Explorez tous les épisodes du podcast BNI Southeast Tennessee Podcast

In this episode of the BNI Southeast Tennessee podcast, Michael Crosa and Elaine Zambos focus on the responsibilities and opportunities of the Education Coordinator role within a BNI chapter. The Education Coordinator not only enhances the chapter’s learning culture but also has a unique chance to build credibility through regular, impactful presentations.

Elaine explains how this position allows members to deliver networking-focused education moments that help the chapter address challenges, refine skills, and improve outcomes. From teaching effective referral strategies to leveraging existing resources like BNI podcasts and training materials, the Education Coordinator plays a critical role in supporting chapter success.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode of the BNI Southeast Tennessee podcast, Michael Crosa and Elaine Zambos explore the vital responsibilities of the Visitor Host within a BNI chapter. Often referred to as the "Director of First Impressions," the Visitor Host is key to creating a welcoming and impactful experience for guests, ensuring they feel valued from start to finish.

Michael and Elaine outline how this role contributes to chapter growth by building connections, providing guidance, and fostering positive first impressions. They also share actionable strategies for Visitor Hosts to elevate their effectiveness, including setting up early, engaging with guests, and ensuring smooth communication before and after meetings.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode, we are so excited to talk with Beth McClary Walford! She is a sales expert and the founder of Superpower Strategies. Beth loves helping businesses improve how they sell things, find missing pieces in their plans, and make everything work better.

We also talk about how BNI one-to-ones are like discovery sales calls, how to make great connections, and why listening and learning from others is so important.

Beth explains how being part of BNI helps you meet new people and build trust. She also shares her fun workshops and tools that can help BNI members reach their goals for 2025.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode was made possible by Superpower Strategies and Beth McClary-Wolford, helping businesses increase revenue by showing them how to find the right clients, connect with them, and love on 'em real good. A good referral would be a business owner with zero to ten salespeople who is frustrated by stagnant revenue growth. Find out how Superpower Strategies and Beth can help you by scheduling a free consultation. It’s as simple as visiting https://superpowerstrategies.com/

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this special episode of the BNI Southeast Tennessee podcast, Michael Crosa is joined by Heather Hendrickson, sponsor, fellow BNI chapter member, and owner of the Hendrickson Agency—a local insurance agency dedicated to properly protecting your most precious possessions. Together, they discuss the importance of delegation in business. From challenges to strategies, Heather shares her journey in mastering delegation, emphasizing the value of empowering team members to take ownership of tasks. The conversation includes practical tips, relatable stories, and a memorable metaphor about "monkeys on your back." Whether you’re a seasoned business owner or just starting out, this episode offers actionable insights to help grow your business through effective leadership.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode is sponsored by Heather Hendrickson at The Hendrickson Agency, a local insurance agency properly protecting your most precious possessions. Heather believes in putting people over policies so a good referral for her would be a property owner in Georgia or Tennessee looking for somebody who can offer a personal touch and true care and consideration. Find out more By finding the Hendrickson Agency below:

423-243-3200

https://www.facebook.com/HHendricksonAgency/

https://www.instagram.com/thehendrickson.agency/ 

https://agents.farmers.com/tn/chattanooga/heather-hendrickson/

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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Heather's Most Precious Podcast: https://megaphone.link/CTAOG6018780084

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

Welcome to the BNI Southeast Tennessee Podcast! In this episode, Michael Crosa sits down with sponsor of the show Heather Hendrickson, owner of the Hendrickson Agency, a local insurance agency properly protecting your most precious possessions. Heather shares her experiences as a wheelchair user and reflects on the unique ways that visible disabilities influence networking and community interactions. Heather and Michael also connect over shared challenges, discussing how inclusion can be promoted in both professional and social spaces.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode is sponsored by Heather Hendrickson at The Hendrickson Agency, a local insurance agency properly protecting your most precious possessions. Heather believes in putting people over policies so a good referral for her would be a property owner in Georgia or Tennessee looking for somebody who can offer a personal touch and true care and consideration. Find out more By finding the Hendrickson Agency below:

423-243-3200

https://www.facebook.com/HHendricksonAgency/

https://www.instagram.com/thehendrickson.agency/ 

https://agents.farmers.com/tn/chattanooga/heather-hendrickson/

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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Heather's Most Precious Podcast: https://megaphone.link/CTAOG6018780084

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode of the BNI Southeast Tennessee podcast, Michael Crosa and Elaine Zambos explore the theme of core values, delving into how recognizing and aligning with these values can shape personal and professional success. Broadcasting from the vibrant downtown headquarters of BNI Southeast Tennessee, the conversation sheds light on why actions that feel "off" may indicate a misalignment with one's core values. Elaine and Michael discuss their experiences, from moments of pride to the drive that comes from setting and achieving significant goals. They outline steps to identify core values and translate them into a personal mission statement, emphasizing how verbalizing these values can create a self-fulfilling prophecy that shapes behavior and perception. The episode wraps up with a lighthearted dad joke that brings a smile.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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Thank you to our sponsor, Webive Digital Marketing!

