Mark Bliss, the SVP of Marketing at DNS Filter joins the podcast. He breaks down his successes with managing and hiring 100% remote teams, the difference between remote and remote first companies, how to activate your talent, the lessons he's learned and much more.

Mark's LinkedIn: https://www.linkedin.com/in/markbliss/

DNS Filter's Website: https://www.dnsfilter.com/

Laura Kendall, the VP of Marketing at MadKudu joins the podcast. She discusses why marketers don't need to measure everything, what data B2B companies need to lean into, when you should follow your gut as a marketer and much more.

Laura's LinkedIn: https://www.linkedin.com/in/laura-kendall-48556911/

MadKudu's Website: http://madkudu.com/

Jim Holben, the CMO at Applied Visions joins the podcast. He breaks down why marketing teams should move away from SEO and long-blogs and instead shift their focus to marketing activities that build a brand. From organic LinkedIn to podcasting, Jim explains what it takes to be successful with this strategy and how to get buy-in from your executive leadership team.

Jim's LinkedIn: https://www.linkedin.com/in/jim-holben

AVI's Website: http://avi.com/

Adam Runner, the Director of Marketing at MySidewalk joins the podcast. We talk about how it's so easy to overcomplicate what we are doing as marketers, what your first job should always be when brought into a new company, how to get the fundamentals right and much more.

Leaders, both introverts and extroverts, have power in their choices. Today on the Leadership Series, Betty Halligan shows us that a leader's choices create their ability to grow as a leader. When the choices are founded upon core values, mission and purpose, you will find the confidence to embrace your leadership style.

Books recommended: 

• Power of Choice
• 4 Agreements

Email: bettty@newberrypr.com

Linkedin: https://www.linkedin.com/in/elisabethgalligan/

Logan Mallory, the VP of Marketing at Motivosity joins the podcast. We talk about what to think about before going all in on ABM, examples of it working (and not), who to target and much more.

Steve Watt, the Marketing Director at Seismic joins the podcast. We talk about three ways to not use LinkedIn, how to approach it with a solid strategy, how to build an audience and much more.

“You don’t rise to the level of your goals; you fall to the level of your systems.”

This week on the Leadership series, Tim Croll talks with Quincey Fox. Quincey has found that systems are the only way to balance out the bad days. Setting goals is an emotional high but on the bad days, it is the character we develop through systems that will create our success. Leaders understand consistency creates success, doing the hard things. Allowing ourselves to be accountable to our commitments allows those that are following an understanding of why they are held accountable to the systems that ultimately create our future.

Recommended Books: Bible, Atomic Habits.

Contact Linkedin:  https://www.linkedin.com/in/moneymadesimple/

Phone: 805-764-1044

Richard Posluszny, the VP of Marketing at Northpass joins the podcast. We talk about why marketing needs to own CX, why it's important to get in front of your customers, the key to creating a Customer Advisory Board (CAB) and much more.

Dan Mott, the founder of SIX3MEDIA joins the podcast. We talk how to be more genuine on LinkedIn, what to stay away from, how to build better relationships with prospects and much more.

For most of my life, I have felt the “fidgety” feeling. That draw to something other than what I currently have. I didn’t know it was a calling toward my purpose. Now looking back I can see the steps and challenges but then I just felt restless. Here is my journey to embracing my own hero story. You can find your calling and purpose as well.

https://calendly.com/timcroll/quick-talk

Ty Lim, the founder and CEO of Averoos joins the podcast. We talk about the fact that most B2B marketing has turned into a checklist of activities, how you should plan your campaigns, how to do more than just "copy" other companies and much more.

“The community exists to shape and guide my soul. The community has a right to expect certain behavior from me, and can provide the encouragement and accountability I need.” James Smith

Leaders often live with an intense sense of loneliness. This doesn’t have to be an acceptable way of life. But a leader must have a purpose and focus on building the right type of community around them. The community will shape your life but you must shape your community, without being purposeful in building your community, you will not be able to shape your life.

Join leadership coach Tim Croll for this week's edition of the Leadership Series on B2B Made Simple.

James Furbush, the VP of Marketing at AccessOne joins the podcast. James gives us the framework he recently took his company through to land the plane on their strategic narrative. On this episode you'll hear his three-step process for nailing your strategic narrative, key unlocks he had during the process, how you can do this with your marketing team and more.

