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The Best of The Audience Growth Podcast Ep. 5 - Five things you can do right now to win business21 Apr 202400:09:12

Our fifth 'Best of' episode is the third of three of my solo episodes about how to make more money in your business and features five tips in how to bring more money into your business without slipping into panic mode.

Loved the podcast? What to do next:

We all need great support and people around us to grow, my memberships The Marketing Insiders Club and The Charge are open right now. Check them out and choose the level that matches the level you want to reach in business: https://www.nikihutchison.com/memberships

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

As well as listening to today's episode, why not binge on some of the others and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode in the future.

If you are enjoying the podcast please consider sharing it with your business friends and leaving a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also invite very special guests to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grew both of my businesses to over six figures using almost exclusively organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money on ads. It's the perfect way to grow an engaged audience around your business. As a listener of the Audience Growth podcast you're going to learn how to do it.

The Best of The Audience Growth Podcast Ep. 4 - 9 things to do when business is slow12 Apr 202400:16:06

Our fourth 'Best of' episode is the second of three of my solo episodes about how to make more money in your business.

So your clients have gone quiet and the bookings and orders have slowed to a trickle. Do you hit panic stations and throw (lose) loads of money on some hasty ads or maybe simply close the curtains and binge Netflix for the day?

Don't do that! Instead I've got nine great ideas of things you can do during the quiet times, things will help you streamline your business and help get those customers flocking in again.

Bon Tot Children's Store: https://www.bon-tot.com/

Here's a guide to this episode

(0.00) Intro (1.44) It's unavoidable that you will have quiet periods, there are always going to be peaks and troughs. (2.40) Maybe it's OK to have a bit of a break, take a breath and take a step back (3.30) Time to put efficient systems in place (5.21) Review your offerings (7.22) Review your website and set up your web SEO (9.18) Make sure your social media places are consistent (9.45) Start studying, find a mentor or join a group programme (10.14) Reach out to previous clients and customers (11.20) Plan your content ahead and get a bank of content ready (12.37) Initiate Collaborations (15.15) Don't freak-out (16.00) Outro, my next episode 'Things you can do today to grow your audinece without spending money on ads

Loved the podcast? What to do next:

We all need great support and people around us to grow, my memberships The Marketing Insiders Club and The Charge are open right now. Check them out and choose the level that matches the level you want to reach in business: https://www.nikihutchison.com/memberships

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

As well as listening to today's episode, why not binge on some of the others and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode in the future.

If you are enjoying the podcast please consider sharing it with your business friends and leaving a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:

Episode 111 - Clever ways to raise your profile with Sophie Milliken09 Feb 202400:23:58

On today's episode I'm chatting to Sophie Milliken. Sophie has built, sold and continues to build businesses including Moja her modern PR agency, where she and her team help their clients to raise their professional profile. This is an episode packed with actionable information to help you raise your profile.

Want to learn more about Sophie/ You can find her on Linkedin and Instagram and have a listen to her podcast, Beyond The Bio.

Early bird tickets are available now for Adventures in Marketing 2025 at https://www.adventuresinmarketing.uk

And because we all need great support and people around us to grow, my memberships The Marketing Insiders Club and The Charge are open right now. Check them out and choose the level that matches the level you want to reach in business: https://www.nikihutchison.com/memberships

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

As well as listening to today's episode, why not binge on some of the others and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode in the future.

If you are enjoying the podcast please consider sharing it with your business friends and leaving a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people...

Episode 021 - Three things you can do to increase your revenue over summer10 Jun 202200:07:53

I've always been acutely aware of the potential for a summer sales slump. However, it is avoidable and today I'm going to talk you through some of the ways that you can increase your revenue this summer.

Loved the podcast? What to do next:

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I will be teaching you how to grow your audience, a community of people interested in what you do and I'll be sharing how to turn them from browsers into buyers, from followers into customers. I'll also be inviting very special guests how to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money on ads. It's the perfect way to grow an engaged audience around your business. As a listener of the Audience Growth podcast you're going to learn how to do it.

Episode 020 - Who Cares? Really understand your ideal customer and how to target them03 Jun 202200:22:45

Today is a special episode for me because it's episode 20. Hooray. On today's episode I'm going to be talking about how to better understand your ideal customer and how to target them. Because if you can make your ideal customer care about what you're doing then your business is going to be a success.

Loved the podcast? What to do next:

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I will be teaching you how to grow your audience, a community of people interested in what you do and I'll be sharing how to turn them from browsers into buyers, from followers into customers. I'll also be inviting very special guests how to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money on ads. It's the perfect way to grow an engaged audience around your business. As a listener of the Audience Growth podcast you're going to learn how to do it.

Episode 019 - How to get to grips with Paid Ads with Aggie Meroni (White Bee Digital)27 May 202200:36:30

On this weeks episode I have the absolute pleasure of welcoming Aggie Meroni of White Bee Digital to discuss all things Paid Advertising. Now if you know me, you will know that I am all about organic marketing. That's marketing that costs nothing of very little. So it might be surprising to hear me interview Aggie who is all about paid advertising. However, we align on so much when it comes to our approach on advertising that I really enjoyed this conversation. And some of the key takeaways for me were just how important it is to invest in yourself, to be a joiner and say yes to surrounding yourself with the right people on your business journey. And as with any marketing we discussed the importance of being consistent and patient when it comes to paid advertising. Don't expect overnight success.

White Bee Digital Free Facebook Ads Setup Checklist: https://whitebeedigital.com/free-facebook-ads-set-up-checklist/

Follow Aggie and White Bee Digital on Instagram: https://www.instagram.com/whitebeedigital/

Loved the podcast? What to do next:

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I will be teaching you how to grow your audience, a community of people interested in what you do and I'll be sharing how to turn them from browsers into buyers, from followers into customers. I'll also be inviting very special guests how to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting

Episode 018 - How to create a content schedule you can stick to20 May 202200:31:43

If you would like my free Content Schedule Planner visit: https://www.nikihutchison.com/content-schedule-planner

On today's episode we are going to be talking all about how to create a content schedule that you can stick to. And the reason that I want to cover this topic is that so many people talk to me regularly about how difficult they find it to stick to their content schedule. They know that they want to do it, they know that they really want to communicate with their customers and they want to be that person who gets into a great routine and is able to get content out there regularly in order to grow their business but they just can't stick to a schedule. So that's what we're going to cover today. I've got lots of tips on how you can do this to make your life easier, and so you can become that person who sticks to your content schedule.

