Explorez tous les épisodes du podcast Beauty Business Made Easy | Home salon, Nail Tech, Esthetician, Salon Marketing

Are you feeling anxious about raising your prices, worried your clients might leave or your business might suffer?

Do you want more flexibility and income from your beauty business so you can spend more quality time with your family?

Have you ever felt burnt out, wondering if running fully booked days is really worth it for the money you’re making?

In this episode, Jessica tackles the fear and anxiety around putting your prices up in your beauty business. She walks you through her real-life experience of announcing a price increase and reducing her hours, and the surprisingly positive reaction from clients.

You’ll learn:

• How to run your beauty business with confidence and profitability—not fear.

• Why losing a few clients after a price rise isn’t as scary as you think, and how loyal clients will support your growth.

• The step-by-step method Jessica uses to calculate profitable prices, including expenses, desired income, and profit margins.

• Tips on simplifying your menu and business systems to reduce overwhelm and improve your work-life balance.

• Why fully booked doesn’t always mean profitable, and how charging the right prices can unlock flexibility and freedom for your family life.

If you’re ready to stop undervaluing your services and start running your business on your terms, this episode is packed with practical advice and encouragement for mums and soon-to-be mums in the beauty industry.

Pricing toolkit https://beautyceohq.thrivecart.com/profitable-bundle/

Book your private mentoring session. https://tidycal.com/beautyceo/coachingcall 

Join the weekly newsletter https://jessicakidner.myflodesk.com/podcastinsider 

Facebook commuinty https://www.facebook.com/share/g/1AfSHQU3u1/ 

This is a personal story of how my business was used to break open my heart and change my life through a number of things that happened, bringing me back to God and using my little home studio to give me the ability to support and care for my children in a time of need. 

 My new community on Facebook, which I'm building for like-minded people who desire more than just being busy. 

join here https://www.facebook.com/share/g/1AfSHQU3u1/ 

Join my newsletter for weekly connection about life, business and working with me. 

https://jessicakidner.myflodesk.com/podcastinsider 

In this episode, I open up about my journey as a successful business owner living with ADHD. I am sharing how my diagnosis reshaped my perspective and how I transformed ADHD from a challenge into a superpower – both in my nail and beauty business and my family life.

If you’re a mum (or soon-to-be mum) dreaming of building or restructuring your beauty business for greater flexibility, more income, and less burnout, you’ll love my practical, honest, and genuinely uplifting advice. I break down:

• The reality of juggling clients, business tasks, and family as a woman with ADHD

• Why chasing perfection or copying others doesn’t work—and the beauty of doing things your own way

• Simple, game-changing systems and automation (from delegating tasks to online bookings and grocery lists) to take the mental load off

• Staying focused and overcoming overwhelm—without believing you need to do it all or do it right away

• Letting go of comparison and embracing what truly matters for your business and family

• How working with your energy and self-acceptance creates lasting success and peace of mind

I also mention the program I am redesigning to support you in building a profitable beauty business that fits around real life—not the other way around. If you’re ready to let go of overwhelm and start enjoying your business journey, JOIN THE WAITLIST : https://jessicakidner.myflodesk.com/waitlist 

This episode is your reminder: ADHD can be a gift, not a barrier. You’re allowed to run your beauty business on your terms—and I am here to cheer you on, every step of the way.

Other helpful links

Work with me today: https://tidycal.com/beautyceo/coachingcall 

Facebook Community:  https://www.facebook.com/share/g/1AfSHQU3u1/ 

Pricing Toolkit: https://beautyceohq.thrivecart.com/profitable-bundle/ 

5 Step system to building a profitable home salon business: https://jessicakidner.myflodesk.com/fulltimeincome  

Are you a beauty business owner feeling overwhelmed and burnt out by your nail and beauty business? In this practical, no-nonsense episode of "Beauty Business Made Easy," I dive deep into the art of setting boundaries to create true flexibility, financial stability, and freedom in your beauty business.

Discover how to:

• Stop letting your business control you and start designing a business that fits around your family and lifestyle

• Set clear boundaries with clients, from business hours to your personal phone number, so you can actually enjoy your days off

• Implement smart systems like online booking and cancellation policies—to reduce stress, eliminate decision fatigue, and boost your professionalism

• Avoid the trap of working 24/7 or feeling guilty saying no, so you never have to choose between income and precious family time

If you’re ready to build a salon, nail, or beauty business that’s both profitable and sustainable without sacrificing your sanity or missing out on your children growing up, this is a must-listen episode.

Tune in now to learn how boundaries, systems, and intentional scheduling can help you finally achieve the flexible business and lifestyle you deserve!