James' LinkedIn: https://www.linkedin.com/in/jamesfurbush/

AccessOne's Website: https://www.accessonemedcard.com/

Tyler Burch, the former Director of Digital Marketing at Board Active joins the podcast. We talk about why marketers obsess over metrics, what key metrics he tracks, what data YOU should focus on and much more.

Brian Burke, the Chief Mac Man at SellYourMac.com joins the podcast. We talk about how to take risks when building your personal brand, what you can do to stand out, how to be incredibly genuine and much more.

***Promo code mentioned in podcast: sellyourmac.com/b2bmadesimple

Rachel Scava, the Founder and COO at Fully Accountable joins the podcast. We talk how to clearly communicate your goals and objectives, how to master zoom meetings, how to keep your team engaged and much more.

After experiencing a deep loss and his job changing, Jeff was forced into a time of reflection in order to find his purpose. Asking the question, “what am I doing with my life?” This lead to the discovery of how powerful a habit can be to set the course of your life. Now he shares 4 habits that will provide clarity for your day, the energy to play full out, and leave the legacy you have always wanted.

www.themorningfire.com

Jeff Wickersham is a sought-after high-performance coach who’s mantra is Rise, Fight, Love, Repeat … which is also the title of his #1 Best Selling Book – Rise, Fight, Love, Repeat – Ignite Your Morning Fire.

Jeff is the founder and creator of Morning Fire Coaching, which specializes in guiding clients to implement game-changing habits for more energy, focus, abundance, and time in their lives through the power of the morning routine.

Jeff hosts the Morning Fire for Entrepreneurs podcast and was recently published in Authority Magazine.

Book Recommendations:

The Energy Bus by Jon Gordon

Joshua Cranmer, a B2B marketer with 15+ years of experience in the industry joins the podcast. We talk about how to create company-wide buy-in to marketing, whether or not the MQL is a legitimate metric to measure by, how to identify what really impacts pipeline and much more.

Shā Sparks joins Tim Croll on the Leadership Series and shows us how to move from operating in fear to operating in freedom and hope. It is easy to dismiss our thoughts as something that doesn’t have a large impact on our actions, but these thoughts are controlled by our perception of who we are. Each emotion begins the process to a result. It will be up to you which results you want.

Growing up with a father who was un-willfully drafted in the Army to serve time in Korea, Shā Sparks inherited her father’s “I don’t have a choice” mindset. Later she realized she did have a choice and overcame abuse, addiction, depression, anger, low self-worth, being a bully and being bullied. Today, she has proactively changed that fear-based phrase “I don’t have a choice” into determination inspiring others to make fearless choices. She guides leaders to re-ignite their passion into a more aligned purpose and transform it into increased profit. She knows that if she can take her own traumatic experiences and transform them into a treasure, then so can you!

She is the CEO (Chief Excitement Officer) of Sparks of Fire International, a Certified Fearless Living Coach, and Trainer, host of The Power of Investing in People Podcast, host of “Hey Shā, What Do I Say?” Facebook Live Show, author of “How to Get Your Voice Back”, and Co-Founder of #FIRESTARTERS Book Project.

Website www.shasparks.com

#FIRESTARTERS Book Project https://firestartersbookproject.com/

LinkedIn www.linkedin.com/in/sha-sparks

Facebook https://www.facebook.com/iamshasparks/

Podcast on all platforms The Power of Investing in People

James Winter, the VP of Marketing at Brandfolder joins the podcast. We talk how to structure compensation plans, what key metrics to track in marketing, what you should do about KPIs and much more.

This week, host of the Leadership series, Tim Croll joins Sha Sparks on "The Power of Investing in People" show.

You'll love their conversation on leadership!

Growing up with a father who was unwillfully drafted in the Army to serve time in Korea, Shā Sparks inherited her father’s “I don’t have a choice” mindset. Later she realized she did have a choice and overcame abuse, addiction, depression, anger, low self-worth, being a bully and being bullied. Today, she has proactively changed that fear-based phrase “I don’t have a choice” into determination inspiring others to make fearless choices. She guides leaders to re-ignite their passion into a more aligned purpose and transform it into increased profit. She knows that if she can take her own traumatic experiences and transform them into a treasure, then so can you!

She is the CEO (Chief Excitement Officer) of Sparks of Fire International, a Certified Fearless Living Coach and Trainer, host of The Power of Investing in People Podcast, host of “Hey Shā, What Do I Say?” Facebook Live Show, author of “How to Get Your Voice Back”, and Co-Founder of #FIRESTARTERS Book Project.

