Interview with Belen Wilson, Creative Director at Jaywing.
Belen has had an amazing career having worked mainly as freelance at top design and ad agencies before recently settling at Jaywing.
She’s been responsible for campaigns like the launch of 3 mobile all the way to her most recent Yorkshire Tea’s Health and Safe-Tea social series.
We discuss her creative journey from studying design in Spain all the way to now working as a CD for Jaywing that is based in Leeds.
A proud mum of two teenagers and a real advocate for supporting women in the industry, Bel and I discuss the ways women can lift each other up. From the childminder Margaret that had her back to some scenarios where that hasn’t happened but still keeping the faith in the power of women helping and working together.
A true creative at heart , she just loves solving a problem with something smart and beautiful or as she puts it - “as a freelancer I had to make lemonade from lemons”. She’s also unfazed by change and relishes getting into new platforms and is a confirmed lover of TikTok.
To see some of Belen’s work go to:
https://www.belenwilson.com/
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