Last chance to join Audience Growth Club which closes on Monday 23rd May: https://www.nikihutchison.com/audience-growth-club

Links from today's show;

Victoria Bennion ’The Best Guest’ podcast Episode 15: https://podcasts.apple.com/gb/podcast/how-to-use-marketing-to-start-and-grow-businesses/id1591729553?i=1000546839648

www.glasglowgirlsclub.com

www.enterprisenation.com

www.kylielang.com

Loved the podcast? What to do next:

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their...

Episode 017 - How can you turn browsers into buyers?13 May 202200:19:58

Today I'm going to be teaching you how you can turn browsers into buyers. Now we all love browsers, lurkers, whatever you care to call them. These are the people who are paying attention without really engaging with your business online. But one-day, fingers crossed they will pop up and make an enquiry, or you will make a sale. But what we want is for that second part to happen more often. So we want to turn more of these browsers into buyers and we want to do it faster and that's what I'm going to be covering in today's episode.

Join the waiting list for my online programme, Audience Growth Club www.nikihutchison.com/audience-growth-club-waiting-list

Find out more about my business accelerator, The Charge https://www.nikihutchison.com/the-charge

Loved the podcast? What to do next:

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I will be teaching you how to grow your audience, a community of people interested in what you do and I'll be sharing how to turn them from browsers into buyers, from followers into customers. I'll also be inviting very special guests how to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money on ads. It's the perfect way to grow an engaged audience around your business. As a listener of the Audience Growth podcast you're going to learn how to do it.

Episode 016 - Is it possible to grow an audience without paid ads?06 May 202200:23:42

Hello and welcome to the Audience Growth Podcast. If you have listened to any of the previous episodes of this podcast, attended any of my workshops or possibly even had a conversation with me. Then you will know that I talk a lot about how you can grow an audience without using paid ads. But on today's episode I'm going to ask, is this actually possible?

I've had a few people ask me this question recently and so I wanted to address it in a podcast episode. And on today's episode I'm going to talk you through the three c's that you need to pay attention to when you are trying to grow and audience organically, that's without using paid ads. And I'm going to talk you through the five commitments that you need to make as well. So let's dive in!

Join the waiting list for my online programme, Audience Growth Club www.nikihutchison.com/audience-growth-club-waiting-list

Find out more about my business accelerator, The Charge https://www.nikihutchison.com/the-charge

Loved the podcast? What to do next:

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I will be teaching you how to grow your audience, a community of people interested in what you do and I'll be sharing how to turn them from browsers into buyers, from followers into customers. I'll also be inviting very special guests how to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money...

Episode 015 - How to create FOMO in your business with May King Tsang29 Apr 202200:27:08

On today's episode I'm going to be chatting with the fabulous May King Tsang. May King Tsang, otherwise known as the Fomo creator is an expert in creating the right kind of Fomo around your business. In today's episode she's going to be sharing how you can use Fomo to help grow your audience and your business.

May King is a client of mine, she's a member of my business accelerator The Charge, and I have also been a client of hers. If you have taken part in any of my live challenges in the past then May King has been the Fomo creator for those so you may have seen her in action. Let's dive in!

For more on May King please check: www.fomocreator.social, Twitter, Insta & FB: @maykingtea LinkedIn: www.linkedin.com/in/maykingtsang

We also chat about Content Cal, for more on that listen to my Episode 009 - In conversation with Andy Lambert (ContentCal)

Find out more about my business accelerator, The Charge www.nikihutchison.com/the-charge

Loved the podcast? What to do next:

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I will be teaching you how to grow your audience, a community of people interested in what you do and I'll be sharing how to turn them from browsers into buyers, from followers into customers. I'll also be inviting very special guests how to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is...

Episode 014 - Five things I've done this year to grow my audience22 Apr 202200:19:09

Welcome to the Audience Growth Podcast and today I'm going to sharing some of the things I've done over the past 12 months to grow my audience. I'll be covering many of the different strategies and approaches that have worked well for my business over the past year generating both new followers and new clients. Let's dive in!

Links from the show:

Find out more about my business accelerator, The Charge www.nikihutchison.com/the-charge

Jackie Novels awardsforwomen.com

My free Facebook community Audience Growth Collective www.facebook.com/groups/audiencegrowthcollective,

Digital Women Awards digitalwomenawards.com,

NatWest Entrepreneur Accelerator https://www.natwest.com/business/business-services/entrepreneur-accelerator.html,

Entrepreneurial Spark www.entrepreneurial-spark.com,

Loved the podcast? What to do next:

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I will be teaching you how to grow your audience, a community of people interested in what you do and I'll be sharing how to turn them from browsers into buyers, from followers into customers. I'll also be inviting very special guests how to join me so you can learn from their experiences growing brands,...

Episode 013 - How to create content that's not boring15 Apr 202200:28:13

If you've ever wondered how you can create content that's going to get you better results then today's episode is definitely for you. I'm going to explain why you need to treat your content creation like a party and take you through the five key steps that you can use to create content that will drive results in your business.

This is something that my audience talk to me about all the time. I've literally had messages from people every single week for months telling me how hard they find content creation. So this is what I'm going to solve with this episode.

And if you have any entrepreneurial business owning friends who also struggle with content creation then don't forget to share this episode with them so they can benefit too.

Find out more about my business accelerator, The Charge https://www.nikihutchison.com/the-charge

Join the waiting list for my online programme, Audience Growth Club www.nikihutchison.com/audience-growth-club-waiting-list

Sign up to join my free Thursday lunchtime marketing clinics during April 2022: bit.ly/AprilMarketingClinics

Loved the podcast? What to do next:

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I will be teaching you how to grow your audience, a community of people interested in what you do and I'll be sharing how to turn them from browsers into buyers, from followers into customers. I'll also be inviting very special guests how to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've...

Episode 012 - In Conversation with Andrew & Pete (Atomic / Atomicon)08 Apr 202200:39:19

Welcome back to the Audience Growth Podcast, today I am talking to Andrew & Pete. They have been on my radar, and I’ve been part of their community for a number of years now. They have a successful membership called Atomic and they run a brilliant digital marketing conference called Atomicon. They’ve been really successful growing an audience; indeed it’s definitely more of a community than an audience of people who are simply following them. They really make you feel part of it. So who better to chat to us today about audience growth.

