention: https://bit.ly/3r3Qke3 

To Connect with Josh Langley:

Website: https://joshlangley.com.au/ 

Twitter: https://twitter.com/joshlangleyauth 

Instagram: https://www.instagram.com/joshlangley_inspiringkids/

Facebook: https://www.facebook.com/joshlangleywriter/ 

Amazon: https://amzn.to/3JBh0tc 

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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Today my guest on the I Want To Know podcast is Chasity Cooper. Chastity is a Chicago-based award-winning writer and wine culture expert through her wine newsletter, Bright and Balanced, she encourages readers to courageously expand their palettes. Ultimately, her goal is to make wine more accessible and relatable through storytelling, education, and travel experiences.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction
07:48- How To Create Content That Attracts Your Dream Sponsor
25:54 - How To Promote Your Content With Paid Ads (Without Wasting Your Money!)
36:26 - A Beginner's Guide To Monetizing Your Expertise (4 Key Questions

Show Notes

👉 Watch this episode on YouTube

Free 5-Day SEO Email Course

How To Monetize Your Expertise: 6 Questions To Ask Yourself

How To Make The Most Of Your Side Hustle

A Sponsorship Expert Who's Earned $3M From Brands Reveals His Secrets

Skill Session: Write Your Most Successful Blog Post Ever

Use Code BLOG25 to get it for just $25

To Connect with Chasity Cooper:

Website/Bright & Balanced Newsletter: https://chasitycooper.com/ 

Twitter: https://twitter.com/bychasitycooper 

Instagram: https://www.instagram.com/bychasitycooper/ 

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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Today my guest on the I Want To Know podcast is Daren Smith. Darren is a film producer and creative entrepreneur. He's the founder of Craftsman Films, Craftsman Creative, Light Bulb Courses, and is an author, podcaster, and business strategist for creative business owners. 

Here are some of the most valuable moments in our conversation:

00:00 - Introduction
19:52 - Does Your Content Make People Say One Of These 5 Things?
25:53 - Do You Have The Guts To Try This Content Exercise?
42:09 - 3 "Crazy" Things You Can Do TODAY To Get Noticed As An Expert

Show Notes

👉 Watch this episode on YouTube

I Want To Know How To Avoid Burnout

Only Do It If You’re Willing To Do It 100 Times

Get Different: Marketing That Can't Be Ignored! by Mike Michalowicz 

To Connect with Daren Smith

Website: http://www.craftsmancreative.co/

Twitter: https://twitter.com/darentsmith 

LinkedIn: https://www.linkedin.com/in/darentsmith/ 

Workshops: http://workshops.craftsmancreative.co 

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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This is a special “Flip the Script” episode! Instead of answering a guest’s questions, host Josh Spector brings on an expert he wants to learn from and asks them three questions. 

Today’s guest is Arvid Kahl. Arvid is a writer on Twitter who is just trying to help people (best bio ever). He’s written two books and shares his knowledge on the Bootstrapped Founder blog, Bootstrapped Founder podcast, and the Bootstrapped Founder Newsletter. You can engage with him on Twitter @arvidkahl.

Here are some of the most valuable moments in their conversation:

00:00 - Introduction
10:47 - Please Stop Making This Twitter Mistake
25:44 - You're Looking For Product Ideas In The Wrong Place
27:23 - Do You Want An Audience Or A Community? (It's a trick question!)

Show Notes

👉 Watch this episode on YouTube

Mentioned on the episode: 

The Bootstrapped Podcast / Josh Spector Episode: https://thebootstrappedfounder.com/josh-spector-saying-less-and-making-more/

I Want To Know Podcast / Roberto Blake Episode: https://youtu.be/mdZLrJMz1Xo

I Want To Know Podcast / James Clear Clip: https://youtu.be/_c_1O7rjRsM

How To Get Comfortable Promoting Your Creations: https://joshspector.com/get-comfortable-promoting/

To Connect with Arvid Kahl

Twitter: https://twitter.com/arvidkahl/
Zero to Sold: How to Start, Run, and Sell a Bootstrapped Business (Book): https://t.co/TFlId5SPLT