📣 Share this episode with a beauty biz bestie you want to see win, and leave us a review if you found value! The Beauty Business Made Easy community is here to support you every step of your journey.*

⭐️ Want to book your own call with me to talk about your business? https://tidycal.com/beautyceo/claritytoclients 

📝 Beauty Business 5-step guide https://jessicakidner.myflodesk.com/fulltimeincome 

👯‍♀️ JOIN THE FACEBOOK GROUP  https://www.facebook.com/share/g/1AfSHQU3u1/ 

Are you tired of guessing what to charge and still feeling burned out and underpaid at the end of the week?

This episode of Beauty Business Made Easy is your friendly, no-nonsense guide to getting your pricing structure sorted without the overwhelm.

Jessica dives deep into the real reasons so many in the beauty industry struggle with pricing. hello, money blocks! And shares exactly how those invisible beliefs around money could be sabotaging your profits. Forget copying other salons’ prices or just hoping more clients will fix your cash flow. Learn why that’s not only risky but a fast route to burnout and resentment.

Discover the 5-step pricing framework designed especially for those who want more from their beauty business, more income, more flexibility, and more time with their families. You’ll learn:

- Why your pricing needs to reflect *your* goals, not someone else’s salon down the road   - The importance of knowing your real costs (business and personal!)   - How to finally work out what you REALLY need to earn per hour to create the freedom you want   - How to set boundaries, ditch guilt, and confidently increase your prices, even if you fear losing clients   - The truth about profit margins in the beauty industry (and how to do so much better than the average)

Ready for more hands-on help?

Check out the Beauty CEO Pricing Toolkit. https://beautyceohq.thrivecart.com/profitable-bundle/

This isn’t just a spreadsheet it walks you step-by-step through auditing your expenses, plugging in your goals, and building a pricing structure that works for *your* dream business and family lifestyle. You’ll stop wondering where the money’s going and start building a beauty business that supports your real life.

Stop second-guessing, ditch the hustle-for-nothing cycle, and create a beauty business that pays you what you deserve. Hit play now, and don’t forget to grab the Toolkit to start building your profitable, flexible beauty business today!

📣 Share this episode with a beauty biz bestie you want to see win, and leave us a review if you found value! The Beauty Business Made Easy community is here to support you every step of your journey.*

📝 Beauty Business 5-step guide https://jessicakidner.myflodesk.com/fulltimeincome

👯‍♀️ JOIN THE FACEBOOK GROUP  https://www.facebook.com/share/g/1AfSHQU3u1/

Feel like social media has become a full-time job on top of running your beauty business?

Wondering how other beauty business owners seem to stay fully booked without constantly creating Reels and content?

Tired of wondering what to post, how to film it and whether anyone is actually going to book from it?

What if you could build a profitable home salon without having to live on social media?

In this episode, I’m sharing how I built a booked-out home salon without posting on social media every single day — and why I believe there’s a much simpler way to market your beauty business.

I’ll take you behind the scenes of starting my home salon from zero clients, how I used my website, local marketing and social media together to attract my ideal clients, and why getting clear on who you want to work with and what you want to be known for can completely change the way you market your business.

If you’re a nail tech, beautician, esthetician or beauty business owner who is exhausted by the pressure to constantly create content, this episode will help you rethink your approach to marketing and show you how you can build a profitable home salon with simple systems and more freedom.

Because you don't need to show up MORE.

You need to show up with purpose.

✨ Want help building a profitable beauty business that works around your life?

Book a one-on-one coaching session with me: jessicakidner.com/coaching

✨ If you enjoyed this episode, share it with a beauty business owner who is sick of posting on social media!

And don't forget to leave a review on Apple Podcasts — it helps more beauty business owners find the podcast.

Are you trying to grow your home salon, but feel like you're constantly doing something without actually getting the results you want?

Maybe you're a nail tech, beautician, esthetician or beauty professional who is trying to build a profitable business from home, but you're feeling overwhelmed by everything you're supposed to be doing.

You need to post on Instagram. You need more clients. You need a website. You need better branding. You need to work out your pricing. You need to create content. You need to add more services…

And suddenly, you're doing ALL the things, but you're not actually moving your beauty business forward.

In this episode of Beauty Business Made Easy, I'm talking about the 3 things I consistently see holding beauty business owners back — whether they're brand new and haven't even opened their doors yet, or they've been running their business for 10 years and still feel like they're spinning their wheels.

And here's the thing: it usually isn't because you're not working hard enough.

Sometimes you don't need to do more.

You need to know what to do next.

1. Trying to do everything at once

When you're building a home salon, there are endless things you could work on. But trying to build everything at the same time can leave you overwhelmed and frozen.