- Find out more about Andrew & Pete - https://atomic.site/

- Find out more about The Charge: https://www.nikihutchison.com/the-charge

- Join the waiting list for my online programme Audience Growth Club www.nikihutchison.com/audience-growth-club-waiting-list

Loved the podcast? What to do next:

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I will be teaching you how to grow your audience, a community of people interested in what you do and I'll be sharing how to turn them from browsers into buyers, from followers into customers. I'll also be inviting very special guests how to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money on ads. It's the perfect way to grow an engaged audience around your business. As a listener...

Episode 110 - Differentiating yourself in a sea of coaches with Osmaan Sharif06 Feb 202400:26:22

On today's episode I talk to Osmaan Sharif. Osman calls himself the business owners coach and he helps coaches, consultants and service providers to grow their business so that there is less chaos and less confusion playing to their strengths and personalities.

Want to learn more about Osmaan? You can find him on Linkedin and Instagram.

Make sure that you check out my upcoming, incredible (promise!) in-person marketing event Adventures in Marketing at https://www.adventuresinmarketing.uk

And because we all need great support and people around us to grow, my memberships The Marketing Insiders Club and The Charge are open right now. Check them out and choose the level that matches the level you want to reach in business: https://www.nikihutchison.com/memberships

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

As well as listening to today's episode, why not binge on some of the others and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode in the future.

If you are enjoying the podcast please consider sharing it with your business friends and leaving a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also invite very special guests to join me so you can learn...

Episode 011 - Online communities, courses & programmes - which one is right for you?01 Apr 202200:21:33

On Today’s episode I am going to be talking to you all about online offerings. So we are going to be covering online memberships, courses and programmes, what the differences are between them and how to identify which one is right for you and crucially which ones are not. I’m going to walk you through some of the options available today which should help you to grow your business, your network and hopefully you’re audience too.

Find out more about The Charge: https://www.nikihutchison.com/the-charge

Join the waiting list for my online programme Audience Growth Club www.nikihutchison.com/audience-growth-club-waiting-list

REALWORK membership community www.doreal.work

Found & Flourish membership community www.foundflourish.co.uk

Female Entrepreneur Association membership community www.femaleentrepreneurassociation.com

Rachel Rodgers’ book We Should All Be Millionaires https://helloseven.co/the-book/

Join my email list today to hear how to join my free Thursday lunchtime sessions during April 2022: https://nikihutchison40745.activehosted.com/f/13

Loved the podcast? What to do next:

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I will be

Episode 010 - How much do you really know about your customers?25 Mar 202200:14:45

On today’s solo episode I’m going to walk you through how to really understand your audience. Why? Because this is something that truly can make or break your business. I like to approach things differently in a way that has got better results both for me in my business and for my clients and that’s what I’m going to walk you through today.

You can download the two workbooks which go with this episode via the links below:

Product Positioning Framework Workbook

https://www.nikihutchison.com/s/Product-Positioning-Framework.pdf

Understanding Your Ideal Customer Workbook

https://nikihutchison.com/s/Understanding-Your-Ideal-Customer-Workbook.pdf

Join My Community: www.facebook.com/groups/audiencegrowthcollective

Also mentioned in this episode:

Reddit: www.reddit.co

Loved the podcast? What to do next:

Welcome to the podcast and please feel free to binge on some of the other episodes as well as making sure you subscribe on your favourite podcast platform, so that you never miss a future episode.

If you are enjoying the podcast please share it with your friends and leave a review as this really does make all the difference.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you. You can download them here: https://www.nikihutchison.com/free

To learn more about me and to join my free community, the Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your very own, engaged audience, a community of people interested in what you do. I share how you can turn them from browsers into buyers, from followers into customers. Every third episode, I also invite a very special guest to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing...

Episode 009 - In conversation with Andy Lambert (ContentCal)18 Mar 202200:42:46

Today I have the absolute pleasure of talking to Andy Lambert, one of the co-founders of ContentCal. Now if we've ever had a conversation about social media marketing or content creation you will probably already know that ContentCal is my tool of choice. I absolutely love it because it has saved me hours and hours of time every single week, ever since I stated using it. I use it to create and share my own content and I also use it when I'm working with clients and they love it too.

Andy is an absolute wealth of knowledge when it comes to marketing and Social media and I think you are going to get a lot for today's episode.

ContentCal: https://www.contentcal.com/

Loved the podcast? What to do next:

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About the Audience Growth podcast:

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I will be teaching you how to grow your audience, a community of people interested in what you do and I'll be sharing how to turn them from browsers into buyers, from followers into customers. I'll also be inviting very special guests how to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money on ads. It's the perfect way to grow an engaged audience around your business. As a listener of the Audience Growth podcast you're going to learn how to do it.

Episode 008 - The problem with online courses right now11 Mar 202200:13:59

There is a fairly major problem with online courses that I've noticed today and that's what we're going to be diving into on today's episode. The online course dream is being sold to many of us as either a way we can create the business of our dreams or we can learn what we need to do to go on and create that business ourselves. But there is a problem, it's something that I have observed, not just in my business, but in the online space in general. Things have changed. So let's dive in and find out what those are.

If you would like to speak to me about 'The Charge Accelerator' please email her on niki@nikihutchison.com

If you would like to attend my Ukraine fundraiser please check: bit.ly/letssupportukraine

I also mentioned Content Cal: https://www.contentcal.com/

Here's a guide to this episode

(0.00) Intro, online course observations and solutions (1.50) Ukraine Fundraiser (2.16) Time pressures (3.13) Closing a business (3.43) Designing and launching Fully Booked Bootcamp (4.20) Ios14 and changes to the course experience (6.14) How I went about designing 'The Charge', my brand new business accelerator. (7.34) What else you can do to make sure you are giving your members the best possible experience (8.20) Be responsive (9.05) Are you disillusioned with online courses and programmes? (9.50) Opening the doors, is The Charge for you (10.46) Have you been struggling with online learning? (11.10) Do you use market research? I'd love to hear from you (12.24) Outro & next week's episode with Andy Lambert from Content Cal

Loved the podcast? What to do next:

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

You can also take my brand new quiz, 'Discover your hidden marketing super-power and explode your audience growth here: https://www.nikihutchison.com/quiz

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About the Audience Growth podcast:

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate...