The Embedded Entrepreneur: How to Build an Audience-Driven Business (Book): https://t.co/BXldiSTqDH
Newsletter: https://thebootstrappedfounder.com/newsletter/

Podcast: https://thebootstrappedfounder.com/podcast/ 

Website: https://thebootstrappedfounder.com/ 

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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Today my guest on the I Want To Know podcast is Alicia Johnson. Alicia helps communities and community-centered organizations prepare, respond, and recover from disaster. You can learn more about her work at twolynchpinroad.com and through her newsletter Ready for Anything. As an emergency manager with two decades of on-the-ground experience, she brings connection and peace of mind to those she works with.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction
10:19 - Derek Sivers Podcast Strategy Is Brilliant!
11:14 - Do This Before You Start A Podcast (4 Steps)
37:40 - People Will Pay For Your Expertise If You Understand This

Show Notes

👉 Watch this episode on YouTube

Derek Sivers Podcast

Make Noise: A Creator's Guide to Podcasting and Great Audio Storytelling by Eric Nuzum

Positioning: The Battle for Your Mind by Al Ries & Jack Trout

Josh Spector Clarity Calls

To Connect with Alicia Johnson

Website: https://twolynchpinroad.com/ 

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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Today my guest on the I Want To Know podcast is Dennis Geelen. Dennis Dennis is an “accidental solopreneur.” He's literally written the book on that. After more than 20 years in the corporate world, Dennis accidentally fell into being a solopreneur when he found himself laid off for the first time at the age of 43. He decided to bet on himself and is now at the age of 48, five years into his solopreneur journey. He's written four books, created three online courses, consulted for dozens of companies, spoken at numerous events, launched a newsletter, and is having a lot of fun helping others do the same. Dennis is also active on Twitter and LinkedIn.

Here are some of the most valuable moments in their conversation:

00:00 - Introduction
22:38 - Self-Promotion Is NOT A Selfish Act
27:44 - The Smartest Book Promotion Strategy I've Seen
32:19 - Watch Me Help Build A Brand In 4 Minutes

Show Notes

👉 Watch this episode on YouTube

I Want To Know Newsletter Growth Playlist

Skill Session: Newsletter Booster

Use Code Booster25 to get 50% off ($25)

Spark Loop Partner Program

Most Helpful Newsletter For Creators Twitter Thread

How To Get Comfortable Promoting Your Creations

Daniel Vassallo / Small Bets

A Peek Inside The Mind Of A Productivity Expert (Khe Hy)

To Connect with Dennis Geelen:

Website: https://www.dennisgeelen.me/
Twitter: https://twitter.com/dennis_geelen
Linkedin: https://www.linkedin.com/in/dennis-geelen/
The Accidental Solopreneur (Book)

Solopreneur Playbook Online Course
The Author’s Playbook Online Course
Solopreneur Playbook Call

The Happy Accidents Newsletter

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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Today is a special episode of the I Want To Know podcast. We're going to do something a little different—I’m going to give you a behind-the-scenes look at my most successful product ever, my Skill Sessions membership. I'm going to get into how and why I created Skill Sessions, how I sell them, and also share some of the most valuable tactics I've presented in the sessions themselves. To help me do this, I have brought on my secret weapon, Emily Benedict, and she will ask me some questions about the sessions. She's the perfect one to do this because she has been to every session, she has helped me with them from the beginning, and she has a unique perspective on them.

Here are some of the most valuable moments in our conversation:

00:00 - Introduction
03:22 - How I Package My Expertise Into Products And Content People Love
05:47 - My Most Successful Product ISN'T A Course Or Community
16:44 - How To Turn One Coaching Client Into Two

Show Notes

👉 Watch this episode on YouTube

Get Josh Spector’s Skill Sessions

To Connect with Emily Benedict:

Twitter: @emilysbenedict

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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This is a special “Flip the Script” episode! Instead of answering a guest’s questions, host Josh Spector brings on an expert he wants to learn from and asks them three questions. 

Today’s guest is Christina Nicholson. Christina is a former TV reporter and anchor turned owner of a PR agency called Media Maven. She's the host of the Become a Media Maven podcast, where she pulls the curtain back on all things media and public relations. Today she's gonna share some tips on how anyone can earn media exposure in places like the Today Show, Forbes, and top podcasts without spending money on ads. 