I'll talk about why stripping your business back and focusing on the next important step can actually help you grow faster.

2. Consuming instead of implementing

There is SO much free information available to us as beauty business owners.

But having a notebook full of ideas isn't going to change your business.

We talk about my simple Learn → Implement → Review cycle and why taking action, reviewing what happened and improving as you go is how you actually build a business.

3. Trying to build your business alone

Being a home salon owner can be incredibly isolating. There's no boss checking in on you or telling you what needs to happen this week.

Sometimes what you need isn't another strategy.

You need someone in your corner who can help you stay focused, work through the things you're stuck on and keep you accountable.

You don't need to fix everything in your beauty business at once.

Instead, ask yourself:

What is the one thing slowing me down right now?

Then take one step forward.

Because building a profitable home salon doesn't have to mean creating a business that takes over your entire life.

My goal is to help you build a beauty business that brings in consistent income, feels good to run and fits into the life you're trying to create.

I'm currently putting together my new 6-month mentoring program, built around my signature framework for helping beauty professionals build a simple, profitable and sustainable business.

Inside the program, you'll have:

• A step-by-step framework so you know what to focus on and when

• Monthly coaching calls

• Accountability to help you actually implement what you're learning

• Support when you get stuck

• Access to me to ask questions and get guidance

• A community of other beauty business owners working towards their own goals

This is for the woman who doesn't just want another course sitting on her computer.

It's for the woman who wants support, structure and someone in her corner while she actually builds her business.

This will also be the only way to work with me long-term as I guide you through my full framework over six months.

Join the waitlist here → Join wait list 

You'll be the first to know when the program opens and get all the details before it is released publicly.

If you're a nail tech, beautician, esthetician or beauty professional wanting to build a business that gives you consistent income without taking over your life, make sure you subscribe to Beauty Business Made Easy.

Each episode is designed to give you practical, realistic strategies to help you build your beauty business with more clarity, confidence and freedom.

Join Facebook community -> HERE 

Join the Beauty Business Made Easy newsletter →HERE 

Do you ever feel torn between growing your beauty business and being present for the people you love?

Maybe you're exhausted from trying to do it all. You want to earn more money, but you don't want to work every evening. You want a business you're proud of, but not one that leaves you feeling burnt out or constantly pulled in different directions.

If you've ever felt that tension, this episode is for you.

Today I'm sharing something I've never fully opened up about before—the real reason I stepped away from business coaching, why I started my nail business again, and why I've returned with an even stronger passion for helping beauty professionals build businesses around their lives.

This isn't just my story.

It's the moment I realised that success isn't about building the biggest business. It's about creating a business that gives you the freedom to enjoy your life.

✨ Why chasing "more" isn't always the answer.

✨ The unexpected lesson I learned after walking away from a successful coaching business.

✨ Why I chose to build a home nail studio instead of returning to a traditional salon.

✨ The mindset shift that changed everything for me.

✨ How you can build a profitable beauty business that supports your family, your lifestyle, and your personal goals.

If you've been feeling overwhelmed, questioning your next step, or wondering whether there's a simpler way to grow your beauty business, I hope this episode reminds you that there is.

Because you don't need a bigger business.

You need a business that supports the life you actually want to live.

💛 Download my free resources: https://jessicakidner.myflodesk.com/fulltimeincome

📩 Join the Beauty Business Made Easy Community:

https://www.facebook.com/share/g/1AfSHQU3u1/

💻 Learn how we can work together: https://tidycal.com/beautyceo/coachingcall

⭐️⭐️⭐️⭐️⭐️

If this episode encouraged you, I'd love for you to leave a review or share it with another beauty business owner who needs the reminder that success can look different—and that's more than okay. 

⭐️⭐️⭐️⭐️⭐️

My Secrets: 5 Systems for Better Marketing, Cashflow, and Work-Life Balance for Beauty Therapists & Nail Techs

Ready to level up your beauty business and actually make work fit around your life? In this episode, I reveal the five essential systems every beauty therapist, nail tech, or aesthetician needs to boost cashflow, master their marketing, and build a real work-life balance.

What You’ll Learn:

• Beauty Business Marketing Hacks: Discover marketing tips to fill your client list as a beauty therapist or nail tech.

• Cashflow Systems for Beauty Pros: Easy ways to improve your salon’s cashflow—without working non-stop or feeling burnt out.

• Work-Life Balance for Nail Techs: How to build a business around the school run, family time, and your lifestyle.

• Booking & Client Management: Streamline your bookings and set boundaries so clients respect your time.

• Burnout Prevention: Ways to niche down, simplify, and build a beauty business you actually enjoy as an aesthetician.