Episode 007 - How to market your business during a global crisis (Short Pop-Up episode)10 Mar 202200:10:21

Today's episode is an extra pop up episode. I decided to do an extra episode because I was hearing from so many business owners that they were really unsure about how to market their businesses right now and how to help with the humanitarian crisis happening in Ukraine.

So hopefully this episode will give you some practical ideas that you can implement in your business as well as what I'm doing in mine.

If you would like to attend my Ukraine fundraiser please check: bit.ly/letssupportukraine

The event will be hosted at www.malmaison.com

Music software provider mentioned in the podcast for their fundraiser: www.mixedinkey.com & the Mixed In Key Fundraiser https://donate.wck.org/team/412053

Liks for information about the Ukraine War:

www.twitter.com/kievindependent

www.guardian.com

Here's a guide to this episode

(0.00) Intro (1.03) Hard times and our response (1.52) Here are some things you could do to help (4.05) What I'm doing in my business and hopefully this will give you some inspiration (5.45) The process I went through before I launched my event and what I did to organise it (7.48) The link to the event is in the shownotes (8.11) I'd love to hear from you (8.25) How to market your business in a global crisis, some steps to follow. (9.35) Outro, what's coming in the next episode, 'The problem with online courses'.

Loved the podcast? What to do next:

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience...

Episode 006 - Doing work on your own terms with Fleur Emery of REALWORK04 Mar 202200:34:24

Fleur is an entrepreneur who has been building brands from the ground up for the last 15 years. Her first brand went from concept to Waitrose in 18 months, the second from concept to house lager at The Ritz Hotel within the same time frame. Fleur held a guest lectureship in business and branding at University College London, is Courier’s longest serving regular columnist and a newly commissioned opinion writer for Tortoise Media. 

Fleur's accolades include: The Dots' 1 of 100 Women Changing the Creative Industries, Shortlisted: Female Entrepreneur of The Year / Investor Allstars, Mercury Award: Best Onboard Food, Grazia / O2 X Award, Best in Food & Drink Category, Courvoisier / Guardian 'Future 500'

On this episode we talk business, influencers, the cost of our mistakes and loads more.

Make sure you also check out the Real Work website via: www.doreal.work

The Alison Rose Review: https://www.gov.uk/government/publications/the-alison-rose-review-of-female-entrepreneurship

BCorp: https://bcorporation.uk/

How to Grow with Niki

Audience Growth Club Waiting List: https://www.nikihutchison.com/audience-growth-club-waiting-list

Fully Booked Bootcamp Waiting List: https://www.nikihutchison.com/fully-booked-bootcamp

Here's a guide to this episode

Loved the podcast? What to do next:

Welcome to the podcast and feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you're enjoying the podcast please remember to share it with your friends and leave a rating and review as these makes a HUGE difference.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

Let's get to know each other online! Find me via these links and I always love to hear from you:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the...

Episode 005 - What you can do today to grow your audience without spending money on ads25 Feb 202200:17:39

Welcome to episode 5 of the audience growth podcast. Today I'm going to be sharing with you things you can do right away to start growing your audience without spending money on ads. This is something that I'm really passionate about because too many times I've seen people waste money on paid ads and there is no need. Before you start spending money on ads there are some foundational strategies and different marketing methods that you need to try out first.

Here's a guide to this episode

(1.20) First up we need to get your business set up on social media the right way. (02.30) Social media must haves. (03.05) How do you start growing your email list. (04.22) Exciting things in the post (05.13) Thinking about Seo - Search Engine operation and tools to help you get started (05.45) Spending time on your newsletter, asking for feedback and set up a waiting list. (06.53) Using polls and surveys. (07.46) How to: Reviews and Testimonials. (09.19) Why you should Network. (10.09) Personal outreach and tools to help you (11.30) Join other communities and build your network and friends. (12.00) My free Facebook community (12.12) Write, write and write some more (13.00) How to use Facebook groups strategically (14.20) How to get on podcasts. (15.11) What is organic marketing and how to find out some more. (15.36) I'd love to hear from you. (16.00) Please leave a review and share the Audience Growth Podcast with your entrepreneurial friends (17.05) Whats coming up on next weeks podcast.

25 Ways to grow your audience without paying for ads - Free Download: https://www.nikihutchison.com/25ways

For more info on building your email list make sure you listen to Audience Growth Podcast Episode 2: 'Why you should supercharge your email list'

SEO Tools

Moz: https://moz.com/moz-pro-free-trial

Answer The Public: https://answerthepublic.com/

Semrush: https://www.semrush.com/

Neil Patel: https://neilpatel.com/

Video Messaging Sites

Bonjoro: https://www.bonjoro.com/

Vidyard: https://www.vidyard.com/

How to Grow with Niki

Audience Growth Club Waiting List: https://www.nikihutchison.com/audience-growth-club-waiting-list

Fully Booked Bootcamp Waiting List: https://www.nikihutchison.com/fully-booked-bootcamp

Loved the podcast? What to do next:

Welcome to the podcast and feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you're enjoying the podcast please remember to share it with your friends and leave a rating and review as these makes a HUGE difference.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

Let's get to know each other online! Find me via these links and I always love to hear from...

Episode 004 - 9 things to do when business is slow18 Feb 202200:16:29

So your clients have gone quiet and the bookings and orders have slowed to a trickle. Do you hit panic stations and throw (lose) loads of money on some hasty ads or maybe simply close the curtains and binge Netflix for the day?

Don't do that! Instead I've got nine great ideas of things you can do during the quiet times, things will help you streamline your business and help get those customers flocking in again.