Website www.shasparks.com

#FIRESTARTERS Book Project https://firestartersbookproject.com/

LinkedIn www.linkedin.com/in/sha-sparks

Facebook https://www.facebook.com/iamshasparks/

Podcast on all platforms The Power of Investing in People

Stephanie Cox, the VP of Sales & Marketing at Lumavate joins the podcast. We talk ways we can make our marketing more creative, how to incorporate personalization, what product-led growth can do for your team and much more.

Brett Frey has lived under the radar for most of his life. Teachers and society have all told Brett he needed to do this or that, but his soul has told him differently. Brett lists the three things that he has been doing to create a life that leaves a legacy and just happens to build a seven-figure company along the way. Building a legacy happens in a life unnoticed.

https://www.linkedin.com/in/brett-frey-6029503a/

https://www.facebook.com/brett.frey.5

Phil Granof, the CMO at NewStore joins the podcast. He details the changes B2B buyers have made over the years, how to peel back the layers on who is actually buying your product, technical vs. benefit-driven buyers, how he approaches risk taking and much more.

Phil's LinkedIn: https://www.linkedin.com/in/philipgranof/

NewStore's Website: http://www.newstore.com/

Matt Nollman, the VP of Marketing at Life Yield joins the podcast. 

We talk about three areas your marketing team needs to focus:

• Authenticity 
• Content 
• Analytics

You'll learn how to nail down those three and create the foundation your marketing team needs.

On today's episode of the Leadership Series, Tim Croll and Diana Murphy walk through their own challenges when it comes to creating a better mindset and found three things that will help you. Are you ready for the best 2021 and creating your plan for this year?

Virginia Lucett, the VP of Marketing at HammerTech joins the podcast. We talk about why we should stop doubting fun, funny and creative ideas, ways we can integrate a sense of humor into our marketing, how we can test new ideas and much more.

Your website needs constant attention! There is no better time to reevaluate and make the essential changes required as we towards 2021.

Every leader works through their leadership development on their own path. The framework will be similar, but the path is theirs alone. As you walk your path, great leaders look back to help those that want to grow. Developing your own leadership path is as important as developing leadership skills in those that are in your circle of influence.

Jesus McDonald, the founder and CEO of JRM Web Marketing joins the podcast. We talk the importance of an up-to-date website, how to improve your website, the importance of first impressions and much more.

In this podcast episode, Jesus McDonald interviewed Sam Moss, who is the co-founder of 1Click Agency, a website development, and design company in Elmira, NY.

For over 5 years, Sam and his team have been helping B2B companies by providing WordPress website builds and monthly maintenance.

Outside of running his own business, Sam co-hosts a marketing podcast each week called B2B Made Simple where he talks with marketers who are in the trenches every day learning what it takes to run a marketing team.

Sam was born in Rochester, NY, and is married to his beautiful wife, Ciara. He also has one daughter, Olive. In addition to his love for marketing, Sam enjoys watching and playing sports, being involved in church, and playing guitar.

Questions covered:

1. What inspired you to become an entrepreneur?

2. Why did you choose website solutions? Why not social media marketing, SEO, PPC, or copywriting?

3. When is a good time for someone to consider a website audit? What do you do for website audits?

4. Who is your ideal client? And how can they get in contact with you?

5. Do you have any tips for our listeners?

You can also watch the video version of this episode on Jesus McDonald's YouTube channel.

For business inquiries please send Jesus McDonald a LinkedIn message.

Today on the leadership series, Vinnie shares what he has learned through his experiences as a leader. Through these experiences, he has come to learn what to takes to build beyond your shadow. First is understanding which season of leadership you are in. Then comes the ability to grow into your next season. As a leader, you have the ability to teach others how to follow, thus building beyond your shadow.

Free Resources: www.fullyaccountable.com/b2bmadesimple

Book recommendations:

Shoe Dog by Phil Knight

Grit by Angela Duckworth

Maria Juan, the VP of Marketing and Communications at Peerfit joins the podcast. We talk about how there's really no difference between B2B and B2C, why marketers should stop ignoring consumer-based channels, how marketing as if you're talking directly to the end consumer can be a game changer and  much more.

Sam helps B2B companies build great websites that help them to stand out online.