Who Is This For? Whether you’re a nail tech, lash artist, beauty therapist, brow specialist, or aesthetician looking to grow or redesign your business, this episode is for you—especially if you’re a busy mum who wants flexibility without missing out on money.

If this episode spoke to you, please subscribe, leave me a review, and share it with another beauty business owner who needs real work-life balance and better cashflow!

Search Keywords: marketing for beauty therapists, nail tech business systems, aesthetician cashflow, beauty business tips for mums, burnout beauty industry, work life balance beauty pros, grow a beauty business, booking system for nail techs

Resources and Links Mentioned

Sign up to the newsletter → Podcast Insider Newsletter

Community → Facebook group

Coaching → Book your session to get more personalised support with your own coaching call with Jessica

Resources → https://jessicakidner.myflodesk.com/fulltimeincome

Pricing Toolkit → https://beautyceohq.thrivecart.com/profitable-bundle/

Inside Today’s Episode, Jessica dives into the core struggles beauty business owners face when it comes to social media: the pressure to constantly be online, post daily, and keep up with trends—often at the expense of joy and sanity. Instead of chasing endless posting or trying to please everyone, this episode offers a step-by-step framework to attract dream clients and build a business you actually love, all while using social media with strategy and intention (not overwhelm).

Key Topics Covered

• Myths About Social Media and Success Jessica dispels the myth that you need to post daily or dance on every Reel to grow a successful, profitable beauty business.

• The Power of Niche and Personal Branding Learn why honing in on what you truly want to offer (and actually enjoy) is key to attracting the right clients. Jessica Kidner shares how focusing on clean, classic nails—not trending nail art—enabled her to build a thriving home salon.

• Purposeful Posting: An Alternative to Burnout Discover how to use her 4-step “Purpose Framework” to clarify your message, attract your dream client, and streamline your posting—so social media serves your business, not the other way around.

• Building Trust & Easing Client Fears Hear practical tips for making it easy for clients to know, like, and trust you—including the value of showing your face, being transparent about your booking process, and removing obstacles to scheduling.

• Creating Simple, Automated Systems Jessica uncovers how automating bookings, policies, and communications can free up your time, lower stress, and create a seamless experience for you and your clients.

• Consistency—Without Exhaustion Learn why consistency means quality and clarity of message, not constant output. Showcasing your values, expertise, and specialty over and over again helps you become the go-to professional in your niche.

A key theme throughout the episode is making every business decision with purpose, moving away from hustle culture and toward clarity, simplicity, and profitability. This episode is for beauty business owners tired of feeling drained by social media, wanting to stand out, and ready to attract their ideal clients (without burning out).

You’ll Learn:

• How to build a memorable brand without posting daily or doing what everyone else is doing

• The proven 4-step posting framework to calm your mind and clarify your strategy

• The importance of refining your social pages so new clients feel confident booking straight away

• Why simplifying your offer and being clear on your niche is the real key to standing out

• How to automate and simplify your client journey—and spend more time doing what you love

• Steps to audit your own Instagram and make your business irresistible to dream clients

Ready to stop posting just for the sake of it?

This episode will help you refocus, simplify, and fall in love with your business all over again—while filling your books with the clients you most want to serve.

Sign up to the newsletter→   Podcast Insider Newsletter 

Community →  Facebook group 

Coaching → Book your session to get more personalised support with your own coaching call with Jessica  

Resources → https://jessicakidner.myflodesk.com/fulltimeincome

Pricing Toolkit →  https://beautyceohq.thrivecart.com/profitable-bundle/

Tired of relying on one appointment book to pay every bill?

Dread the thought of what happens to your income if you get sick, injured, or just plain burnt out?

Feel like everyone else is making money online except you?

In this episode, I'm sharing the 5 income streams running through my business right now — salon clients, mentoring, digital products, classes, and affiliate links — and the real story of how each one started (including the "cha-ching" moment that proved my skills had value beyond the chair). I'm also walking you through my simple 4-step framework for turning what you already know into your next income stream, so you can stop relying on hours-for-dollars and start building a business with real cash flow and work-life balance.

Sign up to the newsletter→   Podcast Insider Newsletter 

Community →  Facebook group 

Coaching → Book your session with Jessica 

Resources → https://jessicakidner.myflodesk.com/fulltimeincome

Pricing Toolkit →  https://beautyceohq.thrivecart.com/profitable-bundle/

The conversation focused on why many beauty professionals struggle to make money, even when they have steady clients. The discussion explored practical, actionable tweaks to make a beauty business more profitable without simply chasing more clients. Several points were raised, including how mindset shifts, client retention, schedule management, and narrowing service offerings can make a transformative difference.