Bon Tot Childrens Store: https://www.bon-tot.com/

Audience Growth Club Waiting List: https://www.nikihutchison.com/audience-growth-club-waiting-list

Fully Booked Bootcamp Waiting List: https://www.nikihutchison.com/fully-booked-bootcamp

Here's a guide to this episode

(0.00) Intro (1.44) It's unavoidable that you will have quiet periods, there are always going to be peaks and troughs. (2.40) Maybe it's OK to have a bit of a break, take a breath and take a step back (3.30) Time to put efficient systems in place (5.21) Review your offerings (7.22) Review your website and set up your web SEO (9.18) Make sure your social media places are consistent (9.45) Start studying, find a mentor or join a group programme (10.14) Reach out to previous clients and customers (11.20) Plan your content ahead and get a bank of content ready (12.37) Initiate Collaborations (15.15) Don't freak-out (16.00) Outro, my next episode 'Things you can do today to grow your audinece without spending money on ads

Loved the podcast? What to do next:

Welcome to the podcast and feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you're enjoying the podcast please remember to share it with your friends and leave a rating and review as these makes a HUGE difference.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

Let's get to know each other online! Find me via these links and I always love to hear from you:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I'll be teaching you how to grow your audience,

Episode 003 - In conversation with Gavin Quirk (Netflix)11 Feb 202200:24:06

On today’s episode I’m delighted to welcome our very first guest to the show. And unusually for this podcast, I won’t be interviewing a business owner, nor a female founder, but someone who has definitely earned his marketing stripes throughout his career. Gavin Quirk has risen through the ranks across creative roles spanning marketing, operations, business development and sales always with a consistent focus on enhancing consumer experience. Having started out at Diageo, followed by Disney, Gavin is now based out of LA where he is currently Head of Asset Operations, Global Creative Production at Netflix. Expect some excellent advice and fun stories from Gavin and you can find him on LinkedIn: www.linkedin/com/in/gavinquirk

Loved the podcast? What to do next:

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free-resources

You can also take my brand new quiz, 'Discover your hidden marketing super-power and explode your audience growth here: https://www.nikihutchison.com/quiz

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I will be teaching you how to grow your audience, a community of people interested in what you do and I'll be sharing how to turn them from browsers into buyers, from followers into customers. I'll also be inviting very special guests how to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money on ads. It's the perfect way to grow an engaged audience around your business. As a listener of the Audience Growth podcast you're going to learn how to do it.

Episode 002 - Why you should supercharge your email list11 Feb 202200:19:14

One type of marketing I am especially passionate about is email marketing. With an email list you have real estate that you own, compared to renting land from the big social media giants. It's a true business asset and a vital piece of the audience growth puzzle.

With today's podcast we are going to dig into some stats to show you why email marketing needs to be a priority for your business in 2022 and well beyond. I will also give you lots of ideas on the best ways to supercharge your email list that you can start using straight away to grow your list.

Loved the podcast? What to do next:

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I will be teaching you how to grow your audience, a community of people interested in what you do and I'll be sharing how to turn them from browsers into buyers, from followers into customers. I'll also be inviting very special guests how to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money on ads. It's the perfect way to grow an engaged audience around your business. As a listener of the Audience Growth podcast you're going to learn how to do it.

Episode 109 - How you can power up your business with Mandy Bailey of RBS05 Feb 202400:21:27

On today's bonus episode I talk to Mandy Bailey, Regional Eco-System Manager for Scotland, from Royal Bank of Scotland about her upcoming appearance on our panel at Adventures in Business and about all the ways that the Royal Bank of Scotland can support businesses from their Accelerator programme to local mentors, events and training.

If you want to find out more about how Royal Bank of Scotland can support your business check https://www.rbs.co.uk/business.html and if you are outside of the Scotland check: https://www.natwest.com/business.html. You can also reach out to Mandy directly on Linked in via https://uk.linkedin.com/in/mandybaileyrbs

Make sure that you check out my upcoming, incredible (promise!) in-person marketing event Adventures in Marketing at https://www.adventuresinmarketing.uk

And because we all need great support and people around us to grow, my memberships The Marketing Insiders Club and The Charge are open right now. Check them out and choose the level that matches the level you want to reach in business: https://www.nikihutchison.com/memberships

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

As well as listening to today's episode, why not binge on some of the others and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode in the future.

If you are enjoying the podcast please consider sharing it with your business friends and leaving a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience...

Episode 001 - Kickstart your audience growth11 Feb 202200:14:08

Hello and welcome to the very first episode of the Audience Growth Podcast 'Kickstart your audience growth'. Thank you so much for joining me! You may have listened to my previous podcast, but if we haven’t met yet, then on today’s show I’ll be introducing myself and sharing some details of what you can expect to hear on the Audience Growth Podcast. But don’t worry it won’t be all about me, I’ll also be giving you three handy tips so that you can start your audience growth journey right away.

When we take care and pay attention to our marketing, we are laying firm foundations for our business growth and on this podcast I’ll be taking you through some of the things I do to market my business, some of the things I recommend you try. I’ll also be interviewing special guests about what’s worked for them on their audience and business growth journey. Let’s dive in.

Loved the podcast? What to do next:

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I will be teaching you how to grow your audience, a community of people interested in what you do and I'll be sharing how to turn them from browsers into buyers, from followers into customers. I'll also be inviting very special guests how to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money on ads. It's the perfect way to grow an engaged audience around your business. As a listener of the Audience Growth podcast you're going to learn how to do it.

Episode 000 - Pilot10 Dec 202100:02:33

The Audience Growth Podcast launches on Friday 11th February. Please subscribe to join us.

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:

Niki Hutchison Website: https://www.nikihutchison.com/

Niki Hutchison Instagram: https://www.instagram.com/nikihutchison/

Audience Growth Collective: https://www.facebook.com/groups/audiencegrowthcollective

About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I will be teaching you how to grow your audience, a community of people interested in what you do and I'll be sharing how to turn them from browsers into buyers, from followers into customers. I'll also be inviting very special guests how to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money on ads. It's the perfect way to grow an engaged audience around your business. As a listener of the Audience Growth podcast you're going to learn how to do it.

Episode 108 - Talking multi-offer playground businesses with Elizabeth Goddard03 Feb 202400:34:32

Ahead of her appearance at Adventures in Marketing in Edinburgh, on Thursday 8th February, today I'm chatting to Elizabeth Goddard who is a multi offer online business strategist, creator of day of Voxer and $9 offers queen. Lizzy describes herself as experimental and rule breaking. I love discovering how people have done things differently rather than sticking to the accepted norms

If you want to find out more about Lizzy go to www.elizabethgoddard.co.uk/pod

Make sure that you check out my upcoming, incredible (promise!) in-person marketing event Adventures in Marketing at https://www.adventuresinmarketing.uk

And because we all need great support and people around us to grow, my memberships The Marketing Insiders Club and The Charge are open right now. Check them out and choose the level that matches the level you want to reach in business: https://www.nikihutchison.com/memberships

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

As well as listening to today's episode, why not binge on some of the others and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode in the future.