This episode of the BNI Southeast Tennessee podcast is brought to you by Webive Digital Marketing. Do you need more calls and sales? Anton, America, and Donnie at Webive are the experts in Local SEO, Google Business Optimization, and Web Design. An ideal referral for Webive would be businesses that are ready to take their online visibility to the next level.

Find out more here: https://www.webive.com/

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Honorary sponsor for this episode is Be The Change Youth Initiative, a BNI-member non profit empowering youth and reducing suicide rates by engaging them in community transformation. A good referral for Be The Change Youth Initiative would be businesses and community organizations who are passionate about community involvement and supporting younger generations. Learn more and get involved at https://bethechangeyi.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this lively episode of the BNI Southeast Tennessee podcast, Michael Crosa and Elaine Zambos discuss the importance of playing to individual strengths to build effective teams and achieve growth. Celebrating Elaine’s Halloween birthday, the conversation dives into tools like the Working Genius assessment, exploring how understanding what energizes (or frustrates) people can optimize performance. They highlight the need to align team roles with members’ strengths rather than focusing on weaknesses. Through examples and humor, Michael and Elaine offer practical ways to harness strengths to create momentum in both personal and professional settings.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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Honorary sponsor for this episode is Be The Change Youth Initiative, a BNI-member non profit empowering youth and reducing suicide rates by engaging them in community transformation. A good referral for Be The Change Youth Initiative would be businesses and community organizations who are passionate about community involvement and supporting younger generations. Learn more and get involved at https://bethechangeyi.com/

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode, Michael Crosa and Elaine Zambos dive into the concept of Profit First, a financial strategy designed to help business owners build sustainable profits by prioritizing savings. Elaine explains that many businesses fall into the trap of spending everything they earn, perpetuating a cycle of financial instability. Drawing comparisons to dieting and the classic envelope budgeting system, the duo explores how small, intentional changes can lead to major financial gains over time.

The Profit First method encourages business owners to pay themselves first by setting aside a portion of income before paying other expenses. Elaine shares personal experiences of how applying these principles allowed her to buy a car without needing a loan, demonstrating the power of disciplined savings. They also discuss the psychological impact of managing cash vs. digital payments and how being mindful of spending habits can foster healthier financial practices.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode is sponsored by Heather Hendrickson at The Hendrickson Agency, a local insurance agency properly protecting your most precious possessions. Heather believes in putting people over policies so a good referral for her would be a property owner in Georgia or Tennessee looking for somebody who can offer a personal touch and true care and consideration. Find out more By finding the Hendrickson Agency below:

423-243-3200

https://www.facebook.com/HHendricksonAgency/

https://www.instagram.com/thehendrickson.agency/ 

https://agents.farmers.com/tn/chattanooga/heather-hendrickson/

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Honorary sponsor for this episode is Be The Change Youth Initiative, a BNI-member non profit empowering youth and reducing suicide rates by engaging them in community transformation. A good referral for Be The Change Youth Initiative would be businesses and community organizations who are passionate about community involvement and supporting younger generations. Learn more and get involved at https://bethechangeyi.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode, hosts Michael Crosa and Elaine Zambos dive into the power of the 90-day sprint—a focused, quarterly approach to goal-setting that ensures you stay productive without feeling overwhelmed. Elaine shares how business coach Rick Powell introduced her to this method when she became the executive director of BNI Southeast Tennessee.

The 90-day sprint focuses on prioritizing tasks over shorter, digestible periods, helping individuals stay motivated and on track. Michael and Elaine emphasize the importance of setting clear start dates and deadlines, planning like you would when building a house. Whether it's business or personal goals, scheduling each step ensures everything flows smoothly. They also stress the importance of seeking help from others, including fellow BNI chapter members, to hit key milestones.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode is sponsored by Heather Hendrickson at The Hendrickson Agency, a local insurance agency properly protecting your most precious possessions. Heather believes in putting people over policies so a good referral for her would be a property owner in Georgia or Tennessee looking for somebody who can offer a personal touch and true care and consideration. Find out more By finding the Hendrickson Agency below:

423-243-3200

https://www.facebook.com/HHendricksonAgency/

https://www.instagram.com/thehendrickson.agency/ 

https://agents.farmers.com/tn/chattanooga/heather-hendrickson/

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Today’s Honorary sponsor is National Medal of Honor Heritage Center, a BNI member non-profit right here in Chattanooga. The Center is a local museum dedicated to the history of the Medal of Honor and Chattanooga’s rich history from the First Medals in 1863 to the latest Medals. They tell the stories of courage in the face of danger demonstrated by the recipients and educate future generations on the Character Values associated with Medal of Honor: Patriotism, Citizenship, Courage, Integrity, Sacrifice, and Commitment. A good referral for the Heritage Center would be businesses and organizations who wish to help honor the legacy of the Medal of Honor and military service. Find out more at https://www.mohhc.org/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode of the BNI Southeast Tennessee podcast, Michael Crosa and Elaine Zambos discuss the impactful role of nonprofits within the BNI network. They reflect on success stories, including how the network has supported nonprofits with donations, volunteers, and connections to thrive—even during the challenges of the pandemic.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode was made possible by Superpower Strategies and Beth McClary-Wolford, helping businesses increase revenue by showing them how to find the right clients, connect with them, and love on 'em real good. A good referral would be a business owner with zero to ten salespeople who is frustrated by stagnant revenue growth. Find out how Superpower Strategies and Beth can help you by scheduling a free consultation. It’s as simple as visiting https://superpowerstrategies.com/

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

Episode Summary

In this special episode of the BNI Southeast Tennessee podcast, Michael takes you along for our annual "Walk and Talk" event in support of local nonprofits. Recorded live from the beautiful Tennessee River Park, Michael chats with members of the BNI community and representatives from various nonprofits about the importance of giving back, building strong business relationships, and the impact BNI has had on their growth. You’ll hear inspiring stories from organizations like the Alzheimer's Association, McNabb Center, and more. Plus, we reflect on how the BNI Givers Gain philosophy continues to create opportunities for businesses and nonprofits alike. Whether you're a longtime BNI member or just curious about how networking and community involvement can boost your business, this episode is for you!

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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Thank you to our sponsor, Webive Digital Marketing!

This episode of the BNI Southeast Tennessee podcast is brought to you by Webive Digital Marketing. Do you need more calls and sales? Anton, America, and Donnie at Webive are the experts in Local SEO, Google Business Optimization, and Web Design. An ideal referral for Webive would be businesses that are ready to take their online visibility to the next level.

Find out more here: https://www.webive.com/

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Resources and links:

Monkey Business Chapter

- Trinity Chapel and Events. Dayton.

- https://bnisetn.com/tn-south-east-tennessee-monkey-business/en-US/index

- Facebook: https://www.facebook.com/MonkeyBusinessBNI

Alexis Hughes

- Alzheimer's Association here in Chattanooga

- www.alz.org/tn

Kerrie Hunter

- Assistant Director of development for Hamilton County for the McNabb Center

- mcnabbcenter.org

- 423 290 6499

- Kerrie.hunter@mcnabb.org

Brian Reid

- mortgage broker, brothers' financial

- https://www.brothersfin.com/

Bates Reed

- 2008 Dayton Boulevard

- www.communityhelpsitself.org

- 423-800- 9043

America Wagner

- Webive Digital Marketing

- www.webive.com

Beth McClary-Wolford

- Superpower Strategies

- www.superpowerstrategies.com

Amy Williams

- WGU (Western Governors University)

- WGU.edu

Brian Gray

- J 103 partners for Christian media

- www.j103.com

Medal of Honor Heritage Center

- www.mohhc.org

Chattanooga Area Food Bank

https://chattfoodbank.org/

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2024 Walk and Talk Sponsors:

Basement Correctors

Bio One of Chattanooga

Sentri Roofing

Brother’s Financial

Chattanooga First Federal Credit Union

Highland Tire

John Meldorf Law Firm

Donald Kane State Farm

Wolford & Robinson

Parrish Home Inspection

Webive Digital Marketing

Mighty Dog Roofing

Z Squared Home Improvement and Repair

S and S Creations

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BNI Southeast Tennessee does not collect money from this podcast. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode of the BNI Southeast Tennessee podcast, hosts Michael Crosa and Elaine Zambos talk about the value of Continuing Education Units (CEUs) in business networking. They explain how learning new things helps with professional growth and can increase earnings. They discuss BNI’s “Power of One” idea, which is to complete one CEU each week. Elaine shares a story about a BNI member who does daily CEUs and sees great results. The hosts also mention that it’s important to not just learn but also use new knowledge, just like athletes review game footage to get better. They stress that continuous learning helps professionals earn more and be more impactful in their fields and relationships.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode is sponsored by Heather Hendrickson at The Hendrickson Agency, a local insurance agency properly protecting your most precious possessions. Heather believes in putting people over policies so a good referral for her would be a property owner in Georgia or Tennessee looking for somebody who can offer a personal touch and true care and consideration. Find out more By finding the Hendrickson Agency below:

423-243-3200

https://www.facebook.com/HHendricksonAgency/

https://www.instagram.com/thehendrickson.agency/ 

https://agents.farmers.com/tn/chattanooga/heather-hendrickson/ 

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Today’s Honorary sponsor is National Medal of Honor Heritage Center, a BNI member non-profit right here in Chattanooga. The Center is a local museum dedicated to the history of the Medal of Honor and Chattanooga’s rich history from the First Medals in 1863 to the latest Medals. They tell the stories of courage in the face of danger demonstrated by the recipients and educate future generations on the Character Values associated with Medal of Honor: Patriotism, Citizenship, Courage, Integrity, Sacrifice, and Commitment. A good referral for the Heritage Center would be businesses and organizations who wish to help honor the legacy of the Medal of Honor and military service. Find out more at https://www.mohhc.org/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode of the BNI Southeast Tennessee podcast, Michael Crosa and Elaine Zambos explore the multifaceted responsibilities of the Secretary Treasurer within a BNI chapter. Often regarded as the chapter’s CFO, this critical role goes beyond finances, ensuring smooth operations and effective member engagement.

Elaine breaks down the core duties, from managing speaker rotations and maintaining accurate rosters to tracking chapter activity using BNI Connect. The Secretary Treasurer also plays a pivotal role in keeping meetings dynamic by timing presentations and encouraging door prize traditions that tie back to members’ businesses.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode of the BNI Southeast Tennessee podcast, hosts Michael Crosa and Elaine Zambos discuss whether it's more important to be successful or significant. They talk about how society often sees success as having money and possessions, but significance is about making a positive impact on others. Elaine shares stories about her brother, who made a big difference in people's lives, showing that being "rich in relationships" is more valuable than material wealth. They explain that true happiness comes from meaningful connections and helping others, not just from financial success. The episode encourages listeners to think about their own ideas of success and to focus on creating lasting, positive impacts in their lives.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode is sponsored by Heather Hendrickson at The Hendrickson Agency, a local insurance agency properly protecting your most precious possessions. Heather believes in putting people over policies so a good referral for her would be a property owner in Georgia or Tennessee looking for somebody who can offer a personal touch and true care and consideration. Find out more By finding the Hendrickson Agency below:

423-243-3200

https://www.facebook.com/HHendricksonAgency/

https://www.instagram.com/thehendrickson.agency/ 

https://agents.farmers.com/tn/chattanooga/heather-hendrickson/

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode of the BNI Southeast Tennessee podcast, Michael Crosa and Elaine Zambos talk about how to handle hard conversations. They explain that people often react defensively, like a cornered animal, and it’s important to let emotions out to have a better conversation. They share tips like listening carefully, giving others space to speak, taking time to think before replying, asking questions carefully, and focusing on the end goal instead of just being right. They also mention paying attention to where the conversation happens and how you say things. The hosts remind listeners that there’s no one right way to handle every tough conversation and encourage adapting these tips to each situation.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode was made possible by Superpower Strategies and Beth McClary-Wolford, helping businesses increase revenue by showing them how to find the right clients, connect with them, and love on 'em real good. A good referral would be a business owner with zero to ten salespeople who is frustrated by stagnant revenue growth. Find out how Superpower Strategies and Beth can help you by scheduling a free consultation. It’s as simple as visiting https://superpowerstrategies.com/

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Honorary sponsor for this episode is Be The Change Youth Initiative, a BNI-member non profit empowering youth and reducing suicide rates by engaging them in community transformation. A good referral for Be The Change Youth Initiative would be businesses and community organizations who are passionate about community involvement and supporting younger generations. Learn more and get involved at https://bethechangeyi.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode of the BNI Southeast Tennessee podcast, Michael Crosa and Elaine Zambos discuss the complexities of having hard conversations. They explore strategies to remove emotions and maintain professionalism to achieve positive outcomes. Elaine shares insights from her experience as a crisis case manager and emphasizes the importance of core values in guiding these difficult discussions. The episode also covers practical examples and tips on addressing conflicts constructively in both personal and professional settings.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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Thank you to our sponsor, Webive Digital Marketing!

This episode of the BNI Southeast Tennessee podcast is brought to you by Webive Digital Marketing. Do you need more calls and sales? Anton, America, and Donnie at Webive are the experts in Local SEO, Google Business Optimization, and Web Design. An ideal referral for Webive would be businesses that are ready to take their online visibility to the next level.