• Common misconceptions about what holds beauty businesses back from profitability

• Why getting more clients is not always the answer

• Three powerful tweaks you can implement this week to increase profit and reduce stress

  • Retaining current clients and how to boost rebooking rates

  • Shaping your availability to create more demand, rather than burning out

  • Specialising in a signature service instead of offering everything

The importance of understanding your business numbers and scheduling regular financial check-insA key theme that emerged was the importance of making intentional business decisions rather than trying to be busier. This episode is perfect for any beauty professional who feels stuck, overwhelmed, or unable to pay themselves a decent wage despite working hard. Listening will help you unlock hidden opportunities in your business and inspire you to think like a CEO—no matter its size.

• Learn how to simplify your business and find more joy (and money!) in what you do

• Discover proven strategies for boosting profits—without working longer hours

• Get actionable steps to create a calm, in-demand, and organised schedule

• Understand the importance of tracking your numbers and how to start

Sign up to the newsletter→   Podcast Insider Newsletter 

Community →  Facebook group 

Coaching → Book your session to get more personalised support with your own coaching call with Jessica  

Resources → https://jessicakidner.myflodesk.com/fulltimeincome

Pricing Toolkit →  https://beautyceohq.thrivecart.com/profitable-bundle/

In this episode, Jessica Kidner shares her journey from running a large, stressful beauty salon to creating a more balanced, profitable business from her home studio. She tackles the common question: should you rent a space or work from home? According to Jessica Kidner, it’s not just about which option makes more money—it’s about which model supports the lifestyle you want.

She offers five key questions to help guide your decision:

1. What lifestyle do you want to create?

2. Can your current clients support the rent?

3. Are you seeking status or sustainability?

4. What financial risk are you comfortable with?

5. What season of life are you in—remember, business models don’t have to be permanent!

Jessica Kidner emphasises that both choices—home studio or rented space—are valid and should align with your personal and family needs. Your beauty business should support your life, not consume it. Download her Beauty Business Blueprint for more guidance.

Sign up to the newsletter→   Podcast Insider Newsletter 

Community →  Facebook group 

Coaching → Book your session to get more personalised support with your own coaching call with Jessica  

Resources → https://jessicakidner.myflodesk.com/fulltimeincome

Pricing Toolkit →  https://beautyceohq.thrivecart.com/profitable-bundle/

Welcome to the Beauty Business Made Easy Podcast

• Exhausted by the pressure to “do it all” as a beauty professional, parent, and partner?
• Wondering if you really need a big salon and a huge team to succeed in the beauty industry?
• Dreaming of building a thriving business without sacrificing your family or sanity?
• Feel overwhelmed by the constant call to be a “boss babe” and chase the “success” the industry tells you to want?
• Wishing your beauty skills could actually create more freedom—not more stress?

In this new chapter of the podcast, Jessica Kidner shares why she’s pivoted and what listeners can expect going forward. Drawing from her personal journey—from owning and selling a multiple six-figure salon to creating a peaceful life as a mother of three, Jessica challenges the myth that you need a big business and complicated strategy to have great income in the beauty industry.

Instead, this podcast is all about bringing more balance, flexibility, and freedom to beauty professionals, whether you’re running a home studio or working in a small rented space.

If you’re tired of being stretched thin or feeling like you’re serving everyone but yourself, this podcast will give you the permission slip and the practical framework to flip the script. Jessica dives into what it actually takes to build a profitable home business, and why scaling back can be the secret to a rich life—not just a rich bank account.

 Jessica shares her journey from running a multiple six-figure salon to building a profitable, peaceful home studio, all while being a full-time mum and wife to a shift worker.

If you’re searching for a sustainable way to earn great income without burning out or sacrificing family time, this episode is for you.

The traditional “go big or go home” business advice is outdated and how beauty professionals can create freedom and flexibility with clear strategies, simple systems, and home-based studios.

Tune in to hear how you can redefine success—and get practical support and encouragement along the way!

Sign up to the newsletter→   Podcast Insider Newsletter 

Community →  Facebook group 

Coaching → Book your session to get more personalised support with your own coaching call with Jessica  

Resources → https://jessicakidner.myflodesk.com/fulltimeincome

Pricing Toolkit →  https://beautyceohq.thrivecart.com/profitable-bundle/

💸 Are you tired of seeing endless “6-figure beauty boss” promises online? In this week’s episode of The Beauty CEO, I get brutally honest about what’s really behind those shiny offers and why charging your worth is more than just picking a number.

If you feel lost, overwhelmed, or like you’re failing, you are NOT alone! Tune in for real talk, empowering advice, and permission to start small. 💖✨

🔗 Links Mentioned:

• waitlist is closed for now. 