Here are some of the most valuable moments in their conversation:

00:00 - Introduction
16:34 - How To Avoid The Mistake That Prevents Most People From Getting Media Coverage
19:25 - How To Pitch Yourself To Be On A Podcast
37:59 - Should You Spend Your Budget On PR Or Advertising? (The Surprising Answer)

Show Notes

👉 Watch this episode on YouTube

Mentioned on the episode: 

Podcast Clout: https://podcastclout.com/

Emily Benedict: https://twitter.com/EmilySBenedict 

To Connect with Christina Nicholson

Podcast: Become A Media Maven
Masterclass: EarnMediaNow.com

Twitter: https://twitter.com/ChristinaAllDay
Newsletter: https://www.mediamavenandmore.com/newsletter 

Website: https://www.mediamavenandmore.com 

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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Today my guest on the I Want To Know podcast is Danny Gregory. Danny is the author of a dozen bestselling books on art and creativity. As the founder of Sketchbook Skool and Online Art School, he has helped tens of thousands of artists come back to their creativity through his books, courses, workshops, and a paid membership community. He publishes two weekly newsletters, has a long-running podcast, and his YouTube channel has over 200,000 subscribers.

Here are some of the most valuable moments in their conversation:

00:00 - Introduction
07:50 - No One Wants Your Content (Here's What They Want Instead)
15:26 - How To Get Newsletter Subscribers From YouTube Videos
34:04 - Why Ship 30 For 30 Has Been So Successful

Show Notes

👉 Watch this episode on YouTube

The Artist Who Couldn't Draw

How to do what you love — advice for creatives

Don't Update Your Course (Do This Instead)

Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork by Dan Sullivan

To Connect with Danny Gregory:

Sketchbook Skool: https://sketchbookskool.com/
YouTube: https://www.youtube.com/@SketchBookSkool 

Newsletter: https://dannysessays.com/ 

Personal Website: https://www.dannygregory.com/ 

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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Today my guest on the I Want To Know podcast is Jay Johnson. Jay is a former collegiate and professional running coach who now serves high school, cross country, and track coaches through digital courses in an annual conference in Boulder, Colorado. He's the author of Consistency is Key, 15 Ways to Unlock Your Potential As a High School Runner, which has sold over 13,000 copies. Jay also writes a weekly email to 8,000 high school coaches, which you can learn about and sign up for at CoachJayJohnson.com—and you can follow him at coach j Johnson on Twitter and Instagram.

Here are some of the most valuable moments in their conversation:

00:00 - Introduction
07:15 - The Most Common Mistake I See Newsletter Writers Make
24:48 - When To Use A Lead Magnet (And When Not To)
34:14 - 4 Must-Ask Survey Questions To Clarify Your Messaging

Show Notes

👉 Watch this episode on YouTube

To Connect with Jay Johnson:

Website: https://www.coachjayjohnson.com/

Twitter: https://twitter.com/coachjayjohnson

Instagram: https://www.instagram.com/coachjayjohnson/

Book: Consistency Is Key: 15 Ways to Unlock Your Potential as a High School Runner

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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Listen in on one of my private group coaching calls!

Proven strategies to get customers from your content: https://fortheinterested.com/subscribe/?utm_source=YTPromo

In this recording from a recent Jam Session group coaching call, I give my Skill Session members advice on how to turn a customer discovery call into an actual paid client, whether it's worth creating an audio version of your newsletter, and how to write effective website copy if you're a consultant.

Today my guest on the I Want To Know podcast is Matt Cilderman. Matt is a digital agency owner and the creator of Personal Funnels. While working as a public school teacher, he uses his free time to scale a digital agency to better provide for his family, and he's now creating Personal Funnels courses and leading live workshops with The Futur to teach creatives how to achieve the same success.

Here are some of the most valuable moments in their conversation:

00:00 - Introduction
25:51 - How To Turn Competitors Into Collaborators
31:20 - How To Overcome Social Media Imposter Syndrome
37:39 - 10 Ways To "Borrow" My 30,000 Followers (For Free!)