If you are enjoying the podcast please consider sharing it with your business friends and leaving a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also invite very special guests to...

Episode 107 - How to be a happy business owner with Karen Arthur02 Feb 202400:24:51

Karen Arthur is a Broadcaster, founder and menopause campaigner. 

Karen has been featured in Vogue, The Guardian, Times Radio and BBC London Radio as well as BBC Breakfast, Channel 4’s ‘Sex, Myths and the Menopause’ with Davina McCall and Sky Arts ‘Statues Re-Dressed’ …. And now the Audience Growth Podcast!

On today's episode we discuss how to do your business, your way, so that you can become a happier business owner.

If you want to find out more about Karen you can find her on Instagram at: https://www.instagram.com/thekarenarthur/ and https://www.instagram.com/menopausewhilstblack/

Make sure that you check out my upcoming, incredible (promise!) in-person marketing event Adventures in Marketing at https://www.adventuresinmarketing.uk

And because we all need great support and people around us to grow, my memberships The Marketing Insiders Club and The Charge are open right now. Check them out and choose the level that matches the level you want to reach in business: https://www.nikihutchison.com/memberships

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

As well as listening to today's episode, why not binge on some of the others and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode in the future.

If you are enjoying the podcast please consider sharing it with your business friends and leaving a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and...

Episode 106 - Creating content as a career with Howey Ejegi26 Jan 202400:23:06

On today's episode I'm chatting to Howey Ejegi, a top 5 UK lifestyle influencer, model and content creator who loves to create fashion, grooming and lifestyle content. Howey also runs his own marketing agency.

We talked about how he became an influencer and he gave some fantastic tips around what to look for when considering working with influencers, or as an influencer as well as a good insight into his personal strategy for instagram in 2024.

If you want to find out more about Howey you can find him on Instagram at: https://www.instagram.com/howeydon/

Make sure that you check out my upcoming, incredible (promise!) in-person marketing event Adventures in Marketing at https://www.adventuresinmarketing.uk

And because we all need great support and people around us to grow, my memberships The Marketing Insiders Club and The Charge are open right now. Check them out and choose the level that matches the level you want to reach in business: https://www.nikihutchison.com/memberships

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

As well as listening to today's episode, why not binge on some of the others and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode in the future.

If you are enjoying the podcast please consider sharing it with your business friends and leaving a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn

Episode 105 - How to shine on Reels & socials in 2024 with Lynette Gray19 Jan 202400:26:22

On today’s episode talk to Lynette Gray who left one successful business behind to produce content for Social Media, along the way building her own engaged audience on Instagram. We discuss creating Reels, dancing on haystacks, running events and lots more.

If you want to find out more about Lynette you can find her on Instagram at: https://www.instagram.com/lynettegray.co.uk/

Make sure that you check out my upcoming, incredible(!) in-person marketing event Adventures in Marketing at https://www.adventuresinmarketing.uk

And because we all need great support and people around us to grow, my memberships The Marketing Insiders Club and The Charge are all open right now. Check them out and choose the level that matches the level you want to reach in business: https://www.nikihutchison.com/memberships

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

As well as listening to today's episode, why not binge on some of the others and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode in the future.

If you are enjoying the podcast please consider sharing it with your business friends and leaving a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also invite very special guests to join me so you can learn from their...

Episode 104 - The three questions you need to ask and answer before doing business in 2024 business11 Jan 202400:10:59

On today’s episode I discuss the three big questions which I have asked myself, or been asked by business friends, recently and some of the decisions I have made as a result of those questions. I'm sharing these because I believe they will help us all as we look to move our businesses forward for 2024.

Looking for some help with you 2024 Strategy sign up for my FREE 2024 strategy session on the 18th January at 8pm GMT by clicking HERE

Make sure that you check out my upcoming, incredible(!) in-person marketing event Adventures in Marketing at https://www.adventuresinmarketing.uk

And because we all need great support and people around us to grow, my memberships The Marketing Insiders Club and The Charge are all open right now. Check them out and choose the level that matches the level you want to reach in business: https://www.nikihutchison.com/memberships

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

As well as listening to today's episode, why not binge on some of the others and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode in the future.

If you are enjoying the podcast please consider sharing it with your business friends and leaving a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also...

Episode 103 - The four things your 2024 strategy needs to include.05 Jan 202400:06:01

In today's episode I give you the four things that your 2024 strategy needs to include if you want to grow your business this year.

Sign up for my 1 hour 2024 strategy session on the 10th January at 8pm GMT by clicking HERE

I also discuss my in-person marketing event Adventures in Marketing for which we are currently running a festive offer - grab 15% off your ticket by entering code FESTIVE15 when you check out at https://www.adventuresinmarketing.uk

My memberships The Marketing Insiders Club, Content Collective and The Charge are all open right now. Check them out and choose the level that matches the level you want to reach in business: https://www.nikihutchison.com/memberships

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

As well as listening to today's episode, why not binge on some of the others and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode in the future.

If you are enjoying the podcast please consider sharing it with your business friends and leaving a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also invite very special guests to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly

Episode 102 - Doing this one thing will grow your business in 202429 Dec 202300:07:10

In today's episode I give you the one thing that you can focus on to grow your business in 2024. I will also reveal the prize winners of our 100th episode prizedraw.

I also discuss my in-person marketing event Adventures in Marketing for which we are currently running a festive offer - grab 15% off your ticket by entering code FESTIVE15 when you check out at https://www.adventuresinmarketing.uk

My memberships The Marketing Insiders Club, Content Collective and The Charge are all open right now. Check them out and choose the level that matches the level you want to reach in business: https://www.nikihutchison.com/memberships

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

As well as listening to today's episode, why not binge on some of the others and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode in the future.

If you are enjoying the podcast please consider sharing it with your business friends and leaving a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also invite very special guests to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money on ads....

The Best of The Audience Growth Podcast Ep. 3 - Don't panic if you're not making sales, do this instead05 Apr 202400:10:23

Our third 'Best of' episode is the first of three of my solo episodes about how to make more money in your business.

Loved the podcast? What to do next:

We all need great support and people around us to grow, my memberships The Marketing Insiders Club and The Charge are open right now. Check them out and choose the level that matches the level you want to reach in business: https://www.nikihutchison.com/memberships

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

As well as listening to today's episode, why not binge on some of the others and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode in the future.