• 💸 ⁠Grab the Beauty CEO Pricing Toolkit ⁠→

• 💬 ⁠Book a 1:1 Strategy Session with Me⁠ →

   

  #beautybusiness #business #salons #salonlife #homesalon #nailtech #beauty

Feeling overwhelmed trying to start or grow your beauty business from home? Wondering how to actually make good money without burning out, working 12-hour days, or chasing clients?

In this episode of The Beauty CEO Show, I’m sharing the exact 7-step framework I use inside my paid coaching program to help you build a profitable, peaceful, and purposeful business that fits around your life, not the other way around.

Whether you're just starting out or ready to reset and simplify your existing business setup, this episode is your roadmap to build a beauty CEO style business.

I dive into the real business foundations most beauty courses skip or use fluff language. I go over what you actually need to attract the right clients, setting boundaries, pricing for profit, and building a schedule that supports your family life (yes, even if you're only working 2–3 days a week).

This is your permission slip to ditch the hustle, drop the confusion, and finally build a beauty business that works for you.

Ready to fall in love with your business again? Let’s do it the Beauty CEO way. 💻✨

🎧 What You’ll Learn:

• The #1 mistake home-based beauty pros make (and how to avoid it)

• How to attract dream clients who actually respect your time

• The power of a confident booking system (no more ghosting or late-night DMs)

• Pricing strategies that support your lifestyle and income goals

• The exact steps I teach inside my coaching program to simplify & scale your home salon

🔗 Links Mentioned:

• 🧠 Join the Waitlist for the Beauty CEO Method coaching program →

• 💸 Grab the Beauty CEO Pricing Toolkit →

• 💬 Book a 1:1 Strategy Session with Me →

📩 Want weekly biz tips for beauty pros who want more income and less burnout? Join the Beauty CEO Club newsletter →

Are you exhausted by the pressure to post daily on Instagram but not seeing steady bookings? In this episode of The Beauty CEO show, Jessica breaks down her proven Beauty CEO Method for using Instagram as a smart, effective part of your beauty business—without burning out. Discover how to attract your perfect local clients, retain them for the long run, and build a business that feels peaceful, profitable, and driven by purpose.

Whether you’re overwhelmed by social media or just want to attract clients who truly value your services, this episode is packed with actionable strategies for beauty professionals who are ready to grow on their own terms.

to book your personal 1:1 mentoring session where you get 1 hour with Jessica ( me ) looking over your business and talking thorugh your frustations and help you set up a plan to foucs on. book your session here

Limited Spots per month

if you want to join the Beauty CEO Club where I connect with you weekly and share all things Beauty ceo related to inspire you to build you business weekly join here

Want to learn about myself and how we can work together to bring your business goals and lifestyle dreams to reality?

You can book your mentoring session with me over at

https://tidycal.com/beautyceo/coachingcall

In this episode, I discuss essential questions before starting a business, particularly in the beauty industry. They emphasise the importance of understanding one's current situation, designing an ideal daily life, preparing for the business's realities, and developing a CEO mindset. I also cover the distinction between running a business and creating a hobby, as well as the significance of knowing financial goals and pricing strategies.

Want to be a Podcast Insider? Join the Beauty CEO Club the weekly newsletter that shares all this and more.

https://beautyceohq.myflodesk.com/podcastinsider

Takeaways

🎤 Talent alone does not guarantee business success.

💣 Having more clients can lead to burnout without proper management.

⚡️ Identify what you dislike about your current situation to clarify your goals.

👏🏼 Success is a personal journey that requires self-awareness.

💰 Understand your pricing based on your unique business needs.

👯‍♀️ Develop a resilient mindset to navigate the ups and downs of entrepreneurship.

Chapters

00:00 Five Honest Questions Before Starting a Business

04:19 Misconceptions About Business Success

07:58 Defining Your Ideal Lifestyle

09:57 Preparing for Business Realities

14:10 Developing a CEO Mindset

14:33 Book Your Mentoring Session

Beauty Business, Nail business, entrepreneurship, beauty industry, mindset, success, planning, financial goals, self-development, work-life balance, business strategy

Ready for a fresh start in your beauty business?

In this powerful relaunch episode, I’m sharing the real story behind why I shut everything down to focus on my health, reconnect with what truly matters, and rebuild from the ground up with a whole new approach. In more ways than one.

I found my passion again, not just for doing services, but for mentoring and helping others see that yes, it can be done in a way that aligns with your life.

You’ll hear how the Beauty CEO Method has changed and how Profit, Peace, and Purpose became the new pillars of everything I teach and live by.

Whether you're a salon owner, service provider, or beauty pro ready to build a business that supports your life (instead of running it), this episode is for you.