Find out more here: https://www.webive.com/

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Today’s Honorary sponsor is National Medal of Honor Heritage Center, a BNI member non-profit right here in Chattanooga. The Center is a local museum dedicated to the history of the Medal of Honor and Chattanooga’s rich history from the First Medals in 1863 to the latest Medals. They tell the stories of courage in the face of danger demonstrated by the recipients and educate future generations on the Character Values associated with Medal of Honor: Patriotism, Citizenship, Courage, Integrity, Sacrifice, and Commitment. A good referral for the Heritage Center would be businesses and organizations who wish to help honor the legacy of the Medal of Honor and military service. Find out more at https://www.mohhc.org/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode of the BNI Southeast Tennessee podcast, Michael Crosa and Elaine Zambos talk about 'head trash'—the bad thoughts and mean voice inside our heads that stop us from growing. They share ways to notice and fight these thoughts, like changing the way we think about them and imagining the mean voice as something outside of us. Elaine also talks about what she learned from working with a life coach, saying it's important to know yourself and have good mental habits.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode is sponsored by Heather Hendrickson at The Hendrickson Agency, a local insurance agency properly protecting your most precious possessions. Heather believes in putting people over policies so a good referral for her would be a property owner in Georgia or Tennessee looking for somebody who can offer a personal touch and true care and consideration. Find out more By finding the Hendrickson Agency below:

423-243-3200

https://www.facebook.com/HHendricksonAgency/

https://www.instagram.com/thehendrickson.agency/ 

https://agents.farmers.com/tn/chattanooga/heather-hendrickson/

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

Michael Crosa and Elaine Zambos discuss Dr. Ivan Meisner's book 'Who's in Your Room?' on the BNI Southeast Tennessee podcast. Elaine shares her experience of sitting with Dr. Meisner at a BNI conference and the important lesson from his book about the impact of the people we allow into our lives. They explore how the book's concept of a room with an inward-only door symbolizes the permanence of the relationships we form and its application in personal and professional contexts, especially within BNI chapters. Elaine emphasizes the role of membership committees in vetting new members to ensure a positive and supportive environment.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode is sponsored by Heather Hendrickson at The Hendrickson Agency, a local insurance agency properly protecting your most precious possessions. Heather believes in putting people over policies so a good referral for her would be a property owner in Georgia or Tennessee looking for somebody who can offer a personal touch and true care and consideration. Find out more By finding the Hendrickson Agency below:

423-243-3200

https://www.facebook.com/HHendricksonAgency/

https://www.instagram.com/thehendrickson.agency/ 

https://agents.farmers.com/tn/chattanooga/heather-hendrickson/

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Today’s Honorary sponsor is National Medal of Honor Heritage Center, a BNI member non-profit right here in Chattanooga. The Center is a local museum dedicated to the history of the Medal of Honor and Chattanooga’s rich history from the First Medals in 1863 to the latest Medals. They tell the stories of courage in the face of danger demonstrated by the recipients and educate future generations on the Character Values associated with Medal of Honor: Patriotism, Citizenship, Courage, Integrity, Sacrifice, and Commitment. A good referral for the Heritage Center would be businesses and organizations who wish to help honor the legacy of the Medal of Honor and military service. Find out more at https://www.mohhc.org/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

Michael Crosa and Elaine Zambos discuss how businesses can find and connect with the right clients. Elaine explains that people buy things to solve problems, not just for their features. For example, people buy light bulbs because they need light, not just because the bulb has cool features. They also talk about how salespeople should focus on solving problems for their clients. Michael and Elaine share some fun moments and end with a dad joke. Tune in to learn more!

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This episode was made possible by Superpower Strategies and Beth McClary-Wolford, helping businesses increase revenue by showing them how to find the right clients, connect with them, and love on 'em real good. A good referral would be a business owner with zero to ten salespeople who is frustrated by stagnant revenue growth. Find out how Superpower Strategies and Beth can help you by scheduling a free consultation. It’s as simple as visiting https://superpowerstrategies.com/

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Honorary sponsor for this episode is Be The Change Youth Initiative, a BNI-member non profit empowering youth and reducing suicide rates by engaging them in community transformation. A good referral for Be The Change Youth Initiative would be businesses and community organizations who are passionate about community involvement and supporting younger generations. Learn more and get involved at https://bethechangeyi.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

Michael Crosa and Elaine Zambos talk about why it's important to be specific when asking for business referrals. They use a fun example of ordering coffee at Starbucks to show how being clear helps. They explain that knowing exactly what you want and asking for it can lead to better business connections. The episode also gives tips on how to make better referral requests and why being prepared and specific is helpful in business networking.

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Thank you to our sponsor, Webive Digital Marketing!