If you are enjoying the podcast please consider sharing it with your business friends and leaving a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also invite very special guests to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grew both of my businesses to over six figures using almost exclusively organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money on ads. It's the perfect way to grow an engaged audience around your business. As a listener of the Audience Growth podcast you're going to learn how to do it.

Episode 101 - What happened on our 3-day business breakaway22 Dec 202300:07:11

On today's episode I discuss my recent business breakaway, what we were looking to achieve and why it didn't go quite according to plan.

I also discuss my in-person marketing event Adventures in Marketing for which we are currently running a festive offer - grab 15% off your ticket by entering code FESTIVE15 when you check out at https://www.adventuresinmarketing.uk

My memberships The Marketing Insiders Club, Content Collective and The Charge are all open right now. Check them out and choose the level that matches the level you want to reach in business: https://www.nikihutchison.com/memberships

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

As well as listening to today's episode, why not binge on some of the others and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode in the future.

If you are enjoying the podcast please consider sharing it with your business friends and leaving a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also invite very special guests to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money on ads. It's the perfect way to grow an

Episode 100 - Learnings from the past 100 weeks in business15 Dec 202300:11:42

To celebrate 100 episodes of the Audience Growth Podcast I'm sharing key business lessons that I've learnt and that have made a huge difference to my own business over the past 100 weeks. These are things you can put into action in your business too and create a huge impact.

To celebrate the 100th episode I also asked some of my clients if they would like to get involved in a giveaway to celebrate. A huge thank you to those who said yes! As a result we have a range of prizes, from coaching and strategy sessions to Instagram audits and free membership access to my membership The Marketing Insiders Club, there are £1000’s of giveaways.

Listen to the 100th episode and check out all the information on www.nikihutchison.com/podcast for your chance to win a prize!

I also discuss my in-person marketing event Adventures in Marketing for which we are currently running a festive offer - grab 15% off your ticket by entering code FESTIVE15 when you check out at https://www.adventuresinmarketing.uk

My memberships The Marketing Insiders Club, Content Collective and The Charge are all open right now. Check them out and choose the level that matches the level you want to reach in business: https://www.nikihutchison.com/memberships

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

As well as listening to today's episode, why not binge on some of the others and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode in the future.

If you are enjoying the podcast please consider sharing it with your business friends and leaving a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their...

Episode 099 - Practical steps to prepare for a business break08 Dec 202300:10:16

On today's episode I'm taking you behind the scenes of how I'm preparing for a well-deserved break this Christmas. I'm sharing five things you can do to MAKE SURE you get to take some quality time out of your business during the upcoming holidays too.

This is an essential episode if you want to put your feet up and relax in December, personally, I can't wait!

Before we break off though, I'm currently part of Lizzy's Christmas Party during which you can pick up some of the most essential business tools insider her digital goody bags - including two of my courses! Check everything out via my affiliate link: www.Lcp2023.com/nikihutchison

My memberships The Marketing Insiders Club, Content Collective and The Charge are all open right now. Check them out here and choose the level that matches the level you want to get to in your business: https://www.nikihutchison.com/memberships

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also invite very special guests to join me so you can learn from their experiences...

Episode 098 - Making A Noise Online with Alison Perry01 Dec 202300:34:26

On Today's episode Niki talks to Alison Perry, a freelance writer, online content creator, author, podcast host, podcast producer and social media consultant about her Not Another Mummy Blog and Podcast, working for Top of The Pops, her incredible results growing Netmum's Instagram followers and what is working right now on Social media.

For more info on Alison check Instagram and if you are looking for a podcast producer catch her HERE

My memberships The Marketing Insiders Club, Content Collective and The Charge are now open again. Check them all out here and choose the level that matches the level you want to get to in your business: https://www.nikihutchison.com/memberships

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also invite very special guests to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing,...

Episode 097 - Do this before you try to sell anything24 Nov 202300:08:56

On today’s episode I discus simple strategies to help you sell more in your business right now. Don’t assume that people are only buying black Friday deals or Christmas presents , they’re not. Follow these tips and transform your business before 2024.

Check out my Black Friday deals right now via my bio on Instagram

My memberships The Marketing Insiders Club, Content Collective and The Charge are now open again. Check them all out here and choose the level that matches the level you want to get to in your business: https://www.nikihutchison.com/memberships

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also invite very special guests to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money on ads. It's the perfect way to grow an engaged audience around your

Episode 096 - Business growth in 2023: What's working for Sheena Mason-White17 Nov 202300:29:38

On today's episode I'm talking to Sheena Mason White (Next Level Mentor) about how she is able to attract clients with ease and joy, as well as how she uses Human Design to help her clients perfectly tailor their business to the lifestyle they want.

For more info on Sheena please check her website at https://www.sheenamasonwhite.com/ and you can follow her on Instagram and Linkedin

My memberships The Marketing Insiders Club, Content Collective and The Charge are now open again. Check them all out here and choose the level that matches the level you want to get to in your business: https://www.nikihutchison.com/memberships

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also invite very special guests to join me so you can learn from their experiences growing brands, businesses and audiences too....

Episode 095 - How to put together an online event in 5 simple steps10 Nov 202300:07:58

Ahead of the Marketing Insiders Festival on Thursday 16th November Niki takes you through the five simple steps that you need to follow to plan your very own online event.

Want to shortcut your marketing knowledge? Join Niki at the Marketing Insiders Festival on 16th November. The festival will feature some of the most inspiring female business owners and marketers around covering topics such as Instagram growth, simplifying Google analytics and creating content with AI along with everything else you need to market your business and bring in customers on tap. Sign up at www.nikihutchison.com/festival

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also invite very special guests to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money on ads. It's the perfect way to grow an engaged...

Episode 094 - Get Going With Ads with Michelle McCance03 Nov 202300:29:51

On today's episode Niki talks to Michelle McCance from Tiny Shell Media about all things Meta and Google Ads, how to get started, how to make sure you ads work for you and all the do's and don'ts as you start to utilise ads for your business.

Want to learn more? You can follow Michelle and Tiny Shell Media on Instagram and Linkedin

Want to shortcut your marketing knowledge? Join Niki at the Marketing Insiders Festival on 16th November. The festival will feature some of the most inspiring female business owners and marketers around covering topics such as Instagram growth, simplifying Google analytics and creating content with AI along with everything else you need to market your business and bring in customers on tap. Sign up at www.nikihutchison.com/festival

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also...

