Brand Masters – Détails, épisodes et analyse

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Brand Masters

AANA x B&T

Business & Entrepreneuriat

Fréquence : 1 épisode/8j. Total Éps: 7

The AANA x B&T Brand Masters podcast dives deep into the world of marketing, creativity and brand strategy with some of the industry’s top minds. Hosted by AANA head of marketing Nicolette Briscoe and B&T editor Tom Fogden, Brand Masters explores the whys, the hows and the whats behind the biggest brands.

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Données mises à jour le 14/07/2026

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🇬🇧 Grande Bretagne - Marketing
25/08/2025
#65

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Score global : 38%

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Brand Masters: Futurist Catherine Ball Warns Of Being Oversold On AI

jeudi 14 août 2025 • Durée 10:03

Futurist Dr Catherine Ball joins the Brand Masters podcast live from AANA’s Reset for Growth, bringing her unique perspective on the future of innovation and brand leadership.

Brand Masters: The Marketing Academy CEO Sherilyn Shackell Unpicks The Personal

jeudi 7 août 2025 • Durée 20:18

In this episode of Brand Masters, recorded at AANA’s annual RESET for Growth conference, we sit down with Sherilyn Shackell, the powerhouse behind The Marketing Academy. From launching what began as a passion project on the “back of a fag packet” to building one of the most respected leadership programs in the industry, Sherilyn shares how her mission evolved from headhunting CMOs to building them. We unpack the difference between good and great leadership (hint: it’s about how many other leaders you grow), the importance of self-awareness, and why emotional intelligence defines the most impactful marketing leaders of tomorrow. Plus, Sherilyn reveals the inner mechanics of The Marketing Academy’s life-changing programs.

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Brand Masters: Bluey Creator Joe Brumm On Changing The World From Queensland

vendredi 1 août 2025 • Durée 19:49

Joe Brumm is the creator of the hit children's TV show Bluey. In his quintessentially Australian style, Brumm tells AANA head of marketing Nicolette Briscoe and B&T editor Tom Fogden about the show's runaway success and is building an enduring brand.

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GYG's Steven Marks: Marketing Is Revenue

mercredi 16 juillet 2025 • Durée 10:39

What happens when you treat marketing as the heartbeat of your business? In our latest Brand Masters podcast, Steven Marks, Founder and Co-CEO of Guzman y Gomez, shares how GYG scaled from a single store to a global QSR powerhouse — and why brand, culture and clean food are at the core of everything they do. “Marketing is revenue. And if you don’t see that, you’re in trouble.” — Steven Marks Recorded live at AANA’s RESET for Growth in May, this episode is a must-listen for any marketer looking to scale with purpose, energy and impact.

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NRMA Insurance's Michelle Klein On Leading Tangible, Helpful Change

mercredi 9 juillet 2025 • Durée 38:50

In her two-and-a-bit years at the helm of NRMA Insurance brand, Michelle Klein took the brand on a whirlwind journey repositioning, rethinking and reshaping. During that time, she spearheaded a significant shift in NRMA Insurance's approach to its brand, landing on 'A Help Company' as its all-encompassing tagline and North Star. To get eyeballs on the work, NRMA Insurance undertook a significant blitz, leveraging powerful cultural moments to cut-through and stand out. And it's generated some big results, as you'll read. But marketing, like New York, never sleeps and this podcast was recorded prior to Klein announcing her departure in June.

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Uber's Andy Morley On Cher, David Beckham & Not Being The Flashy Guy

mardi 1 juillet 2025 • Durée 40:17

From "Tonight I’ll Be Eating" to "Get Almost, Almost Anything", Andy Morley has helped shape one of the world’s most awarded brand platforms. In this episode, the Uber APAC marketing lead shares the stories behind their biggest celebrity campaigns, reveals what it’s really like working with Cher and David Beckham, and explains why coaching - not spotlight-stealing- is his leadership superpower.

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Mastercard's Florencia Aimo Explains How To Make Priceless Marketing

mercredi 25 juin 2025 • Durée 35:58

In this inspiring episode, Brand Masters hosts Nicolette Briscoe (AANA) and Tom Fogden (B&T) speak with Florencia Aimo, Vice President of Marketing at MasterCard for Australia, New Zealand, and the Pacific Islands. From McLaren F1 and the Australian Open to inclusive technology and evolving a 30-year brand platform, Flor shares how MasterCard balances innovation, emotional resonance, and global consistency.

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Brand Masters – Détails, épisodes et analyse

Détails du podcast

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Apple Podcasts

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Liens partagés entre épisodes et podcasts

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Apple Podcasts

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