This episode of the BNI Southeast Tennessee podcast is brought to you by Webive Digital Marketing. Do you need more calls and sales? Anton, America, and Donnie at Webive are the experts in Local SEO, Google Business Optimization, and Web Design. An ideal referral for Webive would be businesses that are ready to take their online visibility to the next level.

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

Michael Crosa and Elaine Zambos delve into the nuances of what constitutes a good referral. They discuss the importance of building genuine relationships and the pitfalls of superficial social media tags. Elaine emphasizes the value of personal introductions and setting up meetings to increase the chances of successful business engagements. The episode also highlights the Be the Change Youth Initiative, a nonprofit focused on empowering youth and reducing suicide rates. Tune in for practical tips on enhancing your referral game and fostering meaningful connections.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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Honorary sponsor for this episode is Be The Change Youth Initiative, a BNI-member non profit empowering youth and reducing suicide rates by engaging them in community transformation. A good referral for Be The Change Youth Initiative would be businesses and community organizations who are passionate about community involvement and supporting younger generations. Learn more and get involved at https://bethechangeyi.com/

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

Michael Crosa and Elaine Zambos explore the differences between marketing and advertising. Elaine clarifies common misconceptions, illustrating how advertising drives action while marketing shapes perception and supports sales. Through relatable examples, they highlight the importance of aligning both strategies to ensure business success. The episode wraps up with practical advice on asking for the sale and a light-hearted dad joke from Michael. Tune in to gain valuable insights for your business.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

Michael Crosa and Elaine Zambos delve into the challenges of executing strategies effectively. Elaine shares insights from Chris McChesney's book, "The Four Disciplines of Execution," emphasizing the significance of setting wildly important goals (WIGs), focusing on lead indicators, maintaining a scorecard, and establishing a cadence of accountability. Their discussion highlights practical steps for achieving both business and personal goals, making this episode essential for anyone looking to turn their strategic plans into reality. 

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode was made possible by Superpower Strategies and Beth McClary-Wolford, helping businesses increase revenue by showing them how to find the right clients, connect with them, and love on 'em real good. A good referral would be a business owner with zero to ten salespeople who is frustrated by stagnant revenue growth. Find out how Superpower Strategies and Beth can help you by scheduling a free consultation. It’s as simple as visiting https://superpowerstrategies.com/

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode of the BNI Southeast Tennessee podcast, Michael Crosa and Elaine Zambos take a deep dive into the responsibilities and expectations of a BNI Chapter President. As the "CEO" of the chapter, the president plays a pivotal role in orchestrating meetings, ensuring the leadership team is equipped for success, and creating a welcoming environment for visitors.

Elaine and Michael discuss the importance of energy, preparation, and leadership style in making meetings productive and enjoyable for members and visitors alike. From maintaining a structured agenda to fostering engagement through memorable moments, they provide actionable insights for current and aspiring presidents.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

Michael Crosa and Elaine Zambos discuss the concept of Givers Gain and the importance of farming over hunting in business networking. Elaine explains how building long-term relationships and cultivating a supportive community can lead to sustained success, rather than seeking immediate, transactional gains. They share insights from Dr. Ivan Misner's book, including a story about a Nebraska corn farmer who shares his best seeds with neighbors to ensure mutual success. The episode emphasizes the value of helping others to achieve collective growth and prosperity within the BNI community.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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Thank you to our sponsor, Webive Digital Marketing!

This episode of the BNI Southeast Tennessee podcast is brought to you by Webive Digital Marketing. Do you need more calls and sales? Anton, America, and Donnie at Webive are the experts in Local SEO, Google Business Optimization, and Web Design. An ideal referral for Webive would be businesses that are ready to take their online visibility to the next level.

Find out more here: https://www.webive.com/

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Honorary sponsor for this episode is Be The Change Youth Initiative, a BNI-member non profit empowering youth and reducing suicide rates by engaging them in community transformation. A good referral for Be The Change Youth Initiative would be businesses and community organizations who are passionate about community involvement and supporting younger generations. Learn more and get involved at https://bethechangeyi.com/

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this entertaining episode, BNI Southeast Tennessee Director Elaine Zambos reveals her secret to achieving success - turn it into a game! Join Elaine and host Michael Crosa as they discuss gamifying your business goals.

Did you think success just happens to other people? Think again! As Elaine shares, success is a habit formed through consistent daily actions. Her brilliant hack? Break down big yearly objectives into bite-sized weekly and daily "quests."

Create a scorecard for vital tasks like networking, lead generation, etc. Then treat it like a video game, racking up points for completed missions. Elaine even rewards her high scores, like unlocking a new pair of cowboy boots (who knew she was such a boot fan?!).

Michael proves he's a true pardner by donning cowboy kicks every Friday. Maybe Elaine will inspire you to make every day Boot Day if it helps you bullseye your business objectives!