Show Notes

👉 Watch this episode on YouTube

Mentioned on the episode: 

The Futur

Josh Spector's Twitter Thread On Ways To Borrow His Audience

To Connect with Matt Cilderman:

YouTube: https://www.youtube.com/@Cildermansolutions

LinkedIn: https://www.linkedin.com/in/matt-cilderman-62861149/ 

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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Today my guest on the I Want To Know podcast is Emily Klein. Emily is a fiction author who writes about quirky characters who stumble through impossible relationships on their way to happily ever after. You can find her on TikTok and Instagram @EmKleinWrites. Before taking the leap into fiction, Emily published nonfiction essays and articles and worked as a ghostwriter.

Here are some of the most valuable moments in their conversation:

00:00 - Introduction
02:52 - Why Most Author Newsletters Suck
04:42 - How To Figure Out What Your Content Should Be About
14:04 - Stop Posting Stuff No One Cares About

Show Notes

👉 Watch this episode on YouTube

Mentioned on the episode: 

Josh Spector Clarity Calls

Josh Spector Skill Sessions

The Perennial Seller by Ryan Holiday

The Obstacle is the Way by Ryan Holiday

Austin Kleon

John August

The Red Hand Files by Nick Cave

Freelance Writing Guide - Kaleigh Moore I Want To Know Episode

To Connect with Emily Klein:

TikTok: @EmKleinWrites

Instagram: @EmKleinWrites
Website: https://emilyrebeccaklein.com/ 

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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This is a special “Flip the Script” episode! Instead of answering a guest’s questions, host Josh Spector brings on an expert he wants to learn from and asks them three questions. 

Today’s guest is Jay Clouse. Jay is the founder of Creator Science. Through its newsletter, podcast, membership, and YouTube channel, Creator Science will help you become a smarter creator. He previously led the community experience team for Pat Flynn and Smart Passive Income, designing their paid membership community and cohort-based course programs.

Here are some of the most valuable moments in their conversation:

00:00 - Introduction
04:28 - 3 Reasons NOT To Launch A Membership Community
16:27 - How To Get People To Join Your Membership Community
28:35 - How To Refresh and Reboot Your Membership Community

Show Notes

👉 Watch this episode on YouTube

To Connect with Jay Clouse

Website: Creator Science

Creator Science Newsletter
Build A Beloved Membership Course

Twitter: https://twitter.com/jayclouse

YouTube: https://www.youtube.com/@CreatorScienceYT

Instagram: https://www.instagram.com/jayclouse/

TikTok: https://www.tiktok.com/@jayclouse 

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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Today my guest on the I Want To Know podcast is Josh Taylor. Josh is a podcast host who shares true stories from the Old West era through his history podcast, The Wild West Extravaganza. He also has a companion newsletter that focuses on the same topics. And despite being a forklift operator in real life, Josh is actively seeking a way to transition into a new career path, hopefully through his passion for history and storytelling. You can check out all his stuff at wildwestextra.com—you'll also find links there to his newsletter and his YouTube channel.

Here are some of the most valuable moments in their conversation:

00:00 - Introduction
04:35 - How To Monetize Your Podcast By Repackaging Your Episodes
07:12 - How To Create Merchandise Your Audience Will Want To Buy
19:35 - How To Succeed On YouTube (Without Becoming a "YouTuber")

Show Notes

👉 Watch this episode on YouTube

Mentioned on the episode: 

Tools Of Titans: The Tactics, Routines, and Habits of Billionaires, Icons, and World-Class Performers by Tim Ferriss

Dan Carlin’s Hardcore History podcast

This Is Not a T-Shirt: A Brand, a Culture, a Community - a Life in Streetwear by Bobby Hundreds

A Sponsorship Expert Who's Earned $3M From Brands Reveals His Secrets

My Favorite Murder Podcast Network

A YouTube Expert With 500K Subscribers Reveals His Secrets

Alt Shift X

To Connect with Josh Taylor:

Website: Wild West Extravaganza

Newsletter: https://wildwestjosh.substack.com/ 

YouTube: https://bit.ly/3nr2Lie 

To connect with Josh Spector:

Newsletter: Fortheinterested.com/subscribe

Skill Sessions: Joshspector.com/sessions

Consulting: Joshspector.com/consulting

Twitter: @jspector

Apply to be a guest on the show: Joshspector.com/questions

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