✨ What you’ll get:

• Why I walked away from the hustle

• How I rebuilt a home salon

• How you can design a business that feels good and makes real profit

This is your permission slip to build a beauty business that’s cozy, profitable, and truly aligned with who you are.

🎧 Tune in now and join the movement to become a Beauty CEO.

Work with me: If you're wanting one one-on-one support, you can book a session with me here https://tidycal.com/beautyceo/60-minute-meeting

Join our Podcast Indsiders - The Beauty CEO Club is where you can be in the community of profitable, peaceful and purposeful business owners.

https://beautyceohq.myflodesk.com/podcastinsider

When you become a business owner, your focus should shift from the service you provide to marketing your business and understanding who your ideal client is.

Today's episode walks you through the process of how I break this down for my private one-on-one clients, giving you a look at what it's like to work ON the business with a mentor instead of inside your business.

Want to learn about myself and how we can work together to bring your business goals and lifestyle dreams to reality?

You can book your mentoring session with me over at

https://tidycal.com/beautyceo/coachingcall

Welcome to the new season of the Rise Of The Beauty CEO Podcast.

2026 is kicking off with a bang.

The new generation of Beauty CEO's is upon us, and now more than ever, beauty professionals are starting to see the value in their skills and the benefits of working for themselves.

I am focused this year on building a community of passionate beauty business owners ready to back themselves, step out of the rat race and start strategically building their businesses to focus on profit and support their everyday life.

This year the vision for Beauty CEO HQ will be:

Simplify ~ Profitable ~ Actionable

Today's episode is based on building a resilient beauty business in 2026

✨ Learn 4 tips on how to manage the financial downturn.

These are based on my experience buying and growing my 2 salons in 2008 and 2009.

Ways towork with me 

Want to learn about myself and how we can work together to bring your business goals and lifestyle dreams to reality?

You can book your mentoring session with me over at

https://tidycal.com/beautyceo/coachingcall

Getting this one idea cemented into your business is going to be a game-changer for you.  Sales funnels are not new but they haven't been really talked about in the beauty industry until very recently as they have tended to be the domain of online sales business.  I used "funnels" inside my salon business for years and it created a stream of income and new clients every month.  there are a number of different type of funnels which can be used inside your business to make the marketing and income streams a lot easier.  Using emails and funnels any salon can adapt this successful style of marketing to produce big and quick results when you need it.  I love sales funnels for their effectiveness and their set-and-forget style.  Join me in this week's episode to learn what they are and how you can start using them. Links mentioned in the podcast  Roadmap to my successful beauty business  www.jessicakidner.net/roadmap  Jump in on the new EMAIL PROFIT SYSTEM course at the current rate OF $47  BEFORE THE UPDATED VERSION WHICH YOU WILL ALSO GET FOR FREE  www.jessicakidner.net/emailprofit

Ever wondered what your next step is to grow yourself and your business?  Well, I have designed a quiz to help you figure that out.  I've coached many different types of beauty businesses and I've been through all the different stages of Beauty CEO. From starting as a solo business owner and then moving through the different stages of CEO heading towards a profitable business. I have found 4 key areas most people fall into when it comes to growing their beauty business. When you discover what type of Beauty CEO you are, you will then know what path to take and what area you need to work in. Take the quiz today at www.jessicakidner.net and find out which Beauty CEO you are.

Rise of the beauty CEO loves to highlight all the other jobs roles we need to think about when it comes to growing our business. Marketing Is the biggest part of our new role in owning a business. Stephanie Mitchell is an online marketing guru who specialises in the beauty industry.  We talk all things business and what 2020 has done to our industry this year and what are we need to focus on for 2021 to be a successful and profitable year starting with self-belief and strategy.  You can find Stephanie over on https://sunnystorm.marketing/ and you can also see my interview with her here  https://sunnystorm.marketing/blog/earn-more-money-with-email-marketing-for-your-salon

In business, we get pulled in all the directions. it leaves you feeling confused frustrated and overwhelmed at the number of things you have to do. It also leaves you feeling left behind.  today I highlight 3 areas to focus on to ensure you are ready to start a business or take your business to the next step.   GET YOUR START UP GUIDE  https://jessicakidner.myflodesk.com/fulltimeincome

One of the biggest struggles any business has is constantly finding new clients to keep coming into the business. Today I share the 4 step method  ( C.E.O.m system ) I used to put my salon marketing on autopilot to allow me to grow my business, make building my business easier and to ensure I had an asset in my business to be able to sell it for 6 figures.  listen to today's episodes and then grab my 4 step roadmap on my website www.jessicakidner.net/roadmap

Instagram is a free marketing platform that many of us have BUT are you doing these 4 things to help your ideal client realise you're the business for them?   Today's podcast walks through 4 areas that you need to have in your Bio to ensure you are gaining clients that you can turn in to clients. 