Episode 093 - Ways to get your website working hard for you with April Hiatt27 Oct 202300:33:46

On today's episode Niki talks to April Hiatt about why you should have a website for your business, what it should include and how to make your website work harder for you. April also gives you the key things that you should be ask a designer if you are outsourcing a new website. This is an essential podcast for business owners whether you already have a website or not.

Looking for a website? For more info about how to work with April check her site at: https://www.aprilhiatt.com/

Niki also shares the news for the very first time about her upcoming Marketing Insiders Festival on 16th November. The festival will feature some of the most inspiring female business owners and marketers out there covering topics such as Instagram growth, simplifying Google analytics and SEO and everything else you need to market your business and bring in customers on tap. Sign up at www.nikihutchison.com/festival

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also invite very special guests to join me so you can learn from their experiences growing

Episode 092 - The big announcement (BTS of our change in strategy)20 Oct 202300:06:56

On today's episode Niki takes us behind the scenes of her business to discuss her new strategy and talk about her new Enjoy Marketing® memberships The Charge, The Marketing Insiders Club and Content Collective, how they came about and how they could benefit your business.

You can find out more via www.nikihutchison.com/memberships

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also invite very special guests to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money on ads. It's the perfect way to grow an engaged audience around your business. As a listener of the Audience Growth podcast you're going to learn how to do it.

The Best of The Audience Growth Podcast Ep. 2 - Profit First with Jo Simpson29 Mar 202400:43:40

For our second 'Best of' episode we are revisiting Episode 80 where Niki was joined by Jo Simpson of Financial Growth Academy.

Jo helps female business owners all over the UK to manage their money, master their mindset and make their business profitable.

They discuss the three profit-related tips Jo gives every business owner so tune in to find out what those are and start making more profit in your business.

For more info on Jo check her out on Instagram https://instagram.com/financialgrowthacademyuk or download her free Target Income Calculator here: https://www.financialgrowthacademy.co.uk/freebies

Loved the podcast? What to do next:

We all need great support and people around us to grow, my memberships The Marketing Insiders Club and The Charge are open right now. Check them out and choose the level that matches the level you want to reach in business: https://www.nikihutchison.com/memberships

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

As well as listening to today's episode, why not binge on some of the others and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode in the future.

If you are enjoying the podcast please consider sharing it with your business friends and leaving a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also invite...

Episode 091 -The key thing that's missing from your business13 Oct 202300:07:16

On today's episode, Niki discusses how she has built community, not just an audience around her business and that means for her business. She also gives you some of the strategies she has used to help you build a community around your business.

This coming Monday 16th October Niki is hosting the Master Your Marketing Masterclass where she will teach you how to create a marketing plan in less than an hour getting your business organised for the rest of 2023 and well beyond.

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also invite very special guests to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money on ads. It's the perfect way to grow an engaged audience around your business. As a listener of the Audience Growth podcast you're going to learn how to do it.

Episode 090 - The Triple: How To Get The Most Out Of Free Challenges06 Oct 202300:34:01

On today's episode, and ahead of Niki's Challenge Master Your Marketing which launches on Monday October 9th, Niki talks to three women, Abigail McLoughlin, Mette Baillie & Shona McColl who took part in previous challenges about their experiences and take away's from the challenges and how they had a positive impact on their businesses.

Make sure you join the challenge here: Master Your Marketing

If you enjoyed this episode and want to learn more about Abigail, Metta and Shona. You can follow them via:

Abigail: Website, Instagram, Facebook

Mette: Website, Instagram, Facebook

Shona: Website, Instagram, Facebook

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience...

Episode 089 - BTS of my online business Part 2 in partnership with Adobe Express29 Sep 202300:12:12

On today's Episode Niki once again takes you behind the scenes of her business, talking about all the things that she is doing to promote her upcoming challenge Master Your Marketing. This is the perfect episode to get a overview of a marketing campaign in action.

Make sure you join the challenge here: Master Your Marketing

Looking to power up your business? Get hold of these tools that Niki mentions in this episode (affiliate links):

We use Adobe Express every single day inside my business, to create, schedule and share perfectly on-brand content. It literally saves me and my team hours of time every week. And you can try out Adobe Express for free!

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also invite very special guests to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that...

Episode 088 - BTS of my online business Part 122 Sep 202300:07:42

On today's Episode Niki discusses some of the things that are going on behind the scenes in her business including the thoughts behind the creation of the Marketing Powerhouse Quiz and the A-Z of Personal Branding. Can you use some of these tactics to bring in sales for your business?

You can check out Niki's brand new mini course The A-Z of Personal Branding here: https://www.nikihutchison.com/personal-branding

Loved the podcast? What to do next:

Take the Marketing Powerhouse Quiz, it's designed to take your business to new heights no matter where you are currently on your business and marketing journey. Answer 30 quick-fire questions and I’ll send you a personalised marketing report with insider tips to help you supercharge your business success, skyrocket your leads, sales and marketing expertise. And the best part? It takes around 3 minutes to complete!

Welcome to the podcast and please feel free to binge on some of the other episodes which are coming up and make sure that you subscribe on your favourite podcast platform, so that you never miss an episode.

If you are enjoying the podcast please share it with your friends and leave a review as that makes a huge difference to a small business like mine.

If you want to grow your business, first you need to grow your audience. I have some great free resources to help you: https://www.nikihutchison.com/free

To learn more about me, Niki Hutchison, and to join my Audience Growth Collective click:


About Niki Hutchison and the Audience Growth Podcast

Welcome to the Audience Growth Podcast. I'm Niki Hutchison, a Business and Marketing Expert and passionate supporter of Female Founders. I work with clients large and small to help them understand how to use marketing to grow their audience because a bigger audience means bigger sales. Learning how to market your business really is the difference between success and failure.

On the Audience Growth Podcast I teach you how to grow your audience, a community of people interested in what you do and share how to turn them from browsers into buyers, from followers into customers. I also invite very special guests to join me so you can learn from their experiences growing brands, businesses and audiences too.

I've grown both of my businesses using predominantly organic marketing, that's marketing that costs nothing or very little. I believe getting your organic marketing right first is vital before spending any money on ads. It's the perfect way to grow an engaged audience around your business. As a listener of the Audience Growth...

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