Tune in for more of Elaine's motivating insights and Michael's charming Southernisms. You'll walk away with fresh inspiration to start viewing your entrepreneurial journey as an epic adventure game. Level up!

Elaine Zambos is the director of BNI Southeast Tennessee. Find your local chapter at bni.com

Michael Crosa is the owner of Chattanooga Podcast Studios. Find out how he can help with your podcast at chattpod.com

BNI Southeast Tennessee Director Elaine Zambos challenges host Michael Crosa to get real about his big business vision and goals. Too often, entrepreneurs get caught up in the daily grind without lifting their eyes to their "pipe dream" - that audacious, life-changing goal.

Elaine shares an inspiring story about a BNI member who scored a life-changing contract cleaning the massive RCA Dome in Indianapolis simply by vocally declaring his big ask. His ambition paid off when a visitor's uncle turned out to be the maintenance supervisor!

The key takeaway? Don't let scarcity thinking or fear of dreaming too big hold you back. Elaine insists every entrepreneur has the power to manifest a legacy-defining win, but only if you get radically real with yourself about your ultimate target.

Michael gets vulnerable by revealing his own "big ask" - landing a major company like Blue Cross Blue Shield as a podcast client. He recognizes the huge potential in repurposing corporations' FAQs and resources into engaging audio shows.

You'll leave this episode fired up to dig deep, identify your grandest goal, and start actively putting it out to the universe. Because as Elaine and Michael demonstrate, realizing your biggest dreams starts with getting real!

Elaine Zambos is the director of BNI Southeast Tennessee. Find your local chapter at bni.com

Michael Crosa is the owner of Chattanooga Podcast Studios. Find out how he can help with your podcast at chattpod.com

We often think of networking as just meeting new people and making new connections. But as BNI Southeast Tennessee Director Elaine Zambos shares, we can't neglect our existing "tribe" of friends, family, and existing connections.

Elaine tells a story of being with her close friend group when the topic of life insurance came up. One friend mentioned needing bloodwork for a life insurance policy, leading another to casually reveal..."But wait, I sell life insurance for a living!" The rest of the group had no idea!

It's a classic example of making the assumption that our inner circle knows all the details about our work, when in reality, they likely have no clue about the specifics of what we do day-to-day. Elaine's takeaway? Don't neglect to actively network and spread awareness of your business within your tribe.

Host Michael Crosa relates this concept to his experience as a podcaster. So many people know he "has a podcast" but don't actually know where to listen, what it's about, or its potential value to them. Just spreading basic logistics helps expand your network.

Tune in for more insights about taking the time to clearly communicate your professional skills and offerings, even with those closest to you. You'll be reminded that your tribe should be one of your biggest sources of support, referrals and advocacy - but only if you let them in on what you're really doing!

Find out more about BNI and visit your local chapters at https://www.bni.com

This podcast is made by Chattanooga Podcast Studios, offering remote podcasting services to businesses. More at https://chattpod.com

What is the Law of Attraction and what does it have to do with networking? This week, Elaine Zambos breaks down why it's important to know what you want and tell the world. You never know how the next person you meet could help you climb to new heights!

Elaine Zambos is the director of BNI Southeast Tennessee. Find your local chapter at bni.com

Michael Crosa is the owner of Chattanooga Podcast Studios. Find out how he can help with your podcast at chattpod.com

Elaine Zambos and Michael Crosa talk about networking with a purpose by posting the question: "Why do we network?"

At the end she shares how to and avoid leaving networking events feeling burnt out and empty handed!

Elaine Zambos is the director of BNI Southeast Tennessee. Find your local chapter at bni.com

Michael Crosa is the owner of Chattanooga Podcast Studios. Find out how he can help with your podcast at chattpod.com