The year 2020 has given us all some serious challenges and the beauty industry has certainly been hit significantly. In the past, some companies have used downturns and challenges to their advantage and risen from the ashes to become powerhouses  - companies like Apple, Amazon, Mailchimp and Microsoft. Now is the time to start thinking about 2021 and in this podcast, I share my thoughts on what I think you can do right now to get ready for 2021 so your in the best possible position to rise up.

Last week I introduced you to websites and also launched Beauty Biz website in a box with Alethea from Cloudxs Digital.  This week I talk about 4 things that the website did for my business and how you can use a website in your business. How it should work for you and really drive home the importance of taking all your marketing efforts on social media and drive it into your own platform.  Check out the Website in a box offer here  www.jessicakidner.net/wesbite  catch up in all the podcast and blogs over on www.jessicakidner.net

Website are a vital part of any business in today's world. today Alethea from Cloudxss talk about 5 things you need on your website to ensure you are found and can start building a marketing stardgey to gain new clients on autopilot.  Want the show notes go to jessicakidner.net   To check out our Beauty Biz Website In A Box head to  www.jessicakidner.net/website

Email Marketing IS where I focused all my marketing efforts in my business. From that 1 strategy alone I was able to build a great foundation to grow my revenue and also support my client base after they left the salon.  Here are the 3 best emails to start sending in your business today.  1. the welcome email  2. Monthly email  3. the review email Listen to find out why and how I used these in the salon to grow to multiple6 figures and no advertising.  www.jessicakidner.net  

When I talk to salon owners one of the most challenging things they raise with me is hiring and managing staff. One of the most important things that I tell them is that they need to change their mindset surrounding their staff. In this podcast episode, I list my 6 top tips for dealing with staff.

In our journey of becoming a business owner we can lose ourselves in all the tasks and worries that come with building a business every single day. As women we also have the extra pressure of having the babies, looking after family and ourselves if we are lucky.  Today I share the changes and the mindset shifts in being able to juggle all the things plus have 3 children.  Having time to stay home recover and not feel pressure to be somewhere the next day was very important to me as a woman, a mother and A wife.  I built flexibility into my days so that I removed the need to be seen as the perfect business owner and mother.  www.jessicakidner.net/roadmap 

Growing a business is a forever changing path, Now I have moved through all the stages of buying growing and selling a business i look back on the key things I did in the first year that put the business in a good position to be able to grow in to the dream business I always wanted.  Listen to these Takeaways and compare them to your business.  Links  www.instagram.com/jessica_kidner_beautyceo www.jessicakidner.net/roadmap To become the best version of yourself you need to step in to the fear and start when you're not ready. 

Instagram is a huge part of any business right now. After years of trying to avoid it (in the beginning), I have found a love for Instagram and have spent many, many hours using and learning everything I can about it. I see a lot of salons using Instagram but I also hear a lot the frustrations they have trying to figure out where it fits in their marketing system. Here are 5 tips you can implement today to make your time on the platform worthwhile. Website www.jessicakidner.net http://jessicakidner.net/roadmap Free download to your Foundations Roadmap Grab Your Mini Email Training 👇🏼 www.jessicakidner.net/emailfunnel

We have all been affected by COVID-19 in some form or another. I wanted to start the process of thinking beyond this pandemic and get you focusing on what will be happening on the other side. What do you want your business to look like once it's back open? How do you want to come back? You need to change your mindset to focus on the possibilities ahead.  www.jessicakidner.net/roadmap

Welcome to the podcast! This episode is a little intro and run down on my personal story and how I started in the beauty industry. The ups and downs of buying and learning to hire staff, deal with negative comments and trying to build a business whilst growing a family. Hear how I started working for other business owners which lead me to explore renting space and finally buying my own salon. Links mentioned in the podcast: https://www.jessicakidner.net/roadmap Email scripts - How I sold to my existing clients and made $5000 extra in 2 days https://www.jessicakidner.net/product/how-to-hold-a-flash-sale-salon-email-scripts/

UPDATE - A quick intro to the podcast, Who I am and what to expect inside these episodes.  If you are a beauty service business and looking for inspiration, actionable tips and a community to hold you up when needed, this is the podcast for you.  Subscribe to be apart of the family.  You can expect Info on the biggest game changes to grow your business -Mindset- Growing a business, Email marketing, Social media plus much much more. The links in this podcast have changed. to get your hands on the NEW Foundation road map go to  www.jessicakidner.net/roadmap