We discussed:

-how to position your website so that your customers actually respond!

-how to grow your following on LinkedIn

-and THE BIGGEST MISTAKE companies make with their website AND HOW TO FIX IT.

show notes:

website: https://1clickagency.com/

you can connect with Sam on LinkedIn at: https://www.linkedin.com/in/sam1ca/

recommended reading:

Buliding a StoryBrand, by Donald Miller

Marketing Made Simple, by Donald Miller

Andrew Hoerner, a fractional SaaS CMO joins the podcast. He shares the areas working for him right now in B2B SaaS marketing and how to apply them to your marketing function. Andrew discusses a recent rebrand he took a company through, influencer marketing programs he's launching, why marketers need creative space each week, and how to create brand evangelists within your company.

Andrew's LinkedIn: https://www.linkedin.com/in/andrewahoerner/

We all go through challenges within our life. Our reaction to those challenges will define our future. We cannot ignore the challenge, but rather allow it to lead us into a position that gives us the power to define our future. To become the warrior or king that is needed to be a strong leader.

This weeks guest: www.iamwilliambrown.com

Tracy Montour, the Director of Marketing at Arbeit joins the podcast. We talk about how to how to develop a point of view as a brand, why we should stop pushing out content that provides no value, inbound vs. outbound and much more.

The topic of this episode is website strategy & design tips with Sam Moss, the co-founder of 1Click Agency.

Here, we will be discussing the steps to developing your digital strategy to leverage your website to work for you and your company!

He'll cover topics ranging from finding your first impressions, using social media to drive web traffic, structuring call-to-actions, and much more.

This interview is as applicable to start-ups as it is to established companies, entrepreneurs, and consultants!

Today on the Leadership series, Torlando Hakes, the Director of Business Development at Periodic joins the podcast. Torlando shares the lynchpin in order to invite others into your culture. Brand culture is the one topic that leaders need to pay special attention to and he shares several key elements on how to build this culture. But more importantly, finding that one key lynchpin to hold it all together.

Ian Luck, the VP of Marketing at CustomerGauge and the founder of both Luck Agency and Marketing Strategy, joins the podcast. We talk about how to how marketing teams don't always have to spend money to make money, why we should stop saying the MQL is dead, how to get a referral program started and much more.

Building a website is easy, but building it correctly is not.  In this episode of the More Than a Few Words Podcast, Sam Moss, co-founder of 1Click Agency, shares the five most common web design mistakes.

So many marketers are obsessed with first and last touch attribution. But here’s a thought that might make both irrelevant in marketing.

Jeremy Miller, the the VP of Marketing at Kennected joins the podcast. We talk about how to how there shouldn't be a divide between B2B and B2C marketing, why it's important to use story telling in our campaigns and much more.

This was a quick, encouraging story I wanted to share about the content you’re posting online. More people might be seeing it than you realize.

Day in and day out, Sam Moss, co-founder of 1ClickAgency.com, sees FIVE critical mistakes being made on websites, over and over. Listen to his interview with Allan Langer on what you need to do to see if you are not only making these mistakes, but what you need to do to fix them.

Mentioned in this Episode:
The 7 Secrets to Selling More By Selling Less
1ClickAgency.com
Sam Moss on LinkedIn

Grant Duncan, the VP of Marketing at VoxImplant joins the podcast. He shares the ins and outs of their B2B influencer program, how they find partners, what the strategy looks like from start to finish, incentives, contracts and much more.

Grant's LinkedIn: https://www.linkedin.com/in/grantmduncan/

VoxImplant's Website: https://voximplant.com/

Kari Hanson, the the VP of Marketing at Spiro joins the podcast. We talk about how to execute on branding, examples of other companies doing an amazing job with it, where it should fit in your marketing plan and much more.

Sam shares what the plans are for the Small Business Made Simple podcast going into 2021. We all know everything eventually comes to an end, but he shares what's on the horizon for the new year and what you can look forward to in the coming weeks.

Dale Dupree, the founder of the Sales Rebellion joins the podcast. We talk about how to treat your salespeople, what to do with KPIs, how to build a legacy through your sales department and much more.

Together by STEAM PHUNK https://soundcloud.com/steamphunk Creative Commons — Attribution 3.0 Unported— CC BY 3.0  http://creativecommons.org/licenses/b... Music provided by Music for Creators https://youtu.be/ya66qIxZQVw