In this episode of the BNI Southeast Tennessee podcast, Michael Crosa and Elaine Zambos break down the responsibilities of the Vice President within a BNI chapter. They explain how the VP oversees the activity, ensures proper attendance tracking, and facilitates the timely processing of new member applications. They also discuss the VP's role in running meetings in the President's absence and conducting monthly chapter success meetings. This episode offers a comprehensive look at how the Vice President supports the chapter's goals and maintains its operational integrity.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this BNI Southeast Tennessee podcast episode, hosts Michael Crosa and Elaine Zambos discuss what a Member Relations Specialist does in a BNI group. They recorded the episode at Wavelength Space in downtown Chattanooga. Michael and Elaine explain that this job is about helping with problems or misunderstandings between members. Elaine shares how they handle complaints, including the need to write them down, and says most problems happen because people don’t understand each other or have different expectations. They also talk about how the specialist works to stop problems before they happen and helps everyone communicate better. This role is super important for keeping the group running smoothly and following the rules.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode of the BNI Southeast Tennessee podcast, Michael Crosa and Elaine Zambos dive into the role of the Community Building Specialist within a BNI chapter. They discuss how this critical position helps grow and balance the chapter by identifying key industries for recruitment and educating members on attendance policies. From building a top 10 list of desired professions to ensuring substitutes are ready when needed, this role is essential to maintaining a thriving and cohesive chapter. Tune in to learn how the Community Building Specialist acts as the chapter's "HR advocate" and helps drive overall success.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode is sponsored by Heather Hendrickson at The Hendrickson Agency, a local insurance agency properly protecting your most precious possessions. Heather believes in putting people over policies so a good referral for her would be a property owner in Georgia or Tennessee looking for somebody who can offer a personal touch and true care and consideration. Find out more By finding the Hendrickson Agency below:

423-243-3200

https://www.facebook.com/HHendricksonAgency/

https://www.instagram.com/thehendrickson.agency/ 

https://agents.farmers.com/tn/chattanooga/heather-hendrickson/ 

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode of the BNI Southeast Tennessee podcast, Michael Crosa and Elaine Zambos continue their series on membership committee roles with a deep dive into the responsibilities of the Member Engagement Specialist. They explore how this role supports members through reviews, renewal processes, and personalized coaching to maximize engagement and success. Learn strategies for empathetic conversations, the importance of chapter traffic lights, and how to coach members up rather than out. Tune in to understand how this role drives chapter growth and fosters stronger connections.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode is sponsored by Heather Hendrickson at The Hendrickson Agency, a local insurance agency properly protecting your most precious possessions. Heather believes in putting people over policies so a good referral for her would be a property owner in Georgia or Tennessee looking for somebody who can offer a personal touch and true care and consideration. Find out more By finding the Hendrickson Agency below:

423-243-3200

https://www.facebook.com/HHendricksonAgency/

https://www.instagram.com/thehendrickson.agency/ 

https://agents.farmers.com/tn/chattanooga/heather-hendrickson/ 

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode of the BNI Southeast Tennessee podcast, Michael Crosa and Elaine Zambos kick off a new series exploring key leadership roles within BNI chapters. Starting with the Quality Assurance Specialist, they discuss the crucial responsibilities of this role in maintaining chapter integrity and success. From conducting interviews and checking references to ensuring proper classifications and adherence to processes, the conversation emphasizes the importance of detail-oriented leadership. Tune in to learn how quality assurance impacts chapter culture, why following systems matters, and tips for choosing the right people for this vital role.

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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This episode was made possible by Superpower Strategies and Beth McClary-Wolford, helping businesses increase revenue by showing them how to find the right clients, connect with them, and love on 'em real good. A good referral would be a business owner with zero to ten salespeople who is frustrated by stagnant revenue growth. Find out how Superpower Strategies and Beth can help you by scheduling a free consultation. It’s as simple as visiting https://superpowerstrategies.com/

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

In this episode of the BNI Southeast Tennessee podcast, Michael Crosa and Elaine Zambos tackle listener-submitted questions that dive into the challenges and nuances of networking and business growth. From exploring why people struggle to follow processes to strategies for connecting in niche markets, this episode provides actionable insights for professionals at every level. Highlights include the power of specificity in requests, the value of the "golden goose" referral, and unique strategies for hybrid and online chapters. Tune in for practical advice and don’t forget—your CEU credit awaits!

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To learn more about BNI and find a chapter meeting near you, head over to https://bnisetn.com

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Thank you to our sponsor, Webive Digital Marketing!

This episode of the BNI Southeast Tennessee podcast is brought to you by Webive Digital Marketing. Do you need more calls and sales? Anton, America, and Donnie at Webive are the experts in Local SEO, Google Business Optimization, and Web Design. An ideal referral for Webive would be businesses that are ready to take their online visibility to the next level.

Find out more here: https://www.webive.com/

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This podcast is created by Chattanooga Podcast Studios. To learn how we can help represent your business through podcasting, contact us at https://chattpod.com/

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BNI Southeast Tennessee does not collect money from members beyond membership dues. Sponsorships are managed by Chattanooga Podcast Studios and used to pay for production costs.

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Thank you to our question askers! They are:

Beth McClary-Wolford with SuperpowerStrategies:

https://superpowerstrategies.com/

Matt Wait from Tru Radiation Safety, LLC

https://www.truradiation.com/

Michael Orlin with Armstrong Moving and Storage:

https://www.goarmstrong.com/locations/chattanooga/

Do you have a question for Elaine? Send it in to

MichaelCrosa@chattanoogapodcast.com